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        <title>How We Solve</title>
        <link>https://redcircle.com/shows/how-we-solve</link>
        <language>en</language>
        <copyright>All rights reserved.</copyright>
        <itunes:subtitle>Learn how entrepreneurs and industry experts solve the toughest business problems in SaaS and e-commerce.</itunes:subtitle>
        <itunes:author>How We Solve</itunes:author>
        <itunes:summary>How We Solve is a podcast dedicated to helping you solve your toughest business problems. From issues with growing your SaaS or e-commerce brand to developing your organizational culture, we’ve got the tools, resources, and insights from industry experts. No fluff. Just step-by-step playbooks to help you dominate your market and crush the competition. 

In each episode, we interview industry experts who have been there and done that. 

The podcast features topics such as: lead generation, company culture, distributed teams, SEO, inbound marketing, visitor engagement strategy, and multilingual customer experience teams.

We provide our listeners with tried-and-tested solutions that work.</itunes:summary>
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        <description><![CDATA[How We Solve is a podcast dedicated to helping you solve your toughest business problems. From issues with growing your SaaS or e-commerce brand to developing your organizational culture, we’ve got the tools, resources, and insights from industry experts. No fluff. Just step-by-step playbooks to help you dominate your market and crush the competition. 

In each episode, we interview industry experts who have been there and done that. 

The podcast features topics such as: lead generation, company culture, distributed teams, SEO, inbound marketing, visitor engagement strategy, and multilingual customer experience teams.

We provide our listeners with tried-and-tested solutions that work.]]></description>
        
        <itunes:type>episodic</itunes:type>
        <podcast:locked>no</podcast:locked>
        <itunes:owner>
            <itunes:name>How We Solve</itunes:name>
            <itunes:email>howwesolve@yahoo.com</itunes:email>
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            <itunes:category text="Business">

            
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                <itunes:title>How To Create a Personalized and Interactive Online Shopping Experience with Frost Li</itunes:title>
                <title>How To Create a Personalized and Interactive Online Shopping Experience with Frost Li</title>

                <itunes:episode>131</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Creating an Interactive, Highly Personalized Shopping Experience</itunes:subtitle>
                <itunes:summary>This episode features Frost Li. Frost is a former Head of Growth at Wish, Advisor at Y combinator, and Growth Advisor to Lyft/Pinterest. After 10&#43; years in the e-commerce space, Frost has created the platform Social Chat as a solution for online merchants to interact with customers as if they are shopping in-store, and to provide real-time suggestions and recommendations via live chat.</itunes:summary>
                <description><![CDATA[<p>This episode features Frost Li. Frost is a former Head of Growth at Wish, Advisor at Y combinator, and Growth Advisor to Lyft/Pinterest. After 10+ years in the e-commerce space, Frost has created the platform Social Chat as a solution for online merchants to interact with customers as if they are shopping in-store, and to provide real-time suggestions and recommendations via live chat.</p><p><br></p><h3>Frost Recommends these Resources:</h3><p><a href="https://privacysandbox.com/intl/en_us/" rel="nofollow">The Privacy Sandbox</a> (Google’s tool you can see how the tracking is restricted, and their advice on how you deal with it)</p><p><a href="https://socialchat.ai/" rel="nofollow">Social Chat </a></p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Frost Li. Frost is a former Head of Growth at Wish, Advisor at Y combinator, and Growth Advisor to Lyft/Pinterest. After 10&#43; years in the e-commerce space, Frost has created the platform Social Chat as a solution for online merchants to interact with customers as if they are shopping in-store, and to provide real-time suggestions and recommendations via live chat.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Frost Recommends these Resources:&lt;/h3&gt;&lt;p&gt;&lt;a href=&#34;https://privacysandbox.com/intl/en_us/&#34; rel=&#34;nofollow&#34;&gt;The Privacy Sandbox&lt;/a&gt; (Google’s tool you can see how the tracking is restricted, and their advice on how you deal with it)&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://socialchat.ai/&#34; rel=&#34;nofollow&#34;&gt;Social Chat &lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com/</link>
                <pubDate>Sun, 03 Jul 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1227</itunes:duration>
                
                
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                <itunes:title>How to Make Sense of the Psychology that Underpins Your Team with John Uke</itunes:title>
                <title>How to Make Sense of the Psychology that Underpins Your Team with John Uke</title>

                <itunes:episode>130</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Utilize Science-Backed Testing that Delivers Trustworthy Results</itunes:subtitle>
                <itunes:summary>This episode features John Uke. John is a Silicon Valley tech entrepreneur who moved to Ukraine 6 years ago to bootstrap his gamer recommendation app startup, GameTree, that now has 450,000 users. He attended Babson, the top entrepreneurship college in America. He has since started Success Cards, architected two coding bootcamps, mentored a hundred people around the world on how to code, and has done psychological optimization consulting for high-level teams.</itunes:summary>
                <description><![CDATA[<p>This episode features John Uke. John is a Silicon Valley tech entrepreneur who moved to Ukraine 6 years ago to bootstrap his gamer recommendation app startup, GameTree, that now has 450,000 users. He attended Babson, the top entrepreneurship college in America. He has since started Success Cards, architected two coding bootcamps, mentored a hundred people around the world on how to code, and has done psychological optimization consulting for high-level teams.</p><p><br></p><h3>John Recommends these Resources:</h3><p><a href="https://www.etsy.com/ca/listing/1124744205/success-cards-101-oracle-cards-to-plan" rel="nofollow">Success Cards</a></p><p><a href="https://gametree.me/" rel="nofollow">GameTree</a></p><p>512 Types Test (coming soon)</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features John Uke. John is a Silicon Valley tech entrepreneur who moved to Ukraine 6 years ago to bootstrap his gamer recommendation app startup, GameTree, that now has 450,000 users. He attended Babson, the top entrepreneurship college in America. He has since started Success Cards, architected two coding bootcamps, mentored a hundred people around the world on how to code, and has done psychological optimization consulting for high-level teams.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;John Recommends these Resources:&lt;/h3&gt;&lt;p&gt;&lt;a href=&#34;https://www.etsy.com/ca/listing/1124744205/success-cards-101-oracle-cards-to-plan&#34; rel=&#34;nofollow&#34;&gt;Success Cards&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://gametree.me/&#34; rel=&#34;nofollow&#34;&gt;GameTree&lt;/a&gt;&lt;/p&gt;&lt;p&gt;512 Types Test (coming soon)&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 08 May 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1704</itunes:duration>
                
                
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                <itunes:title>How To Create a Standout Shipping and Packaging Experience with Kevin Marvinac</itunes:title>
                <title>How To Create a Standout Shipping and Packaging Experience with Kevin Marvinac</title>

                <itunes:episode>129</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Deliver an Outstanding Shipping and Packaging Experience</itunes:subtitle>
                <itunes:summary>This episode features Kevin Marvinac. Kevin leads Partnerships at ShipBob, a global logistics platform that fulfills e-commerce orders for direct-to-consumer brands. Previously, he led the Growth and Product teams at ShipBob and worked in growth marketing and operations at Tide Cleaners (formerly Pressbox) and Airbnb. He is a certified specialist in wine and lives in Northern California.</itunes:summary>
                <description><![CDATA[<p>This episode features Kevin Marvinac. Kevin leads Partnerships at ShipBob, a global logistics platform that fulfills e-commerce orders for direct-to-consumer brands. Previously, he led the Growth and Product teams at ShipBob and worked in growth marketing and operations at Tide Cleaners (formerly Pressbox) and Airbnb. He is a certified specialist in wine and lives in Northern California.</p><p><br></p><h3>Kevin Recommends these Resources:</h3><p><a href="https://www.amazon.com/Measure-What-Matters-Google-Foundation/dp/0525536221" rel="nofollow">Measure What Matters</a></p><p><a href="https://www.amazon.com/Radical-Candor-Revised-Kick-Ass-Humanity/dp/1250235375/ref=sr_1_1?crid=3M7VMCUIHXCUU&keywords=radical+candor&qid=1650743997&s=books&sprefix=radical+cand%2Cstripbooks%2C214&sr=1-1" rel="nofollow">Radical Candor</a></p><p><a href="https://www.amazon.com/Talking-Humans-Success-understanding-customers/dp/099080092X/ref=sr_1_1?crid=2STME6C4CE2UW&keywords=talking+to+humans&qid=1650744021&s=books&sprefix=talking+to+human%2Cstripbooks%2C86&sr=1-1" rel="nofollow">Talking to Humans</a></p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Kevin Marvinac. Kevin leads Partnerships at ShipBob, a global logistics platform that fulfills e-commerce orders for direct-to-consumer brands. Previously, he led the Growth and Product teams at ShipBob and worked in growth marketing and operations at Tide Cleaners (formerly Pressbox) and Airbnb. He is a certified specialist in wine and lives in Northern California.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Kevin Recommends these Resources:&lt;/h3&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Measure-What-Matters-Google-Foundation/dp/0525536221&#34; rel=&#34;nofollow&#34;&gt;Measure What Matters&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Radical-Candor-Revised-Kick-Ass-Humanity/dp/1250235375/ref=sr_1_1?crid=3M7VMCUIHXCUU&amp;keywords=radical&#43;candor&amp;qid=1650743997&amp;s=books&amp;sprefix=radical&#43;cand%2Cstripbooks%2C214&amp;sr=1-1&#34; rel=&#34;nofollow&#34;&gt;Radical Candor&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Talking-Humans-Success-understanding-customers/dp/099080092X/ref=sr_1_1?crid=2STME6C4CE2UW&amp;keywords=talking&#43;to&#43;humans&amp;qid=1650744021&amp;s=books&amp;sprefix=talking&#43;to&#43;human%2Cstripbooks%2C86&amp;sr=1-1&#34; rel=&#34;nofollow&#34;&gt;Talking to Humans&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 01 May 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1800</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>How to Win at Customer Experience with Peter Shankman</itunes:title>
                <title>How to Win at Customer Experience with Peter Shankman</title>

                <itunes:episode>128</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Empower Your Team to Meet Customers’ Needs in Real-Time</itunes:subtitle>
                <itunes:summary>Peter Shankman is the top keynote speaker in marketing, brand building, social media, and customer service. The New York Times has called Peter Shankman “a rock star who knows everything about social media and then some.” He is a 5x best-selling author, entrepreneur, and corporate in-person and virtual keynote speaker, focusing on customer service and the new and emerging customer and neuroatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder), and the new Neurodiverse Economy.</itunes:summary>
                <description><![CDATA[<p>This episode features Peter Shankman. Peter is the top keynote speaker in marketing, brand building, social media, and customer service. The New York Times has called Peter Shankman “a rock star who knows everything about social media and then some.” He is a 5x best-selling author, entrepreneur, and corporate in-person and virtual keynote speaker, focusing on customer service and the new and emerging customer and neuroatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder), and the new Neurodiverse Economy.</p><p><br></p><h3>Peter Recommends these Resources:</h3><p><a href="https://www.fasterthannormal.com/" rel="nofollow">Faster than Normal Official Website</a></p><p><a href="https://podcasts.apple.com/us/podcast/the-faster-than-normal-podcast-add-adhd-health/id1087851721?mt=2" rel="nofollow">Faster than Normal Podcast</a></p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Peter Shankman. Peter is the top keynote speaker in marketing, brand building, social media, and customer service. The New York Times has called Peter Shankman “a rock star who knows everything about social media and then some.” He is a 5x best-selling author, entrepreneur, and corporate in-person and virtual keynote speaker, focusing on customer service and the new and emerging customer and neuroatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder), and the new Neurodiverse Economy.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Peter Recommends these Resources:&lt;/h3&gt;&lt;p&gt;&lt;a href=&#34;https://www.fasterthannormal.com/&#34; rel=&#34;nofollow&#34;&gt;Faster than Normal Official Website&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://podcasts.apple.com/us/podcast/the-faster-than-normal-podcast-add-adhd-health/id1087851721?mt=2&#34; rel=&#34;nofollow&#34;&gt;Faster than Normal Podcast&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 21 Apr 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1672</itunes:duration>
                
                
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                <itunes:title>Aphantasia - Thinking Without a &#34;Mind&#39;s Eye&#34; with Dr. Adam Zeman</itunes:title>
                <title>Aphantasia - Thinking Without a &#34;Mind&#39;s Eye&#34; with Dr. Adam Zeman</title>

                <itunes:episode>127</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Aphantasia a Disorder or a Superpower</itunes:subtitle>
                <itunes:summary>This episode features Dr. Adam Zeman is an expert in cognitive and behavioral neurology. He first coined the term Aphantasia to describe the inability to visualize back in 2015 and is considered one of the world&#39;s foremost experts on imagery extremes. In this episode, he lays out to David– who has Aphantasia– what he’s learned and what he still doesn’t know about how human create images in their minds.</itunes:summary>
                <description><![CDATA[<p>This episode features Dr. Adam Zeman who&#39;s an expert in cognitive and behavioral neurology. He first coined the term Aphantasia to describe the inability to visualize back in 2015 and is considered one of the world&#39;s foremost experts on imagery extremes. In this episode, he lays out to David– who has Aphantasia– what he’s learned and what he still doesn’t know about how human create images in their minds.</p><p><br></p><h3>Dr. Adam Zeman Recommends Resources:</h3><ul><li><a href="https://www.americanscientist.org/article/blind-minds-eye" rel="nofollow">Adam&#39;s Article in American Scientists</a></li><li><a href="https://eur03.safelinks.protection.outlook.com/?data=02%7C01%7CA.Zeman%40exeter.ac.uk%7Ce3bb878b049f4199f45e08d7789d0c11%7C912a5d77fb984eeeaf321334d8f04a53%7C0%7C0%7C637110488212187592&reserved=0&sdata=E6FIhJYq%2FsQpzZX7VUx7kbmc0EdPCfsKNtMb7er6rm0%3D&url=http%3A%2F%2Fmedicine.exeter.ac.uk%2Fresearch%2Fneuroscience%2Ftheeyesmind%2F" rel="nofollow">Eye&#39;s Mind Website</a></li></ul>]]></description>
                <content:encoded>&lt;p&gt;This episode features Dr. Adam Zeman who&amp;#39;s an expert in cognitive and behavioral neurology. He first coined the term Aphantasia to describe the inability to visualize back in 2015 and is considered one of the world&amp;#39;s foremost experts on imagery extremes. In this episode, he lays out to David– who has Aphantasia– what he’s learned and what he still doesn’t know about how human create images in their minds.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Dr. Adam Zeman Recommends Resources:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.americanscientist.org/article/blind-minds-eye&#34; rel=&#34;nofollow&#34;&gt;Adam&amp;#39;s Article in American Scientists&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://eur03.safelinks.protection.outlook.com/?data=02%7C01%7CA.Zeman%40exeter.ac.uk%7Ce3bb878b049f4199f45e08d7789d0c11%7C912a5d77fb984eeeaf321334d8f04a53%7C0%7C0%7C637110488212187592&amp;reserved=0&amp;sdata=E6FIhJYq%2FsQpzZX7VUx7kbmc0EdPCfsKNtMb7er6rm0%3D&amp;url=http%3A%2F%2Fmedicine.exeter.ac.uk%2Fresearch%2Fneuroscience%2Ftheeyesmind%2F&#34; rel=&#34;nofollow&#34;&gt;Eye&amp;#39;s Mind Website&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;</content:encoded>
                
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                <pubDate>Sun, 17 Apr 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>2065</itunes:duration>
                
                
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                <itunes:title>How to Outsmart Cart Abandonment with Valon Xhafa</itunes:title>
                <title>How to Outsmart Cart Abandonment with Valon Xhafa</title>

                <itunes:episode>126</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Solutions to Not Bring Business Back in Stone Age</itunes:subtitle>
                <itunes:summary>This episode features Valon Xhafa the Founder of Behamics. Valon previously worked as an AI scientist at Google and at other research institutes, developing advanced AI approaches and algorithms. At Behamics, Valon is constantly working on finding new ways in applying AI to take the online shopping experience to the next level.</itunes:summary>
                <description><![CDATA[<p>This episode features Valon Xhafa the Founder of Behamics. Valon previously worked as an AI scientist at Google and at other research institutes, developing advanced AI approaches and algorithms. At Behamics, Valon is constantly working on finding new ways in applying AI to take the online shopping experience to the next level.</p><p><br></p><h3>Valon Recommends these Resources:</h3><ul><li><a href="https://behamics.com/" rel="nofollow">Behamics Official Website</a> </li><li><a href="https://behamics.com/blog.php" rel="nofollow">Behamics Blog</a></li></ul>]]></description>
                <content:encoded>&lt;p&gt;This episode features Valon Xhafa the Founder of Behamics. Valon previously worked as an AI scientist at Google and at other research institutes, developing advanced AI approaches and algorithms. At Behamics, Valon is constantly working on finding new ways in applying AI to take the online shopping experience to the next level.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Valon Recommends these Resources:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://behamics.com/&#34; rel=&#34;nofollow&#34;&gt;Behamics Official Website&lt;/a&gt; &lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://behamics.com/blog.php&#34; rel=&#34;nofollow&#34;&gt;Behamics Blog&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;</content:encoded>
                
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                <pubDate>Sun, 03 Apr 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1399</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>How to Optimize Your E-Commerce Pricing with Burc Tanir</itunes:title>
                <title>How to Optimize Your E-Commerce Pricing with Burc Tanir</title>

                <itunes:episode>125</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Put Pricing on Autopilot– Let Software Do the Work</itunes:subtitle>
                <itunes:summary>This episode features Burc Tanir, the CEO &amp; Co-Founder of Prisync, which helps e-commerce companies from all around the world automatically track their competitor prices and dynamically reprice their products on the fly. He has a background in industrial engineering and is based in Istanbul, Turkey.

Before founding Prisync, Burc held marketing and sales roles for a number of companies. He co-founded his first business, a multi-platform enterprise IM app called BizCorner, in 2012. Now, he utilizes his professional experience to continue to grow and scale Prisync.</itunes:summary>
                <description><![CDATA[<p><a href="https://howwesolve.com/podcast/ep-125-how-to-optimize-your-e-commerce-pricing/" rel="nofollow">Read the full show notes on our website.</a></p><p>This episode features Burc Tanir, the CEO &amp; Co-Founder of Prisync, which helps e-commerce companies from all around the world automatically track their competitor prices and dynamically reprice their products on the fly. He has a background in industrial engineering and is based in Istanbul, Turkey.</p><p>Before founding Prisync, Burc held marketing and sales roles for a number of companies. He co-founded his first business, a multi-platform enterprise IM app called BizCorner, in 2012. Now, he utilizes his professional experience to continue to grow and scale Prisync.</p><p><br></p><h3>Burc Recommends These Resources:</h3><ul><li><a href="https://prisync.com/ebooks/?utm_campaign=howwesolve&utm_medium=podcast&utm_source=partnership" rel="nofollow">Smart Pricing Tactics (E-book from Prisync)</a></li><li><a href="https://www.amazon.com/dp/B00DB3D81G/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1" rel="nofollow">Crossing the Chasm</a></li><li><a href="https://www.economist.com" rel="nofollow">The Economist</a></li><li><a href="https://hbr.org" rel="nofollow">Harvard Business Review</a></li><li><a href="https://prisync.com/?utm_campaign=howwesolve&utm_medium=podcast&utm_source=partnership" rel="nofollow">Prisync Official Website</a></li><li><a href="https://apps.shopify.com/prisync-for-shopify/?utm_campaign=howwesolve&utm_medium=podcast&utm_source=partnership" rel="nofollow">Prisync - Dynamic Pricing on Shopify App Store</a> </li><li>Offer: Prisync offers up to a 50% discount for your first 3 months.</li></ul>]]></description>
                <content:encoded>&lt;p&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-125-how-to-optimize-your-e-commerce-pricing/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;This episode features Burc Tanir, the CEO &amp;amp; Co-Founder of Prisync, which helps e-commerce companies from all around the world automatically track their competitor prices and dynamically reprice their products on the fly. He has a background in industrial engineering and is based in Istanbul, Turkey.&lt;/p&gt;&lt;p&gt;Before founding Prisync, Burc held marketing and sales roles for a number of companies. He co-founded his first business, a multi-platform enterprise IM app called BizCorner, in 2012. Now, he utilizes his professional experience to continue to grow and scale Prisync.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Burc Recommends These Resources:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://prisync.com/ebooks/?utm_campaign=howwesolve&amp;utm_medium=podcast&amp;utm_source=partnership&#34; rel=&#34;nofollow&#34;&gt;Smart Pricing Tactics (E-book from Prisync)&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/dp/B00DB3D81G/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1&#34; rel=&#34;nofollow&#34;&gt;Crossing the Chasm&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.economist.com&#34; rel=&#34;nofollow&#34;&gt;The Economist&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://hbr.org&#34; rel=&#34;nofollow&#34;&gt;Harvard Business Review&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://prisync.com/?utm_campaign=howwesolve&amp;utm_medium=podcast&amp;utm_source=partnership&#34; rel=&#34;nofollow&#34;&gt;Prisync Official Website&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://apps.shopify.com/prisync-for-shopify/?utm_campaign=howwesolve&amp;utm_medium=podcast&amp;utm_source=partnership&#34; rel=&#34;nofollow&#34;&gt;Prisync - Dynamic Pricing on Shopify App Store&lt;/a&gt; &lt;/li&gt;&lt;li&gt;Offer: Prisync offers up to a 50% discount for your first 3 months.&lt;/li&gt;&lt;/ul&gt;</content:encoded>
                
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                <pubDate>Sun, 27 Mar 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1599</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Master Leadership with Alicia Thrasher</itunes:title>
                <title>How to Master Leadership with Alicia Thrasher</title>

                <itunes:episode>124</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Be Active and Not Passive in Growth as a Leader</itunes:subtitle>
                <itunes:summary>This episode features Alicia Thrasher, the Co-Founder, and CEO of MGR360, a leadership development and software company based in Austin, Texas. She is the co-author, with Joel Trammell, of The Manager’s Playbook: Make Exceptional People Management Your Competitive Advantage.

With more than 20 years of management experience in the information technology and consulting space, Alicia understands what it takes to manage people effectively, even through the most complex situations. Before becoming CEO of MGR360, she brought her leadership, vision, and strategic oversight to many executive positions, including leading programs for eBay/PayPal, Google, and Anheuser-Busch.</itunes:summary>
                <description><![CDATA[<p><a href="https://howwesolve.com/podcast/ep-124-how-to-master-leadership-with-alicia-thrasher/" rel="nofollow">Read the full show notes on our website.</a></p><h3><strong>Alicia Recommended Resources:</strong></h3><ul><li><a href="https://mgr360.com/mgr360-app/" rel="nofollow">MGR360 App for Microsoft Teams</a></li><li><a href="https://mgr360.com/product/1-on-1-meeting-cards/" rel="nofollow">MG360 1-on-1 Meeting Cards</a></li><li><a href="https://mgr360.com/announcing-our-book-the-managers-playbook/" rel="nofollow">The Manager’s Playbook</a></li><li><a href="https://www.amazon.com/Five-Dysfunctions-Team-Leadership-Fable/dp/0787960756" rel="nofollow">The Five Dysfunctions of a Team</a></li></ul><p><span><span>﻿</span></span></p><p>This episode features Alicia Thrasher, the Co-Founder, and CEO of MGR360, a leadership development and software company based in Austin, Texas. She is the co-author, with Joel Trammell, of The Manager’s Playbook: Make Exceptional People Management Your Competitive Advantage.</p><p>With more than 20 years of management experience in the information technology and consulting space, Alicia understands what it takes to manage people effectively, even through the most complex situations. Before becoming CEO of MGR360, she brought her leadership, vision, and strategic oversight to many executive positions, including leading programs for eBay/PayPal, Google, and Anheuser-Busch.</p>]]></description>
                <content:encoded>&lt;p&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-124-how-to-master-leadership-with-alicia-thrasher/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/p&gt;&lt;h3&gt;&lt;strong&gt;Alicia Recommended Resources:&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://mgr360.com/mgr360-app/&#34; rel=&#34;nofollow&#34;&gt;MGR360 App for Microsoft Teams&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://mgr360.com/product/1-on-1-meeting-cards/&#34; rel=&#34;nofollow&#34;&gt;MG360 1-on-1 Meeting Cards&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://mgr360.com/announcing-our-book-the-managers-playbook/&#34; rel=&#34;nofollow&#34;&gt;The Manager’s Playbook&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Five-Dysfunctions-Team-Leadership-Fable/dp/0787960756&#34; rel=&#34;nofollow&#34;&gt;The Five Dysfunctions of a Team&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;span&gt;&lt;span&gt;﻿&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;This episode features Alicia Thrasher, the Co-Founder, and CEO of MGR360, a leadership development and software company based in Austin, Texas. She is the co-author, with Joel Trammell, of The Manager’s Playbook: Make Exceptional People Management Your Competitive Advantage.&lt;/p&gt;&lt;p&gt;With more than 20 years of management experience in the information technology and consulting space, Alicia understands what it takes to manage people effectively, even through the most complex situations. Before becoming CEO of MGR360, she brought her leadership, vision, and strategic oversight to many executive positions, including leading programs for eBay/PayPal, Google, and Anheuser-Busch.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 20 Mar 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1433</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Supercharge Leads and Sales with Kari DePhillips</itunes:title>
                <title>How to Supercharge Leads and Sales with Kari DePhillips</title>

