FAQ About PRIVATE/INTERNAL Podcasts

Episode 32 - How can smaller businesses use private podcasts?

Thu, 12 Jun 2025 14:30:02 +0000

In this episode John answers the question - How can smaller companies use private podcasts?

Episode 31 - What do you mean when you say we should ANALYZE and AMPLIFY every episode and conversation?

Fri, 17 Jan 2025 16:36:47 +0000

In this episode John answers the question of the moment - What do you mean when you say we should ANALYZE and AMPLIFY every episode and conversation?

Episode 30 - How and Where Do We Leverage AI for Podcasting?

Mon, 06 Jan 2025 17:25:06 +0000

In this episode John answers the BIG question of the moment - How and when do you leverage AI in your podcasting process?

Episode 29 - How can you help us get over the hump and get started?

Mon, 22 Jan 2024 16:35:38 +0000

In this episode John answers the question - How can you help us get over the hump and get started?

Episode 28 - How can leaders do a podcast and not feel so much pressure?

Mon, 22 Jan 2024 16:34:06 +0000

In this episode John answers the question - How can leaders do a podcast and not feel so much pressure?

Episode 27 - Should I use AUDIO or VIDEO for my podcast?

Mon, 22 Jan 2024 16:32:27 +0000

Once AGAIN John answers the BIG question - "Should I use AUDIO or VIDEO for my podcast?"

Episode 26 - How can podcasts help companies HUMANIZE their LEADERS?

Mon, 22 Jan 2024 16:30:33 +0000

In this episode John answers the question - How can podcast help companies HUMANIZE their LEADERS?

Episode 25 - How can podcasts help foster employee well being?

Mon, 22 Jan 2024 16:28:17 +0000

In this episode John answers the question - "How can podcasts help foster employee well being?"

Episode 24 - What do you say to people who tell you internal podcasts don't work?

Mon, 22 Jan 2024 16:26:00 +0000

In this episode John answers the question - "What do you say to people who tell you internal podcasts don't work?"

Episode 23 - Are conversations via podcasts really that impactful?

Mon, 22 Jan 2024 16:22:23 +0000

In this episode John answers the question - "Are having conversations via podcasts really that impactful?" and discusses how podcasts enable leaders to have AUTHENTIC conversations they can SHARE.

Episode 22 - Aren't podcasts a MARKETING team function?

Sun, 21 Jan 2024 23:36:52 +0000

In this episode John addresses the question, "Aren't podcasts a MARKETING team function?" and discusses how every team in the organization can be leveraging podcasts.

Episode 21 - What's the difference between a PRIVATE podcast and an INTERNAL podcast?

Sun, 21 Jan 2024 23:34:16 +0000

In this episode John FINALLY addresses the question "What's the difference between a PRIVATE podcast and an INTERNAL podcast?"

Episode 20 - How can private podcasts support L&D (and the 70-20-10 Rule)?

Sun, 21 Jan 2024 23:20:55 +0000

In this episode John responds to the question, "How can private podcasts support L&D?" He specifically speaks about how podcasts can seamlessly fit in the popular 70-20-10 Rule that most learning and development leaders follow.

Episode 19 – Why would my employees (or team) listen to a private podcast?

Sun, 21 Jan 2024 16:08:20 +0000

In this episode, John gives his candid response to the question a lot of company leaders who are considering doing a private podcast series ask…and that’s – “Why will my employees or team listen to this show when there are so many podcasts out there?”

Episode 18 – How can PRIVATE Podcasts help with CUSTOMER RETENTION?

Sun, 21 Jan 2024 16:07:43 +0000

A lot of companies do PUBLIC podcasts to GET customers…and they miss out on the bigger opportunity, which is to use PRIVATE podcasts to RETAIN their current customers.

So, in this episode, we’ll answer the question – “How can private podcasts help with customer retention?”

Episode 17 – WHY should my company do a PRIVATE Podcast? (featuring BigHeads client, Paul Peterson from WISS & Co.)

Sun, 21 Jan 2024 16:06:55 +0000

Not a week goes by without someone asking us – “Why should my company be doing a private podcast?”

In this episode we asked BigHeads client, Paul Peterson from WISS & CO to come on and tell you some of the benefits he and his company have experienced.

Episode 16 – What do we need to allocate in the way of TIME & RESOURCES?

Sun, 21 Jan 2024 16:06:13 +0000

A question that’s right up there with “How much does it cost?” and “How are private podcasts measured?” is – “What kind of TIME and RESOURCES do we need to allocate to do this?”In this episode, John discusses the resources you need to consider allocating to make private podcasts happen.

Episode 15 – How do you MEASURE the success of a PRIVATE podcast?

Sun, 21 Jan 2024 16:05:30 +0000

One of the MOST frequently asked questions is – “How do you measure the success of a private podcast?” In this episode John discusses the metrics BigHeads uses to help clients gauge success, which ranges from tracking the number of listeners…to rating episodes…to overall employee engagement.

Episode 14 – What’s one BIG BENEFIT of doing a PRIVATE podcast?

Sun, 21 Jan 2024 16:04:46 +0000

Obviously PRIVATE podcasts are a great way to keep employees, teams and select audiences informed and updated about the company, but here’s how John responded when someone recently asked him – “What’s another BIG BENEFIT of doing a private podcast?”

Episode 13 – HOW MUCH does a private podcast COST?

Sun, 21 Jan 2024 16:03:52 +0000

Here it is — the BIG question – “HOW MUCH does it cost?” In this episode John candidly discusses BigHeads Network pricing for creating a private podcast series…and gives those of you out there who believe you can do it cheaper by doing it internally a sobering reality check.

