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        <title>The Story Power Marketing Show</title>
        <link>https://redcircle.com/shows/the-story-power-marketing-show7867</link>
        <language>en</language>
        <copyright>Copyright Story Power Marketing, Inc.</copyright>
        <itunes:author>Tom Ruwitch</itunes:author>
        <itunes:summary>Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. 
Each week, Story Power Marketing&#39;s Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. 
Tom created this podcast to...
...Help you captivate prospects and inspire them to act…
...so you can get more clients, quickly and easily. 
That’s what powerful storytelling is all about. 
That’s what this podcast is all about. </itunes:summary>
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        <description><![CDATA[<p>Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. Each week, Story Power Marketing&#39;s Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. Tom created this podcast to... ...Help you captivate prospects and inspire them to act… ...so you can get more clients, quickly and easily. That’s what powerful storytelling is all about. That’s what this podcast is all about. </p>]]></description>
        
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        <podcast:locked>no</podcast:locked>
        <itunes:owner>
            <itunes:name>Tom Ruwitch</itunes:name>
            <itunes:email>tom@storypowermarketing.com</itunes:email>
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                <itunes:title>How To Design A Cohesive Brand That Saves Time and Money (with Peet Van Niekerk)</itunes:title>
                <title>How To Design A Cohesive Brand That Saves Time and Money (with Peet Van Niekerk)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Peet Van Niekerk is the<span> CEO of Designer Needed, a firm </span>empowering entrepreneurs and small businesses worldwide with affordable, cohesive branding that makes them feel proud and confident in every aspect of their brand.</p><p><span>In this week&#39;s episode, Peet explains that inconsistent logos, colors, fonts, messaging, and user experiences across touchpoints (website, social, print, networking profiles) create mixed messages, reduce trust, and increase costs when businesses juggle multiple designers. He argues that cohesive branding builds recognition through repeated exposure and signals commitment, helping the right clients resonate. </span></p><p><span>He and Tom discuss AI and tools like Canva, along with Pete&#39;s process for ensuring a “golden thread” across assets, delivered via affordable flat-rate packages. If you&#39;re curious about how to approach branding across multiple channels you&#39;ll want to tune in.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><span>02:04 What Cohesive Means</span></p><p><span>04:03 Trust Through Touchpoints</span></p><p><span>05:30 AI Versus Consistency</span></p><p><span>07:59 Templates And Canva</span></p><p><span>11:30 Brand Audit Process</span></p><p><span>16:14 Beyond The Foundation</span></p><p><span>18:16 Marketing Collateral Examples</span></p><p><span>21:46 How To Work With Pete</span></p><p><span>25:14 Parting Words And Respect</span></p><p><span>28:55 Final Calls To Action</span></p><p><span>30:59 Outro And Resources</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1179494294/d8fdcdca6b</p><p><br></p><p>CONNECT WITH PEET</p><p>Website: https://www.designerneeded.com/</p><p>Social Media:</p><p>Instagram: https://www.instagram.com/adesignerneeded/</p><p>Facebook: https://www.facebook.com/Designerneeded</p><p>LinkedIn: https://www.linkedin.com/company/18651642</p>]]></description>
                <content:encoded>&lt;p&gt;Peet Van Niekerk is the&lt;span&gt; CEO of Designer Needed, a firm &lt;/span&gt;empowering entrepreneurs and small businesses worldwide with affordable, cohesive branding that makes them feel proud and confident in every aspect of their brand.&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this week&amp;#39;s episode, Peet explains that inconsistent logos, colors, fonts, messaging, and user experiences across touchpoints (website, social, print, networking profiles) create mixed messages, reduce trust, and increase costs when businesses juggle multiple designers. He argues that cohesive branding builds recognition through repeated exposure and signals commitment, helping the right clients resonate. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He and Tom discuss AI and tools like Canva, along with Pete&amp;#39;s process for ensuring a “golden thread” across assets, delivered via affordable flat-rate packages. If you&amp;#39;re curious about how to approach branding across multiple channels you&amp;#39;ll want to tune in.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:04 What Cohesive Means&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;04:03 Trust Through Touchpoints&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;05:30 AI Versus Consistency&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;07:59 Templates And Canva&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;11:30 Brand Audit Process&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;16:14 Beyond The Foundation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;18:16 Marketing Collateral Examples&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;21:46 How To Work With Pete&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;25:14 Parting Words And Respect&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;28:55 Final Calls To Action&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;30:59 Outro And Resources&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1179494294/d8fdcdca6b&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH PEET&lt;/p&gt;&lt;p&gt;Website: https://www.designerneeded.com/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;Instagram: https://www.instagram.com/adesignerneeded/&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/Designerneeded&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/company/18651642&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 15 Apr 2026 06:00:29 &#43;0000</pubDate>
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                <itunes:duration>1940</itunes:duration>
                
                
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                <itunes:title>How To Turn Trust Into A Competitive Advantage (with Gal Borenstein)</itunes:title>
                <title>How To Turn Trust Into A Competitive Advantage (with Gal Borenstein)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Gal S. Borenstein is the Founder and CEO of The Borenstein Group, a Washington, DC-area branding, marketing, and public relations firm that has advised B2B, B2G, defense, cybersecurity, and technology organizations since 1994. With more than 28 years of experience, he is recognized for helping complex and highly technical companies transform from overlooked vendors into credible, trust-driven brands that can compete with larger and more established competitors.</p><p>On this week&#39;s episode, he and Tom <span>discuss how trust can become a competitive advantage amid AI-led misinformation and short attention spans.</span></p><p><span>Together, they teach how to lead with mission, strategy, originality, and human-centric research. If you&#39;re worried about AI or have been avoiding it, this episode can teach you how it&#39;s helpful as a productivity and analytics tool, not a replacement for human judgment or storytelling.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>02:50 Trust Meets AI</span></p><p><span>07:35 Agentic AI Hype</span></p><p><span>10:08 Trust Signals First</span></p><p><span>11:22 Bad AI Outreach</span></p><p><span>15:21 Voice of Customer</span></p><p><span>18:30 Customer Research Case</span></p><p><span>25:09 AI for Analysis</span></p><p><span>29:56 PLAN Framework</span></p><p><span>32:47 Storytelling Wrap</span></p><p><span>34:22 Where to Connect</span></p><p><span>35:25 Final Outro</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1179066207</p><p><br></p><p>CONNECT WITH GAL</p><p>Website: https://www.borensteingroup.com/</p><p>LinkedIn: https://www.linkedin.com/in/galborensteinexecutiveprofile/</p>]]></description>
                <content:encoded>&lt;p&gt;Gal S. Borenstein is the Founder and CEO of The Borenstein Group, a Washington, DC-area branding, marketing, and public relations firm that has advised B2B, B2G, defense, cybersecurity, and technology organizations since 1994. With more than 28 years of experience, he is recognized for helping complex and highly technical companies transform from overlooked vendors into credible, trust-driven brands that can compete with larger and more established competitors.&lt;/p&gt;&lt;p&gt;On this week&amp;#39;s episode, he and Tom &lt;span&gt;discuss how trust can become a competitive advantage amid AI-led misinformation and short attention spans.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Together, they teach how to lead with mission, strategy, originality, and human-centric research. If you&amp;#39;re worried about AI or have been avoiding it, this episode can teach you how it&amp;#39;s helpful as a productivity and analytics tool, not a replacement for human judgment or storytelling.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:50 Trust Meets AI&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;07:35 Agentic AI Hype&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;10:08 Trust Signals First&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;11:22 Bad AI Outreach&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;15:21 Voice of Customer&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;18:30 Customer Research Case&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;25:09 AI for Analysis&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;29:56 PLAN Framework&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;32:47 Storytelling Wrap&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;34:22 Where to Connect&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;35:25 Final Outro&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1179066207&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH GAL&lt;/p&gt;&lt;p&gt;Website: https://www.borensteingroup.com/&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/galborensteinexecutiveprofile/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 08 Apr 2026 06:00:12 &#43;0000</pubDate>
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                <itunes:duration>2263</itunes:duration>
                
                
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                <itunes:title>How to Turn AI Into Your Smartest Marketing Strategist (with Ray Jang)</itunes:title>
                <title>How to Turn AI Into Your Smartest Marketing Strategist (with Ray Jang)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Ray Jang is the Founder &amp; CEO of Atria, the world’s first AI Creative Strategist platform. He’s leading a new wave in marketing innovation, using AI to help brands create smarter, more effective campaigns without losing the human touch. Known as “the ads guy who hates ads,” Ray challenges how marketers think about testing, scaling, and storytelling in an age of AI-generated content overload. His insights have earned him an audience of over 50,000 followers on LinkedIn, where he shares practical frameworks for marketers navigating this new era.</p><p><span>Ray shares his transition from TikTok’s global growth strategy to entrepreneurship, describing his first venture, a gaming-platform, that stalled. That led to a pivot into helping other companies grow, quickly validating the new direction with early revenue. </span></p><p><span>He and Tom discuss using AI to mine performance data to identify what’s not working, how to bridge creative and analytical perspectives, and the importance of emphasizing storytelling and authenticity as key differentiators in an AI-compressed world.</span></p><p><br></p><p><span>DISCUSSED INTO THIS EPISODE</span></p><p><span>00:54 Meet Ray Jang</span></p><p><span>02:15 Leaving TikTok and First Startup</span></p><p><span>04:59 Pivot to Growth and Storytelling</span></p><p><span>06:35 What Atria Does</span></p><p><span>09:30 Strategy Over Ad Generators</span></p><p><span>11:16 Finding Signals in Data</span></p><p><span>16:52 Creative Meets Analytics</span></p><p><span>21:25 Experimentation Mindset Pizza Analogy</span></p><p><span>25:37 Clarity Over Speed</span></p><p><span>28:30 Storytelling in an AI World</span></p><p><span>30:46 Where to Find Atria</span></p><p><span>33:31 Final Thoughts Wisdom Workers</span></p><p><span>37:01 Wrap Up and Resources</span></p><p><span>38:39 Outro</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1178727755?fl=ip&amp;fe=ec</p><p><br></p><p>CONNECT WITH RAY</p><p>LinkedIn: <a href="https://www.linkedin.com/in/rayjbjang/" rel="nofollow">https://www.linkedin.com/in/rayjbjang/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Ray Jang is the Founder &amp;amp; CEO of Atria, the world’s first AI Creative Strategist platform. He’s leading a new wave in marketing innovation, using AI to help brands create smarter, more effective campaigns without losing the human touch. Known as “the ads guy who hates ads,” Ray challenges how marketers think about testing, scaling, and storytelling in an age of AI-generated content overload. His insights have earned him an audience of over 50,000 followers on LinkedIn, where he shares practical frameworks for marketers navigating this new era.&lt;/p&gt;&lt;p&gt;&lt;span&gt;Ray shares his transition from TikTok’s global growth strategy to entrepreneurship, describing his first venture, a gaming-platform, that stalled. That led to a pivot into helping other companies grow, quickly validating the new direction with early revenue. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He and Tom discuss using AI to mine performance data to identify what’s not working, how to bridge creative and analytical perspectives, and the importance of emphasizing storytelling and authenticity as key differentiators in an AI-compressed world.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED INTO THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;00:54 Meet Ray Jang&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:15 Leaving TikTok and First Startup&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;04:59 Pivot to Growth and Storytelling&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;06:35 What Atria Does&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;09:30 Strategy Over Ad Generators&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;11:16 Finding Signals in Data&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;16:52 Creative Meets Analytics&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;21:25 Experimentation Mindset Pizza Analogy&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;25:37 Clarity Over Speed&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;28:30 Storytelling in an AI World&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;30:46 Where to Find Atria&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;33:31 Final Thoughts Wisdom Workers&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;37:01 Wrap Up and Resources&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;38:39 Outro&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1178727755?fl=ip&amp;amp;fe=ec&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RAY&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/rayjbjang/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/rayjbjang/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 01 Apr 2026 06:00:27 &#43;0000</pubDate>
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                <itunes:duration>2401</itunes:duration>
                
                
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                <itunes:title>How to Talk So People Listen (with Dr. Laura Sicola)</itunes:title>
                <title>How to Talk So People Listen (with Dr. Laura Sicola)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Dr. Laura Sicola is a leadership communication and influence expert, speaker, author of <u>Speaking to Influence: Mastering Your Leadership Voice</u>, and host of the Global Top 1% podcast, Speaking to Influence: Communication Secrets of the C-Suite and the podcast ALPHAWHISPERERS: Genesis. Her mission is to transform executives into confident, inspiring leaders. A cognitive linguist by background, she has trained and coached executives at Fortune 500 companies and non-profit leaders from around the world. Laura’s TEDx talk, “Want to Sound Like a Leader? Start by Saying Your Name Right,” has nearly 7 million views.</p><p>In this episode, Sicola explains that experts often “sound like a human spreadsheet,” overwhelming others with details so they only seem smart but aren’t understood or followed. She recommends simplifying without dumbing down and using storytelling elements—metaphors, analogies, vocal tonality, and brief case-study style narratives—to make messages more memorable, engaging, and actionable. She and Tom discuss how stories are recalled better than statistics, and define “voice” as both literal delivery and figurative point of view.</p><p>If you&#39;re tech oriented but want to learn methods for communicating clearly and engaging emotionally, you&#39;ll want to tune in.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:54 Meet Dr Laura Sicola</p><p>01:57 Stop Being a Human Spreadsheet</p><p>03:57 Storytelling For Techies</p><p>06:05 Why Stories Stick</p><p>07:43 Simple Stories Work</p><p>09:36 Case Studies Sell</p><p>10:38 Emotion Drives Decisions</p><p>11:57 Master Your Voice</p><p>13:55 Sounding Authoritative</p><p>15:40 Record And Review</p><p>16:55 GPS For Conversations</p><p>21:25 Where To Find Laura</p><p>22:53 Final Advice - Don&#39;t Be Boring</p><p>24:36 Wrap Up And Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1176496899</p><p><br></p><p>CONNECT WITH LAURA</p><p>Website: https://laurasicola.com/ </p><p>2 Free Chapters: https://laurasicola.com/sti-chapters-1-2-free</p><p>Social Media:</p><p>Facebook: https://www.facebook.com/drlaurasicola/ </p><p>Instagram: https://www.instagram.com/drlaurasicola/ </p><p>X: https://twitter.com/LauraSicola </p><p>LinkedIn: https://www.linkedin.com/in/drlaurasicola/ </p><p>YouTube: https://www.youtube.com/channel/UCWri2F_hhGQpMcD97DctJwA</p><p>TikTok: https://www.tiktok.com/@laurasicola </p>]]></description>
                <content:encoded>&lt;p&gt;Dr. Laura Sicola is a leadership communication and influence expert, speaker, author of &lt;u&gt;Speaking to Influence: Mastering Your Leadership Voice&lt;/u&gt;, and host of the Global Top 1% podcast, Speaking to Influence: Communication Secrets of the C-Suite and the podcast ALPHAWHISPERERS: Genesis. Her mission is to transform executives into confident, inspiring leaders. A cognitive linguist by background, she has trained and coached executives at Fortune 500 companies and non-profit leaders from around the world. Laura’s TEDx talk, “Want to Sound Like a Leader? Start by Saying Your Name Right,” has nearly 7 million views.&lt;/p&gt;&lt;p&gt;In this episode, Sicola explains that experts often “sound like a human spreadsheet,” overwhelming others with details so they only seem smart but aren’t understood or followed. She recommends simplifying without dumbing down and using storytelling elements—metaphors, analogies, vocal tonality, and brief case-study style narratives—to make messages more memorable, engaging, and actionable. She and Tom discuss how stories are recalled better than statistics, and define “voice” as both literal delivery and figurative point of view.&lt;/p&gt;&lt;p&gt;If you&amp;#39;re tech oriented but want to learn methods for communicating clearly and engaging emotionally, you&amp;#39;ll want to tune in.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:54 Meet Dr Laura Sicola&lt;/p&gt;&lt;p&gt;01:57 Stop Being a Human Spreadsheet&lt;/p&gt;&lt;p&gt;03:57 Storytelling For Techies&lt;/p&gt;&lt;p&gt;06:05 Why Stories Stick&lt;/p&gt;&lt;p&gt;07:43 Simple Stories Work&lt;/p&gt;&lt;p&gt;09:36 Case Studies Sell&lt;/p&gt;&lt;p&gt;10:38 Emotion Drives Decisions&lt;/p&gt;&lt;p&gt;11:57 Master Your Voice&lt;/p&gt;&lt;p&gt;13:55 Sounding Authoritative&lt;/p&gt;&lt;p&gt;15:40 Record And Review&lt;/p&gt;&lt;p&gt;16:55 GPS For Conversations&lt;/p&gt;&lt;p&gt;21:25 Where To Find Laura&lt;/p&gt;&lt;p&gt;22:53 Final Advice - Don&amp;#39;t Be Boring&lt;/p&gt;&lt;p&gt;24:36 Wrap Up And Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1176496899&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH LAURA&lt;/p&gt;&lt;p&gt;Website: https://laurasicola.com/ &lt;/p&gt;&lt;p&gt;2 Free Chapters: https://laurasicola.com/sti-chapters-1-2-free&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/drlaurasicola/ &lt;/p&gt;&lt;p&gt;Instagram: https://www.instagram.com/drlaurasicola/ &lt;/p&gt;&lt;p&gt;X: https://twitter.com/LauraSicola &lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/drlaurasicola/ &lt;/p&gt;&lt;p&gt;YouTube: https://www.youtube.com/channel/UCWri2F_hhGQpMcD97DctJwA&lt;/p&gt;&lt;p&gt;TikTok: https://www.tiktok.com/@laurasicola &lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 25 Mar 2026 06:00:34 &#43;0000</pubDate>
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                <itunes:title>How To Build Relentless Habits That Unlock Elite Performance (Jim Goetz)</itunes:title>
                <title>How To Build Relentless Habits That Unlock Elite Performance (Jim Goetz)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Jim Goetz is a dedicated expert in human performance optimization, holding certifications as a chiropractor, physiotherapist, and strength and conditioning specialist through the NSCA, alongside numerous other credentials in the field. With a robust background in strength and conditioning, Jim has coached an impressive range of athletes, including high school wrestling champions, NCAA Division I football players, NFL and MLB professionals, Olympic athletes, and more. His philosophy centers on living as a champion in all aspects of life, giving 110% effort without excuses, and building success through consistent, disciplined habits.</p><p><span>In this episode, he and Tom discuss how he used extra time to create </span><u>The Keto Project</u><span> film (now on Amazon Prime) and the book </span><u>600 Burgers in 30 Days</u><span>, inspired by </span><u>Supersize Me</u><span>, in which he tested what happens when fast-food burgers are eaten without buns, fries, or soda. The experiment showed fascinating results that Goetz connects to “relentless habits,” emphasizing consistent, sometimes boring but often effective daily routines.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><span>00:54 Episode And Guest</span></p><p><span>03:11 Keto Project Origin</span></p><p><span>05:36 600 Burgers Experiment</span></p><p><span>08:30 Diet Takeaways</span></p><p><span>12:25 Relentless Habits</span></p><p><span>15:39 Rewarding Habits With Crypto</span></p><p><span>19:46 Fits Token And Wearables</span></p><p><span>22:51 App Status And Contact</span></p><p><span>24:19 Final Advice And Wrap</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1174349259</p><p><br></p><p>CONNECT WITH JIM</p><p>Website:</p><p>functionised.com </p><p>getfits.io </p><p>temptationtoken.io</p><p>Social Media:</p><p>Instagram: @functionised </p><p>Facebook: @functionised </p><p>YouTube: @functionised </p><p>X: realjimgoetz</p>]]></description>
                <content:encoded>&lt;p&gt;Jim Goetz is a dedicated expert in human performance optimization, holding certifications as a chiropractor, physiotherapist, and strength and conditioning specialist through the NSCA, alongside numerous other credentials in the field. With a robust background in strength and conditioning, Jim has coached an impressive range of athletes, including high school wrestling champions, NCAA Division I football players, NFL and MLB professionals, Olympic athletes, and more. His philosophy centers on living as a champion in all aspects of life, giving 110% effort without excuses, and building success through consistent, disciplined habits.&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode, he and Tom discuss how he used extra time to create &lt;/span&gt;&lt;u&gt;The Keto Project&lt;/u&gt;&lt;span&gt; film (now on Amazon Prime) and the book &lt;/span&gt;&lt;u&gt;600 Burgers in 30 Days&lt;/u&gt;&lt;span&gt;, inspired by &lt;/span&gt;&lt;u&gt;Supersize Me&lt;/u&gt;&lt;span&gt;, in which he tested what happens when fast-food burgers are eaten without buns, fries, or soda. The experiment showed fascinating results that Goetz connects to “relentless habits,” emphasizing consistent, sometimes boring but often effective daily routines.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;span&gt;00:54 Episode And Guest&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;03:11 Keto Project Origin&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;05:36 600 Burgers Experiment&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;08:30 Diet Takeaways&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;12:25 Relentless Habits&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;15:39 Rewarding Habits With Crypto&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;19:46 Fits Token And Wearables&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;22:51 App Status And Contact&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;24:19 Final Advice And Wrap&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1174349259&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JIM&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;functionised.com &lt;/p&gt;&lt;p&gt;getfits.io &lt;/p&gt;&lt;p&gt;temptationtoken.io&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;Instagram: @functionised &lt;/p&gt;&lt;p&gt;Facebook: @functionised &lt;/p&gt;&lt;p&gt;YouTube: @functionised &lt;/p&gt;&lt;p&gt;X: realjimgoetz&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Mar 2026 06:00:33 &#43;0000</pubDate>
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                <itunes:duration>1675</itunes:duration>
                
                
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                <itunes:title>How to Tell Authentic Stories That Grow Your Business (with Michael Hauge)</itunes:title>
                <title>How to Tell Authentic Stories That Grow Your Business (with Michael Hauge)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Michael Hauge is a story expert, author and lecturer who helps writers, speakers, entrepreneurs and filmmakers grow their businesses by telling better stories.</p><p>Michael has presented seminars, lectures and keynotes in person and online to more than 600,000 participants worldwide. As a Hollywood script consultant, he has worked on projects starring Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon.</p><p>In this episode, Michael shares his path from a childhood love of movies to teaching screenwriting, consulting on major films, and later applying movie storytelling principles to marketing. He and Tom discuss core business storytelling principles: how to create a “movie in the mind,” build empathy with a hero (often a client), prioritize emotion over data, and use structure to show transformation.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~00:55 Episode And Guest</p><p>~02:03 Off Record Debate</p><p>~03:17 Hollywood Origin Story</p><p>~05:08 Breaking Into Screenwriting</p><p>~07:14 Teaching And Publishing</p><p>~08:14 Heroes Two Journeys</p><p>~09:32 Will Smith Consulting</p><p>~10:47 Internet Marketing Pivot</p><p>~14:13 Business Story Principles</p><p>~17:51 Emotion Over Data</p><p>~20:14 Proof After Empathy</p><p>~22:27 Story Beats the Pitch</p><p>~23:03 Prospect Emotional Journey</p><p>~24:26 Common Story Mistakes</p><p>~25:47 Simple Six Step Structure</p><p>~26:44 Visible Goals and Stakes</p><p>~28:49 Inner Journey and Fear</p><p>~31:59 Lawn Pride Metaphor</p><p>~34:42 Aftermath Makes It Real</p><p>~38:33 Where to Find Michael</p><p>~40:16 Keep It Simple Fast</p><p>~42:14 Final Wrap and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1172109599</p><p><br></p><p>CONNECT WITH MICHAEL</p><p>Website:</p><p>storymastery.com</p><p><span>hollywoodstoryselling.com</span></p><p>Books: </p><p><a href="https://www.amazon.com/Storytelling-Made-Easy-Clients-Simply-Profitably/dp/B0CQRVCF6P/" rel="nofollow">Storytelling Made Easy</a><span> </span></p><p><a href="https://www.amazon.com/Selling-Your-Story-Seconds-Guaranteed/dp/1932907203/" rel="nofollow">Selling Your Story in 60 Seconds</a></p><p><a href="https://www.amazon.com/Writing-Screenplays-That-Twentieth-Anniversary/dp/0061791431/" rel="nofollow">20th Anniversary Edition of his classic book Writing Screenplays That Sell</a></p>]]></description>
                <content:encoded>&lt;p&gt;Michael Hauge is a story expert, author and lecturer who helps writers, speakers, entrepreneurs and filmmakers grow their businesses by telling better stories.&lt;/p&gt;&lt;p&gt;Michael has presented seminars, lectures and keynotes in person and online to more than 600,000 participants worldwide. As a Hollywood script consultant, he has worked on projects starring Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon.&lt;/p&gt;&lt;p&gt;In this episode, Michael shares his path from a childhood love of movies to teaching screenwriting, consulting on major films, and later applying movie storytelling principles to marketing. He and Tom discuss core business storytelling principles: how to create a “movie in the mind,” build empathy with a hero (often a client), prioritize emotion over data, and use structure to show transformation.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~00:55 Episode And Guest&lt;/p&gt;&lt;p&gt;~02:03 Off Record Debate&lt;/p&gt;&lt;p&gt;~03:17 Hollywood Origin Story&lt;/p&gt;&lt;p&gt;~05:08 Breaking Into Screenwriting&lt;/p&gt;&lt;p&gt;~07:14 Teaching And Publishing&lt;/p&gt;&lt;p&gt;~08:14 Heroes Two Journeys&lt;/p&gt;&lt;p&gt;~09:32 Will Smith Consulting&lt;/p&gt;&lt;p&gt;~10:47 Internet Marketing Pivot&lt;/p&gt;&lt;p&gt;~14:13 Business Story Principles&lt;/p&gt;&lt;p&gt;~17:51 Emotion Over Data&lt;/p&gt;&lt;p&gt;~20:14 Proof After Empathy&lt;/p&gt;&lt;p&gt;~22:27 Story Beats the Pitch&lt;/p&gt;&lt;p&gt;~23:03 Prospect Emotional Journey&lt;/p&gt;&lt;p&gt;~24:26 Common Story Mistakes&lt;/p&gt;&lt;p&gt;~25:47 Simple Six Step Structure&lt;/p&gt;&lt;p&gt;~26:44 Visible Goals and Stakes&lt;/p&gt;&lt;p&gt;~28:49 Inner Journey and Fear&lt;/p&gt;&lt;p&gt;~31:59 Lawn Pride Metaphor&lt;/p&gt;&lt;p&gt;~34:42 Aftermath Makes It Real&lt;/p&gt;&lt;p&gt;~38:33 Where to Find Michael&lt;/p&gt;&lt;p&gt;~40:16 Keep It Simple Fast&lt;/p&gt;&lt;p&gt;~42:14 Final Wrap and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1172109599&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MICHAEL&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;storymastery.com&lt;/p&gt;&lt;p&gt;&lt;span&gt;hollywoodstoryselling.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;Books: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Storytelling-Made-Easy-Clients-Simply-Profitably/dp/B0CQRVCF6P/&#34; rel=&#34;nofollow&#34;&gt;Storytelling Made Easy&lt;/a&gt;&lt;span&gt; &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Selling-Your-Story-Seconds-Guaranteed/dp/1932907203/&#34; rel=&#34;nofollow&#34;&gt;Selling Your Story in 60 Seconds&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Writing-Screenplays-That-Twentieth-Anniversary/dp/0061791431/&#34; rel=&#34;nofollow&#34;&gt;20th Anniversary Edition of his classic book Writing Screenplays That Sell&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Mar 2026 06:00:02 &#43;0000</pubDate>
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                <itunes:duration>2696</itunes:duration>
                
                
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                <itunes:title>How to Turn Marketing Guesswork Into Predictable Growth (with Skip Wilson)</itunes:title>
                <title>How to Turn Marketing Guesswork Into Predictable Growth (with Skip Wilson)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Skip Wilson is an advertising luminary and the founder of DRAFT Media Partners, but his journey truly began as a storyteller at age 16. Starting his career as a copywriter, Skip learned early on that the most effective marketing isn&#39;t about &#34;pitching and prodding&#34;—it’s about human connection.</p><p>Skip champions a &#34;Draft Mentality,&#34; empowering leaders to stop guessing and start building predictable, science-backed marketing results through the power of connection.</p><p>In this episode, he and Tom discuss how many business owners use a “spray and pray” approach, jumping between platforms without planning, execution, or iteration and then wrongly concluding the channels don’t work. Skip explains DRAFT’s Dynamic Response Advertising Forecast technology, which uses data and benchmarks (click-through rates, landing-page conversion rates, acquisition costs) to predict campaign outcomes, identify weak points, and optimize rather than abandon efforts. He distinguishes advertising (paid, specific message to a specific audience for a specific result) from broader marketing (brand choices and customer experience).</p><p>Together they stress having follow-up systems before buying leads, noting paid ads’ advantages for testing messaging and overcoming declining organic reach, and how to avoid throwing in the towel by committing to a smart marketing strategy.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~02:20 Spray and Pray Trap</p><p>~05:21 What Draft Means</p><p>~07:15 Advertising as Science</p><p>~10:02 Marketing vs Advertising</p><p>~14:12 Leads Need Follow Up</p><p>~17:49 Targeting and Messaging</p><p>~19:32 Paid Ads for Testing</p><p>~22:58 Organic vs Paid Reality</p><p>~29:43 Where to Find Skip</p><p>~33:04 Final Advice and Wrap</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1170171998</p><p><br></p><p>CONNECT WITH SKIP</p><p>Website: <a href="https://draftmediapartners.com/" rel="nofollow">https://draftmediapartners.com/</a></p><p>Social Media</p><p>LinkedIn: </p><p><a href="https://www.linkedin.com/in/skipwilson/" rel="nofollow">https://www.linkedin.com/in/skipwilson/</a></p><p><a href="https://www.linkedin.com/company/draft-advertising/" rel="nofollow">https://www.linkedin.com/company/draft-advertising/</a></p><p>Facebook: <a href="https://www.facebook.com/draftadvertisingtechnology" rel="nofollow">https://www.facebook.com/draftadvertisingtechnology</a></p><p>X: <a href="https://twitter.com/DRAFTagency" rel="nofollow">https://twitter.com/DRAFTagency</a></p><p>Instagram: <a href="https://www.instagram.com/draftadvertising/" rel="nofollow">https://www.instagram.com/draftadvertising/</a></p><p>YouTube: <a href="https://www.youtube.com/channel/UC0ptICdLnHRkOpL6_RliCIQ" rel="nofollow">https://www.youtube.com/channel/UC0ptICdLnHRkOpL6_RliCIQ</a></p>]]></description>
                <content:encoded>&lt;p&gt;Skip Wilson is an advertising luminary and the founder of DRAFT Media Partners, but his journey truly began as a storyteller at age 16. Starting his career as a copywriter, Skip learned early on that the most effective marketing isn&amp;#39;t about &amp;#34;pitching and prodding&amp;#34;—it’s about human connection.&lt;/p&gt;&lt;p&gt;Skip champions a &amp;#34;Draft Mentality,&amp;#34; empowering leaders to stop guessing and start building predictable, science-backed marketing results through the power of connection.&lt;/p&gt;&lt;p&gt;In this episode, he and Tom discuss how many business owners use a “spray and pray” approach, jumping between platforms without planning, execution, or iteration and then wrongly concluding the channels don’t work. Skip explains DRAFT’s Dynamic Response Advertising Forecast technology, which uses data and benchmarks (click-through rates, landing-page conversion rates, acquisition costs) to predict campaign outcomes, identify weak points, and optimize rather than abandon efforts. He distinguishes advertising (paid, specific message to a specific audience for a specific result) from broader marketing (brand choices and customer experience).&lt;/p&gt;&lt;p&gt;Together they stress having follow-up systems before buying leads, noting paid ads’ advantages for testing messaging and overcoming declining organic reach, and how to avoid throwing in the towel by committing to a smart marketing strategy.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~02:20 Spray and Pray Trap&lt;/p&gt;&lt;p&gt;~05:21 What Draft Means&lt;/p&gt;&lt;p&gt;~07:15 Advertising as Science&lt;/p&gt;&lt;p&gt;~10:02 Marketing vs Advertising&lt;/p&gt;&lt;p&gt;~14:12 Leads Need Follow Up&lt;/p&gt;&lt;p&gt;~17:49 Targeting and Messaging&lt;/p&gt;&lt;p&gt;~19:32 Paid Ads for Testing&lt;/p&gt;&lt;p&gt;~22:58 Organic vs Paid Reality&lt;/p&gt;&lt;p&gt;~29:43 Where to Find Skip&lt;/p&gt;&lt;p&gt;~33:04 Final Advice and Wrap&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1170171998&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SKIP&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://draftmediapartners.com/&#34; rel=&#34;nofollow&#34;&gt;https://draftmediapartners.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/skipwilson/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/skipwilson/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/draft-advertising/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/draft-advertising/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/draftadvertisingtechnology&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/draftadvertisingtechnology&lt;/a&gt;&lt;/p&gt;&lt;p&gt;X: &lt;a href=&#34;https://twitter.com/DRAFTagency&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/DRAFTagency&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/draftadvertising/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/draftadvertising/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UC0ptICdLnHRkOpL6_RliCIQ&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UC0ptICdLnHRkOpL6_RliCIQ&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Mar 2026 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Publish a Business Building Book Without Selling Your Soul or Losing Your Mind (with Everett O&#39;Keefe)</itunes:title>
                <title>How to Publish a Business Building Book Without Selling Your Soul or Losing Your Mind (with Everett O&#39;Keefe)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Everett O&#39;Keefe is a <em>Wall Street Journal, USA Today, and International #1 bestselling author</em> and the founder of <strong>Ignite Press</strong>, a hybrid publishing company that helps entrepreneurs, business leaders, and medical professionals grow their authority and revenue through publishing.</p><p>His most recent solo book, <strong><em>The Power of the Published</em></strong>, explores how rapidly authoring and launching a book can transform a business — and a life. Over the years, Everett has helped create and launch more than <strong>200 bestselling books</strong> for his clients. He speaks nationally on the power of publishing and is passionate about helping experts become the one who <em>wrote</em> the book — not just the one who read it.</p><h2>DISCUSSED IN THIS EPISODE</h2><h2><br></h2><h3>[00:01:00] Why Authorship Still Commands Authority</h3><p>Even in a digital-first world, we <em>revere</em> authors. Everett explains why being introduced as “the author” instantly elevates your status — and why authorship still carries subconscious authority that no social media following can replicate.</p><h3>[00:03:00] The Rapid Writing Advantage</h3><p>The slowly written book rarely gets finished. Everett shares practical strategies to write quickly and effectively — including turning your most frequently asked client questions into ready-made chapters.</p><h3>[00:05:00] From Blog to Book (Without Reinventing the Wheel)</h3><p>If you’ve created content — blogs, emails, speeches, courses — you may already have a book sitting on your hard drive. Everett and Tom discuss how repurposing existing content dramatically reduces overwhelm and accelerates completion.</p><h3>[00:08:00] Using AI Without Selling Your Soul</h3><p>AI shouldn’t write your book — but it can absolutely help you refine it. Learn how to use AI as a brainstorming partner, organizer, and editor without sacrificing authenticity.</p><h3>[00:09:00] Traditional Publishing: The Hidden Tradeoffs</h3><p>Speed to market? Limited. Control? Minimal. Royalties? Slim. Everett explains why many authors feel like they’ve “sold their soul” under traditional publishing contracts — and what they wish they’d known beforehand.</p><h3>[00:13:00] Self-Publishing vs. Hybrid Publishing</h3><p>Self-publishing gives you control — but also responsibility for every detail. Hybrid publishing offers professional execution without taking ownership of your intellectual property. Everett breaks down the differences and what to watch for.</p><h3>[00:17:00] The Truth About Amazon Bestseller Launches</h3><p>Everett shares the strategy behind creating a powerful, concentrated sales spike that can elevate a book to #1 status — and why integrity matters more than guarantees.</p><h3>[00:20:00] Stop Chasing Royalties — Start Leveraging Authority</h3><p>A book isn’t about making $9 per copy. It’s about generating $9,000 clients. Tom and Everett discuss why giving your book away strategically can be far more profitable than selling it.</p><h3>[00:24:00] The “Podcast Perk” Strategy</h3><p>Everett reveals how he uses a simple, memorable URL — <strong>mypodcastperk.com</strong> — to give away his entire book to podcast audiences, capture leads, and continue nurturing prospects long after the interview ends.</p><h3>[00:26:00] Don’t Be a Secret Agent Author</h3><p>Too many experts publish a book and then quietly move on. Everett explains why your book should be everywhere — in your bio, email signature, discovery calls, and every business conversation you have.</p><h3>[00:30:00] Own Your Intellectual Property</h3><p>From ISBN ownership to distribution control, Everett emphasizes the importance of owning your content and protecting your long-term flexibility.</p><h3>[00:31:00] The Unexpected Internal Shift</h3><p>Publishing a book doesn’t just change your business — it changes <em>you</em>. Everett shares how seeing his name as a #1 bestseller altered his confidence, trajectory, and vision.</p><h2>FULL EPISODE VIDEO</h2><p>Watch the complete episode here:</p><p><a href="https://vimeo.com/1169545325?fe=ci&fl=sv&share=copy" rel="nofollow">https://vimeo.com/1169545325?share=copy&amp;fl=sv&amp;fe=ci</a></p><h2>CONNECT WITH EVERETT O&#39;KEEFE</h2><p>Website:</p><p><a href="https://www.ignitepress.us/" rel="nofollow">https://www.ignitepress.us/</a></p><p>Facebook:</p><p><a href="https://www.facebook.com/ignitepress" rel="nofollow">https://www.facebook.com/ignitepress</a></p><p>LinkedIn (Everett O&#39;Keefe):</p><p><a href="https://www.linkedin.com/in/everettokeefe/" rel="nofollow">https://www.linkedin.com/in/everettokeefe/</a></p><p>LinkedIn (Ignite Press):</p><p><a href="https://www.linkedin.com/company/ignite-press" rel="nofollow">https://www.linkedin.com/company/ignite-press</a></p><p>Instagram:</p><p><a href="https://www.instagram.com/ignitepress.us/" rel="nofollow">https://www.instagram.com/ignitepress.us/</a></p><p>YouTube:</p><p><a href="https://www.youtube.com/@ignitepresspublishing" rel="nofollow">https://www.youtube.com/@ignitepresspublishing</a></p>]]></description>
                <content:encoded>&lt;p&gt;Everett O&amp;#39;Keefe is a &lt;em&gt;Wall Street Journal, USA Today, and International #1 bestselling author&lt;/em&gt; and the founder of &lt;strong&gt;Ignite Press&lt;/strong&gt;, a hybrid publishing company that helps entrepreneurs, business leaders, and medical professionals grow their authority and revenue through publishing.&lt;/p&gt;&lt;p&gt;His most recent solo book, &lt;strong&gt;&lt;em&gt;The Power of the Published&lt;/em&gt;&lt;/strong&gt;, explores how rapidly authoring and launching a book can transform a business — and a life. Over the years, Everett has helped create and launch more than &lt;strong&gt;200 bestselling books&lt;/strong&gt; for his clients. He speaks nationally on the power of publishing and is passionate about helping experts become the one who &lt;em&gt;wrote&lt;/em&gt; the book — not just the one who read it.&lt;/p&gt;&lt;h2&gt;DISCUSSED IN THIS EPISODE&lt;/h2&gt;&lt;h2&gt;&lt;br&gt;&lt;/h2&gt;&lt;h3&gt;[00:01:00] Why Authorship Still Commands Authority&lt;/h3&gt;&lt;p&gt;Even in a digital-first world, we &lt;em&gt;revere&lt;/em&gt; authors. Everett explains why being introduced as “the author” instantly elevates your status — and why authorship still carries subconscious authority that no social media following can replicate.&lt;/p&gt;&lt;h3&gt;[00:03:00] The Rapid Writing Advantage&lt;/h3&gt;&lt;p&gt;The slowly written book rarely gets finished. Everett shares practical strategies to write quickly and effectively — including turning your most frequently asked client questions into ready-made chapters.&lt;/p&gt;&lt;h3&gt;[00:05:00] From Blog to Book (Without Reinventing the Wheel)&lt;/h3&gt;&lt;p&gt;If you’ve created content — blogs, emails, speeches, courses — you may already have a book sitting on your hard drive. Everett and Tom discuss how repurposing existing content dramatically reduces overwhelm and accelerates completion.&lt;/p&gt;&lt;h3&gt;[00:08:00] Using AI Without Selling Your Soul&lt;/h3&gt;&lt;p&gt;AI shouldn’t write your book — but it can absolutely help you refine it. Learn how to use AI as a brainstorming partner, organizer, and editor without sacrificing authenticity.&lt;/p&gt;&lt;h3&gt;[00:09:00] Traditional Publishing: The Hidden Tradeoffs&lt;/h3&gt;&lt;p&gt;Speed to market? Limited. Control? Minimal. Royalties? Slim. Everett explains why many authors feel like they’ve “sold their soul” under traditional publishing contracts — and what they wish they’d known beforehand.&lt;/p&gt;&lt;h3&gt;[00:13:00] Self-Publishing vs. Hybrid Publishing&lt;/h3&gt;&lt;p&gt;Self-publishing gives you control — but also responsibility for every detail. Hybrid publishing offers professional execution without taking ownership of your intellectual property. Everett breaks down the differences and what to watch for.&lt;/p&gt;&lt;h3&gt;[00:17:00] The Truth About Amazon Bestseller Launches&lt;/h3&gt;&lt;p&gt;Everett shares the strategy behind creating a powerful, concentrated sales spike that can elevate a book to #1 status — and why integrity matters more than guarantees.&lt;/p&gt;&lt;h3&gt;[00:20:00] Stop Chasing Royalties — Start Leveraging Authority&lt;/h3&gt;&lt;p&gt;A book isn’t about making $9 per copy. It’s about generating $9,000 clients. Tom and Everett discuss why giving your book away strategically can be far more profitable than selling it.&lt;/p&gt;&lt;h3&gt;[00:24:00] The “Podcast Perk” Strategy&lt;/h3&gt;&lt;p&gt;Everett reveals how he uses a simple, memorable URL — &lt;strong&gt;mypodcastperk.com&lt;/strong&gt; — to give away his entire book to podcast audiences, capture leads, and continue nurturing prospects long after the interview ends.&lt;/p&gt;&lt;h3&gt;[00:26:00] Don’t Be a Secret Agent Author&lt;/h3&gt;&lt;p&gt;Too many experts publish a book and then quietly move on. Everett explains why your book should be everywhere — in your bio, email signature, discovery calls, and every business conversation you have.&lt;/p&gt;&lt;h3&gt;[00:30:00] Own Your Intellectual Property&lt;/h3&gt;&lt;p&gt;From ISBN ownership to distribution control, Everett emphasizes the importance of owning your content and protecting your long-term flexibility.&lt;/p&gt;&lt;h3&gt;[00:31:00] The Unexpected Internal Shift&lt;/h3&gt;&lt;p&gt;Publishing a book doesn’t just change your business — it changes &lt;em&gt;you&lt;/em&gt;. Everett shares how seeing his name as a #1 bestseller altered his confidence, trajectory, and vision.&lt;/p&gt;&lt;h2&gt;FULL EPISODE VIDEO&lt;/h2&gt;&lt;p&gt;Watch the complete episode here:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://vimeo.com/1169545325?fe=ci&amp;fl=sv&amp;share=copy&#34; rel=&#34;nofollow&#34;&gt;https://vimeo.com/1169545325?share=copy&amp;amp;fl=sv&amp;amp;fe=ci&lt;/a&gt;&lt;/p&gt;&lt;h2&gt;CONNECT WITH EVERETT O&amp;#39;KEEFE&lt;/h2&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.ignitepress.us/&#34; rel=&#34;nofollow&#34;&gt;https://www.ignitepress.us/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/ignitepress&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/ignitepress&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn (Everett O&amp;#39;Keefe):&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/everettokeefe/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/everettokeefe/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn (Ignite Press):&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/ignite-press&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/ignite-press&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/ignitepress.us/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/ignitepress.us/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@ignitepresspublishing&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@ignitepresspublishing&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 25 Feb 2026 06:00:15 &#43;0000</pubDate>
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                <itunes:title>How to Research Your Way to Greater Profits (with Sean Jordan)</itunes:title>
                <title>How to Research Your Way to Greater Profits (with Sean Jordan)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Sean Jordan is the President and Principal Investigator for the Research &amp; Planning Group. As a 2009 graduate and current faculty member of the Master of Marketing Research (MMR) program at Southern Illinois University in Edwardsville (one of the only professional marketing research post-graduate programs offered in the nation), Sean is equipped with a wide array of quantitative and qualitative research techniques and possesses a number of skills that aid him in research design, data analysis and report presentation.</p><p><span>In this episode, Sean explains the difference between quantitative research (numbers like averages and percentages) and qualitative research (listening to what people think and feel through interviews and focus groups), and how qualitative findings are put together by targeting the right participants, conducting about 20–30 interviews, and identifying common themes and illustrative stories.</span></p><p><span>They also discuss how research insights can shape messaging and product strategy, how the internet has shifted research from paper/mail to digital and from in-person/phone to Zoom-based qualitative work, the power and risks in using AI to conduct meaningful research, and how observational research via online video can help you understand market needs.</span></p><p><span>This episode is a treasure trove of information about how to research your target market effectively.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><span>00:54 Meet Sean Jordan + Episode Topic: Research Your Way to Greater Profits</span></p><p><span>02:22 Quantitative vs. Qualitative Research (Numbers vs. Listening)</span></p><p><span>03:24 How Qual Interviews Work: Sample Size, Themes &amp; Story “Marketing Fodder”</span></p><p><span>05:52 Turning Insights into Taglines: Credit Union “Not a Bank, Better”</span></p><p><span>06:17 Who Research Is For: Full-Service Agency Model + When It’s Worth the Cost</span></p><p><span>08:20 DIY Research for Small Businesses: Customer Conversations + Better Surveys</span></p><p><span>10:33 Act on Feedback: Steak-Off-the-Menu Story + Domino’s Research Comeback</span></p><p><span>16:19 How the Internet Changed Research: Zoom, Speed, and Panel Fraud</span></p><p><span>19:57 Beyond Interviews: Observational &amp; Secondary Research (Reviews, Case Studies)</span></p><p><span>22:54 AI in Research: Privacy Risks, Hallucinations &amp; How to Use It Safely</span></p><p><span>30:30 Where to Find Sean + Final Takeaways on Purpose-Driven Listening</span></p><p><span>31:49 Wrap-Up: Reviews, Resources, and Closing Credits</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1165967433</p><p><br></p><p>CONNECT WITH SEAN</p><p>Website: <a href="https://www.researchplan.com/" rel="nofollow">https://www.researchplan.com</a>; <a href="https://www.themarketinggateway.com/" rel="nofollow">https://www.themarketinggateway.com</a></p><p>Social Media:</p><p>LinkedIn: <a href="https://www.linkedin.com/in/seanjjordan/" rel="nofollow">https://www.linkedin.com/in/seanjjordan/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Sean Jordan is the President and Principal Investigator for the Research &amp;amp; Planning Group. As a 2009 graduate and current faculty member of the Master of Marketing Research (MMR) program at Southern Illinois University in Edwardsville (one of the only professional marketing research post-graduate programs offered in the nation), Sean is equipped with a wide array of quantitative and qualitative research techniques and possesses a number of skills that aid him in research design, data analysis and report presentation.&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode, Sean explains the difference between quantitative research (numbers like averages and percentages) and qualitative research (listening to what people think and feel through interviews and focus groups), and how qualitative findings are put together by targeting the right participants, conducting about 20–30 interviews, and identifying common themes and illustrative stories.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;They also discuss how research insights can shape messaging and product strategy, how the internet has shifted research from paper/mail to digital and from in-person/phone to Zoom-based qualitative work, the power and risks in using AI to conduct meaningful research, and how observational research via online video can help you understand market needs.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;This episode is a treasure trove of information about how to research your target market effectively.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;span&gt;00:54 Meet Sean Jordan &#43; Episode Topic: Research Your Way to Greater Profits&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:22 Quantitative vs. Qualitative Research (Numbers vs. Listening)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;03:24 How Qual Interviews Work: Sample Size, Themes &amp;amp; Story “Marketing Fodder”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;05:52 Turning Insights into Taglines: Credit Union “Not a Bank, Better”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;06:17 Who Research Is For: Full-Service Agency Model &#43; When It’s Worth the Cost&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;08:20 DIY Research for Small Businesses: Customer Conversations &#43; Better Surveys&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;10:33 Act on Feedback: Steak-Off-the-Menu Story &#43; Domino’s Research Comeback&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;16:19 How the Internet Changed Research: Zoom, Speed, and Panel Fraud&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;19:57 Beyond Interviews: Observational &amp;amp; Secondary Research (Reviews, Case Studies)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;22:54 AI in Research: Privacy Risks, Hallucinations &amp;amp; How to Use It Safely&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;30:30 Where to Find Sean &#43; Final Takeaways on Purpose-Driven Listening&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;31:49 Wrap-Up: Reviews, Resources, and Closing Credits&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1165967433&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SEAN&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.researchplan.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.researchplan.com&lt;/a&gt;; &lt;a href=&#34;https://www.themarketinggateway.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.themarketinggateway.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/seanjjordan/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/seanjjordan/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Feb 2026 06:00:06 &#43;0000</pubDate>
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                <itunes:title>How to Beat The AI Powered Bad Guys (with Robert Siciliano)</itunes:title>
                <title>How to Beat The AI Powered Bad Guys (with Robert Siciliano)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Cybersecurity expert, good guy hacker, and private investigator Robert Siciliano delivers “straight talk” on safety and security, stripping away jargon to empower everyday protection. A bestselling author and CEO of Safr.Me, and head trainer at Protectnowllc.com he is a trusted commentator featured on CNN, Fox News, MSNBC, and the Today Show, decoding complex threats for mass audiences.</p><p><span>Robert shares his journey from physical security to cybersecurity, providing insights on the evolution of cyber threats, the role of AI in scaled operations, and the emotional aspects that make individuals and businesses vulnerable. He outlines practical steps for both individuals and businesses to protect themselves from cyber threats. </span></p><p><span>This episode is packed with actionable advice for anyone looking to enhance their cybersecurity measures.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:56 Meet the Guest: Robert Siciliano</p><p>01:45 Robert&#39;s Journey into Security</p><p>03:55 The Shift to Cybersecurity</p><p>05:28 The Evolution of Cyber Threats</p><p>07:28 Human Blind Spots and Security</p><p>12:56 The Reality of AI-Powered Scams</p><p>19:47 The Rise of AI in Criminal Enterprises</p><p>20:28 Real-Life Scams: The Hong Kong CFO Incident</p><p>21:11 The Personal Impact of AI Scams</p><p>22:24 Understanding the Psychology Behind Scams</p><p>23:36 The Human Element in Cybercrime</p><p>27:12 Protecting Yourself and Your Business</p><p>29:27 Security Awareness and Appreciation</p><p>32:31 Resources and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1163554222</p><p><br></p><p>CONNECT WITH ROBERT</p><p>Website: <a href="https://protectnowllc.com/" rel="nofollow">https://protectnowllc.com/</a></p><p>Book: <a href="https://www.amazon.com/Identity-Theft-Privacy-Protection-Prevention-ebook/dp/B07FT67BMC" rel="nofollow"><u>Identity Theft Privacy: Security Protection and Fraud Prevention: Your Guide to Protecting Yourself from Identity Theft and Computer Fraud</u></a></p>]]></description>
                <content:encoded>&lt;p&gt;Cybersecurity expert, good guy hacker, and private investigator Robert Siciliano delivers “straight talk” on safety and security, stripping away jargon to empower everyday protection. A bestselling author and CEO of Safr.Me, and head trainer at Protectnowllc.com he is a trusted commentator featured on CNN, Fox News, MSNBC, and the Today Show, decoding complex threats for mass audiences.&lt;/p&gt;&lt;p&gt;&lt;span&gt;Robert shares his journey from physical security to cybersecurity, providing insights on the evolution of cyber threats, the role of AI in scaled operations, and the emotional aspects that make individuals and businesses vulnerable. He outlines practical steps for both individuals and businesses to protect themselves from cyber threats. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;This episode is packed with actionable advice for anyone looking to enhance their cybersecurity measures.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:56 Meet the Guest: Robert Siciliano&lt;/p&gt;&lt;p&gt;01:45 Robert&amp;#39;s Journey into Security&lt;/p&gt;&lt;p&gt;03:55 The Shift to Cybersecurity&lt;/p&gt;&lt;p&gt;05:28 The Evolution of Cyber Threats&lt;/p&gt;&lt;p&gt;07:28 Human Blind Spots and Security&lt;/p&gt;&lt;p&gt;12:56 The Reality of AI-Powered Scams&lt;/p&gt;&lt;p&gt;19:47 The Rise of AI in Criminal Enterprises&lt;/p&gt;&lt;p&gt;20:28 Real-Life Scams: The Hong Kong CFO Incident&lt;/p&gt;&lt;p&gt;21:11 The Personal Impact of AI Scams&lt;/p&gt;&lt;p&gt;22:24 Understanding the Psychology Behind Scams&lt;/p&gt;&lt;p&gt;23:36 The Human Element in Cybercrime&lt;/p&gt;&lt;p&gt;27:12 Protecting Yourself and Your Business&lt;/p&gt;&lt;p&gt;29:27 Security Awareness and Appreciation&lt;/p&gt;&lt;p&gt;32:31 Resources and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1163554222&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ROBERT&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://protectnowllc.com/&#34; rel=&#34;nofollow&#34;&gt;https://protectnowllc.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://www.amazon.com/Identity-Theft-Privacy-Protection-Prevention-ebook/dp/B07FT67BMC&#34; rel=&#34;nofollow&#34;&gt;&lt;u&gt;Identity Theft Privacy: Security Protection and Fraud Prevention: Your Guide to Protecting Yourself from Identity Theft and Computer Fraud&lt;/u&gt;&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Feb 2026 06:00:55 &#43;0000</pubDate>
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                <itunes:duration>2289</itunes:duration>
                