                <itunes:episode>123</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Rise to the Top of Google Search Rankings</itunes:subtitle>
                <itunes:summary>This episode features Kari DePhillips is the CEO of The Content Factory, a digital PR agency that specializes in SEO and social media marketing. She started The Content Factory in 2010 with $500 and some SEO skills, and the company is now one of the top SEO agencies in the English-speaking world. Thrive named Kari a &#34;limit-breaking female founder&#34; who’s become an evangelist for the work-from-home (or anywhere) lifestyle, particularly for women. She is also a co-host of The Workationing Podcast, which documents her full-time digital nomad life.</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep-123-how-to-supercharge-your-google-search-rankings/" rel="nofollow">Read the full show notes on our website.</a></h3><h3>Kari’s Podcast and Recommended Resources:</h3><ul><li><a href="https://workationing.com/podcast-episodes/" rel="nofollow">The Workationing Podcast</a></li><li><a href="https://contentfac.com" rel="nofollow">The Content Factory</a></li><li><a href="https://rise.contentfac.com/rise-and-convert" rel="nofollow">Rise and Convert Training Course</a></li><li><a href="https://www.facebook.com/groups/sistersinseo/" rel="nofollow">Sisters in SEO Facebook Group</a></li><li><a href="https://contentfac.com/how-to-write-a-haro-pitch-that-works/" rel="nofollow">How to Write a HARO Pitch That Works (+ Pitch Template)</a> </li><li><a href="https://contentfac.com/keyword-research-revealed-find-keywords-seo/" rel="nofollow">The Only Guide to Keyword Research You&#39;ll Ever Need</a></li><li><a href="https://contentfac.com/how-to-write-a-blog-post-that-brings-in-business/" rel="nofollow">How to Write a Blog Post that Ranks &amp; Converts</a></li><li><a href="https://contentfac.com/linkbait-what-it-is-and-how-to-write-it/" rel="nofollow">How to Write Link Bait</a></li></ul><p><br></p><p>This episode features Kari DePhillips is the CEO of The Content Factory, a digital PR agency that specializes in SEO and social media marketing. She started The Content Factory in 2010 with $500 and some SEO skills, and the company is now one of the top SEO agencies in the English-speaking world. Thrive named Kari a &#34;limit-breaking female founder&#34; who’s become an evangelist for the work-from-home (or anywhere) lifestyle, particularly for women. She is also a co-host of The Workationing Podcast, which documents her full-time digital nomad life.</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-123-how-to-supercharge-your-google-search-rankings/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;h3&gt;Kari’s Podcast and Recommended Resources:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://workationing.com/podcast-episodes/&#34; rel=&#34;nofollow&#34;&gt;The Workationing Podcast&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://contentfac.com&#34; rel=&#34;nofollow&#34;&gt;The Content Factory&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://rise.contentfac.com/rise-and-convert&#34; rel=&#34;nofollow&#34;&gt;Rise and Convert Training Course&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.facebook.com/groups/sistersinseo/&#34; rel=&#34;nofollow&#34;&gt;Sisters in SEO Facebook Group&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://contentfac.com/how-to-write-a-haro-pitch-that-works/&#34; rel=&#34;nofollow&#34;&gt;How to Write a HARO Pitch That Works (&#43; Pitch Template)&lt;/a&gt; &lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://contentfac.com/keyword-research-revealed-find-keywords-seo/&#34; rel=&#34;nofollow&#34;&gt;The Only Guide to Keyword Research You&amp;#39;ll Ever Need&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://contentfac.com/how-to-write-a-blog-post-that-brings-in-business/&#34; rel=&#34;nofollow&#34;&gt;How to Write a Blog Post that Ranks &amp;amp; Converts&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://contentfac.com/linkbait-what-it-is-and-how-to-write-it/&#34; rel=&#34;nofollow&#34;&gt;How to Write Link Bait&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This episode features Kari DePhillips is the CEO of The Content Factory, a digital PR agency that specializes in SEO and social media marketing. She started The Content Factory in 2010 with $500 and some SEO skills, and the company is now one of the top SEO agencies in the English-speaking world. Thrive named Kari a &amp;#34;limit-breaking female founder&amp;#34; who’s become an evangelist for the work-from-home (or anywhere) lifestyle, particularly for women. She is also a co-host of The Workationing Podcast, which documents her full-time digital nomad life.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 13 Mar 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1968</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Avoid E-Commerce Pitfalls with Lesley Hensell</itunes:title>
                <title>How to Avoid E-Commerce Pitfalls with Lesley Hensell</title>

                <itunes:episode>122</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Nail The Small Stuff</itunes:subtitle>
                <itunes:summary>Lesley Hensell is the Co-Founder of Riverbend Consulting, whose 50 plus employees solve critical problems and offer effective growth strategies for sellers on Amazon and other e-commerce platforms. Currently, Lesley oversees Riverbend&#39;s client services. She has also personally helped hundreds of third-party sellers get their suspended Amazon accounts back up and running. Lesley leverages two decades as a small business consultant and Amazon seller herself to address the underlying business issues in e-commerce operations, resulting in improved efficiency and profitability. 
</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep-122-how-to-avoid-e-commerce-pitfalls-with-lesley-hensell/" rel="nofollow">Read the full show notes on our website.</a></h3><h3>Lesley Hensell&#39;s Recommended Resources and Websites: </h3><ul><li><a href="https://azsellerkit.com/" rel="nofollow">AZ Seller Kit</a></li><li><a href="https://riverbendconsulting.com/" rel="nofollow">Riverbend Consulting</a></li><li><a href="https://www.thesurgesummit.com/" rel="nofollow">Surge Summit</a></li></ul><p><br></p><p>Lesley Hensell is the Co-Founder of Riverbend Consulting, whose 50 plus employees solve critical problems and offer effective growth strategies for sellers on Amazon and other e-commerce platforms. Currently, Lesley oversees Riverbend&#39;s client services. She has also personally helped hundreds of third-party sellers get their suspended Amazon accounts back up and running. Lesley leverages two decades as a small business consultant and Amazon seller herself to address the underlying business issues in e-commerce operations, resulting in improved efficiency and profitability. </p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-122-how-to-avoid-e-commerce-pitfalls-with-lesley-hensell/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;h3&gt;Lesley Hensell&amp;#39;s Recommended Resources and Websites: &lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://azsellerkit.com/&#34; rel=&#34;nofollow&#34;&gt;AZ Seller Kit&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://riverbendconsulting.com/&#34; rel=&#34;nofollow&#34;&gt;Riverbend Consulting&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.thesurgesummit.com/&#34; rel=&#34;nofollow&#34;&gt;Surge Summit&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Lesley Hensell is the Co-Founder of Riverbend Consulting, whose 50 plus employees solve critical problems and offer effective growth strategies for sellers on Amazon and other e-commerce platforms. Currently, Lesley oversees Riverbend&amp;#39;s client services. She has also personally helped hundreds of third-party sellers get their suspended Amazon accounts back up and running. Lesley leverages two decades as a small business consultant and Amazon seller herself to address the underlying business issues in e-commerce operations, resulting in improved efficiency and profitability. &lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 06 Mar 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1802</itunes:duration>
                
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Create a Sustainable and Fortified Business Model on the Web with Blair Williams</itunes:title>
                <title>How to Create a Sustainable and Fortified Business Model on the Web with Blair Williams</title>

                <itunes:episode>121</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Make Content Sharing Incredibly Easy</itunes:subtitle>
                <itunes:summary>This episode features Blair Williams, a software developer, entrepreneur, and creator of MemberPress, the world&#39;s most popular membership plugin for WordPress. Over the years, he&#39;s developed countless large-scale web apps for all kinds of businesses. He’s also the creator of the popular, pretty links and easy affiliate WordPress plugins.</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep-121-how-to-monetize-your-content-dtc-without-relying-on-big-tech/" rel="nofollow">Read the full show notes on our website.</a></h3><h3><strong>Blair Williams Recommends:</strong></h3><ul><li><a href="https://www.wpbeginner.com/" rel="nofollow">WPBeginner – Beginner’s Guide to WordPress</a></li><li><a href="https://memberpress.com/" rel="nofollow">MemberPress – The “All-in-One” Membership Plugin for WordPress</a></li><li><a href="https://www.youtube.com/c/MemberPressPlugin" rel="nofollow">MemberPress on Youtube</a></li></ul><p><br></p><p>This episode features Blair Williams, a software developer, entrepreneur, and creator of MemberPress, the world&#39;s most popular membership plugin for WordPress. Over the years, he&#39;s developed countless large-scale web apps for all kinds of businesses. He’s also the creator of the popular, pretty links and easy affiliate WordPress plugins.</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-121-how-to-monetize-your-content-dtc-without-relying-on-big-tech/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;h3&gt;&lt;strong&gt;Blair Williams Recommends:&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.wpbeginner.com/&#34; rel=&#34;nofollow&#34;&gt;WPBeginner – Beginner’s Guide to WordPress&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://memberpress.com/&#34; rel=&#34;nofollow&#34;&gt;MemberPress – The “All-in-One” Membership Plugin for WordPress&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.youtube.com/c/MemberPressPlugin&#34; rel=&#34;nofollow&#34;&gt;MemberPress on Youtube&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This episode features Blair Williams, a software developer, entrepreneur, and creator of MemberPress, the world&amp;#39;s most popular membership plugin for WordPress. Over the years, he&amp;#39;s developed countless large-scale web apps for all kinds of businesses. He’s also the creator of the popular, pretty links and easy affiliate WordPress plugins.&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How Hydro Flask&#39;s Founder Created a Cult-like Following for the Brand with Travis Rosbach</itunes:title>
                <title>How Hydro Flask&#39;s Founder Created a Cult-like Following for the Brand with Travis Rosbach</title>

                <itunes:episode>120</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Make Your Purpose, Values, and Intentions Clear</itunes:subtitle>
                <itunes:summary>This episode features Capt. Travis Rosbach has spent the last thirty years studying and practicing all things business. He is the founder of Hydro Flask and other highly successful business endeavors. In addition, he spent the past ten years as an advisor, consultant, and speaker to countless industries, celebrities, individuals, and even countries. Prior to becoming an entrepreneur, Travis Rosbach was a SCUBA dive Master/Instructor (PADI 158190), US Merchant Marine Boat Captain (50 Tons), Commercial Airline Pilot (ATP), and is a world explorer.</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep-120-creating-a-cult-like-following-for-your-brand/" rel="nofollow">Read the full show notes on our website.</a></h3><h3><strong>Travis Rosbach Encourages Entrepreneurs to check out Tumalo</strong></h3><ul><li><a href="https://www.tumalogroup.com/about-us" rel="nofollow">Tumalo Official Website</a></li></ul><p><br></p><p>This episode features Capt. Travis Rosbach has spent the last thirty years studying and practicing all things business. He is the founder of Hydro Flask and other highly successful business endeavors. In addition, he spent the past ten years as an advisor, consultant, and speaker to countless industries, celebrities, individuals, and even countries. Prior to becoming an entrepreneur, Travis Rosbach was a SCUBA dive Master/Instructor (PADI 158190), US Merchant Marine Boat Captain (50 Tons), Commercial Airline Pilot (ATP), and is a world explorer.</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-120-creating-a-cult-like-following-for-your-brand/&#34; rel=&#34;nofollow&#34;&gt;Read the full show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;h3&gt;&lt;strong&gt;Travis Rosbach Encourages Entrepreneurs to check out Tumalo&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.tumalogroup.com/about-us&#34; rel=&#34;nofollow&#34;&gt;Tumalo Official Website&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This episode features Capt. Travis Rosbach has spent the last thirty years studying and practicing all things business. He is the founder of Hydro Flask and other highly successful business endeavors. In addition, he spent the past ten years as an advisor, consultant, and speaker to countless industries, celebrities, individuals, and even countries. Prior to becoming an entrepreneur, Travis Rosbach was a SCUBA dive Master/Instructor (PADI 158190), US Merchant Marine Boat Captain (50 Tons), Commercial Airline Pilot (ATP), and is a world explorer.&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Understand Customers Problems and Position Your Product as a Solution with Gen Furukawa</itunes:title>
                <title>How to Understand Customers Problems and Position Your Product as a Solution with Gen Furukawa</title>

                <itunes:episode>119</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Quizzes Help You Understand Your Customers Better</itunes:subtitle>
                <itunes:summary>This episode features Gen Furukawa, the Co-Founder of www.prehook.com, an app that helps Shopify merchants create amazing shopping experiences through quizzes and product recommendations. The interactive quizzes give shoppers an engaging experience and help merchants create personalized recommendations as they generate more leads and a higher conversion rate. He brings in 10&#43; years in digital marketing, from bootstrapped SaaS to venture-backed SaaS and e-Commerce companies.</itunes:summary>
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                <content:encoded>&lt;p&gt;This episode features Gen Furukawa, the Co-Founder of &lt;a href=&#34;http://www.prehook.com&#34; rel=&#34;nofollow&#34;&gt;www.prehook.com&lt;/a&gt;, an app that helps Shopify merchants create amazing shopping experiences through quizzes and product recommendations. The interactive quizzes give shoppers an engaging experience and help merchants create personalized recommendations as they generate more leads and a higher conversion rate. He brings in 10&#43; years in digital marketing, from bootstrapped SaaS to venture-backed SaaS and e-Commerce companies.&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How Do You Keep Yourself and Your Team Mentally Well and Healthy with Gill Hasson</itunes:title>
                <title>How Do You Keep Yourself and Your Team Mentally Well and Healthy with Gill Hasson</title>

                <itunes:episode>118</itunes:episode>
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                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Personal Journey to Mental Wellness: Seek Your Life’s Purpose and Enjoy Simple Pleasures</itunes:subtitle>
                <itunes:summary>This episode features Gill Hasson. She has 20 years of experience teaching and writing about personal and professional development, mental health, and wellbeing. She is the author of more than 22 books plus other books on the subjects of resilience, communication skills, and assertiveness.</itunes:summary>
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                <pubDate>Sun, 30 Jan 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:title>How Can Tech Companies Grow and Succeed in the New World of Partnerships with Alex Glenn</itunes:title>
                <title>How Can Tech Companies Grow and Succeed in the New World of Partnerships with Alex Glenn</title>

                <itunes:episode>117</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Build Your Programs Around Your Partner</itunes:subtitle>
                <itunes:summary>This episode features Alex Glenn, a proud dad, and founder of Partnerhub.app—a unique new marketplace and partner management solutions built for digital agencies to find, vet, manage and enable their partners. Alex dedicated his career to helping founders and teams develop and execute creative growth systems. Now, he’s helping digital agencies find strategic and referral partnerships using our community and Partnerhub.app.</itunes:summary>
                <description><![CDATA[<p>This episode features Alex Glenn, <span>a proud dad, and founder of Partnerhub.app—a unique new marketplace and partner management solutions built for digital agencies to find, vet, manage and enable their partners. Alex dedicated his career to helping founders and teams to build and execute creative growth systems. Now, he’s helping digital agencies find strategic and referral partnerships using our community and Partnerhub.app</span></p>]]></description>
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                <itunes:title>How Do You Make Onboarding Seamless and Business Processes Run Like Clockwork with Trent Dyrsmid</itunes:title>
                <title>How Do You Make Onboarding Seamless and Business Processes Run Like Clockwork with Trent Dyrsmid</title>

                <itunes:episode>116</itunes:episode>
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                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Understanding the Difference Between Process and Project Management</itunes:subtitle>
                <itunes:summary>This episode features Trent Dyrsmid, a serial entrepreneur, husband, and father. He is the founder of BrightIdeas.co, Flowster, and a 7-figure eCommerce business. With almost ten years of experience with digital marketing and eCommerce, Trent eagerly shares his knowledge with others. Currently, he is helping founders, executives, and managers to create Standard Operating Procedures (SOPs), workflows, and automated processes so that hiring, onboarding, and delegation become dramatically easier and less expensive.</itunes:summary>
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                <pubDate>Sun, 16 Jan 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>2001</itunes:duration>
                
                
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                <itunes:title>How to Set the Right Culture and Collaborate as a Team to Understand Your Customers Better with Jeff Rosenblum</itunes:title>
                <title>How to Set the Right Culture and Collaborate as a Team to Understand Your Customers Better with Jeff Rosenblum</title>

                <itunes:episode>115</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Step # 1: Find the Right People for the Right Seats</itunes:subtitle>
                <itunes:summary>This episode features Jeff Rosenblum, an advertising agency founder, and documentary filmmaker. He is widely regarded as one of the leading innovators in the field of digital marketing and has worked on teams that have helped revolutionize market research, publishing, sports broadcasting, and interactive advertising. As the Founding Partner of Questus, a digital marketing agency, he worked with some of the world’s most influential brands, including American Express, Bloomberg, Capital One, Discovery Channel, Disney, Driscoll’s, General Mills, Ford, ESPN, Suzuki Motorcycles, The NFL, Universal Orlando, Verizon and more.</itunes:summary>
                <description><![CDATA[<p>This episode features Jeff Rosenblum, <span>an advertising agency founder, and documentary filmmaker. He is widely regarded as one of the leading innovators in the field of digital marketing and has worked on teams that have helped revolutionize market research, publishing, sports broadcasting, and interactive advertising. As the Founding Partner of Questus, a digital marketing agency, he worked with some of the world’s most influential brands, including American Express, Bloomberg, Capital One, Discovery Channel, Disney, Driscoll’s, General Mills, Ford, ESPN, Suzuki Motorcycles, The NFL, Universal Orlando, Verizon and more.</span></p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Jeff Rosenblum, &lt;span&gt;an advertising agency founder, and documentary filmmaker. He is widely regarded as one of the leading innovators in the field of digital marketing and has worked on teams that have helped revolutionize market research, publishing, sports broadcasting, and interactive advertising. As the Founding Partner of Questus, a digital marketing agency, he worked with some of the world’s most influential brands, including American Express, Bloomberg, Capital One, Discovery Channel, Disney, Driscoll’s, General Mills, Ford, ESPN, Suzuki Motorcycles, The NFL, Universal Orlando, Verizon and more.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How Can People with ADHD Turn it into a Superpower with Aron Croft</itunes:title>
                <title>How Can People with ADHD Turn it into a Superpower with Aron Croft</title>

                <itunes:episode>114</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>The Burn and Burn Challenge: Building Great Habits</itunes:subtitle>
                <itunes:summary>This episode features Aron Croft. He is an ADHD Coach at Hidden ADHD helping ADHDers not to hate work. His coaching helps them get promoted, identify better careers, or start side hustles, so they enjoy their work and live their best life.</itunes:summary>
                <description><![CDATA[<p>This episode features Aron Croft. He is an ADHD Coach at Hidden ADHD helping ADHDers not to hate work. His coaching helps them get promoted, identify better careers, or start side hustles, so they enjoy their work and live their best life.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Aron Croft. He is an ADHD Coach at Hidden ADHD helping ADHDers not to hate work. His coaching helps them get promoted, identify better careers, or start side hustles, so they enjoy their work and live their best life.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 06 Jan 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>2012</itunes:duration>
                
                
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                <itunes:title>How Can Brands Use Content to Break Down the Barriers of Buying with Rai Cornell</itunes:title>
                <title>How Can Brands Use Content to Break Down the Barriers of Buying with Rai Cornell</title>

                <itunes:episode>113</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Dig Deeper and Go Beyond</itunes:subtitle>
                <itunes:summary>This episode features Rai Cornell, who studied Psychology and Human Behavior for ten years, intending to work as a therapist in the California prison system. Over time, her interests, and talents took her on a very different path. Today, she uses her thorough understanding of human emotions, reactions, and thought patterns to drive sales and engagement for top brands. Together with her team, she guides subscription brands to target audiences through every stage of resistance by answering all of their questions and objections before they even recognize them.</itunes:summary>
                <description><![CDATA[<p>This episode features Rai Cornell, who studied Psychology and Human Behavior for ten years, intending to work as a therapist in the California prison system. Over time, her interests, and talents took her on a very different path. Today, she uses her thorough understanding of human emotions, reactions, and thought patterns to drive sales and engagement for top brands. Together with her team, she guides subscription brands to target audiences through every stage of resistance by answering all of their questions and objections before they even recognize them.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Rai Cornell, who studied Psychology and Human Behavior for ten years, intending to work as a therapist in the California prison system. Over time, her interests, and talents took her on a very different path. Today, she uses her thorough understanding of human emotions, reactions, and thought patterns to drive sales and engagement for top brands. Together with her team, she guides subscription brands to target audiences through every stage of resistance by answering all of their questions and objections before they even recognize them.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 02 Jan 2022 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1748</itunes:duration>
                
                
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                <itunes:title>How to Solve Complex Problems in the Cloud with Chris Hood</itunes:title>
                <title>How to Solve Complex Problems in the Cloud with Chris Hood</title>

                <itunes:episode>112</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Find the Right API Structure and Avoid Technical Debt</itunes:subtitle>
                <itunes:summary>This episode features Chris Hood, a passionate digital strategist, podcast host, and writer. He is the Head of Business Innovation &amp; Strategy at Google. His thought leadership and strategic insights on digital and business transformation have fueled countless enterprises’ digital success. He keeps his pulse on the media and entertainment industry with strategic participation in our industry solutions and developing incredible digital experiences across all the mediums. He’s the host of That Digital Show, a weekly business podcast for Google Cloud, and his very own podcast, The Chris Hood Show.</itunes:summary>
                <description><![CDATA[<p><span>This episode features Chris Hood, a passionate digital strategist, podcast host, and writer. He is the Head of Business Innovation &amp; Strategy at Google. His thought leadership and strategic insights on digital and business transformation have fueled countless enterprises’ digital success. He keeps his pulse on the media and entertainment industry with strategic participation in our industry solutions and developing incredible digital experiences across all the mediums. He’s the host of </span><a href="https://thatdigitalshow.withgoogle.com/" rel="nofollow">That Digital Show</a><span>, a weekly business podcast for Google Cloud, and his very own podcast, </span><a href="https://chrishood.com/" rel="nofollow">The Chris Hood Show</a><span>. </span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;This episode features Chris Hood, a passionate digital strategist, podcast host, and writer. He is the Head of Business Innovation &amp;amp; Strategy at Google. His thought leadership and strategic insights on digital and business transformation have fueled countless enterprises’ digital success. He keeps his pulse on the media and entertainment industry with strategic participation in our industry solutions and developing incredible digital experiences across all the mediums. He’s the host of &lt;/span&gt;&lt;a href=&#34;https://thatdigitalshow.withgoogle.com/&#34; rel=&#34;nofollow&#34;&gt;That Digital Show&lt;/a&gt;&lt;span&gt;, a weekly business podcast for Google Cloud, and his very own podcast, &lt;/span&gt;&lt;a href=&#34;https://chrishood.com/&#34; rel=&#34;nofollow&#34;&gt;The Chris Hood Show&lt;/a&gt;&lt;span&gt;. &lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 19 Dec 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Create Lifelong Fans that Drive Business Growth with Jon Picoult</itunes:title>
                <title>How to Create Lifelong Fans that Drive Business Growth with Jon Picoult</title>

                <itunes:episode>111</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Create Impressive Memories with Your Customers</itunes:subtitle>
                <itunes:summary>Jon Picoult, the founder of Watermark Consulting is a renowned expert in customer experience. He helps businesses create raving fans that drive business growth by impressing their customers and inspiring employees.

A number of media outlets have featured his insights, including The Wall Street Journal, The New York Times, Harvard Business Review, and Forbes.com (where he regularly contributes). His new book, “From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans,” debuted as an Amazon #1 New Release in its category.
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                <description><![CDATA[<p><span>This episode features Jon Picoult, the founder of Watermark Consulting is a renowned expert in customer experience. He helps businesses create raving fans that drive business growth by impressing their customers and inspiring employees.</span></p><p><span>A number of media outlets have featured his insights, including The Wall Street Journal, The New York Times, Harvard Business Review, and Forbes.com (where he regularly contributes). His new book, “From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans,” debuted as an Amazon #1 New Release in its category.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;This episode features Jon Picoult, the founder of Watermark Consulting is a renowned expert in customer experience. He helps businesses create raving fans that drive business growth by impressing their customers and inspiring employees.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;A number of media outlets have featured his insights, including The Wall Street Journal, The New York Times, Harvard Business Review, and Forbes.com (where he regularly contributes). His new book, “From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans,” debuted as an Amazon #1 New Release in its category.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 16 Dec 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>2219</itunes:duration>
                
                
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                <itunes:title>How to Build Trust with Your Clients, Lower Attrition Rates, and Get Referrals with Aaron Burns</itunes:title>
                <title>How to Build Trust with Your Clients, Lower Attrition Rates, and Get Referrals with Aaron Burns</title>

                <itunes:episode>110</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Build Strong Relationships with Your Clients</itunes:subtitle>
                <itunes:summary>This episode features Aaron Burns, a tech enthusiast, a partner at GOAT Payments, and spent the last decade developing leadership models for greater morale and performance culture.</itunes:summary>
                <description><![CDATA[<p>This episode features Aaron Burns, a tech enthusiast, a partner at GOAT Payments, and spent the last decade developing leadership models for greater morale and performance culture.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Aaron Burns, a tech enthusiast, a partner at GOAT Payments, and spent the last decade developing leadership models for greater morale and performance culture.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 12 Dec 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1728</itunes:duration>
                
                
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                <itunes:title>How to Future Proof Your Business to Survive and Profit from Radical Change with Jonathan Brill</itunes:title>
                <title>How to Future Proof Your Business to Survive and Profit from Radical Change with Jonathan Brill</title>

                <itunes:episode>109</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Always Plan for Resilient Growth</itunes:subtitle>
                <itunes:summary>This episode features Jonathan Brill, author of Rogue Waves. He is a speaker and advisor on resilient growth, decision-making, and innovation under uncertainty and prepares leaders to profit from radical change. He gives practical advice based on decades of experience as an entrepreneur and Fortune 50 tech executive at HP (Hewlett-Packard). He was also a managing partner of innovation for consultancies that developed over 350 products for clients like Samsung, Microsoft, Verizon, PepsiCo, and the US government.</itunes:summary>
                <description><![CDATA[<p>This episode features Jonathan Brill, author of Rogue Waves. He is a speaker and advisor on resilient growth, decision-making, and innovation under uncertainty and prepares leaders to profit from radical change. He gives practical advice based on decades of experience as an entrepreneur and Fortune 50 tech executive at HP (Hewlett-Packard). He was also a managing partner of innovation for consultancies that developed over 350 products for clients like Samsung, Microsoft, Verizon, PepsiCo, and the US government.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Jonathan Brill, author of Rogue Waves. He is a speaker and advisor on resilient growth, decision-making, and innovation under uncertainty and prepares leaders to profit from radical change. He gives practical advice based on decades of experience as an entrepreneur and Fortune 50 tech executive at HP (Hewlett-Packard). He was also a managing partner of innovation for consultancies that developed over 350 products for clients like Samsung, Microsoft, Verizon, PepsiCo, and the US government.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 09 Dec 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>1926</itunes:duration>
                
                
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                <itunes:title>How to Earn Customer Loyalty and Maintain High Employee Performance with Fred Reichheld</itunes:title>
                <title>How to Earn Customer Loyalty and Maintain High Employee Performance with Fred Reichheld</title>

                <itunes:episode>108</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Create a Customer-centric Culture that Drives Loyalty and Employee Performance</itunes:subtitle>
                <itunes:summary>This episode features Fred Reichheld, founder of Bain &amp; Company’s loyalty practice, which helps companies achieve sustainable results through improved customer and employee loyalty. He created the Net Promoter System℠ (NPS®) of management, which has been adopted by hundreds of leading companies. Fred explains how NPS helps companies become customer-centric, unleashing profitable growth by systematically converting more customers into promoters and fewer into detractors. His work in the area of customer and employee retention has quantified the link between loyalty and profits.</itunes:summary>
                <description><![CDATA[<p>This episode features Fred Reichheld, founder of Bain &amp; Company’s loyalty practice, which helps companies achieve sustainable results through improved customer and employee loyalty. He created the <strong>Net Promoter System℠ (NPS®)</strong> of management, which has been adopted by hundreds of leading companies. Fred explains how NPS helps companies become customer-centric, unleashing profitable growth by systematically converting more customers into promoters and fewer into detractors. His work in the area of customer and employee retention has quantified the link between loyalty and profits.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Fred Reichheld, founder of Bain &amp;amp; Company’s loyalty practice, which helps companies achieve sustainable results through improved customer and employee loyalty. He created the &lt;strong&gt;Net Promoter System℠ (NPS®)&lt;/strong&gt; of management, which has been adopted by hundreds of leading companies. Fred explains how NPS helps companies become customer-centric, unleashing profitable growth by systematically converting more customers into promoters and fewer into detractors. His work in the area of customer and employee retention has quantified the link between loyalty and profits.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 05 Dec 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>2567</itunes:duration>
                
                
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                <itunes:title>How Do You Encourage Subscription, Feedback, and Upgrade On Your SaaS Products with Sampath S</itunes:title>
                <title>How Do You Encourage Subscription, Feedback, and Upgrade On Your SaaS Products with Sampath S</title>