Episode 12 – Can You Help Us With PARTS of the Podcast Process?

Sun, 21 Jan 2024 16:02:48 +0000

Obviously we develop and produce internal (employee only) podcasts from soup-to-nuts. We create the concept, name it, develop the episodes, secure the guests/talent, develop the interview questions, produce the episode, post it on our secure platform and even help with employee engagement. But people ask us all the time, “Can you just help us with specific PARTS of our podcast?” Of course we can…and John discusses how that all works

Episode 11 – Which of our initiatives can be FLIPPED and turned into a podcast?

Sun, 21 Jan 2024 16:01:43 +0000

PepsiCo just FLIPPED their traditional campus career fair and turned it into a podcast (full disclosure – BigHeads produced the series and John hosted it). In this episode John answers the FAQ, “What can we FLIP and turn into a podcast?” And yes, he’s discussed this before but he probably just wanted to brag a bit about PepsiCo so we’ll indulge him.

Episode 10: How can we use private podcasts for INNOVATION and IDEATION?

Sun, 21 Jan 2024 16:00:54 +0000

Some applications for Private Podcast seem obvious, but others might not be like using them to create ideas or new product/service innovations or solutions. In this episode, John answers the question that all of you are dying to know the answer to – “How can you use Private Podcasts to innovate, problem solve and create new ideas?” He even gives examples of “innovation-focused” private podcasts BigHeads produced for Keurig and TD Ameritrade. For example, have you seen that new TD Ameritrade ad? Yeah…well……

Episode 9: Do you recommend AUDIO or VIDEO podcasts?

Sun, 21 Jan 2024 16:00:16 +0000

We can’t even tell you how many times we get asked – “Should we do audio or video podcasts?” In this episode John offers up a few reasons why we recommend you opt for audio.

Episode 8: Can private podcasts be used for EMPLOYEE LEARNING?

Sun, 21 Jan 2024 15:59:34 +0000

Research shows that at least 80% of all workplace learning is INFORMAL in nature. And yet, a typical organization will spend 80% or more of its learning and development budget on FORMAL learning activities. In this episode John addresses the FAQ – “Why aren’t companies allocating more budget to informal learning initiatives when that’s the way employees want to learn?”

Episode 7: What do we need YOU for? (featuring a BigHeads Client)

Sun, 21 Jan 2024 15:58:34 +0000

Not surprisingly, many companies assume they can pull off a private podcast series on their own. In this episode John brings on an actual BigHeads Network client to help give you a “reality check” about what goes into developing a private podcast and address the question that probably drives us crazier than other – “Why do we need you to help us…can’t we just do it on our own?”

Episode 6: How can private podcasts foster employee RECOGNITION and VISIBILITY?

Sun, 21 Jan 2024 15:56:03 +0000

There’s a lot of research out there indicating that workers crave more RECOGNITION and VISIBILITY within the organization (even more than higher pay). Of course, that leads to lots of articles featuring lists of things companies can do to give employees what they want. In this episode John answers the (completely made up) question – “How can private podcasts help foster employee recognition and visibility?”

Episode 5: Can private podcasts be used to share INTERNAL BEST-PRACTICES?

Sun, 21 Jan 2024 15:55:17 +0000

Sometimes the “answer” (or inspiration) to solve an internal problem ALREADY EXISTS within your four walls. The PROBLEM is some companies are so BIG (or spread out), one hand has no clue what the other is doing (or has done) and there’s no efficient way for teams to find that invaluable internal information. In this episode John answers the question that isn’t frequently asked, but should be – “How can private podcasts assist with internal knowledge sharing?”

Episode 4: What if I don’t have the TIME or CONTENT to maintain a podcast?

Sun, 21 Jan 2024 15:53:56 +0000

There are two BIG reasons why corporate leaders hesitate to pull the trigger on a PRIVATE (or even public) podcast. The first is they don’t think they will have the TIME to do an ongoing show. The second is, they think they’ll RUN OUT of things to talk about. In this episode John addresses the question on every leader’s mind (as if) – “What if I don’t have the time or content to do a private podcast?” And the answer is much simpler than you think!

Episode 3: What’s the “Entertainment Factor” you keep talking about?

Sun, 21 Jan 2024 15:52:57 +0000

So, you think you can simply take that company-wide email you were going to send out and turn that into a podcast your employees and teams will listen to? No chance! If you don’t consider the “entertainment factor” when developing your internal podcast, you’re dead in the water. In this episode, John answers that question that has been keeping you awake for months (not really), “How entertaining does a private podcast need to be?”

Episode 2: HOW would we even use private podcasts?

Sun, 21 Jan 2024 15:19:57 +0000

Sure, PRIVATE podcasts can be used for company announcements or CEO “fireside chats” but the applications go WAY beyond those obvious uses. In this episode, John addresses the question on everyone’s mind (hah) – “How would my company even use PRIVATE podcasts?” and some of the opportunities might surprise you.

Episode 1: WHY should we use PRIVATE podcasts?

Sun, 21 Jan 2024 15:18:20 +0000

The PRIVATE (employee only) podcast movement is here and companies are wondering if they should be using podcasts internally. In this episode, BigHeads Network founder, John Palumbo answers the BIG, burning question we know you all are dying to have answered – “Why should my company be using PRIVATE podcasts?” He also discusses why he decided to FLIP the FAQ section of the company’s site in the first place.