                
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                <itunes:title>Better Questions Bigger Business Growth (with Brandon Towl)</itunes:title>
                <title>Better Questions Bigger Business Growth (with Brandon Towl)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Brandon N. Towl is a marketing strategist, founder, self-described nerd and “Master of Questions.” After years of working closely with marketing teams, Brandon started noticing a deeper pattern: Many marketing teams were “spinning their wheels” because they were working from guesses. That realization led Brandon to launch Human Driven Understanding, a consultancy dedicated to deep customer interviews and pattern analysis, uncovering the real motivations, fears, language, and decision dynamics that rarely show up in dashboards or surveys.</span></p><p><span>In this episode, he and Tom discuss the importance of asking better questions to understand what truly drives customer decisions. Brandon recounts his journey from clarifying complex ideas for B2B companies with his agency &#39;Words Have Impact,&#39; to launching &#39;Human Driven Understanding,&#39; a consultancy focused on deep customer interviews. </span></p><p><span>They get into real-life success stories, demonstrating the tangible benefits of understanding a client&#39;s needs through direct communication.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><span>00:58 Meet Brandon Towl: Marketing Strategist and Master of Questions</span></p><p><span>02:50 Identifying and Solving Marketing Problems</span></p><p><span>04:58 The Importance of Client Interviews</span></p><p><span>11:55 Case Study: Law Firm Marketing Transformation</span></p><p><span>16:02 Choosing the Right Marketing Channels</span></p><p><span>22:06 Ideal Clients for Human Driven Understanding</span></p><p><span>24:34 Final Thoughts and Contact Information</span></p><p><span>26:36 Closing Remarks and Call to Action</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/1161303382</p><p><br></p><p>CONNECT WITH BRANDON</p><p><span>Website: hdunderstanding.com; wordshaveimpact.com</span></p><p><span>LinkedIn: </span><a href="https://www.linkedin.com/in/brandontowl/" rel="nofollow">https://www.linkedin.com/in/brandontowl/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Brandon N. Towl is a marketing strategist, founder, self-described nerd and “Master of Questions.” After years of working closely with marketing teams, Brandon started noticing a deeper pattern: Many marketing teams were “spinning their wheels” because they were working from guesses. That realization led Brandon to launch Human Driven Understanding, a consultancy dedicated to deep customer interviews and pattern analysis, uncovering the real motivations, fears, language, and decision dynamics that rarely show up in dashboards or surveys.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode, he and Tom discuss the importance of asking better questions to understand what truly drives customer decisions. Brandon recounts his journey from clarifying complex ideas for B2B companies with his agency &amp;#39;Words Have Impact,&amp;#39; to launching &amp;#39;Human Driven Understanding,&amp;#39; a consultancy focused on deep customer interviews. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;They get into real-life success stories, demonstrating the tangible benefits of understanding a client&amp;#39;s needs through direct communication.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;span&gt;00:58 Meet Brandon Towl: Marketing Strategist and Master of Questions&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:50 Identifying and Solving Marketing Problems&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;04:58 The Importance of Client Interviews&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;11:55 Case Study: Law Firm Marketing Transformation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;16:02 Choosing the Right Marketing Channels&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;22:06 Ideal Clients for Human Driven Understanding&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;24:34 Final Thoughts and Contact Information&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;26:36 Closing Remarks and Call to Action&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1161303382&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH BRANDON&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: hdunderstanding.com; wordshaveimpact.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/brandontowl/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/brandontowl/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Feb 2026 06:00:28 &#43;0000</pubDate>
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                <itunes:title>Using Reddit to Ramp Up Sales (with Danny Kirk)</itunes:title>
                <title>Using Reddit to Ramp Up Sales (with Danny Kirk)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Danny Kirk is the serial founder of ReddiReach, a profitable marketing agency specializing in Reddit marketing, AI search and growth hacking strategies. He&#39;s revolutionizing how brands leverage Reddit for organic growth while optimizing for AI search platforms like ChatGPT and Claude. ReddiReach has served over 500 brands, startups and SMBs and helped achieve incredible results such as 9 figure exits.</p><p>In this episode, he and Tom<span> dive into Reddit&#39;s evolution as a marketing platform, its importance in AI training, and practical strategies for businesses to use Reddit effectively. Whether you&#39;re a product-based company or a professional service provider, you&#39;ll learn how to engage authentically on Reddit and get real results. Danny also shares tips on setting up an optimized Reddit profile and the critical importance of adhering to subreddit rules.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>00:57 Meet Danny Kirk: Reddit Marketing Expert</p><p>02:00 Understanding Reddit: A Unique Platform</p><p>04:18 Reddit&#39;s Evolution as a Marketing Tool</p><p>05:26 The Impact of AI on Reddit and Marketing</p><p>06:42 Leveraging Reddit for Market Research and Brand Awareness</p><p>13:36 Effective Reddit Marketing Strategies</p><p>16:56 Navigating AI-Generated Content on Reddit</p><p>21:54 The Risk of Automation on Personal Brands</p><p>22:30 The Future of Platforms Flooded by Low-Quality Content</p><p>22:51 Reddit&#39;s Market Forces and Incentives</p><p>26:54 Practical Strategies for Service Providers on Reddit</p><p>32:11 Optimizing Your Reddit Profile</p><p>36:22 Engaging with Danny Kirk&#39;s Services</p><p>38:34 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1159043603</p><p><br></p><p>CONNECT WITH US</p><p>Website: https://reddireach.com/ </p><p>Social: https://www.linkedin.com/in/danielpkirk/</p>]]></description>
                <content:encoded>&lt;p&gt;Danny Kirk is the serial founder of ReddiReach, a profitable marketing agency specializing in Reddit marketing, AI search and growth hacking strategies. He&amp;#39;s revolutionizing how brands leverage Reddit for organic growth while optimizing for AI search platforms like ChatGPT and Claude. ReddiReach has served over 500 brands, startups and SMBs and helped achieve incredible results such as 9 figure exits.&lt;/p&gt;&lt;p&gt;In this episode, he and Tom&lt;span&gt; dive into Reddit&amp;#39;s evolution as a marketing platform, its importance in AI training, and practical strategies for businesses to use Reddit effectively. Whether you&amp;#39;re a product-based company or a professional service provider, you&amp;#39;ll learn how to engage authentically on Reddit and get real results. Danny also shares tips on setting up an optimized Reddit profile and the critical importance of adhering to subreddit rules.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;00:57 Meet Danny Kirk: Reddit Marketing Expert&lt;/p&gt;&lt;p&gt;02:00 Understanding Reddit: A Unique Platform&lt;/p&gt;&lt;p&gt;04:18 Reddit&amp;#39;s Evolution as a Marketing Tool&lt;/p&gt;&lt;p&gt;05:26 The Impact of AI on Reddit and Marketing&lt;/p&gt;&lt;p&gt;06:42 Leveraging Reddit for Market Research and Brand Awareness&lt;/p&gt;&lt;p&gt;13:36 Effective Reddit Marketing Strategies&lt;/p&gt;&lt;p&gt;16:56 Navigating AI-Generated Content on Reddit&lt;/p&gt;&lt;p&gt;21:54 The Risk of Automation on Personal Brands&lt;/p&gt;&lt;p&gt;22:30 The Future of Platforms Flooded by Low-Quality Content&lt;/p&gt;&lt;p&gt;22:51 Reddit&amp;#39;s Market Forces and Incentives&lt;/p&gt;&lt;p&gt;26:54 Practical Strategies for Service Providers on Reddit&lt;/p&gt;&lt;p&gt;32:11 Optimizing Your Reddit Profile&lt;/p&gt;&lt;p&gt;36:22 Engaging with Danny Kirk&amp;#39;s Services&lt;/p&gt;&lt;p&gt;38:34 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1159043603&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH US&lt;/p&gt;&lt;p&gt;Website: https://reddireach.com/ &lt;/p&gt;&lt;p&gt;Social: https://www.linkedin.com/in/danielpkirk/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 28 Jan 2026 06:00:01 &#43;0000</pubDate>
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                <itunes:title>How to Get Earned Media That Actually Moves The Needle (with Steve Turner)</itunes:title>
                <title>How to Get Earned Media That Actually Moves The Needle (with Steve Turner)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Steve Turner is the Principal and Owner of Solomon Turner PR in St. Louis. The firm, now in its 35th year, is known for its expertise in media relations and has received numerous awards, including <span>recognition as one of the top PR firms in St. Louis for 17 consecutive years by Small Business Monthly.</span></p><p><span>Steve shares his journey from broadcasting to PR, discussing the evolution of the industry and offering valuable insights for leveraging traditional and digital media. He and Tom discuss Steve&#39;s book, &#39;PR That Works&#39;, which provides practical strategies and real-world case studies for PR professionals and business owners. </span></p><p><span>Don&#39;t miss the valuable takeaways from this experienced PR veteran.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><span>01:04 Meet Steve Turner: PR Expert</span></p><p><span>02:21 Steve&#39;s Journey into PR</span></p><p><span>05:43 Adapting to the Digital Age</span></p><p><span>09:45 Leveraging Media Coverage</span></p><p><span>12:17 The Value of Earned Media</span></p><p><span>15:30 Insights from Steve&#39;s Book</span></p><p><span>21:11 How to Connect with Journalists</span></p><p><span>25:05 Conclusion and Final Thoughts</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/1154541504</p><p><br></p><p>CONNECT WITH STEVE</p><p>Website: <a href="https://solomonturner.com,/" rel="nofollow">https://solomonturner.com</a></p><p>Social Media:</p><p>LinkedIn: <a href="https://www.linkedin.com/in/steveturnerpr/," rel="nofollow">https://www.linkedin.com/in/steveturnerpr/</a></p><p>Facebook:: <a href="https://www.facebook.com/steveturnerpr,@rockstarpublicist-Instagram," rel="nofollow">https://www.facebook.com/steveturnerpr</a></p><p>Instagram: <a href="https://www.facebook.com/steveturnerpr,@rockstarpublicist-Instagram," rel="nofollow">@rockstarpublicist-Instagram</a></p><p><span>X: @steveturnerpr-X</span></p>]]></description>
                <content:encoded>&lt;p&gt;Steve Turner is the Principal and Owner of Solomon Turner PR in St. Louis. The firm, now in its 35th year, is known for its expertise in media relations and has received numerous awards, including &lt;span&gt;recognition as one of the top PR firms in St. Louis for 17 consecutive years by Small Business Monthly.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Steve shares his journey from broadcasting to PR, discussing the evolution of the industry and offering valuable insights for leveraging traditional and digital media. He and Tom discuss Steve&amp;#39;s book, &amp;#39;PR That Works&amp;#39;, which provides practical strategies and real-world case studies for PR professionals and business owners. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Don&amp;#39;t miss the valuable takeaways from this experienced PR veteran.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;span&gt;01:04 Meet Steve Turner: PR Expert&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;02:21 Steve&amp;#39;s Journey into PR&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;05:43 Adapting to the Digital Age&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;09:45 Leveraging Media Coverage&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;12:17 The Value of Earned Media&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;15:30 Insights from Steve&amp;#39;s Book&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;21:11 How to Connect with Journalists&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;25:05 Conclusion and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1154541504&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH STEVE&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://solomonturner.com,/&#34; rel=&#34;nofollow&#34;&gt;https://solomonturner.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/steveturnerpr/,&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/steveturnerpr/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook:: &lt;a href=&#34;https://www.facebook.com/steveturnerpr,@rockstarpublicist-Instagram,&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/steveturnerpr&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.facebook.com/steveturnerpr,@rockstarpublicist-Instagram,&#34; rel=&#34;nofollow&#34;&gt;@rockstarpublicist-Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;X: @steveturnerpr-X&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 14 Jan 2026 06:00:56 &#43;0000</pubDate>
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                <itunes:title>What Are We Really Trying To Say (with Amos Balongo)</itunes:title>
                <title>What Are We Really Trying To Say (with Amos Balongo)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Amos Balongo has been a corporate motivational speaking sensation since moving to the United States from Africa. He has presented at several leadership conferences and summits and traveled to over 32 countries motivating and transforming leaders with his message.</p><p>In this episode, Amos shares his journey from Africa to the United States, his shift from management consulting to leadership coaching, and the pivotal role of effective communication in leadership. He and Tom discuss common communication mistakes leaders make, the importance of authenticity, and the power of storytelling. Amos also outlines his coaching processes and offers resources for improving communication skills. This episode is essential listening for anyone looking to enhance their leadership abilities through better communication.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>01:03 Amos&#39;s Journey From Africa to Corporate Leadership</p><p>04:33 The Importance of Effective Communication in Leadership</p><p>06:07 Common Communication Mistakes Leaders Make</p><p>07:01 The Power of Clarity and Simplicity in Messaging</p><p>10:56 Developing Effective Communication Skills</p><p>12:48 The Role of Authenticity in Leadership</p><p>15:07 The Impact of Storytelling in Communication</p><p>18:04 Amos&#39;s Coaching and Resources</p><p>20:43 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1150499142</p><p><br></p><p>CONNECT WITH AMOS</p><p>Website: https://amosbalongo.com/</p><p>Social Media:</p><p><span>LinkednIn: </span><a href="https://www.linkedin.com/in/amosbalongo/" rel="nofollow">https://www.linkedin.com/in/amosbalongo/</a></p><p><span>Twitter/X: </span><a href="https://x.com/abalongo" rel="nofollow">https://x.com/abalongo</a></p><p><span>Facebook: </span><a href="https://www.facebook.com/amosbalongo" rel="nofollow">https://www.facebook.com/amosbalongo</a></p><p><span>YouTube: </span><a href="https://www.youtube.com/@AmosBalongoinc" rel="nofollow">https://www.youtube.com/@AmosBalongoinc</a></p><p><span>Instragram: </span><a href="https://www.instagram.com/amosbalongo" rel="nofollow">https://www.instagram.com/amosbalongo</a></p><p><span>Spotify: </span><a href="https://open.spotify.com/show/46nGeoZTKCYOhrJh7Lfg42" rel="nofollow">https://open.spotify.com/show/46nGeoZTKCYOhrJh7Lfg42</a></p>]]></description>
                <content:encoded>&lt;p&gt;Amos Balongo has been a corporate motivational speaking sensation since moving to the United States from Africa. He has presented at several leadership conferences and summits and traveled to over 32 countries motivating and transforming leaders with his message.&lt;/p&gt;&lt;p&gt;In this episode, Amos shares his journey from Africa to the United States, his shift from management consulting to leadership coaching, and the pivotal role of effective communication in leadership. He and Tom discuss common communication mistakes leaders make, the importance of authenticity, and the power of storytelling. Amos also outlines his coaching processes and offers resources for improving communication skills. This episode is essential listening for anyone looking to enhance their leadership abilities through better communication.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;01:03 Amos&amp;#39;s Journey From Africa to Corporate Leadership&lt;/p&gt;&lt;p&gt;04:33 The Importance of Effective Communication in Leadership&lt;/p&gt;&lt;p&gt;06:07 Common Communication Mistakes Leaders Make&lt;/p&gt;&lt;p&gt;07:01 The Power of Clarity and Simplicity in Messaging&lt;/p&gt;&lt;p&gt;10:56 Developing Effective Communication Skills&lt;/p&gt;&lt;p&gt;12:48 The Role of Authenticity in Leadership&lt;/p&gt;&lt;p&gt;15:07 The Impact of Storytelling in Communication&lt;/p&gt;&lt;p&gt;18:04 Amos&amp;#39;s Coaching and Resources&lt;/p&gt;&lt;p&gt;20:43 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1150499142&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH AMOS&lt;/p&gt;&lt;p&gt;Website: https://amosbalongo.com/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkednIn: &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/amosbalongo/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/amosbalongo/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter/X: &lt;/span&gt;&lt;a href=&#34;https://x.com/abalongo&#34; rel=&#34;nofollow&#34;&gt;https://x.com/abalongo&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: &lt;/span&gt;&lt;a href=&#34;https://www.facebook.com/amosbalongo&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/amosbalongo&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: &lt;/span&gt;&lt;a href=&#34;https://www.youtube.com/@AmosBalongoinc&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@AmosBalongoinc&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instragram: &lt;/span&gt;&lt;a href=&#34;https://www.instagram.com/amosbalongo&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/amosbalongo&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Spotify: &lt;/span&gt;&lt;a href=&#34;https://open.spotify.com/show/46nGeoZTKCYOhrJh7Lfg42&#34; rel=&#34;nofollow&#34;&gt;https://open.spotify.com/show/46nGeoZTKCYOhrJh7Lfg42&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Craft Stories That Persuade and Sell (with David Garfinkel)</itunes:title>
                <title>How to Craft Stories That Persuade and Sell (with David Garfinkel)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>David Garfinkel has helped copywriters and businesses in more than 100 industries increase profits. His book <u>Breakthrough Copywriting</u> is a #1 Bestseller on Amazon. Way back in 2004, he created and published the first widely used set of Copywriting Templates. Since 1993, he&#39;s written sales letters that have brought in as much as $40 million to one business. These days, his main client work is coaching professional copywriters, business owners, and in-house copywriters for organizations.</p><p>In this episode, David discusses his book <u>The Persuasion Story Code</u> and explains why short, simple persuasion stories are more powerful than lengthy, dramatic tales. He breaks down the six categories and 25 types of persuasion stories that can be used in marketing and sales to build trust, overcome objections, and close deals. He and Tom also touch on the role of AI in storytelling and how to train AI to write persuasive stories effectively.</p><p>Tune in for a masterclass in copywriting.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:04 Introducing David Garfinkel: The Copywriting Master</p><p>~03:19 The Power of Persuasion Stories</p><p>~04:51 Understanding the Persuasion Story Code</p><p>~07:59 The Impact of Short Stories in Business</p><p>~15:35 Analyzing Famous Persuasion Stories</p><p>~22:00 Finding Your Own Persuasion Stories</p><p>~25:59 Understanding the Essence of a Story</p><p>~27:02 Real-World Examples of Persuasion Stories</p><p>~28:05 The Role of Subtlety in Storytelling</p><p>~29:54 Dramatic Impact in Movies vs. Persuasion Stories</p><p>~31:30 Effective Storytelling Techniques</p><p>~36:01 The Power of Status in Persuasion</p><p>~38:41 AI in Copywriting: Challenges and Strategies</p><p>~42:03 The Limitations of AI in Creativity</p><p>~43:15 Harnessing AI for Better Copywriting</p><p>~50:06 Final Thoughts and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1145066407</p><p><br></p><p>CONNECT WITH DAVID</p><p>Books:</p><p>The Persuasion Story Code: https://a.co/d/itWG12S</p><p>Breakthrough Copywriting: https://a.co/d/7DfMgE1</p><p>LinkedIn: https://www.linkedin.com/in/david-garfinkel-a51211/</p>]]></description>
                <content:encoded>&lt;p&gt;David Garfinkel has helped copywriters and businesses in more than 100 industries increase profits. His book &lt;u&gt;Breakthrough Copywriting&lt;/u&gt; is a #1 Bestseller on Amazon. Way back in 2004, he created and published the first widely used set of Copywriting Templates. Since 1993, he&amp;#39;s written sales letters that have brought in as much as $40 million to one business. These days, his main client work is coaching professional copywriters, business owners, and in-house copywriters for organizations.&lt;/p&gt;&lt;p&gt;In this episode, David discusses his book &lt;u&gt;The Persuasion Story Code&lt;/u&gt; and explains why short, simple persuasion stories are more powerful than lengthy, dramatic tales. He breaks down the six categories and 25 types of persuasion stories that can be used in marketing and sales to build trust, overcome objections, and close deals. He and Tom also touch on the role of AI in storytelling and how to train AI to write persuasive stories effectively.&lt;/p&gt;&lt;p&gt;Tune in for a masterclass in copywriting.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:04 Introducing David Garfinkel: The Copywriting Master&lt;/p&gt;&lt;p&gt;~03:19 The Power of Persuasion Stories&lt;/p&gt;&lt;p&gt;~04:51 Understanding the Persuasion Story Code&lt;/p&gt;&lt;p&gt;~07:59 The Impact of Short Stories in Business&lt;/p&gt;&lt;p&gt;~15:35 Analyzing Famous Persuasion Stories&lt;/p&gt;&lt;p&gt;~22:00 Finding Your Own Persuasion Stories&lt;/p&gt;&lt;p&gt;~25:59 Understanding the Essence of a Story&lt;/p&gt;&lt;p&gt;~27:02 Real-World Examples of Persuasion Stories&lt;/p&gt;&lt;p&gt;~28:05 The Role of Subtlety in Storytelling&lt;/p&gt;&lt;p&gt;~29:54 Dramatic Impact in Movies vs. Persuasion Stories&lt;/p&gt;&lt;p&gt;~31:30 Effective Storytelling Techniques&lt;/p&gt;&lt;p&gt;~36:01 The Power of Status in Persuasion&lt;/p&gt;&lt;p&gt;~38:41 AI in Copywriting: Challenges and Strategies&lt;/p&gt;&lt;p&gt;~42:03 The Limitations of AI in Creativity&lt;/p&gt;&lt;p&gt;~43:15 Harnessing AI for Better Copywriting&lt;/p&gt;&lt;p&gt;~50:06 Final Thoughts and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1145066407&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DAVID&lt;/p&gt;&lt;p&gt;Books:&lt;/p&gt;&lt;p&gt;The Persuasion Story Code: https://a.co/d/itWG12S&lt;/p&gt;&lt;p&gt;Breakthrough Copywriting: https://a.co/d/7DfMgE1&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/david-garfinkel-a51211/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 10 Dec 2025 06:00:19 &#43;0000</pubDate>
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                <itunes:title>How to Apply Bartender Wisdom to Business Success (with Neil Rogers)</itunes:title>
                <title>How to Apply Bartender Wisdom to Business Success (with Neil Rogers)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Neil Rogers is an author, speaker, and business leader with over 37 years of experience in marketing &amp; sales, generating revenue and guiding clients through highly effective &amp; result-oriented marketing campaigns.</p><p>In this episode, Neil shares insights from his book &#39;Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar,&#39; illustrating how his early experiences as a bartender shaped his success in business. He and Tom discuss the importance of systems and processes, the power of hospitality, and how connecting with clients on a personal level can drive business success. </p><p>Neil emphasizes the significance of consistency, persistence, and tenacity in sales, providing actionable advice for anyone looking to transform their marketing and sales approach through the power of storytelling.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:57 Meet Neil Rogers: From Bartender to Business Leader</p><p>02:12 The Journey from Bartending to Business Success</p><p>04:32 Applying Bartender Skills to Sales</p><p>06:51 The Birth of &#39;Bar Tips&#39; and Business Insights</p><p>14:20 The Importance of Systems and Processes</p><p>18:24 Applying Lifelong Principles</p><p>18:55 Lessons from a Top Salesman</p><p>21:08 Transitioning to a New Industry</p><p>23:30 The Art of Tenacity in Sales</p><p>24:01 Hospitality and Personal Connection</p><p>31:07 Enhancing Customer Experience</p><p>32:21 Conclusion and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1142599906</p><p><br></p><p>CONNECT WITH NEIL</p><p>Websites: </p><p><a href="http://www.rogmark.net/" rel="nofollow">rogmark.net </a></p><p><a href="https://www.positiveactivity.net/" rel="nofollow">positiveactivity.net </a></p><p>Book: https://www.amazon.com/Bar-Tips-Everything-Needed-Learned/dp/B0BZ1V85T1</p><p>LinkedIn: https://www.linkedin.com/in/neil-p-rogers-cas-68a4a22/</p>]]></description>
                <content:encoded>&lt;p&gt;Neil Rogers is an author, speaker, and business leader with over 37 years of experience in marketing &amp;amp; sales, generating revenue and guiding clients through highly effective &amp;amp; result-oriented marketing campaigns.&lt;/p&gt;&lt;p&gt;In this episode, Neil shares insights from his book &amp;#39;Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar,&amp;#39; illustrating how his early experiences as a bartender shaped his success in business. He and Tom discuss the importance of systems and processes, the power of hospitality, and how connecting with clients on a personal level can drive business success. &lt;/p&gt;&lt;p&gt;Neil emphasizes the significance of consistency, persistence, and tenacity in sales, providing actionable advice for anyone looking to transform their marketing and sales approach through the power of storytelling.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:57 Meet Neil Rogers: From Bartender to Business Leader&lt;/p&gt;&lt;p&gt;02:12 The Journey from Bartending to Business Success&lt;/p&gt;&lt;p&gt;04:32 Applying Bartender Skills to Sales&lt;/p&gt;&lt;p&gt;06:51 The Birth of &amp;#39;Bar Tips&amp;#39; and Business Insights&lt;/p&gt;&lt;p&gt;14:20 The Importance of Systems and Processes&lt;/p&gt;&lt;p&gt;18:24 Applying Lifelong Principles&lt;/p&gt;&lt;p&gt;18:55 Lessons from a Top Salesman&lt;/p&gt;&lt;p&gt;21:08 Transitioning to a New Industry&lt;/p&gt;&lt;p&gt;23:30 The Art of Tenacity in Sales&lt;/p&gt;&lt;p&gt;24:01 Hospitality and Personal Connection&lt;/p&gt;&lt;p&gt;31:07 Enhancing Customer Experience&lt;/p&gt;&lt;p&gt;32:21 Conclusion and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1142599906&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH NEIL&lt;/p&gt;&lt;p&gt;Websites: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.rogmark.net/&#34; rel=&#34;nofollow&#34;&gt;rogmark.net &lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.positiveactivity.net/&#34; rel=&#34;nofollow&#34;&gt;positiveactivity.net &lt;/a&gt;&lt;/p&gt;&lt;p&gt;Book: https://www.amazon.com/Bar-Tips-Everything-Needed-Learned/dp/B0BZ1V85T1&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/neil-p-rogers-cas-68a4a22/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 03 Dec 2025 06:00:05 &#43;0000</pubDate>
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                <itunes:duration>2184</itunes:duration>
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                <itunes:title>How to Break Through The Noise with Direct Mail (with Jeff Kruszyna)</itunes:title>
                <title>How to Break Through The Noise with Direct Mail (with Jeff Kruszyna)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jeff has more than 20 years of experience in the areas of Republican politics, direct response strategy, fundraising, copywriting, design, donor acquisition, list selection, segmentation and analysis. His direct mail fundraising appeals have been recognized with more than a dozen industry awards.</span></p><p>In this episode, he and Tom cover the importance of making mail skimmable, emotionally engaging, and urgent, and touching on how these principles apply across political, nonprofit, and for-profit sectors, including real estate. They explore the importance of multi-channel strategies and integrating print with digital media to maximize impact.</p><p>Whether you&#39;re a fundraiser or business owner, this episode is rich with timeless marketing wisdom.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>01:02 Meet the Guest: Jeff Kruszyna Impressive Background</p><p>02:50 The Power and Resurgence of Direct Mail</p><p>05:17 Emotional Connection and Storytelling in Marketing</p><p>11:44 Political Messaging: Simplifying Complex Issues</p><p>22:01 Testing and Personalization in Direct Response</p><p>26:40 Effective Calls to Action in Digital Marketing</p><p>28:13 Transition to Real Estate Marketing</p><p>28:43 Core Marketing Principles for Real Estate</p><p>30:37 The Power of Direct Mail in Modern Marketing</p><p>33:50 Integrating Multi-Channel Campaigns</p><p>43:32 The Importance of Repetition in Marketing</p><p>47:22 Conclusion and Contact Information</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1138367733</p><p><br></p><p>CONNECT WITH JEFF</p><p>Website: https://www.jmkvictory.com/</p><p><span>LinkedIn: linkedin.com/company/jmkvictory/ </span></p><p><span>Twitter and Instagram: @JMKVictory</span></p><p><span>Facebook: facebook.com/jmkvictory</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jeff has more than 20 years of experience in the areas of Republican politics, direct response strategy, fundraising, copywriting, design, donor acquisition, list selection, segmentation and analysis. His direct mail fundraising appeals have been recognized with more than a dozen industry awards.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;In this episode, he and Tom cover the importance of making mail skimmable, emotionally engaging, and urgent, and touching on how these principles apply across political, nonprofit, and for-profit sectors, including real estate. They explore the importance of multi-channel strategies and integrating print with digital media to maximize impact.&lt;/p&gt;&lt;p&gt;Whether you&amp;#39;re a fundraiser or business owner, this episode is rich with timeless marketing wisdom.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;01:02 Meet the Guest: Jeff Kruszyna Impressive Background&lt;/p&gt;&lt;p&gt;02:50 The Power and Resurgence of Direct Mail&lt;/p&gt;&lt;p&gt;05:17 Emotional Connection and Storytelling in Marketing&lt;/p&gt;&lt;p&gt;11:44 Political Messaging: Simplifying Complex Issues&lt;/p&gt;&lt;p&gt;22:01 Testing and Personalization in Direct Response&lt;/p&gt;&lt;p&gt;26:40 Effective Calls to Action in Digital Marketing&lt;/p&gt;&lt;p&gt;28:13 Transition to Real Estate Marketing&lt;/p&gt;&lt;p&gt;28:43 Core Marketing Principles for Real Estate&lt;/p&gt;&lt;p&gt;30:37 The Power of Direct Mail in Modern Marketing&lt;/p&gt;&lt;p&gt;33:50 Integrating Multi-Channel Campaigns&lt;/p&gt;&lt;p&gt;43:32 The Importance of Repetition in Marketing&lt;/p&gt;&lt;p&gt;47:22 Conclusion and Contact Information&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1138367733&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JEFF&lt;/p&gt;&lt;p&gt;Website: https://www.jmkvictory.com/&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: linkedin.com/company/jmkvictory/ &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter and Instagram: @JMKVictory&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: facebook.com/jmkvictory&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 19 Nov 2025 06:00:26 &#43;0000</pubDate>
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                <itunes:title>How to Avoid Becoming White Noise in an AI Overloaded World (with Doug Crowe)</itunes:title>
                <title>How to Avoid Becoming White Noise in an AI Overloaded World (with Doug Crowe)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Doug is a brand specialist and an accomplished writer having contributed articles to Entrepreneur, Thrive Global, Bloomberg, Chicago Tribune, Daily Herald, MSN Money, Yahoo Finance, and the Seattle Times, along with authoring several #1 best selling books. He&#39;s also been featured on broadcast media including CBS &amp; FOX News. He hosted his own show radio program, “The Real Estate Coach” to ABC’s powerhouse, WLS AM 890 radio in Chicago.</p><p>Through his “future-proof” marketing and relationship-driven initiatives he works to give leaders &#34;blue ocean&#34; opportunities to expand their reach &amp; impact.</p><p>In this episode, Doug elaborates on how entrepreneurs and business leaders can avoid the trap of turning into &#39;white noise&#39; by embedding human elements such as heart, experience, and responsibility into their machine-generated content. He and Tom explore the importance of personal branding, particularly when authoring a book, and in leveraging human connections to stand out in a crowded digital marketplace.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>01:05 Meet Doug Crowe: Brand Specialist and Media Insider</p><p>02:03 The Impact of AI on Content Creation</p><p>04:09 Humanizing AI-Generated Content</p><p>15:27 Doug Crow&#39;s Business and Services</p><p>23:56 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1135913555</p><p><br></p><p>CONNECT WITH DOUG</p><p>Website: https://authoryourbrand.com/</p><p>LinkedIn: https://www.linkedin.com/in/thedougcrowe/</p>]]></description>
                <content:encoded>&lt;p&gt;Doug is a brand specialist and an accomplished writer having contributed articles to Entrepreneur, Thrive Global, Bloomberg, Chicago Tribune, Daily Herald, MSN Money, Yahoo Finance, and the Seattle Times, along with authoring several #1 best selling books. He&amp;#39;s also been featured on broadcast media including CBS &amp;amp; FOX News. He hosted his own show radio program, “The Real Estate Coach” to ABC’s powerhouse, WLS AM 890 radio in Chicago.&lt;/p&gt;&lt;p&gt;Through his “future-proof” marketing and relationship-driven initiatives he works to give leaders &amp;#34;blue ocean&amp;#34; opportunities to expand their reach &amp;amp; impact.&lt;/p&gt;&lt;p&gt;In this episode, Doug elaborates on how entrepreneurs and business leaders can avoid the trap of turning into &amp;#39;white noise&amp;#39; by embedding human elements such as heart, experience, and responsibility into their machine-generated content. He and Tom explore the importance of personal branding, particularly when authoring a book, and in leveraging human connections to stand out in a crowded digital marketplace.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;01:05 Meet Doug Crowe: Brand Specialist and Media Insider&lt;/p&gt;&lt;p&gt;02:03 The Impact of AI on Content Creation&lt;/p&gt;&lt;p&gt;04:09 Humanizing AI-Generated Content&lt;/p&gt;&lt;p&gt;15:27 Doug Crow&amp;#39;s Business and Services&lt;/p&gt;&lt;p&gt;23:56 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1135913555&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DOUG&lt;/p&gt;&lt;p&gt;Website: https://authoryourbrand.com/&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/thedougcrowe/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 12 Nov 2025 06:00:26 &#43;0000</pubDate>
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                <itunes:title>How to Create Disney Level Loyalty Without The Theme Park Budget (with Vance Morris)</itunes:title>
                <title>How to Create Disney Level Loyalty Without The Theme Park Budget (with Vance Morris)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Vance is a former birth control factory security guard turned Disney leader, turned bankrupt out-of-work executive, turned carpet cleaner, turned successful entrepreneur. He helps business owners get, serve, and keep clients for life through creating experiences and response required marketing.</p><p>He and Tom discuss the importance of systems and processes, customer retention, and practical steps to wow clients without breaking the bank. Tune in for valuable insights and actionable tips to captivate prospects and keep customers for life.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~00:57 Meet Vance Morris: From Disney Leader to Entrepreneur</p><p>~03:10 The Importance of Standing Out in Marketing</p><p>~06:14 Lessons from Disney: Systems and Processes</p><p>~12:57 Customer Retention and the Power of Experience</p><p>~15:03 The Cost of Acquiring vs. Retaining Customers</p><p>~20:00 The Importance of Communication in Customer Experience</p><p>~23:46 Vance Morris: Master of Storytelling and Email Marketing</p><p>~23:58 Customer Support Failures and Basics</p><p>~24:30 Creating Magical Customer Experiences</p><p>~26:15 Translating Disney&#39;s Magic to Your Business</p><p>~27:33 Handling Delays with Grace</p><p>~31:12 The Power of Personal Touch</p><p>~35:52 Implementing Systems for Success</p><p>~38:43 Practical Steps to Wow Your Customers</p><p>~40:48 Final Thoughts and Encouragement</p><p>~43:50 Closing Remarks and Call to Action</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1133717150</p><p><br></p><p>CONNECT WITH VANCE</p><p>Website: <a href="https://www.vancemorris.com/" rel="nofollow">https://www.vancemorris.com</a></p><p>Service: <a href="https://www.deliverservicenow.com/" rel="nofollow">https://www.deliverservicenow.com</a></p><p>Social Media:</p><p>LinkedIn: <a href="https://www.linkedin.com/in/vancemorris/" rel="nofollow">https://www.linkedin.com/in/vancemorris/</a></p><p>YouTube: <a href="https://www.youtube.com/@Deliverservicenow" rel="nofollow">https://www.youtube.com/@Deliverservicenow</a></p><p>Facebook: <a href="https://www.facebook.com/vance.morris.9/" rel="nofollow">https://www.facebook.com/vance.morris.9/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Vance is a former birth control factory security guard turned Disney leader, turned bankrupt out-of-work executive, turned carpet cleaner, turned successful entrepreneur. He helps business owners get, serve, and keep clients for life through creating experiences and response required marketing.&lt;/p&gt;&lt;p&gt;He and Tom discuss the importance of systems and processes, customer retention, and practical steps to wow clients without breaking the bank. Tune in for valuable insights and actionable tips to captivate prospects and keep customers for life.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~00:57 Meet Vance Morris: From Disney Leader to Entrepreneur&lt;/p&gt;&lt;p&gt;~03:10 The Importance of Standing Out in Marketing&lt;/p&gt;&lt;p&gt;~06:14 Lessons from Disney: Systems and Processes&lt;/p&gt;&lt;p&gt;~12:57 Customer Retention and the Power of Experience&lt;/p&gt;&lt;p&gt;~15:03 The Cost of Acquiring vs. Retaining Customers&lt;/p&gt;&lt;p&gt;~20:00 The Importance of Communication in Customer Experience&lt;/p&gt;&lt;p&gt;~23:46 Vance Morris: Master of Storytelling and Email Marketing&lt;/p&gt;&lt;p&gt;~23:58 Customer Support Failures and Basics&lt;/p&gt;&lt;p&gt;~24:30 Creating Magical Customer Experiences&lt;/p&gt;&lt;p&gt;~26:15 Translating Disney&amp;#39;s Magic to Your Business&lt;/p&gt;&lt;p&gt;~27:33 Handling Delays with Grace&lt;/p&gt;&lt;p&gt;~31:12 The Power of Personal Touch&lt;/p&gt;&lt;p&gt;~35:52 Implementing Systems for Success&lt;/p&gt;&lt;p&gt;~38:43 Practical Steps to Wow Your Customers&lt;/p&gt;&lt;p&gt;~40:48 Final Thoughts and Encouragement&lt;/p&gt;&lt;p&gt;~43:50 Closing Remarks and Call to Action&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1133717150&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH VANCE&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.vancemorris.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.vancemorris.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Service: &lt;a href=&#34;https://www.deliverservicenow.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.deliverservicenow.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/vancemorris/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/vancemorris/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/@Deliverservicenow&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@Deliverservicenow&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/vance.morris.9/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/vance.morris.9/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 05 Nov 2025 06:00:58 &#43;0000</pubDate>
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                <itunes:title>How To Stop Selling To Broke Leads and Start Closing Real Deals (with Hunter Hensley)</itunes:title>
                <title>How To Stop Selling To Broke Leads and Start Closing Real Deals (with Hunter Hensley)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Hunter co-founded SimpleCheck and SmartForm, tools that show you whether a lead can actually buy before your sales team wastes a minute.</span></p><p>In this episode, he shares insights on how their tools help businesses identify leads with the desire, authority, and resources to buy, ensuring legal compliance. He and Tom explore techniques to get more qualified leads, such as enhancing ad targeting through consumer report consent and leveraging custom APIs for instant data. A must-listen for business owners and marketers looking to optimize their sales processes and increase ROI.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~00:57 Meet Hunter Hensley: Solving the Broke Leads Problem</p><p>~02:03 Understanding the Core Principles of Sales</p><p>~03:58 How Simple Check and Smart Form Work</p><p>~08:04 Legal Considerations in Lead Qualification</p><p>~12:57 Optimizing Ad Spend with Qualified Leads</p><p>~18:17 Who Can Benefit from SimpleCheck?</p><p>~20:35 Introducing SmartForm: A New Tool for Lead Capture</p><p>~24:12 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1131169411</p><p><br></p><p>CONNECT WITH HUNTER</p><p>Website: <a href="http://www.simplecheck.com/smartform" rel="nofollow">www.simplecheck.com/smartform</a></p><p>Instagram: <span>instagram.com/officialhunterhensley</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Hunter co-founded SimpleCheck and SmartForm, tools that show you whether a lead can actually buy before your sales team wastes a minute.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;In this episode, he shares insights on how their tools help businesses identify leads with the desire, authority, and resources to buy, ensuring legal compliance. He and Tom explore techniques to get more qualified leads, such as enhancing ad targeting through consumer report consent and leveraging custom APIs for instant data. A must-listen for business owners and marketers looking to optimize their sales processes and increase ROI.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~00:57 Meet Hunter Hensley: Solving the Broke Leads Problem&lt;/p&gt;&lt;p&gt;~02:03 Understanding the Core Principles of Sales&lt;/p&gt;&lt;p&gt;~03:58 How Simple Check and Smart Form Work&lt;/p&gt;&lt;p&gt;~08:04 Legal Considerations in Lead Qualification&lt;/p&gt;&lt;p&gt;~12:57 Optimizing Ad Spend with Qualified Leads&lt;/p&gt;&lt;p&gt;~18:17 Who Can Benefit from SimpleCheck?&lt;/p&gt;&lt;p&gt;~20:35 Introducing SmartForm: A New Tool for Lead Capture&lt;/p&gt;&lt;p&gt;~24:12 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1131169411&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH HUNTER&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;http://www.simplecheck.com/smartform&#34; rel=&#34;nofollow&#34;&gt;www.simplecheck.com/smartform&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;span&gt;instagram.com/officialhunterhensley&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 29 Oct 2025 06:00:37 &#43;0000</pubDate>
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                <itunes:title>How to Scale Your Business Without Burning Out (with Dave Valentine)</itunes:title>
                <title>How to Scale Your Business Without Burning Out (with Dave Valentine)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Dave Valentine built 10 businesses that have collectively driven over $1 billion in revenue for 1,200+ clients—including Fortune 100 giants like Target, Time Magazine, and American Express. He now leads a global agency from a house by a river in the mountains—complete with three waterfalls—where strategy meets serenity. Merging conscious capitalism with unconventional marketing, he guides businesses toward growth that’s not just exponential, but holistic.</p><p>Dave faced a severe health scare at 29 due to excessive stress. This led him to make crucial lifestyle changes, including daily walks, meditation, and drinking more water. These changes not only improved his personal well-being but also exponentially grew his business. Dave discusses the importance of small, manageable steps in lifestyle changes and shares his current routines that help him maintain health and productivity. He and Tom highlight the power of balancing work and personal life for sustained business success.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:57 Meet Dave Valentine: How He Scales Business Without Burnout</p><p>02:13 Dave&#39;s Health Wake-Up Call and Lifestyle Changes</p><p>05:43 Implementing Small Changes for Big Results</p><p>10:23 Evolving Morning Routines and Personal Growth</p><p>22:14 About Finch: Performance Marketing Agency</p><p>26:15 The Importance of Rest and Work-Life Balance</p><p>30:07 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1129409260</p><p><br></p><p>CONNECT WITH DAVE</p><p>TikTok: <a href="https://www.tiktok.com/@thewizardmarketing" rel="nofollow">https://www.tiktok.com/@thewizardmarketing</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dave Valentine built 10 businesses that have collectively driven over $1 billion in revenue for 1,200&#43; clients—including Fortune 100 giants like Target, Time Magazine, and American Express. He now leads a global agency from a house by a river in the mountains—complete with three waterfalls—where strategy meets serenity. Merging conscious capitalism with unconventional marketing, he guides businesses toward growth that’s not just exponential, but holistic.&lt;/p&gt;&lt;p&gt;Dave faced a severe health scare at 29 due to excessive stress. This led him to make crucial lifestyle changes, including daily walks, meditation, and drinking more water. These changes not only improved his personal well-being but also exponentially grew his business. Dave discusses the importance of small, manageable steps in lifestyle changes and shares his current routines that help him maintain health and productivity. He and Tom highlight the power of balancing work and personal life for sustained business success.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:57 Meet Dave Valentine: How He Scales Business Without Burnout&lt;/p&gt;&lt;p&gt;02:13 Dave&amp;#39;s Health Wake-Up Call and Lifestyle Changes&lt;/p&gt;&lt;p&gt;05:43 Implementing Small Changes for Big Results&lt;/p&gt;&lt;p&gt;10:23 Evolving Morning Routines and Personal Growth&lt;/p&gt;&lt;p&gt;22:14 About Finch: Performance Marketing Agency&lt;/p&gt;&lt;p&gt;26:15 The Importance of Rest and Work-Life Balance&lt;/p&gt;&lt;p&gt;30:07 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1129409260&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DAVE&lt;/p&gt;&lt;p&gt;TikTok: &lt;a href=&#34;https://www.tiktok.com/@thewizardmarketing&#34; rel=&#34;nofollow&#34;&gt;https://www.tiktok.com/@thewizardmarketing&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 22 Oct 2025 06:00:46 &#43;0000</pubDate>
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                <itunes:duration>2026</itunes:duration>
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                <itunes:title>How to Stop Wasting Ad Spend and Start Tracking What Matters(with Scott Desgrosseilliers)</itunes:title>
                <title>How to Stop Wasting Ad Spend and Start Tracking What Matters(with Scott Desgrosseilliers)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Scott Desgrosseilliers is the founder and CEO of Wicked Reports, a leading first-party marketing attribution platform for high-growth eCommerce brands. With over a decade of experience analyzing billions in ad spend, Scott helps marketers cut through the noise to find what’s really driving ROI. He’s the creator of the 5 Forces System, a proven framework that turns messy marketing data into clear, confident decisions.</span></p><p>﻿Scott shares his expertise in marketing attribution and how to make sense of complex marketing data to drive ROI. He introduces the Five Forces System, a framework for turning messy data into clear decisions and optimizing ad spend effectively. The conversation touches on real use cases, AI&#39;s role in marketing attribution, and practical steps for business owners to measure and improve their marketing efforts.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:57 Introducing Today&#39;s Guest: Scott Desgrosseilliers</p><p>02:38 Understanding Marketing Attribution</p><p>04:23 The Five Forces System Explained</p><p>09:32 Setting Expectations and Measuring Outcomes</p><p>15:45 Understanding the Importance of Financial Planning</p><p>16:14 Subscription Models Beyond Software</p><p>16:41 Projecting Lifetime Value and Conversion Rates</p><p>17:44 Optimization Strategies for Marketing</p><p>20:04 Leveraging AI for Marketing Attribution</p><p>21:32 Identifying Red Flags in Your Business</p><p>23:59 Practical Steps to Improve Attribution</p><p>26:04 Final Thoughts and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1127168505</p><p><br></p><p>CONNECT WITH SCOTT</p><p>Website: <a href="https://wickedreports.com/" rel="nofollow">https://WickedReports.com</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/scottd71/" rel="nofollow">https://www.linkedin.com/in/scottd71/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Scott Desgrosseilliers is the founder and CEO of Wicked Reports, a leading first-party marketing attribution platform for high-growth eCommerce brands. With over a decade of experience analyzing billions in ad spend, Scott helps marketers cut through the noise to find what’s really driving ROI. He’s the creator of the 5 Forces System, a proven framework that turns messy marketing data into clear, confident decisions.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;﻿Scott shares his expertise in marketing attribution and how to make sense of complex marketing data to drive ROI. He introduces the Five Forces System, a framework for turning messy data into clear decisions and optimizing ad spend effectively. The conversation touches on real use cases, AI&amp;#39;s role in marketing attribution, and practical steps for business owners to measure and improve their marketing efforts.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:57 Introducing Today&amp;#39;s Guest: Scott Desgrosseilliers&lt;/p&gt;&lt;p&gt;02:38 Understanding Marketing Attribution&lt;/p&gt;&lt;p&gt;04:23 The Five Forces System Explained&lt;/p&gt;&lt;p&gt;09:32 Setting Expectations and Measuring Outcomes&lt;/p&gt;&lt;p&gt;15:45 Understanding the Importance of Financial Planning&lt;/p&gt;&lt;p&gt;16:14 Subscription Models Beyond Software&lt;/p&gt;&lt;p&gt;16:41 Projecting Lifetime Value and Conversion Rates&lt;/p&gt;&lt;p&gt;17:44 Optimization Strategies for Marketing&lt;/p&gt;&lt;p&gt;20:04 Leveraging AI for Marketing Attribution&lt;/p&gt;&lt;p&gt;21:32 Identifying Red Flags in Your Business&lt;/p&gt;&lt;p&gt;23:59 Practical Steps to Improve Attribution&lt;/p&gt;&lt;p&gt;26:04 Final Thoughts and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1127168505&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SCOTT&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://wickedreports.com/&#34; rel=&#34;nofollow&#34;&gt;https://WickedReports.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/scottd71/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/scottd71/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 15 Oct 2025 06:00:31 &#43;0000</pubDate>
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                <itunes:title>How to Embed AI to Boost Productivity and Profits(with Glenn Poulos)</itunes:title>
                <title>How to Embed AI to Boost Productivity and Profits(with Glenn Poulos)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Glenn recently retired as the EVP and GM of NWS and the co-founder of Gap Wireless Inc., where he spent his career at the intersection of sales, marketing, and business leadership. With a proven track record in driving growth in the telecom and tech distribution industries, Glenn is also the author of <a href="https://www.amazon.com/Never-Sit-Lobby-Winning-Business/dp/1777939135" rel="nofollow"><u>Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career</u></a>. He has now embarked on a new journey exploring new opportunities in areas such AI automation and Electric Power Generation.</p><p>Glenn shares his extensive experience from his career in telecom and tech distribution industries to delve into his latest venture: AI-driven business efficiency. He and Tom discuss practical applications for AI in automating proposal responses, identifying new markets, and maximizing the potential of existing data.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:05 Meet Glenn Poulos: AI Expert and Author</p><p>~02:22 The Impact of AI on Business Operations</p><p>~05:13 Automating RFP Responses with AI</p><p>~06:57 Ensuring AI Accuracy and Efficiency</p><p>~14:58 Expanding Market Reach with AI</p><p>~24:03 Glenn&#39;s Book and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1125090887</p><p><br></p><p>CONNECT WITH GLENN</p><p>Website: <a href="https://progusa.net/" rel="nofollow">https://progusa.net/</a></p><p>Free Book: <a href="https://glennpoulos.com/" rel="nofollow">https://glennpoulos.com/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/glennpoulos/" rel="nofollow">https://www.linkedin.com/in/glennpoulos/</a></p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;Glenn recently retired as the EVP and GM of NWS and the co-founder of Gap Wireless Inc., where he spent his career at the intersection of sales, marketing, and business leadership. With a proven track record in driving growth in the telecom and tech distribution industries, Glenn is also the author of &lt;a href=&#34;https://www.amazon.com/Never-Sit-Lobby-Winning-Business/dp/1777939135&#34; rel=&#34;nofollow&#34;&gt;&lt;u&gt;Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career&lt;/u&gt;&lt;/a&gt;. He has now embarked on a new journey exploring new opportunities in areas such AI automation and Electric Power Generation.&lt;/p&gt;&lt;p&gt;Glenn shares his extensive experience from his career in telecom and tech distribution industries to delve into his latest venture: AI-driven business efficiency. He and Tom discuss practical applications for AI in automating proposal responses, identifying new markets, and maximizing the potential of existing data.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:05 Meet Glenn Poulos: AI Expert and Author&lt;/p&gt;&lt;p&gt;~02:22 The Impact of AI on Business Operations&lt;/p&gt;&lt;p&gt;~05:13 Automating RFP Responses with AI&lt;/p&gt;&lt;p&gt;~06:57 Ensuring AI Accuracy and Efficiency&lt;/p&gt;&lt;p&gt;~14:58 Expanding Market Reach with AI&lt;/p&gt;&lt;p&gt;~24:03 Glenn&amp;#39;s Book and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1125090887&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH GLENN&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://progusa.net/&#34; rel=&#34;nofollow&#34;&gt;https://progusa.net/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Free Book: &lt;a href=&#34;https://glennpoulos.com/&#34; rel=&#34;nofollow&#34;&gt;https://glennpoulos.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/glennpoulos/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/glennpoulos/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Build a Bold Brand That Stands Out (with Jessie Fernandez)</itunes:title>
                <title>How to Build a Bold Brand That Stands Out (with Jessie Fernandez)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Jessie Fernández is a highly skilled marketing strategist with extensive experience working with brands across the United States, Europe, and Latin America. With expertise in branding, multichannel campaigns, and go-to-market strategies, Jessie has a solid foundation in media, print, and television and has been recognized as an award-winning professor of marketing in Honduras. Currently, Jessie works as a marketing coach and serves as the Marketing Director and Independent Strategist at Jessie Fernandez – Marketing Solutions.</p><p>She and Tom discuss the importance of defining a brand, evaluating existing branding strategies, and the steps to take for those who have already launched their business but haven&#39;t focused on branding. Jesse also explains personal branding, especially for founders.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:03 Meet Jessie Fernandez: Marketing Strategist Extraordinaire</p><p>~01:53 Defining a Bold Brand</p><p>~04:32 Evaluating and Rebranding Your Business</p><p>~10:09 Real-Life Branding Success Stories</p><p>~17:43 The Importance of Personal Branding</p><p>~19:44 How to Work with Jessie Fernandez</p><p>~22:26 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1123120440</p><p><br></p><p>CONNECT WITH JESSIE</p><p>LinkedIn: <a href="https://www.linkedin.com/in/soyjessiefernandez/" rel="nofollow">https://www.linkedin.com/in/soyjessiefernandez/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Jessie Fernández is a highly skilled marketing strategist with extensive experience working with brands across the United States, Europe, and Latin America. With expertise in branding, multichannel campaigns, and go-to-market strategies, Jessie has a solid foundation in media, print, and television and has been recognized as an award-winning professor of marketing in Honduras. Currently, Jessie works as a marketing coach and serves as the Marketing Director and Independent Strategist at Jessie Fernandez – Marketing Solutions.&lt;/p&gt;&lt;p&gt;She and Tom discuss the importance of defining a brand, evaluating existing branding strategies, and the steps to take for those who have already launched their business but haven&amp;#39;t focused on branding. Jesse also explains personal branding, especially for founders.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:03 Meet Jessie Fernandez: Marketing Strategist Extraordinaire&lt;/p&gt;&lt;p&gt;~01:53 Defining a Bold Brand&lt;/p&gt;&lt;p&gt;~04:32 Evaluating and Rebranding Your Business&lt;/p&gt;&lt;p&gt;~10:09 Real-Life Branding Success Stories&lt;/p&gt;&lt;p&gt;~17:43 The Importance of Personal Branding&lt;/p&gt;&lt;p&gt;~19:44 How to Work with Jessie Fernandez&lt;/p&gt;&lt;p&gt;~22:26 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1123120440&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JESSIE&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/soyjessiefernandez/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/soyjessiefernandez/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 01 Oct 2025 06:00:46 &#43;0000</pubDate>
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                <itunes:title>How to Build a Marketing Strategy That Works (with Dr. Raewyn Sleeman)</itunes:title>
                <title>How to Build a Marketing Strategy That Works (with Dr. Raewyn Sleeman)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Dr Raewyn Sleeman is a renowned Canadian business strategist, entrepreneur, and motivational speaker with over 20 years of experience in the world of small business development and growth. She holds a doctorate in Business Administration, with a focus on small business marketing strategies. Having built multiple businesses herself, Dr Sleeman knows first-hand the obstacles entrepreneurs encounter and the strategies required to overcome them. er startup, Stratagease, has developed the Marketing Strategy App, a new tool designed to help micro business owners create and execute effective marketing plans.</p><p>Dr. Sleeman emphasizes the importance of distinguishing between strategies and tactics, and shares insights from her extensive research.</p><p>DISCUSSED IN THIS EPISODE</p><p>~01:03 Meet Dr. Raewyn Sleeman: Business Strategist and Entrepreneur</p><p>~02:26 Understanding Micro Businesses</p><p>~03:08 Challenges Faced by Micro Businesses</p><p>~07:32 The Importance of Strategy Over Tactics</p><p>~16:39 Leveraging AI in Marketing Strategies</p><p>~21:21 How to Work with Dr. Raewyn Sleeman</p><p>~26:20 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1121107114</p><p><br></p><p>CONNECT WITH RAEWYN</p><p>Website: <a href="https://www.stratagease.com/" rel="nofollow">https://www.stratagease.com/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/drraewynsleeman/" rel="nofollow">https://www.linkedin.com/in/drraewynsleeman/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dr Raewyn Sleeman is a renowned Canadian business strategist, entrepreneur, and motivational speaker with over 20 years of experience in the world of small business development and growth. She holds a doctorate in Business Administration, with a focus on small business marketing strategies. Having built multiple businesses herself, Dr Sleeman knows first-hand the obstacles entrepreneurs encounter and the strategies required to overcome them. er startup, Stratagease, has developed the Marketing Strategy App, a new tool designed to help micro business owners create and execute effective marketing plans.&lt;/p&gt;&lt;p&gt;Dr. Sleeman emphasizes the importance of distinguishing between strategies and tactics, and shares insights from her extensive research.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:03 Meet Dr. Raewyn Sleeman: Business Strategist and Entrepreneur&lt;/p&gt;&lt;p&gt;~02:26 Understanding Micro Businesses&lt;/p&gt;&lt;p&gt;~03:08 Challenges Faced by Micro Businesses&lt;/p&gt;&lt;p&gt;~07:32 The Importance of Strategy Over Tactics&lt;/p&gt;&lt;p&gt;~16:39 Leveraging AI in Marketing Strategies&lt;/p&gt;&lt;p&gt;~21:21 How to Work with Dr. Raewyn Sleeman&lt;/p&gt;&lt;p&gt;~26:20 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1121107114&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RAEWYN&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.stratagease.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.stratagease.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/drraewynsleeman/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/drraewynsleeman/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 24 Sep 2025 06:00:16 &#43;0000</pubDate>
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                <itunes:duration>1787</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Use AI to Fuel Marketing Growth in Science Driven Industries (Angela Tipton and Travis Franklin)</itunes:title>
                <title>How to Use AI to Fuel Marketing Growth in Science Driven Industries (Angela Tipton and Travis Franklin)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Co-Founders of Tipton Franklin Marketing Strategies, Angela and Travis redefine the possible for AgTech and Biotech businesses. Together they deliver bold marketing strategies with an ethical approach and measurable results.</p><p>Tom talks to them about using AI to fuel marketing growth in agtech and biotech industries. They dive into their strategic approach to AI adoption and discuss AI&#39;s potential, security concerns, and various applications in content creation, process optimization, and business strategy.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:07 Meet the Guests: Angela Tipton and Travis Franklin</p><p>~02:15 The Importance of AI in Business</p><p>~03:21 Proactive AI Adoption: Strategies and Benefits</p><p>~04:46 AI in Content Creation and Beyond</p><p>~10:47 Navigating AI Tools and Security Concerns</p><p>~27:39 The Leader&#39;s Guide to AI Adoption</p><p>~32:06 Final Thoughts and Farewell</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1119004749</p><p><br></p><p>CONNECT WITH ANGELA AND TRAVIS</p><p>Website: <a href="https://tiptonfranklin.com/" rel="nofollow">https://tiptonfranklin.com/</a></p><p>Social Media</p><p>LinkedIn: </p><p><a href="https://linkedin.com/in/angelalmtipton" rel="nofollow">https://linkedin.com/in/angelalmtipton</a> </p><p><a href="https://www.linkedin.com/in/tsfranklin/" rel="nofollow">https://www.linkedin.com/in/tsfranklin/</a></p><p><a href="https://www.linkedin.com/company/tiptonfranklin/" rel="nofollow">https://www.linkedin.com/company/tiptonfranklin/</a> </p><p>Instagram: <a href="https://www.instagram.com/tiptonfranklinmarketing/" rel="nofollow">https://www.instagram.com/tiptonfranklinmarketing/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Co-Founders of Tipton Franklin Marketing Strategies, Angela and Travis redefine the possible for AgTech and Biotech businesses. Together they deliver bold marketing strategies with an ethical approach and measurable results.&lt;/p&gt;&lt;p&gt;Tom talks to them about using AI to fuel marketing growth in agtech and biotech industries. They dive into their strategic approach to AI adoption and discuss AI&amp;#39;s potential, security concerns, and various applications in content creation, process optimization, and business strategy.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:07 Meet the Guests: Angela Tipton and Travis Franklin&lt;/p&gt;&lt;p&gt;~02:15 The Importance of AI in Business&lt;/p&gt;&lt;p&gt;~03:21 Proactive AI Adoption: Strategies and Benefits&lt;/p&gt;&lt;p&gt;~04:46 AI in Content Creation and Beyond&lt;/p&gt;&lt;p&gt;~10:47 Navigating AI Tools and Security Concerns&lt;/p&gt;&lt;p&gt;~27:39 The Leader&amp;#39;s Guide to AI Adoption&lt;/p&gt;&lt;p&gt;~32:06 Final Thoughts and Farewell&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1119004749&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ANGELA AND TRAVIS&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://tiptonfranklin.com/&#34; rel=&#34;nofollow&#34;&gt;https://tiptonfranklin.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/angelalmtipton&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/angelalmtipton&lt;/a&gt; &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/tsfranklin/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/tsfranklin/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/tiptonfranklin/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/tiptonfranklin/&lt;/a&gt; &lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/tiptonfranklinmarketing/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/tiptonfranklinmarketing/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 17 Sep 2025 06:00:41 &#43;0000</pubDate>
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                <itunes:title>How to Reclaim Your Time and Scale Your Business Without Burnout(with Kasim Aslam)</itunes:title>
                <title>How to Reclaim Your Time and Scale Your Business Without Burnout(with Kasim Aslam)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Kasim Aslam is a serial entrepreneur who has built multiple 7- and 8-figure businesses, including two successful exits. He is the co-founder of Driven Mastermind, creator of Digital Marketer&#39;s Paid Traffic Certification, and author of three bestselling books, including You vs Google, a #1 international bestseller in marketing and advertising. Named one of the top 50 Digital Marketing Thought Leaders in the U.S., Kasim is also the founder of Pareto Talent, a company dedicated to helping entrepreneurs reclaim their time by matching them with world-class executive assistants.</p><p>He and Tom discuss the benefits of deep work, efficient delegation, and utilizing international talent to enhance productivity. Kasim also offers free resources and training to help entrepreneurs hire and manage executive assistants effectively.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~00:59 Meet Today&#39;s Guest: Kasim Aslam</p><p>~02:02 Kasim&#39;s Journey and Personal Branding</p><p>~06:08 The Importance of Clear Calls to Action</p><p>~11:26 Eliminating Time Sucks for Efficiency</p><p>~22:19 The Role of a Rockstar Executive Assistant</p><p>~25:03 The Miracle of Human Potential</p><p>~25:21 Understanding Entrepreneurial Minds</p><p>~26:25 The Global Labor Pool Advantage</p><p>~28:51 Hiring Extraordinary Executive Assistants</p><p>~31:03 Empowering Your Team for Success</p><p>~34:39 Deep Work and Business Transformation</p><p>~43:07 Final Thoughts and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1117315601</p><p><br></p><p>CONNECT WITH KASIM</p><p>Website: <a href="https://kasim.me/" rel="nofollow">https://kasim.me/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/kasimaslam/" rel="nofollow">https://www.linkedin.com/in/kasimaslam/</a></p><p>YouTube: <a href="https://www.youtube.com/kasimaslam" rel="nofollow">https://www.youtube.com/kasimaslam</a></p>]]></description>
                <content:encoded>&lt;p&gt;Kasim Aslam is a serial entrepreneur who has built multiple 7- and 8-figure businesses, including two successful exits. He is the co-founder of Driven Mastermind, creator of Digital Marketer&amp;#39;s Paid Traffic Certification, and author of three bestselling books, including You vs Google, a #1 international bestseller in marketing and advertising. Named one of the top 50 Digital Marketing Thought Leaders in the U.S., Kasim is also the founder of Pareto Talent, a company dedicated to helping entrepreneurs reclaim their time by matching them with world-class executive assistants.&lt;/p&gt;&lt;p&gt;He and Tom discuss the benefits of deep work, efficient delegation, and utilizing international talent to enhance productivity. Kasim also offers free resources and training to help entrepreneurs hire and manage executive assistants effectively.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~00:59 Meet Today&amp;#39;s Guest: Kasim Aslam&lt;/p&gt;&lt;p&gt;~02:02 Kasim&amp;#39;s Journey and Personal Branding&lt;/p&gt;&lt;p&gt;~06:08 The Importance of Clear Calls to Action&lt;/p&gt;&lt;p&gt;~11:26 Eliminating Time Sucks for Efficiency&lt;/p&gt;&lt;p&gt;~22:19 The Role of a Rockstar Executive Assistant&lt;/p&gt;&lt;p&gt;~25:03 The Miracle of Human Potential&lt;/p&gt;&lt;p&gt;~25:21 Understanding Entrepreneurial Minds&lt;/p&gt;&lt;p&gt;~26:25 The Global Labor Pool Advantage&lt;/p&gt;&lt;p&gt;~28:51 Hiring Extraordinary Executive Assistants&lt;/p&gt;&lt;p&gt;~31:03 Empowering Your Team for Success&lt;/p&gt;&lt;p&gt;~34:39 Deep Work and Business Transformation&lt;/p&gt;&lt;p&gt;~43:07 Final Thoughts and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1117315601&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KASIM&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://kasim.me/&#34; rel=&#34;nofollow&#34;&gt;https://kasim.me/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/kasimaslam/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/kasimaslam/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/kasimaslam&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/kasimaslam&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 10 Sep 2025 06:00:09 &#43;0000</pubDate>
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                <itunes:title>How to Transform Your Marketing by Listening More and Shouting Less (with Sam Nelson)</itunes:title>
                <title>How to Transform Your Marketing by Listening More and Shouting Less (with Sam Nelson)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Sam Nelson is the CEO of Downstreet Digital, an award-winning, digital marketing agency specializing in high-impact advertising and branding. With nearly 15 years of experience in digital strategy, Sam has led campaigns for national food chains, major media organizations, and high-stakes political races.</p><p>Sam shares valuable insights from his political and marketing experience, emphasizing the importance of understanding and addressing audience needs. He and Tom discuss leveraging digital tools like CTV and social media to target and engage audiences effectively to optimize marketing efforts for small and medium-sized businesses.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:06 Meet Sam Nelson: CEO of Down Street Digital</p><p>~01:58 Lessons from Politics for Marketing</p><p>~03:38 The Importance of Listening in Marketing</p><p>~07:43 Digital Tools for Effective Marketing</p><p>~12:55 The Evolution of Down Street Digital</p><p>~15:51 Trends in Digital Marketing</p><p>~18:37 The Power of Targeted Advertising</p><p>~27:33 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1115058791</p><p><br></p><p>CONNECT WITH SAM</p><p>Website: https://www.downstreetdigital.com/</p><p>LinkedIn: https://www.linkedin.com/company/downstreet-digital/</p>]]></description>
                <content:encoded>&lt;p&gt;Sam Nelson is the CEO of Downstreet Digital, an award-winning, digital marketing agency specializing in high-impact advertising and branding. With nearly 15 years of experience in digital strategy, Sam has led campaigns for national food chains, major media organizations, and high-stakes political races.&lt;/p&gt;&lt;p&gt;Sam shares valuable insights from his political and marketing experience, emphasizing the importance of understanding and addressing audience needs. He and Tom discuss leveraging digital tools like CTV and social media to target and engage audiences effectively to optimize marketing efforts for small and medium-sized businesses.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:06 Meet Sam Nelson: CEO of Down Street Digital&lt;/p&gt;&lt;p&gt;~01:58 Lessons from Politics for Marketing&lt;/p&gt;&lt;p&gt;~03:38 The Importance of Listening in Marketing&lt;/p&gt;&lt;p&gt;~07:43 Digital Tools for Effective Marketing&lt;/p&gt;&lt;p&gt;~12:55 The Evolution of Down Street Digital&lt;/p&gt;&lt;p&gt;~15:51 Trends in Digital Marketing&lt;/p&gt;&lt;p&gt;~18:37 The Power of Targeted Advertising&lt;/p&gt;&lt;p&gt;~27:33 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1115058791&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SAM&lt;/p&gt;&lt;p&gt;Website: https://www.downstreetdigital.com/&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/company/downstreet-digital/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 03 Sep 2025 06:00:07 &#43;0000</pubDate>
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                <itunes:title>How to Rebuild and Thrive After Crisis Hits Your Business (with Amber Briggle)</itunes:title>
                <title>How to Rebuild and Thrive After Crisis Hits Your Business (with Amber Briggle)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Amber Briggle is the CEO of B-Well Enterprises and the founder and owner of Soma Massage Therapy, a multi-award-winning business and the nation&#39;s most exciting new franchise opportunity. Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic) a thriving massage therapy business and a promising new franchise brand.</p><p>Amber shares her incredible journey of rebuilding her business after the COVID-19 pandemic almost shut it down. She and Tom discuss the challenges she faced, including losing her staff and having no revenue due to lockdowns, along with the steps she took to keep her business afloat. Amber also talks about how she pivoted to franchising Soma Massage Therapy, turning it into a thriving business with multiple locations, generating over $1 million in annual revenue.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~00:57 Meet Amber Briggle</p><p>~02:23 The Impact of COVID-19 on Soma Massage Therapy</p><p>~03:33 Rebuilding and Thriving Post-Crisis</p><p>~06:35 Innovative Strategies for Client Engagement</p><p>~15:51 Franchising: Expanding the Soma Massage Brand</p><p>~25:40 Final Thoughts and Takeaways</p><p>~28:15 Closing Remarks and Resources</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1113230417</p><p><br></p><p>CONNECT WITH AMBER</p><p>Website: mysomamassage.com</p><p>Social Media</p><p>Instagram: instagram.com/mysomamassage</p><p>Facebook: facebook.com/somadenton</p><p>YouTube: <a href="https://www.youtube.com/@mysomamassage" rel="nofollow">https://www.youtube.com/@mysomamas</a></p>]]></description>
                <content:encoded>&lt;p&gt;Amber Briggle is the CEO of B-Well Enterprises and the founder and owner of Soma Massage Therapy, a multi-award-winning business and the nation&amp;#39;s most exciting new franchise opportunity. Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic) a thriving massage therapy business and a promising new franchise brand.&lt;/p&gt;&lt;p&gt;Amber shares her incredible journey of rebuilding her business after the COVID-19 pandemic almost shut it down. She and Tom discuss the challenges she faced, including losing her staff and having no revenue due to lockdowns, along with the steps she took to keep her business afloat. Amber also talks about how she pivoted to franchising Soma Massage Therapy, turning it into a thriving business with multiple locations, generating over $1 million in annual revenue.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~00:57 Meet Amber Briggle&lt;/p&gt;&lt;p&gt;~02:23 The Impact of COVID-19 on Soma Massage Therapy&lt;/p&gt;&lt;p&gt;~03:33 Rebuilding and Thriving Post-Crisis&lt;/p&gt;&lt;p&gt;~06:35 Innovative Strategies for Client Engagement&lt;/p&gt;&lt;p&gt;~15:51 Franchising: Expanding the Soma Massage Brand&lt;/p&gt;&lt;p&gt;~25:40 Final Thoughts and Takeaways&lt;/p&gt;&lt;p&gt;~28:15 Closing Remarks and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1113230417&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH AMBER&lt;/p&gt;&lt;p&gt;Website: mysomamassage.com&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;Instagram: instagram.com/mysomamassage&lt;/p&gt;&lt;p&gt;Facebook: facebook.com/somadenton&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/@mysomamassage&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@mysomamas&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 27 Aug 2025 06:00:23 &#43;0000</pubDate>
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                <itunes:duration>1776</itunes:duration>
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                <itunes:title>How to Turn Marketing Chaos Into Strategic Growth (with Sara Nay)</itunes:title>
                <title>How to Turn Marketing Chaos Into Strategic Growth (with Sara Nay)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Sara Nay is the CEO at Duct Tape Marketing. Since her start in December 2010, she has consulted and advised thousands of small business owners on how to build, grow, and scale a profitable business. She has a passion for helping small business owners focus on their zone of genius and build a team around them to support their growth goals.</p><p>She and Tom discuss the common marketing challenges faced by small business owners and how business strategy should guide marketing strategy, the role of fractional CMOs in helping businesses achieve their growth goals, and how AI can simplify the development of marketing content. Sara also shares insights on promoting her new book, &#39;Unchained: Breaking Free from Broken Marketing Models.&#39;</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:04 Meet Sara Nay: CEO at Duct Tape Marketing</p><p>~01:53 Understanding Marketing Chaos in Small Businesses</p><p>~05:21 From Chaos to Strategic Growth</p><p>~10:17 The Importance of Client Conversations and AI in Marketing</p><p>~20:36 The Role of Fractional CMOs</p><p>~23:40 Promoting the New Book: Unchained</p><p>~26:53 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1111532165</p><p><br></p><p>CONNECT WITH SARA</p><p>Website: <a href="http://www.ducttapemarketing.com/" rel="nofollow">http://www.ducttapemarketing.com/</a></p><p>Social Media:</p><p>LinkedIn: <a href="https://www.linkedin.com/in/saranay/" rel="nofollow">https://www.linkedin.com/in/saranay/</a></p><p>X.com: <a href="https://twitter.com/ducttape" rel="nofollow">https://twitter.com/ducttape</a></p><p><span>Facebook: </span><a href="https://www.facebook.com/ducttapemarketing" rel="nofollow">https://www.facebook.com/ducttapemarketing</a></p><p>Instagram: <a href="https://www.instagram.com/ducttapemarketing/" rel="nofollow">https://www.instagram.com/ducttapemarketing/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Sara Nay is the CEO at Duct Tape Marketing. Since her start in December 2010, she has consulted and advised thousands of small business owners on how to build, grow, and scale a profitable business. She has a passion for helping small business owners focus on their zone of genius and build a team around them to support their growth goals.&lt;/p&gt;&lt;p&gt;She and Tom discuss the common marketing challenges faced by small business owners and how business strategy should guide marketing strategy, the role of fractional CMOs in helping businesses achieve their growth goals, and how AI can simplify the development of marketing content. Sara also shares insights on promoting her new book, &amp;#39;Unchained: Breaking Free from Broken Marketing Models.&amp;#39;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:04 Meet Sara Nay: CEO at Duct Tape Marketing&lt;/p&gt;&lt;p&gt;~01:53 Understanding Marketing Chaos in Small Businesses&lt;/p&gt;&lt;p&gt;~05:21 From Chaos to Strategic Growth&lt;/p&gt;&lt;p&gt;~10:17 The Importance of Client Conversations and AI in Marketing&lt;/p&gt;&lt;p&gt;~20:36 The Role of Fractional CMOs&lt;/p&gt;&lt;p&gt;~23:40 Promoting the New Book: Unchained&lt;/p&gt;&lt;p&gt;~26:53 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1111532165&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SARA&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;http://www.ducttapemarketing.com/&#34; rel=&#34;nofollow&#34;&gt;http://www.ducttapemarketing.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/saranay/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/saranay/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;X.com: &lt;a href=&#34;https://twitter.com/ducttape&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/ducttape&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: &lt;/span&gt;&lt;a href=&#34;https://www.facebook.com/ducttapemarketing&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/ducttapemarketing&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/ducttapemarketing/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/ducttapemarketing/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 20 Aug 2025 06:00:19 &#43;0000</pubDate>
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                <itunes:title>How to Scale Your Team Without Losing Your Sanity (with Atiba de Souza)</itunes:title>
                <title>How to Scale Your Team Without Losing Your Sanity (with Atiba de Souza)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Atiba de Souza is your secret weapon when your team is underperforming. As a CEO Strategist and Team Productivity Expert, he transforms struggling organizations into productivity powerhouses through proven leadership frameworks that deliver immediate results.</p><p>Atiba shares his unique CASE method and other tactical strategies that help business owners delegate more effectively, eliminate bottlenecks, and boost employee efficiency. He and Tom explore ways to teach employees how to think rather than just what to do, why that can improve team productivity, and how to enhance overall business growth.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>00:57 Introducing Today&#39;s Guest: Atiba de Souza</p><p>03:37 The Delegation Trap: Why It&#39;s Not Them, It&#39;s You</p><p>13:00 The Case Method: Transforming Delegation</p><p>23:48 The 1-3-1 Rule for Problem-Solving</p><p>25:47 Implementing Triads for Team Collaboration</p><p>27:53 The Importance of Delegation Over Abdication</p><p>30:11 Learning from Delegation Failures</p><p>37:42 Effective Communication with Subcontractors</p><p>42:17 Preparing for the AI Leadership Era</p><p>44:13 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1109322434</p><p><br></p><p>CONNECT WITH ATIBA</p><p>Website: <a href="https://clientattractionpros.com/" rel="nofollow">https://clientattractionpros.com/</a></p><p>Social Media:</p><p>LinkedIn: <a href="https://www.linkedin.com/in/atibadesouza/" rel="nofollow">https://www.linkedin.com/in/atibadesouza/</a></p><p>Instagram: <a href="https://instagram.com/atibadesouza" rel="nofollow">https://instagram.com/atibadesouza</a></p>]]></description>
                <content:encoded>&lt;p&gt;Atiba de Souza is your secret weapon when your team is underperforming. As a CEO Strategist and Team Productivity Expert, he transforms struggling organizations into productivity powerhouses through proven leadership frameworks that deliver immediate results.&lt;/p&gt;&lt;p&gt;Atiba shares his unique CASE method and other tactical strategies that help business owners delegate more effectively, eliminate bottlenecks, and boost employee efficiency. He and Tom explore ways to teach employees how to think rather than just what to do, why that can improve team productivity, and how to enhance overall business growth.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;00:57 Introducing Today&amp;#39;s Guest: Atiba de Souza&lt;/p&gt;&lt;p&gt;03:37 The Delegation Trap: Why It&amp;#39;s Not Them, It&amp;#39;s You&lt;/p&gt;&lt;p&gt;13:00 The Case Method: Transforming Delegation&lt;/p&gt;&lt;p&gt;23:48 The 1-3-1 Rule for Problem-Solving&lt;/p&gt;&lt;p&gt;25:47 Implementing Triads for Team Collaboration&lt;/p&gt;&lt;p&gt;27:53 The Importance of Delegation Over Abdication&lt;/p&gt;&lt;p&gt;30:11 Learning from Delegation Failures&lt;/p&gt;&lt;p&gt;37:42 Effective Communication with Subcontractors&lt;/p&gt;&lt;p&gt;42:17 Preparing for the AI Leadership Era&lt;/p&gt;&lt;p&gt;44:13 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1109322434&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ATIBA&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://clientattractionpros.com/&#34; rel=&#34;nofollow&#34;&gt;https://clientattractionpros.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/atibadesouza/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/atibadesouza/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://instagram.com/atibadesouza&#34; rel=&#34;nofollow&#34;&gt;https://instagram.com/atibadesouza&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 13 Aug 2025 06:00:54 &#43;0000</pubDate>
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                <itunes:duration>2824</itunes:duration>
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                <itunes:title>How to Scale Your Business Create More Freedom and Dominate Your Market (with Corey Quinn)</itunes:title>
                <title>How to Scale Your Business Create More Freedom and Dominate Your Market (with Corey Quinn)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Corey has 15 years of in-house agency experience, including as Scorpion&#39;s CMO, where he helped grow revenue from $20M to $150M in 6 years. He just published his bestselling book: </span><u>Anyone, Not Everyone: a Proven System for Agencies to Escape Founder-Led Sales</u><span>. Today, he helps digital agency founders scale revenue and profits with Deep Specialization.</span></p><p><span>He and Tom dive into strategies to escape the rut of founder-led sales. They also discuss Corey&#39;s bestselling book, which offers a proven system for agencies to escape founder-led sales and scale successfully.</span></p><p><span>Through real-life examples and practical advice, Corey teaches how to build a business by working on it rather than in it.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~00:57 Meet Today&#39;s Guest: Cory Quinn</p><p>~02:04 Understanding Founder-Led Sales</p><p>~03:52 The Importance of Systemizing Sales</p><p>~04:23 Challenges of Founder-Led Sales</p><p>~10:04 Benefits of Specializing in a Vertical Market</p><p>~16:36 Corey&#39;s Book: Anyone, Not Everyone</p><p>~23:26 Final Thoughts and Farewell</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1107664012</p><p><br></p><p>CONNECT WITH COREY</p><p>Book: <span>https://www.AnyoneNotEveryone.com</span></p><p><span>Social Media:</span></p><p><span>LinkedIn: https://www.linkedin.com/in/coreyquinn/</span></p><p><span>Facebook Page: https://www.facebook.com/coreyquinn</span></p><p><span>Instagram: https://www.instagram.com/coachcoreyquinn/</span></p><p><span>Youtube: https://www.youtube.com/@coreyquinninc</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Corey has 15 years of in-house agency experience, including as Scorpion&amp;#39;s CMO, where he helped grow revenue from $20M to $150M in 6 years. He just published his bestselling book: &lt;/span&gt;&lt;u&gt;Anyone, Not Everyone: a Proven System for Agencies to Escape Founder-Led Sales&lt;/u&gt;&lt;span&gt;. Today, he helps digital agency founders scale revenue and profits with Deep Specialization.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He and Tom dive into strategies to escape the rut of founder-led sales. They also discuss Corey&amp;#39;s bestselling book, which offers a proven system for agencies to escape founder-led sales and scale successfully.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Through real-life examples and practical advice, Corey teaches how to build a business by working on it rather than in it.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~00:57 Meet Today&amp;#39;s Guest: Cory Quinn&lt;/p&gt;&lt;p&gt;~02:04 Understanding Founder-Led Sales&lt;/p&gt;&lt;p&gt;~03:52 The Importance of Systemizing Sales&lt;/p&gt;&lt;p&gt;~04:23 Challenges of Founder-Led Sales&lt;/p&gt;&lt;p&gt;~10:04 Benefits of Specializing in a Vertical Market&lt;/p&gt;&lt;p&gt;~16:36 Corey&amp;#39;s Book: Anyone, Not Everyone&lt;/p&gt;&lt;p&gt;~23:26 Final Thoughts and Farewell&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1107664012&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH COREY&lt;/p&gt;&lt;p&gt;Book: &lt;span&gt;https://www.AnyoneNotEveryone.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: https://www.linkedin.com/in/coreyquinn/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook Page: https://www.facebook.com/coreyquinn&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: https://www.instagram.com/coachcoreyquinn/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Youtube: https://www.youtube.com/@coreyquinninc&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 06 Aug 2025 06:00:59 &#43;0000</pubDate>
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                <itunes:title>How to Use Storytelling to Connect at Work and at Home (with Annie Wyatt)</itunes:title>
                <title>How to Use Storytelling to Connect at Work and at Home (with Annie Wyatt)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Annie M. Wyatt is the author and illustrator of <u>A Horse in the Castle</u>. Her passion for creating children’s books stems from a lifelong love of reading, a joy that has continued into adulthood. As a mother of two young children, she has witnessed firsthand the magic a captivating book can bring to young minds. She currently leads a marketing team for a large corporation, though her greatest joy comes from sharing her books with children and reading to young audiences.</p><p>She and Tom discuss the critical role of storytelling in both business and children&#39;s literature, the art of empathy, and the power of metaphor and symbolism in storytelling. Annie shares her journey as a mom and marketer, her inventive strategies for book promotion, and valuable insights for business authors aiming to stand out in a crowded marketplace.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:58 The Power of Storytelling in Marketing and Children&#39;s Books</p><p>~05:44 Empathy in Storytelling</p><p>~11:41 Using Metaphors and Symbolism</p><p>~14:18 Marketing Your Book: Tips and Strategies</p><p>~20:26 Conclusion and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1105690020</p><p><br></p><p>CONNECT WITH ANNIE</p><p>Social Media:</p><p><span>Instagram: @anniemwyatt</span></p><p><span>TikTok: @listofbooks</span></p>]]></description>
                <content:encoded>&lt;p&gt;Annie M. Wyatt is the author and illustrator of &lt;u&gt;A Horse in the Castle&lt;/u&gt;. Her passion for creating children’s books stems from a lifelong love of reading, a joy that has continued into adulthood. As a mother of two young children, she has witnessed firsthand the magic a captivating book can bring to young minds. She currently leads a marketing team for a large corporation, though her greatest joy comes from sharing her books with children and reading to young audiences.&lt;/p&gt;&lt;p&gt;She and Tom discuss the critical role of storytelling in both business and children&amp;#39;s literature, the art of empathy, and the power of metaphor and symbolism in storytelling. Annie shares her journey as a mom and marketer, her inventive strategies for book promotion, and valuable insights for business authors aiming to stand out in a crowded marketplace.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:58 The Power of Storytelling in Marketing and Children&amp;#39;s Books&lt;/p&gt;&lt;p&gt;~05:44 Empathy in Storytelling&lt;/p&gt;&lt;p&gt;~11:41 Using Metaphors and Symbolism&lt;/p&gt;&lt;p&gt;~14:18 Marketing Your Book: Tips and Strategies&lt;/p&gt;&lt;p&gt;~20:26 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1105690020&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ANNIE&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: @anniemwyatt&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;TikTok: @listofbooks&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 30 Jul 2025 06:00:58 &#43;0000</pubDate>
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                <itunes:duration>1406</itunes:duration>
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                <itunes:title>How to Scale Your Brand with Performance Driven Marketing (with Nikki Lindgren)</itunes:title>
                <title>How to Scale Your Brand with Performance Driven Marketing (with Nikki Lindgren)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Nikki Lindgren, an agency founder and startup advisor, is reshaping the landscape of beauty and lifestyle brand marketing with a human-centric approach. Over two decades, she has left her mark on the strategies of more than 228 brands.</p><p>Nikki has overseen the management of over $100 million in digital media. Her extensive experience spans everything from search engine marketing and paid social to display advertising and influencer/blogger relationships.</p><p><span>She and Tom cover the distinctions and strategies of SEO and paid search, the evolving landscape of AI in marketing, and actionable insights for optimizing content to enhance brand visibility.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~02:31 Understanding Performance-Based Marketing</p><p>~06:27 The Role of SEO in Modern Marketing</p><p>~11:30 Leveraging AI for Business Growth</p><p>~15:29 Paid vs. Organic Search Strategies</p><p>~19:41 Practical Tips for Optimizing Content</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1103400165</p><p><br></p><p>CONNECT WITH NIKKI</p><p>LinkedIn: <a href="https://www.linkedin.com/company/18279521" rel="nofollow">https://www.linkedin.com/company/18279521</a></p><p>YouTube: <a href="https://www.youtube.com/@pennockco" rel="nofollow">https://www.youtube.com/@pennockco</a></p><p>TikTok: <a href="https://www.tiktok.com/@pennock.co" rel="nofollow">https://www.tiktok.com/@pennock.co</a></p><p>Instagram: <a href="https://www.instagram.com/we_are_pennock/" rel="nofollow">https://www.instagram.com/we_are_pennock/</a></p><p>Spotify: <a href="https://open.spotify.com/show/2eQek9af96Ouctyh8Zw9v7" rel="nofollow">https://open.spotify.com/show/2eQek9af96Ouctyh8Zw9v7</a></p>]]></description>
                <content:encoded>&lt;p&gt;Nikki Lindgren, an agency founder and startup advisor, is reshaping the landscape of beauty and lifestyle brand marketing with a human-centric approach. Over two decades, she has left her mark on the strategies of more than 228 brands.&lt;/p&gt;&lt;p&gt;Nikki has overseen the management of over $100 million in digital media. Her extensive experience spans everything from search engine marketing and paid social to display advertising and influencer/blogger relationships.&lt;/p&gt;&lt;p&gt;&lt;span&gt;She and Tom cover the distinctions and strategies of SEO and paid search, the evolving landscape of AI in marketing, and actionable insights for optimizing content to enhance brand visibility.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~02:31 Understanding Performance-Based Marketing&lt;/p&gt;&lt;p&gt;~06:27 The Role of SEO in Modern Marketing&lt;/p&gt;&lt;p&gt;~11:30 Leveraging AI for Business Growth&lt;/p&gt;&lt;p&gt;~15:29 Paid vs. Organic Search Strategies&lt;/p&gt;&lt;p&gt;~19:41 Practical Tips for Optimizing Content&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1103400165&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH NIKKI&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/company/18279521&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/18279521&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/@pennockco&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@pennockco&lt;/a&gt;&lt;/p&gt;&lt;p&gt;TikTok: &lt;a href=&#34;https://www.tiktok.com/@pennock.co&#34; rel=&#34;nofollow&#34;&gt;https://www.tiktok.com/@pennock.co&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/we_are_pennock/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/we_are_pennock/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Spotify: &lt;a href=&#34;https://open.spotify.com/show/2eQek9af96Ouctyh8Zw9v7&#34; rel=&#34;nofollow&#34;&gt;https://open.spotify.com/show/2eQek9af96Ouctyh8Zw9v7&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 23 Jul 2025 06:00:06 &#43;0000</pubDate>
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                <itunes:title>How to Laugh, Breath and Thrive Through Business Stress (Pete Alexander)</itunes:title>
                <title>How to Laugh, Breath and Thrive Through Business Stress (Pete Alexander)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Professor Pete Alexander is the President of the greatest interior landscaping company in the San Francisco Bay Area - Office Plants by Everything Grows. In addition, he has served as an adjunct college professor for several universities, where he has helped inspire thousands of students to develop and apply key concepts of marketing specifically to their area of interest. He&#39;s also a TEDx speaker and best-selling author on reducing stress - helping transform burned out workers into engaged employees. Lastly, but certainly not least, he is a certified Laughter Yoga Ambassador and improv comedy cast member, supporting his community to laugh more and stress less.</p><p>﻿He and Tom <span>discuss the power of laughter on managing business stress, overcoming rejection, and combating toxic perfectionism.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~02:10 The Power of Laughter in Overcoming Rejection</p><p>~05:31 Laughter as Medicine: Physical and Mental Benefits</p><p>~15:25 Discovering Laughter Yoga</p><p>~20:58 Seattle and Yoga Laughter Club</p><p>~21:44 Toxic Perfectionism: A Personal Journey</p><p>~25:48 Overcoming Toxic Perfectionism</p><p>~34:01 The Power of Focus and Avoiding Multitasking</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1101521732</p><p><br></p><p>CONNECT WITH PETE</p><p>Website: <a href="https://petealexander.com/" rel="nofollow">https://petealexander.com</a></p><p><span>Social Media:</span></p><p>LinkedIn: https://www.linkedin.com/in/petealexander/</p><p>YouTube: https://www.youtube.com/channel/UCHHO6IiWyn56aURq585fxVA</p><p>Instagram: https://instagram.com/stressexpert</p><p>Facebook: https://www.facebook.com/stressexpert</p>]]></description>
                <content:encoded>&lt;p&gt;Professor Pete Alexander is the President of the greatest interior landscaping company in the San Francisco Bay Area - Office Plants by Everything Grows. In addition, he has served as an adjunct college professor for several universities, where he has helped inspire thousands of students to develop and apply key concepts of marketing specifically to their area of interest. He&amp;#39;s also a TEDx speaker and best-selling author on reducing stress - helping transform burned out workers into engaged employees. Lastly, but certainly not least, he is a certified Laughter Yoga Ambassador and improv comedy cast member, supporting his community to laugh more and stress less.&lt;/p&gt;&lt;p&gt;﻿He and Tom &lt;span&gt;discuss the power of laughter on managing business stress, overcoming rejection, and combating toxic perfectionism.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~02:10 The Power of Laughter in Overcoming Rejection&lt;/p&gt;&lt;p&gt;~05:31 Laughter as Medicine: Physical and Mental Benefits&lt;/p&gt;&lt;p&gt;~15:25 Discovering Laughter Yoga&lt;/p&gt;&lt;p&gt;~20:58 Seattle and Yoga Laughter Club&lt;/p&gt;&lt;p&gt;~21:44 Toxic Perfectionism: A Personal Journey&lt;/p&gt;&lt;p&gt;~25:48 Overcoming Toxic Perfectionism&lt;/p&gt;&lt;p&gt;~34:01 The Power of Focus and Avoiding Multitasking&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1101521732&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH PETE&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://petealexander.com/&#34; rel=&#34;nofollow&#34;&gt;https://petealexander.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/petealexander/&lt;/p&gt;&lt;p&gt;YouTube: https://www.youtube.com/channel/UCHHO6IiWyn56aURq585fxVA&lt;/p&gt;&lt;p&gt;Instagram: https://instagram.com/stressexpert&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/stressexpert&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 16 Jul 2025 06:00:51 &#43;0000</pubDate>
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                <itunes:duration>2542</itunes:duration>
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                <itunes:title>How to Capture Attention and Loyalty Through High Octane Storytelling (with Ondar Tarlow)</itunes:title>
                <title>How to Capture Attention and Loyalty Through High Octane Storytelling (with Ondar Tarlow)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Over his 20 career, Ondar Tarlow has worked with both industry leaders and nonprofits to solve complex marketing challenges with measurable results. <span>He’s known for engaging audiences through data-driven insights and witty, creative storytelling to achieve results. </span>Now he uses his experience to help companies supercharge their marketing and drive real growth with bold, unforgettable strategies.</p><p>In this episode, he and Tom discuss how to understand data, craft compelling stories, and harness the rising power of AI to enhance marketing strategies while maintaining brand integrity. </p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~02:38 Blending Data-Driven Insights with Creative Storytelling</p><p>~04:14 Simplifying Complex Concepts Through Storytelling</p><p>~13:39 The Role of AI in Modern Marketing</p><p>~23:33 Community Impact and Brand Strategy</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1099814962</p><p><br></p><p>CONNECT WITH ONDAR</p><p>LinkedIn: <span>linkedin.com/in/ondar</span></p>]]></description>
                <content:encoded>&lt;p&gt;Over his 20 career, Ondar Tarlow has worked with both industry leaders and nonprofits to solve complex marketing challenges with measurable results. &lt;span&gt;He’s known for engaging audiences through data-driven insights and witty, creative storytelling to achieve results. &lt;/span&gt;Now he uses his experience to help companies supercharge their marketing and drive real growth with bold, unforgettable strategies.&lt;/p&gt;&lt;p&gt;In this episode, he and Tom discuss how to understand data, craft compelling stories, and harness the rising power of AI to enhance marketing strategies while maintaining brand integrity. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~02:38 Blending Data-Driven Insights with Creative Storytelling&lt;/p&gt;&lt;p&gt;~04:14 Simplifying Complex Concepts Through Storytelling&lt;/p&gt;&lt;p&gt;~13:39 The Role of AI in Modern Marketing&lt;/p&gt;&lt;p&gt;~23:33 Community Impact and Brand Strategy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1099814962&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ONDAR&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;span&gt;linkedin.com/in/ondar&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 09 Jul 2025 06:00:23 &#43;0000</pubDate>
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                <itunes:duration>1921</itunes:duration>
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                <itunes:title>How to Turn Your Message Into Goal (with Chris Silvestri)</itunes:title>
                <title>How to Turn Your Message Into Goal (with Chris Silvestri)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Chris is the Conversion Alchemist. A SaaS message-market fit specialist and conversion copywriter, he worked for 10 years as a software engineer in industrial automation. Then he took a sharp turn to enter the digital marketing world as UX lead at the usability testing startup Conversion Crimes (and previously at the conversion design agency Zeda Labs). Chris has been working as a copywriter and CRO specialist for online brands since 2016.</span></p><p>Tom and Chris discuss his expertise in combining great copywriting, user experience (UX) design, and psychology to boost conversions. They highlight the importance of understanding your audience&#39;s journey, prioritizing clear calls to action, and using contextual social proof. This episode is a goldmine for anyone looking to refine their marketing strategies and better connect with their audience.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>02:33 The Magic of Great Copywriting</p><p>05:36 Understanding User Experience (UX)</p><p>17:52 The Psychology of Persuasion</p><p>24:21 Combining Copy, UX, and Psychology for Success</p><p>26:02 Leveraging AI in Marketing</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1098011042</p><p><br></p><p>CONNECT WITH CHRIS</p><p>Website: <a href="https://conversionalchemy.net/newsletter" rel="nofollow">https://conversionalchemy.net/newsletter</a></p><p>Social Media:</p><p><span>X (Twitter) - </span><a href="https://x.com/silvestrichris" rel="nofollow">https://x.com/silvestrichris</a></p><p><span>IG - </span><a href="https://www.instagram.com/hellyeschris/" rel="nofollow">https://www.instagram.com/hellyeschris/</a></p><p><span>Youtube - </span><a href="https://www.youtube.com/channel/UCEYbTggZWc4f3nmy0NxAYQQ" rel="nofollow">https://www.youtube.com/channel/UCEYbTggZWc4f3nmy0NxAYQQ</a></p><p><span>LinkedIn - </span><a href="https://www.linkedin.com/in/christophersilvestri" rel="nofollow">https://www.linkedin.com/in/christophersilvestri</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Chris is the Conversion Alchemist. A SaaS message-market fit specialist and conversion copywriter, he worked for 10 years as a software engineer in industrial automation. Then he took a sharp turn to enter the digital marketing world as UX lead at the usability testing startup Conversion Crimes (and previously at the conversion design agency Zeda Labs). Chris has been working as a copywriter and CRO specialist for online brands since 2016.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;Tom and Chris discuss his expertise in combining great copywriting, user experience (UX) design, and psychology to boost conversions. They highlight the importance of understanding your audience&amp;#39;s journey, prioritizing clear calls to action, and using contextual social proof. This episode is a goldmine for anyone looking to refine their marketing strategies and better connect with their audience.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;02:33 The Magic of Great Copywriting&lt;/p&gt;&lt;p&gt;05:36 Understanding User Experience (UX)&lt;/p&gt;&lt;p&gt;17:52 The Psychology of Persuasion&lt;/p&gt;&lt;p&gt;24:21 Combining Copy, UX, and Psychology for Success&lt;/p&gt;&lt;p&gt;26:02 Leveraging AI in Marketing&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1098011042&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CHRIS&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://conversionalchemy.net/newsletter&#34; rel=&#34;nofollow&#34;&gt;https://conversionalchemy.net/newsletter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;&lt;span&gt;X (Twitter) - &lt;/span&gt;&lt;a href=&#34;https://x.com/silvestrichris&#34; rel=&#34;nofollow&#34;&gt;https://x.com/silvestrichris&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;IG - &lt;/span&gt;&lt;a href=&#34;https://www.instagram.com/hellyeschris/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/hellyeschris/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Youtube - &lt;/span&gt;&lt;a href=&#34;https://www.youtube.com/channel/UCEYbTggZWc4f3nmy0NxAYQQ&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCEYbTggZWc4f3nmy0NxAYQQ&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn - &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/christophersilvestri&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/christophersilvestri&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 02 Jul 2025 06:00:25 &#43;0000</pubDate>
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                <itunes:title>How to Use Video to Shorten Sales Cycles and Close More Deals (with Robert Weiss)</itunes:title>
                <title>How to Use Video to Shorten Sales Cycles and Close More Deals (with Robert Weiss)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Robert is the President of MultiVision Digital and has over 20+ years of background in video marketing, Saas-based marketing, and sales tactics. MultiVision Digital provides the full spectrum of video strategy, video production and video marketing services that businesses need to drive action across the entire buyer&#39;s journey. They&#39;ve produced over 1600+ business videos since inception.</p><p>In this episode, Tom and Robert get into the importance of focusing on messaging over visuals, integrating video into different business objectives, creating a library of video content, and practical tips for producing effective videos. Robert emphasizes the importance of showing up as human and transparent in video content while sharing actionable advice for both beginners and experienced marketers.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:51 The Importance of Video in Today&#39;s Business</p><p>~03:51 How Video Shortens the Sales Cycle</p><p>~08:55 Building a Library of Effective Sales Videos</p><p>~12:02 Marketing vs. Sales: Defining the Distinction</p><p>~17:50 Creating Effective and Human-Centric Videos</p><p>~23:01 Working with Multi Vision Digital</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1095155731</p><p><br></p><p>CONNECT WITH ROBERT</p><p>Website: <a href="https://multivisiondigital.com/" rel="nofollow">https://multivisiondigital.com/</a></p><p>Website: <a href="https://multivisioncreative.com/" rel="nofollow">https://multivisioncreative.com/</a></p><p>For more info on video strategy and video marketing visit:</p><p>https://multivisiondigital.com/</p><p>https://multivisioncreative.com/</p><p>https://videoformanufacturing.com/</p><p>Social Media:</p><p>Facebook: <a href="https://www.facebook.com/NYCOnlineVideoProduction" rel="nofollow">https://www.facebook.com/NYCOnlineVideoProduction</a></p><p>X: <a href="https://twitter.com/nycvideomktg" rel="nofollow">https://twitter.com/nycvideomktg</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/multivision-digital/" rel="nofollow">https://www.linkedin.com/company/multivision-digital/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/robertweissnyc/" rel="nofollow">https://www.linkedin.com/in/robertweissnyc/</a></p><p>YouTube: <a href="https://www.youtube.com/user/MVProductionsNYC" rel="nofollow">https://www.youtube.com/user/MVProductionsNYC</a></p>]]></description>
                <content:encoded>&lt;p&gt;Robert is the President of MultiVision Digital and has over 20&#43; years of background in video marketing, Saas-based marketing, and sales tactics. MultiVision Digital provides the full spectrum of video strategy, video production and video marketing services that businesses need to drive action across the entire buyer&amp;#39;s journey. They&amp;#39;ve produced over 1600&#43; business videos since inception.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Robert get into the importance of focusing on messaging over visuals, integrating video into different business objectives, creating a library of video content, and practical tips for producing effective videos. Robert emphasizes the importance of showing up as human and transparent in video content while sharing actionable advice for both beginners and experienced marketers.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:51 The Importance of Video in Today&amp;#39;s Business&lt;/p&gt;&lt;p&gt;~03:51 How Video Shortens the Sales Cycle&lt;/p&gt;&lt;p&gt;~08:55 Building a Library of Effective Sales Videos&lt;/p&gt;&lt;p&gt;~12:02 Marketing vs. Sales: Defining the Distinction&lt;/p&gt;&lt;p&gt;~17:50 Creating Effective and Human-Centric Videos&lt;/p&gt;&lt;p&gt;~23:01 Working with Multi Vision Digital&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1095155731&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ROBERT&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://multivisiondigital.com/&#34; rel=&#34;nofollow&#34;&gt;https://multivisiondigital.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://multivisioncreative.com/&#34; rel=&#34;nofollow&#34;&gt;https://multivisioncreative.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;For more info on video strategy and video marketing visit:&lt;/p&gt;&lt;p&gt;https://multivisiondigital.com/&lt;/p&gt;&lt;p&gt;https://multivisioncreative.com/&lt;/p&gt;&lt;p&gt;https://videoformanufacturing.com/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/NYCOnlineVideoProduction&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/NYCOnlineVideoProduction&lt;/a&gt;&lt;/p&gt;&lt;p&gt;X: &lt;a href=&#34;https://twitter.com/nycvideomktg&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/nycvideomktg&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/company/multivision-digital/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/multivision-digital/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/robertweissnyc/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/robertweissnyc/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/user/MVProductionsNYC&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/user/MVProductionsNYC&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Turn Sparks of Purpose Into Brush Fires of Impact (with JR Rennie)</itunes:title>
                <title>How to Turn Sparks of Purpose Into Brush Fires of Impact (with JR Rennie)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>After founding and running a business software company for nearly 40 years, JR thought he was going to ride off into the sunset and retire. Instead, he started the BrushFires Ministry, using his ability to build unified teams to help others discover their strengths and weaknesses.</p><p>In this episode, JR shares his journey from running a successful business software company to responding to a deeper calling in 2015. He highlights how he uses psychometric assessments to help individuals and organizations uncover their strengths and serve with authenticity.</p><p>He and Tom also discuss discovering one’s purpose, the impact of ministry in both business and personal life, and the transformative power of storytelling. Whether you’re a devout Christian or from a different faith background, this episode offers valuable insights into finding passion and purpose in your life and work.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>1:07 JR&#39;s Journey From Business to Ministry</p><p>03:14 The Turning Point From Challenges to New Beginnings</p><p>05:17 Discovering Psychometric Assessments</p><p>07:43 The Birth of Brush Fires Ministry</p><p>09:52 The Broader Concept of Ministry</p><p>15:44 Marketing as Ministry</p><p>17:36 Finding Joy in Purpose and Obedience</p><p>26:26 How to Connect with JR and His Work</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1093008742</p><p><br></p><p>CONNECT WITH JR</p><p>Website: <a href="https://www.brushfires-digital.com/" rel="nofollow">https://www.brushfires-digital.com</a></p><p>Book: <a href="https://www.brushfires-digital.com/user-access" rel="nofollow">https://www.BrushFires-Digital.com/user-access</a></p><p>Social Media</p><p>Linkedin: <a href="https://www.linkedin.com/in/john-j-rennie/" rel="nofollow">https://www.linkedin.com/in/john-j-rennie/</a></p><p>Instagram: <a href="https://www.instagram.com/brushfires.ministry/" rel="nofollow">https://www.instagram.com/brushfires.ministry/</a></p><p>Facebook: <a href="https://www.facebook.com/groups/430555434394373" rel="nofollow">https://www.facebook.com/groups/430555434394373</a></p><p>YouTube: <a href="https://www.youtube.com/@BrushFiresMinistry" rel="nofollow">https://www.youtube.com/@BrushFiresMinistry</a></p>]]></description>
                <content:encoded>&lt;p&gt;After founding and running a business software company for nearly 40 years, JR thought he was going to ride off into the sunset and retire. Instead, he started the BrushFires Ministry, using his ability to build unified teams to help others discover their strengths and weaknesses.&lt;/p&gt;&lt;p&gt;In this episode, JR shares his journey from running a successful business software company to responding to a deeper calling in 2015. He highlights how he uses psychometric assessments to help individuals and organizations uncover their strengths and serve with authenticity.&lt;/p&gt;&lt;p&gt;He and Tom also discuss discovering one’s purpose, the impact of ministry in both business and personal life, and the transformative power of storytelling. Whether you’re a devout Christian or from a different faith background, this episode offers valuable insights into finding passion and purpose in your life and work.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;1:07 JR&amp;#39;s Journey From Business to Ministry&lt;/p&gt;&lt;p&gt;03:14 The Turning Point From Challenges to New Beginnings&lt;/p&gt;&lt;p&gt;05:17 Discovering Psychometric Assessments&lt;/p&gt;&lt;p&gt;07:43 The Birth of Brush Fires Ministry&lt;/p&gt;&lt;p&gt;09:52 The Broader Concept of Ministry&lt;/p&gt;&lt;p&gt;15:44 Marketing as Ministry&lt;/p&gt;&lt;p&gt;17:36 Finding Joy in Purpose and Obedience&lt;/p&gt;&lt;p&gt;26:26 How to Connect with JR and His Work&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1093008742&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JR&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.brushfires-digital.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.brushfires-digital.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://www.brushfires-digital.com/user-access&#34; rel=&#34;nofollow&#34;&gt;https://www.BrushFires-Digital.com/user-access&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;Linkedin: &lt;a href=&#34;https://www.linkedin.com/in/john-j-rennie/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/john-j-rennie/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/brushfires.ministry/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/brushfires.ministry/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/groups/430555434394373&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/groups/430555434394373&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/@BrushFiresMinistry&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/@BrushFiresMinistry&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Jun 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Use a Marketing VA to Free Your Time and Grow Your Business (with Kirsten Graham)</itunes:title>
                <title>How to Use a Marketing VA to Free Your Time and Grow Your Business (with Kirsten Graham)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Kirsten understands that time is the most valuable asset for business owners. That&#39;s why she helps them transition from being invisible to gaining visibility with the right audiences. Through strategic video marketing and podcast guesting, Kirsten empowers business owners to build authority and generate quality leads. Plus, with the support of a VA, business owners can free up their time to focus on growing their income.</span></p><p><span>In this episode they delve into the &#39;invisible problem&#39; many business owners face, the power of video content for local SEO and client engagement, and how a marketing VA (Virtual Assistant) can streamline content creation. Kirsten also tackles common objections to hiring VAs, such as the time needed for training and concerns about quality, ultimately demonstrating how delegating content tasks can free up business owners to focus on growth. Practical insights and resources are shared for those looking to enhance their marketing efforts.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~01:44 The Invisible Problem in Business</p><p>~02:16 The Power of Video and Podcasting</p><p>~08:15 Leveraging Virtual Assistants for Business Growth</p><p>~09:28 Creating and Repurposing Content</p><p>~16:49 Overcoming Objections to Hiring VAs</p><p>~21:13 Kirsten&#39;s Services and Final Thoughts</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1091098692</p><p><br></p><p>CONNECT WITH KIRSTEN</p><p><span>Website: </span><a href="https://sixfigurebusinesscoaching.com/" rel="nofollow">https://sixfigurebusinesscoaching.com/</a></p><p>Free Gift: <span>Double Your Income with a Marketing VA: </span><a href="https://outsourcingforbosses.com/" rel="nofollow">https://outsourcingforbosses.com</a></p><p><span>Social Media:</span></p><p><span>YouTube: </span><a href="https://youtube.com/@sixfigurebusinesscoaching" rel="nofollow">https://youtube.com/@sixfigurebusinesscoaching</a></p><p><span>Facebook Page: </span><a href="https://www.facebook.com/SixFigureBusinessCoaching" rel="nofollow">https://www.facebook.com/SixFigureBusinessCoaching</a></p><p><span>Facebook: </span><a href="https://www.facebook.com/kirsten.graham.3517" rel="nofollow">https://www.facebook.com/kirsten.graham.3517</a></p><p><span>LinkedIn: </span><a href="https://www.linkedin.com/in/kirstengrahamsfbc/" rel="nofollow">https://www.linkedin.com/in/kirstengrahamsfbc/</a></p><p><span>Instagram: </span><a href="https://www.instagram.com/sfbizcoaching/" rel="nofollow">https://www.instagram.com/sfbizcoaching/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Kirsten understands that time is the most valuable asset for business owners. That&amp;#39;s why she helps them transition from being invisible to gaining visibility with the right audiences. Through strategic video marketing and podcast guesting, Kirsten empowers business owners to build authority and generate quality leads. Plus, with the support of a VA, business owners can free up their time to focus on growing their income.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode they delve into the &amp;#39;invisible problem&amp;#39; many business owners face, the power of video content for local SEO and client engagement, and how a marketing VA (Virtual Assistant) can streamline content creation. Kirsten also tackles common objections to hiring VAs, such as the time needed for training and concerns about quality, ultimately demonstrating how delegating content tasks can free up business owners to focus on growth. Practical insights and resources are shared for those looking to enhance their marketing efforts.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~01:44 The Invisible Problem in Business&lt;/p&gt;&lt;p&gt;~02:16 The Power of Video and Podcasting&lt;/p&gt;&lt;p&gt;~08:15 Leveraging Virtual Assistants for Business Growth&lt;/p&gt;&lt;p&gt;~09:28 Creating and Repurposing Content&lt;/p&gt;&lt;p&gt;~16:49 Overcoming Objections to Hiring VAs&lt;/p&gt;&lt;p&gt;~21:13 Kirsten&amp;#39;s Services and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1091098692&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KIRSTEN&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: &lt;/span&gt;&lt;a href=&#34;https://sixfigurebusinesscoaching.com/&#34; rel=&#34;nofollow&#34;&gt;https://sixfigurebusinesscoaching.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Free Gift: &lt;span&gt;Double Your Income with a Marketing VA: &lt;/span&gt;&lt;a href=&#34;https://outsourcingforbosses.com/&#34; rel=&#34;nofollow&#34;&gt;https://outsourcingforbosses.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: &lt;/span&gt;&lt;a href=&#34;https://youtube.com/@sixfigurebusinesscoaching&#34; rel=&#34;nofollow&#34;&gt;https://youtube.com/@sixfigurebusinesscoaching&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook Page: &lt;/span&gt;&lt;a href=&#34;https://www.facebook.com/SixFigureBusinessCoaching&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/SixFigureBusinessCoaching&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: &lt;/span&gt;&lt;a href=&#34;https://www.facebook.com/kirsten.graham.3517&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/kirsten.graham.3517&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/kirstengrahamsfbc/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/kirstengrahamsfbc/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: &lt;/span&gt;&lt;a href=&#34;https://www.instagram.com/sfbizcoaching/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/sfbizcoaching/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Jun 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Train Cyber Savvy Teams Without Shame or Shock Collars (with Craig Taylor)</itunes:title>
                <title>How to Train Cyber Savvy Teams Without Shame or Shock Collars (with Craig Taylor)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Craig Taylor, CISSP, is the co-founder of CyberHoot, a cybersecurity training company focused on teaching cyber literacy to SMBs, MSPs, Enterprises, and Educators. With over 30 years of cyber experience, Craig integrates his background in psychology and positive reinforcement techniques to build effective cyber literacy programs that change behaviors. His approach helps learners develop secure digital habits.</span></p><p><span>In this episode, Tom and Craig discuss the importance of preventing cyber threats through education and positive reinforcement, drawing analogies from various fields including sports coaching. They highlight the pervasive threat of cybercrime and offer valuable resources for businesses and individuals to improve their own cybersecurity.</span></p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~02:29 The Psychology Behind Cyber Hoot&#39;s Training</p><p>~04:55 Challenges and Innovations in Cybersecurity Training</p><p>~05:57 Positive Reinforcement in Cybersecurity</p><p>~09:25 Empirical Evidence and Future Studies</p><p>~12:43 Patenting a New Approach</p><p>~16:14 Applying Cybersecurity Lessons to Coaching and Consulting</p><p>~20:13 The Reality of Cyber Threats</p><p>~22:35 The Challenge of Cyber Insurance</p><p>~23:54 Real-Life Cybersecurity Incidents</p><p>~24:09 Overcoming Cybersecurity Fears</p><p>~25:44 Cybersecurity Awareness and Education</p><p>~26:55 Free Cybersecurity Resources</p><p>~28:47 Positive and Negative Reinforcement in Marketing</p><p>~31:10 The Importance of Cyber Literacy</p><p>~37:56 The Growing Threat of Cybercrime</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1089219928</p><p><br></p><p>CONNECT WITH CRAIG</p><p>Website: <a href="https://cyberhoot.com/" rel="nofollow">https://cyberhoot.com/</a></p><p>Social Media:</p><p><a href="https://www.linkedin.com/in/craigmtaylor/" rel="nofollow">https://www.linkedin.com/in/craigmtaylor/</a></p><p><a href="https://www.linkedin.com/company/cyberhoot/" rel="nofollow">https://www.linkedin.com/company/cyberhoot/</a></p><p><a href="https://twitter.com/CyberHoots" rel="nofollow">https://twitter.com/CyberHoots</a></p><p><a href="https://www.facebook.com/CyberHoot/" rel="nofollow">https://www.facebook.com/CyberHoot/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Craig Taylor, CISSP, is the co-founder of CyberHoot, a cybersecurity training company focused on teaching cyber literacy to SMBs, MSPs, Enterprises, and Educators. With over 30 years of cyber experience, Craig integrates his background in psychology and positive reinforcement techniques to build effective cyber literacy programs that change behaviors. His approach helps learners develop secure digital habits.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode, Tom and Craig discuss the importance of preventing cyber threats through education and positive reinforcement, drawing analogies from various fields including sports coaching. They highlight the pervasive threat of cybercrime and offer valuable resources for businesses and individuals to improve their own cybersecurity.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~02:29 The Psychology Behind Cyber Hoot&amp;#39;s Training&lt;/p&gt;&lt;p&gt;~04:55 Challenges and Innovations in Cybersecurity Training&lt;/p&gt;&lt;p&gt;~05:57 Positive Reinforcement in Cybersecurity&lt;/p&gt;&lt;p&gt;~09:25 Empirical Evidence and Future Studies&lt;/p&gt;&lt;p&gt;~12:43 Patenting a New Approach&lt;/p&gt;&lt;p&gt;~16:14 Applying Cybersecurity Lessons to Coaching and Consulting&lt;/p&gt;&lt;p&gt;~20:13 The Reality of Cyber Threats&lt;/p&gt;&lt;p&gt;~22:35 The Challenge of Cyber Insurance&lt;/p&gt;&lt;p&gt;~23:54 Real-Life Cybersecurity Incidents&lt;/p&gt;&lt;p&gt;~24:09 Overcoming Cybersecurity Fears&lt;/p&gt;&lt;p&gt;~25:44 Cybersecurity Awareness and Education&lt;/p&gt;&lt;p&gt;~26:55 Free Cybersecurity Resources&lt;/p&gt;&lt;p&gt;~28:47 Positive and Negative Reinforcement in Marketing&lt;/p&gt;&lt;p&gt;~31:10 The Importance of Cyber Literacy&lt;/p&gt;&lt;p&gt;~37:56 The Growing Threat of Cybercrime&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1089219928&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CRAIG&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://cyberhoot.com/&#34; rel=&#34;nofollow&#34;&gt;https://cyberhoot.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/craigmtaylor/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/craigmtaylor/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/cyberhoot/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/cyberhoot/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/CyberHoots&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/CyberHoots&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/CyberHoot/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/CyberHoot/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Jun 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Lead with Kind Candor and Unshakable Confidence (with Mark Aylward)</itunes:title>
                <title>How to Lead with Kind Candor and Unshakable Confidence (with Mark Aylward)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Mark started as an entrepreneur who founded two staffing companies he later exited successfully for 7 figures each. Today, he channels his 35 years of experience into teaching, coaching, speaking, and developing courses aimed at helping others find their purpose in life. His unique approach, characterized by humanity, empathetic communication, and “kind” candor, has helped him change hundreds of lives.</p><p>Mark shares his philosophy of &#39;kind candor&#39; and how it plays a crucial role in building communication skills and confidence. Drawing from his extensive experience and personal anecdotes, including his unique journey as a single parent and successful entrepreneur, Mark provides valuable insights into how clear communication and honest feedback can lead to personal and professional growth. </p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~02:14 The Concept of Kind Candor</p><p>~07:43 Mark&#39;s Personal Journey and Family Influence</p><p>~12:51 From Personal Lessons to Professional Coaching</p><p>~20:13 The Power of Confidence</p><p>~20:33 Building Communication Skills</p><p>~21:37 The Role of Questions</p><p>~24:28 Kind Candor in Coaching</p><p>~30:18 Challenges in Leadership</p><p>~36:00 Connecting with Mark Aylward</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1086678242</p><p><br></p><p>CONNECT WITH MARK</p><p>Website: <a href="https://www.7pillarsglobal.com/" rel="nofollow">https://www.7pillarsglobal.com/</a></p><p>Free Workbook: <a href="https://drive.google.com/file/d/1QZe0MbJr7fb3_qwoY8pGfc0i663g9iXg/view?usp=drive_link" rel="nofollow">https://drive.google.com/file/d/1QZe0MbJr7fb3_qwoY8pGfc0i663g9iXg/view?usp=drive_link</a></p>]]></description>
                <content:encoded>&lt;p&gt;Mark started as an entrepreneur who founded two staffing companies he later exited successfully for 7 figures each. Today, he channels his 35 years of experience into teaching, coaching, speaking, and developing courses aimed at helping others find their purpose in life. His unique approach, characterized by humanity, empathetic communication, and “kind” candor, has helped him change hundreds of lives.&lt;/p&gt;&lt;p&gt;Mark shares his philosophy of &amp;#39;kind candor&amp;#39; and how it plays a crucial role in building communication skills and confidence. Drawing from his extensive experience and personal anecdotes, including his unique journey as a single parent and successful entrepreneur, Mark provides valuable insights into how clear communication and honest feedback can lead to personal and professional growth. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~02:14 The Concept of Kind Candor&lt;/p&gt;&lt;p&gt;~07:43 Mark&amp;#39;s Personal Journey and Family Influence&lt;/p&gt;&lt;p&gt;~12:51 From Personal Lessons to Professional Coaching&lt;/p&gt;&lt;p&gt;~20:13 The Power of Confidence&lt;/p&gt;&lt;p&gt;~20:33 Building Communication Skills&lt;/p&gt;&lt;p&gt;~21:37 The Role of Questions&lt;/p&gt;&lt;p&gt;~24:28 Kind Candor in Coaching&lt;/p&gt;&lt;p&gt;~30:18 Challenges in Leadership&lt;/p&gt;&lt;p&gt;~36:00 Connecting with Mark Aylward&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1086678242&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MARK&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.7pillarsglobal.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.7pillarsglobal.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Free Workbook: &lt;a href=&#34;https://drive.google.com/file/d/1QZe0MbJr7fb3_qwoY8pGfc0i663g9iXg/view?usp=drive_link&#34; rel=&#34;nofollow&#34;&gt;https://drive.google.com/file/d/1QZe0MbJr7fb3_qwoY8pGfc0i663g9iXg/view?usp=drive_link&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 28 May 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Package your Expertise and Get Paid to Share It (with Ralph Velasco)</itunes:title>
                <title>How to Package your Expertise and Get Paid to Share It (with Ralph Velasco)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Ralph Velasco has been a full-time travel photographer and international tour organizer for 16+ years, having created and led over 120 highly-rated international tours in well over 30 countries on 7 continents (plus over 100 domestic tours in the U.S.)</span></p><p><span>He&#39;s spoken all over the world and in the U.S. at the Travel &amp; Adventure Shows and the New York Times Travel Show, as well as travel blogger conferences (in Spain, Sweden, Israel, and Ireland) and the IOETI digital marketing conference in Cairo, Egypt (see more at </span><a href="https://continentaldrifter.co/speaking/)" rel="nofollow">https://continentaldrifter.co/speaking/)</a></p><p><span>When not traveling, Ralph is based in Chicago. However, he&#39;s been location-independent for 11+ years and traditionally spends anywhere from 8 - 9 months on the road internationally scouting and leading his tours.</span></p><p>Tom and Ralph <span>dive into the importance of mindful travel and putting the experience above everything else, offering valuable insights for aspiring travel entrepreneurs and travelers alike.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~02:15 Ralph&#39;s Journey from Restaurant Owner to Travel Photographer</p><p>~03:27 The Dawn of Digital Photography and New Beginnings</p><p>~05:10 Building a Photography Business in California</p><p>~06:48 From Hobby to Full-Time Travel Photography</p><p>~09:09 Teaching Photography and Organizing Tours</p><p>~10:42 Evolving the Travel Business</p><p>~17:24 Crafting Unique Travel Experiences</p><p>~20:18 Using Content to Attract Clients</p><p>~20:49 Building a Personal Brand for Travel Tours</p><p>~22:53 The Importance of Personal Connection in Business</p><p>~24:31 Creating a Community Before the Trip</p><p>~25:11 Introducing the Tour Organizer Training Course</p><p>~26:50 Target Audiences and Learning More</p><p>~30:02 The Mindful and Intentional Traveler Series</p><p>~36:30 Final Thoughts and Travel Philosophy</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1085885201</p><p><br></p><p>CONNECT WITH RALPH</p><p>Website: <a href="https://continentaldrifter.co/" rel="nofollow">https://continentaldrifter.co</a></p><p>Books:</p><p>The Cultural Etiquette Handbook (FREE): <a href="https://tinyurl.com/etiquetteebook" rel="nofollow">https://tinyurl.com/etiquetteebook</a></p><p><span>How to Be a Mindful Traveler Using Your 5+ Senses (</span><a href="https://www.amazon.com/gp/product/B0DFM2P87D)" rel="nofollow">https://www.amazon.com/gp/product/B0DFM2P87D)</a></p><p><span>Travel Activity Book for Adults: GRATITUDES Edition (</span><a href="https://www.amazon.com/gp/product/B0D3MKB1TP)" rel="nofollow">https://www.amazon.com/gp/product/B0D3MKB1TP)</a></p><p><span>60 AFFIRMATIONS for Travel (</span><a href="https://www.amazon.com/dp/B0CQPLBM6T)" rel="nofollow">https://www.amazon.com/dp/B0CQPLBM6T)</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Ralph Velasco has been a full-time travel photographer and international tour organizer for 16&#43; years, having created and led over 120 highly-rated international tours in well over 30 countries on 7 continents (plus over 100 domestic tours in the U.S.)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He&amp;#39;s spoken all over the world and in the U.S. at the Travel &amp;amp; Adventure Shows and the New York Times Travel Show, as well as travel blogger conferences (in Spain, Sweden, Israel, and Ireland) and the IOETI digital marketing conference in Cairo, Egypt (see more at &lt;/span&gt;&lt;a href=&#34;https://continentaldrifter.co/speaking/)&#34; rel=&#34;nofollow&#34;&gt;https://continentaldrifter.co/speaking/)&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When not traveling, Ralph is based in Chicago. However, he&amp;#39;s been location-independent for 11&#43; years and traditionally spends anywhere from 8 - 9 months on the road internationally scouting and leading his tours.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;Tom and Ralph &lt;span&gt;dive into the importance of mindful travel and putting the experience above everything else, offering valuable insights for aspiring travel entrepreneurs and travelers alike.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~02:15 Ralph&amp;#39;s Journey from Restaurant Owner to Travel Photographer&lt;/p&gt;&lt;p&gt;~03:27 The Dawn of Digital Photography and New Beginnings&lt;/p&gt;&lt;p&gt;~05:10 Building a Photography Business in California&lt;/p&gt;&lt;p&gt;~06:48 From Hobby to Full-Time Travel Photography&lt;/p&gt;&lt;p&gt;~09:09 Teaching Photography and Organizing Tours&lt;/p&gt;&lt;p&gt;~10:42 Evolving the Travel Business&lt;/p&gt;&lt;p&gt;~17:24 Crafting Unique Travel Experiences&lt;/p&gt;&lt;p&gt;~20:18 Using Content to Attract Clients&lt;/p&gt;&lt;p&gt;~20:49 Building a Personal Brand for Travel Tours&lt;/p&gt;&lt;p&gt;~22:53 The Importance of Personal Connection in Business&lt;/p&gt;&lt;p&gt;~24:31 Creating a Community Before the Trip&lt;/p&gt;&lt;p&gt;~25:11 Introducing the Tour Organizer Training Course&lt;/p&gt;&lt;p&gt;~26:50 Target Audiences and Learning More&lt;/p&gt;&lt;p&gt;~30:02 The Mindful and Intentional Traveler Series&lt;/p&gt;&lt;p&gt;~36:30 Final Thoughts and Travel Philosophy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1085885201&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RALPH&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://continentaldrifter.co/&#34; rel=&#34;nofollow&#34;&gt;https://continentaldrifter.co&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Books:&lt;/p&gt;&lt;p&gt;The Cultural Etiquette Handbook (FREE): &lt;a href=&#34;https://tinyurl.com/etiquetteebook&#34; rel=&#34;nofollow&#34;&gt;https://tinyurl.com/etiquetteebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;How to Be a Mindful Traveler Using Your 5&#43; Senses (&lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/gp/product/B0DFM2P87D)&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/gp/product/B0DFM2P87D)&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Travel Activity Book for Adults: GRATITUDES Edition (&lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/gp/product/B0D3MKB1TP)&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/gp/product/B0D3MKB1TP)&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;60 AFFIRMATIONS for Travel (&lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/dp/B0CQPLBM6T)&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/dp/B0CQPLBM6T)&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 21 May 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Cultivate a Niche and Grow a Thriving Business (with Lindsay Scherr Burgess)</itunes:title>
                <title>How to Cultivate a Niche and Grow a Thriving Business (with Lindsay Scherr Burgess)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Lindsay Scherr Burgess is the Founder and Moss Boss of Green Wallscapes, a company that brings spaces to life with no-hassle preserved moss, walls, logos, lettering and art.</p><p>She has done over 1000 projects in over 35 states, Canada, and the Caribbean and employs a team of mostly female artists in her West Palm Beach studio. Her company’s work has been called “a lavish expression of botanical joy” and has been featured in Architectural Digest, Veranda Magazine, Palm Beach Post, Palm Beach Daily News, and more.</p><p><span>Lindsay shares insights on the importance of niching down, marketing effectively, and creating operational efficiencies. She also emphasizes the significance of understanding your audience and being responsive to their needs.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~02:42 The Accidental Start of the Moss Wall Business</p><p>~05:56 How to Scale Well</p><p>~10:41 Marketing Insights and Business Development</p><p>~24:14 Navigating Economic Challenges and Operational Efficiency</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1084182853</p><p><br></p><p>CONNECT WITH LINDSAY</p><p>Website: <a href="http://www.greenwallscapes.com/" rel="nofollow">www.greenwallscapes.com</a></p><p><span>Social Media Links:</span></p><p><span>tiktok.com/greenwallscapes</span></p><p><span>facebook.com/greenwallscapes</span></p><p><span>instagram.com/greenwallscapes</span></p><p><span>youtube.com/greenwallscapes</span></p>]]></description>
                <content:encoded>&lt;p&gt;Lindsay Scherr Burgess is the Founder and Moss Boss of Green Wallscapes, a company that brings spaces to life with no-hassle preserved moss, walls, logos, lettering and art.&lt;/p&gt;&lt;p&gt;She has done over 1000 projects in over 35 states, Canada, and the Caribbean and employs a team of mostly female artists in her West Palm Beach studio. Her company’s work has been called “a lavish expression of botanical joy” and has been featured in Architectural Digest, Veranda Magazine, Palm Beach Post, Palm Beach Daily News, and more.&lt;/p&gt;&lt;p&gt;&lt;span&gt;Lindsay shares insights on the importance of niching down, marketing effectively, and creating operational efficiencies. She also emphasizes the significance of understanding your audience and being responsive to their needs.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~02:42 The Accidental Start of the Moss Wall Business&lt;/p&gt;&lt;p&gt;~05:56 How to Scale Well&lt;/p&gt;&lt;p&gt;~10:41 Marketing Insights and Business Development&lt;/p&gt;&lt;p&gt;~24:14 Navigating Economic Challenges and Operational Efficiency&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1084182853&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH LINDSAY&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;http://www.greenwallscapes.com/&#34; rel=&#34;nofollow&#34;&gt;www.greenwallscapes.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media Links:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;tiktok.com/greenwallscapes&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;facebook.com/greenwallscapes&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;instagram.com/greenwallscapes&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;youtube.com/greenwallscapes&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 14 May 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2168</itunes:duration>
                