                <itunes:episode>107</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Customers for Life</itunes:subtitle>
                <itunes:summary>This episode features Sampath S, a Growth Strategist, helping SaaS companies with User Acquisition, Product Validation &amp; Accelerating Growth without spending a dime. He&#39;s working with SaaS startups to Corporates (since &#39;07) that generate $5K to $500K revenue per month.</itunes:summary>
                <description><![CDATA[<p>This episode features Sampath S, a Growth Strategist, helping SaaS companies with User Acquisition, Product Validation &amp; Accelerating Growth without spending a dime. He&#39;s working with SaaS startups to Corporates (since &#39;07) that generate $5K to $500K revenue per month.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Sampath S, a Growth Strategist, helping SaaS companies with User Acquisition, Product Validation &amp;amp; Accelerating Growth without spending a dime. He&amp;#39;s working with SaaS startups to Corporates (since &amp;#39;07) that generate $5K to $500K revenue per month.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 02 Dec 2021 17:35:00 &#43;0000</pubDate>
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                <itunes:duration>2898</itunes:duration>
                
                
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                <itunes:title>How Do You Wire Essential Innovation Practices Into Your Company&#39;s DNA with Ben Bensaou</itunes:title>
                <title>How Do You Wire Essential Innovation Practices Into Your Company&#39;s DNA with Ben Bensaou</title>

                <itunes:episode>106</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Practice Makes Perfect: Make Innovation a Habit</itunes:subtitle>
                <itunes:summary>This episode features Ben M. Bensaou, a Professor of Technology Management and Professor of Asian Business and Comparative Management at INSEAD, Fontainebleau, France. He served as Dean of Executive Education from 2018–2020. He was a Visiting Associate Professor at the Harvard Business School for 1998-1999, a Senior Fellow at the Wharton School of Management for 2007-2008, and a Visiting Scholar at the Haas School of Business at UC Berkeley for 2013-2015. His research and teaching activities focus on (1) how to create innovating capabilities and competencies as a way to build an innovating organization and culture; (2) innovation implementation and roll-out processes across the whole organization; (3) how to build social capital within firms; (4) new forms of organizations, in particular, networked corporations, strategic alliances, joint ventures, and value-adding partnerships; and (5) the impact of digital technologies on innovation. He addresses these issues from an international comparative perspective, with a special focus on Japanese organizations.</itunes:summary>
                <description><![CDATA[<p><span>This episode features Ben M. Bensaou, a Professor of Technology Management and Professor of Asian Business and Comparative Management at INSEAD, Fontainebleau, France. He served as Dean of Executive Education from 2018–2020. He was a Visiting Associate Professor at the Harvard Business School for 1998-1999, a Senior Fellow at the Wharton School of Management for 2007-2008, and a Visiting Scholar at the Haas School of Business at UC Berkeley for 2013-2015. His research and teaching activities focus on (1) how to create innovating capabilities and competencies as a way to build an innovating organization and culture; (2) innovation implementation and roll-out processes across the whole organization; (3) how to build social capital within firms; (4) new forms of organizations, in particular, networked corporations, strategic alliances, joint ventures, and value-adding partnerships; and (5) the impact of digital technologies on innovation. He addresses these issues from an international comparative perspective, with a special focus on Japanese organizations.</span></p><p><br></p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;This episode features Ben M. Bensaou, a Professor of Technology Management and Professor of Asian Business and Comparative Management at INSEAD, Fontainebleau, France. He served as Dean of Executive Education from 2018–2020. He was a Visiting Associate Professor at the Harvard Business School for 1998-1999, a Senior Fellow at the Wharton School of Management for 2007-2008, and a Visiting Scholar at the Haas School of Business at UC Berkeley for 2013-2015. His research and teaching activities focus on (1) how to create innovating capabilities and competencies as a way to build an innovating organization and culture; (2) innovation implementation and roll-out processes across the whole organization; (3) how to build social capital within firms; (4) new forms of organizations, in particular, networked corporations, strategic alliances, joint ventures, and value-adding partnerships; and (5) the impact of digital technologies on innovation. He addresses these issues from an international comparative perspective, with a special focus on Japanese organizations.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Sun, 28 Nov 2021 17:15:00 &#43;0000</pubDate>
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                <itunes:duration>2610</itunes:duration>
                
                
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                <itunes:title>How Can Small Businesses Leverage Integration Marketing for Reliable Growth with Mark Joyner</itunes:title>
                <title>How Can Small Businesses Leverage Integration Marketing for Reliable Growth with Mark Joyner</title>

                <itunes:episode>105</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>The Four Integration Marketing Cash Cows</itunes:subtitle>
                <itunes:summary>This episode features Mark Joyner, the Founder of 30&#43; startups who now serves as the Founder and CEO of Simpleology — a web app that doubles your free time and cuts your workload in half by simplifying your life. He is often referred to as “The Father of Digital Marketing”. He earned this title for his pioneering role in the early days of online marketing.  He started the first e-book publishing company, the first online ad tracking company, the second PPC search engine he developed while the guys from Google were still in college, and he invented the tracking pixel.</itunes:summary>
                <description><![CDATA[<p>This episode features Mark Joyner, the Founder of 30+ startups who now serves as the Founder and CEO of Simpleology — a web app that doubles your free time and cuts your workload in half by simplifying your life. He is often referred to as <strong>“The Father of Digital Marketing”</strong>. He earned this title for his pioneering role in the early days of online marketing. He started the first e-book publishing company, the first online ad tracking company, the second PPC search engine he developed while the guys from Google were still in college, and he invented the tracking pixel. </p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Mark Joyner, the Founder of 30&#43; startups who now serves as the Founder and CEO of Simpleology — a web app that doubles your free time and cuts your workload in half by simplifying your life. He is often referred to as &lt;strong&gt;“The Father of Digital Marketing”&lt;/strong&gt;. He earned this title for his pioneering role in the early days of online marketing. He started the first e-book publishing company, the first online ad tracking company, the second PPC search engine he developed while the guys from Google were still in college, and he invented the tracking pixel. &lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 25 Nov 2021 17:00:00 &#43;0000</pubDate>
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                <itunes:duration>3105</itunes:duration>
                
                
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                <itunes:title>How To Focus on Building a Proactive Roadmap To Support eCommerce Business’ Growth with Jamie Huskisson</itunes:title>
                <title>How To Focus on Building a Proactive Roadmap To Support eCommerce Business’ Growth with Jamie Huskisson</title>

                <itunes:episode>104</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                
                <description><![CDATA[<p>This episode features Jaime Huskisson, the CEO and founder of JH, an agency that focuses on helping e-commerce. They’re the top Adobe Gold Solutions Partner for Adobe Commerce (powered by Magento), consistently leading the way forward. Winner of four back-to-back Magento eCommerce Excellence awards for Best Mobile Commerce User Experience. He’s the lead organizer of the Meet Magento UK, the official Magento conference for the UK. The event features 500+ attendees, a world-class speaker line-up, and attendance from key Magento executives. It’s a conference that leaves attendees with a hundred ideas ready to implement.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Jaime Huskisson, the CEO and founder of JH, an agency that focuses on helping e-commerce. They’re the top Adobe Gold Solutions Partner for Adobe Commerce (powered by Magento), consistently leading the way forward. Winner of four back-to-back Magento eCommerce Excellence awards for Best Mobile Commerce User Experience. He’s the lead organizer of the Meet Magento UK, the official Magento conference for the UK. The event features 500&#43; attendees, a world-class speaker line-up, and attendance from key Magento executives. It’s a conference that leaves attendees with a hundred ideas ready to implement.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 15 Nov 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2086</itunes:duration>
                
                
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                <itunes:title>How Can We Help Men Be Mindful of Their Emotions and Become Better Leaders with Mike Cameron?</itunes:title>
                <title>How Can We Help Men Be Mindful of Their Emotions and Become Better Leaders with Mike Cameron?</title>

                <itunes:episode>103</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>A Framework to Help Men Process Emotion and Vulnerability</itunes:subtitle>
                <itunes:summary>This episode features Mike Cameron, an eight-figure CEO, ultra-marathoner, TEDx speaker, author, father, and expert on helping men connect with their emotions. The motivation behind this work stems from his partner&#39;s tragic death by an ex-boyfriend, a situation no one wants to find themselves in. He turned this tragedy around and realized his calling to help men handle their feelings better. He has worked with various nonprofits and charities to pave the way for a violence-free future. Today he designs programs to assist men in authentically tapping into their emotions using his Emotional Reconnection Practice.</itunes:summary>
                <description><![CDATA[<p>This episode features Mike Cameron, an eight-figure CEO, ultra-marathoner, TEDx speaker, author, father, and expert on helping men connect with their emotions. The motivation behind this work stems from his partner&#39;s tragic death by an ex-boyfriend, a situation no one wants to find themselves in. He turned this tragedy around and realized his calling to help men handle their feelings better. He has worked with various nonprofits and charities to pave the way for a violence-free future. Today he designs programs to assist men in authentically tapping into their emotions using his Emotional Reconnection Practice.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Mike Cameron, an eight-figure CEO, ultra-marathoner, TEDx speaker, author, father, and expert on helping men connect with their emotions. The motivation behind this work stems from his partner&amp;#39;s tragic death by an ex-boyfriend, a situation no one wants to find themselves in. He turned this tragedy around and realized his calling to help men handle their feelings better. He has worked with various nonprofits and charities to pave the way for a violence-free future. Today he designs programs to assist men in authentically tapping into their emotions using his Emotional Reconnection Practice.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 12 Nov 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1928</itunes:duration>
                
                
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                <itunes:title>How Do SaaS Teams Lower their Churn Rate with John Warrillow</itunes:title>
                <title>How Do SaaS Teams Lower their Churn Rate with John Warrillow</title>

                <itunes:episode>102</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Turning Customers into Advocates</itunes:subtitle>
                <itunes:summary>This episode features John Warrillow, the founder of The Value Builder System™, a simple software designed for building the value of a company. The software is currently used by thousands of businesses worldwide. He is the author of the bestselling book, Built to Sell: Creating a Business That Can Thrive Without You, which was recognized by both Fortune and Inc magazines as one of the best business books of 2011. John hosts Built to Sell Radio, where he interviews hundreds of founders about their exit. Forbes ranked his podcast as one of the ten best podcasts for business owners.</itunes:summary>
                <description><![CDATA[<p>This episode features John Warrillow, the founder of The Value Builder System™, a simple software designed for building the value of a company. The software is currently used by thousands of businesses worldwide. He is the author of the bestselling book, Built to Sell: Creating a Business That Can Thrive Without You, which was recognized by both Fortune and Inc magazines as one of the best business books of 2011. John hosts Built to Sell Radio, where he interviews hundreds of founders about their exit. Forbes ranked his podcast as one of the ten best podcasts for business owners.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features John Warrillow, the founder of The Value Builder System™, a simple software designed for building the value of a company. The software is currently used by thousands of businesses worldwide. He is the author of the bestselling book, Built to Sell: Creating a Business That Can Thrive Without You, which was recognized by both Fortune and Inc magazines as one of the best business books of 2011. John hosts Built to Sell Radio, where he interviews hundreds of founders about their exit. Forbes ranked his podcast as one of the ten best podcasts for business owners.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 08 Nov 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2884</itunes:duration>
                
                
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                <itunes:title>How Do You Grow and Scale a Marketing Team with Kevan Lee</itunes:title>
                <title>How Do You Grow and Scale a Marketing Team with Kevan Lee</title>

                <itunes:episode>101</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Plan Ahead: Think About Goals, Objectives and People</itunes:subtitle>
                <itunes:summary>This episode features Kevan Lee. He leads the marketing team at Oyster, where he sets the strategy, vision, and direction for how they build the brand, drive awareness, create demand, and position the product. Oyster is a mission-driven B2B SaaS platform for Distributed HR, purpose-built to close the global talent gap. Prior to joining Oyster, Kevan led the marketing teams at Polly and at Buffer. His work at Buffer, where he spearheaded their growth from $5 million to $20 million dollars in annual revenue. He’s an experienced marketer with the figures to back it up, and he’s using that experience to solve challenging problems such as the one we are tackling today.</itunes:summary>
                <description><![CDATA[<p>This episode features Kevan Lee. He leads the marketing team at Oyster, where he sets the strategy, vision, and direction for how they build the brand, drive awareness, create demand, and position the product. Oyster is a mission-driven B2B SaaS platform for Distributed HR, purpose-built to close the global talent gap. Prior to joining Oyster, Kevan led the marketing teams at Polly and at Buffer. His work at Buffer, where he spearheaded their growth from $5 million to $20 million dollars in annual revenue. He’s an experienced marketer with the figures to back it up, and he’s using that experience to solve challenging problems such as the one we are tackling today. </p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Kevan Lee. He leads the marketing team at Oyster, where he sets the strategy, vision, and direction for how they build the brand, drive awareness, create demand, and position the product. Oyster is a mission-driven B2B SaaS platform for Distributed HR, purpose-built to close the global talent gap. Prior to joining Oyster, Kevan led the marketing teams at Polly and at Buffer. His work at Buffer, where he spearheaded their growth from $5 million to $20 million dollars in annual revenue. He’s an experienced marketer with the figures to back it up, and he’s using that experience to solve challenging problems such as the one we are tackling today. &lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 01 Nov 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1350</itunes:duration>
                
                
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                <itunes:title>The 100th Episode: Unraveling Solutions and New Problems to Decode</itunes:title>
                <title>The 100th Episode: Unraveling Solutions and New Problems to Decode</title>

                <itunes:episode>100</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>100 Ways to Solve Business Problems</itunes:subtitle>
                <itunes:summary>What happens when people who love sharing knowledge and exchanging experiences come together? Conversations turned podcast! For this episode, the founders of How We Solve, a  podcast meant to help e-commerce and SaaS businesses talk about how this platform came together where we’re headed next, and what can we expect from them. The group talks shares how a simple goal of learning from industry experts and finding tried-and-tested solutions that will solve your business problems has become a regular show. Join GQ Fu, David Henzel, Sean Li, and host Sam Waines as they talk about their journey to the 100th episode of How We Solve.</itunes:summary>
                <description><![CDATA[<p><span>What happens when people who love sharing knowledge and exchanging experiences come together? Conversations turned podcast! For this episode, the founders of How We Solve, a  podcast meant to help e-commerce and SaaS businesses talk about how this platform came together where we’re headed next, and what can we expect from them. The group talks shares how a simple goal of learning from industry experts and finding tried-and-tested solutions that will solve your business problems has become a regular show. Join GQ Fu, David Henzel, Sean Li, and host Sam Waines as they talk about their journey to the 100th episode of How We Solve.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;What happens when people who love sharing knowledge and exchanging experiences come together? Conversations turned podcast! For this episode, the founders of How We Solve, a  podcast meant to help e-commerce and SaaS businesses talk about how this platform came together where we’re headed next, and what can we expect from them. The group talks shares how a simple goal of learning from industry experts and finding tried-and-tested solutions that will solve your business problems has become a regular show. Join GQ Fu, David Henzel, Sean Li, and host Sam Waines as they talk about their journey to the 100th episode of How We Solve.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 29 Oct 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1958</itunes:duration>
                
                
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                <itunes:title>How Do You Build an Authentic Community with Greg Ashton</itunes:title>
                <title>How Do You Build an Authentic Community with Greg Ashton</title>

                <itunes:episode>99</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Authentic Interactions</itunes:subtitle>
                <itunes:summary>This episode is featuring Greg Ashton, CEO of GROW, the most popular direct-to-consumer community in the US. Through this community, he serves the new era of retail founders and marketers, through in-person events, online hangouts, masterclasses, and a 17k member newsletter.</itunes:summary>
                <description><![CDATA[<p>This episode is featuring Greg Ashton, CEO of GROW, the most popular direct-to-consumer community in the US. Through this community, he serves the new era of retail founders and marketers, through in-person events, online hangouts, masterclasses, and a 17k member newsletter.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Greg Ashton, CEO of GROW, the most popular direct-to-consumer community in the US. Through this community, he serves the new era of retail founders and marketers, through in-person events, online hangouts, masterclasses, and a 17k member newsletter.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 04 Oct 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2004</itunes:duration>
                
                
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                <itunes:title>How Do You Adopt a Mindset That Can Turn Every Problem Into an Opportunity with Tab Pierce</itunes:title>
                <title>How Do You Adopt a Mindset That Can Turn Every Problem Into an Opportunity with Tab Pierce</title>

                <itunes:episode>98</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>The Grateful Mindset</itunes:subtitle>
                <itunes:summary>This episode is featuring Tab Pierce, the founder of multiple businesses, Tab moves an entrepreneur’s vision to reality through systematic mentorship. When his business faltered, his mindset did too, and he fell into a deep depression. Everyone he turned to for advice told him to “Shut your doors and walk away”. Over the next three years, he dedicated his time and strength to save the business and improve his personal decisions, allowing him to rebuild and strengthen his business and regain control of his mindset. Out of necessity, he developed what is called the Opportunity Pipeline, the systematic approach that allowed him to turn Caliber around quicker. Currently, he teaches people how to take their vision to something measurable. Through his personal coaching community, the “Refiners” and his book “UPSURGE: Wreckage to Triumph, Rebuilding Your Personal and Business Life”, he brings all of his experiences from overcoming his personal obstacles to help other entrepreneurs build the business and life that they see for themselves.</itunes:summary>
                <description><![CDATA[<p>This episode is featuring Tab Pierce, <span>the founder of multiple businesses, Tab moves an entrepreneur’s vision to reality through systematic mentorship. When his business faltered, his mindset did too, and he fell into a deep depression. Everyone he turned to for advice told him to “Shut your doors and walk away”. Over the next three years, he dedicated his time and strength to save the business and improve his personal decisions, allowing him to rebuild and strengthen his business and regain control of his mindset. Out of necessity, he developed what is called the Opportunity Pipeline, the systematic approach that allowed him to turn Caliber around quicker. Currently, he teaches people how to take their vision to something measurable. Through his personal coaching community, the “Refiners” and his book “UPSURGE: Wreckage to Triumph, Rebuilding Your Personal and Business Life”, he brings all of his experiences from overcoming his personal obstacles to help other entrepreneurs build the business and life that they see for themselves.</span></p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Tab Pierce, &lt;span&gt;the founder of multiple businesses, Tab moves an entrepreneur’s vision to reality through systematic mentorship. When his business faltered, his mindset did too, and he fell into a deep depression. Everyone he turned to for advice told him to “Shut your doors and walk away”. Over the next three years, he dedicated his time and strength to save the business and improve his personal decisions, allowing him to rebuild and strengthen his business and regain control of his mindset. Out of necessity, he developed what is called the Opportunity Pipeline, the systematic approach that allowed him to turn Caliber around quicker. Currently, he teaches people how to take their vision to something measurable. Through his personal coaching community, the “Refiners” and his book “UPSURGE: Wreckage to Triumph, Rebuilding Your Personal and Business Life”, he brings all of his experiences from overcoming his personal obstacles to help other entrepreneurs build the business and life that they see for themselves.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 01 Oct 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2315</itunes:duration>
                
                
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                <itunes:title>How Do You Create a Radically, Personalized Change in Customer Service with Mike McCarron?</itunes:title>
                <title>How Do You Create a Radically, Personalized Change in Customer Service with Mike McCarron?</title>

                <itunes:episode>97</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>A Seamless Customer Experience is Key</itunes:subtitle>
                <itunes:summary>This episode is featuring Mike McCarron, the Vice President of Customer Success at Gladly. He helps teams free their customer service reps from the constraints of delivering compelling service. Helping build the brand&#39;s greatest strategic advantage.
</itunes:summary>
                <description><![CDATA[<p>This episode is featuring Mike McCarron, the Vice President of Customer Success at Gladly. He helps teams free their customer service reps from the constraints of delivering compelling service. Helping build the brand&#39;s greatest strategic advantage.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Mike McCarron, the Vice President of Customer Success at Gladly. He helps teams free their customer service reps from the constraints of delivering compelling service. Helping build the brand&amp;#39;s greatest strategic advantage.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 27 Sep 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2106</itunes:duration>
                
                
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                <itunes:title>How Do You Build a High-performance SaaS Team with Nikhil Paul</itunes:title>
                <title>How Do You Build a High-performance SaaS Team with Nikhil Paul</title>

                <itunes:episode>96</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Anchor on the Vision and Purpose</itunes:subtitle>
                <itunes:summary>This episode is featuring Nikhil Paul, the founder of We R Human. He helps tech leadership teams gain clarity through workshops and coaching programs. His goal is to guide high-growth teams and companies to strengthen their focus, culture, and execution.</itunes:summary>
                <description><![CDATA[<p>This episode is featuring Nikhil Paul, the founder of We R Human. He helps tech leadership teams gain clarity through workshops and coaching programs. His goal is to guide high-growth teams and companies to strengthen their focus, culture, and execution.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Nikhil Paul, the founder of We R Human. He helps tech leadership teams gain clarity through workshops and coaching programs. His goal is to guide high-growth teams and companies to strengthen their focus, culture, and execution.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 24 Sep 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1985</itunes:duration>
                
                
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                <itunes:title>How Do E-commerce Companies Optimize Their Accounting Process, at Different Stages of Their Business with Alan Chen</itunes:title>
                <title>How Do E-commerce Companies Optimize Their Accounting Process, at Different Stages of Their Business with Alan Chen</title>

                <itunes:episode>95</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:summary>This episode is featuring Alan Chen, a Certified Public Accountant and one of the founding partners of FreeCashFlow.io. It’s the leading accounting and consulting agency based out of Los Angeles, California focused on helping one niche only, — those in the e-commerce space. The agency offers services related to business tax planning, sales tax filing and threshold strategies, cloud-based bookkeeping, and smart cash flow allocations to help businesses keep more of the profits made.</itunes:summary>
                <description><![CDATA[<p>This episode is featuring Alan Chen, <span>a Certified Public Accountant and one of the founding partners of FreeCashFlow.io. It’s the leading accounting and consulting agency based out of Los Angeles, California focused on helping one niche only, — those in the e-commerce space. The agency offers services related to business tax planning, sales tax filing and threshold strategies, cloud-based bookkeeping, and smart cash flow allocations to help businesses keep more of the profits made.</span></p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Alan Chen, &lt;span&gt;a Certified Public Accountant and one of the founding partners of FreeCashFlow.io. It’s the leading accounting and consulting agency based out of Los Angeles, California focused on helping one niche only, — those in the e-commerce space. The agency offers services related to business tax planning, sales tax filing and threshold strategies, cloud-based bookkeeping, and smart cash flow allocations to help businesses keep more of the profits made.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 20 Sep 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1314</itunes:duration>
                
                
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                <itunes:title>How Can Managers Working with Employees That Have Autism Spectrum Disorder (ASD) Help Them Excel and Be Productive with Dr. Temple Grandin</itunes:title>
                <title>How Can Managers Working with Employees That Have Autism Spectrum Disorder (ASD) Help Them Excel and Be Productive with Dr. Temple Grandin</title>

                <itunes:episode>94</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Realizing How Different Minds Can Work Together</itunes:subtitle>
                <itunes:summary>This episode features Dr. Temple Grandin who is well known to many for her trailblazing work as a spokesperson for people with autism and her lifelong work with animal behavior. She has been with Colorado State University (CSU) for over 25 years and has been referred to as the &#34;most famous person working at CSU&#34; by her peers. Her life’s work has been to understand her own autistic mind, and to share that knowledge with the world, aiding in the treatment of individuals with the same condition. British neurologist, naturalist, historian of science, and writer, Oliver Sacks referred to Dr. Grandin’s work as: “unprecedented because there had never before been an inside narrative of autism.”</itunes:summary>
                <description><![CDATA[<p>This episode features Dr. Temple Grandin who is well known to many for her trailblazing work as a spokesperson for people with autism and her lifelong work with animal behavior. She has been with Colorado State University (CSU) for over 25 years and has been referred to as the &#34;most famous person working at CSU&#34; by her peers. Her life’s work has been to understand her own autistic mind, and to share that knowledge with the world, aiding in the treatment of individuals with the same condition. British neurologist, naturalist, historian of science, and writer, Oliver Sacks referred to Dr. Grandin’s work as: “unprecedented because there had never before been an inside narrative of autism.”</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Dr. Temple Grandin who is well known to many for her trailblazing work as a spokesperson for people with autism and her lifelong work with animal behavior. She has been with Colorado State University (CSU) for over 25 years and has been referred to as the &amp;#34;most famous person working at CSU&amp;#34; by her peers. Her life’s work has been to understand her own autistic mind, and to share that knowledge with the world, aiding in the treatment of individuals with the same condition. British neurologist, naturalist, historian of science, and writer, Oliver Sacks referred to Dr. Grandin’s work as: “unprecedented because there had never before been an inside narrative of autism.”&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 13 Sep 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1643</itunes:duration>
                
                
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            <item>
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                <itunes:title>How to Help Employees Take Better Care of Their Mental Health in the Workplace with Justin Dorfman</itunes:title>
                <title>How to Help Employees Take Better Care of Their Mental Health in the Workplace with Justin Dorfman</title>

                <itunes:episode>93</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Face the Truth Early On and Avoid the Disconnect</itunes:subtitle>
                <itunes:summary>Justin Dorfman is Reblaze&#39;s Open Source Program Manager. He is also a bipolar who takes his time, sharing his experience on how he dealt with his mental health problems and succeed in his career. Professionally he is responsible for fostering the adoption of their project Curiefense in the cloud-native space. He also led similar initiatives for Gitcoin, Sticker Mule, &amp; MaxCDN. Justin has contributed to Bootstrap, Font Awesome, jQuery, Nginx, GNU Bash, and many more. He also serves on the Selection Committee for Mozilla&#39;s Open Source Support (MOSS) program, as well as the Open Source Collective&#39;s board of directors. In 2017, he co-founded SustainOSS, which hosts events and podcasts for Open Source Software Sustainers.</itunes:summary>
                <description><![CDATA[<p>Justin Dorfman is Reblaze&#39;s Open Source Program Manager. He is also a bipolar who takes his time, sharing his experience on how he dealt with his mental health problems and succeed in his career. Professionally he is responsible for fostering the adoption of their project Curiefense in the cloud-native space. He also led similar initiatives for Gitcoin, Sticker Mule, &amp; MaxCDN. Justin has contributed to Bootstrap, Font Awesome, jQuery, Nginx, GNU Bash, and many more. He also serves on the Selection Committee for Mozilla&#39;s Open Source Support (MOSS) program, as well as the Open Source Collective&#39;s board of directors. In 2017, he co-founded SustainOSS, which hosts events and podcasts for Open Source Software Sustainers.</p>]]></description>
                <content:encoded>&lt;p&gt;Justin Dorfman is Reblaze&amp;#39;s Open Source Program Manager. He is also a bipolar who takes his time, sharing his experience on how he dealt with his mental health problems and succeed in his career. Professionally he is responsible for fostering the adoption of their project Curiefense in the cloud-native space. He also led similar initiatives for Gitcoin, Sticker Mule, &amp;amp; MaxCDN. Justin has contributed to Bootstrap, Font Awesome, jQuery, Nginx, GNU Bash, and many more. He also serves on the Selection Committee for Mozilla&amp;#39;s Open Source Support (MOSS) program, as well as the Open Source Collective&amp;#39;s board of directors. In 2017, he co-founded SustainOSS, which hosts events and podcasts for Open Source Software Sustainers.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 06 Sep 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1546</itunes:duration>
                
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Can Small and Medium Businesses Create an Omnichannel Strategy to Help Them Bounce Back After the Pandemic with Aparna Khurjekar</itunes:title>
                <title>How Can Small and Medium Businesses Create an Omnichannel Strategy to Help Them Bounce Back After the Pandemic with Aparna Khurjekar</title>

                <itunes:episode>92</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Secure and Reliable Connection and Tech Stack</itunes:subtitle>
                <itunes:summary>Aparna Khurjekar is the Senior Vice President of Verizon Business Markets. She’s responsible for the company’s mid-market wireless and wireline offerings and Fios B2B. She works with a team of 3000&#43; sales professionals guiding their customers through their digitally transformed journeys with innovative managed solutions for total communications, connectivity, and collaboration. As businesses across all segments and industries anticipate a post-pandemic comeback, they are helping them adopt 5G and making sure small and medium and potential to create new opportunities and build new efficiencies.</itunes:summary>
                <description><![CDATA[<p>Aparna Khurjekar is the Senior Vice President of Verizon Business Markets. She’s responsible for the company’s mid-market wireless and wireline offerings and Fios B2B. She works with a team of 3000+ sales professionals guiding their customers through their digitally transformed journeys with innovative managed solutions for total communications, connectivity, and collaboration. As businesses across all segments and industries anticipate a post-pandemic comeback, they are helping them adopt 5G and making sure small and medium and potential to create new opportunities and build new efficiencies.</p>]]></description>
                <content:encoded>&lt;p&gt;Aparna Khurjekar is the Senior Vice President of Verizon Business Markets. She’s responsible for the company’s mid-market wireless and wireline offerings and Fios B2B. She works with a team of 3000&#43; sales professionals guiding their customers through their digitally transformed journeys with innovative managed solutions for total communications, connectivity, and collaboration. As businesses across all segments and industries anticipate a post-pandemic comeback, they are helping them adopt 5G and making sure small and medium and potential to create new opportunities and build new efficiencies.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 30 Aug 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1578</itunes:duration>
                
                
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            <item>
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                <itunes:title>How Do You Increase Conversion Amidst the New Cookies Policies of Google and Apple with Ben Parr</itunes:title>
                <title>How Do You Increase Conversion Amidst the New Cookies Policies of Google and Apple with Ben Parr</title>

                <itunes:episode>91</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Zero Party Data: Get the Information Directly from the Customer</itunes:subtitle>
                <itunes:summary>Ben Parr is President and Co-Founder of Octane AI, the all-in-one platform for engaging quizzes, data collection, and personalized Facebook Messenger and SMS automation. His team helped thousands of Shopify and Shopify Plus merchants to connect, convert, and retain customers by personalizing the customer journey and shopping experience. He is also the author of the best-selling book Captivology: The Science of Capturing People&#39;s Attention, named the top marketing book of 2015 by Strategy&#43;Business Magazine.</itunes:summary>
                <description><![CDATA[<p><span>Ben Parr is President and Co-Founder of Octane AI, the all-in-one platform for engaging quizzes, data collection, and personalized Facebook Messenger and SMS automation. His team helped thousands of Shopify and Shopify Plus merchants to connect, convert, and retain customers by personalizing the customer journey and shopping experience. He is also the author of the best-selling book </span><strong><em>Captivology: The Science of Capturing People&#39;s Attention</em></strong><span>, named the top marketing book of 2015 by Strategy+Business Magazine.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Ben Parr is President and Co-Founder of Octane AI, the all-in-one platform for engaging quizzes, data collection, and personalized Facebook Messenger and SMS automation. His team helped thousands of Shopify and Shopify Plus merchants to connect, convert, and retain customers by personalizing the customer journey and shopping experience. He is also the author of the best-selling book &lt;/span&gt;&lt;strong&gt;&lt;em&gt;Captivology: The Science of Capturing People&amp;#39;s Attention&lt;/em&gt;&lt;/strong&gt;&lt;span&gt;, named the top marketing book of 2015 by Strategy&#43;Business Magazine.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com/</link>
                <pubDate>Mon, 23 Aug 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1168</itunes:duration>
                
                
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            <item>
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                <itunes:title>How Do New Remote Teams Communicate Effectively with Liam McIvor Martin</itunes:title>
                <title>How Do New Remote Teams Communicate Effectively with Liam McIvor Martin</title>

                <itunes:episode>90</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Asynchronous Communications is More Sustainable</itunes:subtitle>
                <itunes:summary>This episode features Liam McIvor Martin, who believes that remote work is the future. His focus is to help move companies to a remote setup or scale remote organizations towards success. He co-organized the Running Remote, a professional online community for remote work leaders looking to connect with others, grow their teams and run their businesses remotely. He is also the co-founder of TimeDoctor.com, one of the world&#39;s leading time tracking software for remote teams.</itunes:summary>
                <description><![CDATA[<p>This episode features Liam McIvor Martin who believes that remote work is the future. His focus is to help move companies to a remote setup or scale remote organizations towards success. He co-organized the Running Remote, a professional online community for remote work leaders looking to connect with others, grow their teams and run their businesses remotely. He is also the co-founder of TimeDoctor.com, one of the world&#39;s leading time tracking software for remote teams.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Liam McIvor Martin who believes that remote work is the future. His focus is to help move companies to a remote setup or scale remote organizations towards success. He co-organized the Running Remote, a professional online community for remote work leaders looking to connect with others, grow their teams and run their businesses remotely. He is also the co-founder of TimeDoctor.com, one of the world&amp;#39;s leading time tracking software for remote teams.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 16 Aug 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1676</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
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                <itunes:title>How Do You Unlock Your Team’s Potential for Growth with Julian Roberts</itunes:title>
                <title>How Do You Unlock Your Team’s Potential for Growth with Julian Roberts</title>

                <itunes:episode>89</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Promoting Consistent Growth Through Meaningful Dialogue</itunes:subtitle>
                <itunes:summary>This episode features Julian Roberts who work with C-Level, senior executive, and high potential emerging leaders in organizations. He helps them unlock and enhance their leadership growth so that they can have a greater impact on their work, their life, and their world. His work is centered around helping leaders achieve what they can’t see yet, but deep down really want. He’s known for employing techniques related to building clarity and overcoming self-limiting beliefs, all while accomplishing critical business objectives.</itunes:summary>
                <description><![CDATA[<p>This episode features Julian Roberts who work with C-Level, senior executive, and high potential emerging leaders in organizations. He helps them unlock and enhance their leadership growth so that they can have a greater impact on their work, their life, and their world. His work is centered around helping leaders achieve what they can’t see yet, but deep down really want. He’s known for employing techniques related to building clarity and overcoming self-limiting beliefs, all while accomplishing critical business objectives.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Julian Roberts who work with C-Level, senior executive, and high potential emerging leaders in organizations. He helps them unlock and enhance their leadership growth so that they can have a greater impact on their work, their life, and their world. His work is centered around helping leaders achieve what they can’t see yet, but deep down really want. He’s known for employing techniques related to building clarity and overcoming self-limiting beliefs, all while accomplishing critical business objectives.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 09 Aug 2021 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2021/8/11/15/89b6e57e-12f8-4a13-b63e-4e9cd1cc3f61_ep_art_-_julian_roberts.jpg"/>
                <itunes:duration>2161</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Can You Transform Customer Experience from Painful to Exceptional with Philippe Roireau</itunes:title>
                <title>How Can You Transform Customer Experience from Painful to Exceptional with Philippe Roireau</title>

                <itunes:episode>88</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Set Standards and KPIs for Different Aspects of Customer Experience</itunes:subtitle>
                <itunes:summary>This episode features Philippe Roireau, the Vice President of Business Development &amp; Partnerships at Gorgias. In his role, he guides businesses in finding an integrated helpdesk for their e-commerce brands to deliver personalized support and automation across multiple channels. A creative, passionate, and adaptable entrepreneur, he thrives in fast-paced business environments and international settings.</itunes:summary>
                <description><![CDATA[<p><span>This episode features </span><span>Philippe Roireau, the Vice President of Business Development &amp; Partnerships at Gorgias. In his role, he guides businesses in finding an integrated helpdesk for their e-commerce brands to deliver personalized support and automation across multiple channels. A creative, passionate, and adaptable entrepreneur, he thrives in fast-paced business environments and international settings.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;This episode features &lt;/span&gt;&lt;span&gt;Philippe Roireau, the Vice President of Business Development &amp;amp; Partnerships at Gorgias. In his role, he guides businesses in finding an integrated helpdesk for their e-commerce brands to deliver personalized support and automation across multiple channels. A creative, passionate, and adaptable entrepreneur, he thrives in fast-paced business environments and international settings.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 02 Aug 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1535</itunes:duration>
                
                
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                <itunes:title>How to Reduce Constant and Back-to-back Meetings to Improve Productivity with Shauna Moran</itunes:title>
                <title>How to Reduce Constant and Back-to-back Meetings to Improve Productivity with Shauna Moran</title>

                <itunes:episode>87</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:summary>This episode features Shauna Moran, a transformational coach for entrepreneurs, leaders, and teams of fast-growing distributed companies. As an executive and leadership development coach, she spent eight years researching and studying leadership and remote teams, and she applied what she learned in the real world.</itunes:summary>
                <description><![CDATA[<p>This episode features Shauna Moran, a transformational coach for entrepreneurs, leaders, and teams of fast-growing distributed companies. As an executive and leadership development coach, she spent eight years researching and studying leadership and remote teams, and she applied what she learned in the real world.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode features Shauna Moran, a transformational coach for entrepreneurs, leaders, and teams of fast-growing distributed companies. As an executive and leadership development coach, she spent eight years researching and studying leadership and remote teams, and she applied what she learned in the real world.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 26 Jul 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1766</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
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                <itunes:title>How Do You Set Your Objectives and Key Results for Success with Joris Moons</itunes:title>
                <title>How Do You Set Your Objectives and Key Results for Success with Joris Moons</title>

                <itunes:episode>85</itunes:episode>
                <itunes:season>3</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Get Your F.A.C.T Straight</itunes:subtitle>
                <itunes:summary>Joris Moons is an innovative and creative thinker with a broad and realistic view of all corporate activities, specifically integrating these activities into something that adds value. He integrates his long-term, creative thinking when helping teams build solid OKRs. He&#39;s a die-hard golfer and incorporates golf in everything he does.</itunes:summary>
                <description><![CDATA[<p><span>Joris Moons is an innovative and creative thinker with a broad and realistic view of all corporate activities, specifically integrating these activities into something that adds value. He integrates his long-term, creative thinking when helping teams build solid OKRs. He&#39;s a die-hard golfer and incorporates golf in everything he does.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Joris Moons is an innovative and creative thinker with a broad and realistic view of all corporate activities, specifically integrating these activities into something that adds value. He integrates his long-term, creative thinking when helping teams build solid OKRs. He&amp;#39;s a die-hard golfer and incorporates golf in everything he does.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 12 Jul 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1410</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
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                <itunes:title>How Do You Determine, Plan and Own Your Exit with  Saud Juman</itunes:title>
                <title>How Do You Determine, Plan and Own Your Exit with  Saud Juman</title>

                <itunes:episode>84</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How To Own and Take Control of Your Exit</itunes:subtitle>
                <itunes:summary>Saud Juman is a repeat entrepreneur. His last venture, PolicyMedical was acquired by Susquehanna Growth Equity. He is currently scaling RockitShip, a start-up he Co-founded with 2 other partners. His decision came after his exit at PolicyMedical. After that, his transformation from human doing to becoming a human being again pushed him to go back to the entrepreneurial game. Saud is an advisor, investor, and speaker who talks about Owning Your Exit story with entrepreneurs, executives, youth, and students. He focuses on sharing how beneficial it is to get ahead of forced change and proactively navigating your pivots.</itunes:summary>
                <description><![CDATA[<p>Saud Juman is a repeat entrepreneur. His last venture, PolicyMedical was acquired by Susquehanna Growth Equity. He is currently scaling RockitShip, a start-up he Co-founded with 2 other partners. His decision came after his exit at PolicyMedical. After that, his transformation from human doing to becoming a human being again pushed him to go back to the entrepreneurial game. Saud is an advisor, investor, and speaker who talks about Owning Your Exit story with entrepreneurs, executives, youth, and students. He focuses on sharing how beneficial it is to get ahead of forced change and proactively navigating your pivots.</p>]]></description>
                <content:encoded>&lt;p&gt;Saud Juman is a repeat entrepreneur. His last venture, PolicyMedical was acquired by Susquehanna Growth Equity. He is currently scaling RockitShip, a start-up he Co-founded with 2 other partners. His decision came after his exit at PolicyMedical. After that, his transformation from human doing to becoming a human being again pushed him to go back to the entrepreneurial game. Saud is an advisor, investor, and speaker who talks about Owning Your Exit story with entrepreneurs, executives, youth, and students. He focuses on sharing how beneficial it is to get ahead of forced change and proactively navigating your pivots.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 05 Jul 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1718</itunes:duration>
                
                
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                <itunes:title>How to Build Long-term Relationships with Your Customers at Scale with Kate Nightingale</itunes:title>
                <title>How to Build Long-term Relationships with Your Customers at Scale with Kate Nightingale</title>

                <itunes:episode>83</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Get to Know Your Customers Deeply</itunes:subtitle>
                <itunes:summary>Kate Nightingale is a consumer psychologist, human brands expert, and founder of Style Psychology Ltd, a HUMAN experience consultancy with a twist. Their work takes on a new view on consumer business stemming from an old view of the human.</itunes:summary>
                <description><![CDATA[<p><span>Kate Nightingale is a consumer psychologist, human brands expert, and founder of Style Psychology Ltd, a HUMAN experience consultancy with a twist. Their work takes on a new view on consumer business stemming from an old view of the human.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Kate Nightingale is a consumer psychologist, human brands expert, and founder of Style Psychology Ltd, a HUMAN experience consultancy with a twist. Their work takes on a new view on consumer business stemming from an old view of the human.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 28 Jun 2021 07:00:00 &#43;0000</pubDate>
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                <title>How to Create a Successful Partnership Program for your Business with Marcus Cauchi</title>

                <itunes:episode>82</itunes:episode>
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                <itunes:subtitle>Build your Partnerships Program with These 4 Steps</itunes:subtitle>
                <itunes:summary>Marcus Cauchi works with C-level executives of technology vendors who recognize that success is not a function of having a huge sales team or dozens of channel partners but those who see it as having a shared vision, goals, who are committed to collaborating effectively, efficiently, and consistently to discover new opportunities.</itunes:summary>
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                <itunes:title>How to Create an Omnichannel Marketing Strategy with Ashley Scorpio</itunes:title>
                <title>How to Create an Omnichannel Marketing Strategy with Ashley Scorpio</title>

                <itunes:episode>81</itunes:episode>
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                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Leveraging Data to Create a Seamless Journey and Experience with Ashley Scorpio</itunes:subtitle>
                <itunes:summary>Ashley Scorpio is a seasoned digital strategist and experienced political aide with expertise in communications, government and public relations, marketing, advertising, and partnerships. Over the years, Ashley has worked with a variety of brands, industry leaders, and organizations in creating full-funnel performance marketing campaigns across multiple channels. She is currently the vice-president of partnerships at Hawke Media.</itunes:summary>
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                <itunes:title>How to Reposition Your Business with Chala Dincoy</itunes:title>
                <title>How to Reposition Your Business with Chala Dincoy</title>

                <itunes:episode>80</itunes:episode>
                <itunes:season>2</itunes:season>
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                <itunes:subtitle>How to get your business in front of the right people.</itunes:subtitle>
                
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            <item>
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                <itunes:title>How to Position Your Website with Dave Schneider</itunes:title>
                <title>How to Position Your Website with Dave Schneider</title>

                <itunes:episode>79</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Rank and Position Well with Dave Schneider</itunes:subtitle>
                
                <description><![CDATA[<p>Shortlist, a list building agency, helps their clients by generating a healthy backlink profile and getting them featured on websites generated through guest blogging. Shortlist has a unique story in that they had wonderful positioning, lost it, then found it again. Today, Dave Schneider (cohost of How We Solve and head of Shortlist), talks about what lessons he learned during this process.</p>]]></description>
                <content:encoded>&lt;p&gt;Shortlist, a list building agency, helps their clients by generating a healthy backlink profile and getting them featured on websites generated through guest blogging. Shortlist has a unique story in that they had wonderful positioning, lost it, then found it again. Today, Dave Schneider (cohost of How We Solve and head of Shortlist), talks about what lessons he learned during this process.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 31 May 2021 01:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Grow without Spending Money on Ads with Aaron Krall</itunes:title>
                <title>How to Grow without Spending Money on Ads with Aaron Krall</title>

                <itunes:episode>78</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to build and maintain a healthy professional partnership</itunes:subtitle>
                
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep-78-how-to-grow-without-spending-money-on-ads/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p>Aaron helps SaaS companies achieve scalable, predictive growth. If you are looking for proven systems and framework which you can implement into your business, reach out to Aaron on his website or check out his Facebook group. Reach out on Facebook if you want some great resources available from Aaron</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep-78-how-to-grow-without-spending-money-on-ads/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;Aaron helps SaaS companies achieve scalable, predictive growth. If you are looking for proven systems and framework which you can implement into your business, reach out to Aaron on his website or check out his Facebook group. Reach out on Facebook if you want some great resources available from Aaron&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 24 May 2021 01:35:00 &#43;0000</pubDate>
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                <itunes:title>How to Implement EOS Worldwide with Mike Paton</itunes:title>
                <title>How to Implement EOS Worldwide with Mike Paton</title>

                <itunes:episode>77</itunes:episode>
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                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Implement EOS Worldwide with Mike Paton</itunes:subtitle>
                
                <description><![CDATA[<p>Mike has been gleaning information and learning about business from entrepreneurs since he was young. These days, he is giving back as an award-winning speaker, a certified EOS Implementor®, a Global Ambassador for EOS Worldwide, and as a best-selling author.</p>]]></description>
                <content:encoded>&lt;p&gt;Mike has been gleaning information and learning about business from entrepreneurs since he was young. These days, he is giving back as an award-winning speaker, a certified EOS Implementor®, a Global Ambassador for EOS Worldwide, and as a best-selling author.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 17 May 2021 10:41:11 &#43;0000</pubDate>
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                <itunes:duration>4021</itunes:duration>
                
                
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                <itunes:title>How to Become a Better Futurist with Jeremy Goldman from Futureproof</itunes:title>
                <title>How to Become a Better Futurist with Jeremy Goldman from Futureproof</title>

                <itunes:episode>76</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to See into the Future with Jeremy Goldman from Futureproof</itunes:subtitle>
                
                <description><![CDATA[<p>Jeremy is a futurist, a keynote speaker, host of the podcast Futureproof, and author of the book “Going Social”. He’s also a social media expert, entrepreneur and a strategist. Recently, he started his own management consultancy and branding/communications agency called Firebrand Group, which focuses on personal branding rather than business branding.</p>]]></description>
                <content:encoded>&lt;p&gt;Jeremy is a futurist, a keynote speaker, host of the podcast Futureproof, and author of the book “Going Social”. He’s also a social media expert, entrepreneur and a strategist. Recently, he started his own management consultancy and branding/communications agency called Firebrand Group, which focuses on personal branding rather than business branding.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 10 May 2021 11:01:08 &#43;0000</pubDate>
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                <itunes:duration>1425</itunes:duration>
                
                
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                <itunes:title>How to Focus on Financial Literacy in Your Business with Michael Rose</itunes:title>
                <title>How to Focus on Financial Literacy in Your Business with Michael Rose</title>

                <itunes:episode>75</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Get a Return on Energy with Michael Rose</itunes:subtitle>
                
                <description><![CDATA[<p><span>Michael is a scientist, a speaker, an author, and the CEO of Mojo Media Labs.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Michael is a scientist, a speaker, an author, and the CEO of Mojo Media Labs.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 03 May 2021 14:33:02 &#43;0000</pubDate>
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                <itunes:title>How to Sell Without Your Ego with Michael Hanson</itunes:title>
                <title>How to Sell Without Your Ego with Michael Hanson</title>

                <itunes:episode>74</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Leave Your Ego At the Door with Michael Hanson</itunes:subtitle>
                
                <description><![CDATA[<p>Michael Hanson is the founder of Growth Genie, a sales consulting firm that empowers B2B sales teams to have better conversations and get the attention of their ideal customers.</p>]]></description>
                <content:encoded>&lt;p&gt;Michael Hanson is the founder of Growth Genie, a sales consulting firm that empowers B2B sales teams to have better conversations and get the attention of their ideal customers.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 26 Apr 2021 02:00:00 &#43;0000</pubDate>
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                <itunes:duration>1341</itunes:duration>
                
                
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                <itunes:title>How to Turn Your Customer Service Center into a Profit Center with Louis Lavedan</itunes:title>
                <title>How to Turn Your Customer Service Center into a Profit Center with Louis Lavedan</title>

                <itunes:episode>73</itunes:episode>
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                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Turning Your Customer Service Center into a Profit Center</itunes:subtitle>
                
                <description><![CDATA[<p>Louis Lavedan is the strategic partner manager at Gorgias. Gorgias is an ecommerce help desk company which focuses on helping streamline and focus customer service teams and departments.</p>]]></description>
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                <pubDate>Mon, 19 Apr 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1458</itunes:duration>
                
                
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                <itunes:title>How to Bring Back Customers Who Have Abanonded their Carts with Lisa Popovici, from Cartloop</itunes:title>
                <title>How to Bring Back Customers Who Have Abanonded their Carts with Lisa Popovici, from Cartloop</title>

                <itunes:episode>72</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Convert Abandoned Carts Into Additional Revenue</itunes:subtitle>
                
                <description><![CDATA[<p><span>Lisa is the cofounder and COO of Cartloop, a brand sales and support team in one app. Cartloop focuses on having a team of real people convert abandoned carts by texting shoppers.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Lisa is the cofounder and COO of Cartloop, a brand sales and support team in one app. Cartloop focuses on having a team of real people convert abandoned carts by texting shoppers.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 12 Apr 2021 05:03:59 &#43;0000</pubDate>
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                <itunes:title>How to Put Your Buyers First with Daniel Viduya of TaskDrive</itunes:title>
                <title>How to Put Your Buyers First with Daniel Viduya of TaskDrive</title>

                <itunes:episode>71</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Steps to Putting Your Buyers First</itunes:subtitle>
                
                <description><![CDATA[<p>Daniel is the general manager at <a href="https://taskdrive.com/" rel="nofollow">TaskDrive</a>. TaskDrive focuses on helping B2B sales and marketing teams with their lead research, in order to let those sales and marketing teams focus on their field of expertise: sales and marketing.</p>]]></description>
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                <pubDate>Mon, 05 Apr 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1716</itunes:duration>
                
                
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                <itunes:title>How to Optimize Your Business Plan with Irit Eizips</itunes:title>
                <title>How to Optimize Your Business Plan with Irit Eizips</title>

                <itunes:episode>70</itunes:episode>
                <itunes:season>2</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Shift Your Per-Hour Business Model to a Prepaid Business Model with Irit Eizips</itunes:subtitle>
                
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                <pubDate>Mon, 29 Mar 2021 07:05:00 &#43;0000</pubDate>
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                <title>How to Become a Confident and Effective Leader with Darren Reinke</title>

                <itunes:episode>69</itunes:episode>
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                <itunes:episode>68</itunes:episode>
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                <itunes:episode>67</itunes:episode>
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                <itunes:episode>66</itunes:episode>
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                <title>How to Optimize Your Local SEO with Darren Shaw of Whitespark</title>

                <itunes:episode>65</itunes:episode>
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                <title>How to Utilize YouTube as a Business Owner with Stephan Spencer</title>

                <itunes:episode>64</itunes:episode>
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                <pubDate>Mon, 15 Feb 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Organize an Online Event with Alexander Theuma of SaaStock</itunes:title>
                <title>How to Organize an Online Event with Alexander Theuma of SaaStock</title>

                <itunes:episode>63</itunes:episode>
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                <content:encoded>&lt;p&gt;Alexander Theuma is the founder of SaaStock. SaaStock is a convention and organization built around the goal of helping SaaS businesses and entrepreneurs build, grow, scale, and connect with peers. The SaaStock Remote 2021 Conference is a global virtual event that will be held on February 23 - 25 (content sessions) and March 3 - 4 (networking). You can find more information at &lt;a href=&#34;https://www.saastock.com/remote/&#34; rel=&#34;nofollow&#34;&gt;SaaStock Remote&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Run a Channel Partner Program with Nikita Zhitkevich</itunes:title>
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                <itunes:episode>62</itunes:episode>
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                <title>How to Become an Under-the-Radar Leader in your community with Dov Gordon</title>

                <itunes:episode>61</itunes:episode>
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                <itunes:episode>60</itunes:episode>
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                <itunes:title>How Live Chat Increases Conversion Rates with Derric Haynie</itunes:title>
                <title>How Live Chat Increases Conversion Rates with Derric Haynie</title>

                <itunes:episode>59</itunes:episode>
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                <itunes:subtitle>How to use live chat to increase conversion rates</itunes:subtitle>
                
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                <pubDate>Thu, 07 Jan 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1864</itunes:duration>
                
                
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                <title>How to Build and Rebuild a Business After Tragedy with Nadine Artemis</title>

                <itunes:episode>58</itunes:episode>
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                <itunes:subtitle>How to Build a Botanical Brand with Nadine Artemis</itunes:subtitle>
                
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                <itunes:episode>57</itunes:episode>
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                <itunes:episode>56</itunes:episode>
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                <title>How to Sell Skin Care Products Online with Doctor Trevor Cates of The Spa Dr.</title>

                <itunes:episode>55</itunes:episode>
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                <title>How to Destigmatize Hemp with Mara Gordon of Aunt Zelda’s</title>

                <itunes:episode>54</itunes:episode>
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                <itunes:episode>53</itunes:episode>
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                <description><![CDATA[<p><span>Kelley is the founder and CEO of Tiege Hanley LLC, Uncomplicated Skin Care for Men®. In addition, he is an entrepreneur that values creativity, hard work, honesty, people and data.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Kelley is the founder and CEO of Tiege Hanley LLC, Uncomplicated Skin Care for Men®. In addition, he is an entrepreneur that values creativity, hard work, honesty, people and data.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 23 Nov 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Build a Brand with Adi Arezzini of Teami</itunes:title>
                <title>How to Build a Brand with Adi Arezzini of Teami</title>

                <itunes:episode>52</itunes:episode>
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                <content:encoded>&lt;p&gt;&lt;span&gt;Adi Arezzini is the co-founder of the tea and wellness company Teami Blends! She started her company at the age of 23 right after serving in the Israeli Army.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Get Product/Market Fit with Paul Finch from Growth Studio</itunes:title>
                <title>How to Get Product/Market Fit with Paul Finch from Growth Studio</title>

                <itunes:episode>51</itunes:episode>
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                <itunes:subtitle>Paul Finch is the co-founder of Growth Studio, a company that helps startups get product/market fit, launch to market, and get funding.</itunes:subtitle>
                