                
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                <itunes:title>How to Simplify Sales and Close More Deals With Less Stress (with Christopher Filipiak)</itunes:title>
                <title>How to Simplify Sales and Close More Deals With Less Stress (with Christopher Filipiak)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Christopher </span>Filipiak is<span> a consultant and coach who specializes in helping CEOs transform their sales approach. With his background in engineering, data analytics, and Fortune 100 consulting, Christopher offers a unique and holistic method to sales that integrates strategy, execution, and mindset transformation. </span></p><p><span>To enhance sales he emphasizes viewing it as an act done &#39;for someone&#39; rather than &#39;to someone,&#39; encouraging a shift from manipulative tactics to ethical persuasion. This approach also fosters genuine connections and long-term client relationships. </span></p><p><span>Tune in to learn how to simplify sales, close more deals with less stress, and transform your business approach through the power of storytelling and a renewed mindset.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~01:52 The Philosophy of Sales: Selling For Someone, Not To Someone</p><p>~03:50 Transforming Sales Mindset: From Manipulation to Ethical Persuasion</p><p>~07:36 The Importance of Consistency in Sales</p><p>~14:07 Overcoming Sales Resistance: A Call to Action</p><p>~16:16 Christopher&#39;s Coaching Approach and Services</p><p>~22:38 Final Thoughts and How to Connect with Christopher</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1081725547</p><p><br></p><p>CONNECT WITH CHRISTOPHER</p><p>Website:<a href="https://www.christopherfilipiak.com/" rel="nofollow">https://www.christopherfilipiak.com</a></p><p><span>Social Media: </span><a href="https://www.linkedin.com/in/christopherfilipiak/" rel="nofollow">https://www.linkedin.com/in/christopherfilipiak/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Christopher &lt;/span&gt;Filipiak is&lt;span&gt; a consultant and coach who specializes in helping CEOs transform their sales approach. With his background in engineering, data analytics, and Fortune 100 consulting, Christopher offers a unique and holistic method to sales that integrates strategy, execution, and mindset transformation. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;To enhance sales he emphasizes viewing it as an act done &amp;#39;for someone&amp;#39; rather than &amp;#39;to someone,&amp;#39; encouraging a shift from manipulative tactics to ethical persuasion. This approach also fosters genuine connections and long-term client relationships. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tune in to learn how to simplify sales, close more deals with less stress, and transform your business approach through the power of storytelling and a renewed mindset.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~01:52 The Philosophy of Sales: Selling For Someone, Not To Someone&lt;/p&gt;&lt;p&gt;~03:50 Transforming Sales Mindset: From Manipulation to Ethical Persuasion&lt;/p&gt;&lt;p&gt;~07:36 The Importance of Consistency in Sales&lt;/p&gt;&lt;p&gt;~14:07 Overcoming Sales Resistance: A Call to Action&lt;/p&gt;&lt;p&gt;~16:16 Christopher&amp;#39;s Coaching Approach and Services&lt;/p&gt;&lt;p&gt;~22:38 Final Thoughts and How to Connect with Christopher&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1081725547&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CHRISTOPHER&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;https://www.christopherfilipiak.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.christopherfilipiak.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/christopherfilipiak/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/christopherfilipiak/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 07 May 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Become a Visible Leader (with Jason Croft)</itunes:title>
                <title>How to Become a Visible Leader (with Jason Croft)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jason Croft has built his career on amplifying voices that often go unheard in a landscape dominated by self-proclaimed experts. With over 30 years of global content creation experience, including award-winning films and exotic animal shows, he now focuses on transforming accomplished leaders from &#34;unknown experts&#34; into recognized authorities in their fields.</span></p><p><span>As the founder of Media Leads and host of Strategy &amp; Action and co-host of Sales Assassins, Jason specializes in uncovering and showcasing the genius of others. His company builds Video Visibility Platforms for coaches and consultants who are ready to claim their rightful position of influence in markets often dominated by less qualified voices.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~02:37 Understanding Video Visibility Platforms</span></p><p><span>~04:42 The Strategic Role of Podcasts in Business</span></p><p><span>~16:19 Practical Tips for Starting Your Own Video Podcast</span></p><p><span>~19:44 Expanding Your Reach Beyond Podcasts</span></p><p><span>~23:19 Jason Croft&#39;s Shows and Final Thoughts</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p><span>﻿</span>https://vimeo.com/1081046960</p><p><br></p><p><span>CONNECT WITH JASON</span></p><p><span>Website: https://thejasoncroft.com/</span></p><p><span>Podcast: https://www.strategyactionshow.com/</span></p><p><span>Social Media: </span></p><p><span>https://www.linkedin.com/in/thejasoncroft/</span></p><p><span>https://www.facebook.com/thejasoncroft</span></p><p><span>https://twitter.com/thejasoncroft</span></p><p><span>https://www.instagram.com/thejasoncroft/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jason Croft has built his career on amplifying voices that often go unheard in a landscape dominated by self-proclaimed experts. With over 30 years of global content creation experience, including award-winning films and exotic animal shows, he now focuses on transforming accomplished leaders from &amp;#34;unknown experts&amp;#34; into recognized authorities in their fields.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As the founder of Media Leads and host of Strategy &amp;amp; Action and co-host of Sales Assassins, Jason specializes in uncovering and showcasing the genius of others. His company builds Video Visibility Platforms for coaches and consultants who are ready to claim their rightful position of influence in markets often dominated by less qualified voices.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~02:37 Understanding Video Visibility Platforms&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~04:42 The Strategic Role of Podcasts in Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~16:19 Practical Tips for Starting Your Own Video Podcast&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~19:44 Expanding Your Reach Beyond Podcasts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~23:19 Jason Croft&amp;#39;s Shows and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/1081046960&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JASON&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://thejasoncroft.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Podcast: https://www.strategyactionshow.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/thejasoncroft/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/thejasoncroft&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/thejasoncroft&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/thejasoncroft/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 30 Apr 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1838</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Scale Your Business So It Does Not Own You (with Graeme Barlow)</itunes:title>
                <title>How to Scale Your Business So It Does Not Own You (with Graeme Barlow)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Graeme’s entrepreneurial journey began when he was 10 selling World of Warcraft skins online. Since then, he&#39;s co-founded multiple successful companies across diverse sectors, including digital currency, gaming and software development.</p><p>With more than 24 years of experience, Graeme now helps entrepreneurs scale their businesses and prosper through one-on-one consulting, group coaching, and communities where founders can connect, escape isolation, and help each other. </p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~01:46 The Entrepreneurial Grind: Passion vs. Reality</p><p>~02:55 Scaling Challenges and Lessons Learned</p><p>~04:36 The Importance of Focus in Business Growth</p><p>~06:05 Building a Supportive Entrepreneurial Community</p><p>~08:51 Founder Dinners: Connecting and Sharing Experiences</p><p>~19:43 The Value of Shared Experiences and Community Support</p><p>~24:12 The Importance of Vulnerability in Growth</p><p>~28:06 The Struggles of Exited Founders</p><p>~29:41 The Hard Work of Self-Identity and Growth</p><p>~33:11 The Power of Focus in Execution</p><p>~36:51 Storytelling for Business Growth</p><p><br></p><p>FULL EPISODE VIDEO</p><p>﻿https://vimeo.com/1075985580</p><p><br></p><p>CONNECT WITH GRAEME</p><p>Website: https://www.graemebarlow.com/</p><p>Social Media: </p><p>https://www.instagram.com/graemebarlow/</p><p>https://twitter.com/graemebarlow?lang=en</p><p>https://www.linkedin.com/in/graemebarlow/?originalSubdomain=ca</p><p>https://www.instagram.com/graemebarlow/</p><p>https://twitter.com/graemebarlow?lang=en</p><p>https://www.linkedin.com/in/graemebarlow/?originalSubdomain=ca</p>]]></description>
                <content:encoded>&lt;p&gt;Graeme’s entrepreneurial journey began when he was 10 selling World of Warcraft skins online. Since then, he&amp;#39;s co-founded multiple successful companies across diverse sectors, including digital currency, gaming and software development.&lt;/p&gt;&lt;p&gt;With more than 24 years of experience, Graeme now helps entrepreneurs scale their businesses and prosper through one-on-one consulting, group coaching, and communities where founders can connect, escape isolation, and help each other. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~01:46 The Entrepreneurial Grind: Passion vs. Reality&lt;/p&gt;&lt;p&gt;~02:55 Scaling Challenges and Lessons Learned&lt;/p&gt;&lt;p&gt;~04:36 The Importance of Focus in Business Growth&lt;/p&gt;&lt;p&gt;~06:05 Building a Supportive Entrepreneurial Community&lt;/p&gt;&lt;p&gt;~08:51 Founder Dinners: Connecting and Sharing Experiences&lt;/p&gt;&lt;p&gt;~19:43 The Value of Shared Experiences and Community Support&lt;/p&gt;&lt;p&gt;~24:12 The Importance of Vulnerability in Growth&lt;/p&gt;&lt;p&gt;~28:06 The Struggles of Exited Founders&lt;/p&gt;&lt;p&gt;~29:41 The Hard Work of Self-Identity and Growth&lt;/p&gt;&lt;p&gt;~33:11 The Power of Focus in Execution&lt;/p&gt;&lt;p&gt;~36:51 Storytelling for Business Growth&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;﻿https://vimeo.com/1075985580&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH GRAEME&lt;/p&gt;&lt;p&gt;Website: https://www.graemebarlow.com/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.instagram.com/graemebarlow/&lt;/p&gt;&lt;p&gt;https://twitter.com/graemebarlow?lang=en&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/graemebarlow/?originalSubdomain=ca&lt;/p&gt;&lt;p&gt;https://www.instagram.com/graemebarlow/&lt;/p&gt;&lt;p&gt;https://twitter.com/graemebarlow?lang=en&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/graemebarlow/?originalSubdomain=ca&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 16 Apr 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Video Testimonials Drive More Sales (with David Vogel)</itunes:title>
                <title>How Video Testimonials Drive More Sales (with David Vogel)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>David is a video strategist who knows exactly how to help companies solve real business problems through the power of video storytelling. </span></p><p><span>As the CEO of Remote Video Testimonials, he helps businesses leverage client success stories as a powerful tool to build trust and generate more sales with client video testimonials. </span></p><p><span>His clients include digital marketing agencies, software companies, IT companies, home improvement companies, and healthcare organizations from across the country.</span></p><p><span>David explains how video testimonials can build trust, drive more sales, and address common objections in the sales process. He shares case studies and practical advice on leveraging video content effectively. Tune in to learn how to turn your best clients into your best salespeople and transform your business from chasing leads to attracting them.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~01:45 The Power of Video Testimonials</span></p><p><span>~05:31 Real-World Success Stories</span></p><p><span>~06:54 Strategic Use of Video Testimonials</span></p><p><span>~17:05 DIY vs. Professional Video Testimonials</span></p><p><span>~24:04 The Remote Video Testimonials Process</span></p><p><span>~31:05 Conclusion and Final Thoughts</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p><span>﻿</span>https://vimeo.com/1066928485</p><p><br></p><p><span>CONNECT WITH DAVID</span></p><p><span>Websites: </span></p><p><span>https://remotevideotestimonials.com</span></p><p><span>https://govidiance.com/</span></p><p><span>https://heirloomdocs.com/</span></p><p><span>Social Media: </span></p><p><span>https://www.linkedin.com/in/davidvogel17/</span></p><p><span>https://www.facebook.com/cameraeyes</span></p><p><span>https://www.facebook.com/RemoteVideoTestimonials</span></p><p><span>https://www.instagram.com/remotevideotestimonials/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;David is a video strategist who knows exactly how to help companies solve real business problems through the power of video storytelling. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As the CEO of Remote Video Testimonials, he helps businesses leverage client success stories as a powerful tool to build trust and generate more sales with client video testimonials. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;His clients include digital marketing agencies, software companies, IT companies, home improvement companies, and healthcare organizations from across the country.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;David explains how video testimonials can build trust, drive more sales, and address common objections in the sales process. He shares case studies and practical advice on leveraging video content effectively. Tune in to learn how to turn your best clients into your best salespeople and transform your business from chasing leads to attracting them.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~01:45 The Power of Video Testimonials&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~05:31 Real-World Success Stories&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~06:54 Strategic Use of Video Testimonials&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~17:05 DIY vs. Professional Video Testimonials&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~24:04 The Remote Video Testimonials Process&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~31:05 Conclusion and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/1066928485&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DAVID&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Websites: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://remotevideotestimonials.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://govidiance.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://heirloomdocs.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/davidvogel17/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/cameraeyes&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/RemoteVideoTestimonials&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/remotevideotestimonials/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 19 Mar 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Personal Branding Sets You Apart from Competitors (with Alan McLaren)</itunes:title>
                <title>How Personal Branding Sets You Apart from Competitors (with Alan McLaren)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Alan is co-founder of STRATA Originals, a personal branding agency that works with CEOs, executives, entrepreneurs, and legal professionals. </span></p><p><span>Alan has coached or trained over 600 CEOs in the past two years on how to apply a strategic, intentional, and authentic approach. </span></p><p><span>His passion for personal branding comes from over two decades of experience in leadership roles, including public companies, partnerships, and entrepreneurial ventures. </span></p><p><span>Alan also provides examples of transformation through personal branding, and practical steps for creating impactful video content. Listen in to learn how personal branding can help you attract clients organically and inspire trust at scale.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~01:41 Defining Personal Branding</span></p><p><span>~04:19 The Process of Personal Branding</span></p><p><span>~05:52 Overcoming Fear and Building Confidence</span></p><p><span>~11:25 Content Creation and Storytelling</span></p><p><span>~13:43 Transformation Stories and Successes</span></p><p><span>~15:59 Getting Started with Personal Branding</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p><span>﻿</span>https://vimeo.com/1064656493</p><p><br></p><p><span>CONNECT WITH ALAN</span></p><p><span>Website: https://strataoriginals.com/</span></p><p><span>Special Offering: https://strataoriginals.com/five-steps-to-success</span></p><p><span>Social Media: </span></p><p><span>https://www.facebook.com/alan.mclaren1</span></p><p><span>https://www.linkedin.com/in/alanmclaren/</span></p><p><span>https://x.com/alanmclaren</span></p><p><span>https://www.instagram.com/alanmclaren23/</span></p><p><span>https://www.youtube.com/@Alanmclaren23</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Alan is co-founder of STRATA Originals, a personal branding agency that works with CEOs, executives, entrepreneurs, and legal professionals. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Alan has coached or trained over 600 CEOs in the past two years on how to apply a strategic, intentional, and authentic approach. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;His passion for personal branding comes from over two decades of experience in leadership roles, including public companies, partnerships, and entrepreneurial ventures. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Alan also provides examples of transformation through personal branding, and practical steps for creating impactful video content. Listen in to learn how personal branding can help you attract clients organically and inspire trust at scale.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~01:41 Defining Personal Branding&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~04:19 The Process of Personal Branding&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~05:52 Overcoming Fear and Building Confidence&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~11:25 Content Creation and Storytelling&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~13:43 Transformation Stories and Successes&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~15:59 Getting Started with Personal Branding&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/1064656493&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ALAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://strataoriginals.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Special Offering: https://strataoriginals.com/five-steps-to-success&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/alan.mclaren1&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/alanmclaren/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://x.com/alanmclaren&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/alanmclaren23/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/@Alanmclaren23&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 12 Mar 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Build a Biz that Depends on You Less and Pays You More (with Christy Maxfield)</itunes:title>
                <title>How to Build a Biz that Depends on You Less and Pays You More (with Christy Maxfield)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Christy is the founder of Purpose First Advisors, a firm that specializes in helping business owners enjoy the highest possible income, wealth and freedom from their businesses.</span></p><p><span>She advises business owners who want to deeply understand their business, optimize its performance, and position it to be profitable and transferrable. She specializes in growth acceleration through the lens of succession and exit planning.</span></p><p><span>We discuss how business owners can build a business that depends on them less and pays them more, covering key strategies such as focusing on high monthly recurring revenue, maintaining low customer concentration, and creating a strong management team. </span></p><p><span>Christy shares her insights on starting with the end in mind, offering practical advice and personal stories to illustrate the path to a more sustainable and profitable business.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~02:30 Building Your Business with the End in Mind</span></p><p><span>~04:27 The Entrepreneurial Journey: From Escape to Success</span></p><p><span>~10:56 Key Strategies for a Low Owner Dependence Business</span></p><p><span>~20:49 Christy&#39;s Role as a Business Coach</span></p><p><span>~25:45 Conclusion and Final Thoughts</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p><span>﻿</span>https://vimeo.com/1062366977</p><p><br></p><p><span>CONNECT WITH CHRISTY</span></p><p><span>Website: https://www.purposefirstadvisors.com/</span></p><p><span>Social Media: https://www.linkedin.com/in/christymaxfield/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Christy is the founder of Purpose First Advisors, a firm that specializes in helping business owners enjoy the highest possible income, wealth and freedom from their businesses.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She advises business owners who want to deeply understand their business, optimize its performance, and position it to be profitable and transferrable. She specializes in growth acceleration through the lens of succession and exit planning.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;We discuss how business owners can build a business that depends on them less and pays them more, covering key strategies such as focusing on high monthly recurring revenue, maintaining low customer concentration, and creating a strong management team. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Christy shares her insights on starting with the end in mind, offering practical advice and personal stories to illustrate the path to a more sustainable and profitable business.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~02:30 Building Your Business with the End in Mind&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~04:27 The Entrepreneurial Journey: From Escape to Success&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~10:56 Key Strategies for a Low Owner Dependence Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~20:49 Christy&amp;#39;s Role as a Business Coach&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~25:45 Conclusion and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/1062366977&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CHRISTY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.purposefirstadvisors.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/christymaxfield/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 05 Mar 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1762</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Create Once, Profit Often (with Sally Curtis)</itunes:title>
                <title>Create Once, Profit Often (with Sally Curtis)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Sally A. Curtis is an extraordinary content creator &amp; repurposing specialist who helps legacy-focused leaders stand out as the obvious choice to hire.</span></p><p><span>Through her award-winning business, “Monetise Your Content,” Sally turns books into years’ worth of bitesize content so authors can extend their brand, amplify visibility, build audience authority, deepen connections with prospects and clients…</span></p><p><span>…and, the bottom line, SELL MORE while working less. </span></p><p><span>Sally explains strategies for effective visual branding, the importance of reflecting the audience&#39;s aspirations, and the process her agency follows to create tailored content assets.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~1:50 The Power of Bite-Sized Content</span></p><p><span>~03:48 Consistency in Content Creation</span></p><p><span>~09:23 The Art of Visual Storytelling</span></p><p><span>~21:48 The Process of Content Creation</span></p><p><span>~24:41 Closing Thoughts and Resources</span></p><p><br></p><p><span>FULL EPISODE</span></p><p>https://vimeo.com/1060388208</p><p><br></p><p><span>CONNECT WITH SALLY</span></p><p><span>Website: https://www.sallyacurtis.biz</span></p><p><span>Blog: https://sallyacurtis.biz/ebook-ideas</span></p><p><span>Social Media: </span></p><p><span>https://www.instagram.com/sally.a.curtis/</span></p><p><span>https://www.linkedin.com/in/sallyacurtis/</span></p><p><span>https://www.facebook.com/CoachSallyACurtis/</span></p><p><span>https://www.youtube.com/@SallyACurtis/streams</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Sally A. Curtis is an extraordinary content creator &amp;amp; repurposing specialist who helps legacy-focused leaders stand out as the obvious choice to hire.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Through her award-winning business, “Monetise Your Content,” Sally turns books into years’ worth of bitesize content so authors can extend their brand, amplify visibility, build audience authority, deepen connections with prospects and clients…&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;…and, the bottom line, SELL MORE while working less. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Sally explains strategies for effective visual branding, the importance of reflecting the audience&amp;#39;s aspirations, and the process her agency follows to create tailored content assets.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~1:50 The Power of Bite-Sized Content&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~03:48 Consistency in Content Creation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~09:23 The Art of Visual Storytelling&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~21:48 The Process of Content Creation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~24:41 Closing Thoughts and Resources&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1060388208&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH SALLY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.sallyacurtis.biz&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Blog: https://sallyacurtis.biz/ebook-ideas&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/sally.a.curtis/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/sallyacurtis/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/CoachSallyACurtis/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/@SallyACurtis/streams&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 26 Feb 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1793</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>5 Standout Strategies to Land More Clients (with Chantal Cornelius)</itunes:title>
                <title>5 Standout Strategies to Land More Clients (with Chantal Cornelius)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Chantal left the corporate world in 2000 to set up Appletree Marketing. It was the second best decision she’s ever made.</span></p><p><span>Since then, she’s helped hundreds of coaches, consultants and speakers to grow their businesses, showing them how to tell their stories. </span></p><p><span>Her marketing advice is bossy, practical and down to earth. </span></p><p><span>She’s written three books. The third one, all about StandOut Strategies, was published in 2024.</span></p><p><span>We discuss the evolving tools in marketing, the importance of personal touchpoints like phone calls and handwritten notes, and she offers practical tips for integrating these strategies to grow and enjoy your business more. </span></p><p><span>Visit appletreeuk.com to take a test and find out which strategy suits your business best.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~02:25 Chantal&#39;s Journey to Entrepreneurship</span></p><p><span>~04:38 Evolution of Apple Tree Marketing</span></p><p><span>~06:26 The Five Standout Strategies</span></p><p><span>~12:31 The Power of the Telephone</span></p><p><span>~19:00 Building Authentic Connections</span></p><p><span>~20:37 Exploring the Five Strategies in Depth</span></p><p><span>~28:24 How to Discover Your Standout Strategy</span></p><p><span>~30:50 Conclusion and Final Thoughts</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/1058490882</p><p><br></p><p><span>CONNECT WITH CHANTAL</span></p><p><span>Website: https://appletreeuk.com</span></p><p><span>Book: https://appletreeuk.com/products/stand-out-strategies/</span></p><p><span>Social Media: https://www.linkedin.com/in/chantalcornelius/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Chantal left the corporate world in 2000 to set up Appletree Marketing. It was the second best decision she’s ever made.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Since then, she’s helped hundreds of coaches, consultants and speakers to grow their businesses, showing them how to tell their stories. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her marketing advice is bossy, practical and down to earth. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She’s written three books. The third one, all about StandOut Strategies, was published in 2024.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;We discuss the evolving tools in marketing, the importance of personal touchpoints like phone calls and handwritten notes, and she offers practical tips for integrating these strategies to grow and enjoy your business more. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Visit appletreeuk.com to take a test and find out which strategy suits your business best.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~02:25 Chantal&amp;#39;s Journey to Entrepreneurship&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~04:38 Evolution of Apple Tree Marketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~06:26 The Five Standout Strategies&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~12:31 The Power of the Telephone&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~19:00 Building Authentic Connections&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~20:37 Exploring the Five Strategies in Depth&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~28:24 How to Discover Your Standout Strategy&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~30:50 Conclusion and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1058490882&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CHANTAL&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://appletreeuk.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: https://appletreeuk.com/products/stand-out-strategies/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/chantalcornelius/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 19 Feb 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Leverage Other People’s Audiences to Grow Yours (with Seth Donlin)</itunes:title>
                <title>How to Leverage Other People’s Audiences to Grow Yours (with Seth Donlin)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Seth is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. </span></p><p><span>Focusing on the power of authentic storytelling, Seth helps his clients connect deeply with their target audiences and drive exponential growth by leveraging other people&#39;s audiences via podcast guesting and other speaking opportunities. </span></p><p><span>He is the founder of Ow-IN A/F, a boutique strategic communications agency specializing in advising coaches, consultants, small business owners, and other for-profit and not-for-profit professionals.</span></p><p><span>In this episode, we discuss the importance of leveraging other people&#39;s audiences to grow your own by guesting on podcasts and other speaking opportunities. Donlin shares his insights on effective storytelling, controlling interviews, and the importance of seeding your call to action throughout the podcast. He also discusses the process of booking oneself versus using a podcast booking agency and offers a free appearance audit to help listeners improve their podcast guesting skills. </span></p><p><span>Tune in for valuable tips on harnessing the power of authentic storytelling to connect with target audiences and drive exponential growth.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~03:49 The Concept of Leveraging Other People&#39;s Audiences</span></p><p><span>~08:30 Practical Steps to Get on Podcasts</span></p><p><span>~24:04 Maximizing Your Podcast Appearances</span></p><p><span>~34:32 Special Offer and Final Thoughts</span></p><p><span>~39:14 Conclusion and Call to Action</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p><span>https://vimeo.com/1057771119</span></p><p><br></p><p><span>CONNECT WITH SETH</span></p><p><span>Website: https://sethdonlin.com</span></p><p><span>Social Media: </span></p><p><span>https://www.linkedin.com/in/sethdonlin/</span></p><p><span>https://www.instagram.com/seth.donlin/</span></p><p><span>https://www.threads.net/@seth.donlin</span></p><p><span>https://www.facebook.com/seth.donlin.5</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Seth is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Focusing on the power of authentic storytelling, Seth helps his clients connect deeply with their target audiences and drive exponential growth by leveraging other people&amp;#39;s audiences via podcast guesting and other speaking opportunities. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He is the founder of Ow-IN A/F, a boutique strategic communications agency specializing in advising coaches, consultants, small business owners, and other for-profit and not-for-profit professionals.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In this episode, we discuss the importance of leveraging other people&amp;#39;s audiences to grow your own by guesting on podcasts and other speaking opportunities. Donlin shares his insights on effective storytelling, controlling interviews, and the importance of seeding your call to action throughout the podcast. He also discusses the process of booking oneself versus using a podcast booking agency and offers a free appearance audit to help listeners improve their podcast guesting skills. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tune in for valuable tips on harnessing the power of authentic storytelling to connect with target audiences and drive exponential growth.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~03:49 The Concept of Leveraging Other People&amp;#39;s Audiences&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~08:30 Practical Steps to Get on Podcasts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~24:04 Maximizing Your Podcast Appearances&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~34:32 Special Offer and Final Thoughts&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~39:14 Conclusion and Call to Action&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://vimeo.com/1057771119&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH SETH&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://sethdonlin.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/sethdonlin/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/seth.donlin/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.threads.net/@seth.donlin&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/seth.donlin.5&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 05 Feb 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Rebalance Your Brain to Be the Best You Can Be (with Liam Naden)</itunes:title>
                <title>How to Rebalance Your Brain to Be the Best You Can Be (with Liam Naden)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>In this episode, host Tom Ruwitch interviews Liam Naden, a speaker, teacher, writer, and researcher who shares his transformative journey from millionaire to homeless and back to a thriving life. </p><p><br></p><p>Liam reveals the secret to success lies not in traditional goal-setting but in &#39;letting yourself off the hook&#39; and allowing your brain to guide you to the next step. He explains his four-part brain model, the significance of the creative brain, and how activating the right brain state can lead to a life without stress and full of fulfillment. </p><p><br></p><p>The discussion delves into the biology of thriving, the inefficacy of goal-setting, and practical steps to harness the power of your brain for an optimal life. Listeners are encouraged to visit Liam&#39;s website for additional resources and tools to get unstuck and thrive.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><br></p><p>01:04 Meet Liam Naden: From Millionaire to Homeless</p><p>04:16 The Turning Point: Losing Everything</p><p>09:12 Rebuilding Life: New Opportunities and Success</p><p>17:12 Understanding the Secret to Success</p><p>23:10 The Law of Conservation of Energy</p><p>24:02 Understanding Your Brain&#39;s Efficiency</p><p>24:46 The Reality of Goal Setting</p><p>26:51 Biological Efficiency and Action</p><p>31:27 Activating Your Creative Brain</p><p>33:48 The Role of Fear and Survival Brain</p><p>36:32 Practical Steps to Thrive</p><p>38:48 Final Thoughts and Resources</p><p><br></p><p>CONNECT WITH LIAM NADEN</p><p><br></p><p>Website:</p><p>https://www.liamnaden.com/</p><p><br></p><p>Social Media:</p><p>https://www.facebook.com/liamnadenfan</p><p>https://www.linkedin.com/in/liamnaden/</p><p>https://www.instagram.com/liamnaden/</p><p>https://www.youtube.com/c/LiamNaden</p><p>https://www.pinterest.co.uk/liamnaden/_created/</p><p>https://twitter.com/LiamNaden</p><p>https://www.tiktok.com/@liamnaden</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1053356817</p>]]></description>
                <content:encoded>&lt;p&gt;In this episode, host Tom Ruwitch interviews Liam Naden, a speaker, teacher, writer, and researcher who shares his transformative journey from millionaire to homeless and back to a thriving life. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Liam reveals the secret to success lies not in traditional goal-setting but in &amp;#39;letting yourself off the hook&amp;#39; and allowing your brain to guide you to the next step. He explains his four-part brain model, the significance of the creative brain, and how activating the right brain state can lead to a life without stress and full of fulfillment. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;The discussion delves into the biology of thriving, the inefficacy of goal-setting, and practical steps to harness the power of your brain for an optimal life. Listeners are encouraged to visit Liam&amp;#39;s website for additional resources and tools to get unstuck and thrive.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;01:04 Meet Liam Naden: From Millionaire to Homeless&lt;/p&gt;&lt;p&gt;04:16 The Turning Point: Losing Everything&lt;/p&gt;&lt;p&gt;09:12 Rebuilding Life: New Opportunities and Success&lt;/p&gt;&lt;p&gt;17:12 Understanding the Secret to Success&lt;/p&gt;&lt;p&gt;23:10 The Law of Conservation of Energy&lt;/p&gt;&lt;p&gt;24:02 Understanding Your Brain&amp;#39;s Efficiency&lt;/p&gt;&lt;p&gt;24:46 The Reality of Goal Setting&lt;/p&gt;&lt;p&gt;26:51 Biological Efficiency and Action&lt;/p&gt;&lt;p&gt;31:27 Activating Your Creative Brain&lt;/p&gt;&lt;p&gt;33:48 The Role of Fear and Survival Brain&lt;/p&gt;&lt;p&gt;36:32 Practical Steps to Thrive&lt;/p&gt;&lt;p&gt;38:48 Final Thoughts and Resources&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH LIAM NADEN&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;https://www.liamnaden.com/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;https://www.facebook.com/liamnadenfan&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/liamnaden/&lt;/p&gt;&lt;p&gt;https://www.instagram.com/liamnaden/&lt;/p&gt;&lt;p&gt;https://www.youtube.com/c/LiamNaden&lt;/p&gt;&lt;p&gt;https://www.pinterest.co.uk/liamnaden/_created/&lt;/p&gt;&lt;p&gt;https://twitter.com/LiamNaden&lt;/p&gt;&lt;p&gt;https://www.tiktok.com/@liamnaden&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1053356817&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 29 Jan 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Quiz Your Way to Business  Growth (with Maxwell Nee)</itunes:title>
                <title>Quiz Your Way to Business  Growth (with Maxwell Nee)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>In this episode of the Story Power Marketing Show, Tom Ruwitch discusses the advantages of quiz marketing with Maxwell Nee, Chief Revenue Officer of ScoreApp. </p><p>With over 6,800 paying clients, ScoreApp helps businesses use quizzes to engage prospects, gather valuable data, and provide personalized, instant feedback. </p><p>Maxwell shares strategic insights on deploying quizzes effectively across different business models and stages, illustrated with practical examples. </p><p>The conversation covers the compelling nature of gamified quizzes, the importance of valuable lead magnets, and the framework of ScoreApp&#39;s platform, including AI-driven campaign creation and CRM integration.</p><p>EPISODE HIGHLIGHTS</p><p>00:57 Meet Maxwell Nee: Entrepreneur and Quiz Marketing Expert</p><p>01:30 Understanding Quiz Marketing: Strategies and Examples</p><p>03:26 The Power of Immediate Feedback and Personalized Engagement</p><p>04:43 Quiz Marketing for Coaches and Consultants</p><p>07:53 How ScoreApp Works: Features and Benefits</p><p>14:20 Getting Started with ScoreApp: Tips and Resources</p><p>19:21 Final Thoughts and Call to Action</p><p>CONNECT WITH MAXWELL &amp; SCOREAPP</p><p><span>Website: https://www.scoreapp.com/</span></p><p>Book (Scorecard Marketing): <span>https://www.amazon.com/Scorecard-Marketing-four-step-playbook-getting/dp/1781337195</span></p><p><span>LinkedIn - https://www.linkedin.com/in/maxwellnee/</span></p><p><span>Facebook: https://www.facebook.com/groups/286510226284050</span></p><p><span>Instagram: https://www.instagram.com/score_app</span></p>]]></description>
                <content:encoded>&lt;p&gt;In this episode of the Story Power Marketing Show, Tom Ruwitch discusses the advantages of quiz marketing with Maxwell Nee, Chief Revenue Officer of ScoreApp. &lt;/p&gt;&lt;p&gt;With over 6,800 paying clients, ScoreApp helps businesses use quizzes to engage prospects, gather valuable data, and provide personalized, instant feedback. &lt;/p&gt;&lt;p&gt;Maxwell shares strategic insights on deploying quizzes effectively across different business models and stages, illustrated with practical examples. &lt;/p&gt;&lt;p&gt;The conversation covers the compelling nature of gamified quizzes, the importance of valuable lead magnets, and the framework of ScoreApp&amp;#39;s platform, including AI-driven campaign creation and CRM integration.&lt;/p&gt;&lt;p&gt;EPISODE HIGHLIGHTS&lt;/p&gt;&lt;p&gt;00:57 Meet Maxwell Nee: Entrepreneur and Quiz Marketing Expert&lt;/p&gt;&lt;p&gt;01:30 Understanding Quiz Marketing: Strategies and Examples&lt;/p&gt;&lt;p&gt;03:26 The Power of Immediate Feedback and Personalized Engagement&lt;/p&gt;&lt;p&gt;04:43 Quiz Marketing for Coaches and Consultants&lt;/p&gt;&lt;p&gt;07:53 How ScoreApp Works: Features and Benefits&lt;/p&gt;&lt;p&gt;14:20 Getting Started with ScoreApp: Tips and Resources&lt;/p&gt;&lt;p&gt;19:21 Final Thoughts and Call to Action&lt;/p&gt;&lt;p&gt;CONNECT WITH MAXWELL &amp;amp; SCOREAPP&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.scoreapp.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;Book (Scorecard Marketing): &lt;span&gt;https://www.amazon.com/Scorecard-Marketing-four-step-playbook-getting/dp/1781337195&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn - https://www.linkedin.com/in/maxwellnee/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: https://www.facebook.com/groups/286510226284050&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: https://www.instagram.com/score_app&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 22 Jan 2025 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1431</itunes:duration>
                