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                <pubDate>Mon, 09 Nov 2020 07:15:00 &#43;0000</pubDate>
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                <itunes:title>How to Acquire Users and Sales for SaaS Companies with Aaron Krall</itunes:title>
                <title>How to Acquire Users and Sales for SaaS Companies with Aaron Krall</title>

                <itunes:episode>50</itunes:episode>
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                <pubDate>Mon, 02 Nov 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1547</itunes:duration>
                
                
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                <itunes:title>How to Save Time with Productive Automation with James Rose</itunes:title>
                <title>How to Save Time with Productive Automation with James Rose</title>

                <itunes:episode>49</itunes:episode>
                <itunes:season>1</itunes:season>
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                <itunes:subtitle>How to Effectively Utilize Productivity Automation</itunes:subtitle>
                
                <description><![CDATA[<p><span>Jimmy works in automated content &amp; document collection for marketing agencies, accountants &amp; finance brokers. He</span><span> helps busy professionals and business owners create more free time through systems, productivity &amp; automation</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jimmy works in automated content &amp;amp; document collection for marketing agencies, accountants &amp;amp; finance brokers. He&lt;/span&gt;&lt;span&gt; helps busy professionals and business owners create more free time through systems, productivity &amp;amp; automation&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Effectively Scale an Agency with Chase Clymer</itunes:title>
                <title>How to Effectively Scale an Agency with Chase Clymer</title>

                <itunes:episode>48</itunes:episode>
                <itunes:season>1</itunes:season>
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                <itunes:subtitle>Scaling an Agency in a Competitive Market</itunes:subtitle>
                
                <description><![CDATA[<p><span>Chase Clymer is the Co-founder of Electric Eye, an agency that increases sales for ecommerce brands. Chase is also the host of Honest Ecommerce, a weekly podcast, community &amp; educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Chase Clymer is the Co-founder of Electric Eye, an agency that increases sales for ecommerce brands. Chase is also the host of Honest Ecommerce, a weekly podcast, community &amp;amp; educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 19 Oct 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Form a Successful and Productive Mastermind with Aaron Walker</itunes:title>
                <title>How to Form a Successful and Productive Mastermind with Aaron Walker</title>

                <itunes:episode>47</itunes:episode>
                <itunes:season>1</itunes:season>
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                <itunes:subtitle>Planning, Building, and Scaling a Mastermind.</itunes:subtitle>
                
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep47-how-to-build-mastermind-aaron-walker/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p>Aaron is a successful businessman and owner of eight businesses. Aaron has been in a personal Mastermind with his friend, financial guru, Dave Ramsey for over two decades. Aaron incorporates education and learning opportunities into his daily routine, remaining informed of the latest tools and trends available, which he shares with the men on ISI Mastermind Group.</p><h2><strong>Plan, Build, and Scale</strong></h2><p>QUOTE: “It gives you more of an opportunity to touch people with your skill or your craft or your trade or your niche market, whatever it is that you’re trying to do.”</p><h3><strong>Plan</strong></h3><ul><li>Figure out your message</li><li>Develop the business model that works best for you</li><li><a href="https://howwesolve.com/podcast/e3-matic-uzmah-successful-venture-with-matic-uzmah/" rel="nofollow">Find your target market</a></li></ul><h3><strong>Build</strong></h3><ul><li>Lead generation: reaching out to people in your network</li><li>Your groups will be your best salespeople, as they encourage their friends and colleagues to join.</li></ul><h3><strong>Scale</strong></h3><ul><li>Does <a href="https://howwesolve.com/podcast/ep11-how-to-scale-the-unscalable-with-tim-richardson/" rel="nofollow">scaling</a> align with your personal mission?</li><li>Can you scale from a distance?</li></ul><h2><strong>A few resources on business and mastermind groups that Aaron suggests:</strong></h2><ul><li><a href="https://www.themastermindplaybook.com/launchplan33886043" rel="nofollow">The Mastermind Playbook</a></li><li><a href="https://www.amazon.com/dp/B014DUR7L2/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1" rel="nofollow">Never Split the Difference: Negotiating As If Your Life Depended On It </a>by Christopher Voss</li><li><a href="https://www.amazon.com/Conscious-Capitalism-New-Preface-Authors-ebook/dp/B00GQDL7MA/ref=sr_1_1?dchild=1&keywords=conscious+capitalism&qid=1601943280&s=digital-text&sr=1-1" rel="nofollow">Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business</a> by John Mackey and Raj Sisodia</li><li><a href="https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4" rel="nofollow">Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine</a> by Mike Michalowicz</li></ul>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep47-how-to-build-mastermind-aaron-walker/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;Aaron is a successful businessman and owner of eight businesses. Aaron has been in a personal Mastermind with his friend, financial guru, Dave Ramsey for over two decades. Aaron incorporates education and learning opportunities into his daily routine, remaining informed of the latest tools and trends available, which he shares with the men on ISI Mastermind Group.&lt;/p&gt;&lt;h2&gt;&lt;strong&gt;Plan, Build, and Scale&lt;/strong&gt;&lt;/h2&gt;&lt;p&gt;QUOTE: “It gives you more of an opportunity to touch people with your skill or your craft or your trade or your niche market, whatever it is that you’re trying to do.”&lt;/p&gt;&lt;h3&gt;&lt;strong&gt;Plan&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;Figure out your message&lt;/li&gt;&lt;li&gt;Develop the business model that works best for you&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://howwesolve.com/podcast/e3-matic-uzmah-successful-venture-with-matic-uzmah/&#34; rel=&#34;nofollow&#34;&gt;Find your target market&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;h3&gt;&lt;strong&gt;Build&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;Lead generation: reaching out to people in your network&lt;/li&gt;&lt;li&gt;Your groups will be your best salespeople, as they encourage their friends and colleagues to join.&lt;/li&gt;&lt;/ul&gt;&lt;h3&gt;&lt;strong&gt;Scale&lt;/strong&gt;&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;Does &lt;a href=&#34;https://howwesolve.com/podcast/ep11-how-to-scale-the-unscalable-with-tim-richardson/&#34; rel=&#34;nofollow&#34;&gt;scaling&lt;/a&gt; align with your personal mission?&lt;/li&gt;&lt;li&gt;Can you scale from a distance?&lt;/li&gt;&lt;/ul&gt;&lt;h2&gt;&lt;strong&gt;A few resources on business and mastermind groups that Aaron suggests:&lt;/strong&gt;&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.themastermindplaybook.com/launchplan33886043&#34; rel=&#34;nofollow&#34;&gt;The Mastermind Playbook&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/dp/B014DUR7L2/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1&#34; rel=&#34;nofollow&#34;&gt;Never Split the Difference: Negotiating As If Your Life Depended On It &lt;/a&gt;by Christopher Voss&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Conscious-Capitalism-New-Preface-Authors-ebook/dp/B00GQDL7MA/ref=sr_1_1?dchild=1&amp;keywords=conscious&#43;capitalism&amp;qid=1601943280&amp;s=digital-text&amp;sr=1-1&#34; rel=&#34;nofollow&#34;&gt;Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business&lt;/a&gt; by John Mackey and Raj Sisodia&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4&#34; rel=&#34;nofollow&#34;&gt;Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine&lt;/a&gt; by Mike Michalowicz&lt;/li&gt;&lt;/ul&gt;</content:encoded>
                
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                <itunes:episode>46</itunes:episode>
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                <title>How to Start a Subscription Box Service with Liam Brennan</title>

                <itunes:episode>45</itunes:episode>
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                <description><![CDATA[<p><span>After seeing what Birchbox did with subscription based make-up products, Liam and two of his long time friends decided to do the same thing with dog treats and toys. They grew up together and they knew that they wanted to start a business together as well. So Liam took the knowledge he had gained from his previous entrepreneurial endeavors and started BusterBox.</span></p><p><br></p><p><br></p>]]></description>
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                <pubDate>Thu, 01 Oct 2020 14:30:00 &#43;0000</pubDate>
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                <itunes:title>How to Value and Exit your Business with David Newell</itunes:title>
                <title>How to Value and Exit your Business with David Newell</title>

                <itunes:episode>44</itunes:episode>
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                <itunes:subtitle>How to exit your business with David Newell</itunes:subtitle>
                
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                <content:encoded>&lt;p&gt;David is an internet entrepreneur with a passion for self-discovery, internet businesses, and mergers &amp;amp; acquisitions (M&amp;amp;A).&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 28 Sep 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2006</itunes:duration>
                
                
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                <itunes:title>How to Get Into Blog Monetization with Harsh Agrawal</itunes:title>
                <title>How to Get Into Blog Monetization with Harsh Agrawal</title>

                <itunes:episode>43</itunes:episode>
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                <itunes:subtitle>Six Levels of Monetizing Your Blog</itunes:subtitle>
                
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                <itunes:title>How to Run an Ethical Jewelry Business with Niki Grandics</itunes:title>
                <title>How to Run an Ethical Jewelry Business with Niki Grandics</title>

                <itunes:episode>42</itunes:episode>
                <itunes:season>1</itunes:season>
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                <itunes:subtitle>How to Choose Ethical Jewelry with Niki Grandics</itunes:subtitle>
                
                <description><![CDATA[<p><span>At their core Enji and Niki Grandics believe love means taking action. In a sea of mass produced, nearly identical pieces, they’re on a mission to bring you something different, something timeless and true to your heart. They create custom jewelry, one of a kind treasures ready to wear, and modern designs using traditional techniques and responsibly sourced precious metals, diamonds, and gemstones.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;At their core Enji and Niki Grandics believe love means taking action. In a sea of mass produced, nearly identical pieces, they’re on a mission to bring you something different, something timeless and true to your heart. They create custom jewelry, one of a kind treasures ready to wear, and modern designs using traditional techniques and responsibly sourced precious metals, diamonds, and gemstones.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Secure a Patent for Your Invention with Rob Kessler</itunes:title>
                <title>How to Secure a Patent for Your Invention with Rob Kessler</title>

                <itunes:episode>41</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Go Into Production with Your Own Invention with Rob Kessler</itunes:subtitle>
                
                <description><![CDATA[<p>Rob Kessler is the inventor and co-founder of Million Dollar Collar, a relatively simple solution to an often overlooked problem which became glaringly obvious after viewing his wedding photos. He experienced extreme frustration from tugging at his brand new, freshly pressed shirt all day long but still left his shirt looking sloppy on the biggest day of his life. Three years of R&amp;D and patenting of the product lead the passionate tie hater down an interesting journey.</p>]]></description>
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                <itunes:title>How Digital Marketing Works on the Local Level with Douglas James</itunes:title>
                <title>How Digital Marketing Works on the Local Level with Douglas James</title>

                <itunes:episode>40</itunes:episode>
                <itunes:season>1</itunes:season>
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                <itunes:subtitle>How to Tackle Local Digital Marketing with Douglas James</itunes:subtitle>
                
                <description><![CDATA[<p><span>Douglas James is on a mission to help small businesses change the way they do digital marketing by merging traditional marketing means with the digital world. After spending some time in the military as a corpsman, he realized his calling in life: to help people. Even to this day, his goal for his digital marketing platform is to help businesses and business owners get seen, so they can help the public. Today he’s here to talk about how to tackle digital marketing and how to do so in a more meaningful way.</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Douglas James is on a mission to help small businesses change the way they do digital marketing by merging traditional marketing means with the digital world. After spending some time in the military as a corpsman, he realized his calling in life: to help people. Even to this day, his goal for his digital marketing platform is to help businesses and business owners get seen, so they can help the public. Today he’s here to talk about how to tackle digital marketing and how to do so in a more meaningful way.&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 14 Sep 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Create a Personalized App for Different Customer Avatars with Elizabeth Dodson</itunes:title>
                <title>How to Create a Personalized App for Different Customer Avatars with Elizabeth Dodson</title>

                <itunes:episode>39</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Create a Problem-Solving App with Elizabeth Dodson</itunes:subtitle>
                
                <description><![CDATA[<p><span>Elizabeth is a technology entrepreneur with successful skills in business development, sales, marketing and finance. She has over 20 years of successful management of revenue producing partners. </span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Elizabeth is a technology entrepreneur with successful skills in business development, sales, marketing and finance. She has over 20 years of successful management of revenue producing partners. &lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 10 Sep 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Pivot in Crisis with Charles Gaudet</itunes:title>
                <title>How to Pivot in Crisis with Charles Gaudet</title>

                <itunes:episode>38</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Get Unstuck with Charles Gaudet</itunes:subtitle>
                
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                <content:encoded>&lt;p&gt;Charles Gaudet is the author of “The Predictable Profits Playbook: The Entrepreneur&amp;#39;s Guide to Dominating Any Market and Staying on Top. “ He&amp;#39;s been an entrepreneur since the age of 4, created his first multi-million dollar business at 24, and has helped others generate millions with his strategies.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 07 Sep 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Market a Women’s Clothing Product with Laura McGuire</itunes:title>
                <title>How to Market a Women’s Clothing Product with Laura McGuire</title>

                <itunes:episode>37</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Market, Research, and Launch a Product in the US with Laura McGuire</itunes:subtitle>
                
                <description><![CDATA[<p><span>Laura loves telling brand stories and leading brainstorms to inspire ideas from anyone and everyone. With 159 types of marketing, she spent years looking for the smart resources. Laura has worked with over 25 B2C &amp; B2B brands, managing million-dollar marketing budgets, and budgets that fit literally in a pocket (like the one that launched Hipstik).</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Laura loves telling brand stories and leading brainstorms to inspire ideas from anyone and everyone. With 159 types of marketing, she spent years looking for the smart resources. Laura has worked with over 25 B2C &amp;amp; B2B brands, managing million-dollar marketing budgets, and budgets that fit literally in a pocket (like the one that launched Hipstik).&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>Producing, Marketing and Selling Unique Handmade Soap with Simon Driscoll</itunes:title>
                <title>Producing, Marketing and Selling Unique Handmade Soap with Simon Driscoll</title>

                <itunes:episode>36</itunes:episode>
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                <itunes:subtitle>Creating a Brand and Physical Product</itunes:subtitle>
                
                <description><![CDATA[<p>This episode is featuring Simon Driscoll, founder of UBX skin Care. He spent years researching simple natural ingredients that have proven over the millennia to work effectively with different skin types.</p>]]></description>
                <content:encoded>&lt;p&gt;This episode is featuring Simon Driscoll, founder of UBX skin Care. He spent years researching simple natural ingredients that have proven over the millennia to work effectively with different skin types.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 31 Aug 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Transition from Consulting to a Product-Based Company with Matthew Black</itunes:title>
                <title>How to Transition from Consulting to a Product-Based Company with Matthew Black</title>

                <itunes:episode>35</itunes:episode>
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                <description><![CDATA[<p>With 12 years in tech, Matthew cut his teeth developing some of the world’s first social networking sites for MTV and Viacom, and moved on to DoubleClick, which was later acquired by Google. As a 2x startup founder, he coined his path as a Hackerpreneur - hacking growth and building products that users love. For the last two years, Matthew has worked to educate some of the biggest brands on the value of chatbots, developed several bots in partnership with leading agencies, and perfected the art of advertising Messenger bots.</p><p><br></p><p><a href="https://whoisblackops.com/about" rel="nofollow">﻿WhoIsBlackOps.com/About</a></p>]]></description>
                <content:encoded>&lt;p&gt;With 12 years in tech, Matthew cut his teeth developing some of the world’s first social networking sites for MTV and Viacom, and moved on to DoubleClick, which was later acquired by Google. As a 2x startup founder, he coined his path as a Hackerpreneur - hacking growth and building products that users love. For the last two years, Matthew has worked to educate some of the biggest brands on the value of chatbots, developed several bots in partnership with leading agencies, and perfected the art of advertising Messenger bots.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://whoisblackops.com/about&#34; rel=&#34;nofollow&#34;&gt;﻿WhoIsBlackOps.com/About&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 27 Aug 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1967</itunes:duration>
                
                
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            <item>
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                <itunes:title>How Do We Optimize The Unique Mix Caused By Our People, Processes, and Systems with Brett Li</itunes:title>
                <title>How Do We Optimize The Unique Mix Caused By Our People, Processes, and Systems with Brett Li</title>

                <itunes:episode>34</itunes:episode>
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                <itunes:subtitle>Fixing Unique Challenges in Large Enterprises with Brett Li</itunes:subtitle>
                
                <description><![CDATA[<p>Brett (the VP of Marketing of Tonkean) is highly motivated and passionate about bringing innovative products to market. </p>]]></description>
                <content:encoded>&lt;p&gt;Brett (the VP of Marketing of Tonkean) is highly motivated and passionate about bringing innovative products to market. &lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 24 Aug 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Build A Food Brand From Scratch with Ella Rauen-Prestes</itunes:title>
                <title>How to Build A Food Brand From Scratch with Ella Rauen-Prestes</title>

                <itunes:episode>33</itunes:episode>
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                <itunes:subtitle>The Steps of Building a Food Brand</itunes:subtitle>
                
                <description><![CDATA[<p>Ella has 25 years of International Telecom Trading experience in first tier global companies as well as a BSc Computer Science, MSc in Marketing and MBA (suma cum laude graduate, honors student). She is fluent in English, Spanish, Italian and Portuguese as her mother tongue.</p>]]></description>
                <content:encoded>&lt;p&gt;Ella has 25 years of International Telecom Trading experience in first tier global companies as well as a BSc Computer Science, MSc in Marketing and MBA (suma cum laude graduate, honors student). She is fluent in English, Spanish, Italian and Portuguese as her mother tongue.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 20 Aug 2020 07:00:00 &#43;0000</pubDate>
                <itunes:duration>1438</itunes:duration>
                
                
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                <itunes:title>How to Build an 8-Figure Ecom Business with John Yoon and Richard Yancey</itunes:title>
                <title>How to Build an 8-Figure Ecom Business with John Yoon and Richard Yancey</title>

                <itunes:episode>32</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to build a successful ecom business</itunes:subtitle>
                
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep32-how-to-build-ecommerce-business-john-yoon-richard-yancey/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p>This episode is featuring John Yoon and Richard Yancey. They run Verum Ecom and their goal is to provide their customers with nothing less than the highest-quality content to help take their dropshipping business to the next level. </p><h3><strong>How people can people reach John and Richard:</strong></h3><p>Website: <a href="https://verumecom.com/" rel="nofollow">Verum Ecom</a></p><p>YouTube: <a href="https://www.youtube.com/channel/UCHMxkQsC2jpuhxhSvfzJ9CQ" rel="nofollow">Verum Ecom</a></p><p>Facebook Group: <a href="https://www.facebook.com/groups/1721032631528798/" rel="nofollow">VerumEcom</a></p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep32-how-to-build-ecommerce-business-john-yoon-richard-yancey/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;This episode is featuring John Yoon and Richard Yancey. They run Verum Ecom and their goal is to provide their customers with nothing less than the highest-quality content to help take their dropshipping business to the next level. &lt;/p&gt;&lt;h3&gt;&lt;strong&gt;How people can people reach John and Richard:&lt;/strong&gt;&lt;/h3&gt;&lt;p&gt;Website: &lt;a href=&#34;https://verumecom.com/&#34; rel=&#34;nofollow&#34;&gt;Verum Ecom&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UCHMxkQsC2jpuhxhSvfzJ9CQ&#34; rel=&#34;nofollow&#34;&gt;Verum Ecom&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Group: &lt;a href=&#34;https://www.facebook.com/groups/1721032631528798/&#34; rel=&#34;nofollow&#34;&gt;VerumEcom&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 17 Aug 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1860</itunes:duration>
                
                
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                <itunes:title>Building a Public Benefit Corporation with Dr. Vanessa Bouche</itunes:title>
                <title>Building a Public Benefit Corporation with Dr. Vanessa Bouche</title>

                <itunes:episode>31</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to Help Human Trafficking Survivors with Dr. Vanessa Bouche</itunes:subtitle>
                
                <description><![CDATA[<p>Dr. Vanessa Bouche is a professor of political science and cofounder of <a href="https://savhera.com/" rel="nofollow">Savhera</a>. Their aim is to provide customers with premium essential oil products that contribute to wellness, justice, and sustainability at home and around the world.</p>]]></description>
                <content:encoded>&lt;p&gt;Dr. Vanessa Bouche is a professor of political science and cofounder of &lt;a href=&#34;https://savhera.com/&#34; rel=&#34;nofollow&#34;&gt;Savhera&lt;/a&gt;. Their aim is to provide customers with premium essential oil products that contribute to wellness, justice, and sustainability at home and around the world.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 13 Aug 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1734</itunes:duration>
                
                
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                <itunes:title>How to Free Time and Energy Through Sales Automation With Jeroen Corthout</itunes:title>
                <title>How to Free Time and Energy Through Sales Automation With Jeroen Corthout</title>

                <itunes:episode>30</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Jeroen Corthout Shares How to Automate Your Sales</itunes:subtitle>
                
                <description><![CDATA[<p>The main thing we want to solve, is that we want to free up energy from tasks that don’t really need that energy. Some of the really basic follow-up that you do over and over again. To make sure we eliminate a lot of the time spent on that and make sure we can redirect that time toward things that add more value. Not that this is not valuable, but it’s something that doesn’t need human energy every day.</p>]]></description>
                <content:encoded>&lt;p&gt;The main thing we want to solve, is that we want to free up energy from tasks that don’t really need that energy. Some of the really basic follow-up that you do over and over again. To make sure we eliminate a lot of the time spent on that and make sure we can redirect that time toward things that add more value. Not that this is not valuable, but it’s something that doesn’t need human energy every day.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 10 Aug 2020 14:00:00 &#43;0000</pubDate>
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                <itunes:duration>1414</itunes:duration>
                
                
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            <item>
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                <itunes:title>Startup Strategic Positioning Strategies with Marvin Liao</itunes:title>
                <title>Startup Strategic Positioning Strategies with Marvin Liao</title>

                <itunes:episode>29</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Silicon Valley&#39;s Marvin Liao Talks Positioning</itunes:subtitle>
                
                <description><![CDATA[<p>How do you make yourself stand out in the crowd, when there are a sea of competitors, vying for the attention of the same market as yourself? What makes you stand out in the crowd?</p><p><br></p><p>When you’re trying to establish your position, you need to find out where you or your business stands in terms of the market you are seeking. Marvin compares this experience to being in a</p><p>red ocean versus a blue ocean and joins us on the podcast today to talk about positioning.</p>]]></description>
                <content:encoded>&lt;p&gt;How do you make yourself stand out in the crowd, when there are a sea of competitors, vying for the attention of the same market as yourself? What makes you stand out in the crowd?&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;When you’re trying to establish your position, you need to find out where you or your business stands in terms of the market you are seeking. Marvin compares this experience to being in a&lt;/p&gt;&lt;p&gt;red ocean versus a blue ocean and joins us on the podcast today to talk about positioning.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 03 Aug 2020 14:00:00 &#43;0000</pubDate>
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                <itunes:duration>1617</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>Becoming an Expert at Cold Sales and Lead Generation With Manuel DE Vits</itunes:title>
                <title>Becoming an Expert at Cold Sales and Lead Generation With Manuel DE Vits</title>

                <itunes:episode>28</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Approaching business relationships with authenticity.</itunes:subtitle>
                
                <description><![CDATA[<p>Learn how Manuel’s approaches business relationships differently by creating sales without asking someone to buy, and the social media platforms Manuel recommends to be active on.</p>]]></description>
                <content:encoded>&lt;p&gt;Learn how Manuel’s approaches business relationships differently by creating sales without asking someone to buy, and the social media platforms Manuel recommends to be active on.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 24 Jul 2020 14:00:00 &#43;0000</pubDate>
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                <itunes:duration>1452</itunes:duration>
                
                
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                <itunes:title>How to Keep up With Privacy Policies With Donata Kalnenaite</itunes:title>
                <title>How to Keep up With Privacy Policies With Donata Kalnenaite</title>

                <itunes:episode>27</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Keeping up with privacy policies in a quickly changing policy environment.</itunes:subtitle>
                
                <description><![CDATA[<p>Problem: The difficulties of constantly updating your privacy policy.</p><p><br></p><p>A lot of companies are using templates online or taking privacy policies from their competitors but this isn’t necessarily the best practice for your specific company.</p><p><br></p><p>● Do you need to comply with GDPR?</p><p>● What are the regulations and privacy laws in your country?</p><p>● How does your target market feel about their online privacy?</p>]]></description>
                <content:encoded>&lt;p&gt;Problem: The difficulties of constantly updating your privacy policy.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;A lot of companies are using templates online or taking privacy policies from their competitors but this isn’t necessarily the best practice for your specific company.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;● Do you need to comply with GDPR?&lt;/p&gt;&lt;p&gt;● What are the regulations and privacy laws in your country?&lt;/p&gt;&lt;p&gt;● How does your target market feel about their online privacy?&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 17 Jul 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1431</itunes:duration>
                
                
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                <itunes:title>How to Run a Business in a Highly Regulated Industry With Travis Steffen</itunes:title>
                <title>How to Run a Business in a Highly Regulated Industry With Travis Steffen</title>

                <itunes:episode>26</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Challenging the Status Quo in Newly Regulated Industries</itunes:subtitle>
                
                <description><![CDATA[<p>Travis is no stranger to running a business while under the scrutinizing eye of others. Having come from a business in gambling, he hopped over to the world of legalized cannabis by becoming the CEO of GrowFlow, a software suite designed specifically to help cannabis operators run their business smoothly.</p>]]></description>
                <content:encoded>&lt;p&gt;Travis is no stranger to running a business while under the scrutinizing eye of others. Having come from a business in gambling, he hopped over to the world of legalized cannabis by becoming the CEO of GrowFlow, a software suite designed specifically to help cannabis operators run their business smoothly.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 10 Jul 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1718</itunes:duration>
                
                
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            <item>
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                <itunes:title>How Do You Develop and Sell a Food-Based Product With Anna Szymanowska</itunes:title>
                <title>How Do You Develop and Sell a Food-Based Product With Anna Szymanowska</title>

                <itunes:episode>25</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Product Development with Anna Szymanowska</itunes:subtitle>
                
                <description><![CDATA[<p>Food-based products can come with their own set of issues. Today we are joined by Anna Szymanowska, the founder of Fighter Shots, a ginger-based energy drink which helps boost your immune system and well-being. Today she is sharing her story and the story of Fighter Shots, to help entrepreneurs break into the food-based product business.</p>]]></description>
                <content:encoded>&lt;p&gt;Food-based products can come with their own set of issues. Today we are joined by Anna Szymanowska, the founder of Fighter Shots, a ginger-based energy drink which helps boost your immune system and well-being. Today she is sharing her story and the story of Fighter Shots, to help entrepreneurs break into the food-based product business.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 03 Jul 2020 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1179</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
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                <itunes:title>Optimizing Customer Experiences With the 4 CX Pillars With Adrian Brady-Cesana</itunes:title>
                <title>Optimizing Customer Experiences With the 4 CX Pillars With Adrian Brady-Cesana</title>

                <itunes:episode>24</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to optimize customer experiences to reduce customer churn?</itunes:subtitle>
                