                
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                <itunes:title>How to Build Million Dollar Relationships (with Kevin Thompson)</itunes:title>
                <title>How to Build Million Dollar Relationships (with Kevin Thompson)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>After selling $16.1 Million of his own products and services solely through strategic partnerships, <strong>Kevin Thompson</strong> intimately understands the value of right relationships.</p><p><br></p><p>Hosting <em>the Million Dollar Relationships</em> podcast is the most rewarding thing he&#39;s done in his 28 years as an entrepreneur because it&#39;s exponentially expanded his ability to serve.</p><p><br></p><p>Kevin facilitates strategic partnerships that have impacted millions of people’s lives and led to millions of dollars in revenue being created.</p><p><br></p><p>In this episode, host Tom and Kevin discuss the importance of building right relationships. Kevin shares his journey and insights on how to identify and cultivate valuable business connections. They discuss the significance of being a giver, the pitfalls of transactional relationships, and the impact of strategic partnerships on business growth. Kevin also recounts personal experiences and lessons learned from both successful and failed partnerships. The episode emphasizes the importance of alignment, genuine service, and the long-term benefits of nurturing meaningful connections.</p><p><br></p><p><strong>DISCUSSED IN THIS EPISODE</strong></p><p>03:15 The Importance of Relationship Building</p><p>06:57 Kevin&#39;s Journey: From Cleaning Business to Online Success</p><p>10:40 The Power of Strategic Partnerships</p><p>21:24 Identifying Right vs. Wrong Relationships</p><p>25:46 Kevin&#39;s Personal Experiences with Partnerships</p><p>35:47 How to Connect with Kevin Thompson</p><p>37:39 Conclusion and Final Thoughts</p><p><br></p><p><strong>CONNECT WITH KEVIN</strong></p><p>Website: https://www.maximum-response.com</p><p>Facebook:</p><p>LinkedIn: https://www.linkedin.com/in/kevin-thompson-11725511/</p><p><br></p><p><strong>FULL EPISODE VIDEO</strong></p><p>https://vimeo.com/1044266832</p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;After selling $16.1 Million of his own products and services solely through strategic partnerships, &lt;strong&gt;Kevin Thompson&lt;/strong&gt; intimately understands the value of right relationships.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Hosting &lt;em&gt;the Million Dollar Relationships&lt;/em&gt; podcast is the most rewarding thing he&amp;#39;s done in his 28 years as an entrepreneur because it&amp;#39;s exponentially expanded his ability to serve.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Kevin facilitates strategic partnerships that have impacted millions of people’s lives and led to millions of dollars in revenue being created.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;In this episode, host Tom and Kevin discuss the importance of building right relationships. Kevin shares his journey and insights on how to identify and cultivate valuable business connections. They discuss the significance of being a giver, the pitfalls of transactional relationships, and the impact of strategic partnerships on business growth. Kevin also recounts personal experiences and lessons learned from both successful and failed partnerships. The episode emphasizes the importance of alignment, genuine service, and the long-term benefits of nurturing meaningful connections.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;DISCUSSED IN THIS EPISODE&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;03:15 The Importance of Relationship Building&lt;/p&gt;&lt;p&gt;06:57 Kevin&amp;#39;s Journey: From Cleaning Business to Online Success&lt;/p&gt;&lt;p&gt;10:40 The Power of Strategic Partnerships&lt;/p&gt;&lt;p&gt;21:24 Identifying Right vs. Wrong Relationships&lt;/p&gt;&lt;p&gt;25:46 Kevin&amp;#39;s Personal Experiences with Partnerships&lt;/p&gt;&lt;p&gt;35:47 How to Connect with Kevin Thompson&lt;/p&gt;&lt;p&gt;37:39 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;CONNECT WITH KEVIN&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Website: https://www.maximum-response.com&lt;/p&gt;&lt;p&gt;Facebook:&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/kevin-thompson-11725511/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;FULL EPISODE VIDEO&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1044266832&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 01 Jan 2025 10:33:49 &#43;0000</pubDate>
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                <itunes:duration>2487</itunes:duration>
                