                <description><![CDATA[<p>Problem: How to optimize customer experiences to reduce customer churn? Adrian is a customer service guru. He has built his business around the importance of customer experiences. Today we’re going to talk about how you can reduce your rate of customer churn.</p><p>How do you slow down the number of customers that switch from your service to a different one or swap from your product to a competitor’s product?</p>]]></description>
                <content:encoded>&lt;p&gt;Problem: How to optimize customer experiences to reduce customer churn? Adrian is a customer service guru. He has built his business around the importance of customer experiences. Today we’re going to talk about how you can reduce your rate of customer churn.&lt;/p&gt;&lt;p&gt;How do you slow down the number of customers that switch from your service to a different one or swap from your product to a competitor’s product?&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 26 Jun 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1816</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Product Development for Niche Markets with Andrew Zhao</itunes:title>
                <title>Product Development for Niche Markets with Andrew Zhao</title>

                <itunes:episode>23</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Throwlights founder Andrew Zhao shares his entrepreneur journey.</itunes:subtitle>
                
                <description><![CDATA[<p>Andrew Zhao and his company, Throwlights, see LED light shows as performance art, and as such, he knows that with the right tools, ingredients, and exposure, light shows can be seen more as mainstream art instead of an underground art form. He shares with us today how he built his business from the ground up.</p>]]></description>
                <content:encoded>&lt;p&gt;Andrew Zhao and his company, Throwlights, see LED light shows as performance art, and as such, he knows that with the right tools, ingredients, and exposure, light shows can be seen more as mainstream art instead of an underground art form. He shares with us today how he built his business from the ground up.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 19 Jun 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1432</itunes:duration>
                
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Find Customer Sentiment and Heighten Customer Experience With Amas Tenumah</itunes:title>
                <title>Find Customer Sentiment and Heighten Customer Experience With Amas Tenumah</title>

                <itunes:episode>22</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Amas Tenumah on Uncovering What Customers Actually Care About</itunes:subtitle>
                
                <description><![CDATA[<p>Amas and his team have a unique way of getting in peoples’ heads, even without questionnaires or tools. When they are faced with complicated problems, Amas forces himself to take a step back in order to see the big picture, especially if their client (and their client’s customers) are looking for dramatic changes.</p>]]></description>
                <content:encoded>&lt;p&gt;Amas and his team have a unique way of getting in peoples’ heads, even without questionnaires or tools. When they are faced with complicated problems, Amas forces himself to take a step back in order to see the big picture, especially if their client (and their client’s customers) are looking for dramatic changes.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 12 Jun 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1226</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Deal with an Influx of Customers with Robby Blanchard</itunes:title>
                <title>How to Deal with an Influx of Customers with Robby Blanchard</title>

                <itunes:episode>21</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Robby Blanchard is a Clickbank expert as well as the founder of Commission Hero.</itunes:subtitle>
                
                <description><![CDATA[<p>Robby Blanchard is a Clickbank expert as well as the founder of Commission Hero. Robby measures his customer satisfaction and success based on what the support tickets are saying. He loves the input of critiques and while their customers won’t tell him (personally) what issues they are having or what they don’t like, they will tell his support team. All of this feedback allows him to fix those problems so he can be a better course owner, and a better business owner.</p>]]></description>
                <content:encoded>&lt;p&gt;Robby Blanchard is a Clickbank expert as well as the founder of Commission Hero. Robby measures his customer satisfaction and success based on what the support tickets are saying. He loves the input of critiques and while their customers won’t tell him (personally) what issues they are having or what they don’t like, they will tell his support team. All of this feedback allows him to fix those problems so he can be a better course owner, and a better business owner.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 05 Jun 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1135</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Agencies Can Reevaluate and Reposition Themselves During Challenging Times</itunes:title>
                <title>How Agencies Can Reevaluate and Reposition Themselves During Challenging Times</title>

                <itunes:episode>20</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                
                <description><![CDATA[<p>Rachel has over ten years of experience doing marketing and partnerships and has worked in a number of different industries: nursing, finance, construction, and with start-ups. At Ecommerce Partnerships, Rachel works with eCommerce agency owners and helps them build retainer models, boost lifetime values, and put structures in place (which will aid them to scale profitably in the future).</p>]]></description>
                <content:encoded>&lt;p&gt;Rachel has over ten years of experience doing marketing and partnerships and has worked in a number of different industries: nursing, finance, construction, and with start-ups. At Ecommerce Partnerships, Rachel works with eCommerce agency owners and helps them build retainer models, boost lifetime values, and put structures in place (which will aid them to scale profitably in the future).&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 29 May 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1476</itunes:duration>
                
                
                <itunes:explicit>yes</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Cater to Different Customers with Justin and Milana Atlan</itunes:title>
                <title>How to Cater to Different Customers with Justin and Milana Atlan</title>

                <itunes:episode>19</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to service customers with different levels of experience using only one product.</itunes:subtitle>
                
                <description><![CDATA[<p>Justin and Milana Atlan are cofounders of Clickbank University. The parent company, Clickbank, is the world leader in performance marketing of digital products with over six million clients and distribution in 190 countries. Clickbank University is an education platform that has helped over seventy thousand students learn about and build digital businesses around their passions.</p><p><br></p><p>Justin, Milana, and Clickbank are trying to help as many people, as they can, with their digital, SaaS, or online products. They work with customers from different backgrounds and experience in the digital marketplace.</p>]]></description>
                <content:encoded>&lt;p&gt;Justin and Milana Atlan are cofounders of Clickbank University. The parent company, Clickbank, is the world leader in performance marketing of digital products with over six million clients and distribution in 190 countries. Clickbank University is an education platform that has helped over seventy thousand students learn about and build digital businesses around their passions.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Justin, Milana, and Clickbank are trying to help as many people, as they can, with their digital, SaaS, or online products. They work with customers from different backgrounds and experience in the digital marketplace.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 22 May 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1477</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Validate the Need for Your Product or Service With Mike Potter</itunes:title>
                <title>How to Validate the Need for Your Product or Service With Mike Potter</title>

                <itunes:episode>18</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to solve product validation in a simple way.</itunes:subtitle>
                
                <description><![CDATA[<p>What is Rewind?</p><p>Rewind was founded in 2015 by Mike Potter and James Ciesielski. It is a service which protects data driving your business, from a simple side hustle to a successful venture. Their focus is on backing up data which lives in the cloud – specifically in apps like Shopify, BigCommerce, and QuickBooks Online.</p>]]></description>
                <content:encoded>&lt;p&gt;What is Rewind?&lt;/p&gt;&lt;p&gt;Rewind was founded in 2015 by Mike Potter and James Ciesielski. It is a service which protects data driving your business, from a simple side hustle to a successful venture. Their focus is on backing up data which lives in the cloud – specifically in apps like Shopify, BigCommerce, and QuickBooks Online.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 15 May 2020 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1533</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Category Discovery and Category Design (Positioning) with Mark Organ</itunes:title>
                <title>Category Discovery and Category Design (Positioning) with Mark Organ</title>

                <itunes:episode>17</itunes:episode>
                <itunes:season>1</itunes:season>
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How to discover your category and build a community advocates.</itunes:subtitle>
                <itunes:summary>To Mark, the term” category creation” is often mislabeled. He would rather refer to it as category discovery, in the same way, that archaeologists discover ancient cities and relics, he and his team at Influitive discover categories and trends. Mark first finds a group of people that he thinks will become powerful and numerous because of important trends that are happening in technology and society.</itunes:summary>
                <description><![CDATA[<p>To Mark, the term” category creation” is often mislabeled. He would rather refer to it as category discovery, in the same way that archaeologists discover ancient cities and relics, he and his team at Influitive discover categories and trends. Mark first finds a group of people that he thinks will become powerful and numerous because of important trends that are happening in technology and society.</p>]]></description>
                <content:encoded>&lt;p&gt;To Mark, the term” category creation” is often mislabeled. He would rather refer to it as category discovery, in the same way that archaeologists discover ancient cities and relics, he and his team at Influitive discover categories and trends. Mark first finds a group of people that he thinks will become powerful and numerous because of important trends that are happening in technology and society.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 01 May 2020 14:00:00 &#43;0000</pubDate>
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                <itunes:duration>1772</itunes:duration>
                
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Improve Your Web Development Process With Peter Mesarec</itunes:title>
                <title>How to Improve Your Web Development Process With Peter Mesarec</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>SEO and Other Considerations During Web Development</itunes:subtitle>
                <itunes:summary>&lt;p&gt;Today I’m talking with Peter Mesarec, an experienced marketing consultant and an SEO expert at Seos.si. He is also a fellow podcaster, with a show called Time for Marketing. Peter is&lt;br /&gt; passionate about SEO and has over 10 years of experience in the field. His professional journey started when his brother opened an online shop. In order to solve their issue of no traffic and no sales, Peter dove headfirst into the SEO market to rescue their fledgling e-commerce store.&lt;/p&gt; &lt;p&gt;Today&#39;s problem to solve is: How to improve your web development process!&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Today I’m talking with Peter Mesarec, an experienced marketing consultant and an SEO expert at Seos.si. He is also a fellow podcaster, with a show called Time for Marketing. Peter is</p><p>passionate about SEO and has over 10 years of experience in the field. His professional journey started when his brother opened an online shop. In order to solve their issue of no traffic and no sales, Peter dove headfirst into the SEO market to rescue their fledgling e-commerce store.</p><p>Today&#39;s problem to solve is: How to improve your web development process!</p>]]></description>
                <content:encoded>&lt;p&gt;Today I’m talking with Peter Mesarec, an experienced marketing consultant and an SEO expert at Seos.si. He is also a fellow podcaster, with a show called Time for Marketing. Peter is&lt;/p&gt;&lt;p&gt;passionate about SEO and has over 10 years of experience in the field. His professional journey started when his brother opened an online shop. In order to solve their issue of no traffic and no sales, Peter dove headfirst into the SEO market to rescue their fledgling e-commerce store.&lt;/p&gt;&lt;p&gt;Today&amp;#39;s problem to solve is: How to improve your web development process!&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Fri, 24 Apr 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>1231</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Do You Scale Your Business If You Are Completely Remote?</itunes:title>
                <title>How Do You Scale Your Business If You Are Completely Remote?</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Together with partners David and Mark, GQ has been running LTVplus for two years. He was lucky enough to have found his passion after landing a job in customer success prior to LTVplus. How do you scale your business if you are completely remote? GQ...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;Together with partners David and Mark, GQ has been running LTVplus for two years. He was lucky enough to have found his passion after landing a job in customer success prior to&lt;br /&gt; LTVplus.&lt;/p&gt; &lt;p&gt;How do you scale your business if you are completely remote?&lt;/p&gt; &lt;p&gt;GQ says the first step is to understand what the core positions or the core roles in your business are. Because there are so many options with remote workers, you need to narrow down the candidates based on what you need from them. Tune in to hear more from GQ.&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/ep15-scale-remote-team-gq-fu/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p>Together with partners David and Mark, GQ has been running LTVplus for two years. He was lucky enough to have found his passion after landing a job in customer success prior to LTVplus.</p><p>How do you scale your business if you are completely remote?</p><p>GQ says the first step is to understand what the core positions or the core roles in your business are. Because there are so many options with remote workers, you need to narrow down the candidates based on what you need from them. Tune in to hear more from GQ.</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/ep15-scale-remote-team-gq-fu/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;Together with partners David and Mark, GQ has been running LTVplus for two years. He was lucky enough to have found his passion after landing a job in customer success prior to LTVplus.&lt;/p&gt;&lt;p&gt;How do you scale your business if you are completely remote?&lt;/p&gt;&lt;p&gt;GQ says the first step is to understand what the core positions or the core roles in your business are. Because there are so many options with remote workers, you need to narrow down the candidates based on what you need from them. Tune in to hear more from GQ.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 17 Apr 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>1357</itunes:duration>
                
                
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                <itunes:title>How to Operate Remotely During an Emergency with Liam Martin</itunes:title>
                <title>How to Operate Remotely During an Emergency with Liam Martin</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Problem: How do you get your team to work remotely during an emergency situation, like this? Liam has had to refocus his efforts on making sure everyone has the ability to work remotely during this weird time. While things are chaotic now, he is sure...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;strong&gt;Problem: How do you get your team to work remotely during an emergency situation, like this?&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Liam has had to refocus his efforts on making sure everyone has the ability to work remotely during this weird time. While things are chaotic now, he is sure that we can get through all of this together. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Like everyone else, Liam, his cofounder Rob, and Time Doctor have lost funds and have had to readjust their events and lives due to what is currently happening. Conferences have had to be canceled, rescheduled, and altered. In fact, Time Doctor is now leading an online event called, “Remote Aid” in lieu of the in-person conference which was planned in April. Adjustments need to be made (for individuals as well as businesses) and that is one way that Time Doctor can help you.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p><strong>Problem: How do you get your team to work remotely during an emergency situation, like this?</strong></p><p>Liam has had to refocus his efforts on making sure everyone has the ability to work remotely during this weird time. While things are chaotic now, he is sure that we can get through all of this together. </p><p>Like everyone else, Liam, his cofounder Rob, and Time Doctor have lost funds and have had to readjust their events and lives due to what is currently happening. Conferences have had to be canceled, rescheduled, and altered. In fact, Time Doctor is now leading an online event called, “Remote Aid” in lieu of the in-person conference which was planned in April. Adjustments need to be made (for individuals as well as businesses) and that is one way that Time Doctor can help you.</p>]]></description>
                <content:encoded>&lt;p&gt;&lt;strong&gt;Problem: How do you get your team to work remotely during an emergency situation, like this?&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Liam has had to refocus his efforts on making sure everyone has the ability to work remotely during this weird time. While things are chaotic now, he is sure that we can get through all of this together. &lt;/p&gt;&lt;p&gt;Like everyone else, Liam, his cofounder Rob, and Time Doctor have lost funds and have had to readjust their events and lives due to what is currently happening. Conferences have had to be canceled, rescheduled, and altered. In fact, Time Doctor is now leading an online event called, “Remote Aid” in lieu of the in-person conference which was planned in April. Adjustments need to be made (for individuals as well as businesses) and that is one way that Time Doctor can help you.&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Fri, 10 Apr 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>2086</itunes:duration>
                
                
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            <item>
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                <itunes:title>How To Build a Business with Agencies with John Crestani</itunes:title>
                <title>How To Build a Business with Agencies with John Crestani</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>How do you manage employees? If you’re like John Crestani, you don’t want to have to manage employees. John is the founder of the Super Affiliate System, a blueprint that helps you start your home-based affiliate marketing business. John has made...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How do you manage employees? If you’re like John Crestani, you don’t want to have to manage employees.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;John is the founder of the Super Affiliate System, a blueprint that helps you start your home-based affiliate marketing business. John has made a promise to himself, that he is determined not to hire any employees while continuing to double his business. But how does he do it?&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;John has joined the How We Solve podcast today to tell us all how he has successfully run his business without any employees to manage.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>How do you manage employees? If you’re like John Crestani, you don’t want to have to manage employees.</p><p>John is the founder of the Super Affiliate System, a blueprint that helps you start your home-based affiliate marketing business. John has made a promise to himself, that he is determined not to hire any employees while continuing to double his business. But how does he do it?</p><p>John has joined the How We Solve podcast today to tell us all how he has successfully run his business without any employees to manage.</p>]]></description>
                <content:encoded>&lt;p&gt;How do you manage employees? If you’re like John Crestani, you don’t want to have to manage employees.&lt;/p&gt;&lt;p&gt;John is the founder of the Super Affiliate System, a blueprint that helps you start your home-based affiliate marketing business. John has made a promise to himself, that he is determined not to hire any employees while continuing to double his business. But how does he do it?&lt;/p&gt;&lt;p&gt;John has joined the How We Solve podcast today to tell us all how he has successfully run his business without any employees to manage.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 03 Apr 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>1375</itunes:duration>
                
                
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                <itunes:title>How to Build a Company and a Product Customers Want w/ Shahram Anver</itunes:title>
                <title>How to Build a Company and a Product Customers Want w/ Shahram Anver</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Have you thought about starting your own company but have hesitations? Do you have a concept but aren’t sure if you should pursue it?  Well, on today’s episode, I interviewed Shahram Anver, CTO and co-founder of DataCue (a software solution...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Have you thought about starting your own company but have hesitations? Do you have a concept but aren’t sure if you should pursue it? &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Well, on today’s episode, I interviewed Shahram Anver, CTO and co-founder of DataCue (a software solution that creates personalized experiences for your customers across your website and email). &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He came on the podcast to talk about how he started DataCue, what advice he has for brand new entrepreneurs, his take on hiring remote workers, and the lessons he has learned from running a SaaS startup and going into business with his wife.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Have you thought about starting your own company but have hesitations? Do you have a concept but aren’t sure if you should pursue it? </p><p>Well, on today’s episode, I interviewed Shahram Anver, CTO and co-founder of DataCue (a software solution that creates personalized experiences for your customers across your website and email). </p><p>He came on the podcast to talk about how he started DataCue, what advice he has for brand new entrepreneurs, his take on hiring remote workers, and the lessons he has learned from running a SaaS startup and going into business with his wife.</p>]]></description>
                <content:encoded>&lt;p&gt;Have you thought about starting your own company but have hesitations? Do you have a concept but aren’t sure if you should pursue it? &lt;/p&gt;&lt;p&gt;Well, on today’s episode, I interviewed Shahram Anver, CTO and co-founder of DataCue (a software solution that creates personalized experiences for your customers across your website and email). &lt;/p&gt;&lt;p&gt;He came on the podcast to talk about how he started DataCue, what advice he has for brand new entrepreneurs, his take on hiring remote workers, and the lessons he has learned from running a SaaS startup and going into business with his wife.&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 27 Mar 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>1473</itunes:duration>
                
                
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            <item>
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                <itunes:title>How to Scale the Unscalable w/ Tim Richardson</itunes:title>
                <title>How to Scale the Unscalable w/ Tim Richardson</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Learn how to scale your team quickly in this episode with Tim Richardson</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Scaling. It’s an issue every growing business, and every entrepreneur will come up against. How do you do it?&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;That’s exactly what&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Tim Richardson&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;managed to do for&lt;/span&gt; &lt;a href= &#34;https://wemakewebsites.com/&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;We Make Websites&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— when he started working there in 2016, they had 12 employees. He was quickly promoted to Head of Growth and now, just 3 years later, they have 65 employees. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He came on our How We Solve podcast to tell us all how to scale the unscalable. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;strong&gt;What we talked about:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;About&lt;/span&gt; &lt;a href= &#34;https://wemakewebsites.com/&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;We Make Websites&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Problem: Scaling the seemingly unscalable (talent)&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Pretending like there is a template path to growth is irrational&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 1: Recognize the problem &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 2: Establish a culture&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 3: Then move to hiring &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Go-go-go start-up mentality&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Double-down on your niche&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;A few resources Tim suggests:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/s?k=the&#43;book&#43;traction&amp;gclid=EAIaIQobChMIouvbg5Ok5wIVaYVaBR0MAQW2EAAYAiAAEgJsU_D_BwE&amp;hvadid=241641447541&amp;hvdev=c&amp;hvlocphy=9012405&amp;hvnetw=g&amp;hvpos=1t2&amp;hvqmt=e&amp;hvrand=14161179400099790624&amp;hvtargid=kwd-448987737757&amp;hydadcr=21876_10169837&amp;tag=googhydr-20&amp;ref=pd_sl_6txy0qllne_e&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Traction: Get a Grip on Your Business&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Anything from&lt;/span&gt; &lt;a href= &#34;https://hbr.org/&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Harvard Business Review&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Get a mentor!&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;How to reach Tim:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;LinkedIn:&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Tim Richardson&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Instagram:&lt;/span&gt; &lt;a href= &#34;https://www.instagram.com/yourbasketisempty/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;@yourbasketisempty&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Tim’s Podcast:&lt;/span&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/your-basket-is-empty/id1476572932&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Your Basket Is Empty&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://yourbasketisempty.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Your Basket Is Empty&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;website&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Scaling. It’s an issue every growing business, and every entrepreneur will come up against. How do you do it?</p><p>That’s exactly what <a href="https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk" rel="nofollow"> Tim Richardson</a> managed to do for <a href="https://wemakewebsites.com/" rel="nofollow">We Make Websites</a> — when he started working there in 2016, they had 12 employees. He was quickly promoted to Head of Growth and now, just 3 years later, they have 65 employees. </p><p>He came on our How We Solve podcast to tell us all how to scale the unscalable. </p><p><strong>What we talked about:</strong></p><ul><li>About <a href="https://wemakewebsites.com/" rel="nofollow">We Make Websites</a></li><li>Problem: Scaling the seemingly unscalable (talent)</li><li>Pretending like there is a template path to growth is irrational</li><li>Step 1: Recognize the problem </li><li>Step 2: Establish a culture</li><li>Step 3: Then move to hiring </li><li>Go-go-go start-up mentality</li><li>Double-down on your niche</li></ul><p><strong>A few resources Tim suggests:</strong></p><ul><li><a href="https://www.amazon.com/s?gclid=EAIaIQobChMIouvbg5Ok5wIVaYVaBR0MAQW2EAAYAiAAEgJsU_D_BwE&hvadid=241641447541&hvdev=c&hvlocphy=9012405&hvnetw=g&hvpos=1t2&hvqmt=e&hvrand=14161179400099790624&hvtargid=kwd-448987737757&hydadcr=21876_10169837&k=the+book+traction&ref=pd_sl_6txy0qllne_e&tag=googhydr-20" rel="nofollow"> Traction: Get a Grip on Your Business</a></li><li>Anything from <a href="https://hbr.org/" rel="nofollow">Harvard Business Review</a></li><li>Get a mentor!</li></ul><p><strong>How to reach Tim:</strong></p><ul><li>LinkedIn: <a href="https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk" rel="nofollow"> Tim Richardson</a></li><li>Instagram: <a href="https://www.instagram.com/yourbasketisempty/" rel="nofollow">@yourbasketisempty</a></li><li>Tim’s Podcast: <a href="https://podcasts.apple.com/us/podcast/your-basket-is-empty/id1476572932" rel="nofollow"> Your Basket Is Empty</a></li><li><a href="https://yourbasketisempty.com/" rel="nofollow">Your Basket Is Empty</a> website</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;Scaling. It’s an issue every growing business, and every entrepreneur will come up against. How do you do it?&lt;/p&gt;&lt;p&gt;That’s exactly what &lt;a href=&#34;https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk&#34; rel=&#34;nofollow&#34;&gt; Tim Richardson&lt;/a&gt; managed to do for &lt;a href=&#34;https://wemakewebsites.com/&#34; rel=&#34;nofollow&#34;&gt;We Make Websites&lt;/a&gt; — when he started working there in 2016, they had 12 employees. He was quickly promoted to Head of Growth and now, just 3 years later, they have 65 employees. &lt;/p&gt;&lt;p&gt;He came on our How We Solve podcast to tell us all how to scale the unscalable. &lt;/p&gt;&lt;p&gt;&lt;strong&gt;What we talked about:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;About &lt;a href=&#34;https://wemakewebsites.com/&#34; rel=&#34;nofollow&#34;&gt;We Make Websites&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Problem: Scaling the seemingly unscalable (talent)&lt;/li&gt;&lt;li&gt;Pretending like there is a template path to growth is irrational&lt;/li&gt;&lt;li&gt;Step 1: Recognize the problem &lt;/li&gt;&lt;li&gt;Step 2: Establish a culture&lt;/li&gt;&lt;li&gt;Step 3: Then move to hiring &lt;/li&gt;&lt;li&gt;Go-go-go start-up mentality&lt;/li&gt;&lt;li&gt;Double-down on your niche&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;A few resources Tim suggests:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/s?gclid=EAIaIQobChMIouvbg5Ok5wIVaYVaBR0MAQW2EAAYAiAAEgJsU_D_BwE&amp;hvadid=241641447541&amp;hvdev=c&amp;hvlocphy=9012405&amp;hvnetw=g&amp;hvpos=1t2&amp;hvqmt=e&amp;hvrand=14161179400099790624&amp;hvtargid=kwd-448987737757&amp;hydadcr=21876_10169837&amp;k=the&#43;book&#43;traction&amp;ref=pd_sl_6txy0qllne_e&amp;tag=googhydr-20&#34; rel=&#34;nofollow&#34;&gt; Traction: Get a Grip on Your Business&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Anything from &lt;a href=&#34;https://hbr.org/&#34; rel=&#34;nofollow&#34;&gt;Harvard Business Review&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Get a mentor!&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;How to reach Tim:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/tim-m-richardson/?originalSubdomain=uk&#34; rel=&#34;nofollow&#34;&gt; Tim Richardson&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/yourbasketisempty/&#34; rel=&#34;nofollow&#34;&gt;@yourbasketisempty&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Tim’s Podcast: &lt;a href=&#34;https://podcasts.apple.com/us/podcast/your-basket-is-empty/id1476572932&#34; rel=&#34;nofollow&#34;&gt; Your Basket Is Empty&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://yourbasketisempty.com/&#34; rel=&#34;nofollow&#34;&gt;Your Basket Is Empty&lt;/a&gt; website&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Fri, 20 Mar 2020 11:00:00 &#43;0000</pubDate>
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                <itunes:duration>1929</itunes:duration>
                