                
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                <itunes:title>How to Hit the Inbox So You Maximize Marketing ROI (with Scott Hartley)</itunes:title>
                <title>How to Hit the Inbox So You Maximize Marketing ROI (with Scott Hartley)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Scott Hartley is a certified Email List Optimization Specialist who says there are 100 ways to get email marketing wrong and just a handful of ways to get it right. When it comes to avoiding the spam folder and getting emails to the inbox, most people get it wrong. </p><p>Scott is the author of the bestselling book on email marketing, “Hit the Inbox.” When you read this book or work with Scott, you gain an unfair advantage over your competitors because your emails land in the inbox while theirs go to spam.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Habits You Must Change if You Want to Stay Relevant in Your Email Marketing</p><p>~What Metrics Matter For Maximizing Your ROI Through Email</p><p>~How Spam Detectors and Other Filters are Changing, and How to Keep Up</p><p>~The Main Methods to Increase Deliverability, Along With What to Completely Avoid</p><p>~The Major Secret to Writing Emails That Work</p><p>~The Counterintuitive Truth About How Many Emails Should You Send</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1039545433</p><p><br></p><p>CONNECT WITH SCOTT</p><p>Website: https://hittheinboxbook.com</p><p>Book: Hit The Inbox Book - hittheinboxbook.com</p><p>Social Media: LinkedIn - https://www.linkedin.com/in/scottahartley/</p>]]></description>
                <content:encoded>&lt;p&gt;Scott Hartley is a certified Email List Optimization Specialist who says there are 100 ways to get email marketing wrong and just a handful of ways to get it right. When it comes to avoiding the spam folder and getting emails to the inbox, most people get it wrong. &lt;/p&gt;&lt;p&gt;Scott is the author of the bestselling book on email marketing, “Hit the Inbox.” When you read this book or work with Scott, you gain an unfair advantage over your competitors because your emails land in the inbox while theirs go to spam.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Habits You Must Change if You Want to Stay Relevant in Your Email Marketing&lt;/p&gt;&lt;p&gt;~What Metrics Matter For Maximizing Your ROI Through Email&lt;/p&gt;&lt;p&gt;~How Spam Detectors and Other Filters are Changing, and How to Keep Up&lt;/p&gt;&lt;p&gt;~The Main Methods to Increase Deliverability, Along With What to Completely Avoid&lt;/p&gt;&lt;p&gt;~The Major Secret to Writing Emails That Work&lt;/p&gt;&lt;p&gt;~The Counterintuitive Truth About How Many Emails Should You Send&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1039545433&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH SCOTT&lt;/p&gt;&lt;p&gt;Website: https://hittheinboxbook.com&lt;/p&gt;&lt;p&gt;Book: Hit The Inbox Book - hittheinboxbook.com&lt;/p&gt;&lt;p&gt;Social Media: LinkedIn - https://www.linkedin.com/in/scottahartley/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Dec 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>The Client-Getting Power of Memoirs (with Wendy Dale)</itunes:title>
                <title>The Client-Getting Power of Memoirs (with Wendy Dale)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Wendy is the founder of Memoir Writing for Geniuses. She offers coaching and classes for newbies and professionals to write their memoirs using principles instead of a process of trial and error. Her memoir, “Avoiding Prison and Other Noble Vacation Goals,” was published by Three Rivers Press, a division of Penguin Random House. She is also the author of the book, “The Memoir Engineering System,” the result of 15 years of research that details a six-step process that allows writers to craft their memoirs from the ground up with no structural errors. </span></p><p><span>Her motto is “Make your first draft your final draft.”</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why Writing a Memoir Can Unlock Opportunities in Business and Life</span></p><p><span>~What Makes a Memoir Different From an Autobiography</span></p><p><span>~Methods to Learn Your Powerful Story and Craft an Insightful Memoir</span></p><p><span>~How to Grab Readers by Ethically Using Poetic License</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1038896717</p><p><br></p><p><span>CONNECT WITH WENDY</span></p><p><span>Website: https://www.geniusmemoirwriting.com</span></p><p><span>Free Class:  https://www.geniusmemoirwriting.com/free-class.html</span></p><p><span>Social Media: </span></p><p><span>https://www.youtube.com/@memoirwritingforgeniuses</span></p><p><span>https://www.linkedin.com/in/writerwendydale/</span></p><p><span>https://www.facebook.com/groups/memoirwritingforgeniuses</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Wendy is the founder of Memoir Writing for Geniuses. She offers coaching and classes for newbies and professionals to write their memoirs using principles instead of a process of trial and error. Her memoir, “Avoiding Prison and Other Noble Vacation Goals,” was published by Three Rivers Press, a division of Penguin Random House. She is also the author of the book, “The Memoir Engineering System,” the result of 15 years of research that details a six-step process that allows writers to craft their memoirs from the ground up with no structural errors. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her motto is “Make your first draft your final draft.”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Writing a Memoir Can Unlock Opportunities in Business and Life&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Makes a Memoir Different From an Autobiography&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Methods to Learn Your Powerful Story and Craft an Insightful Memoir&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Grab Readers by Ethically Using Poetic License&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1038896717&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH WENDY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.geniusmemoirwriting.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free Class:  https://www.geniusmemoirwriting.com/free-class.html&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/@memoirwritingforgeniuses&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/writerwendydale/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/groups/memoirwritingforgeniuses&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Dec 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>The Why and How of Virtual Assistants (with Kayla Crawford)</itunes:title>
                <title>The Why and How of Virtual Assistants (with Kayla Crawford)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Kayla Crawford is an experienced virtual assistant who understands what it takes for businesses to operate efficiently. As the owner of Crawford Virtual Assisting,   Kayla supports business owners and high-level executives by providing administrative services, social media management, technology production, website development, digital marketing, reporting, and more.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why Hiring Virtual Assistants Boosts Efficiency</span></p><p><span>~Pros and Cons of Hiring Overseas vs. in America</span></p><p><span>~What to do to Master Virtual Assistant Communication</span></p><p><span>~How to Hire the Right Virtual Assistant</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1035494119</p><p><br></p><p><span>CONNECT WITH KAYLA</span></p><p><span>Website: https://www.facebook.com/profile.php?id=61551212878789</span></p><p><span>Social Media: www.linkedin.com/in/kayla-jackson-e</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Kayla Crawford is an experienced virtual assistant who understands what it takes for businesses to operate efficiently. As the owner of Crawford Virtual Assisting,   Kayla supports business owners and high-level executives by providing administrative services, social media management, technology production, website development, digital marketing, reporting, and more.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Hiring Virtual Assistants Boosts Efficiency&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Pros and Cons of Hiring Overseas vs. in America&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What to do to Master Virtual Assistant Communication&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Hire the Right Virtual Assistant&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1035494119&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH KAYLA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.facebook.com/profile.php?id=61551212878789&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: www.linkedin.com/in/kayla-jackson-e&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Dec 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Digital Accessibility: Why it Matters and How to Achieve It (with Chad Sollis)</itunes:title>
                <title>Digital Accessibility: Why it Matters and How to Achieve It (with Chad Sollis)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Chad is a veteran marketing and product leader with over 20 years of experience driving business growth and innovation. </span></p><p><span>As Chief Marketing Officer at AudioEye, he leads strategic initiatives in brand development, product marketing, and customer engagement for the premier digital accessibility platform. </span></p><p><span>Chad has a proven track record of scaling companies from $30 million to $3 billion in revenue and has guided four firms through successful IPOs. With past leadership roles at Adobe, Pluralsight, Vivint, and Traeger, he brings extensive expertise in both B2B and B2C sectors.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why Website Accessibility Is So Critical for Your Business (You Could Be Breaking the Law!)</span></p><p><span>~What To Do If Your Website Isn’t Compliant</span></p><p><span>~The Big But Often Overlooked Accessibility Points to Pay Attention To</span></p><p><span>~How To Reframe Accessibility So That It Compliments Your Marketing</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/1032227811</p><p><br></p><p><span>CONNECT WITH CHAD</span></p><p><span>Website: https://www.audioeye.com</span></p><p><span>Social Media: www.linkedin.com/in/sollis</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Chad is a veteran marketing and product leader with over 20 years of experience driving business growth and innovation. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As Chief Marketing Officer at AudioEye, he leads strategic initiatives in brand development, product marketing, and customer engagement for the premier digital accessibility platform. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Chad has a proven track record of scaling companies from $30 million to $3 billion in revenue and has guided four firms through successful IPOs. With past leadership roles at Adobe, Pluralsight, Vivint, and Traeger, he brings extensive expertise in both B2B and B2C sectors.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Website Accessibility Is So Critical for Your Business (You Could Be Breaking the Law!)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What To Do If Your Website Isn’t Compliant&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Big But Often Overlooked Accessibility Points to Pay Attention To&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How To Reframe Accessibility So That It Compliments Your Marketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/1032227811&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CHAD&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.audioeye.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: www.linkedin.com/in/sollis&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 27 Nov 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Achieve Your Dreams Through the Franchise Lifestyle (with Adam Goldman)</itunes:title>
                <title>How to Achieve Your Dreams Through the Franchise Lifestyle (with Adam Goldman)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Adam Goldman is a top franchise coach and consultant. Adam knows that even with well-paying jobs, you can&#39;t pursue your own dreams while working for someone else. Franchising has allowed Adam, a father of three, to achieve his own dreams.</p><p>Over the past 7 years, Adam has helped hundreds of people to change their lives through franchise business ownership. He helps others find the right franchise for them and goes on to match them with the right opportunity in their area.</p><p>During his 20-year career as a business investor and franchise consultant, Adam has founded three successful companies on two continents. These include an IT company in Poland and a real estate investment company in Texas. Most recently, he grew the Vanguard Cleaning Area Developer concept in Houston into a multi-million-dollar enterprise, generating over 30 franchisees and 300 customers, which he has now sold.</p><p>In his latest book, The Franchisee Lifestyle, Adam interviews existing franchisees from diverse backgrounds about their own journeys into independence. Demystifying the world of franchising, Adam’s book provides invaluable insights into the key factors that can make or break a franchise deal, helping readers avoid potential pitfalls and make informed decisions, as well as the unique benefits and opportunities that come with being part of a well-established brand.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Why You Should Unlock the Franchisee Lifestyle to Escape Corporate America</p><p>~How to Find Winning Franchise Opportunities While Avoiding the Pitfalls</p><p>~What the Franchise Matchmaking Process Looks Like</p><p>~Peeking Behind the Curtain on What Life as a Franchisee Looks Like</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1031456846</p><p><br></p><p>CONNECT WITH ADAM</p><p>Website: https://www.franchisecoach.net/the-franchisee-lifestyle/|</p><p>Book: https://www.amazon.com/Franchisee-Lifestyle-Future-Better-Think/dp/B07MKP8JW8/</p><p>Social Media: </p><p>https://www.linkedin.com/in/adamgoldmanfranchise/</p><p>https://www.facebook.com/leadingfranchiseconsultant/</p><p>https://www.youtube.com/channel/UCRQCtHcOPenRfQ_0IlMY08Q</p><p>https://www.instagram.com/franchisecoach_adam/</p><p>https://www.tiktok.com/@franchisecoach</p><p>https://x.com/FranchisecoachG</p>]]></description>
                <content:encoded>&lt;p&gt;Adam Goldman is a top franchise coach and consultant. Adam knows that even with well-paying jobs, you can&amp;#39;t pursue your own dreams while working for someone else. Franchising has allowed Adam, a father of three, to achieve his own dreams.&lt;/p&gt;&lt;p&gt;Over the past 7 years, Adam has helped hundreds of people to change their lives through franchise business ownership. He helps others find the right franchise for them and goes on to match them with the right opportunity in their area.&lt;/p&gt;&lt;p&gt;During his 20-year career as a business investor and franchise consultant, Adam has founded three successful companies on two continents. These include an IT company in Poland and a real estate investment company in Texas. Most recently, he grew the Vanguard Cleaning Area Developer concept in Houston into a multi-million-dollar enterprise, generating over 30 franchisees and 300 customers, which he has now sold.&lt;/p&gt;&lt;p&gt;In his latest book, The Franchisee Lifestyle, Adam interviews existing franchisees from diverse backgrounds about their own journeys into independence. Demystifying the world of franchising, Adam’s book provides invaluable insights into the key factors that can make or break a franchise deal, helping readers avoid potential pitfalls and make informed decisions, as well as the unique benefits and opportunities that come with being part of a well-established brand.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Why You Should Unlock the Franchisee Lifestyle to Escape Corporate America&lt;/p&gt;&lt;p&gt;~How to Find Winning Franchise Opportunities While Avoiding the Pitfalls&lt;/p&gt;&lt;p&gt;~What the Franchise Matchmaking Process Looks Like&lt;/p&gt;&lt;p&gt;~Peeking Behind the Curtain on What Life as a Franchisee Looks Like&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1031456846&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ADAM&lt;/p&gt;&lt;p&gt;Website: https://www.franchisecoach.net/the-franchisee-lifestyle/|&lt;/p&gt;&lt;p&gt;Book: https://www.amazon.com/Franchisee-Lifestyle-Future-Better-Think/dp/B07MKP8JW8/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/adamgoldmanfranchise/&lt;/p&gt;&lt;p&gt;https://www.facebook.com/leadingfranchiseconsultant/&lt;/p&gt;&lt;p&gt;https://www.youtube.com/channel/UCRQCtHcOPenRfQ_0IlMY08Q&lt;/p&gt;&lt;p&gt;https://www.instagram.com/franchisecoach_adam/&lt;/p&gt;&lt;p&gt;https://www.tiktok.com/@franchisecoach&lt;/p&gt;&lt;p&gt;https://x.com/FranchisecoachG&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 20 Nov 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Become a Marketing Ace in 100 Minutes (with Dr. Islam Gouda)</itunes:title>
                <title>Become a Marketing Ace in 100 Minutes (with Dr. Islam Gouda)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Dr. Gouda has an honorary doctorate from the University of California in Strategic Marketing as a result of the many articles, research studies and publications in that field. He also has a masters degree from the University of Wollongong in Strategic Marketing.</span></p><p><span>He recently launched a video series called &#34;100 Minutes for Acing Your Marketing Game.&#34; </span></p><p><span>When completed, the series will contain 100 one-minute videos, each exploring a topic essential for you to master if you wish to be a marketing ace. </span></p><p><span>Dr. Gouda covers essential topics from marketing strategies and digital tactics to innovative techniques and best practices.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Key Lessons Learned After Making 100 Minutes of Videos on Marketing</span></p><p><span>~How New Technology Can Help With Marketing in Surprising Ways</span></p><p><span>~The Difference Between Marketing and Sales</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1021142659</p><p><br></p><p><span>CONNECT WITH ISLAM</span></p><p><span>Website: https://islamgouda.blogspot.com/</span></p><p><span>Book: https://www.amazon.com/Startups-Marketing-Guide-Through-COVID-19-ebook/dp/B089S7DWM1</span></p><p><span>https://www.audiobooks.com/audiobook/north-pole-musical-a-new-years-wish/810098?srsltid=AfmBOoqOwuohegOW1X4P_2it3teDvvjTgmLtTCFyI5xUuMj0-F5K94dI</span></p><p><span>Social Media: </span></p><p><span>LinkedIn: </span><a href="https://www.linkedin.com/in/islamgouda/" rel="nofollow">https://www.linkedin.com/in/islamgouda/</a></p><p><span>ae.linkedin.com/in/islamgouda/</span></p><p><span>Twitter: https://twitter.com/IslamGouda11</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Dr. Gouda has an honorary doctorate from the University of California in Strategic Marketing as a result of the many articles, research studies and publications in that field. He also has a masters degree from the University of Wollongong in Strategic Marketing.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He recently launched a video series called &amp;#34;100 Minutes for Acing Your Marketing Game.&amp;#34; &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When completed, the series will contain 100 one-minute videos, each exploring a topic essential for you to master if you wish to be a marketing ace. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Dr. Gouda covers essential topics from marketing strategies and digital tactics to innovative techniques and best practices.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Key Lessons Learned After Making 100 Minutes of Videos on Marketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How New Technology Can Help With Marketing in Surprising Ways&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Difference Between Marketing and Sales&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1021142659&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ISLAM&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://islamgouda.blogspot.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: https://www.amazon.com/Startups-Marketing-Guide-Through-COVID-19-ebook/dp/B089S7DWM1&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.audiobooks.com/audiobook/north-pole-musical-a-new-years-wish/810098?srsltid=AfmBOoqOwuohegOW1X4P_2it3teDvvjTgmLtTCFyI5xUuMj0-F5K94dI&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: &lt;/span&gt;&lt;a href=&#34;https://www.linkedin.com/in/islamgouda/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/islamgouda/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;ae.linkedin.com/in/islamgouda/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter: https://twitter.com/IslamGouda11&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Sep 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Forge a Sonic Identity for Fun and Profit (with Traci DeForge)</itunes:title>
                <title>How to Forge a Sonic Identity for Fun and Profit (with Traci DeForge)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Traci is the founder of Produce Your Podcast, a premier podcast consulting and production agency that incorporates podcasting into the digital marketing strategy of B2B and B2C companies. </span></p><p><span>Traci has more than three decades of expertise in Broadcast Media and Executive Management helping startups and Fortune 500 giants such as Google and Hilton. </span></p><p><span>She&#39;s renowned for business development insights that drive innovation. </span></p><p><span>As CEO of Ladies Who Launch, Traci pioneered the Franchise Media Model, supporting women-owned businesses. </span></p><p><span>An international podcast expert and speaker, she created the Podcast Management Academy, the industry’s only Podcast Management Certification Program, and co-founded the Podcast Professionals Association. </span></p><p><span>Traci hosts the ”Growth Accelerator Podcast”, “Journey to There” and co-hosts the popular &#34;Ask Brien Radio Show&#34; in Los Angeles. </span></p><p><span>Recognized by ABC, NBC, CNN, CTV, and American Express Open, Traci is a proud member of the Rolling Stone Culture Council where she leads the Podcast Member Program.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What “Sonic Identity” is and Why You Should Elevate It ASAP!</span></p><p><span>~How to Start Building a Sonic Identity that Sticks</span></p><p><span>~Why a Logo is So Much More Than You Think</span></p><p><span>~How to Keep an Audience Hooked</span></p><p><span>~What Producing a Podcast Looks Like</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1020587290</p><p><br></p><p><span>CONNECT WITH TRACI</span></p><p><span>Website: https://produceyourpodcast.com/</span></p><p><span>Social Media: </span></p><p><span>LinkedIn: https://www.linkedin.com/in/tracilongdeforge/</span></p><p><span>Instagram: https://www.instagram.com/produceyourpodcast/</span></p><p><span>Facebook: https://www.facebook.com/tracideforge</span></p><p><span>YouTube: https://www.youtube.com/@produceyourpodcast</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Traci is the founder of Produce Your Podcast, a premier podcast consulting and production agency that incorporates podcasting into the digital marketing strategy of B2B and B2C companies. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Traci has more than three decades of expertise in Broadcast Media and Executive Management helping startups and Fortune 500 giants such as Google and Hilton. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She&amp;#39;s renowned for business development insights that drive innovation. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As CEO of Ladies Who Launch, Traci pioneered the Franchise Media Model, supporting women-owned businesses. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;An international podcast expert and speaker, she created the Podcast Management Academy, the industry’s only Podcast Management Certification Program, and co-founded the Podcast Professionals Association. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Traci hosts the ”Growth Accelerator Podcast”, “Journey to There” and co-hosts the popular &amp;#34;Ask Brien Radio Show&amp;#34; in Los Angeles. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Recognized by ABC, NBC, CNN, CTV, and American Express Open, Traci is a proud member of the Rolling Stone Culture Council where she leads the Podcast Member Program.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What “Sonic Identity” is and Why You Should Elevate It ASAP!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Start Building a Sonic Identity that Sticks&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why a Logo is So Much More Than You Think&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Keep an Audience Hooked&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Producing a Podcast Looks Like&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1020587290&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH TRACI&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://produceyourpodcast.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: https://www.linkedin.com/in/tracilongdeforge/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: https://www.instagram.com/produceyourpodcast/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: https://www.facebook.com/tracideforge&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: https://www.youtube.com/@produceyourpodcast&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Sep 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Sell More Without Selling (with Aleasha Bahr)</itunes:title>
                <title>How to Sell More Without Selling (with Aleasha Bahr)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Drawing on her 15+ years in sales with more than $50 million  in professional services sold, Aleasha has established and perfected The Black Sheep Sales Method™ to help business people sell more – even if they thought they HATED sales. </span></p><p><span>Aleasha’s clients discover how to love selling. They consistently convert up to 80% of their sales meetings – without pain, hard pitches, or pretending to be someone else. </span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why You Should Embrace Being a Black Sheep</span></p><p><span>~What Makes Successful Sales So Hard in the “White Sheep” Traditional World</span></p><p><span>~How to Become a Truly Effective Salesperson by Not Being a “Killer”</span></p><p><span>~The Myriad Reasons to Be Careful With Paid Advertising</span></p><p><span>~How to Become a “Black Sheep” Salesperson</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1015611348</p><p><br></p><p><span>CONNECT WITH ALEASHA</span></p><p><span>Website: https://aleashabahr.com</span></p><p><span>Social Media: </span></p><p><span>instagram.com/aleashabahr</span></p><p><span>linkedin.com/in/aleashabahr</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Drawing on her 15&#43; years in sales with more than $50 million  in professional services sold, Aleasha has established and perfected The Black Sheep Sales Method™ to help business people sell more – even if they thought they HATED sales. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Aleasha’s clients discover how to love selling. They consistently convert up to 80% of their sales meetings – without pain, hard pitches, or pretending to be someone else. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should Embrace Being a Black Sheep&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Makes Successful Sales So Hard in the “White Sheep” Traditional World&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Become a Truly Effective Salesperson by Not Being a “Killer”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Myriad Reasons to Be Careful With Paid Advertising&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Become a “Black Sheep” Salesperson&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1015611348&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ALEASHA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://aleashabahr.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;instagram.com/aleashabahr&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;linkedin.com/in/aleashabahr&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Sep 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2358</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Financial Secrets to Unlock Lifestyle Freedom (with Brian Herriot)</itunes:title>
                <title>Financial Secrets to Unlock Lifestyle Freedom (with Brian Herriot)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Brian is the founder of Choosy Consultant which helps mid-career consultants find financial freedom and live their best lives. </span></p><p><span>He offers a new and different take on wealth-building, lifestyle design, and retirement. Brian builds customized comprehensive wealth plans for his clients in just one week. </span></p><p><span>Brian is working toward a world where everyone has the time and support to define what success means to them and focus on building character over building resumes.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why It’s a Myth That You Need a “Pile of Cash” to Retire</span></p><p><span>~The Main Mindset Shift to Take Control of Your Life</span></p><p><span>~How to Make an Income in a Different Way</span></p><p><span>~Why It’s Not as Risky to Start a Business as You Might Think</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1010525005</p><p><br></p><p><span>CONNECT WITH BRIAN</span></p><p><span>Website: https://www.choosyconsultant.com/</span></p><p><span>Take the &#34;Time Freedom&#34; Quiz: choosyconsultant.com/quiz</span></p><p><span>Social Media: </span></p><p><span>LinkedIn - https://www.linkedin.com/in/brianherriot/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Brian is the founder of Choosy Consultant which helps mid-career consultants find financial freedom and live their best lives. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He offers a new and different take on wealth-building, lifestyle design, and retirement. Brian builds customized comprehensive wealth plans for his clients in just one week. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Brian is working toward a world where everyone has the time and support to define what success means to them and focus on building character over building resumes.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why It’s a Myth That You Need a “Pile of Cash” to Retire&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Main Mindset Shift to Take Control of Your Life&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Make an Income in a Different Way&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why It’s Not as Risky to Start a Business as You Might Think&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1010525005&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH BRIAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.choosyconsultant.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Take the &amp;#34;Time Freedom&amp;#34; Quiz: choosyconsultant.com/quiz&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn - https://www.linkedin.com/in/brianherriot/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 28 Aug 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1325</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Increase Productivity and Profits While Avoiding Burnout (Courtney Hurley and Kelly Evans)</itunes:title>
                <title>How to Increase Productivity and Profits While Avoiding Burnout (Courtney Hurley and Kelly Evans)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Courtney Hurley and Kelly Evans are the visionary co-founders of Screws + Stiletto. Through their Market Like a CMO Course, they transform the way ambitious business owners approach their marketing strategies. With over 30 years of combined experience, Courtney and Kelly mastered the art of digital marketing.</p><p>Courtney brings a wealth of knowledge in digital marketing, having worked with industry giants like Google, Amazon, and Wayfair.</p><p>Kelly, a serial entrepreneur, successfully grew her first business to $5M in revenue in under three years. Together, they have united to address the common challenges faced by small business owners—offering them the tools and insights needed to take control of their marketing.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~What a CMO Knows That Business Owners Don’t</p><p>~Why You Need to Avoid the Marketing Tools Trap</p><p>~How to Build Your Marketing Foundation</p><p>~The One Sign in Your Marketing That Says It&#39;s Guaranteed to Fail</p><p>~Scientifically Proven Tactics to Increase Your Productivity by 5x</p><p>~The Method for Avoiding Burnout Most Coaches Miss</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/1003522393</p><p><br></p><p>CONNECT WITH COURTNEY AND KELLY</p><p>Website: https://marketlikeacmo.com</p><p>Complimentary 20-min solutions call: https://marketlikeacmo.com/cmo-solutions</p><p>Social Media:</p><p>https://www.instagram.com/marketlikeacmo/</p><p>www.linkedin.com/in/courtney-hurley-marketing-consultant</p>]]></description>
                <content:encoded>&lt;p&gt;Courtney Hurley and Kelly Evans are the visionary co-founders of Screws &#43; Stiletto. Through their Market Like a CMO Course, they transform the way ambitious business owners approach their marketing strategies. With over 30 years of combined experience, Courtney and Kelly mastered the art of digital marketing.&lt;/p&gt;&lt;p&gt;Courtney brings a wealth of knowledge in digital marketing, having worked with industry giants like Google, Amazon, and Wayfair.&lt;/p&gt;&lt;p&gt;Kelly, a serial entrepreneur, successfully grew her first business to $5M in revenue in under three years. Together, they have united to address the common challenges faced by small business owners—offering them the tools and insights needed to take control of their marketing.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~What a CMO Knows That Business Owners Don’t&lt;/p&gt;&lt;p&gt;~Why You Need to Avoid the Marketing Tools Trap&lt;/p&gt;&lt;p&gt;~How to Build Your Marketing Foundation&lt;/p&gt;&lt;p&gt;~The One Sign in Your Marketing That Says It&amp;#39;s Guaranteed to Fail&lt;/p&gt;&lt;p&gt;~Scientifically Proven Tactics to Increase Your Productivity by 5x&lt;/p&gt;&lt;p&gt;~The Method for Avoiding Burnout Most Coaches Miss&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/1003522393&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH COURTNEY AND KELLY&lt;/p&gt;&lt;p&gt;Website: https://marketlikeacmo.com&lt;/p&gt;&lt;p&gt;Complimentary 20-min solutions call: https://marketlikeacmo.com/cmo-solutions&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;https://www.instagram.com/marketlikeacmo/&lt;/p&gt;&lt;p&gt;www.linkedin.com/in/courtney-hurley-marketing-consultant&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 21 Aug 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Cultivate a CEO Mindset to Maximize Your Impact (with Carmen Reed-Gilkison)</itunes:title>
                <title>How to Cultivate a CEO Mindset to Maximize Your Impact (with Carmen Reed-Gilkison)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Carmen Reed-Gilkison is the driving force behind Encore Empire, where she excels as an online business strategist. Certified as an Online Business Manager and Whole Person Coach, Carmen passionately supports B2B service providers and consultants by offering holistic business coaching and mentoring. </p><p>Her focus is on building effective strategies and systems that enable her clients to generate consistent revenue effortlessly.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~The Key Difference Between a “Default” CEO and an “Empowered” One</p><p>~How to Avoid Falling Back Into Default</p><p>~The Blueprint for Becoming an Empowered CEO</p><p>~Why You Need to Connect With Clients Where They’re At if You Want Their Attention</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/997706018</p><p><br></p><p>CONNECT WITH CARMEN</p><p>Website: https://encoreempire.com</p><p>Gift:</p><p><strong>Master Your Mindset</strong></p><p>Mindset: https://vip.encoreempire.com/sp-mindset</p><p><em>Mindset issues affect everyone at one time or another. You have options when your mindset is off. This program provides simple yet effective steps you can take to shift how you view your place in your business and the world.</em></p><p>Social Media:</p><p>https://www.linkedin.com/in/carmen-reed-gilkison/</p><p>https://www.facebook.com/EncoreEmpire</p><p>https://www.facebook.com/carmen.reed.gilkison</p><p>https://www.facebook.com/groups/empireofunstoppableentrepreneurs</p>]]></description>
                <content:encoded>&lt;p&gt;Carmen Reed-Gilkison is the driving force behind Encore Empire, where she excels as an online business strategist. Certified as an Online Business Manager and Whole Person Coach, Carmen passionately supports B2B service providers and consultants by offering holistic business coaching and mentoring. &lt;/p&gt;&lt;p&gt;Her focus is on building effective strategies and systems that enable her clients to generate consistent revenue effortlessly.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The Key Difference Between a “Default” CEO and an “Empowered” One&lt;/p&gt;&lt;p&gt;~How to Avoid Falling Back Into Default&lt;/p&gt;&lt;p&gt;~The Blueprint for Becoming an Empowered CEO&lt;/p&gt;&lt;p&gt;~Why You Need to Connect With Clients Where They’re At if You Want Their Attention&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/997706018&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CARMEN&lt;/p&gt;&lt;p&gt;Website: https://encoreempire.com&lt;/p&gt;&lt;p&gt;Gift:&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Master Your Mindset&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Mindset: https://vip.encoreempire.com/sp-mindset&lt;/p&gt;&lt;p&gt;&lt;em&gt;Mindset issues affect everyone at one time or another. You have options when your mindset is off. This program provides simple yet effective steps you can take to shift how you view your place in your business and the world.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/carmen-reed-gilkison/&lt;/p&gt;&lt;p&gt;https://www.facebook.com/EncoreEmpire&lt;/p&gt;&lt;p&gt;https://www.facebook.com/carmen.reed.gilkison&lt;/p&gt;&lt;p&gt;https://www.facebook.com/groups/empireofunstoppableentrepreneurs&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 14 Aug 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Retain Top Talent By Being More Human (with Jennifer Nash)</itunes:title>
                <title>How to Retain Top Talent By Being More Human (with Jennifer Nash)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Dr. Jennifer Nash is an executive advisor, leadership development consultant and author who helps business leaders and organizations of all sizes prioritize people to power performance.</span></p><p><span>Jennifer earned her MBA from the University of Michigan and her PhD from Case Western Reserve University. She taught over 700 rising leaders at Deloitte University and is a research fellow at the Weatherhead School of Business. She serves as an Executive, Leadership, and Career Coach at the University of Michigan and is a fellow at the Harvard/McLean Institute of Coaching.</span></p><p><span>Jennifer is published in Harvard Business Review, LinkedIn, and select academic journals. She serves as adjunct faculty at the University of Michigan and has presented her groundbreaking leadership and coaching research at Harvard University and Columbia University. She is the author of the bestselling and award winning 2023 book Be Human, Lead Human: How to Connect People and Performance.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How Simple Human Gestures Can Create Huge Impact</span></p><p><span>~Leadership Stereotypes to Break Free From</span></p><p><span>~Why It Pays to be the Model of What You Preach</span></p><p><span>~What to Consider in the Human Approach That Unlocks Powerful Motivation</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/994987821</p><p><br></p><p><span>CONNECT WITH JENNIFER</span></p><p><span>Website: https://drjennifernash.com/</span></p><p><span>Book: Be Human, Lead Human: How to Connect People and Performance: https://amzn.to/3Vl8nra</span></p><p><span>Social Media: </span></p><p><span>LinkedIn: https://www.linkedin.com/in/drjennifernash/</span></p><p><span>Facebook: https://www.facebook.com/DrJenniferNash</span></p><p><span>Instagram: https://www.instagram.com/drjennifernash/</span></p><p><span>TikTok: https://www.tiktok.com/@drjennifernash</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Dr. Jennifer Nash is an executive advisor, leadership development consultant and author who helps business leaders and organizations of all sizes prioritize people to power performance.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Jennifer earned her MBA from the University of Michigan and her PhD from Case Western Reserve University. She taught over 700 rising leaders at Deloitte University and is a research fellow at the Weatherhead School of Business. She serves as an Executive, Leadership, and Career Coach at the University of Michigan and is a fellow at the Harvard/McLean Institute of Coaching.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Jennifer is published in Harvard Business Review, LinkedIn, and select academic journals. She serves as adjunct faculty at the University of Michigan and has presented her groundbreaking leadership and coaching research at Harvard University and Columbia University. She is the author of the bestselling and award winning 2023 book Be Human, Lead Human: How to Connect People and Performance.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How Simple Human Gestures Can Create Huge Impact&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Leadership Stereotypes to Break Free From&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why It Pays to be the Model of What You Preach&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What to Consider in the Human Approach That Unlocks Powerful Motivation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/994987821&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JENNIFER&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://drjennifernash.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: Be Human, Lead Human: How to Connect People and Performance: https://amzn.to/3Vl8nra&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: https://www.linkedin.com/in/drjennifernash/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: https://www.facebook.com/DrJenniferNash&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: https://www.instagram.com/drjennifernash/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;TikTok: https://www.tiktok.com/@drjennifernash&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 07 Aug 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Go from ‘Good’ to ‘Great’ in Sales (with Bryan Charleau)</itunes:title>
                <title>How to Go from ‘Good’ to ‘Great’ in Sales (with Bryan Charleau)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Bryan has worked in sales for 12+ years in various industries including software, sports hospitality, automotive, and construction. </span></p><p><span>He wrote </span><u>Pitching Sales!</u><span> over 5 years while he continued to expand his own career. </span></p><p><span>Bryan wrote the book to educate, guide, and encourage individuals who want to elevate their sales skills. This applies to new sales reps or sales veterans who wish to rise to the next level. </span></p><p><span>The book can also help solopreneurs and other business owners who wish to hone their sales skills. </span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why the Bully Approach to Sales Doesn’t Work and How to Break Out of It</span></p><p><span>~How to Learn from Hearing “No” in Sales</span></p><p><span>~Turning a Sales Organization from Decent (or Worse) to Great</span></p><p><span>~Why Closing is Worthless if You Can’t Perform the First 5 Steps of the Sales Process</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/992883577</p><p><br></p><p><span>CONNECT WITH BRYAN</span></p><p><span>Website: https://www.pitchingsalesconsulting.com/</span></p><p><span>Book: https://www.amazon.ca/Pitching-Sales-Complete-Becoming-Professional/dp/B0BNP79JHK/</span></p><p><span>Social Media: https://www.instagram.com/pitchingsales/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Bryan has worked in sales for 12&#43; years in various industries including software, sports hospitality, automotive, and construction. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He wrote &lt;/span&gt;&lt;u&gt;Pitching Sales!&lt;/u&gt;&lt;span&gt; over 5 years while he continued to expand his own career. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Bryan wrote the book to educate, guide, and encourage individuals who want to elevate their sales skills. This applies to new sales reps or sales veterans who wish to rise to the next level. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;The book can also help solopreneurs and other business owners who wish to hone their sales skills. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why the Bully Approach to Sales Doesn’t Work and How to Break Out of It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Learn from Hearing “No” in Sales&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Turning a Sales Organization from Decent (or Worse) to Great&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Closing is Worthless if You Can’t Perform the First 5 Steps of the Sales Process&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/992883577&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH BRYAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.pitchingsalesconsulting.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: https://www.amazon.ca/Pitching-Sales-Complete-Becoming-Professional/dp/B0BNP79JHK/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.instagram.com/pitchingsales/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 31 Jul 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Elevate Your Career to New Heights (Daniel de Vries)</itunes:title>
                <title>How to Elevate Your Career to New Heights (Daniel de Vries)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Dan is a career coach who helps professionals boost motivation, nurture well-being, and overcome challenges to accelerate their careers and enrich themselves with purpose and fulfillment. </span></p><p><span>While Dan focuses on young professionals, Dan’s insights resonate with business people of any age. </span></p><p><span>Dan spent more than 20 years working in the aerospace and defense industries. In addition to his Coaching business, Dan runs AIC Connect which connects Australian businesses to the defense industry. </span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why Mentorship is Powerful for Both Mentor and Mentee</span></p><p><span>~The Ways Marketing and Coaching Skills Dovetail</span></p><p><span>~Lessons Learned Creating Terrible LinkedIn Content</span></p><p><span>~How to Add Value for a Whole New, Broader Audience</span></p><p><span>~The Value in Aiming Crazy High with Your Goals</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/991505844</p><p><br></p><p><span>CONNECT WITH DAN</span></p><p><span>Website: https://www.dandevries.com/</span></p><p><span>Social Media:</span></p><p><span>https://www.linkedin.com/in/daniel-a-de-vries/</span></p><p><span>https://www.tiktok.com/@ddv_coaching</span></p><p><span>https://www.instagram.com/_ddvcoaching/</span></p><p><span>https://www.facebook.com/ddvcoaching</span></p><p><span>https://twitter.com/ddvcoaching</span></p><p><span>https://www.youtube.com/channel/UC5YNa2_q82fFOWG29fr48jA</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Dan is a career coach who helps professionals boost motivation, nurture well-being, and overcome challenges to accelerate their careers and enrich themselves with purpose and fulfillment. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;While Dan focuses on young professionals, Dan’s insights resonate with business people of any age. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Dan spent more than 20 years working in the aerospace and defense industries. In addition to his Coaching business, Dan runs AIC Connect which connects Australian businesses to the defense industry. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Mentorship is Powerful for Both Mentor and Mentee&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Ways Marketing and Coaching Skills Dovetail&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lessons Learned Creating Terrible LinkedIn Content&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Add Value for a Whole New, Broader Audience&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Value in Aiming Crazy High with Your Goals&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/991505844&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.dandevries.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/daniel-a-de-vries/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.tiktok.com/@ddv_coaching&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/_ddvcoaching/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/ddvcoaching&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/ddvcoaching&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/channel/UC5YNa2_q82fFOWG29fr48jA&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 24 Jul 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2471</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Overcome Fear and Overwhelm to Achieve Success (with Chris Stafford)</itunes:title>
                <title>How to Overcome Fear and Overwhelm to Achieve Success (with Chris Stafford)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Over the last 10 years, Chris has helped listing real estate agents 10X their inventory and sales with greater time freedom and less of the typical drudgery. </span></p><p><span>Chris is the author of  </span><u>Massive Abundance - How to Create Passion, Purpose and Prosperity in Your Life</u><span> which emphasizes the importance of focusing on mindset and health to achieve dramatic business growth and feel more fulfilled.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why You Should Never Settle in Your Career</span></p><p><span>~The Power Coaching Can Bring to Shorten Your Learning Curve</span></p><p><span>~A Simple Method for Tapping Into the Power of Storytelling</span></p><p><span>~How to Build Momentum Without Fear or Overwhelm</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/987058064</p><p><br></p><p><span>CONNECT WITH CHRIS</span></p><p><span>Website: https://theagentunleashed.com/</span></p><p><span>Free masterclass at https://theagentunleashed.com/masterclass</span></p><p><span>Social Media: https://allmylinks.com/cstafford</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Over the last 10 years, Chris has helped listing real estate agents 10X their inventory and sales with greater time freedom and less of the typical drudgery. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Chris is the author of  &lt;/span&gt;&lt;u&gt;Massive Abundance - How to Create Passion, Purpose and Prosperity in Your Life&lt;/u&gt;&lt;span&gt; which emphasizes the importance of focusing on mindset and health to achieve dramatic business growth and feel more fulfilled.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should Never Settle in Your Career&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Power Coaching Can Bring to Shorten Your Learning Curve&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~A Simple Method for Tapping Into the Power of Storytelling&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Build Momentum Without Fear or Overwhelm&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/987058064&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CHRIS&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://theagentunleashed.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free masterclass at https://theagentunleashed.com/masterclass&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://allmylinks.com/cstafford&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 17 Jul 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1431</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Recover When You’ve Spent a Ton on Marketing and Nothing is Working (with Victoria Hajjar)</itunes:title>
                <title>How to Recover When You’ve Spent a Ton on Marketing and Nothing is Working (with Victoria Hajjar)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Victoria is the Founder of Ugli Ventures, which specializes in assisting startups as they scale from 6 to 7 figures. She focuses on aiding female entrepreneurs in optimizing sales and marketing strategies, team building, and leadership development to establish sustainable, profitable 7-figure enterprises.</span></p><p><span>Less than 2% of women have broken the million-dollar mark in their business, and Victoria is on a mission to change that. </span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Avoid Blindly Building the Dreaded “Funnel Tunnel”</span></p><p><span>~Taking a Strategic View Instead of Cobbling Tactics Together</span></p><p><span>~What It Takes to Stand Out With Your Marketing Today</span></p><p><span>~Steps to Take So You Can Stop Being the Doer and Start Being the Leader</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/985545502</p><p><br></p><p><span>CONNECT WITH VICTORIA</span></p><p><span>Website: https://www.ugliventures.com/</span></p><p><span>Scalable Marketing Machine Accelerator: www.ugliventures.com/accelerator</span></p><p><span>Social Media: </span></p><p><span>https://www.instagram.com/ugliventures/?hl=en</span></p><p><span>https://www.linkedin.com/in/victoria-hajjar/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Victoria is the Founder of Ugli Ventures, which specializes in assisting startups as they scale from 6 to 7 figures. She focuses on aiding female entrepreneurs in optimizing sales and marketing strategies, team building, and leadership development to establish sustainable, profitable 7-figure enterprises.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Less than 2% of women have broken the million-dollar mark in their business, and Victoria is on a mission to change that. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Avoid Blindly Building the Dreaded “Funnel Tunnel”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Taking a Strategic View Instead of Cobbling Tactics Together&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What It Takes to Stand Out With Your Marketing Today&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Steps to Take So You Can Stop Being the Doer and Start Being the Leader&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/985545502&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH VICTORIA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.ugliventures.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Scalable Marketing Machine Accelerator: www.ugliventures.com/accelerator&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/ugliventures/?hl=en&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/victoria-hajjar/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 10 Jul 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1725</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Power of Community to Create Sustained Business Success (with Nicco Leone)</itunes:title>
                <title>The Power of Community to Create Sustained Business Success (with Nicco Leone)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Nicco Leone and his partners run the Advisory Board - a community for ambitious entrepreneurs focused on growing their businesses while living life to the fullest. </span></p><p><span>Nicco has more than tripled the size of multiple businesses, and at age 30 reached his goal of becoming a CEO / pilot / triathlete, which he considers the triple threat of awesomeness. He now runs his consulting firm remotely while traveling the world.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Build for Lifetime Value</span></p><p><span>~The Simple Formula for Mastering the Customer Journey</span></p><p><span>~What the Right Business Community Can Unlock for a Business Owner</span></p><p><span>~Why You Want to Understand Your Pivot Business’s Pivot Points</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/982987417</p><p><br></p><p><span>CONNECT WITH NICO</span></p><p><span>Website: https://www.nemeanpride.com</span></p><p><span>Social Media: https://www.linkedin.com/in/niccolo-c-leone/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Nicco Leone and his partners run the Advisory Board - a community for ambitious entrepreneurs focused on growing their businesses while living life to the fullest. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Nicco has more than tripled the size of multiple businesses, and at age 30 reached his goal of becoming a CEO / pilot / triathlete, which he considers the triple threat of awesomeness. He now runs his consulting firm remotely while traveling the world.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Build for Lifetime Value&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Simple Formula for Mastering the Customer Journey&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What the Right Business Community Can Unlock for a Business Owner&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Want to Understand Your Pivot Business’s Pivot Points&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/982987417&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH NICO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.nemeanpride.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/niccolo-c-leone/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 03 Jul 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1540</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Fix Your Business So It Does Not Own You (with Matt Sanjari)</itunes:title>
                <title>How to Fix Your Business So It Does Not Own You (with Matt Sanjari)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>After a life-altering accident derailed his career and life, Matt spent much of the next decade overcoming chronic pain, depression, and a disability to become a serial entrepreneur and transformative figure in the business world. As the founder of PRIME Consulting, he leverages over 15 years of business ownership and public speaking as a former pastor to empower entrepreneurs and business leaders through coaching and consulting, focusing on pragmatic strategies for scaling businesses and achieving personal growth. </span></p><p><span>With a track record of helping brands surpass their limits and a successful exit to his name, Matthew&#39;s holistic approach blends operational strategy with personal development, aiming to elevate clients from day-to-day operations to executive roles, he stays true to his motto: build people, build business.</span></p><p><br></p><p><span>DISCUSSED IN  THIS EPISODE</span></p><p><span>~How to Tell If You Own Your Business or If It Owns You</span></p><p><span>~Why Being Able to Step Away Makes for a Stronger Business</span></p><p><span>~The System for Finding Your “Why” So That the “What” Will Follow</span></p><p><span>~How a Coach Can Unlock Freedom and Growth in Your Business</span></p><p><span>~What Business Owners Often Get Wrong About What They’re Missing</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/968844696</p><p><br></p><p><span>CONNECT WITH MATT</span></p><p><span>Website: https://consultingbyprime.com</span></p><p><span>Business Coaching Services - https://consultingbyprime.com/business-coaching/</span></p><p><span>Social Media: </span></p><p><span>https://www.linkedin.com/in/matthew-sanjari/</span></p><p><span>https://www.instagram.com/matthewsanjari</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;After a life-altering accident derailed his career and life, Matt spent much of the next decade overcoming chronic pain, depression, and a disability to become a serial entrepreneur and transformative figure in the business world. As the founder of PRIME Consulting, he leverages over 15 years of business ownership and public speaking as a former pastor to empower entrepreneurs and business leaders through coaching and consulting, focusing on pragmatic strategies for scaling businesses and achieving personal growth. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;With a track record of helping brands surpass their limits and a successful exit to his name, Matthew&amp;#39;s holistic approach blends operational strategy with personal development, aiming to elevate clients from day-to-day operations to executive roles, he stays true to his motto: build people, build business.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN  THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Tell If You Own Your Business or If It Owns You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Being Able to Step Away Makes for a Stronger Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The System for Finding Your “Why” So That the “What” Will Follow&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How a Coach Can Unlock Freedom and Growth in Your Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Business Owners Often Get Wrong About What They’re Missing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/968844696&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH MATT&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://consultingbyprime.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Business Coaching Services - https://consultingbyprime.com/business-coaching/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/matthew-sanjari/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/matthewsanjari&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 26 Jun 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2072</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Command Attention as a Podcast Guest (with Jeremy Slate)</itunes:title>
                <title>How to Command Attention as a Podcast Guest (with Jeremy Slate)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jeremy Ryan Slate hosts the Create Your Own Life Podcast, which studies the highest performers in the world. He studied literature at Oxford University and holds a Master’s in Early Roman Empire Propaganda from Seton Hall University. His podcast was named the #1 Podcast to Listen To by INC Magazine, as well as Top 40 Under 40 by Podcast Magazine.</span></p><p><span>Jeremy and his wife, Brielle, co-founded Command Your Brand—a new media public relations agency designed to help entrepreneurs share their message by appearing as guests on podcasts. He resides in Stillwater, NJ where he raises chickens and is a former competitive powerlifter.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Surprising Lessons Modern Marketing Can Learn From Early Roman Propaganda</span></p><p><span>~How to Provide Useful Information to Build Respect With Listeners</span></p><p><span>~The First Question to Ask if You’re Ever a Podcast Guest</span></p><p><span>~What Makes a Great Podcast Guest and Why You Should Work to Be One</span></p><p><span>~Tips to Avoid Wasting a Great Podcast Episode</span></p><p><span>~When to Seek Professional Help With Podcast Guesting</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/966413184</p><p><br></p><p><span>CONNECT WITH JEREMY</span></p><p><span>Book: www.commandyourempire.com</span></p><p><br></p><p><span>Websites:</span></p><p><span>https://commandyourbrand.com/</span></p><p><span>https://www.jeremyryanslate.com/</span></p><p><br></p><p><span>Social Media:</span></p><p><span>https://twitter.com/JeremyRyanSlate</span></p><p><span>https://www.facebook.com/Jeremyryanslate/</span></p><p><span>https://www.instagram.com/jeremyryanslate/</span></p><p><span>https://www.linkedin.com/in/jeremy-ryan-slate-bb7b284a/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jeremy Ryan Slate hosts the Create Your Own Life Podcast, which studies the highest performers in the world. He studied literature at Oxford University and holds a Master’s in Early Roman Empire Propaganda from Seton Hall University. His podcast was named the #1 Podcast to Listen To by INC Magazine, as well as Top 40 Under 40 by Podcast Magazine.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Jeremy and his wife, Brielle, co-founded Command Your Brand—a new media public relations agency designed to help entrepreneurs share their message by appearing as guests on podcasts. He resides in Stillwater, NJ where he raises chickens and is a former competitive powerlifter.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Surprising Lessons Modern Marketing Can Learn From Early Roman Propaganda&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Provide Useful Information to Build Respect With Listeners&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The First Question to Ask if You’re Ever a Podcast Guest&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Makes a Great Podcast Guest and Why You Should Work to Be One&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Tips to Avoid Wasting a Great Podcast Episode&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~When to Seek Professional Help With Podcast Guesting&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/966413184&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JEREMY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: www.commandyourempire.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Websites:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://commandyourbrand.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.jeremyryanslate.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/JeremyRyanSlate&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/Jeremyryanslate/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/jeremyryanslate/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/jeremy-ryan-slate-bb7b284a/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 19 Jun 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1143</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>How to Grow Your Business Without More Full-Time Employees (with Tyler Mounce)</itunes:title>
                <title>How to Grow Your Business Without More Full-Time Employees (with Tyler Mounce)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Tyler spent most of his career in the health and fitness industry before becoming the head of marketing for the company he worked at for nearly 13 years.</span></p><p><span>He now has a marketing company that helps small/mid-size service businesses by offering an alternative to hiring full-time employees or fully outsourcing the marketing efforts.</span></p><p><span>Tyler also co-founded a charity group called 100 Companies That Care, a community that gathers and collectively supports nonprofits in OC and fosters a culture of corporate philanthropy among businesses.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What Should be Outsourced and What Should Be Kept In-House</span></p><p><span>~How You Should Approach Marketing as a Small Business</span></p><p><span>~When to Know It’s Time to Seek Marketing Help</span></p><p><br></p><p><span>CONNECT WITH TYLER</span></p><p><span>Website: https://amplis.co</span></p><p><span>Social Media: https://www.linkedin.com/in/tylermounce/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Tyler spent most of his career in the health and fitness industry before becoming the head of marketing for the company he worked at for nearly 13 years.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He now has a marketing company that helps small/mid-size service businesses by offering an alternative to hiring full-time employees or fully outsourcing the marketing efforts.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tyler also co-founded a charity group called 100 Companies That Care, a community that gathers and collectively supports nonprofits in OC and fosters a culture of corporate philanthropy among businesses.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Should be Outsourced and What Should Be Kept In-House&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How You Should Approach Marketing as a Small Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~When to Know It’s Time to Seek Marketing Help&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH TYLER&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://amplis.co&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/tylermounce/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 12 Jun 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Tell Your Story With Video Simply and Effectively (with Pat Taggart)</itunes:title>
                <title>How to Tell Your Story With Video Simply and Effectively (with Pat Taggart)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Pat Taggart is the Founder and Chief Creative at SkyBlue Creative. A documentary filmmaker, Pat takes a completely fresh approach to traditional, cringeworthy corporate videos that don’t feel authentic, and that helps his client create impactful content that moves the needle for organizations of all sizes and industries.</p><p>In addition to being a video creator, Pat is a highly-rated speaker for organizations like YPO and EO, educating leaders on how they can use video to attract and engage employees and customers. That includes plenty of tips on how to create winning content in-house without the need for a pro like himself. </p><p>Pat lives in Philadelphia, PA with his wife and 2 children, plays a ton of ice hockey and prefers chocolate milk over coffee.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Why Video is So Powerful For Reaching Customers</p><p>~How to Avoid Making a Cringe-worthy Video</p><p>~How to Choose the Right Producers For Your Video</p><p>~Ways to Use Storytelling Through Videos For Your Business</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/949822886/54c5fa3afb</p><p><br></p><p>CONNECT WITH PAT</p><p>Website: https://skybluecreative.com</p><p>Social Media: https://linkedin.com/in/pat-taggart-1a25a595</p>]]></description>
                <content:encoded>&lt;p&gt;Pat Taggart is the Founder and Chief Creative at SkyBlue Creative. A documentary filmmaker, Pat takes a completely fresh approach to traditional, cringeworthy corporate videos that don’t feel authentic, and that helps his client create impactful content that moves the needle for organizations of all sizes and industries.&lt;/p&gt;&lt;p&gt;In addition to being a video creator, Pat is a highly-rated speaker for organizations like YPO and EO, educating leaders on how they can use video to attract and engage employees and customers. That includes plenty of tips on how to create winning content in-house without the need for a pro like himself. &lt;/p&gt;&lt;p&gt;Pat lives in Philadelphia, PA with his wife and 2 children, plays a ton of ice hockey and prefers chocolate milk over coffee.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Why Video is So Powerful For Reaching Customers&lt;/p&gt;&lt;p&gt;~How to Avoid Making a Cringe-worthy Video&lt;/p&gt;&lt;p&gt;~How to Choose the Right Producers For Your Video&lt;/p&gt;&lt;p&gt;~Ways to Use Storytelling Through Videos For Your Business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/949822886/54c5fa3afb&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH PAT&lt;/p&gt;&lt;p&gt;Website: https://skybluecreative.com&lt;/p&gt;&lt;p&gt;Social Media: https://linkedin.com/in/pat-taggart-1a25a595&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 05 Jun 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Turn Your Expertise Into a Lucrative Teaching Business (with Olly Richards)</itunes:title>
                <title>How to Turn Your Expertise Into a Lucrative Teaching Business (with Olly Richards)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Olly Richards had a series of random careers, from jazz musician to English teacher, before eventually starting a blog (storylearning.com) on his passion – language learning – and growing it into a $10 million online business.</span></p><p><span>Today, he writes a newsletter at OllyRichards.co teaching other online entrepreneurs how to scale their businesses to 7+ figures, using StoryLearning as a “living case study”.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p>~How to Use Your Passion to Build a Lucrative Online Business</p><p>~Ways You Can Monetize a List of Subscribers</p><p>~The Myriad Ways to Partner With Other Newsletters</p><p>~The Truth About Calculating Lifetime Value of a Customer</p><p>~How to Understand Cashflow in a Marketing Business</p><p>~The First Step to Building a Learning Business</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/949120682/25691d8ded</p><p><br></p><p><span>CONNECT WITH OLLY</span></p><p><span>Website: https://ollyrichards.co</span></p><p><span>Case Study: Anatomy of a $10M Online Education Business (118 pages)</span></p><p><span>Social Media:</span></p><p><span>YouTube: https://www.youtube.com/channel/UCBTz3Np62RSDc8XneG9avrA</span></p><p><span>Twitter: https://twitter.com/mrollyrichards</span></p><p><span>LinkedIn: https://www.linkedin.com/in/ollyrichards/</span></p><p><span>IG: https://www.instagram.com/realollyrichards/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Olly Richards had a series of random careers, from jazz musician to English teacher, before eventually starting a blog (storylearning.com) on his passion – language learning – and growing it into a $10 million online business.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Today, he writes a newsletter at OllyRichards.co teaching other online entrepreneurs how to scale their businesses to 7&#43; figures, using StoryLearning as a “living case study”.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;~How to Use Your Passion to Build a Lucrative Online Business&lt;/p&gt;&lt;p&gt;~Ways You Can Monetize a List of Subscribers&lt;/p&gt;&lt;p&gt;~The Myriad Ways to Partner With Other Newsletters&lt;/p&gt;&lt;p&gt;~The Truth About Calculating Lifetime Value of a Customer&lt;/p&gt;&lt;p&gt;~How to Understand Cashflow in a Marketing Business&lt;/p&gt;&lt;p&gt;~The First Step to Building a Learning Business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/949120682/25691d8ded&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH OLLY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://ollyrichards.co&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Case Study: Anatomy of a $10M Online Education Business (118 pages)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: https://www.youtube.com/channel/UCBTz3Np62RSDc8XneG9avrA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter: https://twitter.com/mrollyrichards&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: https://www.linkedin.com/in/ollyrichards/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;IG: https://www.instagram.com/realollyrichards/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 29 May 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Use Your 5 Brains to Succeed in Business (with Carlos Davidovich)</itunes:title>
                <title>How to Use Your 5 Brains to Succeed in Business (with Carlos Davidovich)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Carlos Davidovich, MD is an international executive coach, award-winning author, and TEDx speaker. He specializes in neuroscience-based leadership techniques, and coaches people using his experience as a medical doctor and the two decades he’s spent in executive positions.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How Personality Affects the Flight, Fight, or Freeze Response and Why You Should Understand It</span></p><p><span>~What Neuromarketing Is and How to Use It</span></p><p><span>~Why Many People Confuse Neuromarketing as a Dark Art and How It Can Be Used Positively</span></p><p><span>~The 5 Brains as Understood by Neuroscience</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/948234488/298b236990</p><p><br></p><p><span>CONNECT WITH CARLOS</span></p><p><span>Website: https://www.carlosdavidovich.com/en/home-eng/=</span></p><p><span>Book: </span><a href="https://www.amazon.com/Five-Brain-Leadership-Neuroscience-Instincts/dp/1774582732" rel="nofollow">Five Brain Leadership</a></p><p><span>TEDx Talk - https://www.youtube.com/watch?v=Uhk-JSgrGx0</span></p><p><span>Social Media: </span></p><p><a href="http://instagram.com/carlosdavidovichmd" rel="nofollow">Instagram</a></p><p><a href="http://facebook.com/carlosdavidovichmd" rel="nofollow">Facebook</a></p><p><a href="http://linkedin.com/in/carlosdavidovich" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Carlos Davidovich, MD is an international executive coach, award-winning author, and TEDx speaker. He specializes in neuroscience-based leadership techniques, and coaches people using his experience as a medical doctor and the two decades he’s spent in executive positions.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How Personality Affects the Flight, Fight, or Freeze Response and Why You Should Understand It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Neuromarketing Is and How to Use It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Many People Confuse Neuromarketing as a Dark Art and How It Can Be Used Positively&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The 5 Brains as Understood by Neuroscience&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/948234488/298b236990&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CARLOS&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.carlosdavidovich.com/en/home-eng/=&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/Five-Brain-Leadership-Neuroscience-Instincts/dp/1774582732&#34; rel=&#34;nofollow&#34;&gt;Five Brain Leadership&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;TEDx Talk - https://www.youtube.com/watch?v=Uhk-JSgrGx0&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://instagram.com/carlosdavidovichmd&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://facebook.com/carlosdavidovichmd&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://linkedin.com/in/carlosdavidovich&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 22 May 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Get More Done in Less Time With Virtual Assistants (with Joe Rare)</itunes:title>
                <title>How to Get More Done in Less Time With Virtual Assistants (with Joe Rare)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Joe Rare is an “underground” serial entrepreneur, investor, outsourcing expert, father and husband. He currently owns four digital companies, five wedding venues, and real estate investment properties.</span></p><p><span>Joe&#39;s journey began with a door-to-door product sales business, which grew from a team of two to 40 employees in under two years. He later sold the company after 27 months.</span></p><p><span>His passion for sales never dimmed, but he discovered what his life’s work would be - building digital businesses. The road was definitely made of dirt with a lot of potholes. There were failed businesses in the early days, but he took the failures and learned to create wins. He has since built multiple 7+ figure companies and built a strong and growing real estate portfolio.</span></p><p><span>Joe focuses on helping small- to medium-sized businesses around the world, while working from the comfort of his home in Montana and enjoying Big Sky Country with his family.</span></p><p><span>All of his companies are fully being run by his virtual assistants.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Properly Find and Use Competent VAs For Your Business</span></p><p><span>~What Kind of Businesses Benefit From Hiring VAs the Most</span></p><p><span>~What “Minimum Effective Dose” Is and Why You Should Employ It</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/946903215/7cffb0f9b3</p><p><br></p><p><span>CONNECT WITH JOE</span></p><p><span>Website: https://www.level9virtual.com/</span></p><p><span>Social Media: </span></p><p><a href="http://linkedin.com/in/joerare,%20https://www.facebook.com/joerare/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.youtube.com/user/joerare1" rel="nofollow">YouTube</a></p><p><a href="https://www.instagram.com/joerare/" rel="nofollow">Instagram</a></p><p><a href="https://www.tiktok.com/@joerare" rel="nofollow">TikTok</a></p><p><a href="https://twitter.com/joerare" rel="nofollow">Twitter</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Joe Rare is an “underground” serial entrepreneur, investor, outsourcing expert, father and husband. He currently owns four digital companies, five wedding venues, and real estate investment properties.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Joe&amp;#39;s journey began with a door-to-door product sales business, which grew from a team of two to 40 employees in under two years. He later sold the company after 27 months.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;His passion for sales never dimmed, but he discovered what his life’s work would be - building digital businesses. The road was definitely made of dirt with a lot of potholes. There were failed businesses in the early days, but he took the failures and learned to create wins. He has since built multiple 7&#43; figure companies and built a strong and growing real estate portfolio.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Joe focuses on helping small- to medium-sized businesses around the world, while working from the comfort of his home in Montana and enjoying Big Sky Country with his family.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;All of his companies are fully being run by his virtual assistants.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Properly Find and Use Competent VAs For Your Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Kind of Businesses Benefit From Hiring VAs the Most&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What “Minimum Effective Dose” Is and Why You Should Employ It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/946903215/7cffb0f9b3&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JOE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.level9virtual.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://linkedin.com/in/joerare,%20https://www.facebook.com/joerare/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/user/joerare1&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/joerare/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.tiktok.com/@joerare&#34; rel=&#34;nofollow&#34;&gt;TikTok&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/joerare&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 15 May 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How Podcasts Can Turn You From Best Kept Secret to Profitable Thought Leader (with Jessica Rhodes)</itunes:title>
                <title>How Podcasts Can Turn You From Best Kept Secret to Profitable Thought Leader (with Jessica Rhodes)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jessica Rhodes founded Interview Connections, the world’s first and leading podcast booking agency in 2013, back when no other agencies like it existed. Since its founding, Interview Connections has booked over 30,000 podcast interviews for over 800 clients! </span></p><p><span>With a background in door-to-door community organizing, Jessica is passionate about helping entrepreneurs who feel like the best-kept secret grow their business online through genuine, human-to-human connection. The podcast interviews Jessica and her team have booked have helped their clients generate millions of dollars in sales, sell thousands of books, and transform countless lives. </span></p><p><span>Interview Connections was also awarded the 2022 Bronze Stevie Award for Marketing Agency of the Year, and Podcast Booking Agency of the Year by Corporate Vision Magazine in 2021. </span></p><p><span>When she’s not talking about podcast guesting, Jessica can be found in a sauna + cold plunge, wrangling her backyard chickens, or reluctantly embracing her role as the team mom for her daughter’s all star cheer team in Rhode Island!</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What Podcast Guesting Is and Why You Should Do It</span></p><p><span>~Tips for Being a Winning Podcast Guest</span></p><p><span>~How to Find the Right Podcast Provider</span></p><p><span>~The Elements of a Promising Podcast Pitch</span></p><p><span>~Identifying Your Dream Host/Guest</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/946484294/4ecfe67090</p><p><br></p><p><span>CONNECT WITH JESSICA</span></p><p><span>Website: https://interviewconnections.com/</span></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/jessica-rhodes-9a291020/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/groups/GuestExpertProfitLab" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/interviewconnections/" rel="nofollow">Instagram</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jessica Rhodes founded Interview Connections, the world’s first and leading podcast booking agency in 2013, back when no other agencies like it existed. Since its founding, Interview Connections has booked over 30,000 podcast interviews for over 800 clients! &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;With a background in door-to-door community organizing, Jessica is passionate about helping entrepreneurs who feel like the best-kept secret grow their business online through genuine, human-to-human connection. The podcast interviews Jessica and her team have booked have helped their clients generate millions of dollars in sales, sell thousands of books, and transform countless lives. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Interview Connections was also awarded the 2022 Bronze Stevie Award for Marketing Agency of the Year, and Podcast Booking Agency of the Year by Corporate Vision Magazine in 2021. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When she’s not talking about podcast guesting, Jessica can be found in a sauna &#43; cold plunge, wrangling her backyard chickens, or reluctantly embracing her role as the team mom for her daughter’s all star cheer team in Rhode Island!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Podcast Guesting Is and Why You Should Do It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Tips for Being a Winning Podcast Guest&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Find the Right Podcast Provider&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Elements of a Promising Podcast Pitch&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Identifying Your Dream Host/Guest&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/946484294/4ecfe67090&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JESSICA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://interviewconnections.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/jessica-rhodes-9a291020/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/groups/GuestExpertProfitLab&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/interviewconnections/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 08 May 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to De-commoditize Your Business So You Stand Out and Win Market Share (with Barry LaBov)</itunes:title>
                <title>How to De-commoditize Your Business So You Stand Out and Win Market Share (with Barry LaBov)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Barry LaBov is a two-time Ernst &amp; Young Entrepreneur of the Year, a nationally recognized, and an author and brand strategist. He is the Founder and CEO of LABOV Marketing, Communications, and Training—a full-service agency that specializes in helping clients discover and celebrate their brand differentiation. </p><p>LABOV’s clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. He has an upcoming book entitled, The Power of Differentiation, Win Hearts, Minds and Market Share.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Why You Should <em>Discover</em>, Not <em>Create</em>, Your Brand</p><p>~How to Identify and Lean Into What Sets You Apart</p><p>~What to Learn (and Not Learn) From How Apple Brands Itself</p><p>~When to Fire a Client and How to Decide Who Should Go</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/946119582/429c061a82</p><p><br></p><p>CONNECT WITH BARRY</p><p>Website: https://labov.com</p><p>Book: https://barrylabov.com</p><p>Social Media: </p><p><a href="https://twitter.com/labovandbeyond" rel="nofollow">Twitter</a></p><p><a href="https://www.youtube.com/@labov5256?app=desktop" rel="nofollow">YouTube</a></p><p><a href="https://www.facebook.com/LabovMarketing/?_rdr=&eav=AfYfHwUcDhnak_zlZkMNgOnLxAwBaB2qAoKDcOsVkai-wkF1GfPzUCX9Rx0wsmsny5Q&paipv=0" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/barry-labov-6965241/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;Barry LaBov is a two-time Ernst &amp;amp; Young Entrepreneur of the Year, a nationally recognized, and an author and brand strategist. He is the Founder and CEO of LABOV Marketing, Communications, and Training—a full-service agency that specializes in helping clients discover and celebrate their brand differentiation. &lt;/p&gt;&lt;p&gt;LABOV’s clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. He has an upcoming book entitled, The Power of Differentiation, Win Hearts, Minds and Market Share.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Why You Should &lt;em&gt;Discover&lt;/em&gt;, Not &lt;em&gt;Create&lt;/em&gt;, Your Brand&lt;/p&gt;&lt;p&gt;~How to Identify and Lean Into What Sets You Apart&lt;/p&gt;&lt;p&gt;~What to Learn (and Not Learn) From How Apple Brands Itself&lt;/p&gt;&lt;p&gt;~When to Fire a Client and How to Decide Who Should Go&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/946119582/429c061a82&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH BARRY&lt;/p&gt;&lt;p&gt;Website: https://labov.com&lt;/p&gt;&lt;p&gt;Book: https://barrylabov.com&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/labovandbeyond&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@labov5256?app=desktop&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/LabovMarketing/?_rdr=&amp;eav=AfYfHwUcDhnak_zlZkMNgOnLxAwBaB2qAoKDcOsVkai-wkF1GfPzUCX9Rx0wsmsny5Q&amp;paipv=0&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/barry-labov-6965241/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 01 May 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Spread Your Content to Build a Sticky Brand (with Mark Herschberg)</itunes:title>
                <title>How to Spread Your Content to Build a Sticky Brand (with Mark Herschberg)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Mark Herschberg is the author of </span><u>The Career Toolkit: Essential Skills for Success That No One Taught You</u><span> and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. </span></p><p><span>He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT’s “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering &amp; computer science, and a Masters in electrical engineering &amp; computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Two Essential Skills Marketers Often Overlook</span></p><p><span>~How to Market Our Stuff in a Way That Sticks</span></p><p><span>~Why Location Matters When Learning New Information</span></p><p><span>~How to Deliver Important Information at the Right Time</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/935361176</p><p><br></p><p><span>CONNECT WITH MARK</span></p><p><span>Website: https://see-below-for-multiple-websites.com</span></p><p><span>Book: </span><a href="https://www.amazon.com/Career-Toolkit-Essential-Skills-Success-ebook/dp/B08QD93HRT/" rel="nofollow">The Career Toolkit: Essential Skills for Success That No One Taught You</a></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/hershey/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.instagram.com/thecareertoolkit/" rel="nofollow">Instagram</a></p><p><a href="https://www.facebook.com/TheCareerToolkitBook" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/CognoscoMedia" rel="nofollow">Cognosco Media Instagram</a></p><p><a href="https://www.facebook.com/cognoscomedia" rel="nofollow">Cognosco Media Facebook</a><span> </span></p><p><a href="https://www.linkedin.com/company/cognosco-media/" rel="nofollow">Cognosco Media LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Mark Herschberg is the author of &lt;/span&gt;&lt;u&gt;The Career Toolkit: Essential Skills for Success That No One Taught You&lt;/u&gt;&lt;span&gt; and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT’s “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering &amp;amp; computer science, and a Masters in electrical engineering &amp;amp; computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Two Essential Skills Marketers Often Overlook&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Market Our Stuff in a Way That Sticks&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Location Matters When Learning New Information&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Deliver Important Information at the Right Time&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/935361176&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH MARK&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://see-below-for-multiple-websites.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/Career-Toolkit-Essential-Skills-Success-ebook/dp/B08QD93HRT/&#34; rel=&#34;nofollow&#34;&gt;The Career Toolkit: Essential Skills for Success That No One Taught You&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/hershey/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/thecareertoolkit/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/TheCareerToolkitBook&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/CognoscoMedia&#34; rel=&#34;nofollow&#34;&gt;Cognosco Media Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/cognoscomedia&#34; rel=&#34;nofollow&#34;&gt;Cognosco Media Facebook&lt;/a&gt;&lt;span&gt; &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/cognosco-media/&#34; rel=&#34;nofollow&#34;&gt;Cognosco Media LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 17 Apr 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Maximize Your Return on Luck (with Simon Severino)</itunes:title>
                <title>How to Maximize Your Return on Luck (with Simon Severino)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Simon has created more than $2 billion in additional sales for his clients over the last 21 years. As an advisor who became CEO, he had to learn the importance of working ON the business more than IN it. </span></p><p><span>Now, he shares his proven templates with high-ticket entrepreneurs. They reclaim 14 hours per week using the Strategy Sprints™ Method and enjoy sales that soar.  </span></p><p><span>Author of &#34;Strategy Sprints&#34;, Podcast Host Ranking Top 2,5%, TEDx speaker, Forbes contributor, Triathlete. Has appeared on over 1300 podcasts. </span></p><p><span>When he is not supercharging sales, you&#39;ll find him swimming, biking, running and tricking his 3 kids into outdoor activities so they can&#39;t escape his annoying shrinky questions.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Maximize the Return on Luck</span></p><p><span>~Harnessing the Power of Great Salespeople</span></p><p><span>~How to Beat Feeling Dirty About Sales</span></p><p><span>~Why Sales Doesn’t Have to be a Lonely Endeavor</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/932387629</p><p><br></p><p><span>CONNECT WITH SIMON</span></p><p><span>Website: https://www.strategysprints.com/</span></p><p><span>Book: </span></p><p><span>On Amazon: </span><a href="https://www.amazon.com/Strategy-Sprints-Accelerate-Growth-Business/dp/139860349X" rel="nofollow">Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business</a></p><p><a href="https://podcasts.apple.com/us/podcast/strategy-sprints/id1299008831" rel="nofollow">On Apple Podcasts</a></p><p><span>Social Media: </span></p><p><a href="https://www.facebook.com/strategysprints/" rel="nofollow">Facebook</a></p><p><a href="https://twitter.com/strategysprints" rel="nofollow">Twitter</a></p><p><a href="https://www.instagram.com/strategysprints/" rel="nofollow">Instagram</a></p><p><a href="https://www.linkedin.com/in/simonseverino/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.youtube.com/channel/UCnSFgJd0CrsEdQdO21txR2A" rel="nofollow">YouTube</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Simon has created more than $2 billion in additional sales for his clients over the last 21 years. As an advisor who became CEO, he had to learn the importance of working ON the business more than IN it. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Now, he shares his proven templates with high-ticket entrepreneurs. They reclaim 14 hours per week using the Strategy Sprints™ Method and enjoy sales that soar.  &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Author of &amp;#34;Strategy Sprints&amp;#34;, Podcast Host Ranking Top 2,5%, TEDx speaker, Forbes contributor, Triathlete. Has appeared on over 1300 podcasts. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When he is not supercharging sales, you&amp;#39;ll find him swimming, biking, running and tricking his 3 kids into outdoor activities so they can&amp;#39;t escape his annoying shrinky questions.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Maximize the Return on Luck&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Harnessing the Power of Great Salespeople&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Beat Feeling Dirty About Sales&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Sales Doesn’t Have to be a Lonely Endeavor&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/932387629&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH SIMON&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.strategysprints.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;On Amazon: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/Strategy-Sprints-Accelerate-Growth-Business/dp/139860349X&#34; rel=&#34;nofollow&#34;&gt;Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://podcasts.apple.com/us/podcast/strategy-sprints/id1299008831&#34; rel=&#34;nofollow&#34;&gt;On Apple Podcasts&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/strategysprints/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/strategysprints&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/strategysprints/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/simonseverino/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UCnSFgJd0CrsEdQdO21txR2A&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 10 Apr 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Secrets to Black Belt Business Mastery (with Craig Cooke)</itunes:title>
                <title>Secrets to Black Belt Business Mastery (with Craig Cooke)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Craig Cooke is a successful entrepreneur who started started RhythmNet.com with a couple friends from college. Over the years of struggle, adaptation, and repositioning the brand, “Rhythm“ was sold to a world-class digital creative agency in 2019. Craig stayed with the company for just over 3 years, completing a 26-year marathon of running the company as CEO. During his tenure at Rhythm®, Craig worked with middle market to large enterprise companies.</span></p><p><span>Today, Craig shares his business wisdom, experience, and expertise in three key areas: executive leadership, brand development, and marketing communications. He continues his training in martial arts, continuously learning and evolving his skills. He has studied and served as a practitioner of Chinese Medical Qigong since 2015, bringing energy healing to hundreds of people. Currently, he is pursuing a doctorate of Chinese Energy Medicine from the Temple of Change and Transformation. </span></p><p><span>Craig incorporates his skills, knowledge, and expertise in energetic practices into the world of business to provide a truly unique perspective and method in working with professionals across a wide variety of industries.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Connection Between Kung Fu and Business</span></p><p><span>~The Simple Secret to Being More Productive</span></p><p><span>~Overcoming Challenges to Create a Great Mindset</span></p><p><span>~Harnessing Discipline Techniques to Excel in Business</span></p><p><br></p><p><span>FULL EPISODE VIDEO:</span></p><p>https://vimeo.com/929879076</p><p><br></p><p><span>CONNECT WITH CRAIG</span></p><p><span>Website: https://www.csquaredpro.io</span></p><p><span>Book: </span><a href="https://a.co/d/6GLv4kT" rel="nofollow">Business Kung Fu</a></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/craigcooke/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/chilefarmer/" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/craigcooke/" rel="nofollow">Instagram</a></p><p><a href="https://twitter.com/craigcooke" rel="nofollow">Twitter</a></p><p><a href="https://www.tiktok.com/@csquared.777" rel="nofollow">TikTok</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Craig Cooke is a successful entrepreneur who started started RhythmNet.com with a couple friends from college. Over the years of struggle, adaptation, and repositioning the brand, “Rhythm“ was sold to a world-class digital creative agency in 2019. Craig stayed with the company for just over 3 years, completing a 26-year marathon of running the company as CEO. During his tenure at Rhythm®, Craig worked with middle market to large enterprise companies.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Today, Craig shares his business wisdom, experience, and expertise in three key areas: executive leadership, brand development, and marketing communications. He continues his training in martial arts, continuously learning and evolving his skills. He has studied and served as a practitioner of Chinese Medical Qigong since 2015, bringing energy healing to hundreds of people. Currently, he is pursuing a doctorate of Chinese Energy Medicine from the Temple of Change and Transformation. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Craig incorporates his skills, knowledge, and expertise in energetic practices into the world of business to provide a truly unique perspective and method in working with professionals across a wide variety of industries.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Connection Between Kung Fu and Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Simple Secret to Being More Productive&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Overcoming Challenges to Create a Great Mindset&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Harnessing Discipline Techniques to Excel in Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/929879076&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CRAIG&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.csquaredpro.io&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://a.co/d/6GLv4kT&#34; rel=&#34;nofollow&#34;&gt;Business Kung Fu&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/craigcooke/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/chilefarmer/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/craigcooke/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/craigcooke&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.tiktok.com/@csquared.777&#34; rel=&#34;nofollow&#34;&gt;TikTok&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>How to Turn Your Leads Into Cold, Hard Cash (with Drewbie Wilson)</itunes:title>
                <title>How to Turn Your Leads Into Cold, Hard Cash (with Drewbie Wilson)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Drewbie Wilson is a loving husband and father who pushes himself to live in excellence so he can set an example for those around him. At one point in his life, he weighed over 300lbs before getting focused on his health and losing more than 100 pounds without fad diets or weight loss drugs.</span></p><p><span>From tech support in a software startup to c-suite of a multi-million dollar consulting company, he understands what it means to start at the bottom and work his way to the top.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why You Always Need to “Call the Damn Leads”</span></p><p><span>~Ramping Up Sales Starts With Knowing Your Process</span></p><p><span>~Closing Sales on Social Media Isn’t About You</span></p><p><span>~If You Can’t Train a Human, You Can’t Train an AI To Do It Either</span></p><p><span>~How to Engage Prospects In a Relatable Way</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/927433687</p><p><br></p><p><span>CONNECT WITH DREWBIE</span></p><p><span>Website: https://callthedamnleads.com</span></p><p><span>Book: callthedamnleads.com/freebookoffer</span></p><p><span>Social Media: </span></p><p><a href="https://www.facebook.com/DrewbieRides/" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/callthedamnleads/" rel="nofollow">Instagram</a></p><p><a href="https://www.linkedin.com/in/drewbiewilson/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.youtube.com/@callthedamnleads" rel="nofollow">YouTube</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Drewbie Wilson is a loving husband and father who pushes himself to live in excellence so he can set an example for those around him. At one point in his life, he weighed over 300lbs before getting focused on his health and losing more than 100 pounds without fad diets or weight loss drugs.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;From tech support in a software startup to c-suite of a multi-million dollar consulting company, he understands what it means to start at the bottom and work his way to the top.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Always Need to “Call the Damn Leads”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Ramping Up Sales Starts With Knowing Your Process&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Closing Sales on Social Media Isn’t About You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~If You Can’t Train a Human, You Can’t Train an AI To Do It Either&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Engage Prospects In a Relatable Way&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/927433687&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DREWBIE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://callthedamnleads.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: callthedamnleads.com/freebookoffer&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/DrewbieRides/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/callthedamnleads/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/drewbiewilson/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@callthedamnleads&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 27 Mar 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Become a Market Leader or Category King (with Daniel Den)</itunes:title>
                <title>How to Become a Market Leader or Category King (with Daniel Den)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Daniel Den became fascinated with marketing and sales almost two decades ago. Today he is the co-creator of the X Factor Effect methodology which he and his team have used to help over 20,000 students and clients grow their businesses. </span></p><p><span>Daniel teaches that different is the new better. His framework includes nine pillars for differentiating your business so that you can become a market leader or category king. For several years, Daniel traveled the world full-time with his wife and four children. They continue to travel often and now live in Florida. </span></p><p><span>He&#39;s the author of the new book </span><u>Ideas That Influence</u><span>, which helps business owners discover their own wildly successful marketing ideas.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Nine Pillars of Successful Sales</span></p><p><span>~Travelling Down the Two-Way Street to Find Your Perfect Market</span></p><p><span>~Why Creating a Tribe Isn’t Just Fluff</span></p><p><span>~A Couple Approaches to Achieving the Same (Great) Result</span></p><p><span>~How to Create Ideas That Break Through the Clutter</span></p><p><br></p><p><span>FULL EPISODE VIDEO</span></p><p>https://vimeo.com/924518548</p><p><br></p><p><span>CONNECT WITH DANIEL</span></p><p><span>Website: https://www.bigideasbox.com</span></p><p><span>Social Media: </span></p><p><a href="https://www.instagram.com/danieldenofficial/" rel="nofollow">Instagram</a></p><p><a href="https://www.facebook.com/danieldenofficial/" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/danieldenofficial/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Daniel Den became fascinated with marketing and sales almost two decades ago. Today he is the co-creator of the X Factor Effect methodology which he and his team have used to help over 20,000 students and clients grow their businesses. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Daniel teaches that different is the new better. His framework includes nine pillars for differentiating your business so that you can become a market leader or category king. For several years, Daniel traveled the world full-time with his wife and four children. They continue to travel often and now live in Florida. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He&amp;#39;s the author of the new book &lt;/span&gt;&lt;u&gt;Ideas That Influence&lt;/u&gt;&lt;span&gt;, which helps business owners discover their own wildly successful marketing ideas.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Nine Pillars of Successful Sales&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Travelling Down the Two-Way Street to Find Your Perfect Market&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Creating a Tribe Isn’t Just Fluff&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~A Couple Approaches to Achieving the Same (Great) Result&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Create Ideas That Break Through the Clutter&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/924518548&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DANIEL&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.bigideasbox.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/danieldenofficial/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/danieldenofficial/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/danieldenofficial/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 20 Mar 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Optimising for Success (with Alan Lazaros)</itunes:title>
                <title>Optimising for Success (with Alan Lazaros)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Alan Lazaros is the CEO of the Next Level University podcast, a global top 100 podcast with over 1500 episodes, listened in 150+ countries.</span></p><p><span>At 2 years old his father passed away in a car accident. At age 26, after getting into a nearly fatal car accident himself, Alan questioned everything he was doing in life.</span></p><p><span>He questioned who he was and the choices he was making. He was at an all-time low, and decided to change his trajectory forever.</span></p><p><span>Although he had a successful career in Corporate America, he made the hard decision to start his own business dedicated to helping others get to the Next Level in their life, love, health, and wealth.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What “Optimizing for Success” Really Means</span></p><p><span>~Why It Matters What You Measure</span></p><p><span>~How to Achieve in a Quarter What Others Do in a Year</span></p><p><span>~The Way Habit Tracking Can Change Your Life, and How to Stick With It</span></p><p><span>~How to Celebrate Your Wins</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/921917772/e589414df2</p><p><br></p><p><span>CONNECT WITH ALAN</span></p><p><span>Website: https://www.nextleveluniverse.com</span></p><p><span>Blog: https://www.nextleveluniverse.com/next-level-blog/</span></p><p><span>Social Media: </span></p><p><a href="http://www.facebook.com/alan.lazaros" rel="nofollow">Facebook</a></p><p><a href="http://www.instagram.com/alazaros88" rel="nofollow">Instagram</a></p><p><a href="https://www.linkedin.com/in/alanlazarosllc" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Alan Lazaros is the CEO of the Next Level University podcast, a global top 100 podcast with over 1500 episodes, listened in 150&#43; countries.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;At 2 years old his father passed away in a car accident. At age 26, after getting into a nearly fatal car accident himself, Alan questioned everything he was doing in life.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He questioned who he was and the choices he was making. He was at an all-time low, and decided to change his trajectory forever.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Although he had a successful career in Corporate America, he made the hard decision to start his own business dedicated to helping others get to the Next Level in their life, love, health, and wealth.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What “Optimizing for Success” Really Means&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why It Matters What You Measure&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Achieve in a Quarter What Others Do in a Year&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Way Habit Tracking Can Change Your Life, and How to Stick With It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Celebrate Your Wins&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/921917772/e589414df2&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ALAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.nextleveluniverse.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Blog: https://www.nextleveluniverse.com/next-level-blog/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.facebook.com/alan.lazaros&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.instagram.com/alazaros88&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/alanlazarosllc&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 13 Mar 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Secrets to Effortless Business-Building (with Erin Andrea Craske)</itunes:title>
                <title>Secrets to Effortless Business-Building (with Erin Andrea Craske)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Erin Andrea Craske boasts a 20-year career as an award-winning strategist, culminating as Global Head of Consumer Brands. With expertise in strategic development, profitability, leadership, and communication, she&#39;s an ICF-certified executive transformation coach. Leveraging 16 years of leadership, she empowers conscious business rebels to succeed and create positive impacts.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What is a Conscious Business Rebel?</span></p><p><span>~How to Achieve Effortless Leadership</span></p><p><span>~Figuring Out What Success Really Means to You</span></p><p><span>~Escaping the Conventional to Embrace the Human</span></p><p><span>~The Profitability Flow Framework</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/919540865/55715149c4</p><p><br></p><p><span>CONNECT WITH ERIN</span></p><p><span>Website: https://www.erinandreacraske.com</span></p><p><span>Includes a gift of two full coaching sessions to listeners and a 50% discount on the strategy guide - </span><u>All-in-One Marketing Toolbox</u></p><p><span>Freebies: business surveys, marketing frameworks, quotes, and strategy guide materials</span></p><p><span>Social Media: https://linktr.ee/eacraske</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Erin Andrea Craske boasts a 20-year career as an award-winning strategist, culminating as Global Head of Consumer Brands. With expertise in strategic development, profitability, leadership, and communication, she&amp;#39;s an ICF-certified executive transformation coach. Leveraging 16 years of leadership, she empowers conscious business rebels to succeed and create positive impacts.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What is a Conscious Business Rebel?&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Achieve Effortless Leadership&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Figuring Out What Success Really Means to You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Escaping the Conventional to Embrace the Human&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Profitability Flow Framework&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/919540865/55715149c4&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ERIN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.erinandreacraske.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Includes a gift of two full coaching sessions to listeners and a 50% discount on the strategy guide - &lt;/span&gt;&lt;u&gt;All-in-One Marketing Toolbox&lt;/u&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Freebies: business surveys, marketing frameworks, quotes, and strategy guide materials&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://linktr.ee/eacraske&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 06 Mar 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2041</itunes:duration>
                