                
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                <itunes:title>Everything Entrepreneurs Need to Know About Forums w/ Tom Krieglstein</itunes:title>
                <title>Everything Entrepreneurs Need to Know About Forums w/ Tom Krieglstein</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Perhaps you’ve thought about joining a forum or a mastermind group before - or maybe you’ve even considered starting one.  Well, I interviewed the Forum Launcher (literally his title). Meet , who just launched his 33rd forum.  He came on...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Perhaps you’ve thought about joining a forum or a mastermind group before - or maybe you’ve even considered starting one. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Well, I interviewed&lt;/span&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;the&lt;/span&gt;&lt;/em&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;Forum Launcher (literally his title). Meet&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/tomkrieglstein&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Tom Krieglstein&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, who just launched his&lt;/span&gt; &lt;em&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;33rd forum. &lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He came on this episode to tell entrepreneurs everything they need to know about starting or joining a forum.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Tom is the founder of&lt;/span&gt; &lt;a href=&#34;https://swiftkickhq.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Swift Kick&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, where he provides leadership programs for over 650 colleges and corporations across the US, including the US military and Disney. For the past 8 years, he’s been launching forums with YPO, EO, YEC and even Ted.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Tom’s backstory &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How Tom got started building forums&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;So, what is a forum?&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How Tom structures forums&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;The monthly meetings&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;They break down yearly goals into quarterly actions&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Main roles within a forum&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Check out these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.facebook.com/groups/TheForumLauncher/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;facebook.com/groups/TheForumLauncher/&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Perhaps you’ve thought about joining a forum or a mastermind group before - or maybe you’ve even considered starting one. </p><p>Well, I interviewed <em>the</em> Forum Launcher (literally his title). Meet <a href="https://www.linkedin.com/in/tomkrieglstein" rel="nofollow">Tom Krieglstein</a>, who just launched his <em>33rd forum. </em></p><p>He came on this episode to tell entrepreneurs everything they need to know about starting or joining a forum.</p><p>Tom is the founder of <a href="https://swiftkickhq.com/" rel="nofollow">Swift Kick</a>, where he provides leadership programs for over 650 colleges and corporations across the US, including the US military and Disney. For the past 8 years, he’s been launching forums with YPO, EO, YEC and even Ted.</p><p>What we talked about:</p><ul><li>Tom’s backstory </li><li>How Tom got started building forums</li><li>So, what is a forum?</li><li>How Tom structures forums</li><li>The monthly meetings</li><li>They break down yearly goals into quarterly actions</li><li>Main roles within a forum</li></ul><p>Check out these resources we mentioned during the podcast:</p><ul><li><a href="https://www.facebook.com/groups/TheForumLauncher/" rel="nofollow">facebook.com/groups/TheForumLauncher/</a></li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;Perhaps you’ve thought about joining a forum or a mastermind group before - or maybe you’ve even considered starting one. &lt;/p&gt;&lt;p&gt;Well, I interviewed &lt;em&gt;the&lt;/em&gt; Forum Launcher (literally his title). Meet &lt;a href=&#34;https://www.linkedin.com/in/tomkrieglstein&#34; rel=&#34;nofollow&#34;&gt;Tom Krieglstein&lt;/a&gt;, who just launched his &lt;em&gt;33rd forum. &lt;/em&gt;&lt;/p&gt;&lt;p&gt;He came on this episode to tell entrepreneurs everything they need to know about starting or joining a forum.&lt;/p&gt;&lt;p&gt;Tom is the founder of &lt;a href=&#34;https://swiftkickhq.com/&#34; rel=&#34;nofollow&#34;&gt;Swift Kick&lt;/a&gt;, where he provides leadership programs for over 650 colleges and corporations across the US, including the US military and Disney. For the past 8 years, he’s been launching forums with YPO, EO, YEC and even Ted.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Tom’s backstory &lt;/li&gt;&lt;li&gt;How Tom got started building forums&lt;/li&gt;&lt;li&gt;So, what is a forum?&lt;/li&gt;&lt;li&gt;How Tom structures forums&lt;/li&gt;&lt;li&gt;The monthly meetings&lt;/li&gt;&lt;li&gt;They break down yearly goals into quarterly actions&lt;/li&gt;&lt;li&gt;Main roles within a forum&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Check out these resources we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.facebook.com/groups/TheForumLauncher/&#34; rel=&#34;nofollow&#34;&gt;facebook.com/groups/TheForumLauncher/&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">bf403152-95af-4baa-9e2e-6d305113a48d</guid>
                <link>https://howwesolve.com</link>
                <pubDate>Mon, 03 Feb 2020 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>1950</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Ultimate Guide to Acquiring &amp; Managing a Remote Team  w/ Joshua Chin</itunes:title>
                <title>The Ultimate Guide to Acquiring &amp; Managing a Remote Team  w/ Joshua Chin</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>As your business begins to scale, managing and acquiring remote teams can become increasingly difficult.  knows — his company, , grew from a side hustle to 60 employees in 2 years, spread across multiple countries. He came on the How We Solve...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;As your business begins to scale, managing and acquiring remote teams can become increasingly difficult.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;a href= &#34;https://www.linkedin.com/in/joshua-chin-jl/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Joshua Chin&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;knows — his company,&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/company/chronosagency/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Chronos Agency&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, grew from a side hustle to 60 employees in 2 years, spread across multiple countries.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He came on the How We Solve podcast to discuss what he’s learned about acquiring, growing, &amp; managing a high-performing remote team.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;strong&gt;About the guest:&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;Josh is the founder of Chronos Agency, a leading e-commerce marketing agency comprised of a team of 50. They are responsible for generating multiple 8-figures in trackable e-commerce revenue for clients. The agency specializes in scaling with high-growth e-commerce brands utilizing email, SMS, and conversational marketing.&lt;/p&gt; &lt;p&gt;&lt;strong&gt;What we talked about:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Problem A: Hiring a scaling team within a remote environment&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Talent acquisition in a remote environment is similar to digital marketing.&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;1: Narrow your search&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;2: Tailor your acquisition process to your culture&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;3: Filter candidates&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Problem B: Managing a team in a remote environment&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;1: Manage KPIs when hiring a remote team&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;2: Have a system &#43; tools to track KPIs&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;3: Physical meetups&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;The resource we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://basecamp.com/books/rework&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Rework&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, from the team at Basecamp&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;em&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>As your business begins to scale, managing and acquiring remote teams can become increasingly difficult.</p><p><a href="https://www.linkedin.com/in/joshua-chin-jl/" rel="nofollow">Joshua Chin</a> knows — his company, <a href="https://www.linkedin.com/company/chronosagency/" rel="nofollow">Chronos Agency</a>, grew from a side hustle to 60 employees in 2 years, spread across multiple countries.</p><p>He came on the How We Solve podcast to discuss what he’s learned about acquiring, growing, &amp; managing a high-performing remote team.</p><p><strong>About the guest:</strong></p><p>Josh is the founder of Chronos Agency, a leading e-commerce marketing agency comprised of a team of 50. They are responsible for generating multiple 8-figures in trackable e-commerce revenue for clients. The agency specializes in scaling with high-growth e-commerce brands utilizing email, SMS, and conversational marketing.</p><p><strong>What we talked about:</strong></p><ul><li>Problem A: Hiring a scaling team within a remote environment</li><li>Talent acquisition in a remote environment is similar to digital marketing.</li><li>1: Narrow your search</li><li>2: Tailor your acquisition process to your culture</li><li>3: Filter candidates</li><li>Problem B: Managing a team in a remote environment</li><li>1: Manage KPIs when hiring a remote team</li><li>2: Have a system + tools to track KPIs</li><li>3: Physical meetups</li></ul><p>The resource we mentioned during the podcast:</p><ul><li><a href="https://basecamp.com/books/rework" rel="nofollow">Rework</a>, from the team at Basecamp</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a><em>.</em></p>]]></description>
                <content:encoded>&lt;p&gt;As your business begins to scale, managing and acquiring remote teams can become increasingly difficult.&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/joshua-chin-jl/&#34; rel=&#34;nofollow&#34;&gt;Joshua Chin&lt;/a&gt; knows — his company, &lt;a href=&#34;https://www.linkedin.com/company/chronosagency/&#34; rel=&#34;nofollow&#34;&gt;Chronos Agency&lt;/a&gt;, grew from a side hustle to 60 employees in 2 years, spread across multiple countries.&lt;/p&gt;&lt;p&gt;He came on the How We Solve podcast to discuss what he’s learned about acquiring, growing, &amp;amp; managing a high-performing remote team.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;About the guest:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Josh is the founder of Chronos Agency, a leading e-commerce marketing agency comprised of a team of 50. They are responsible for generating multiple 8-figures in trackable e-commerce revenue for clients. The agency specializes in scaling with high-growth e-commerce brands utilizing email, SMS, and conversational marketing.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;What we talked about:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Problem A: Hiring a scaling team within a remote environment&lt;/li&gt;&lt;li&gt;Talent acquisition in a remote environment is similar to digital marketing.&lt;/li&gt;&lt;li&gt;1: Narrow your search&lt;/li&gt;&lt;li&gt;2: Tailor your acquisition process to your culture&lt;/li&gt;&lt;li&gt;3: Filter candidates&lt;/li&gt;&lt;li&gt;Problem B: Managing a team in a remote environment&lt;/li&gt;&lt;li&gt;1: Manage KPIs when hiring a remote team&lt;/li&gt;&lt;li&gt;2: Have a system &#43; tools to track KPIs&lt;/li&gt;&lt;li&gt;3: Physical meetups&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;The resource we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://basecamp.com/books/rework&#34; rel=&#34;nofollow&#34;&gt;Rework&lt;/a&gt;, from the team at Basecamp&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;&lt;em&gt;.&lt;/em&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Mon, 27 Jan 2020 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>1849</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Entrepreneurs Can Start Pricing for Value w/ Paul Klein</itunes:title>
                <title>How Entrepreneurs Can Start Pricing for Value w/ Paul Klein</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>If you’re an entrepreneur, there’s no doubt you’ve struggled with pricing: How do you ensure you’re charging the best rate for your services and offerings, without leaving money on the table? On this episode, we invited  to explain positioning...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;If you’re an entrepreneur, there’s no doubt you’ve struggled with pricing: How do you ensure you’re charging the best rate for your services and offerings, without leaving money on the table?&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;On this episode, we invited&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/paulkleintv/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Paul Klein&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;to explain positioning and pricing for entrepreneurs. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He’s a positioning expert, entrepreneur, and business consultant. He also hosts his own podcast —&lt;/span&gt; &lt;a href= &#34;https://www.paulklein.net/podcast.html&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Pricing is Positioning&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Paul’s backstory&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;The problem: ‘Most people undervalue their expertise’&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 1: Identify which type of service business you want to be&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 2: Price on value&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 3: Control the comparison&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 4: Anchor high&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Pricing on value will set you apart from people who are selling from their own wallets. &lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Check out these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://jonathanstark.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Jonathan Stark&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt; &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Implementing-Value-Pricing-Business-Professional/dp/0470584610&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Implementing Value Pricing: A Radical Business Model for Professional Firms&lt;/span&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;, by Ronald J. Baker &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.winwithoutpitching.com/pricing-creativity/&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Pricing Creativity&lt;/span&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;, by Blair Enns&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.paulklein.net/podcast.html&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Pricing is Positioning&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;podcast&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>If you’re an entrepreneur, there’s no doubt you’ve struggled with pricing: How do you ensure you’re charging the best rate for your services and offerings, without leaving money on the table?</p><p>On this episode, we invited <a href="https://www.linkedin.com/in/paulkleintv/" rel="nofollow">Paul Klein</a> to explain positioning and pricing for entrepreneurs. </p><p>He’s a positioning expert, entrepreneur, and business consultant. He also hosts his own podcast — <a href="https://www.paulklein.net/podcast.html" rel="nofollow">Pricing is Positioning</a>.</p><p>What we talked about:</p><ul><li>Paul’s backstory</li><li>The problem: ‘Most people undervalue their expertise’</li><li>Step 1: Identify which type of service business you want to be</li><li>Step 2: Price on value</li><li>Step 3: Control the comparison</li><li>Step 4: Anchor high</li><li>Pricing on value will set you apart from people who are selling from their own wallets. </li></ul><p>Check out these resources we mentioned during the podcast:</p><ul><li><a href="https://jonathanstark.com/" rel="nofollow">Jonathan Stark</a> </li><li><a href="https://www.amazon.com/Implementing-Value-Pricing-Business-Professional/dp/0470584610" rel="nofollow"> Implementing Value Pricing: A Radical Business Model for Professional Firms</a>, by Ronald J. Baker </li><li><a href="https://www.winwithoutpitching.com/pricing-creativity/" rel="nofollow"> Pricing Creativity</a>, by Blair Enns</li><li><a href="https://www.paulklein.net/podcast.html" rel="nofollow">Pricing is Positioning</a> podcast</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;If you’re an entrepreneur, there’s no doubt you’ve struggled with pricing: How do you ensure you’re charging the best rate for your services and offerings, without leaving money on the table?&lt;/p&gt;&lt;p&gt;On this episode, we invited &lt;a href=&#34;https://www.linkedin.com/in/paulkleintv/&#34; rel=&#34;nofollow&#34;&gt;Paul Klein&lt;/a&gt; to explain positioning and pricing for entrepreneurs. &lt;/p&gt;&lt;p&gt;He’s a positioning expert, entrepreneur, and business consultant. He also hosts his own podcast — &lt;a href=&#34;https://www.paulklein.net/podcast.html&#34; rel=&#34;nofollow&#34;&gt;Pricing is Positioning&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Paul’s backstory&lt;/li&gt;&lt;li&gt;The problem: ‘Most people undervalue their expertise’&lt;/li&gt;&lt;li&gt;Step 1: Identify which type of service business you want to be&lt;/li&gt;&lt;li&gt;Step 2: Price on value&lt;/li&gt;&lt;li&gt;Step 3: Control the comparison&lt;/li&gt;&lt;li&gt;Step 4: Anchor high&lt;/li&gt;&lt;li&gt;Pricing on value will set you apart from people who are selling from their own wallets. &lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Check out these resources we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://jonathanstark.com/&#34; rel=&#34;nofollow&#34;&gt;Jonathan Stark&lt;/a&gt; &lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Implementing-Value-Pricing-Business-Professional/dp/0470584610&#34; rel=&#34;nofollow&#34;&gt; Implementing Value Pricing: A Radical Business Model for Professional Firms&lt;/a&gt;, by Ronald J. Baker &lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.winwithoutpitching.com/pricing-creativity/&#34; rel=&#34;nofollow&#34;&gt; Pricing Creativity&lt;/a&gt;, by Blair Enns&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.paulklein.net/podcast.html&#34; rel=&#34;nofollow&#34;&gt;Pricing is Positioning&lt;/a&gt; podcast&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Mon, 20 Jan 2020 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>1753</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>5 Steps to Positioning Your Product w/ April Dunford</itunes:title>
                <title>5 Steps to Positioning Your Product w/ April Dunford</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Most of us know that positioning is the foundation of marketing. But actually doing positioning? That’s a harder task.  joined us on the How We Solve podcast to discuss her 5-step process for helping brand position so customers are rushing to buy...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Most of us know that positioning is the foundation of marketing. But actually&lt;/span&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;doing positioning?&lt;/span&gt;&lt;/em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;That’s a harder task.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;a href= &#34;https://www.linkedin.com/in/aprildunford?originalSubdomain=ca&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; April Dunford&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;joined us on the How We Solve podcast to discuss her 5-step process for helping brand position so customers are rushing to buy your product.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;April is the Founder of Ambient Strategy and author of&lt;/span&gt; &lt;a href= &#34;https://aprildunford.com/obviously-awesome/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Obviously Awesome&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Problem: Positioning is foundational. But how do you actually do positioning?&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Market category&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Competitive alternatives&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Unique features&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Value that you can deliver to customers&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Which customers are you trying to sell to&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;The 5 steps of positioning:&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 1: Make the right comparison&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 2: Ask, ‘How do those features add value for my customers?’&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 3: Understand why your best customers care so much about those features&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 4: Find your market, &amp; position your product within that context&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 5: Test&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Check out these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Positioning-Battle-Your-Al-Ries/dp/0071373586/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=&amp;sr=&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Positioning: The Battle for Your Mind&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— by Al Ries &amp; Jack Trout&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Four-Steps-Epiphany-Steve-Blank/dp/0989200507&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;The Four Steps to the Epiphany&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— by Steve Blank&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Jobs-be-Done-Handbook-techniques-application/dp/1499339232&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;The Jobs-to-be-Done Handbook: Practical techniques for improving your application of Jobs-to-be-Done&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— by Chris Spiek &amp; Bob Moesta&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005/ref=sr_1_1?keywords=april&#43;dunford&amp;qid=1578720820&amp;s=books&amp;sr=1-1&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— by April Dunford&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<h3><a href="https://howwesolve.com/podcast/marketing/ep7-april-dunford-positioning-your-product/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p>Most of us know that positioning is the foundation of marketing. But actually <em>doing positioning?</em> That’s a harder task.</p><p><a href="https://www.linkedin.com/in/aprildunford?originalSubdomain=ca" rel="nofollow"> April Dunford</a> joined us on the How We Solve podcast to discuss her 5-step process for helping brand position so customers are rushing to buy your product.</p><p>April is the Founder of Ambient Strategy and author of <a href="https://aprildunford.com/obviously-awesome/" rel="nofollow">Obviously Awesome</a>.</p><p>What we talked about:</p><ul><li>Problem: Positioning is foundational. But how do you actually do positioning?</li><li>Market category</li><li>Competitive alternatives</li><li>Unique features</li><li>Value that you can deliver to customers</li><li>Which customers are you trying to sell to</li><li>The 5 steps of positioning:</li><li>Step 1: Make the right comparison</li><li>Step 2: Ask, ‘How do those features add value for my customers?’</li><li>Step 3: Understand why your best customers care so much about those features</li><li>Step 4: Find your market, &amp; position your product within that context</li><li>Step 5: Test</li></ul><p>Check out these resources we mentioned during the podcast:</p><ul><li><a href="https://www.amazon.com/Positioning-Battle-Your-Al-Ries/dp/0071373586/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=" rel="nofollow"> Positioning: The Battle for Your Mind</a> — by Al Ries &amp; Jack Trout</li><li><a href="https://www.amazon.com/Four-Steps-Epiphany-Steve-Blank/dp/0989200507" rel="nofollow"> The Four Steps to the Epiphany</a> — by Steve Blank</li><li><a href="https://www.amazon.com/Jobs-be-Done-Handbook-techniques-application/dp/1499339232" rel="nofollow"> The Jobs-to-be-Done Handbook: Practical techniques for improving your application of Jobs-to-be-Done</a> — by Chris Spiek &amp; Bob Moesta</li><li><a href="https://www.amazon.com/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005/ref=sr_1_1?keywords=april+dunford&qid=1578720820&s=books&sr=1-1" rel="nofollow"> Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It</a> — by April Dunford</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/marketing/ep7-april-dunford-positioning-your-product/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;Most of us know that positioning is the foundation of marketing. But actually &lt;em&gt;doing positioning?&lt;/em&gt; That’s a harder task.&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/aprildunford?originalSubdomain=ca&#34; rel=&#34;nofollow&#34;&gt; April Dunford&lt;/a&gt; joined us on the How We Solve podcast to discuss her 5-step process for helping brand position so customers are rushing to buy your product.&lt;/p&gt;&lt;p&gt;April is the Founder of Ambient Strategy and author of &lt;a href=&#34;https://aprildunford.com/obviously-awesome/&#34; rel=&#34;nofollow&#34;&gt;Obviously Awesome&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Problem: Positioning is foundational. But how do you actually do positioning?&lt;/li&gt;&lt;li&gt;Market category&lt;/li&gt;&lt;li&gt;Competitive alternatives&lt;/li&gt;&lt;li&gt;Unique features&lt;/li&gt;&lt;li&gt;Value that you can deliver to customers&lt;/li&gt;&lt;li&gt;Which customers are you trying to sell to&lt;/li&gt;&lt;li&gt;The 5 steps of positioning:&lt;/li&gt;&lt;li&gt;Step 1: Make the right comparison&lt;/li&gt;&lt;li&gt;Step 2: Ask, ‘How do those features add value for my customers?’&lt;/li&gt;&lt;li&gt;Step 3: Understand why your best customers care so much about those features&lt;/li&gt;&lt;li&gt;Step 4: Find your market, &amp;amp; position your product within that context&lt;/li&gt;&lt;li&gt;Step 5: Test&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Check out these resources we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Positioning-Battle-Your-Al-Ries/dp/0071373586/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=&amp;sr=&#34; rel=&#34;nofollow&#34;&gt; Positioning: The Battle for Your Mind&lt;/a&gt; — by Al Ries &amp;amp; Jack Trout&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Four-Steps-Epiphany-Steve-Blank/dp/0989200507&#34; rel=&#34;nofollow&#34;&gt; The Four Steps to the Epiphany&lt;/a&gt; — by Steve Blank&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Jobs-be-Done-Handbook-techniques-application/dp/1499339232&#34; rel=&#34;nofollow&#34;&gt; The Jobs-to-be-Done Handbook: Practical techniques for improving your application of Jobs-to-be-Done&lt;/a&gt; — by Chris Spiek &amp;amp; Bob Moesta&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005/ref=sr_1_1?keywords=april&#43;dunford&amp;qid=1578720820&amp;s=books&amp;sr=1-1&#34; rel=&#34;nofollow&#34;&gt; Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It&lt;/a&gt; — by April Dunford&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">11d9a8c7-ba14-4e44-8f14-4b21f8cb5108</guid>
                <link>https://howwesolve.com</link>
                <pubDate>Mon, 13 Jan 2020 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>1927</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Startups Can Create a Customer-Centric Product w/ Romain Lapeyre</itunes:title>
                <title>How Startups Can Create a Customer-Centric Product w/ Romain Lapeyre</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>At , Co-founder and CEO, , is focused on building 1 solution — the exact solution his customers want.  He came on the  to explain his 3-step process to creating the exact solution to the exact problem your customers have. What we talked about: ...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;At&lt;/span&gt; &lt;a href= &#34;https://www.gorgias.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Gorgias&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, Co-founder and CEO,&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/romainlapeyre&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Romain Lapeyre&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, is focused on building 1 solution — the exact solution his customers want. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He came on the&lt;/span&gt; &lt;a href= &#34;https://howwesolve.com/category/podcast/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;How We Solve podcast&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;to explain his 3-step process to creating the exact solution to the exact problem your customers have.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Romain’s backstory&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Gorgias 2.0&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;The challenge: Building the exact solution your customers are seeking&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How do we listen to our customers at scale?&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 1: Collect &amp; measure data&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;For Gorgias, they use these inputs to collect data &lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 2: Classify feedback &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Step 3: Build according to what was requested&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Romains 60-40 approach&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How do you know what measurements to use?&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Stay away from vanity metrics&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Establish a few North Stars metrics&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;A few resources Romain suggested:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;The Lean Startup&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— a must-read book for any startup&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://personalmba.com/&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Personal MBA&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— Romain said this book is worth his entire MBA &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/High-Output-Management-Andrew-Grove/dp/0679762884&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Higher Output Management&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;— by Andrew S. Grove, former Intel CEO&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>At <a href="https://www.gorgias.com/" rel="nofollow">Gorgias</a>, Co-founder and CEO, <a href="https://www.linkedin.com/in/romainlapeyre" rel="nofollow">Romain Lapeyre</a>, is focused on building 1 solution — the exact solution his customers want. </p><p>He came on the <a href="https://howwesolve.com/category/podcast/" rel="nofollow">How We Solve podcast</a> to explain his 3-step process to creating the exact solution to the exact problem your customers have.</p><p>What we talked about:</p><ul><li>Romain’s backstory</li><li>Gorgias 2.0</li><li>The challenge: Building the exact solution your customers are seeking</li><li>How do we listen to our customers at scale?</li><li>Step 1: Collect &amp; measure data</li><li>For Gorgias, they use these inputs to collect data </li><li>Step 2: Classify feedback </li><li>Step 3: Build according to what was requested</li><li>Romains 60-40 approach</li><li>How do you know what measurements to use?</li><li>Stay away from vanity metrics</li><li>Establish a few North Stars metrics</li></ul><p>A few resources Romain suggested:</p><ul><li><a href="https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898" rel="nofollow"> The Lean Startup</a> — a must-read book for any startup</li><li><a href="https://personalmba.com/" rel="nofollow">Personal MBA</a> — Romain said this book is worth his entire MBA </li><li><a href="https://www.amazon.com/High-Output-Management-Andrew-Grove/dp/0679762884" rel="nofollow"> Higher Output Management</a> — by Andrew S. Grove, former Intel CEO</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;At &lt;a href=&#34;https://www.gorgias.com/&#34; rel=&#34;nofollow&#34;&gt;Gorgias&lt;/a&gt;, Co-founder and CEO, &lt;a href=&#34;https://www.linkedin.com/in/romainlapeyre&#34; rel=&#34;nofollow&#34;&gt;Romain Lapeyre&lt;/a&gt;, is focused on building 1 solution — the exact solution his customers want. &lt;/p&gt;&lt;p&gt;He came on the &lt;a href=&#34;https://howwesolve.com/category/podcast/&#34; rel=&#34;nofollow&#34;&gt;How We Solve podcast&lt;/a&gt; to explain his 3-step process to creating the exact solution to the exact problem your customers have.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Romain’s backstory&lt;/li&gt;&lt;li&gt;Gorgias 2.0&lt;/li&gt;&lt;li&gt;The challenge: Building the exact solution your customers are seeking&lt;/li&gt;&lt;li&gt;How do we listen to our customers at scale?&lt;/li&gt;&lt;li&gt;Step 1: Collect &amp;amp; measure data&lt;/li&gt;&lt;li&gt;For Gorgias, they use these inputs to collect data &lt;/li&gt;&lt;li&gt;Step 2: Classify feedback &lt;/li&gt;&lt;li&gt;Step 3: Build according to what was requested&lt;/li&gt;&lt;li&gt;Romains 60-40 approach&lt;/li&gt;&lt;li&gt;How do you know what measurements to use?&lt;/li&gt;&lt;li&gt;Stay away from vanity metrics&lt;/li&gt;&lt;li&gt;Establish a few North Stars metrics&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;A few resources Romain suggested:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898&#34; rel=&#34;nofollow&#34;&gt; The Lean Startup&lt;/a&gt; — a must-read book for any startup&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://personalmba.com/&#34; rel=&#34;nofollow&#34;&gt;Personal MBA&lt;/a&gt; — Romain said this book is worth his entire MBA &lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/High-Output-Management-Andrew-Grove/dp/0679762884&#34; rel=&#34;nofollow&#34;&gt; Higher Output Management&lt;/a&gt; — by Andrew S. Grove, former Intel CEO&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Mon, 06 Jan 2020 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1275</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>2 Ways to Face (&amp; Beat) Disruption w/ Rishi Sharma</itunes:title>
                <title>2 Ways to Face (&amp; Beat) Disruption w/ Rishi Sharma</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Companies who focus on the “what” and the “how” are seconds away from being disrupted. It’s not what and how that matter. It’s “why” and “who.” On this episode of the , founder  joined us to share his 2 ways he ensures he’s the...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Companies who focus on the “what” and the “how” are seconds away from being disrupted. It’s not what and how that matter. It’s “why” and “who.”&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;On this episode of the&lt;/span&gt; &lt;a href=&#34;https://howwesolve.com/category/podcast/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;How We Solve podcast&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, founder&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/brownanteater/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Rishi Sharma&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;joined us to share his 2 ways he ensures he’s the disruptor, and not the disrupted.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Rishi is the founder of several companies, and most recently he founded&lt;/span&gt; &lt;a href= &#34;https://mallama.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Mallama&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;— an all-natural skincare company devoted to sustainability. Rishi was also formerly the Head of Product at his family’s company,&lt;/span&gt; &lt;a href=&#34;https://q-see.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Q-See&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;.  &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Mallama’s backstory/why Rishi started Mallamma&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How to combine social impact with your business/ Advocating for social impact with your business&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Why not enough companies are prepared for disruption&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Focusing on the why &amp; who, not the how &amp; the what&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Speaking to your audience&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;A few resources Rishi says to check out:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Books&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/gp/product/1501124021/ref=dbs_a_def_rwt_bibl_vppi_i0&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Principles&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;by Ray Dalio&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X/ref=asc_df_006124189X/?tag=hyprod-20&amp;linkCode=df0&amp;hvadid=316955957985&amp;hvpos=1o1&amp;hvnetw=g&amp;hvrand=7439730607389581471&amp;hvpone=&amp;hvptwo=&amp;hvqmt=&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9012405&amp;hvtargid=pla-395340045310&amp;psc=1&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Influenced&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;by RObert Cialdini&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Think-Simple-Leaders-Defeat-Complexity/dp/1591847508&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Think Simple&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;by Ken Segall&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Mobile Apps:&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;list-style: none; display: inline;&#34;&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.headspace.com/headspace-meditation-app&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Headspace&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;(mediation app)&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.fitbod.me/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Fitbod&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;(fitness routine app)&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Companies who focus on the “what” and the “how” are seconds away from being disrupted. It’s not what and how that matter. It’s “why” and “who.”</p><p>On this episode of the <a href="https://howwesolve.com/category/podcast/" rel="nofollow">How We Solve podcast</a>, founder <a href="https://www.linkedin.com/in/brownanteater/" rel="nofollow">Rishi Sharma</a> joined us to share his 2 ways he ensures he’s the disruptor, and not the disrupted.</p><p>Rishi is the founder of several companies, and most recently he founded <a href="https://mallama.com/" rel="nofollow">Mallama</a> — an all-natural skincare company devoted to sustainability. Rishi was also formerly the Head of Product at his family’s company, <a href="https://q-see.com/" rel="nofollow">Q-See</a>.  </p><p>What we talked about:</p><ul><li>Mallama’s backstory/why Rishi started Mallamma</li><li>How to combine social impact with your business/ Advocating for social impact with your business</li><li>Why not enough companies are prepared for disruption</li><li>Focusing on the why &amp; who, not the how &amp; the what</li><li>Speaking to your audience</li></ul><p><strong>A few resources Rishi says to check out:</strong></p><ul><li>Books</li><li><a href="https://www.amazon.com/gp/product/1501124021/ref=dbs_a_def_rwt_bibl_vppi_i0" rel="nofollow"> Principles</a> by Ray Dalio</li><li><a href="https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X/ref=asc_df_006124189X/?hvadid=316955957985&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9012405&hvnetw=g&hvpone=&hvpos=1o1&hvptwo=&hvqmt=&hvrand=7439730607389581471&hvtargid=pla-395340045310&linkCode=df0&psc=1&tag=hyprod-20" rel="nofollow"> Influenced</a> by RObert Cialdini</li><li><a href="https://www.amazon.com/Think-Simple-Leaders-Defeat-Complexity/dp/1591847508" rel="nofollow"> Think Simple</a> by Ken Segall</li><li>Mobile Apps:</li><li><a href="https://www.headspace.com/headspace-meditation-app" rel="nofollow">Headspace</a> (mediation app)</li><li><a href="https://www.fitbod.me/" rel="nofollow">Fitbod</a> (fitness routine app)</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;Companies who focus on the “what” and the “how” are seconds away from being disrupted. It’s not what and how that matter. It’s “why” and “who.”&lt;/p&gt;&lt;p&gt;On this episode of the &lt;a href=&#34;https://howwesolve.com/category/podcast/&#34; rel=&#34;nofollow&#34;&gt;How We Solve podcast&lt;/a&gt;, founder &lt;a href=&#34;https://www.linkedin.com/in/brownanteater/&#34; rel=&#34;nofollow&#34;&gt;Rishi Sharma&lt;/a&gt; joined us to share his 2 ways he ensures he’s the disruptor, and not the disrupted.&lt;/p&gt;&lt;p&gt;Rishi is the founder of several companies, and most recently he founded &lt;a href=&#34;https://mallama.com/&#34; rel=&#34;nofollow&#34;&gt;Mallama&lt;/a&gt; — an all-natural skincare company devoted to sustainability. Rishi was also formerly the Head of Product at his family’s company, &lt;a href=&#34;https://q-see.com/&#34; rel=&#34;nofollow&#34;&gt;Q-See&lt;/a&gt;.  &lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Mallama’s backstory/why Rishi started Mallamma&lt;/li&gt;&lt;li&gt;How to combine social impact with your business/ Advocating for social impact with your business&lt;/li&gt;&lt;li&gt;Why not enough companies are prepared for disruption&lt;/li&gt;&lt;li&gt;Focusing on the why &amp;amp; who, not the how &amp;amp; the what&lt;/li&gt;&lt;li&gt;Speaking to your audience&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;A few resources Rishi says to check out:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Books&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/gp/product/1501124021/ref=dbs_a_def_rwt_bibl_vppi_i0&#34; rel=&#34;nofollow&#34;&gt; Principles&lt;/a&gt; by Ray Dalio&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X/ref=asc_df_006124189X/?hvadid=316955957985&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9012405&amp;hvnetw=g&amp;hvpone=&amp;hvpos=1o1&amp;hvptwo=&amp;hvqmt=&amp;hvrand=7439730607389581471&amp;hvtargid=pla-395340045310&amp;linkCode=df0&amp;psc=1&amp;tag=hyprod-20&#34; rel=&#34;nofollow&#34;&gt; Influenced&lt;/a&gt; by RObert Cialdini&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Think-Simple-Leaders-Defeat-Complexity/dp/1591847508&#34; rel=&#34;nofollow&#34;&gt; Think Simple&lt;/a&gt; by Ken Segall&lt;/li&gt;&lt;li&gt;Mobile Apps:&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.headspace.com/headspace-meditation-app&#34; rel=&#34;nofollow&#34;&gt;Headspace&lt;/a&gt; (mediation app)&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.fitbod.me/&#34; rel=&#34;nofollow&#34;&gt;Fitbod&lt;/a&gt; (fitness routine app)&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">5ebe1dc2-314f-49cc-8649-c683a55e101a</guid>
                <link>https://howwesolve.com</link>
                <pubDate>Mon, 23 Dec 2019 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>988</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>6 Steps to Creating a Successful Remote Work Environment w/ Shauna Moran</itunes:title>
                <title>6 Steps to Creating a Successful Remote Work Environment w/ Shauna Moran</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Remote teams are highly productive, but can be prone to isolation and challenging to manage.  On this episode of , entrepreneur  joined us to give us 6 ways leaders can ensure a healthy and productive remote work environment. Shauna is the...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Remote teams are highly productive, but can be prone to isolation and challenging to manage. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;On this episode of&lt;/span&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; How We Solve podcast&lt;/span&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;, entrepreneur&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/shauna-moran-88552151/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Shauna Moran&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;joined us to give us 6 ways leaders can ensure a healthy and productive remote work environment.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Shauna is the Founder of&lt;/span&gt; &lt;a href=&#34;https://operateremote.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Operate Remote&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, a Ireland-based consultancy and coaching business focused on empowering remote and hybrid teams to work more effectively and efficiently.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Shauna has a PhD in Innovation Management and certifications in executive coaching and emotional intelligence.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What makes remote teams successful&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Making expectations clear&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Setting boundaries &lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Employees should take responsibility for themselves&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Setting an example&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Fast-tracking trust within the hiring process&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Creating remote-first processes&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Checkout these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Mindset&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;by Carol Dweck&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.amazon.com/Culture-Map-Breaking-Invisible-Boundaries/dp/1610392507/ref=sr_1_1?crid=161BNBV349SS&amp;keywords=the&#43;culture&#43;map&#43;erin&#43;meyer&amp;qid=1576283006&amp;s=books&amp;sprefix=the&#43;culture&#43;map%2Cstripbooks%2C298&amp;sr=1-1&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;The Culture Map&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Erin Meyer&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Shauna’s contact info:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Email: info@operateremote.com&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Website: www.operateremote.com&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;LinkedIn: Shauna Moran&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve It podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;or on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Remote teams are highly productive, but can be prone to isolation and challenging to manage. </p><p>On this episode of <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"> How We Solve podcast</a>, entrepreneur <a href="https://www.linkedin.com/in/shauna-moran-88552151/" rel="nofollow">Shauna Moran</a> joined us to give us 6 ways leaders can ensure a healthy and productive remote work environment.</p><p>Shauna is the Founder of <a href="https://operateremote.com/" rel="nofollow">Operate Remote</a>, a Ireland-based consultancy and coaching business focused on empowering remote and hybrid teams to work more effectively and efficiently.</p><p>Shauna has a PhD in Innovation Management and certifications in executive coaching and emotional intelligence.</p><p>What we talked about:</p><ul><li>What makes remote teams successful</li><li>Making expectations clear</li><li>Setting boundaries </li><li>Employees should take responsibility for themselves</li><li>Setting an example</li><li>Fast-tracking trust within the hiring process</li><li>Creating remote-first processes</li></ul><p>Checkout these resources we mentioned during the podcast:</p><ul><li><a href="https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322" rel="nofollow"> Mindset</a> by Carol Dweck</li><li><a href="https://www.amazon.com/Culture-Map-Breaking-Invisible-Boundaries/dp/1610392507/ref=sr_1_1?crid=161BNBV349SS&keywords=the+culture+map+erin+meyer&qid=1576283006&s=books&sprefix=the+culture+map%2Cstripbooks%2C298&sr=1-1" rel="nofollow"> The Culture Map</a> Erin Meyer</li></ul><p>Shauna’s contact info:</p><ul><li>Email: info@operateremote.com</li><li>Website: www.operateremote.com</li><li>LinkedIn: Shauna Moran</li></ul><p><em>This interview is part of the How We Solve It podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a> <em>or on</em> <a href="https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa" rel="nofollow"><em> Spotify</em></a>.</p>]]></description>
                <content:encoded>&lt;p&gt;Remote teams are highly productive, but can be prone to isolation and challenging to manage. &lt;/p&gt;&lt;p&gt;On this episode of &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt; How We Solve podcast&lt;/a&gt;, entrepreneur &lt;a href=&#34;https://www.linkedin.com/in/shauna-moran-88552151/&#34; rel=&#34;nofollow&#34;&gt;Shauna Moran&lt;/a&gt; joined us to give us 6 ways leaders can ensure a healthy and productive remote work environment.&lt;/p&gt;&lt;p&gt;Shauna is the Founder of &lt;a href=&#34;https://operateremote.com/&#34; rel=&#34;nofollow&#34;&gt;Operate Remote&lt;/a&gt;, a Ireland-based consultancy and coaching business focused on empowering remote and hybrid teams to work more effectively and efficiently.&lt;/p&gt;&lt;p&gt;Shauna has a PhD in Innovation Management and certifications in executive coaching and emotional intelligence.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;What makes remote teams successful&lt;/li&gt;&lt;li&gt;Making expectations clear&lt;/li&gt;&lt;li&gt;Setting boundaries &lt;/li&gt;&lt;li&gt;Employees should take responsibility for themselves&lt;/li&gt;&lt;li&gt;Setting an example&lt;/li&gt;&lt;li&gt;Fast-tracking trust within the hiring process&lt;/li&gt;&lt;li&gt;Creating remote-first processes&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Checkout these resources we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322&#34; rel=&#34;nofollow&#34;&gt; Mindset&lt;/a&gt; by Carol Dweck&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.amazon.com/Culture-Map-Breaking-Invisible-Boundaries/dp/1610392507/ref=sr_1_1?crid=161BNBV349SS&amp;keywords=the&#43;culture&#43;map&#43;erin&#43;meyer&amp;qid=1576283006&amp;s=books&amp;sprefix=the&#43;culture&#43;map%2Cstripbooks%2C298&amp;sr=1-1&#34; rel=&#34;nofollow&#34;&gt; The Culture Map&lt;/a&gt; Erin Meyer&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Shauna’s contact info:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Email: info@operateremote.com&lt;/li&gt;&lt;li&gt;Website: www.operateremote.com&lt;/li&gt;&lt;li&gt;LinkedIn: Shauna Moran&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve It podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt; &lt;em&gt;or on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/show/15vvLE7qhJeTwXAUWwR3Sa&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;.&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Mon, 16 Dec 2019 05:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2020/8/11/6/727563cd-317c-4053-852a-03e508846de8_371a81e7-e921-47de-9eea-c7423e580ef8_hws-ep-4-new.jpg"/>
                <itunes:duration>1934</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>3x Founder Matic Užmah Shares 3 Keys to a Successful Venture</itunes:title>
                <title>3x Founder Matic Užmah Shares 3 Keys to a Successful Venture</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>He didn’t start 1 company. He started 3. Sold 1. And he’s onto his next 2 already. Meet  on this episode of the How We Solve podcast, as he shares his view of what makes a venture successful. What we talked about:  Sticking to your market Knowing...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;He didn’t start 1 company. He started 3. Sold 1. And he’s onto his next 2 already.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Meet&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/maticuzmah/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Matic Užmah&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;on this episode of the How We Solve podcast, as he shares his view of what makes a venture successful.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Sticking to your market&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Knowing your customer&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Keeping pricing simple&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve It podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;&lt;em&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;, on&lt;/span&gt;&lt;/em&gt; &lt;a href= &#34;https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW&#34;&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt; Spotify&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;, or on our&lt;/span&gt;&lt;/em&gt; &lt;a href=&#34;https://howwesolve.com/&#34;&gt;&lt;em&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;website&lt;/span&gt;&lt;/em&gt;&lt;/a&gt;&lt;em&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>He didn’t start 1 company. He started 3. Sold 1. And he’s onto his next 2 already.</p><p>Meet <a href="https://www.linkedin.com/in/maticuzmah/" rel="nofollow">Matic Užmah</a> on this episode of the How We Solve podcast, as he shares his view of what makes a venture successful.</p><p>What we talked about:</p><ul><li>Sticking to your market</li><li>Knowing your customer</li><li>Keeping pricing simple</li></ul><p><em>This interview is part of the How We Solve It podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em> Apple Podcasts</em></a><em>, on</em> <a href="https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW" rel="nofollow"><em> Spotify</em></a><em>, or on our</em> <a href="https://howwesolve.com/" rel="nofollow"><em>website</em></a><em>.</em></p>]]></description>
                <content:encoded>&lt;p&gt;He didn’t start 1 company. He started 3. Sold 1. And he’s onto his next 2 already.&lt;/p&gt;&lt;p&gt;Meet &lt;a href=&#34;https://www.linkedin.com/in/maticuzmah/&#34; rel=&#34;nofollow&#34;&gt;Matic Užmah&lt;/a&gt; on this episode of the How We Solve podcast, as he shares his view of what makes a venture successful.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Sticking to your market&lt;/li&gt;&lt;li&gt;Knowing your customer&lt;/li&gt;&lt;li&gt;Keeping pricing simple&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve It podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Apple Podcasts&lt;/em&gt;&lt;/a&gt;&lt;em&gt;, on&lt;/em&gt; &lt;a href=&#34;https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt; Spotify&lt;/em&gt;&lt;/a&gt;&lt;em&gt;, or on our&lt;/em&gt; &lt;a href=&#34;https://howwesolve.com/&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt;website&lt;/em&gt;&lt;/a&gt;&lt;em&gt;.&lt;/em&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://howwesolve.com</link>
                <pubDate>Mon, 09 Dec 2019 05:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2020/8/11/6/0a376ed0-08cb-43e1-ac9d-cdf88ff26c6e_5cec992c-2de1-4e01-852a-f1a93dbbc865_hws-ep-3-new.jpg"/>
                <itunes:duration>2148</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How 1 Entrepreneur Went From 20% to 70% Open Rate on Cold Emails in 6 Months w/ Juhan Kaarma</itunes:title>
                <title>How 1 Entrepreneur Went From 20% to 70% Open Rate on Cold Emails in 6 Months w/ Juhan Kaarma</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Wouldn’t we all like to be getting a 60 to 70% open rate with a 20% response rate on our cold emails? On this episode,  tells us how he did it. Juhan is the Co-Founder of , a company that helps users get a support boot up and running in 1 afternoon....</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Wouldn’t we all like to be getting a 60 to 70% open rate with a 20% response rate on our cold emails?&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;On this episode,&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/juhankaarma/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Juhan Kaarma&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;tells us how he did it.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Juhan is the Co-Founder of&lt;/span&gt; &lt;a href=&#34;https://chatcreate.com/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;ChatCreate&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, a company that helps users get a support boot up and running in 1 afternoon.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How to increase your response rate on email&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How to increase your open rate&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Keeping emails simple&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Why you shouldn’t send too many follow-ups&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34;&gt;Apple Podcasts&lt;/a&gt;, on &lt;a href= &#34;https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW&#34;&gt;Spotify&lt;/a&gt;, or on our website.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Wouldn’t we all like to be getting a 60 to 70% open rate with a 20% response rate on our cold emails?</p><p>On this episode, <a href="https://www.linkedin.com/in/juhankaarma/" rel="nofollow">Juhan Kaarma</a> tells us how he did it.</p><p>Juhan is the Co-Founder of <a href="https://chatcreate.com/" rel="nofollow">ChatCreate</a>, a company that helps users get a support boot up and running in 1 afternoon.</p><p>What we talked about:</p><ul><li>How to increase your response rate on email</li><li>How to increase your open rate</li><li>Keeping emails simple</li><li>Why you shouldn’t send too many follow-ups</li></ul><p><em>This interview is part of the How We Solve podcast.</em></p><p><em>To hear more from industry experts who are solving everyday business problems, check us out on</em> <a href="https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077" rel="nofollow"><em>Apple Podcasts</em></a><em>, on </em><a href="https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW" rel="nofollow"><em>Spotify</em></a><em>, or on our website.</em></p>]]></description>
                <content:encoded>&lt;p&gt;Wouldn’t we all like to be getting a 60 to 70% open rate with a 20% response rate on our cold emails?&lt;/p&gt;&lt;p&gt;On this episode, &lt;a href=&#34;https://www.linkedin.com/in/juhankaarma/&#34; rel=&#34;nofollow&#34;&gt;Juhan Kaarma&lt;/a&gt; tells us how he did it.&lt;/p&gt;&lt;p&gt;Juhan is the Co-Founder of &lt;a href=&#34;https://chatcreate.com/&#34; rel=&#34;nofollow&#34;&gt;ChatCreate&lt;/a&gt;, a company that helps users get a support boot up and running in 1 afternoon.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to increase your response rate on email&lt;/li&gt;&lt;li&gt;How to increase your open rate&lt;/li&gt;&lt;li&gt;Keeping emails simple&lt;/li&gt;&lt;li&gt;Why you shouldn’t send too many follow-ups&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;a href=&#34;https://podcasts.apple.com/us/podcast/how-we-solve/id1486602077&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt;Apple Podcasts&lt;/em&gt;&lt;/a&gt;&lt;em&gt;, on &lt;/em&gt;&lt;a href=&#34;https://open.spotify.com/episode/1ETJdQJvWhl4i7DYaiBZNW&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt;Spotify&lt;/em&gt;&lt;/a&gt;&lt;em&gt;, or on our website.&lt;/em&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Mon, 02 Dec 2019 05:00:00 &#43;0000</pubDate>
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                <itunes:duration>1407</itunes:duration>
                