                
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                <itunes:title>Seven Secrets to Entrepreneurial Success (with John Hewitt)</itunes:title>
                <title>Seven Secrets to Entrepreneurial Success (with John Hewitt)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>John Hewitt is a renowned American entrepreneur who has made a significant impact in the business world through his innovative ideas and strategic thinking. He is best known for his success in the tax preparation industry, having founded two of the largest tax preparation companies in the United States - Jackson Hewitt and Liberty Tax. Both companies represent two of the top 100 largest retail organizations in North America.</span></p><p><span>He sold Jackson Hewitt to Cendant Corporation for over $480 million and later founded Liberty Tax, which became a major player in the tax preparation industry with over 4,000 locations (at one time) in the United States and Canada.</span></p><p><span>Hewitt has received numerous awards, including the Ernst &amp; Young Entrepreneur of the Year award in 2003 and the International Franchise Association&#39;s Entrepreneur of the Year award in 2005. He is also a member of the Ernst &amp; Young Entrepreneurship Hall of Fame and the Junior Achievement Business Hall of Fame.</span></p><p><span>In addition to his success in business, John is also a philanthropist who has dedicated his time and resources to helping others, through fighting world hunger and other charitable endeavors.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Critical Importance of Developing and Following Systems</span></p><p><span>~How You Should Really Measure Customer Service Success</span></p><p><span>~The Two Key Traits of Successful Leaders</span></p><p><span>~Lifelong Learning Through Embracing Criticism</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/917428612</p><p><br></p><p><span>CONNECT WITH JOHN</span></p><p><span>Website: https://www.loyaltybrands.com</span></p><p><span>Book: </span><a href="https://www.amazon.com/iCompete-Extraordinary-Strategy-Winning-Yours-ebook/dp/B01BNZMPYO/" rel="nofollow">iCompete, How My Extraordinary Strategy for Winning Can Be Yours</a><span>.</span></p><p><span>Social Media: </span></p><p><span>Loyalty Brand links:</span></p><p><a href="https://www.facebook.com/loyaltybrandsfranchises/" rel="nofollow">Facebook </a></p><p><a href="https://www.instagram.com/loyalty_brands/" rel="nofollow">Instagram</a></p><p><a href="http://@loyalty_brands" rel="nofollow">Twitter</a></p><p><a href="https://www.youtube.com/@loyaltybrands8470" rel="nofollow">YouTube</a></p><p><a href="https://www.linkedin.com/company/loyaltybrandsinc" rel="nofollow">LinkedIn</a></p><p><span>John Hewitt links:</span></p><p><a href="https://www.facebook.com/loyaltybrandsCEO/" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/john-t-hewitt-9917b7149/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;John Hewitt is a renowned American entrepreneur who has made a significant impact in the business world through his innovative ideas and strategic thinking. He is best known for his success in the tax preparation industry, having founded two of the largest tax preparation companies in the United States - Jackson Hewitt and Liberty Tax. Both companies represent two of the top 100 largest retail organizations in North America.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He sold Jackson Hewitt to Cendant Corporation for over $480 million and later founded Liberty Tax, which became a major player in the tax preparation industry with over 4,000 locations (at one time) in the United States and Canada.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Hewitt has received numerous awards, including the Ernst &amp;amp; Young Entrepreneur of the Year award in 2003 and the International Franchise Association&amp;#39;s Entrepreneur of the Year award in 2005. He is also a member of the Ernst &amp;amp; Young Entrepreneurship Hall of Fame and the Junior Achievement Business Hall of Fame.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In addition to his success in business, John is also a philanthropist who has dedicated his time and resources to helping others, through fighting world hunger and other charitable endeavors.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Critical Importance of Developing and Following Systems&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How You Should Really Measure Customer Service Success&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Two Key Traits of Successful Leaders&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lifelong Learning Through Embracing Criticism&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/917428612&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JOHN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.loyaltybrands.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/iCompete-Extraordinary-Strategy-Winning-Yours-ebook/dp/B01BNZMPYO/&#34; rel=&#34;nofollow&#34;&gt;iCompete, How My Extraordinary Strategy for Winning Can Be Yours&lt;/a&gt;&lt;span&gt;.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Loyalty Brand links:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/loyaltybrandsfranchises/&#34; rel=&#34;nofollow&#34;&gt;Facebook &lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/loyalty_brands/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://@loyalty_brands&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@loyaltybrands8470&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/loyaltybrandsinc&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;John Hewitt links:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/loyaltybrandsCEO/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/john-t-hewitt-9917b7149/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 28 Feb 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2078</itunes:duration>
                
                
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                <itunes:title>The Secret to Create 30 Days of Content in Just 90 Minutes a Month (with Aaron Witnish)</itunes:title>
                <title>The Secret to Create 30 Days of Content in Just 90 Minutes a Month (with Aaron Witnish)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Aaron Witnish is the co-founder of contentonly.au which specialises in an extraction system that creates 30 days of content In just 90 minutes a month.</p><p>Aaron s been marketing online since 2008, has built two marketing agencies, and has 15,000+ personal followers across Linkedin, Facebook, Instagram, and YouTube.</p><p>He’s also been on Grant Cardone TV and hosts “The Build Your Personal Brand and Content Marketing Podcast.”</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~A Streamlined Approach for Creating Quality Content</p><p>~The Key to Using Email and Social Marketing in Tandem</p><p>~Building Trust With Short-Form and Long-Form Content</p><p>~Creating Authentic Content That&#39;s On-Brand Without Scripts or Preparation.</p><p>~How to get 100s of Relevant New Content Ideas</p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/916654450/b8648b8fdd</p><p><br></p><p>CONNECT WITH AARON</p><p>Website: https://contentonly.au/</p><p>Social Media: </p><p><a href="https://www.linkedin.com/in/aaron-witnish-1797193b/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/a.witnish" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/aaronwitnish/" rel="nofollow">Instagram</a></p><p><a href="https://www.youtube.com/@AaronWitnish" rel="nofollow">YouTube</a></p>]]></description>
                <content:encoded>&lt;p&gt;Aaron Witnish is the co-founder of contentonly.au which specialises in an extraction system that creates 30 days of content In just 90 minutes a month.&lt;/p&gt;&lt;p&gt;Aaron s been marketing online since 2008, has built two marketing agencies, and has 15,000&#43; personal followers across Linkedin, Facebook, Instagram, and YouTube.&lt;/p&gt;&lt;p&gt;He’s also been on Grant Cardone TV and hosts “The Build Your Personal Brand and Content Marketing Podcast.”&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~A Streamlined Approach for Creating Quality Content&lt;/p&gt;&lt;p&gt;~The Key to Using Email and Social Marketing in Tandem&lt;/p&gt;&lt;p&gt;~Building Trust With Short-Form and Long-Form Content&lt;/p&gt;&lt;p&gt;~Creating Authentic Content That&amp;#39;s On-Brand Without Scripts or Preparation.&lt;/p&gt;&lt;p&gt;~How to get 100s of Relevant New Content Ideas&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/916654450/b8648b8fdd&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH AARON&lt;/p&gt;&lt;p&gt;Website: https://contentonly.au/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/aaron-witnish-1797193b/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/a.witnish&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/aaronwitnish/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@AaronWitnish&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 21 Feb 2024 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1428</itunes:duration>
                
                
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                <itunes:title>Ready or Not AI is Here (with Jonathan Green)</itunes:title>
                <title>Ready or Not AI is Here (with Jonathan Green)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jonathan Green is the bestselling author of ChatGPT Profits, Serve No Master, as well as over 300 other books He is a celebrity ghostwriter and an artificial intelligence expert who now lives on a tropical island in the South Pacific. He has turned being fired during a blizzard into a thriving online business.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What Getting Fired Can Teach You</span></p><p><span>~Why You Should Get Clients Before You Know Everything</span></p><p><span>~What it Takes to Harness the Power of AI</span></p><p><span>~How to Write With AI While Keeping a Human Voice</span></p><p><span>~Finding Your Voice by Subtracting What You’d Never Say</span></p><p><span>~Using AI to Speed You Up, Never Replace You</span></p><p><br></p><p><span>FULL EPISODE VIDEO:</span></p><p><span>﻿</span>https://vimeo.com/891744461</p><p><br></p><p><span>CONNECT WITH JONATHAN</span></p><p><span>Website: https://servenomaster.com</span></p><p><span>Book: </span><a href="https://www.amazon.com/dp/B0C7NWXPFM" rel="nofollow">ChatGPT Profits</a></p><p><span>Free Gift: https://servenomaster.com/master</span></p><p><span>Social Media: </span></p><p><span>https://www.linkedin.com/in/servenomaster/</span></p><p><span>https://www.facebook.com/servenomaster</span></p><p><span>https://www.instagram.com/servenomaster/</span></p><p><span>https://twitter.com/ServeNoJonathan</span></p><p><span>https://www.pinterest.com/servenomaster/</span></p><p><span>https://youtube.com/c/ServeNoMaster1</span></p><p><span>https://www.facebook.com/groups/servenomaster</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jonathan Green is the bestselling author of ChatGPT Profits, Serve No Master, as well as over 300 other books He is a celebrity ghostwriter and an artificial intelligence expert who now lives on a tropical island in the South Pacific. He has turned being fired during a blizzard into a thriving online business.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Getting Fired Can Teach You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should Get Clients Before You Know Everything&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What it Takes to Harness the Power of AI&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Write With AI While Keeping a Human Voice&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Finding Your Voice by Subtracting What You’d Never Say&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Using AI to Speed You Up, Never Replace You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/891744461&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JONATHAN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://servenomaster.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/dp/B0C7NWXPFM&#34; rel=&#34;nofollow&#34;&gt;ChatGPT Profits&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free Gift: https://servenomaster.com/master&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/servenomaster/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/servenomaster&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/servenomaster/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/ServeNoJonathan&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.pinterest.com/servenomaster/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://youtube.com/c/ServeNoMaster1&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/groups/servenomaster&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 06 Dec 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Profit with Purpose (with Chase Friedman)</itunes:title>
                <title>How to Profit with Purpose (with Chase Friedman)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Chase Friedman believes in the inherent ability of all businesses and organizations to Do Good AND Do Well. To profit with purpose. His purpose as a Brand Strategist and Fractional CMO is to guide brands to unlock their greatest potential for growth and impact in the lives of their customers, communities, and the world.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What is a “Purpose-Driven” Brand and Why Does it Drive Growth?</span></p><p><span>~How Your Brand’s Purpose is Critical</span></p><p><span>~Why It Doesn’t Matter What </span><em>You</em><span> Say Your Brand Is</span></p><p><span>~How to Connect With People Beyond Facts and Figures</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/891389603</p><p><br></p><p><span>CONNECT WITH CHASE</span></p><p><span>Website: https://vanquishmediagroup.com/</span></p><p><span>Books: https://vanquishmediagroup.com/tag/ebooks/</span></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/company/vanquishmediagroup" rel="nofollow">https://www.linkedin.com/company/vanquishmediagroup</a></p><p><a href="https://www.linkedin.com/in/chase-friedman/" rel="nofollow">https://www.linkedin.com/in/chase-friedman/</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Chase Friedman believes in the inherent ability of all businesses and organizations to Do Good AND Do Well. To profit with purpose. His purpose as a Brand Strategist and Fractional CMO is to guide brands to unlock their greatest potential for growth and impact in the lives of their customers, communities, and the world.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What is a “Purpose-Driven” Brand and Why Does it Drive Growth?&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How Your Brand’s Purpose is Critical&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why It Doesn’t Matter What &lt;/span&gt;&lt;em&gt;You&lt;/em&gt;&lt;span&gt; Say Your Brand Is&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Connect With People Beyond Facts and Figures&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/891389603&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH CHASE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://vanquishmediagroup.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Books: https://vanquishmediagroup.com/tag/ebooks/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/vanquishmediagroup&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/vanquishmediagroup&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/chase-friedman/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/chase-friedman/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 29 Nov 2023 07:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Claim Your Stage to Maximize Your Impact (with Adriana Baer)</itunes:title>
                <title>How to Claim Your Stage to Maximize Your Impact (with Adriana Baer)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Adriana Baer is a public speaking coach for leaders and rising leaders. Her mission is to help clients claim their stage, radiate confidence and charisma, propel their careers, and increase their impact. </span></p><p><span>With over 20 years as a professional theater director and arts leader, Adriana brings a unique perspective and a practical and actionable set of tools to her coaching. In addition to her private coaching practice, she has worked and lectured at dozens of regional theaters, colleges, and universities nationwide. </span></p><p><span>Adriana holds a Bachelor of Arts from Sarah Lawrence College and a Masters of Fine Arts in Directing from Columbia University. She is the cohost of the podcast From Your Center and offers online courses and coaching through Adriana Baer Creative.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Lessons Business People Can Take From the Theater-World</span></p><p><span>~Common Qualities Between Actors and Business Leaders That ‘Own the Stage’</span></p><p><span>~Effective Methods to Learn Public Speaking</span></p><p><span>~How to Create a Powerful Public Presentation</span></p><p><span>~Ways to Warm Up For a Presentation</span></p><p><span>~Why You Should </span><em>Not</em><span> Memorize a Script</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/889822061</p><p><br></p><p><span>CONNECT WITH ADRIANA</span></p><p><span>Website: https://www.adrianabaercreative.com/</span></p><p><span>Book: FREE DOWNLOAD: </span><a href="https://www.adrianabaercreative.com/hooks" rel="nofollow">Beyond Once Upon a Time: 15 Ways to Start Your Speeches &amp; Brainstorm Ideas that Won&#39;t Bore Your Audience</a><span>.</span></p><p><span>COACHING PROGRAMS &amp; ONLINE COURSES: https://www.adrianabaercreative.com/coachingcourses</span></p><p><span>Social Media: </span></p><p><a href="https://www.instagram.com/adrianabaer/" rel="nofollow">Instagram</a></p><p><a href="https://www.linkedin.com/in/adrianabaer/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Adriana Baer is a public speaking coach for leaders and rising leaders. Her mission is to help clients claim their stage, radiate confidence and charisma, propel their careers, and increase their impact. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;With over 20 years as a professional theater director and arts leader, Adriana brings a unique perspective and a practical and actionable set of tools to her coaching. In addition to her private coaching practice, she has worked and lectured at dozens of regional theaters, colleges, and universities nationwide. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Adriana holds a Bachelor of Arts from Sarah Lawrence College and a Masters of Fine Arts in Directing from Columbia University. She is the cohost of the podcast From Your Center and offers online courses and coaching through Adriana Baer Creative.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lessons Business People Can Take From the Theater-World&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Common Qualities Between Actors and Business Leaders That ‘Own the Stage’&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Effective Methods to Learn Public Speaking&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Create a Powerful Public Presentation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Ways to Warm Up For a Presentation&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should &lt;/span&gt;&lt;em&gt;Not&lt;/em&gt;&lt;span&gt; Memorize a Script&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/889822061&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ADRIANA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.adrianabaercreative.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: FREE DOWNLOAD: &lt;/span&gt;&lt;a href=&#34;https://www.adrianabaercreative.com/hooks&#34; rel=&#34;nofollow&#34;&gt;Beyond Once Upon a Time: 15 Ways to Start Your Speeches &amp;amp; Brainstorm Ideas that Won&amp;#39;t Bore Your Audience&lt;/a&gt;&lt;span&gt;.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;COACHING PROGRAMS &amp;amp; ONLINE COURSES: https://www.adrianabaercreative.com/coachingcourses&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/adrianabaer/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/adrianabaer/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 22 Nov 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1938</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Turn Past Experiences Into Career and Business-Building Narratives (with Annie Margarita Yang)</itunes:title>
                <title>How to Turn Past Experiences Into Career and Business-Building Narratives (with Annie Margarita Yang)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Annie Margarita Yang is the definitive voice in Millennial finance, specializing in strategies for beating today’s tough economic challenges. She is the author of an award-winning, best-selling new book, </span><em>The 5-Day Job Search</em><span>, which helps young professionals get out of student loan debt while finding the ideal job.</span></p><p><span>With more than 1 million views on YouTube, her witty approach to tough talk sets her apart from others.</span></p><p><span>Annie’s candid style cuts through the noise, delivering foolproof advice for real-world challenges. Far from generic tips, her tips focus on practical steps to quickly improve finances, especially for challenges unique to Millennials.</span></p><p><span>Based in Boston with her husband, Annie complements her professional life with a love for piano, adding another layer to her multifaceted persona.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Escape Self-Imposed and Society-Imposed Barriers</span></p><p><span>~What to Do to Make Yourself An Employer-Magnet</span></p><p><span>~Pro-Tip For Getting Featured on Major News Outlets like Fox and NBC</span></p><p><span>~The Way to Build a Brand That Positions You Effectively</span></p><p><span>~Ways AI and Virtual Assistants Can Be Indispensable</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/889392785</p><p><br></p><p><span>CONNECT WITH ANNIE</span></p><p><span>Website: https://annieyangfinancial.com</span></p><p><span>Book: </span><a href="https://www.amazon.com/5-Day-Job-Search-Strategies-Answering/dp/196103901X/" rel="nofollow">The 5-Day Job Search</a></p><p><span>Social Media:</span></p><p><a href="https://amazon.com/stores/Annie-Margarita-Yang/author/B073SPJ71T" rel="nofollow">Amazon Author Central</a></p><p><a href="https://bookbub.com/profile/2075636108" rel="nofollow">BookBub</a></p><p><a href="https://clubhouse.com/@ayfinancial" rel="nofollow">Clubhouse</a></p><p><a href="http://annieyangfinancial_74125" rel="nofollow">Discord</a></p><p><a href="https://facebook.com/annieyangfinancial" rel="nofollow">Facebook</a></p><p><a href="https://goodreads.com/author/show/17079336.Annie_Margarita_Yang" rel="nofollow">Goodreads</a></p><p><a href="https://instagram.com/annieyangfinancial/" rel="nofollow">Instagram</a></p><p><a href="https://linkedin.com/company/annieyangfinancial/" rel="nofollow">LinkedIn Company</a></p><p><a href="https://linkedin.com/in/annieyangfinancial/" rel="nofollow">LinkedIn Individual</a></p><p><a href="https://annieyangfinancial.medium.com" rel="nofollow">Medium</a></p><p><a href="https://pinterest.com/annieyangfinancial/" rel="nofollow">Pinterest</a></p><p><a href="https://quora.com/profile/Annie-Margarita-Yang" rel="nofollow">Quora</a></p><p><a href="https://reddit.com/user/annieyangfinancial/" rel="nofollow">Reddit</a></p><p><a href="https://reedsy.com/discovery/user/annieyang5458" rel="nofollow">Reedsy</a></p><p><a href="https://slideshare.net/AnnieMargaritaYang" rel="nofollow">SlideShare</a></p><p><a href="https://t.snapchat.com/aq8SyAJo" rel="nofollow">SnapChat</a></p><p><a href="https://tiktok.com/@annieyangfinancial" rel="nofollow">TikTok</a></p><p><a href="https://tumblr.com/annieyangfinancial" rel="nofollow">Tumblr</a></p><p><a href="https://twitter.com/ayfinancial" rel="nofollow">Twitter</a></p><p><a href="https://vimeo.com/annieyangfinancial" rel="nofollow">Vimeo</a></p><p><a href="https://youtube.com/c/anniemargaritayang" rel="nofollow">YouTube</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Annie Margarita Yang is the definitive voice in Millennial finance, specializing in strategies for beating today’s tough economic challenges. She is the author of an award-winning, best-selling new book, &lt;/span&gt;&lt;em&gt;The 5-Day Job Search&lt;/em&gt;&lt;span&gt;, which helps young professionals get out of student loan debt while finding the ideal job.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;With more than 1 million views on YouTube, her witty approach to tough talk sets her apart from others.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Annie’s candid style cuts through the noise, delivering foolproof advice for real-world challenges. Far from generic tips, her tips focus on practical steps to quickly improve finances, especially for challenges unique to Millennials.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Based in Boston with her husband, Annie complements her professional life with a love for piano, adding another layer to her multifaceted persona.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Escape Self-Imposed and Society-Imposed Barriers&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What to Do to Make Yourself An Employer-Magnet&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Pro-Tip For Getting Featured on Major News Outlets like Fox and NBC&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Way to Build a Brand That Positions You Effectively&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Ways AI and Virtual Assistants Can Be Indispensable&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/889392785&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ANNIE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://annieyangfinancial.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/5-Day-Job-Search-Strategies-Answering/dp/196103901X/&#34; rel=&#34;nofollow&#34;&gt;The 5-Day Job Search&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://amazon.com/stores/Annie-Margarita-Yang/author/B073SPJ71T&#34; rel=&#34;nofollow&#34;&gt;Amazon Author Central&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://bookbub.com/profile/2075636108&#34; rel=&#34;nofollow&#34;&gt;BookBub&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://clubhouse.com/@ayfinancial&#34; rel=&#34;nofollow&#34;&gt;Clubhouse&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://annieyangfinancial_74125&#34; rel=&#34;nofollow&#34;&gt;Discord&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://facebook.com/annieyangfinancial&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://goodreads.com/author/show/17079336.Annie_Margarita_Yang&#34; rel=&#34;nofollow&#34;&gt;Goodreads&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://instagram.com/annieyangfinancial/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/company/annieyangfinancial/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn Company&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/annieyangfinancial/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn Individual&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://annieyangfinancial.medium.com&#34; rel=&#34;nofollow&#34;&gt;Medium&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://pinterest.com/annieyangfinancial/&#34; rel=&#34;nofollow&#34;&gt;Pinterest&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://quora.com/profile/Annie-Margarita-Yang&#34; rel=&#34;nofollow&#34;&gt;Quora&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://reddit.com/user/annieyangfinancial/&#34; rel=&#34;nofollow&#34;&gt;Reddit&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://reedsy.com/discovery/user/annieyang5458&#34; rel=&#34;nofollow&#34;&gt;Reedsy&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://slideshare.net/AnnieMargaritaYang&#34; rel=&#34;nofollow&#34;&gt;SlideShare&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://t.snapchat.com/aq8SyAJo&#34; rel=&#34;nofollow&#34;&gt;SnapChat&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://tiktok.com/@annieyangfinancial&#34; rel=&#34;nofollow&#34;&gt;TikTok&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://tumblr.com/annieyangfinancial&#34; rel=&#34;nofollow&#34;&gt;Tumblr&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/ayfinancial&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://vimeo.com/annieyangfinancial&#34; rel=&#34;nofollow&#34;&gt;Vimeo&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://youtube.com/c/anniemargaritayang&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 15 Nov 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Pilot Your Business to New Heights (with Denise O’Donnell)</itunes:title>
                <title>How to Pilot Your Business to New Heights (with Denise O’Donnell)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Denise O’Donnell is the visionary Founder and CEO of SCOPE and a modern CFO who ascended to her first Vice President/CFO role at the young age of 26. With a rich background in accounting and business, she has expertly managed diverse areas from finance, policy, and governance to inventory control, financial reporting, and capital projections.</span></p><p><span>Denise&#39;s entrepreneurial spirit shines through her impressive accomplishments, which include pioneering the State of Ohio&#39;s first Medical Marijuana Testing Lab, a Water Park, and a Distillery.</span></p><p><span>Recognizing the essential synergy of finance, operations, people, and strategy, she established SCOPE to foster sustainable business growth.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Qualities of a Great CFO and Why a CFO Should Be a Strategic Collaborator</span></p><p><span>~Why You Must, Must, </span><em>Must</em><span> Use Metrics and How to Do It Right</span></p><p><span>~How a Fractional CFO Can Help Even the Most Iconoclastic CEOs and Solopreneurs</span></p><p><span>~What the Customer Journey Looks Like When Hiring a Fractional CFO</span></p><p><br></p><p><span>FULL EPISODE VIDEO:</span></p><p>https://vimeo.com/884343781</p><p><br></p><p><span>CONNECT WITH DENISE</span></p><p><span>Website: https://www.scopecfo.com/</span></p><p><span>Blog: https://www.scopecfo.com/busines-services-blogs</span></p><p><span>Social Media: </span></p><p><a href="https://www.facebook.com/scopecfo" rel="nofollow">Facebook</a></p><p><a href="https://www.instagram.com/scopecfo/" rel="nofollow">Instagram</a></p><p><a href="https://www.tiktok.com/@scopecfo" rel="nofollow">TikTok</a></p><p><a href="https://g.page/r/Cet64Et8Je2dEB0/review" rel="nofollow">Google</a></p><p><a href="https://www.linkedin.com/company/scopecfo/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Denise O’Donnell is the visionary Founder and CEO of SCOPE and a modern CFO who ascended to her first Vice President/CFO role at the young age of 26. With a rich background in accounting and business, she has expertly managed diverse areas from finance, policy, and governance to inventory control, financial reporting, and capital projections.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Denise&amp;#39;s entrepreneurial spirit shines through her impressive accomplishments, which include pioneering the State of Ohio&amp;#39;s first Medical Marijuana Testing Lab, a Water Park, and a Distillery.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Recognizing the essential synergy of finance, operations, people, and strategy, she established SCOPE to foster sustainable business growth.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Qualities of a Great CFO and Why a CFO Should Be a Strategic Collaborator&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Must, Must, &lt;/span&gt;&lt;em&gt;Must&lt;/em&gt;&lt;span&gt; Use Metrics and How to Do It Right&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How a Fractional CFO Can Help Even the Most Iconoclastic CEOs and Solopreneurs&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What the Customer Journey Looks Like When Hiring a Fractional CFO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/884343781&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DENISE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.scopecfo.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Blog: https://www.scopecfo.com/busines-services-blogs&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/scopecfo&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/scopecfo/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.tiktok.com/@scopecfo&#34; rel=&#34;nofollow&#34;&gt;TikTok&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://g.page/r/Cet64Et8Je2dEB0/review&#34; rel=&#34;nofollow&#34;&gt;Google&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/company/scopecfo/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <itunes:title>Why Culture is Key (with Josh Cunningham)</itunes:title>
                <title>Why Culture is Key (with Josh Cunningham)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Josh Cunningham is the Founder &amp; CEO of rokrbox - an inside sales assistant company based in College Station, Texas. After starting rokrbox in 2013, his real estate company has worked over 3 million internet leads for teams all across the country including Lars Hedenborg, Jeff Cohn, &amp; Spring Bengtzen. Having hired and trained over 400 ISAs, he is a sought-after speaker for his invaluable knowledge on developing a company culture that attracts the best talent and drives success.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The Three Keys to Creating a Culture of Success</span></p><p><span>~Why is Culture so Important for Business Success</span></p><p><span>~The Most Important Step to Take When Hiring</span></p><p><span>~Why You Need World-Class Customer Service and How to Build It</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/880428075</p><p><br></p><p><span>CONNECT WITH JOSH</span></p><p><span>Website: https://fivestarcompanyculture.com/</span></p><p><span>For a Free 30 minute 1on1 Company Culture Audit with Josh Cunningham Visit https://fivestarcompanyculture.com/ and fill out the contact form.</span></p><p><span>Social Media: </span></p><p><a href="https://twitter.com/CultureIsTheKey" rel="nofollow">Twitter</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Josh Cunningham is the Founder &amp;amp; CEO of rokrbox - an inside sales assistant company based in College Station, Texas. After starting rokrbox in 2013, his real estate company has worked over 3 million internet leads for teams all across the country including Lars Hedenborg, Jeff Cohn, &amp;amp; Spring Bengtzen. Having hired and trained over 400 ISAs, he is a sought-after speaker for his invaluable knowledge on developing a company culture that attracts the best talent and drives success.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Three Keys to Creating a Culture of Success&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why is Culture so Important for Business Success&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Most Important Step to Take When Hiring&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Need World-Class Customer Service and How to Build It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/880428075&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JOSH&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://fivestarcompanyculture.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;For a Free 30 minute 1on1 Company Culture Audit with Josh Cunningham Visit https://fivestarcompanyculture.com/ and fill out the contact form.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/CultureIsTheKey&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 01 Nov 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Better Conversations, Better Business (with Douglas Squirrel)</itunes:title>
                <title>Better Conversations, Better Business (with Douglas Squirrel)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Douglas Squirrel​ has been coding for forty years and has led software teams for twenty. He uses the power of conversations to create dramatic productivity gains in technology organizations of all sizes. Squirrel’s experience includes growing software teams as a CTO in startups from fintech to biotech to music, and everything in between. He’s consulted on product improvement at over 100 organizations in the UK, US, Australia, and Europe and coaches a wide variety of leaders in improving their conversations, aligning to business goals, and creating productive conflict. He lives in Frogholt, England, in a timber-framed cottage built in the year 1450.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Cut Through Distraction in a Successful Business</span></p><p><span>~The Importance of Disappointing People Helpfully</span></p><p><span>~The Power of Saying “Because”</span></p><p><span>~How to Turn Personal Conflict Into Productive Conflict</span></p><p><span>~Why Empathy is Key in Business</span></p><p><span>~Conflict Resolution From Solopreneurship to the C-Suite</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/879696191</p><p><br></p><p><span>CONNECT WITH DOUGLAS</span></p><p><span>Website: https://douglassquirrel.com/</span></p><p><span>Book: https://agileconversations.com/</span></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/dsquirrel/" rel="nofollow">LinkedIn</a></p><p><a href="https://twitter.com/douglassquirrel" rel="nofollow">Twitter</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Douglas Squirrel​ has been coding for forty years and has led software teams for twenty. He uses the power of conversations to create dramatic productivity gains in technology organizations of all sizes. Squirrel’s experience includes growing software teams as a CTO in startups from fintech to biotech to music, and everything in between. He’s consulted on product improvement at over 100 organizations in the UK, US, Australia, and Europe and coaches a wide variety of leaders in improving their conversations, aligning to business goals, and creating productive conflict. He lives in Frogholt, England, in a timber-framed cottage built in the year 1450.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Cut Through Distraction in a Successful Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Importance of Disappointing People Helpfully&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Power of Saying “Because”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Turn Personal Conflict Into Productive Conflict&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Empathy is Key in Business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Conflict Resolution From Solopreneurship to the C-Suite&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/879696191&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DOUGLAS&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://douglassquirrel.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: https://agileconversations.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/dsquirrel/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/douglassquirrel&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 25 Oct 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Turn Strangers Into Happy Clients (with Lauren Gaggioli)</itunes:title>
                <title>How to Turn Strangers Into Happy Clients (with Lauren Gaggioli)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Lauren Gaggioli is a digital entrepreneur, online course creator, and organic content marketing expert, having leveraged SEO and organic marketing to grow and sell her first business. She now helps her fellow solopreneurs learn how to turn strangers on the internet into happy clients via her Organic Marketing Ecosystem course (organicmarketingecosystem.com) and through her online mastermind for entrepreneurs (laurengaggioli.com/mastermind).</span></p><p><span>A big believer in intentional living, Lauren also created the online course about purpose - Big Why Life (bigwhylife.com) - to help folks from all walks of life create their mission statement and support healthy habits to start living a life of purpose.</span></p><p><span>When she&#39;s not working, you can find her training for her next runDisney half marathon or channeling serious Molly Weasley vibes knitting up a new sweater, puttering in her garden, homebrewing beer with her husband, or making a delicious mess of the kitchen with her kids in their home just outside Seattle.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Grow Your Business Without an Ad Budget</span></p><p><span>~Lead Generation 101: What to Focus on to Turn Strangers Into Clients</span></p><p><span>~How to Satisfy the Bots and Serve People at the Same Time</span></p><p><span>~Does Your Reader Know What to Do Next?</span></p><p><span>~Why Your Purpose Shifts With Context and How to Use That to Be More Productive</span></p><p><span>~How to Turn SEO From a Burden to a Fun and Profitable Game That Helps People</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/877441688</p><p><br></p><p><span>CONNECT WITH LAUREN</span></p><p><span>Website: </span><a href="https://laurengaggioli.com" rel="nofollow">https://laurengaggioli.com</a></p><p><span>Free DIY Website Audit (3 video mini course) avail at the bottom of this page: laurengaggioli.com/website-audit-service</span></p><p><span>OrganicMarketingEcosystem.com</span></p><p><span>BigWhyLife.com</span></p><p><span>Affiliate Program: laurengaggioli.com/affiliate</span></p><p><span>Social Media: </span></p><p><span>LinkedIn: linkedin.com/in/laurengaggioli</span></p><p><span>YouTube: youtube.com/@laurengaggioli</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Lauren Gaggioli is a digital entrepreneur, online course creator, and organic content marketing expert, having leveraged SEO and organic marketing to grow and sell her first business. She now helps her fellow solopreneurs learn how to turn strangers on the internet into happy clients via her Organic Marketing Ecosystem course (organicmarketingecosystem.com) and through her online mastermind for entrepreneurs (laurengaggioli.com/mastermind).&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;A big believer in intentional living, Lauren also created the online course about purpose - Big Why Life (bigwhylife.com) - to help folks from all walks of life create their mission statement and support healthy habits to start living a life of purpose.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When she&amp;#39;s not working, you can find her training for her next runDisney half marathon or channeling serious Molly Weasley vibes knitting up a new sweater, puttering in her garden, homebrewing beer with her husband, or making a delicious mess of the kitchen with her kids in their home just outside Seattle.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Grow Your Business Without an Ad Budget&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lead Generation 101: What to Focus on to Turn Strangers Into Clients&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Satisfy the Bots and Serve People at the Same Time&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Does Your Reader Know What to Do Next?&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Your Purpose Shifts With Context and How to Use That to Be More Productive&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Turn SEO From a Burden to a Fun and Profitable Game That Helps People&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/877441688&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH LAUREN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: &lt;/span&gt;&lt;a href=&#34;https://laurengaggioli.com&#34; rel=&#34;nofollow&#34;&gt;https://laurengaggioli.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free DIY Website Audit (3 video mini course) avail at the bottom of this page: laurengaggioli.com/website-audit-service&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;OrganicMarketingEcosystem.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;BigWhyLife.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Affiliate Program: laurengaggioli.com/affiliate&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: linkedin.com/in/laurengaggioli&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: youtube.com/@laurengaggioli&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 18 Oct 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Build The Resilience to Reach Any Summit You Choose (with Jenn Drummond)</itunes:title>
                <title>How to Build The Resilience to Reach Any Summit You Choose (with Jenn Drummond)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Jenn Drummond is a Mom of 7, a successful business owner, and a World Record holder. As the first woman to climb the second highest summits on each of the 7 continents, she now spends her time inspiring others to create a thriving business and lasting legacy of their own. She shares her story and strategies for success through her book, </span><u>BreakProof: 7 Strategies to Build Resilience and Achieve Your Life Goals</u><span>, and her Seek Your Summit podcast, programs, and signature talks. </span></p><p><span>Learn more about how she elevates devoted and determined entrepreneurs to go beyond a life of success to a life of significance.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Choose How You Live</span></p><p><span>~What Climbing Some of the World’s Tallest Mountains Can Teach You</span></p><p><span>~How to Go From a Life of Success to a Life of Significance</span></p><p><span>~7 Principles of The Surrender Experiment</span></p><p><span>~How to Find the Story From Your Life That Others Will Value</span></p><p><br></p><p><span>FULL EPISODE VIDEO:</span></p><p><span>﻿</span>https://vimeo.com/877077646</p><p><br></p><p><span>CONNECT WITH JENN</span></p><p><span>Website: https://jenndrumond.com</span></p><p><span>Social Media: </span></p><p><span>Instagram: @thejenndrummond</span></p><p><span>Tik Tok: @thejenndrummond</span></p><p><span>Facebook: @therealjenndrummond</span></p><p><span>Linkedin: Jenn Drummond</span></p><p><span>Youtube: Jenn Drummond</span></p><p><span>Twitter: @thejenndrummond</span></p><p><span>Pinterest: Jenn Drummond</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Jenn Drummond is a Mom of 7, a successful business owner, and a World Record holder. As the first woman to climb the second highest summits on each of the 7 continents, she now spends her time inspiring others to create a thriving business and lasting legacy of their own. She shares her story and strategies for success through her book, &lt;/span&gt;&lt;u&gt;BreakProof: 7 Strategies to Build Resilience and Achieve Your Life Goals&lt;/u&gt;&lt;span&gt;, and her Seek Your Summit podcast, programs, and signature talks. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Learn more about how she elevates devoted and determined entrepreneurs to go beyond a life of success to a life of significance.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Choose How You Live&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Climbing Some of the World’s Tallest Mountains Can Teach You&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Go From a Life of Success to a Life of Significance&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~7 Principles of The Surrender Experiment&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Find the Story From Your Life That Others Will Value&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;﻿&lt;/span&gt;https://vimeo.com/877077646&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JENN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://jenndrumond.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: @thejenndrummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tik Tok: @thejenndrummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: @therealjenndrummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Linkedin: Jenn Drummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Youtube: Jenn Drummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter: @thejenndrummond&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Pinterest: Jenn Drummond&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 11 Oct 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Succeed in Social Without Really Trying... (to Gouge Your Eyes Out)</itunes:title>
                <title>How to Succeed in Social Without Really Trying... (to Gouge Your Eyes Out)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of content creation.” Karlyn developed her user-friendly strategy after working for a decade with a variety of brick and mortar businesses who were decidedly social allergic, not because they didn’t want to do social media, but because they were intimidated by it. In response, her new system helps newbies get on the fast track to “unsticking their social media” in just one hour per week.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Why so Many Business People are Allergic to Social Media and How to Overcome It</p><p>~Why a Framework For Social Works Better Than a Template</p><p>~The Real Goal For Social Media (Hint: It’s Not Getting a to Billion Followers)</p><p>~Why Comparison Syndrome Kills Your Productivity and How to Cure It</p><p>~How to Repel the Right People</p><p>~Why the Quest to Go Viral Can Lead You Astray</p><p>~The First Thing to Focus on to Get Immediate Results From Social</p><p>~An Easy-to-Fix but Major Mistake so Many Business Owners Make on Social</p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/874729739</p><p><br></p><p>CONNECT WITH KARLYN</p><p>Website: https://www.ohsnapsocial.com</p><p>Blog: ohsnapsocial.com/resources</p><p>Social Media: </p><p><a href="https://twitter.com/kar_lyn" rel="nofollow">Twitter</a></p><p><a href="https://www.facebook.com/ohsnapsocial/" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/karlynankrom/" rel="nofollow">Linkedin</a></p><p><a href="https://www.instagram.com/ohsnapsocialkarlyn" rel="nofollow">Instagram</a></p>]]></description>
                <content:encoded>&lt;p&gt;Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of content creation.” Karlyn developed her user-friendly strategy after working for a decade with a variety of brick and mortar businesses who were decidedly social allergic, not because they didn’t want to do social media, but because they were intimidated by it. In response, her new system helps newbies get on the fast track to “unsticking their social media” in just one hour per week.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Why so Many Business People are Allergic to Social Media and How to Overcome It&lt;/p&gt;&lt;p&gt;~Why a Framework For Social Works Better Than a Template&lt;/p&gt;&lt;p&gt;~The Real Goal For Social Media (Hint: It’s Not Getting a to Billion Followers)&lt;/p&gt;&lt;p&gt;~Why Comparison Syndrome Kills Your Productivity and How to Cure It&lt;/p&gt;&lt;p&gt;~How to Repel the Right People&lt;/p&gt;&lt;p&gt;~Why the Quest to Go Viral Can Lead You Astray&lt;/p&gt;&lt;p&gt;~The First Thing to Focus on to Get Immediate Results From Social&lt;/p&gt;&lt;p&gt;~An Easy-to-Fix but Major Mistake so Many Business Owners Make on Social&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/874729739&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KARLYN&lt;/p&gt;&lt;p&gt;Website: https://www.ohsnapsocial.com&lt;/p&gt;&lt;p&gt;Blog: ohsnapsocial.com/resources&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/kar_lyn&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/ohsnapsocial/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/karlynankrom/&#34; rel=&#34;nofollow&#34;&gt;Linkedin&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/ohsnapsocialkarlyn&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 04 Oct 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How To Create Books and Courses that Stand Out (with Richard Hagen)</itunes:title>
                <title>How To Create Books and Courses that Stand Out (with Richard Hagen)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Richard’s experience of publishing is rooted in the reality of dealing with people&#39;s trauma, hopes, fears, expectations, and desire for change. </span></p><p><span>He was introduced to the publishing world in his previous role as a member of a Catholic religious order when he was an ordained priest working throughout the UK, South Africa, and New York State running events. The publishing company the order ran was the largest Catholic publishing house in the UK and is where Richard cut his teeth first in writing and then in editorial and, eventually, occasional crisis management roles.</span></p><p><span>Though he’s stepped away from the church bubble, he still has the same mission to create transformation, empowerment, and flourishing. Publishing, and his own publishing company, are his new arena for this.</span></p><p><span>Along the way, Richard has been a preacher, counselor, author, writer, coach, project manager, and teacher. He’s retrained as a primary school teacher and worked full-time as a teacher when starting the publishing business. He brings an eclectic set of skills and approaches to any publishing project and is passionate about protecting folk from the superficial snake-oil sellers who promise magical results even if you create a low-quality book or course.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE:</span></p><p><span>~Why Most Business Writers are Unengaging and How to Avoid Being Boring</span></p><p><span>~How to Avoid Obsession with Information and Why You Should</span></p><p><span>~Stepping Back From Your Agenda to Find the Value in Your Book</span></p><p><span>~What Writing a Book Takes and How to Do It Well</span></p><p><span>~The 5 Elements of Effective Writing</span></p><p><span>~How to Approach the Modern Publishing Process</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/873295795</p><p><br></p><p><span>CONNECT WITH RICHARD</span></p><p><span>Discover how Richard and his team can help you write, publish, or explore options as a speaker, coach, or consultant at Immersive Publishing (</span><a href="http://www.immersive.pub" rel="nofollow">www.immersive.pub</a><span>).</span></p><p><span>Website: https://immersive.pub</span></p><p><span>Social Media: https://www.linkedin.com/in/rahagen/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Richard’s experience of publishing is rooted in the reality of dealing with people&amp;#39;s trauma, hopes, fears, expectations, and desire for change. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He was introduced to the publishing world in his previous role as a member of a Catholic religious order when he was an ordained priest working throughout the UK, South Africa, and New York State running events. The publishing company the order ran was the largest Catholic publishing house in the UK and is where Richard cut his teeth first in writing and then in editorial and, eventually, occasional crisis management roles.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Though he’s stepped away from the church bubble, he still has the same mission to create transformation, empowerment, and flourishing. Publishing, and his own publishing company, are his new arena for this.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Along the way, Richard has been a preacher, counselor, author, writer, coach, project manager, and teacher. He’s retrained as a primary school teacher and worked full-time as a teacher when starting the publishing business. He brings an eclectic set of skills and approaches to any publishing project and is passionate about protecting folk from the superficial snake-oil sellers who promise magical results even if you create a low-quality book or course.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Most Business Writers are Unengaging and How to Avoid Being Boring&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Avoid Obsession with Information and Why You Should&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Stepping Back From Your Agenda to Find the Value in Your Book&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Writing a Book Takes and How to Do It Well&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The 5 Elements of Effective Writing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Approach the Modern Publishing Process&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/873295795&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH RICHARD&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Discover how Richard and his team can help you write, publish, or explore options as a speaker, coach, or consultant at Immersive Publishing (&lt;/span&gt;&lt;a href=&#34;http://www.immersive.pub&#34; rel=&#34;nofollow&#34;&gt;www.immersive.pub&lt;/a&gt;&lt;span&gt;).&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://immersive.pub&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/rahagen/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 27 Sep 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1961</itunes:duration>
                
                
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                <itunes:title>How to Put Your Business on Autopilot and Watch Your Profits Soar (with Katrina Sawa)</itunes:title>
                <title>How to Put Your Business on Autopilot and Watch Your Profits Soar (with Katrina Sawa)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Katrina Sawa is an award-winning international speaker and business coach known as the Jumpstart Your Biz Coach because she literally kicks her clients and their businesses into high gear -- fast. She is the creator of the Jumpstart Your Marketing &amp; Sales System and a 12x International best-selling author with 20 books including Jumpstart Your New Business Now and Love Yourself Successful.</p><p>She’s been featured on the Oprah and Friends XMRadioNetwork, ABC, and many more TV, radio shows, and podcasts. Katrina built the foundation for a highly successful coaching business 21 years ago on nothing but networking and follow-up. She loves to inspire and educate other entrepreneurs on how to create a strategy to develop, market, and monetize a consistent moneymaking business doing what you love.</p><p>In 2018 Katrina founded Jumpstart Publishing to save money on publishing her own books and now helps 30+ authors every year become best sellers by being in various anthologies including her own Jumpstart Your _____ (blank) series.</p><p>Katrina lives in Northern California with her husband Jason and stepdaughter Riley where she enjoys entertaining, cooking, wine tasting, and hosting her live events all year long to help others jumpstart their businesses, marketing, life, and more!</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Putting Your Business on Autopilot</p><p>~The Right Way to Automate - Think About Systems!</p><p>~How to Effectively Repurpose Content</p><p>~The Do’s and Don’ts of Delegating</p><p>~What it Takes to Get Your Book Published and Why You Should</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/865514535</p><p><br></p><p>CONNECT WITH KATRINA</p><p>Website: https://www.jumpstartyourbiznow.com</p><p>Free Training: https://www.JumpstartYourBizNow.com/freetrainings</p><p>Publishing Website: https://JumpstartPublishing.net</p><p>Blog: https://www.JumpstartYourBizNow.com/blog</p><p>Upcoming Events: http://www.JumpstartEvents.net</p><p>Book Store: http://www.JumpstartBookStore.com</p><p>Speaker page: https://www.JumpstartYourBizNow.com/speaking</p><p><br></p><p>Social Media: </p><p><a href="https://www.facebook.com/katrinasawa/" rel="nofollow">Facebook</a></p><p><a href="https://www.facebook.com/JumpStartYourBizNow/" rel="nofollow">Facebook - Jumpstart Your Biz Now</a></p><p><a href="https://www.youtube.com/KatrinaSawa" rel="nofollow">YouTube</a></p><p><a href="https://www.twitter.com/KatrinaSawa" rel="nofollow">Twitter</a></p><p><a href="https://www.linkedin.com/in/katrinasawa/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.pinterest.com/KatrinaSawa" rel="nofollow">Pinterest</a></p><p><a href="https://www.instagram.com/katrinasawa/" rel="nofollow">Instagram</a></p>]]></description>
                <content:encoded>&lt;p&gt;Katrina Sawa is an award-winning international speaker and business coach known as the Jumpstart Your Biz Coach because she literally kicks her clients and their businesses into high gear -- fast. She is the creator of the Jumpstart Your Marketing &amp;amp; Sales System and a 12x International best-selling author with 20 books including Jumpstart Your New Business Now and Love Yourself Successful.&lt;/p&gt;&lt;p&gt;She’s been featured on the Oprah and Friends XMRadioNetwork, ABC, and many more TV, radio shows, and podcasts. Katrina built the foundation for a highly successful coaching business 21 years ago on nothing but networking and follow-up. She loves to inspire and educate other entrepreneurs on how to create a strategy to develop, market, and monetize a consistent moneymaking business doing what you love.&lt;/p&gt;&lt;p&gt;In 2018 Katrina founded Jumpstart Publishing to save money on publishing her own books and now helps 30&#43; authors every year become best sellers by being in various anthologies including her own Jumpstart Your _____ (blank) series.&lt;/p&gt;&lt;p&gt;Katrina lives in Northern California with her husband Jason and stepdaughter Riley where she enjoys entertaining, cooking, wine tasting, and hosting her live events all year long to help others jumpstart their businesses, marketing, life, and more!&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Putting Your Business on Autopilot&lt;/p&gt;&lt;p&gt;~The Right Way to Automate - Think About Systems!&lt;/p&gt;&lt;p&gt;~How to Effectively Repurpose Content&lt;/p&gt;&lt;p&gt;~The Do’s and Don’ts of Delegating&lt;/p&gt;&lt;p&gt;~What it Takes to Get Your Book Published and Why You Should&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/865514535&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KATRINA&lt;/p&gt;&lt;p&gt;Website: https://www.jumpstartyourbiznow.com&lt;/p&gt;&lt;p&gt;Free Training: https://www.JumpstartYourBizNow.com/freetrainings&lt;/p&gt;&lt;p&gt;Publishing Website: https://JumpstartPublishing.net&lt;/p&gt;&lt;p&gt;Blog: https://www.JumpstartYourBizNow.com/blog&lt;/p&gt;&lt;p&gt;Upcoming Events: http://www.JumpstartEvents.net&lt;/p&gt;&lt;p&gt;Book Store: http://www.JumpstartBookStore.com&lt;/p&gt;&lt;p&gt;Speaker page: https://www.JumpstartYourBizNow.com/speaking&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/katrinasawa/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/JumpStartYourBizNow/&#34; rel=&#34;nofollow&#34;&gt;Facebook - Jumpstart Your Biz Now&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/KatrinaSawa&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.twitter.com/KatrinaSawa&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/katrinasawa/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.pinterest.com/KatrinaSawa&#34; rel=&#34;nofollow&#34;&gt;Pinterest&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/katrinasawa/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 20 Sep 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>17 Ways to Gain Leads and Grow Your Business Using Events (with Shay Wheat)</itunes:title>
                <title>17 Ways to Gain Leads and Grow Your Business Using Events (with Shay Wheat)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Shay Wheat is a visionary entrepreneur &amp; the CEO of Grace and Ease Productions, which supports entrepreneurs with event-based marketing and sales strategies. With her team of Certified Event Producers™, they produce impactful in-person and live-virtual events to help entrepreneurs build authority, credibility, and visibility while rapidly scaling businesses, saving time and money.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~17 Ways to Gain Leads NOW Using Events</span></p><p><span>~Common Mistakes to Avoid When Growing Your Audience FAST With Events</span></p><p><span>~The Right Offer for a Lead Generation Event</span></p><p><span>~What to Look for in a Speaking Offer, and What to Avoid</span></p><p><span>~The Principles for Organizing a Successful Event</span></p><p><span>~The 5 Phases of Event Leverage and How to Use Them</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/863062141</p><p><br></p><p><span>CONNECT WITH SHAY</span></p><p><span>Website: https://www.GraceandEaseProductions.com</span></p><p><span>Free Gift: </span><a href="http://fivephases.info/" rel="nofollow">http://fivephases.info/</a></p><p><span>Social Media:</span></p><p><br></p><p><span>Facebook</span></p><p><span>https://www.facebook.com/shay.wheat</span></p><p><span>https://facebook.com/GraceAndEaseProductions</span></p><p><span>https://www.facebook.com/groups/CreatePowerfulEvents/</span></p><p><br></p><p><span>Instagram</span></p><p><span>http://instagram.com/shaywheat/</span></p><p><span>http://instagram.com/graceandeaseproductions/</span></p><p><br></p><p><span>LinkedIn</span></p><p><span>http://linkedin.com/in/shaywheat/</span></p><p><span>https://www.linkedin.com/company/graceandeaseproductions/</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Shay Wheat is a visionary entrepreneur &amp;amp; the CEO of Grace and Ease Productions, which supports entrepreneurs with event-based marketing and sales strategies. With her team of Certified Event Producers™, they produce impactful in-person and live-virtual events to help entrepreneurs build authority, credibility, and visibility while rapidly scaling businesses, saving time and money.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~17 Ways to Gain Leads NOW Using Events&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Common Mistakes to Avoid When Growing Your Audience FAST With Events&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Right Offer for a Lead Generation Event&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What to Look for in a Speaking Offer, and What to Avoid&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Principles for Organizing a Successful Event&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The 5 Phases of Event Leverage and How to Use Them&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/863062141&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH SHAY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.GraceandEaseProductions.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free Gift: &lt;/span&gt;&lt;a href=&#34;http://fivephases.info/&#34; rel=&#34;nofollow&#34;&gt;http://fivephases.info/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/shay.wheat&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://facebook.com/GraceAndEaseProductions&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/groups/CreatePowerfulEvents/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;http://instagram.com/shaywheat/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;http://instagram.com/graceandeaseproductions/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;http://linkedin.com/in/shaywheat/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/company/graceandeaseproductions/&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 13 Sep 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Why Some Leaders Trip Over Themselves and How Not To (with Dan Rockwell)</itunes:title>
                <title>Why Some Leaders Trip Over Themselves and How Not To (with Dan Rockwell)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Dan Rockwell is the author of the highly recognized “Leadership Freak” blog and co-author of &#34;The Vagrant: The Inner Journey of Leadership: A Parable.&#34; His concise and practical articles are read in every country on the planet. Inc. Magazine recognized Dan as a Top 50 Leadership Expert in the English-speaking world and a Top 100 Speaker. The American Management Association lists Dan as a Top 30 Leader in Business.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~How to Win at Business by Showing up to Give Rather Than to Get</p><p>~Getting Results Through Relationships</p><p>~The Importance of Having a Unique Point of View as a Leader and a Marketer</p><p>~The Power of Relating to People Through Story</p><p>~The Importance of Self-Awareness For Being a Great Leader</p><p>~Why Self-Reflection is a Group Activity, and How You Can Avoid Deceiving Yourself</p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/846082621</p><p><br></p><p>CONNECT WITH DAN</p><p>Website: https://leadershipfreak.blog/</p><p>Book: <a href="https://leadershipfreak.blog/the-vagrant/" rel="nofollow">The Vagrant: The Inner Journey of Leadership: A Parable</a></p><p>Social Media: </p><p><a href="https://twitter.com/Leadershipfreak" rel="nofollow">Twitter</a></p><p><a href="https://www.linkedin.com/in/danrockwell1" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dan Rockwell is the author of the highly recognized “Leadership Freak” blog and co-author of &amp;#34;The Vagrant: The Inner Journey of Leadership: A Parable.&amp;#34; His concise and practical articles are read in every country on the planet. Inc. Magazine recognized Dan as a Top 50 Leadership Expert in the English-speaking world and a Top 100 Speaker. The American Management Association lists Dan as a Top 30 Leader in Business.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~How to Win at Business by Showing up to Give Rather Than to Get&lt;/p&gt;&lt;p&gt;~Getting Results Through Relationships&lt;/p&gt;&lt;p&gt;~The Importance of Having a Unique Point of View as a Leader and a Marketer&lt;/p&gt;&lt;p&gt;~The Power of Relating to People Through Story&lt;/p&gt;&lt;p&gt;~The Importance of Self-Awareness For Being a Great Leader&lt;/p&gt;&lt;p&gt;~Why Self-Reflection is a Group Activity, and How You Can Avoid Deceiving Yourself&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/846082621&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DAN&lt;/p&gt;&lt;p&gt;Website: https://leadershipfreak.blog/&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://leadershipfreak.blog/the-vagrant/&#34; rel=&#34;nofollow&#34;&gt;The Vagrant: The Inner Journey of Leadership: A Parable&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/Leadershipfreak&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/danrockwell1&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 06 Sep 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2282</itunes:duration>
                
                
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                <itunes:title>How to Connect to Your Inner Child to Be a More Creative and Successful Marketer (with Lorraine Ball)</itunes:title>
                <title>How to Connect to Your Inner Child to Be a More Creative and Successful Marketer (with Lorraine Ball)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings, and bad coffee to follow her passion and help small business owners succeed.</span></p><p><span>Today, as a successful entrepreneur, author, professional speaker, and host of a weekly marketing podcast, &#34;More than a Few Words,&#34; she brings creative ideas, practical tips, and decades of real-world experience to every conversation.</span></p><p><span>In her spare time, she loves to travel and take photos. You can see her photos at lorraineball.com</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Reconnect With Your Inner Child to Spark Creativity in Your Marketing, Business, and Life.</span></p><p><span>~Why Travel Unlocks Creative Potential, and How to Travel Everyday</span></p><p><span>~How to Discover Your Own Unique Creative Style (and Why Everyone Has One)</span></p><p><span>~Lorraine’s Journey Through Corporate America to Creative Entrepreneurship</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/858924748</p><p><br></p><p><span>CONNECT WITH LORRAINE</span></p><p><span>Website: https://morethanafewwords.com</span></p><p><span>Book - </span><a href="https://morethanafewwords.com/book-mtfww/" rel="nofollow">More than a Few Written Words: A Collection of Essays for Business Owners</a></p><p><span>Social Media: </span></p><p><a href="https://twitter.com/lorraineball" rel="nofollow">Twitter</a></p><p><a href="https://twitter.com//mtfwpodcast" rel="nofollow">MTFW Podcast Twitter</a></p><p><a href="https://www.linkedin.com/in/lorraineball/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.youtube.com/@MTFWPodcast" rel="nofollow">YouTube</a></p><p><a href="https://www.instagram.com/themtfwpodcast/" rel="nofollow">Instagram</a></p><p><a href="https://www.facebook.com/MTFWpodcast/" rel="nofollow">Facebook</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings, and bad coffee to follow her passion and help small business owners succeed.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Today, as a successful entrepreneur, author, professional speaker, and host of a weekly marketing podcast, &amp;#34;More than a Few Words,&amp;#34; she brings creative ideas, practical tips, and decades of real-world experience to every conversation.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;In her spare time, she loves to travel and take photos. You can see her photos at lorraineball.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Reconnect With Your Inner Child to Spark Creativity in Your Marketing, Business, and Life.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Travel Unlocks Creative Potential, and How to Travel Everyday&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Discover Your Own Unique Creative Style (and Why Everyone Has One)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lorraine’s Journey Through Corporate America to Creative Entrepreneurship&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/858924748&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH LORRAINE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://morethanafewwords.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book - &lt;/span&gt;&lt;a href=&#34;https://morethanafewwords.com/book-mtfww/&#34; rel=&#34;nofollow&#34;&gt;More than a Few Written Words: A Collection of Essays for Business Owners&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/lorraineball&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com//mtfwpodcast&#34; rel=&#34;nofollow&#34;&gt;MTFW Podcast Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/lorraineball/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/@MTFWPodcast&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/themtfwpodcast/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/MTFWpodcast/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 30 Aug 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1813</itunes:duration>
                
                
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                <itunes:title>How to Ask for What You Want – Without Being a Pushy Pest (with Maryanne Dersch)</itunes:title>
                <title>How to Ask for What You Want – Without Being a Pushy Pest (with Maryanne Dersch)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Can you imagine asking for anything, including money, with ease and confidence? How great would it be to have a community excited to donate so you can thrive in any circumstance? Maryanne Dersch helps nonprofit leaders master the art of influence so they can ask for and receive all they want, need, and deserve without feeling rejected, ineffective, or pushy.</span></p><p><span>She spent thirty years helping nonprofit organizations communicate more effectively. From those experiences, she authored </span><a href="https://www.amazon.com/Courageous-Communication-Codependence-Making-Nonprofit/dp/1732276714/" rel="nofollow">Courageous Communication: Why Codependence is Making Your Nonprofit Brand Boring and What To Do About It</a><span>. She hosts The Influential Nonprofit podcast and the annual Donor Attraction Forum virtual event.</span></p><p><span>She’s known for her love of ultrahigh heels, extra-large Diet Cokes, and short karaoke rotations.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to Get Over That Yucky Pitch Feeling by Understanding What Your Job Really Is</span></p><p><span>~Deprogramming Your Misunderstandings About Sales to Unleash Your Philanthropic Heart</span></p><p><span>~What “Influence” Really Means</span></p><p><span>~How to Overcome Frustration in Relationships</span></p><p><span>~How to Unleash the Power of Storytelling</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/856659832</p><p><br></p><p><span>CONNECT WITH MARYANNE</span></p><p><span>Website: https://www.courageouscommunication.com/</span></p><p><span>Her Course: </span><a href="https://www.courageouscommunication.com/influencetraining" rel="nofollow">Up Level Your Influence</a></p><p><span>Social Media: </span></p><p><a href="https://www.facebook.com/courageouscommunication/" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/maryannedersch/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.youtube.com/channel/UCJ-yHxKpN84qFKVXeINch_w?view_as=subscriber" rel="nofollow">YouTube</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Can you imagine asking for anything, including money, with ease and confidence? How great would it be to have a community excited to donate so you can thrive in any circumstance? Maryanne Dersch helps nonprofit leaders master the art of influence so they can ask for and receive all they want, need, and deserve without feeling rejected, ineffective, or pushy.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She spent thirty years helping nonprofit organizations communicate more effectively. From those experiences, she authored &lt;/span&gt;&lt;a href=&#34;https://www.amazon.com/Courageous-Communication-Codependence-Making-Nonprofit/dp/1732276714/&#34; rel=&#34;nofollow&#34;&gt;Courageous Communication: Why Codependence is Making Your Nonprofit Brand Boring and What To Do About It&lt;/a&gt;&lt;span&gt;. She hosts The Influential Nonprofit podcast and the annual Donor Attraction Forum virtual event.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She’s known for her love of ultrahigh heels, extra-large Diet Cokes, and short karaoke rotations.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Get Over That Yucky Pitch Feeling by Understanding What Your Job Really Is&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Deprogramming Your Misunderstandings About Sales to Unleash Your Philanthropic Heart&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What “Influence” Really Means&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Overcome Frustration in Relationships&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Unleash the Power of Storytelling&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/856659832&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH MARYANNE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.courageouscommunication.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her Course: &lt;/span&gt;&lt;a href=&#34;https://www.courageouscommunication.com/influencetraining&#34; rel=&#34;nofollow&#34;&gt;Up Level Your Influence&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/courageouscommunication/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/maryannedersch/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UCJ-yHxKpN84qFKVXeINch_w?view_as=subscriber&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 23 Aug 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Attract Strangers and Convert them Into High Paying Customers (with Craig Andrews)</itunes:title>
                <title>How to Attract Strangers and Convert them Into High Paying Customers (with Craig Andrews)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Craig is the Principal Ally and founder of the agency allies4me, which uses a proven sales method that mimics the stages of courtship. When done right, a First-Time Offer is like a coffee date that accelerates high-ticket sales.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~How to Create Irresistible First-Time Offers to Accelerate High-Ticket Sales</p><p>~A Personal Near-Death ExperienceThat Illustrates the Life and Death Value of First-Time Offers</p><p>~The Pitfalls of Hitting the AI &#34;Easy Button&#34;</p><p>~How to Stand Out by Building Prospect Personas the Right Way</p><p>~ How to Build Trust Rapidly in a Short Period of Time Without Scammy Tactics</p><p>~The Importance of Building Long-Lasting Trust, and How to do it in This Economy</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/852638716</p><p><br></p><p>CONNECT WITH CRAIG</p><p>Website: https://allies4me.com</p><p>Free Gift: https://allies4me.com/storypower</p><p>Social Media: </p><p><a href="https://www.linkedin.com/in/craig-andrews/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/CraigAndrewsMarketing" rel="nofollow">Facebook</a></p><p><a href="https://twitter.com/allies4me" rel="nofollow">Twitter</a></p>]]></description>
                <content:encoded>&lt;p&gt;Craig is the Principal Ally and founder of the agency allies4me, which uses a proven sales method that mimics the stages of courtship. When done right, a First-Time Offer is like a coffee date that accelerates high-ticket sales.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~How to Create Irresistible First-Time Offers to Accelerate High-Ticket Sales&lt;/p&gt;&lt;p&gt;~A Personal Near-Death ExperienceThat Illustrates the Life and Death Value of First-Time Offers&lt;/p&gt;&lt;p&gt;~The Pitfalls of Hitting the AI &amp;#34;Easy Button&amp;#34;&lt;/p&gt;&lt;p&gt;~How to Stand Out by Building Prospect Personas the Right Way&lt;/p&gt;&lt;p&gt;~ How to Build Trust Rapidly in a Short Period of Time Without Scammy Tactics&lt;/p&gt;&lt;p&gt;~The Importance of Building Long-Lasting Trust, and How to do it in This Economy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/852638716&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CRAIG&lt;/p&gt;&lt;p&gt;Website: https://allies4me.com&lt;/p&gt;&lt;p&gt;Free Gift: https://allies4me.com/storypower&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/craig-andrews/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/CraigAndrewsMarketing&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/allies4me&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Thu, 17 Aug 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Go from Unknown to THE Sought-After Expert (with Ann Carden)</itunes:title>
                <title>How to Go from Unknown to THE Sought-After Expert (with Ann Carden)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Ann has more than forty-one years of business, marketing, and sales experience with over thirty years as an entrepreneur. She has built seven successful businesses (selling five) and is the current owner of two.</p><p>She has been coaching and consulting for the past eleven years and has worked with several hundred small business owners, consultants, coaches, and professional entrepreneurs in over fifty different types of businesses to further their success.</p><p>DISCUSSED IN THIS EPISODE</p><p>~How to Build a Powerful Expert Authority Brand</p><p>~Why You Should Embrace a Mindset Geared for Making Impact, and What That Means</p><p>~How to Change Your Investing Mindset by Viewing Money as a Tool</p><p>~The Real Question You Should Ask When Pursuing Your Dreams</p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/853123659</p><p>THE RAISE YOUR BAR SUMMIT:</p><p>https://www.summitraiseyourbar.com/registration</p><p>CONNECT WITH ANN</p><p>Website: https://annlcarden.com/</p><p>Ann’s Expert In You Podcast: Podcast: Expert in You with Ann Carden (annlcarden.com)</p><p>Book: <a href="https://www.amazon.com/EXPERT-YOU-Lucrative-Impactful-Consulting-ebook/dp/B0836DSMLL" rel="nofollow">EXPERT IN YOU: Build a Lucrative and Impactful Coaching &amp; Consulting Business from Your Xpertise</a></p><p>https://www.amazon.com/EXPERT-YOU-Lucrative-Impactful-Consulting-ebook/dp/B0836DSMLL</p><p>Social Media: </p><p><a href="https://www.linkedin.com/in/anncarden-business-consultant-coach/" rel="nofollow">LinkedIn</a>:</p><p>https://www.linkedin.com/in/anncarden-business-consultant-coach/</p><p><a href="https://www.youtube.com/anncarden" rel="nofollow">YouTube</a></p><p><a href="https://www.facebook.com/groups/663939057669313" rel="nofollow">Facebook</a></p><p><a href="https://twitter.com/ann_carden" rel="nofollow">Twitter</a></p><p><a href="https://www.instagram.com/anncardenconsulting/" rel="nofollow">Instagram</a></p>]]></description>
                <content:encoded>&lt;p&gt;Ann has more than forty-one years of business, marketing, and sales experience with over thirty years as an entrepreneur. She has built seven successful businesses (selling five) and is the current owner of two.&lt;/p&gt;&lt;p&gt;She has been coaching and consulting for the past eleven years and has worked with several hundred small business owners, consultants, coaches, and professional entrepreneurs in over fifty different types of businesses to further their success.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~How to Build a Powerful Expert Authority Brand&lt;/p&gt;&lt;p&gt;~Why You Should Embrace a Mindset Geared for Making Impact, and What That Means&lt;/p&gt;&lt;p&gt;~How to Change Your Investing Mindset by Viewing Money as a Tool&lt;/p&gt;&lt;p&gt;~The Real Question You Should Ask When Pursuing Your Dreams&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/853123659&lt;/p&gt;&lt;p&gt;THE RAISE YOUR BAR SUMMIT:&lt;/p&gt;&lt;p&gt;https://www.summitraiseyourbar.com/registration&lt;/p&gt;&lt;p&gt;CONNECT WITH ANN&lt;/p&gt;&lt;p&gt;Website: https://annlcarden.com/&lt;/p&gt;&lt;p&gt;Ann’s Expert In You Podcast: Podcast: Expert in You with Ann Carden (annlcarden.com)&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://www.amazon.com/EXPERT-YOU-Lucrative-Impactful-Consulting-ebook/dp/B0836DSMLL&#34; rel=&#34;nofollow&#34;&gt;EXPERT IN YOU: Build a Lucrative and Impactful Coaching &amp;amp; Consulting Business from Your Xpertise&lt;/a&gt;&lt;/p&gt;&lt;p&gt;https://www.amazon.com/EXPERT-YOU-Lucrative-Impactful-Consulting-ebook/dp/B0836DSMLL&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/anncarden-business-consultant-coach/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;:&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/anncarden-business-consultant-coach/&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/anncarden&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/groups/663939057669313&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/ann_carden&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/anncardenconsulting/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 09 Aug 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Go From Busy to Balanced (with Charis Santillie)</itunes:title>
                <title>How to Go From Busy to Balanced (with Charis Santillie)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Charis Santillie is a Life Balance Coach and host of the Charis Your Life® podcast. She is also a speaker, Certified Fearless Living® Coach, Certified Fearless Trainer, and Positive Intelligence® Trainer and has been an entrepreneur for over twenty years.</p><p>Charis has a remarkable personal back story that I want her to share with you so that you understand what led her into coaching.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~The Powerful Story That Led Her Into Coaching</p><p>~The Secret to Coaching</p><p>~The Mysterious Power You Wield Without Even Knowing It</p><p>~Dealing With a Fear of Disappointment</p><p>~How to be a Great Provider by Being a Client First</p><p>~How to use Storytelling to Stand Out in the World</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/850827782</p><p><br></p><p>CONNECT WITH CHARIS</p><p>https://charisyourlife.com/video</p><p>This is a free on-demand video where I spill 3 secrets for &#34;How to Live Life on Your Own Terms &amp; Timeline.&#34; Create the life you REALLY want, without the nagging guilt, fear of judgment, or sacrificing your health and peace of mind!</p><p>Website: https://charisyourlife.com</p><p>Social Media: </p><p><a href="https://www.instagram.com/charisyourlife/" rel="nofollow">Instagram</a></p><p><a href="https://www.facebook.com/charisyourlife/" rel="nofollow">Facebook</a></p><p><a href="https://www.linkedin.com/in/charisyourlife/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.tiktok.com/@charisyourlife/" rel="nofollow">TikTok</a></p>]]></description>
                <content:encoded>&lt;p&gt;Charis Santillie is a Life Balance Coach and host of the Charis Your Life® podcast. She is also a speaker, Certified Fearless Living® Coach, Certified Fearless Trainer, and Positive Intelligence® Trainer and has been an entrepreneur for over twenty years.&lt;/p&gt;&lt;p&gt;Charis has a remarkable personal back story that I want her to share with you so that you understand what led her into coaching.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The Powerful Story That Led Her Into Coaching&lt;/p&gt;&lt;p&gt;~The Secret to Coaching&lt;/p&gt;&lt;p&gt;~The Mysterious Power You Wield Without Even Knowing It&lt;/p&gt;&lt;p&gt;~Dealing With a Fear of Disappointment&lt;/p&gt;&lt;p&gt;~How to be a Great Provider by Being a Client First&lt;/p&gt;&lt;p&gt;~How to use Storytelling to Stand Out in the World&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/850827782&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH CHARIS&lt;/p&gt;&lt;p&gt;https://charisyourlife.com/video&lt;/p&gt;&lt;p&gt;This is a free on-demand video where I spill 3 secrets for &amp;#34;How to Live Life on Your Own Terms &amp;amp; Timeline.&amp;#34; Create the life you REALLY want, without the nagging guilt, fear of judgment, or sacrificing your health and peace of mind!&lt;/p&gt;&lt;p&gt;Website: https://charisyourlife.com&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/charisyourlife/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/charisyourlife/&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/charisyourlife/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.tiktok.com/@charisyourlife/&#34; rel=&#34;nofollow&#34;&gt;TikTok&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 02 Aug 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Tune Up Your Business Like a Formula 1 Race Car (with Paul Teasdale)</itunes:title>
                <title>How to Tune Up Your Business Like a Formula 1 Race Car (with Paul Teasdale)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Paul has worked with some of the world’s largest and most successful businesses, helping them understand, shape, and deliver meaningful performance. From managing production teams to operations consulting, improvement facilitation, banking, and F1, he has a passion for working collaboratively with clients to achieve their performance goals, driven by a firm belief that performance starts with people (when supported by the right processes and technologies). </span></p><p><span>He has a reputation for being a straight-talker who distills complex procedures into simple, understandable pieces. Paul helps clarify the what, why, and how of the changes you need to make to drive high-performing teams.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How to communicate like a Formula 1 team – some of the key lessons from a high-performing team environment that you can apply to your own communication performance</span></p><p><span>~Why you should put data last on the to-do list, and how this helps</span></p><p><span>~Lessons from the high-performance world of F1 that anyone can apply</span></p><p><span>~How sausages changed banking – why bringing what you’ve learned from a completely different industry can help people move forward</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/848984912</p><p><br></p><p><span>CONNECT WITH PAUL</span></p><p><span>Website: https://paulteasdale.co.uk/</span></p><p><span>Podcast: </span><a href="http://www.helpingpeopleperform.com" rel="nofollow">The Helping People Perform Podcast</a></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/pauljamesteasdale/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.instagram.com/pauljteasdale/" rel="nofollow">Instagram</a></p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Paul has worked with some of the world’s largest and most successful businesses, helping them understand, shape, and deliver meaningful performance. From managing production teams to operations consulting, improvement facilitation, banking, and F1, he has a passion for working collaboratively with clients to achieve their performance goals, driven by a firm belief that performance starts with people (when supported by the right processes and technologies). &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He has a reputation for being a straight-talker who distills complex procedures into simple, understandable pieces. Paul helps clarify the what, why, and how of the changes you need to make to drive high-performing teams.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to communicate like a Formula 1 team – some of the key lessons from a high-performing team environment that you can apply to your own communication performance&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why you should put data last on the to-do list, and how this helps&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Lessons from the high-performance world of F1 that anyone can apply&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How sausages changed banking – why bringing what you’ve learned from a completely different industry can help people move forward&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/848984912&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH PAUL&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://paulteasdale.co.uk/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Podcast: &lt;/span&gt;&lt;a href=&#34;http://www.helpingpeopleperform.com&#34; rel=&#34;nofollow&#34;&gt;The Helping People Perform Podcast&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/pauljamesteasdale/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/pauljteasdale/&#34; rel=&#34;nofollow&#34;&gt;Instagram&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 26 Jul 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Why Marketing Is a Martial Art (with Stephen Oliver)</itunes:title>
                <title>Why Marketing Is a Martial Art (with Stephen Oliver)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Stephen Oliver worked his way through Georgetown University by teaching karate, all the while expecting to go on to earn an MBA at Harvard or Wharton and then move on to Wall Street.</span></p><p><span>Instead, he graduated and moved to Denver where he opened six martial arts schools within 30 months, growing them to 3,500 students and developing a multi-million dollar business. He ended up promoting one of the top tournaments in the world and grew into coaching martial arts schools internationally. He is now also a financial advisor on marketing, sales, management, and teaching.</span></p><p><span>He’s written eight books on marketing, management, and personal growth, aimed at martial arts school operators or financial advisors. He’s been a speaker at organizations ranging from elementary schools to international industry events and has shared the stage at his own events and those of others with Lee Milteer, Dan Kennedy, Brian Tracy, professional athletes, Chuck Norris, Jay Abraham, Wayne Dyer, and Tony Robbins.</span></p><p><span>He’s an MBA and 9th-degree black belt.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why it’s so Important to Know Your Real Target Market with Lessons From the Martial Arts Industry</span></p><p><span>~Where You Should Focus 90% of Your Time to Get Marketing Results</span></p><p><span>~How Information is Not Enough in Marketing, and How to Move Beyond Only Dishing Out Info</span></p><p><span>~Why You Should Lean Into Your Hobbies in Your Marketing</span></p><p><span>~The Power of Being Hyper-personal</span></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/847129961</p><p><br></p><p><span>CONNECT WITH STEPHEN</span></p><p><span>Website: http://www.AdvisorWealthMastery.com</span></p><p><span>Social Media: </span></p><p><a href="https://www.linkedin.com/in/stephencoliver/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/StephenOliverMHK" rel="nofollow">Facebook</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Stephen Oliver worked his way through Georgetown University by teaching karate, all the while expecting to go on to earn an MBA at Harvard or Wharton and then move on to Wall Street.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instead, he graduated and moved to Denver where he opened six martial arts schools within 30 months, growing them to 3,500 students and developing a multi-million dollar business. He ended up promoting one of the top tournaments in the world and grew into coaching martial arts schools internationally. He is now also a financial advisor on marketing, sales, management, and teaching.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He’s written eight books on marketing, management, and personal growth, aimed at martial arts school operators or financial advisors. He’s been a speaker at organizations ranging from elementary schools to international industry events and has shared the stage at his own events and those of others with Lee Milteer, Dan Kennedy, Brian Tracy, professional athletes, Chuck Norris, Jay Abraham, Wayne Dyer, and Tony Robbins.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He’s an MBA and 9th-degree black belt.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why it’s so Important to Know Your Real Target Market with Lessons From the Martial Arts Industry&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Where You Should Focus 90% of Your Time to Get Marketing Results&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How Information is Not Enough in Marketing, and How to Move Beyond Only Dishing Out Info&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should Lean Into Your Hobbies in Your Marketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Power of Being Hyper-personal&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/847129961&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH STEPHEN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: http://www.AdvisorWealthMastery.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/stephencoliver/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/StephenOliverMHK&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 19 Jul 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Why Consistency Wins (with Edward Sturm)</itunes:title>
                <title>Why Consistency Wins (with Edward Sturm)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Edward is a viral marketer and entrepreneur who consistently posts great content across many channels – including YouTube, Twitter, podcast channels, and most recently TikTok. He’s gained over 300 million views with viral videos and images, was an SEO consultant for Microsoft, and ran the biggest blockchain meetup in the world.</span></p><p><span>These days, he believes TikTok is the craziest marketing hack in the galaxy.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~Why Consistency Makes You a Winner</span></p><p><span>~The Limitless Potential of TikTok</span></p><p><span>~How to Build a Huge TikTok Following and a Business Once You See What They Want</span></p><p><span>~The Four Levels of Monetization Mastery</span></p><p><span>~How to Make a Video Every Day and Why You Should</span></p><p><span>~Why You Should Never Build in “Stealth Mode&#34;</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/845221058</p><p><br></p><p><span>CONNECT WITH EDWARD</span></p><p><span>Website: https://edwardsturm.com/</span></p><p><span>Newsletter: https://edwardsturm.com/newsletter/</span></p><p><span>Social Media: </span></p><p><span>https://www.instagram.com/edward.builds/</span></p><p><span>https://www.linkedin.com/in/edward-sturm/</span></p><p><span>https://www.tiktok.com/@build_in_public</span></p><p><span>https://twitter.com/showprogress</span></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Edward is a viral marketer and entrepreneur who consistently posts great content across many channels – including YouTube, Twitter, podcast channels, and most recently TikTok. He’s gained over 300 million views with viral videos and images, was an SEO consultant for Microsoft, and ran the biggest blockchain meetup in the world.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;These days, he believes TikTok is the craziest marketing hack in the galaxy.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Consistency Makes You a Winner&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Limitless Potential of TikTok&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Build a Huge TikTok Following and a Business Once You See What They Want&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Four Levels of Monetization Mastery&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Make a Video Every Day and Why You Should&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why You Should Never Build in “Stealth Mode&amp;#34;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/845221058&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH EDWARD&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://edwardsturm.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Newsletter: https://edwardsturm.com/newsletter/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/edward.builds/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/edward-sturm/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.tiktok.com/@build_in_public&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/showprogress&lt;/span&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 12 Jul 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2819</itunes:duration>
                
                
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                <itunes:title>How to Publish a Best Selling Book Without Writing a Word (with Michael DeLon)</itunes:title>
                <title>How to Publish a Best Selling Book Without Writing a Word (with Michael DeLon)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Michael DeLon creates credibility. As the President of Paperback Expert, he helps business owners publish a book that positions them as <em>the</em> expert in their field. Business owners seek out Michael to clarify their brand strategy, make them best-selling authors, and set up their profitable podcasts. He uses his credibility marketing strategies to help them gain more clients, get more referrals, and grow their revenue.</p><p>Michael is the best-selling author of <em>On Marketing</em> and the creator of the &#34;Credibility Gameplan.&#34; He works with business owners across the US and internationally.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~Why Every Big Name You Know Has a Book</p><p>~How to Write a Quality Book in Less Than 24 Hours</p><p>~How to Establish a Real Connection With Your Prospect&#39;s Needs</p><p>~The Paperback Expert Method for Book Writing</p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/manage/videos/851191060</p><p><br></p><p>CONNECT WITH MICHAEL</p><p>Website: https://paperbackexpert.com/</p><p>Book: <a href="https://www.amazon.com/Marketing-Definitive-Business-Owners-Second/dp/1511412054/" rel="nofollow"><em>On Marketing</em></a></p><p>Social Media: <a href="https://www.linkedin.com/in/michaeldelon/" rel="nofollow">LinkedIn</a></p>]]></description>
                <content:encoded>&lt;p&gt;Michael DeLon creates credibility. As the President of Paperback Expert, he helps business owners publish a book that positions them as &lt;em&gt;the&lt;/em&gt; expert in their field. Business owners seek out Michael to clarify their brand strategy, make them best-selling authors, and set up their profitable podcasts. He uses his credibility marketing strategies to help them gain more clients, get more referrals, and grow their revenue.&lt;/p&gt;&lt;p&gt;Michael is the best-selling author of &lt;em&gt;On Marketing&lt;/em&gt; and the creator of the &amp;#34;Credibility Gameplan.&amp;#34; He works with business owners across the US and internationally.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Why Every Big Name You Know Has a Book&lt;/p&gt;&lt;p&gt;~How to Write a Quality Book in Less Than 24 Hours&lt;/p&gt;&lt;p&gt;~How to Establish a Real Connection With Your Prospect&amp;#39;s Needs&lt;/p&gt;&lt;p&gt;~The Paperback Expert Method for Book Writing&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/manage/videos/851191060&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MICHAEL&lt;/p&gt;&lt;p&gt;Website: https://paperbackexpert.com/&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://www.amazon.com/Marketing-Definitive-Business-Owners-Second/dp/1511412054/&#34; rel=&#34;nofollow&#34;&gt;&lt;em&gt;On Marketing&lt;/em&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/michaeldelon/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 05 Jul 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1894</itunes:duration>
                