                
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                <itunes:title>How Creating a Mission, Vision, &amp; Values Saved Our Company w/ Nikki Ivey</itunes:title>
                <title>How Creating a Mission, Vision, &amp; Values Saved Our Company w/ Nikki Ivey</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>In the first episode of How We Solve podcast, David Henzel sits down with Nikki Ivey to discuss why every company needs its own mission, vision, and values. David Henzel is the CEO of , cofounder of  and , and podcast host of Managing Happiness and...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;In the first episode of How We Solve podcast, David Henzel sits down with Nikki Ivey to discuss why every company needs its own mission, vision, and values.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;David Henzel is the CEO of&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/company/taskdrive/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;TaskDrive&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, cofounder of&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/company/ltvplus/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;LTVplus&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;and&lt;/span&gt; &lt;a href= &#34;https://shortlist.io/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Shortlist&lt;/span&gt;&lt;/a&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;, and podcast host of Managing Happiness and How We Solve It podcast.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Why your mission, vision, and values help you hire&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;How your core values need to be reinforced across your organization&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Why your mission guides every decision&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Check out these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://podcasts.apple.com/us/podcast/the-managing-happiness-show/id1271346533&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Managing Happiness podcast&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;David Henzel’s&lt;/span&gt; &lt;a href= &#34;https://medium.com/@davidhenzel/how-to-nail-your-startups-vision-statement-91385e5eb5cb&#34;&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;Medium article&lt;/span&gt;&lt;/a&gt; &lt;span style=&#34;font-weight: 400;&#34;&gt;on nailing your company’s mission, vision, and values&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve It podcast. To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts, on Spotify, or on our website.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>In the first episode of The How We Solve podcast, David Henzel sits down with Nikki Ivey to discuss why every company needs its own mission, vision, and values.</p><h3><a href="https://howwesolve.com/podcast/management/e1-david-henzel-mission-vision-values/" rel="nofollow">Read the detailed show notes on our website.</a></h3><p><br></p><p>David Henzel is the CEO of <a href="https://www.linkedin.com/company/taskdrive/" rel="nofollow">TaskDrive</a>, cofounder of <a href="https://www.linkedin.com/company/ltvplus/" rel="nofollow">LTVplus</a> and <a href="https://shortlist.io/" rel="nofollow">Shortlist</a>, and podcast host of Managing Happiness and How We Solve It podcast.</p><p>What we talked about:</p><ul><li>Why your mission, vision, and values help you hire</li><li>How your core values need to be reinforced across your organization</li><li>Why your mission guides every decision</li></ul><p><br></p><h3>Check out these resources we mentioned during the podcast:</h3><ul><li><a href="https://podcasts.apple.com/us/podcast/the-managing-happiness-show/id1271346533" rel="nofollow"> Managing Happiness podcast</a></li><li>David Henzel’s <a href="https://medium.com/@davidhenzel/how-to-nail-your-startups-vision-statement-91385e5eb5cb" rel="nofollow"> Medium article</a> on nailing your company’s mission, vision, and values</li></ul><p><em>This interview is part of the How We Solve It podcast. To hear more from industry experts who are solving everyday business problems, check us out on</em> <em>Apple Podcasts, on Spotify, or on our website.</em></p>]]></description>
                <content:encoded>&lt;p&gt;In the first episode of The How We Solve podcast, David Henzel sits down with Nikki Ivey to discuss why every company needs its own mission, vision, and values.&lt;/p&gt;&lt;h3&gt;&lt;a href=&#34;https://howwesolve.com/podcast/management/e1-david-henzel-mission-vision-values/&#34; rel=&#34;nofollow&#34;&gt;Read the detailed show notes on our website.&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;David Henzel is the CEO of &lt;a href=&#34;https://www.linkedin.com/company/taskdrive/&#34; rel=&#34;nofollow&#34;&gt;TaskDrive&lt;/a&gt;, cofounder of &lt;a href=&#34;https://www.linkedin.com/company/ltvplus/&#34; rel=&#34;nofollow&#34;&gt;LTVplus&lt;/a&gt; and &lt;a href=&#34;https://shortlist.io/&#34; rel=&#34;nofollow&#34;&gt;Shortlist&lt;/a&gt;, and podcast host of Managing Happiness and How We Solve It podcast.&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why your mission, vision, and values help you hire&lt;/li&gt;&lt;li&gt;How your core values need to be reinforced across your organization&lt;/li&gt;&lt;li&gt;Why your mission guides every decision&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h3&gt;Check out these resources we mentioned during the podcast:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&#34;https://podcasts.apple.com/us/podcast/the-managing-happiness-show/id1271346533&#34; rel=&#34;nofollow&#34;&gt; Managing Happiness podcast&lt;/a&gt;&lt;/li&gt;&lt;li&gt;David Henzel’s &lt;a href=&#34;https://medium.com/@davidhenzel/how-to-nail-your-startups-vision-statement-91385e5eb5cb&#34; rel=&#34;nofollow&#34;&gt; Medium article&lt;/a&gt; on nailing your company’s mission, vision, and values&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve It podcast. To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;em&gt;Apple Podcasts, on Spotify, or on our website.&lt;/em&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Fri, 08 Nov 2019 00:31:43 &#43;0000</pubDate>
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                <itunes:duration>1363</itunes:duration>
                
                
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                <itunes:title>Introducing the How We Solve Podcast: Your Business Problems. Solved.</itunes:title>
                <title>Introducing the How We Solve Podcast: Your Business Problems. Solved.</title>

                
                
                <itunes:author>How We Solve</itunes:author>
                <itunes:subtitle>Whatever your business problems are, someone else has seen the same ones. That’s why we started the How We Solve podcast. On this introductory episode, co-host  dives into what we can expect all season long from the show: What we talked about: ...</itunes:subtitle>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Whatever your business problems are, someone else has seen the same ones. That’s why we started the How We Solve podcast.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;On this introductory episode, co-host&lt;/span&gt; &lt;a href= &#34;https://www.linkedin.com/in/gq-fu/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;GQ Fu&lt;/span&gt;&lt;/a&gt; &lt;span style= &#34;font-weight: 400;&#34;&gt;dives into what we can expect all season long from the show:&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;What we talked about:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Guests you can expect on the show&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Why we started this podcast&lt;/span&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;Topics we’ll be covering (sales, marketing, HR, company culture)&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Check out these resources we mentioned during the podcast:&lt;/span&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;GQ’s email:&lt;/span&gt; &lt;a href=&#34;mailto:gq@ltvplus.com&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;gq@ltvplus.com&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style=&#34;font-weight: 400;&#34;&gt;&lt;a href= &#34;https://www.linkedin.com/in/gq-fu/&#34;&gt;&lt;span style= &#34;font-weight: 400;&#34;&gt;GQ’s LinkedIn&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;br /&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;This interview is part of the How We Solve podcast. To hear more from industry experts who are solving everyday business problems, check us out on&lt;/span&gt;&lt;/em&gt; &lt;em&gt;&lt;span style=&#34;font-weight: 400;&#34;&gt;Apple Podcasts, on Spotify, or on our website.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Whatever your business problems are, someone else has seen the same ones. That’s why we started the How We Solve podcast.</p><p>On this introductory episode, co-host <a href="https://www.linkedin.com/in/gq-fu/" rel="nofollow">GQ Fu</a> dives into what we can expect all season long from the show:</p><p>What we talked about:</p><ul><li>Guests you can expect on the show</li><li>Why we started this podcast</li><li>Topics we’ll be covering (sales, marketing, HR, company culture)</li></ul><p>Check out these resources we mentioned during the podcast:</p><ul><li>GQ’s email: <a href="mailto:gq@ltvplus.com" rel="nofollow">gq@ltvplus.com</a></li><li><a href="https://www.linkedin.com/in/gq-fu/" rel="nofollow">GQ’s LinkedIn</a></li></ul><p><br></p><p><em>This interview is part of the How We Solve podcast. To hear more from industry experts who are solving everyday business problems, check us out on</em> <em>Apple Podcasts, on Spotify, or on our website.</em></p>]]></description>
                <content:encoded>&lt;p&gt;Whatever your business problems are, someone else has seen the same ones. That’s why we started the How We Solve podcast.&lt;/p&gt;&lt;p&gt;On this introductory episode, co-host &lt;a href=&#34;https://www.linkedin.com/in/gq-fu/&#34; rel=&#34;nofollow&#34;&gt;GQ Fu&lt;/a&gt; dives into what we can expect all season long from the show:&lt;/p&gt;&lt;p&gt;What we talked about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Guests you can expect on the show&lt;/li&gt;&lt;li&gt;Why we started this podcast&lt;/li&gt;&lt;li&gt;Topics we’ll be covering (sales, marketing, HR, company culture)&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Check out these resources we mentioned during the podcast:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;GQ’s email: &lt;a href=&#34;mailto:gq@ltvplus.com&#34; rel=&#34;nofollow&#34;&gt;gq@ltvplus.com&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&#34;https://www.linkedin.com/in/gq-fu/&#34; rel=&#34;nofollow&#34;&gt;GQ’s LinkedIn&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;This interview is part of the How We Solve podcast. To hear more from industry experts who are solving everyday business problems, check us out on&lt;/em&gt; &lt;em&gt;Apple Podcasts, on Spotify, or on our website.&lt;/em&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 06 Nov 2019 14:21:48 &#43;0000</pubDate>
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                <itunes:duration>278</itunes:duration>
                
                
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