                
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                <itunes:title>How to Become a Super Creator For Joy and Abundance (with Dixie Gillaspie)</itunes:title>
                <title>How to Become a Super Creator For Joy and Abundance (with Dixie Gillaspie)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Dixie Gillaspie is a writer, activator, and firestarter whose mission is to help people reclaim their power as Super Creators. She’s addicted to story, allergic to “can’t”, and has learned to embrace her natural tendency to navigate life with one foot in the world of spirit and the other planted on terra firma. </span></p><p><span>For over 30 years she has been coaching Entrepreneurs, Founders, and Business Leaders to use the principles of Conscious Creation to overcome any adversities or barriers and create what they once believed was impossible.</span></p><p><span>Her first book, </span><em>Just Blow It Up – Firepower for Living an Unlimited Life</em><span>, is an instruction manual for creators who are ready to blast through barriers and create anything they choose. Her most recent book, </span><em>The Truth About Winter</em><span>, is an allegorical telling of her own story, revealing truths that heal our trauma and empower and free us to live as the creators we were born to be. </span></p><p><span>Dixie has been a TEDx presenter and has been honored as a “Woman of the Decade in Enterprise and Innovation” by the Women&#39;s Economic Forum.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~What Being a Creator Really Means, and How to Unlock It</span></p><p><span>~How to Find Joy in Creating and Discover Abundance</span></p><p><span>~How to Get Out of Your Own Way and Put Yourself Into a Creative State</span></p><p><span>~Why Sharing is Key to Creating and How to Convey Your Creations to Others</span></p><p><span>~The Power of Ditching Your Agenda and Embracing Play</span></p><p><br></p><p><span>FULL EPISODE VIDEO:</span></p><p>https://vimeo.com/849685210</p><p><br></p><p><span>CONNECT WITH DIXIE</span></p><p><span>Books:</span></p><p><a href="https://www.amazon.com/Just-Blow-Up-Firepower-Unlimited/dp/1937879186/" rel="nofollow">Just Blow It Up – Firepower for Living an Unlimited Life</a></p><p><a href="https://www.amazon.com/Truth-About-Winter-Dixie-Gillaspie-ebook/dp/B0BYTNXKM6/" rel="nofollow">The Truth About Winter</a></p><p><span>Social Media:</span></p><p><a href="https://www.linkedin.com/in/dixiegillaspie/" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/DixieDynamite" rel="nofollow">Facebook</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Dixie Gillaspie is a writer, activator, and firestarter whose mission is to help people reclaim their power as Super Creators. She’s addicted to story, allergic to “can’t”, and has learned to embrace her natural tendency to navigate life with one foot in the world of spirit and the other planted on terra firma. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;For over 30 years she has been coaching Entrepreneurs, Founders, and Business Leaders to use the principles of Conscious Creation to overcome any adversities or barriers and create what they once believed was impossible.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her first book, &lt;/span&gt;&lt;em&gt;Just Blow It Up – Firepower for Living an Unlimited Life&lt;/em&gt;&lt;span&gt;, is an instruction manual for creators who are ready to blast through barriers and create anything they choose. Her most recent book, &lt;/span&gt;&lt;em&gt;The Truth About Winter&lt;/em&gt;&lt;span&gt;, is an allegorical telling of her own story, revealing truths that heal our trauma and empower and free us to live as the creators we were born to be. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Dixie has been a TEDx presenter and has been honored as a “Woman of the Decade in Enterprise and Innovation” by the Women&amp;#39;s Economic Forum.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What Being a Creator Really Means, and How to Unlock It&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Find Joy in Creating and Discover Abundance&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to Get Out of Your Own Way and Put Yourself Into a Creative State&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why Sharing is Key to Creating and How to Convey Your Creations to Others&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Power of Ditching Your Agenda and Embracing Play&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;FULL EPISODE VIDEO:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/849685210&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH DIXIE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Books:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Just-Blow-Up-Firepower-Unlimited/dp/1937879186/&#34; rel=&#34;nofollow&#34;&gt;Just Blow It Up – Firepower for Living an Unlimited Life&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Truth-About-Winter-Dixie-Gillaspie-ebook/dp/B0BYTNXKM6/&#34; rel=&#34;nofollow&#34;&gt;The Truth About Winter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/dixiegillaspie/&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/DixieDynamite&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 21 Jun 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Transform Your Public Speaking From No Can Do to No Sweat (with Fred Miller)</itunes:title>
                <title>How to Transform Your Public Speaking From No Can Do to No Sweat (with Fred Miller)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Fred E. Miller is a speaker, a best-selling author, and an international presentation coach. His books, </span><u>NO SWEAT Public Speaking!</u><span> and </span><u>NO SWEAT Elevator Speech!</u><span>, can be purchased internationally and feature rave reviews on Amazon.com. </span></p><p><span>His website, NoSweatPublicSpeaking.com, receives thousands of views monthly and includes over two hundred articles, videos, and podcasts. He has been interviewed locally, nationally, and internationally, is a local TEDx Talk coach, and his podcast channel is one of the Top 25 Public Speaking Podcasts on the web. </span></p><p><span>He is also the owner or partner in five successful business-to-business companies.</span></p><p><br></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~How Anyone Can (and Should) Learn Public Speaking</span></p><p><span>~Transforming From Sweaty to No Sweat Public Speaker</span></p><p><span>~The Secret to a Great Elevator Speech</span></p><p><span>~The Difference Between Speaking Live and on Zoom, and How to Master Both</span></p><p><span>~A Few Rules for Better Public Speaking</span></p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/844916251</p><p><br></p><p><span>CONNECT WITH FRED</span></p><p><span>Website: https://nosweatpublicspeaking.com/</span></p><p><span>Books: </span></p><p><a href="https://www.amazon.com/Sweat-Public-Speaking-Fred-Miller/dp/0984396705/" rel="nofollow">NO SWEAT Public Speaking!</a></p><p><a href="https://www.amazon.com/dp/0984396713" rel="nofollow">NO SWEAT Elevator Speech - Third Edition</a></p><p><a href="https://www.audible.com/pd/NO-SWEAT-Elevator-Speech-Audiobook/B00HZNTKSS" rel="nofollow">NO SWEAT Elevator Speech - Audible</a></p><p><span>Social Media: </span></p><p><a href="https://www.google.com/search?client=firefox-b-1-d&q=no+sweat+public+speaking#lrd=0x87df3552d25f7db3:0x3dbbc9bbf8e3213e,1,,," rel="nofollow">Google Reviews</a></p><p><a href="http://www.linkedin.com/in/fredemiller" rel="nofollow">LinkedIn</a></p><p><a href="https://www.facebook.com/pages/No-Sweat-Public-Speaking-Speaker-Author-and-Speech-Coach/134871083217892" rel="nofollow">Facebook</a></p><p><a href="http://www.youtube.com/fredemiller" rel="nofollow">YouTube</a></p><p><a href="http://twitter.com/fredmiller" rel="nofollow">Twitter</a></p><p><a href="http://www.slideshare.net/fredmiller/presentations" rel="nofollow">Slideshare</a></p><p><a href="https://plus.google.com/+FredEMillerNoSweatPublicSpeaking/about" rel="nofollow">Google Plus</a></p><p><a href="https://podcasts.apple.com/us/podcast/no-sweat-public-speaking/id426048931?mt=2" rel="nofollow">Apple Podcasts</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Fred E. Miller is a speaker, a best-selling author, and an international presentation coach. His books, &lt;/span&gt;&lt;u&gt;NO SWEAT Public Speaking!&lt;/u&gt;&lt;span&gt; and &lt;/span&gt;&lt;u&gt;NO SWEAT Elevator Speech!&lt;/u&gt;&lt;span&gt;, can be purchased internationally and feature rave reviews on Amazon.com. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;His website, NoSweatPublicSpeaking.com, receives thousands of views monthly and includes over two hundred articles, videos, and podcasts. He has been interviewed locally, nationally, and internationally, is a local TEDx Talk coach, and his podcast channel is one of the Top 25 Public Speaking Podcasts on the web. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;He is also the owner or partner in five successful business-to-business companies.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How Anyone Can (and Should) Learn Public Speaking&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Transforming From Sweaty to No Sweat Public Speaker&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Secret to a Great Elevator Speech&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The Difference Between Speaking Live and on Zoom, and How to Master Both&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~A Few Rules for Better Public Speaking&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/844916251&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH FRED&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://nosweatpublicspeaking.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Books: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Sweat-Public-Speaking-Fred-Miller/dp/0984396705/&#34; rel=&#34;nofollow&#34;&gt;NO SWEAT Public Speaking!&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/dp/0984396713&#34; rel=&#34;nofollow&#34;&gt;NO SWEAT Elevator Speech - Third Edition&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.audible.com/pd/NO-SWEAT-Elevator-Speech-Audiobook/B00HZNTKSS&#34; rel=&#34;nofollow&#34;&gt;NO SWEAT Elevator Speech - Audible&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.google.com/search?client=firefox-b-1-d&amp;q=no&#43;sweat&#43;public&#43;speaking#lrd=0x87df3552d25f7db3:0x3dbbc9bbf8e3213e,1,,,&#34; rel=&#34;nofollow&#34;&gt;Google Reviews&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.linkedin.com/in/fredemiller&#34; rel=&#34;nofollow&#34;&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/pages/No-Sweat-Public-Speaking-Speaker-Author-and-Speech-Coach/134871083217892&#34; rel=&#34;nofollow&#34;&gt;Facebook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.youtube.com/fredemiller&#34; rel=&#34;nofollow&#34;&gt;YouTube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://twitter.com/fredmiller&#34; rel=&#34;nofollow&#34;&gt;Twitter&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://www.slideshare.net/fredmiller/presentations&#34; rel=&#34;nofollow&#34;&gt;Slideshare&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://plus.google.com/&#43;FredEMillerNoSweatPublicSpeaking/about&#34; rel=&#34;nofollow&#34;&gt;Google Plus&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://podcasts.apple.com/us/podcast/no-sweat-public-speaking/id426048931?mt=2&#34; rel=&#34;nofollow&#34;&gt;Apple Podcasts&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 14 Jun 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Why Marketing Should be a Family Affair (with Brian Kurtz)</itunes:title>
                <title>Why Marketing Should be a Family Affair (with Brian Kurtz)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>In the world of direct marketing, Brian Kurtz has seen and done it all. It is NOT overstatement to say Brian is a marketing legend!</p><p>Brian Kurtz has had two careers.</p><p>The first spanned 34 years as a force behind Boardroom Inc., an iconic publisher and direct marketer. At Boardroom, Brian handled all marketing activities – including direct mail, direct response television, e-mail, and other media. </p><p>Brian is a mailing list master who is responsible for distributing more than 2 billion pieces of direct mail (yes, billion with a “B”).</p><p>His second career is as the Founder of Titans Marketing – a direct marketing educational and coaching company which he founded in 2015. At Titans, Brian continues to work with the best of the best.</p><p>Titans Marketing is known for two (soon to be three) mastermind groups, an array of classic books and swipe files Brian has re-published and created…and he is the author of two books himself.</p><p>During both careers, he has been a serial direct marketer, with a foundation in the eternal truths and fundamentals of direct response…while being committed to “overdelivering” over almost four decades.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ Gene Schwartz and the craft of assembling content</p><p>~ Eternal fundamentals of direct response marketing -- and how to adopt them to the modern world</p><p>~ Brian&#39;s Titans Xcelerator and the power of group genius</p><p>~ The difference between Ben Settle&#39;s &#34;warrior followers&#34; and Brian Kurtz&#39;s online family -- and what that means for marketing and sales.</p><p>~ The difference between authenticity and consistency and why it matters.</p><p>~ The &#34;Overdeliver&#34; book and Brian&#39;s upcoming bootcamp</p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/833967429</p><p>LINKS</p><p>~ Overdeliver Bootcamp: https://overdeliverbootcamp.com</p><p>~ Titans Xcelerator Mastermind: https://TomLovesTitans.com</p><p>~ Website / Email Signup: https://BrianKurtz.net</p><p>~ LinkedIn: https://www.linkedin.com/in/brian-kurtz-a1934/</p>]]></description>
                <content:encoded>&lt;p&gt;In the world of direct marketing, Brian Kurtz has seen and done it all. It is NOT overstatement to say Brian is a marketing legend!&lt;/p&gt;&lt;p&gt;Brian Kurtz has had two careers.&lt;/p&gt;&lt;p&gt;The first spanned 34 years as a force behind Boardroom Inc., an iconic publisher and direct marketer. At Boardroom, Brian handled all marketing activities – including direct mail, direct response television, e-mail, and other media. &lt;/p&gt;&lt;p&gt;Brian is a mailing list master who is responsible for distributing more than 2 billion pieces of direct mail (yes, billion with a “B”).&lt;/p&gt;&lt;p&gt;His second career is as the Founder of Titans Marketing – a direct marketing educational and coaching company which he founded in 2015. At Titans, Brian continues to work with the best of the best.&lt;/p&gt;&lt;p&gt;Titans Marketing is known for two (soon to be three) mastermind groups, an array of classic books and swipe files Brian has re-published and created…and he is the author of two books himself.&lt;/p&gt;&lt;p&gt;During both careers, he has been a serial direct marketer, with a foundation in the eternal truths and fundamentals of direct response…while being committed to “overdelivering” over almost four decades.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ Gene Schwartz and the craft of assembling content&lt;/p&gt;&lt;p&gt;~ Eternal fundamentals of direct response marketing -- and how to adopt them to the modern world&lt;/p&gt;&lt;p&gt;~ Brian&amp;#39;s Titans Xcelerator and the power of group genius&lt;/p&gt;&lt;p&gt;~ The difference between Ben Settle&amp;#39;s &amp;#34;warrior followers&amp;#34; and Brian Kurtz&amp;#39;s online family -- and what that means for marketing and sales.&lt;/p&gt;&lt;p&gt;~ The difference between authenticity and consistency and why it matters.&lt;/p&gt;&lt;p&gt;~ The &amp;#34;Overdeliver&amp;#34; book and Brian&amp;#39;s upcoming bootcamp&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/833967429&lt;/p&gt;&lt;p&gt;LINKS&lt;/p&gt;&lt;p&gt;~ Overdeliver Bootcamp: https://overdeliverbootcamp.com&lt;/p&gt;&lt;p&gt;~ Titans Xcelerator Mastermind: https://TomLovesTitans.com&lt;/p&gt;&lt;p&gt;~ Website / Email Signup: https://BrianKurtz.net&lt;/p&gt;&lt;p&gt;~ LinkedIn: https://www.linkedin.com/in/brian-kurtz-a1934/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 07 Jun 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>How to Build a Network that Works (with Virginia Muzquiz)</itunes:title>
                <title>How to Build a Network that Works (with Virginia Muzquiz)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Virginia Muzquiz is the founder of Master Connectors, Inc and the creator of Referral Alchemy®. Solo-entrepreneurs hire her to show them how to add $100K+ to their revenue without investing in complicated funnels or ad spend. Virginia is a referral marketing strategist, speaker, podcast host, Six Figure Success Summit host, master connector, OHANA leader, napkin plan creator, brainstormer, culinary genius, scarf knitter, 35-year wife of Victor, mom to Nicole and Megan, and “gigi” to her grandson Kingston.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~The secret truth about networking and how to build a system that works</p><p>~What does and <em>does not</em> lead from networking to cash flow</p><p>~Why you should think of your network as an exclusive deserted island and how to interview people to see if they should join you on it</p><p>~The five levels of business relationship and how to engage across the levels</p><p>~Why it’s so important to be authentic and honest with any level of referral</p><p>~The deep reality behind networking and how to tap into it</p><p><br></p><p>FULL EPISODE ON VIDEO</p><p>https://vimeo.com/832568911</p><p><br></p><p>CONNECT WITH VIRGINIA</p><p>Website: https://masterconnectors.com/</p><p>Social Media: </p><p>LinkedIn</p><p>www.linkedin.com/in/virginiamuzquiz</p><p>Facebook</p><p>https://www.facebook.com/masterconnectors</p><p>Twitter:</p><p>@thereferraldiva</p><p>THE REFERRAL ALCHEMY REPORT</p><p>https://un826.isrefer.com/go/rarepg/tomruwitch/</p><p>VIRGINIA&#39;S FACEBOOK GROUP:</p><p>https://www.facebook.com/groups/1429394133914484</p>]]></description>
                <content:encoded>&lt;p&gt;Virginia Muzquiz is the founder of Master Connectors, Inc and the creator of Referral Alchemy®. Solo-entrepreneurs hire her to show them how to add $100K&#43; to their revenue without investing in complicated funnels or ad spend. Virginia is a referral marketing strategist, speaker, podcast host, Six Figure Success Summit host, master connector, OHANA leader, napkin plan creator, brainstormer, culinary genius, scarf knitter, 35-year wife of Victor, mom to Nicole and Megan, and “gigi” to her grandson Kingston.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The secret truth about networking and how to build a system that works&lt;/p&gt;&lt;p&gt;~What does and &lt;em&gt;does not&lt;/em&gt; lead from networking to cash flow&lt;/p&gt;&lt;p&gt;~Why you should think of your network as an exclusive deserted island and how to interview people to see if they should join you on it&lt;/p&gt;&lt;p&gt;~The five levels of business relationship and how to engage across the levels&lt;/p&gt;&lt;p&gt;~Why it’s so important to be authentic and honest with any level of referral&lt;/p&gt;&lt;p&gt;~The deep reality behind networking and how to tap into it&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE ON VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/832568911&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH VIRGINIA&lt;/p&gt;&lt;p&gt;Website: https://masterconnectors.com/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;www.linkedin.com/in/virginiamuzquiz&lt;/p&gt;&lt;p&gt;Facebook&lt;/p&gt;&lt;p&gt;https://www.facebook.com/masterconnectors&lt;/p&gt;&lt;p&gt;Twitter:&lt;/p&gt;&lt;p&gt;@thereferraldiva&lt;/p&gt;&lt;p&gt;THE REFERRAL ALCHEMY REPORT&lt;/p&gt;&lt;p&gt;https://un826.isrefer.com/go/rarepg/tomruwitch/&lt;/p&gt;&lt;p&gt;VIRGINIA&amp;#39;S FACEBOOK GROUP:&lt;/p&gt;&lt;p&gt;https://www.facebook.com/groups/1429394133914484&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 31 May 2023 08:00:00 &#43;0000</pubDate>
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                <itunes:title>The Pursuit of Profitable Happiness (with Dr. Pelè)</itunes:title>
                <title>The Pursuit of Profitable Happiness (with Dr. Pelè)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Dr. Pelè is an educator, musician, bestselling author, and the founder of Profitable Happiness®. He seeks to change the world through books, software, training, and music that help organizations build cultures of high employee engagement, experience, and performance.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~ What every business&#39;s greatest asset is and how to leverage it for superior performance</p><p>~ How to think about what “happiness” really means to take control of achieving it</p><p>~ Why so many businesses kill their golden goose and how to avoid making the same mistake</p><p>~ The three-step process that creates long-lasting habits</p><p>~ Unique software that helps bring these concepts to life</p><p><br></p><p>FULL EPISODE ON VIDEO</p><p>https://vimeo.com/831153364</p><p><br></p><p>CONNECT WITH DR. PELÉ</p><p>Website: https://drpele.com</p><p>Book: <a href="https://www.amazon.com/Profitable-Happiness-Habits-High-Performance-Organization-ebook/dp/B0C389WWS4/ref=sr_1_1?keywords=profitable+happiness&qid=1685465209&sr=8-1" rel="nofollow">Profitable Happiness</a>, the name shared by other various creations below:</p><p>— SOFTWARE</p><p>— MUSIC ALBUM</p><p>— PODCAST</p><p>— TRAINING</p><p>Available at https://drpele.com.</p><p>Social Media: </p><p>https://profitablehappiness.com</p><p>https://linkedin.com/in/drpele</p>]]></description>
                <content:encoded>&lt;p&gt;Dr. Pelè is an educator, musician, bestselling author, and the founder of Profitable Happiness®. He seeks to change the world through books, software, training, and music that help organizations build cultures of high employee engagement, experience, and performance.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ What every business&amp;#39;s greatest asset is and how to leverage it for superior performance&lt;/p&gt;&lt;p&gt;~ How to think about what “happiness” really means to take control of achieving it&lt;/p&gt;&lt;p&gt;~ Why so many businesses kill their golden goose and how to avoid making the same mistake&lt;/p&gt;&lt;p&gt;~ The three-step process that creates long-lasting habits&lt;/p&gt;&lt;p&gt;~ Unique software that helps bring these concepts to life&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE ON VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/831153364&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DR. PELÉ&lt;/p&gt;&lt;p&gt;Website: https://drpele.com&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://www.amazon.com/Profitable-Happiness-Habits-High-Performance-Organization-ebook/dp/B0C389WWS4/ref=sr_1_1?keywords=profitable&#43;happiness&amp;qid=1685465209&amp;sr=8-1&#34; rel=&#34;nofollow&#34;&gt;Profitable Happiness&lt;/a&gt;, the name shared by other various creations below:&lt;/p&gt;&lt;p&gt;— SOFTWARE&lt;/p&gt;&lt;p&gt;— MUSIC ALBUM&lt;/p&gt;&lt;p&gt;— PODCAST&lt;/p&gt;&lt;p&gt;— TRAINING&lt;/p&gt;&lt;p&gt;Available at https://drpele.com.&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://profitablehappiness.com&lt;/p&gt;&lt;p&gt;https://linkedin.com/in/drpele&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 24 May 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:title>Why you need a financial co-pilot (with Ryan Kimler)</itunes:title>
                <title>Why you need a financial co-pilot (with Ryan Kimler)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Ryan is the Founder of Net Profit CFO, a financial services firm that brings clients clarity and guidance, putting them on a clear path toward growing a more profitable business. They provide business owners with an outside CFO to help them understand what is working in their business and what is not, giving owners the tools they need to take corrective action and meet their goals and objectives.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~The 3 jobs a CFO takes on, and how having one takes small business owners to another level</p><p>~How to think of the popular “Profit First” system so that it works for you and not against you</p><p>~Why 50% of small businesses fail in the first 5 years and how you can use that knowledge to succeed</p><p>~The best ways to boost cash flow and grow your business</p><p>~The ROI a part-time CFO can bring to your business</p><p><br></p><p>FULL EPISODE ON VIDEO</p><p>https://vimeo.com/826843137</p><p><br></p><p>CONNECT WITH RYAN</p><p>Website: https://www.netprofitcfo.com</p><p>Service-Free Profit Assessment by booking a call here: https://go.oncehub.com/profit</p><p>Spotify Podcast - https://open.spotify.com/show/3WkIWPiJvWb4uZyVPTRoPb</p><p>Social Media: </p><p>Facebook- www.facebook.com/rkimler</p><p>LinkedIn- www.linkedin.com/in/ryankfinancialclarityllc/</p><p>LinkedIn NPC Company-https://www.linkedin.com/company/netprofitcfo/</p><p>LinkedIn FC Company-https://www.linkedin.com/company/financial-clarity-llc/</p>]]></description>
                <content:encoded>&lt;p&gt;Ryan is the Founder of Net Profit CFO, a financial services firm that brings clients clarity and guidance, putting them on a clear path toward growing a more profitable business. They provide business owners with an outside CFO to help them understand what is working in their business and what is not, giving owners the tools they need to take corrective action and meet their goals and objectives.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The 3 jobs a CFO takes on, and how having one takes small business owners to another level&lt;/p&gt;&lt;p&gt;~How to think of the popular “Profit First” system so that it works for you and not against you&lt;/p&gt;&lt;p&gt;~Why 50% of small businesses fail in the first 5 years and how you can use that knowledge to succeed&lt;/p&gt;&lt;p&gt;~The best ways to boost cash flow and grow your business&lt;/p&gt;&lt;p&gt;~The ROI a part-time CFO can bring to your business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE ON VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/826843137&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RYAN&lt;/p&gt;&lt;p&gt;Website: https://www.netprofitcfo.com&lt;/p&gt;&lt;p&gt;Service-Free Profit Assessment by booking a call here: https://go.oncehub.com/profit&lt;/p&gt;&lt;p&gt;Spotify Podcast - https://open.spotify.com/show/3WkIWPiJvWb4uZyVPTRoPb&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;Facebook- www.facebook.com/rkimler&lt;/p&gt;&lt;p&gt;LinkedIn- www.linkedin.com/in/ryankfinancialclarityllc/&lt;/p&gt;&lt;p&gt;LinkedIn NPC Company-https://www.linkedin.com/company/netprofitcfo/&lt;/p&gt;&lt;p&gt;LinkedIn FC Company-https://www.linkedin.com/company/financial-clarity-llc/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 17 May 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2448</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Power of Human Connection (with Jem Fuller)</itunes:title>
                <title>The Power of Human Connection (with Jem Fuller)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Jem Fuller is a leadership coach who focuses on the power of human connection - how it drives leaders, partnerships, marketing, sales, and service delivery. </p><p>To say he’s lived a colorful life would be an understatement. From barefoot backpacker to corporate leader, fire-dancer to traditional tattooist, he’s traveled the globe getting into adventures. He’s lived as a kindergarten teacher, motorcycle courier, masseuse, reflexologist, laborer, and travel consultant. Now he spends his time as a leadership coach, international retreat leader, dedicated partner, and father. He is the author of the award-winning book, The Art of Conscious Communication for Thoughtful Men, and can be seen delivering his TEDx talk on YouTube.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~How the proper mindset can unlock human connection in even the most unfriendly places, and ways to achieve it</p><p>~How to look for the common thread in your organization to bring people together in an organic way that creates an effective team</p><p>~Why excellent marketers and leaders share the same qualities when it comes to human connection</p><p>~The benefits of fostering your curiosity in a deliberate way, and how to make it a lifelong practice</p><p>~Harnessing the power of evolution that we all experience so that we can become who we want to be and not who we have to be</p><p>~Training your mind through mindfulness meditation</p><p><br></p><p>FULL EPISODE ON VIDEO</p><p>https://vimeo.com/824692426</p><p><br></p><p>CONNECT WITH JEM</p><p>Website: https://jemfuller.com</p><p>Book: https://jemfuller.com/books/</p><p>Social Media: </p><p>https://www.linkedin.com/in/jemfuller/</p><p>https://www.instagram.com/jemfuller/</p><p>https://www.facebook.com/jemfuller.me</p><p>https://www.youtube.com/channel/UCkAwvXrYHQ8pSmQES6Yhlmw</p><p>https://jemfuller.com/books/</p>]]></description>
                <content:encoded>&lt;p&gt;Jem Fuller is a leadership coach who focuses on the power of human connection - how it drives leaders, partnerships, marketing, sales, and service delivery. &lt;/p&gt;&lt;p&gt;To say he’s lived a colorful life would be an understatement. From barefoot backpacker to corporate leader, fire-dancer to traditional tattooist, he’s traveled the globe getting into adventures. He’s lived as a kindergarten teacher, motorcycle courier, masseuse, reflexologist, laborer, and travel consultant. Now he spends his time as a leadership coach, international retreat leader, dedicated partner, and father. He is the author of the award-winning book, The Art of Conscious Communication for Thoughtful Men, and can be seen delivering his TEDx talk on YouTube.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~How the proper mindset can unlock human connection in even the most unfriendly places, and ways to achieve it&lt;/p&gt;&lt;p&gt;~How to look for the common thread in your organization to bring people together in an organic way that creates an effective team&lt;/p&gt;&lt;p&gt;~Why excellent marketers and leaders share the same qualities when it comes to human connection&lt;/p&gt;&lt;p&gt;~The benefits of fostering your curiosity in a deliberate way, and how to make it a lifelong practice&lt;/p&gt;&lt;p&gt;~Harnessing the power of evolution that we all experience so that we can become who we want to be and not who we have to be&lt;/p&gt;&lt;p&gt;~Training your mind through mindfulness meditation&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE ON VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/824692426&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JEM&lt;/p&gt;&lt;p&gt;Website: https://jemfuller.com&lt;/p&gt;&lt;p&gt;Book: https://jemfuller.com/books/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/jemfuller/&lt;/p&gt;&lt;p&gt;https://www.instagram.com/jemfuller/&lt;/p&gt;&lt;p&gt;https://www.facebook.com/jemfuller.me&lt;/p&gt;&lt;p&gt;https://www.youtube.com/channel/UCkAwvXrYHQ8pSmQES6Yhlmw&lt;/p&gt;&lt;p&gt;https://jemfuller.com/books/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 10 May 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2850</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Know Your Market to Grow Your Business (w/ Tim Fitzpatrick)</itunes:title>
                <title>Know Your Market to Grow Your Business (w/ Tim Fitzpatrick)</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p><span>Tim Fitzpatrick is an entrepreneur and business owner with over 20 years of entrepreneurial experience and a passion for developing and growing businesses. That passion has served him well in operating and managing a wholesale distribution company he co-owned for nine years before being acquired in 2005.</span></p><p><span>Since then, he started Rialto Marketing in 2013 and has been helping B2B professional service firms accelerate revenue growth and attract their ideal clients. He believes marketing shouldn’t be difficult, but you</span><em> must</em><span> remove your revenue roadblocks to grow consistently and predictably.</span></p><p><span>DISCUSSED IN THIS EPISODE</span></p><p><span>~The power of focusing on the best customers for your business rather than the most customers</span></p><p><span>~How to find your unique niche so that you’re the big fish, not being eaten by them</span></p><p><span>~What do your best clients have in common and how can you use that to find more clients like them?</span></p><p><span>~How to talk to your customers so that you learn more about your business and the value you bring</span></p><p><span>~The 3 pillars of a killer marketing pitch</span></p><p><span>~The importance of knowing marketing fundamentals and how to stay on message by sticking with them</span></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/822634523?share=copy</p><p><span>CONNECT WITH TIM / RESOURCES</span></p><p><span>Website: https://www.rialtomarketing.com/</span></p><p><span>Tim’s Book: http://revenueroadblockscorecard.com/</span></p><p><span>Tim’s Podcast: https://www.rialtomarketing.com/rialto-marketing-podcast/</span></p><p><span>Where to find Rialto and Tim on Social Media: </span></p><p><span>https://www.twitter.com/rialtomarketing</span></p><p><span>https://www.facebook.com/rialtomarketing/</span></p><p><span>https://www.linkedin.com/company/rialto-marketing</span></p><p><span>https://www.youtube.com/@RialtoMarketing</span></p><p><span>https://www.facebook.com/timfitzpatrickco/</span></p><p><span>https://www.linkedin.com/in/timpfitzpatrick</span></p><p><span>https://www.instagram.com/timfitzco/</span></p><p><br></p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;span&gt;Tim Fitzpatrick is an entrepreneur and business owner with over 20 years of entrepreneurial experience and a passion for developing and growing businesses. That passion has served him well in operating and managing a wholesale distribution company he co-owned for nine years before being acquired in 2005.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Since then, he started Rialto Marketing in 2013 and has been helping B2B professional service firms accelerate revenue growth and attract their ideal clients. He believes marketing shouldn’t be difficult, but you&lt;/span&gt;&lt;em&gt; must&lt;/em&gt;&lt;span&gt; remove your revenue roadblocks to grow consistently and predictably.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The power of focusing on the best customers for your business rather than the most customers&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to find your unique niche so that you’re the big fish, not being eaten by them&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~What do your best clients have in common and how can you use that to find more clients like them?&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to talk to your customers so that you learn more about your business and the value you bring&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The 3 pillars of a killer marketing pitch&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The importance of knowing marketing fundamentals and how to stay on message by sticking with them&lt;/span&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/822634523?share=copy&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH TIM / RESOURCES&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.rialtomarketing.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tim’s Book: http://revenueroadblockscorecard.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Tim’s Podcast: https://www.rialtomarketing.com/rialto-marketing-podcast/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Where to find Rialto and Tim on Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.twitter.com/rialtomarketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/rialtomarketing/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/company/rialto-marketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/@RialtoMarketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/timfitzpatrickco/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/timpfitzpatrick&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/timfitzco/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 03 May 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2039</itunes:duration>
                
                
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                <itunes:title>What&#39;s HappenIn&#39; with LinkedIn?</itunes:title>
                <title>What&#39;s HappenIn&#39; with LinkedIn?</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>Ted Prodromou is America’s Leading LinkedIn Coach. </p><p>He is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business from Entrepreneur Press. </p><p>After 20 very successful years in the high-tech industry working for IBM and Cellular One, Ted’s IT career evaporated into thin air after the dot com crash.</p><p>Ted reinvented himself and became a certified professional coach because he loved mentoring his staff.</p><p>Clueless about marketing a coaching practice, Ted fell in love with online marketing after attending a Dan Kennedy conference.</p><p>And the rest, as they say, is history. </p><p>DISCUSSED IN THIS EPISODE</p><p>~ How to tap into LinkedIn&#39;s power to expand your professional network and business reach.</p><p>~ Ways to connect with your audience on a deeper level by avoiding pushy sales tactics.</p><p>~ The importance of authenticity on LinkedIn and all other marketing channels.</p><p>~ Prioritize authenticity in all your content creation and marketing endeavors.</p><p>~ What’s new with Ted’s Linked Accelerator program – including ways to identify your favorite customer profile and focus on building connections with people who fit that mold.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/820446267?share=copy</p><p><br></p><p>CONNECT WITH TED / RESOURCES</p><p>https://www.linkedaccelerator.com/linked-accelerator-2023</p><p>(Use coupon code &#34;STORY23&#34; to save)</p><p>https://tedprodromou.com</p><p>https://www.linkedin.com/in/tedprodromou/</p>]]></description>
                <content:encoded>&lt;p&gt;Ted Prodromou is America’s Leading LinkedIn Coach. &lt;/p&gt;&lt;p&gt;He is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business from Entrepreneur Press. &lt;/p&gt;&lt;p&gt;After 20 very successful years in the high-tech industry working for IBM and Cellular One, Ted’s IT career evaporated into thin air after the dot com crash.&lt;/p&gt;&lt;p&gt;Ted reinvented himself and became a certified professional coach because he loved mentoring his staff.&lt;/p&gt;&lt;p&gt;Clueless about marketing a coaching practice, Ted fell in love with online marketing after attending a Dan Kennedy conference.&lt;/p&gt;&lt;p&gt;And the rest, as they say, is history. &lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ How to tap into LinkedIn&amp;#39;s power to expand your professional network and business reach.&lt;/p&gt;&lt;p&gt;~ Ways to connect with your audience on a deeper level by avoiding pushy sales tactics.&lt;/p&gt;&lt;p&gt;~ The importance of authenticity on LinkedIn and all other marketing channels.&lt;/p&gt;&lt;p&gt;~ Prioritize authenticity in all your content creation and marketing endeavors.&lt;/p&gt;&lt;p&gt;~ What’s new with Ted’s Linked Accelerator program – including ways to identify your favorite customer profile and focus on building connections with people who fit that mold.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/820446267?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH TED / RESOURCES&lt;/p&gt;&lt;p&gt;https://www.linkedaccelerator.com/linked-accelerator-2023&lt;/p&gt;&lt;p&gt;(Use coupon code &amp;#34;STORY23&amp;#34; to save)&lt;/p&gt;&lt;p&gt;https://tedprodromou.com&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/tedprodromou/&lt;/p&gt;</content:encoded>
                
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                <pubDate>Wed, 26 Apr 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2298</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Increase Revenue without Chasing New Leads</itunes:title>
                <title>How to Increase Revenue without Chasing New Leads</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                
                <description><![CDATA[<p>David Baer is a veteran direct response marketer who started his career selling classical music subscriptions online in the 1990s, at the dawn of email marketing. Since then, his copy and strategic guidance have earned his employers and clients millions in sales. Through his consulting firm, Baer On Marketing, David has served clients in industries ranging from the Arts to Wine to Professional Services and Wellness. David is also a Creative Partner with The Prepared Group.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p> ~ Why “Gimme More Leads” is the Wrong Strategic Priority (4:51)</p><p>~ How email marketing helps you upsell and cross-sell (11:25)</p><p>~ The business-building power of referrals (19:49)</p><p>~ Why you should treat customer care and problem solving as a marketing priority (31:10)</p><p><br></p><p>FULL EPISODE VIDEO:</p><p>https://vimeo.com/819045822</p><p><br></p><p>CONNECT WITH DAVID: </p><p>https://moreperfectmarketing.com/</p><p>https://mpmcommunity.com/</p><p>Social Media:</p><p>https://www.linkedin.com/in/winebaer/</p><p>https://twitter.com/baermktg</p><p>https://www.youtube.com/@baeronmarketing</p>]]></description>
                <content:encoded>&lt;p&gt;David Baer is a veteran direct response marketer who started his career selling classical music subscriptions online in the 1990s, at the dawn of email marketing. Since then, his copy and strategic guidance have earned his employers and clients millions in sales. Through his consulting firm, Baer On Marketing, David has served clients in industries ranging from the Arts to Wine to Professional Services and Wellness. David is also a Creative Partner with The Prepared Group.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt; ~ Why “Gimme More Leads” is the Wrong Strategic Priority (4:51)&lt;/p&gt;&lt;p&gt;~ How email marketing helps you upsell and cross-sell (11:25)&lt;/p&gt;&lt;p&gt;~ The business-building power of referrals (19:49)&lt;/p&gt;&lt;p&gt;~ Why you should treat customer care and problem solving as a marketing priority (31:10)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO:&lt;/p&gt;&lt;p&gt;https://vimeo.com/819045822&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DAVID: &lt;/p&gt;&lt;p&gt;https://moreperfectmarketing.com/&lt;/p&gt;&lt;p&gt;https://mpmcommunity.com/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/winebaer/&lt;/p&gt;&lt;p&gt;https://twitter.com/baermktg&lt;/p&gt;&lt;p&gt;https://www.youtube.com/@baeronmarketing&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show</link>
                <pubDate>Wed, 19 Apr 2023 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2640</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Attract Leads With SEO-Powered Video Part II</itunes:title>
                <title>How to Attract Leads With SEO-Powered Video Part II</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Part 2 of our conversation with Atiba de Souza. Atiba is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp;amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp;amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS VIDEO&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to get your video in front of the right eyeballs (8:58)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Use chapters in your description to increase engagement and improve search rankings (15:52)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Tips for creating a good thumbnail 27:26)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Landscape or portrait mode? Which format when? (37:00)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Tools for transcribing and editing video (40:58)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The difference between understanding the problem and the solution (48:18)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ATIBA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://clientattractionpros.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free Resources: https://clientattractionpros.com/free-resources/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: https://instagram.com/atibadesouza&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;TikTok: https://www.tiktok.com/@theatibadesouza&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: https://www.facebook.com/atibadesouza&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Part 2 of our conversation with Atiba de Souza. Atiba is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.</p><p>Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.</p><p>When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ How to get your video in front of the right eyeballs (8:58)</p><p>~ Use chapters in your description to increase engagement and improve search rankings (15:52)</p><p>~ Tips for creating a good thumbnail 27:26)</p><p>~ Landscape or portrait mode? Which format when? (37:00)</p><p>~ Tools for transcribing and editing video (40:58)</p><p>~ The difference between understanding the problem and the solution (48:18)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/816858186</p><p><br></p><p>CONNECT WITH ATIBA</p><p>Website: https://clientattractionpros.com</p><p>Free Resources: https://clientattractionpros.com/free-resources/</p><p>Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/</p><p>Instagram: https://instagram.com/atibadesouza</p><p>Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew</p><p>TikTok: https://www.tiktok.com/@theatibadesouza</p><p>Facebook: https://www.facebook.com/atibadesouza</p>]]></description>
                <content:encoded>&lt;p&gt;Part 2 of our conversation with Atiba de Souza. Atiba is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.&lt;/p&gt;&lt;p&gt;Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp;amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp;amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.&lt;/p&gt;&lt;p&gt;When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ How to get your video in front of the right eyeballs (8:58)&lt;/p&gt;&lt;p&gt;~ Use chapters in your description to increase engagement and improve search rankings (15:52)&lt;/p&gt;&lt;p&gt;~ Tips for creating a good thumbnail 27:26)&lt;/p&gt;&lt;p&gt;~ Landscape or portrait mode? Which format when? (37:00)&lt;/p&gt;&lt;p&gt;~ Tools for transcribing and editing video (40:58)&lt;/p&gt;&lt;p&gt;~ The difference between understanding the problem and the solution (48:18)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/816858186&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ATIBA&lt;/p&gt;&lt;p&gt;Website: https://clientattractionpros.com&lt;/p&gt;&lt;p&gt;Free Resources: https://clientattractionpros.com/free-resources/&lt;/p&gt;&lt;p&gt;Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/&lt;/p&gt;&lt;p&gt;Instagram: https://instagram.com/atibadesouza&lt;/p&gt;&lt;p&gt;Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew&lt;/p&gt;&lt;p&gt;TikTok: https://www.tiktok.com/@theatibadesouza&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/atibadesouza&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">afbc27c6-d52c-4113-bb41-968287ac4248</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 12 Apr 2023 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/7/d031ec22-5a67-45e2-8f26-80f9819314be_wer-podcast-episode-graphic-atiba-de-souza__1_.jpg"/>
                <itunes:duration>2823</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Attract Leads With SEO-Powered Video</itunes:title>
                <title>How to Attract Leads With SEO-Powered Video</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Atiba de Souza is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.&lt;/p&gt;&lt;p&gt;Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp;amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp;amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.&lt;/p&gt;&lt;p&gt;When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS VIDEO&lt;/p&gt;&lt;p&gt;~ What the wild west days of SEO were like and what to learn from them (2:16)&lt;/p&gt;&lt;p&gt;~ How to match visitor intent with a result (6:59)&lt;/p&gt;&lt;p&gt;~ How to use google to come up with irresistible video topics (22:01)&lt;/p&gt;&lt;p&gt;~ The secret to launch a video channel without dropping the ball? (33:14)&lt;/p&gt;&lt;p&gt;~ Why you should get started now – before it’s too late. (43:55)&lt;/p&gt;&lt;p&gt;CONNECT WITH ATIBA&lt;/p&gt;&lt;p&gt;Website: https://clientattractionpros.com&lt;/p&gt;&lt;p&gt;Free Resources: https://clientattractionpros.com/free-resources/&lt;/p&gt;&lt;p&gt;Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/&lt;/p&gt;&lt;p&gt;Instagram: https://instagram.com/atibadesouza&lt;/p&gt;&lt;p&gt;Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew&lt;/p&gt;&lt;p&gt;TikTok: https://www.tiktok.com/@theatibadesouza&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/atibadesouza&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Atiba de Souza is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.</p><p>Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.</p><p>When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ What the wild west days of SEO were like and what to learn from them (2:16)</p><p>~ How to match visitor intent with a result (6:59)</p><p>~ How to use google to come up with irresistible video topics (22:01)</p><p>~ The secret to launch a video channel without dropping the ball? (33:14)</p><p>~ Why you should get started now – before it’s too late. (43:55)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/815815560?share=copy</p><p><br></p><p>CONNECT WITH ATIBA</p><p>Website: https://clientattractionpros.com</p><p>Free Resources: https://clientattractionpros.com/free-resources/</p><p>Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/</p><p>Instagram: https://instagram.com/atibadesouza</p><p>Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew</p><p>TikTok: https://www.tiktok.com/@theatibadesouza</p><p>Facebook: https://www.facebook.com/atibadesouza</p>]]></description>
                <content:encoded>&lt;p&gt;Atiba de Souza is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.&lt;/p&gt;&lt;p&gt;Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic &amp;amp; Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, &amp;amp; USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.&lt;/p&gt;&lt;p&gt;When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ What the wild west days of SEO were like and what to learn from them (2:16)&lt;/p&gt;&lt;p&gt;~ How to match visitor intent with a result (6:59)&lt;/p&gt;&lt;p&gt;~ How to use google to come up with irresistible video topics (22:01)&lt;/p&gt;&lt;p&gt;~ The secret to launch a video channel without dropping the ball? (33:14)&lt;/p&gt;&lt;p&gt;~ Why you should get started now – before it’s too late. (43:55)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/815815560?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ATIBA&lt;/p&gt;&lt;p&gt;Website: https://clientattractionpros.com&lt;/p&gt;&lt;p&gt;Free Resources: https://clientattractionpros.com/free-resources/&lt;/p&gt;&lt;p&gt;Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/&lt;/p&gt;&lt;p&gt;Instagram: https://instagram.com/atibadesouza&lt;/p&gt;&lt;p&gt;Youtube:https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew&lt;/p&gt;&lt;p&gt;TikTok: https://www.tiktok.com/@theatibadesouza&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/atibadesouza&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">f92cf24d-676c-40c5-afa9-b28bdefe5e95</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 05 Apr 2023 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/5e0cdc9a-ab62-42ca-a9c3-2736531e5110_y-power-podcast-episode-graphic-atiba-de-souza.jpg"/>
                <itunes:duration>2823</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Why Story Designers Make Better Leaders</itunes:title>
                <title>Why Story Designers Make Better Leaders</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Mike is a 5-time founder and serial innovator who has added $2 billion in value for his clients using strategy, story, and tech. When he&amp;#39;s not doing thinking work, he likes to keep his body busy with hiking and woodworking.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How storytelling can transform your business and unlock the potential of your employees (06:25)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why powerful stories can help employees see the bigger picture and embrace change (16:49)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The #1 way to encourage a sense of collective envisioning within your organization (19:31)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The secret to crafting stories that evoke emotions and drive action (23:40)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to use stories to create a shared vision of the future that everyone can get behind (26:26)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why leaving room for discovery in your storytelling is crucial for success (30:38)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH MIKE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.storyminers.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/mikewittenstein&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.storyminers.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Mike is a 5-time founder and serial innovator who has added $2 billion in value for his clients using strategy, story, and tech. When he&#39;s not doing thinking work, he likes to keep his body busy with hiking and woodworking.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ How storytelling can transform your business and unlock the potential of your employees (06:25)</p><p>~ Why powerful stories can help employees see the bigger picture and embrace change (16:49)</p><p>~ The #1 way to encourage a sense of collective envisioning within your organization (19:31)</p><p>~ The secret to crafting stories that evoke emotions and drive action (23:40)</p><p>~ How to use stories to create a shared vision of the future that everyone can get behind (26:26)</p><p>~ Why leaving room for discovery in your storytelling is crucial for success (30:38)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/813101320?share=copy</p><p><br></p><p>CONNECT WITH MIKE</p><p>Website:</p><p>https://www.storyminers.com</p><p>Social Media: </p><p>https://www.linkedin.com/in/mikewittenstein</p><p>https://www.storyminers.com</p>]]></description>
                <content:encoded>&lt;p&gt;Mike is a 5-time founder and serial innovator who has added $2 billion in value for his clients using strategy, story, and tech. When he&amp;#39;s not doing thinking work, he likes to keep his body busy with hiking and woodworking.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ How storytelling can transform your business and unlock the potential of your employees (06:25)&lt;/p&gt;&lt;p&gt;~ Why powerful stories can help employees see the bigger picture and embrace change (16:49)&lt;/p&gt;&lt;p&gt;~ The #1 way to encourage a sense of collective envisioning within your organization (19:31)&lt;/p&gt;&lt;p&gt;~ The secret to crafting stories that evoke emotions and drive action (23:40)&lt;/p&gt;&lt;p&gt;~ How to use stories to create a shared vision of the future that everyone can get behind (26:26)&lt;/p&gt;&lt;p&gt;~ Why leaving room for discovery in your storytelling is crucial for success (30:38)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/813101320?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MIKE&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;https://www.storyminers.com&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/mikewittenstein&lt;/p&gt;&lt;p&gt;https://www.storyminers.com&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">27104323-905a-4671-8abb-ec69132620b1</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 29 Mar 2023 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/75a1d8f2-7e6d-4651-a3d5-a9b0003916d3_power-podcast-episode-graphic-mike-wittenstein.jpg"/>
                <itunes:duration>2169</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Land More Clients - the Aussie Hermit Way</itunes:title>
                <title>How to Land More Clients - the Aussie Hermit Way</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Luke Charlton runs a successful ad agency that helps coaches and high-ticket service professionals get clients online. He’s spent over 16 million on ads and has helped clients generate more than 50 million in revenue from his ad campaigns.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Along with that, he&amp;#39;s been hired by top ad agencies to write copy for world-leading experts such as Bob Proctor, Mike Dillard, Neil Patel, Grace Lever, and many more.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Systems and predictability in marketing (1:41)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to turn traffic into prospects (7:29)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The difference between valuable content and pitches (13:23)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why to start with a good story (17:14)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The reason everyone loves stories? (21:54)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Practice what you preach and apply it (27:18)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ You don’t have to be the comedian you can be the curator (30:02)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to think of yourself as a character (35:46)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH LUKE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://lukecharlton.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Guide: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://9emailoffers.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/theaussiehermit&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Luke Charlton runs a successful ad agency that helps coaches and high-ticket service professionals get clients online. He’s spent over 16 million on ads and has helped clients generate more than 50 million in revenue from his ad campaigns.</p><p>Along with that, he&#39;s been hired by top ad agencies to write copy for world-leading experts such as Bob Proctor, Mike Dillard, Neil Patel, Grace Lever, and many more.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ Systems and predictability in marketing (1:41)</p><p>~ How to turn traffic into prospects (7:29)</p><p>~ The difference between valuable content and pitches (13:23)</p><p>~ Why to start with a good story (17:14)</p><p>~ The reason everyone loves stories? (21:54)</p><p>~ Practice what you preach and apply it (27:18)</p><p>~ You don’t have to be the comedian you can be the curator (30:02)</p><p>~ How to think of yourself as a character (35:46)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/811505614?share=copy</p><p><br></p><p>CONNECT WITH LUKE</p><p>Website:</p><p>https://lukecharlton.com</p><p>Guide:</p><p>https://9emailoffers.com</p><p>Facebook</p><p>https://www.facebook.com/theaussiehermit</p>]]></description>
                <content:encoded>&lt;p&gt;Luke Charlton runs a successful ad agency that helps coaches and high-ticket service professionals get clients online. He’s spent over 16 million on ads and has helped clients generate more than 50 million in revenue from his ad campaigns.&lt;/p&gt;&lt;p&gt;Along with that, he&amp;#39;s been hired by top ad agencies to write copy for world-leading experts such as Bob Proctor, Mike Dillard, Neil Patel, Grace Lever, and many more.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ Systems and predictability in marketing (1:41)&lt;/p&gt;&lt;p&gt;~ How to turn traffic into prospects (7:29)&lt;/p&gt;&lt;p&gt;~ The difference between valuable content and pitches (13:23)&lt;/p&gt;&lt;p&gt;~ Why to start with a good story (17:14)&lt;/p&gt;&lt;p&gt;~ The reason everyone loves stories? (21:54)&lt;/p&gt;&lt;p&gt;~ Practice what you preach and apply it (27:18)&lt;/p&gt;&lt;p&gt;~ You don’t have to be the comedian you can be the curator (30:02)&lt;/p&gt;&lt;p&gt;~ How to think of yourself as a character (35:46)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/811505614?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH LUKE&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;https://lukecharlton.com&lt;/p&gt;&lt;p&gt;Guide:&lt;/p&gt;&lt;p&gt;https://9emailoffers.com&lt;/p&gt;&lt;p&gt;Facebook&lt;/p&gt;&lt;p&gt;https://www.facebook.com/theaussiehermit&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">b7329c34-37ef-4536-8e85-dfe4cf383e4a</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 22 Mar 2023 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/928284c4-cdd5-4338-ad0a-385ff110b657_ry-power-podcast-episode-graphic-luke-charlton.jpg"/>
                <itunes:duration>2549</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Run a Business, Not Have it Run You</itunes:title>
                <title>How to Run a Business, Not Have it Run You</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Janine Bolon has always loved figuring out how things work. A scientist to her core, she craved to dig into the mysteries of life and understand why things are the way they are. After working in the pharmaceutical industry for 15 years, she dropped out of corporate America to homeschool her four children. She has always had a side business in her life and shares with others how to manage a well-lived life of children, family, friends and clients while not suffering from burnout. Her 12 books, 91 online courses, 4 podcast programs and radio show all express her desire to share her systems &amp;amp; routines with others.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Introduction (0:10)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The story about the business she started when she was 10 years old (1:58)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The courage to say no and stand by your values (7:51)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt; ~You can’t burn out (15:49)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The importance of clarity and clarity (20:00)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The importance of understanding the profit margin (25:13)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Work-life balance is a fabrication (30:29)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to connect with Janine (33:33)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH JANINE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://the8gates.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/janinebolon&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/janinebolon/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;@janinebolon) &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;YouTube: The Janine Bolon Show https://www.youtube.com/channel/UCvWVsj2oR30p9beFzMi5Dww&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Janine Bolon has always loved figuring out how things work. A scientist to her core, she craved to dig into the mysteries of life and understand why things are the way they are. After working in the pharmaceutical industry for 15 years, she dropped out of corporate America to homeschool her four children. She has always had a side business in her life and shares with others how to manage a well-lived life of children, family, friends and clients while not suffering from burnout. Her 12 books, 91 online courses, 4 podcast programs and radio show all express her desire to share her systems &amp; routines with others.</p><p>DISCUSSED IN THIS EPISODE</p><p>~Introduction (0:10)</p><p>~ The story about the business she started when she was 10 years old (1:58)</p><p>~ The courage to say no and stand by your values (7:51)</p><p>~You can’t burn out (15:49)</p><p>~ The importance of clarity and clarity (20:00)</p><p>~ The importance of understanding the profit margin (25:13)</p><p>~ Work-life balance is a fabrication (30:29)</p><p>~ How to connect with Janine (33:33)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/808635545?share=copy</p><p><br></p><p>CONNECT WITH JANINE</p><p>Website: https://the8gates.com/</p><p>Social Media: </p><p>Facebook:</p><p>https://www.facebook.com/janinebolon</p><p>LinkedIn:</p><p>https://www.linkedin.com/in/janinebolon/</p><p>Instagram:</p><p>@janinebolon)</p><p>YouTube: The Janine Bolon Show https://www.youtube.com/channel/UCvWVsj2oR30p9beFzMi5Dww</p>]]></description>
                <content:encoded>&lt;p&gt;Janine Bolon has always loved figuring out how things work. A scientist to her core, she craved to dig into the mysteries of life and understand why things are the way they are. After working in the pharmaceutical industry for 15 years, she dropped out of corporate America to homeschool her four children. She has always had a side business in her life and shares with others how to manage a well-lived life of children, family, friends and clients while not suffering from burnout. Her 12 books, 91 online courses, 4 podcast programs and radio show all express her desire to share her systems &amp;amp; routines with others.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Introduction (0:10)&lt;/p&gt;&lt;p&gt;~ The story about the business she started when she was 10 years old (1:58)&lt;/p&gt;&lt;p&gt;~ The courage to say no and stand by your values (7:51)&lt;/p&gt;&lt;p&gt;~You can’t burn out (15:49)&lt;/p&gt;&lt;p&gt;~ The importance of clarity and clarity (20:00)&lt;/p&gt;&lt;p&gt;~ The importance of understanding the profit margin (25:13)&lt;/p&gt;&lt;p&gt;~ Work-life balance is a fabrication (30:29)&lt;/p&gt;&lt;p&gt;~ How to connect with Janine (33:33)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/808635545?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JANINE&lt;/p&gt;&lt;p&gt;Website: https://the8gates.com/&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;Facebook:&lt;/p&gt;&lt;p&gt;https://www.facebook.com/janinebolon&lt;/p&gt;&lt;p&gt;LinkedIn:&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/janinebolon/&lt;/p&gt;&lt;p&gt;Instagram:&lt;/p&gt;&lt;p&gt;@janinebolon)&lt;/p&gt;&lt;p&gt;YouTube: The Janine Bolon Show https://www.youtube.com/channel/UCvWVsj2oR30p9beFzMi5Dww&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">94e43da3-4c38-4387-a60d-c8989af925a8</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 15 Mar 2023 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/b3a06e29-8de8-4a23-9cca-68c22a0c59b1_ory-power-podcast-episode-graphic-janine-bolon.jpg"/>
                <itunes:duration>2251</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Lead and Sell with Heart</itunes:title>
                <title>How to Lead and Sell with Heart</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;For over two decades, Wade Thomas has served as a strategic talent executive who guides leaders to develop and shape organizations from the perspective of high-performance management coupled with compassion and empathy.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As the founder and CEO of Aim to Win, Wade has coached and consulted with hundreds of leaders who are now practicing the principles of bringing out the best in high-performing individuals and businesses, so that they are equipped to achieve organizational excellence and business growth.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Wade resides in Phoenix, Arizona with his family and gets invigorated by taking in a game of soccer, playing a round of golf, or hiking the local foothills.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to lead and sell with heart (0:10)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What heart-based leadership is all about (1:54)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ You can’t screw up worse (3:08)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The formula for success (6:28)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ It’s all about telling stories (9:04)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The three E’s for building business stories (10:50)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Coaching is not selling (14:38)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What does he do for a living? (16:11)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to get in touch with Wade (19:44)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH WADE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://aimtowinllc.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn: https://www.linkedin.com/in/wadeathomas&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: https://www.facebook.com/wade.thomas.547/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;IG: https://www.instagram.com/_wade_thomas/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter: @wadethomasok&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Youtube - Heart Based Leadership by Aim to Win&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/channel/UCYIivVbIotTKQMYHNcFQEiA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>For over two decades, Wade Thomas has served as a strategic talent executive who guides leaders to develop and shape organizations from the perspective of high-performance management coupled with compassion and empathy.</p><p>As the founder and CEO of Aim to Win, Wade has coached and consulted with hundreds of leaders who are now practicing the principles of bringing out the best in high-performing individuals and businesses, so that they are equipped to achieve organizational excellence and business growth.</p><p>Wade resides in Phoenix, Arizona with his family and gets invigorated by taking in a game of soccer, playing a round of golf, or hiking the local foothills.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ How to lead and sell with heart (0:10)</p><p>~ What heart-based leadership is all about (1:54)</p><p>~ You can’t screw up worse (3:08)</p><p>~ The formula for success (6:28)</p><p>~ It’s all about telling stories (9:04)</p><p>~ The three E’s for building business stories (10:50)</p><p>~ Coaching is not selling (14:38)</p><p>~ What does he do for a living? (16:11)</p><p>~ How to get in touch with Wade (19:44)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/806596567?share=copy</p><p><br></p><p>CONNECT WITH WADE</p><p>Website: https://aimtowinllc.com</p><p>Social Media:</p><p>LinkedIn: https://www.linkedin.com/in/wadeathomas</p><p>Facebook: https://www.facebook.com/wade.thomas.547/</p><p>IG: https://www.instagram.com/_wade_thomas/</p><p>Twitter: @wadethomasok</p><p>Youtube - Heart Based Leadership by Aim to Win</p><p>https://www.youtube.com/channel/UCYIivVbIotTKQMYHNcFQEiA</p>]]></description>
                <content:encoded>&lt;p&gt;For over two decades, Wade Thomas has served as a strategic talent executive who guides leaders to develop and shape organizations from the perspective of high-performance management coupled with compassion and empathy.&lt;/p&gt;&lt;p&gt;As the founder and CEO of Aim to Win, Wade has coached and consulted with hundreds of leaders who are now practicing the principles of bringing out the best in high-performing individuals and businesses, so that they are equipped to achieve organizational excellence and business growth.&lt;/p&gt;&lt;p&gt;Wade resides in Phoenix, Arizona with his family and gets invigorated by taking in a game of soccer, playing a round of golf, or hiking the local foothills.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ How to lead and sell with heart (0:10)&lt;/p&gt;&lt;p&gt;~ What heart-based leadership is all about (1:54)&lt;/p&gt;&lt;p&gt;~ You can’t screw up worse (3:08)&lt;/p&gt;&lt;p&gt;~ The formula for success (6:28)&lt;/p&gt;&lt;p&gt;~ It’s all about telling stories (9:04)&lt;/p&gt;&lt;p&gt;~ The three E’s for building business stories (10:50)&lt;/p&gt;&lt;p&gt;~ Coaching is not selling (14:38)&lt;/p&gt;&lt;p&gt;~ What does he do for a living? (16:11)&lt;/p&gt;&lt;p&gt;~ How to get in touch with Wade (19:44)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/806596567?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH WADE&lt;/p&gt;&lt;p&gt;Website: https://aimtowinllc.com&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.linkedin.com/in/wadeathomas&lt;/p&gt;&lt;p&gt;Facebook: https://www.facebook.com/wade.thomas.547/&lt;/p&gt;&lt;p&gt;IG: https://www.instagram.com/_wade_thomas/&lt;/p&gt;&lt;p&gt;Twitter: @wadethomasok&lt;/p&gt;&lt;p&gt;Youtube - Heart Based Leadership by Aim to Win&lt;/p&gt;&lt;p&gt;https://www.youtube.com/channel/UCYIivVbIotTKQMYHNcFQEiA&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">96defdc2-370e-4a0c-b3e9-c76f2b874eb1</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 08 Mar 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/cb03585f-c273-47a3-bb26-38bb167120ff_tory-power-podcast-episode-graphic-wade-thomas.jpg"/>
                <itunes:duration>1530</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Make the Fuzzy Clear</itunes:title>
                <title>How to Make the Fuzzy Clear</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Orly Zeewy is an author, speaker, and educator who says she has one superpower - making the fuzzy clear. She turns generic messaging into clear marketing messages that help startups, solopreneurs, and B2B companies cut through the noise so their ideal customers can find them, buy them, and refer them. She’s lectured at Wharton and taught at The Close School of Entrepreneurship at Drexel University and the University of Pennsylvania. Her book, Ready, Launch, Brand: The Lean Marketing Guide for Startups, was published by Routledge in May 2021. It was the #1 new business book on Amazon in April 2021.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Fuzzy messaging and marketing (1:54)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Understanding why they need you (4:42)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to cut through the noise of noise (8:04)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The importance of listening and empathizing (11:58)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Less is always better. less is more (13:54)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to power up a LinkedIn profile (18:04)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to create a banner that says something about you (19:52)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Where to find Orly on Linkedin (23:48)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ORLY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://zeewybrands.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;a href=&#34;https://bit.ly/readylaunchbrand&#34; rel=&#34;nofollow&#34;&gt;Ready, Launch, Brand: The Lean Marketing Guide for Startups&lt;/a&gt;&lt;span&gt; &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/orlyzeewy/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://twitter.com/orlyzeewy&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Orly Zeewy is an author, speaker, and educator who says she has one superpower - making the fuzzy clear. She turns generic messaging into clear marketing messages that help startups, solopreneurs, and B2B companies cut through the noise so their ideal customers can find them, buy them, and refer them. She’s lectured at Wharton and taught at The Close School of Entrepreneurship at Drexel University and the University of Pennsylvania. Her book, Ready, Launch, Brand: The Lean Marketing Guide for Startups, was published by Routledge in May 2021. It was the #1 new business book on Amazon in April 2021.</p><p>DISCUSSED IN THIS EPISODE</p><p>~Fuzzy messaging and marketing (1:54)</p><p>~Understanding why they need you (4:42)</p><p>~How to cut through the noise of noise (8:04)</p><p>~The importance of listening and empathizing (11:58)</p><p>~Less is always better. less is more (13:54)</p><p>~How to power up a LinkedIn profile (18:04)</p><p>~How to create a banner that says something about you (19:52)</p><p>~Where to find Orly on Linkedin (23:48)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/804218197?share=copy</p><p><br></p><p>CONNECT WITH ORLY</p><p>Website: https://zeewybrands.com/</p><p>Book: <a href="https://bit.ly/readylaunchbrand" rel="nofollow">Ready, Launch, Brand: The Lean Marketing Guide for Startups</a> </p><p>Social Media: </p><p>https://www.linkedin.com/in/orlyzeewy/</p><p>https://twitter.com/orlyzeewy</p>]]></description>
                <content:encoded>&lt;p&gt;Orly Zeewy is an author, speaker, and educator who says she has one superpower - making the fuzzy clear. She turns generic messaging into clear marketing messages that help startups, solopreneurs, and B2B companies cut through the noise so their ideal customers can find them, buy them, and refer them. She’s lectured at Wharton and taught at The Close School of Entrepreneurship at Drexel University and the University of Pennsylvania. Her book, Ready, Launch, Brand: The Lean Marketing Guide for Startups, was published by Routledge in May 2021. It was the #1 new business book on Amazon in April 2021.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Fuzzy messaging and marketing (1:54)&lt;/p&gt;&lt;p&gt;~Understanding why they need you (4:42)&lt;/p&gt;&lt;p&gt;~How to cut through the noise of noise (8:04)&lt;/p&gt;&lt;p&gt;~The importance of listening and empathizing (11:58)&lt;/p&gt;&lt;p&gt;~Less is always better. less is more (13:54)&lt;/p&gt;&lt;p&gt;~How to power up a LinkedIn profile (18:04)&lt;/p&gt;&lt;p&gt;~How to create a banner that says something about you (19:52)&lt;/p&gt;&lt;p&gt;~Where to find Orly on Linkedin (23:48)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/804218197?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ORLY&lt;/p&gt;&lt;p&gt;Website: https://zeewybrands.com/&lt;/p&gt;&lt;p&gt;Book: &lt;a href=&#34;https://bit.ly/readylaunchbrand&#34; rel=&#34;nofollow&#34;&gt;Ready, Launch, Brand: The Lean Marketing Guide for Startups&lt;/a&gt; &lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/orlyzeewy/&lt;/p&gt;&lt;p&gt;https://twitter.com/orlyzeewy&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 01 Mar 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/b5c8cb72-1a6a-4e4c-a9c9-72c10130bdd0_story-power-podcast-episode-graphic-orly-zeewy.jpg"/>
                <itunes:duration>1698</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Video Advantage – Why You Need It and How to Get It</itunes:title>
                <title>The Video Advantage – Why You Need It and How to Get It</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Ed Troxell is a Video Coach &amp;amp; Online Marketing Expert. He teaches agents how to show up on video for their social media and marketing so they can attract more qualified leads and close more deals. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Ed was ranked as one of the top 15 coaches in Santa Rosa by Influence Digest. As a former Apple Inc. employee, Ed brings a unique skill set to the table from sales, marketing, strategizing systems, and processes, to teaching the importance of showing up as yourself on video so that you can stand out from the competition and become the agent of choice.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Ed’s video coaching strategy (1:55)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Tips for recording your video (16:49)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to get the video advantage (32:06)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ED&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Free Book &lt;/span&gt;&lt;a href=&#34;https://edtroxell.com/thinkbig&#34; rel=&#34;nofollow&#34;&gt;Think Big. Think Video&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://edtroxell.com/thinkbig&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Coaching Program &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://edtroxell.com/video&#34; rel=&#34;nofollow&#34;&gt;The Video Advantage&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://edtroxell.com/video&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://instagram.com/edtroxellcreativeig&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/edtroxell&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://facebook.com/EdTroxellCreative&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://edtroxell.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Ed Troxell is a Video Coach &amp; Online Marketing Expert. He teaches agents how to show up on video for their social media and marketing so they can attract more qualified leads and close more deals. </p><p>Ed was ranked as one of the top 15 coaches in Santa Rosa by Influence Digest. As a former Apple Inc. employee, Ed brings a unique skill set to the table from sales, marketing, strategizing systems, and processes, to teaching the importance of showing up as yourself on video so that you can stand out from the competition and become the agent of choice.</p><p>DISCUSSED IN THIS EPISODE</p><p>~Ed’s video coaching strategy (1:55)</p><p>~Tips for recording your video (16:49)</p><p>~How to get the video advantage (32:06)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/801517985?share=copy</p><p><br></p><p>CONNECT WITH ED</p><p>Free Book <a href="https://edtroxell.com/thinkbig" rel="nofollow">Think Big. Think Video</a></p><p>https://edtroxell.com/thinkbig</p><p>Coaching Program</p><p><a href="https://edtroxell.com/video" rel="nofollow">The Video Advantage</a></p><p>https://edtroxell.com/video</p><p><br></p><p>Social Media: </p><p>https://instagram.com/edtroxellcreativeig</p><p>https://www.linkedin.com/in/edtroxell</p><p>https://facebook.com/EdTroxellCreative</p><p><br></p><p>Website: https://edtroxell.com/</p>]]></description>
                <content:encoded>&lt;p&gt;Ed Troxell is a Video Coach &amp;amp; Online Marketing Expert. He teaches agents how to show up on video for their social media and marketing so they can attract more qualified leads and close more deals. &lt;/p&gt;&lt;p&gt;Ed was ranked as one of the top 15 coaches in Santa Rosa by Influence Digest. As a former Apple Inc. employee, Ed brings a unique skill set to the table from sales, marketing, strategizing systems, and processes, to teaching the importance of showing up as yourself on video so that you can stand out from the competition and become the agent of choice.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~Ed’s video coaching strategy (1:55)&lt;/p&gt;&lt;p&gt;~Tips for recording your video (16:49)&lt;/p&gt;&lt;p&gt;~How to get the video advantage (32:06)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/801517985?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ED&lt;/p&gt;&lt;p&gt;Free Book &lt;a href=&#34;https://edtroxell.com/thinkbig&#34; rel=&#34;nofollow&#34;&gt;Think Big. Think Video&lt;/a&gt;&lt;/p&gt;&lt;p&gt;https://edtroxell.com/thinkbig&lt;/p&gt;&lt;p&gt;Coaching Program&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://edtroxell.com/video&#34; rel=&#34;nofollow&#34;&gt;The Video Advantage&lt;/a&gt;&lt;/p&gt;&lt;p&gt;https://edtroxell.com/video&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://instagram.com/edtroxellcreativeig&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/edtroxell&lt;/p&gt;&lt;p&gt;https://facebook.com/EdTroxellCreative&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: https://edtroxell.com/&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 22 Feb 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/fccc377e-4838-476e-aed5-1ca4023cfe13_story-power-podcast-episode-graphic-ed-troxell.jpg"/>
                <itunes:duration>2344</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Enduring Power of Email Marketing</itunes:title>
                <title>The Enduring Power of Email Marketing</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Kimberly Weitkamp is the Audience Converter. She works with coaches to transform their word vomit into marketing that gets clients.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She shows them what to say to bring in clients that pay. Kimberly helps her clients create their full evergreen marketing needs that fit in their schedule, reflects their authentic self, and creates the time freedom they desire…without losing their sanity!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her favorite client wins include crafting a first-ever six-figure event, landing 5 new clients in 6 weeks, and, because she loves to travel, helping 4 clients take business-free vacations (laptop left at home!) within months of working with her.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She relishes helping people take their big-picture dreams and turn them into a step-by-step action plan that converts.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The enduring power of email marketing (2:55)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to make the first impression (5:29)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~The hotel front lobby test (22:30)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH KIMBERLY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://theaudienceconverter.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Lead Magnets: https://theaudienceconverter.com/lead-magnet-guide/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.linkedin.com/in/kimberlyweitkamp/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Kimberly Weitkamp is the Audience Converter. She works with coaches to transform their word vomit into marketing that gets clients.</p><p>She shows them what to say to bring in clients that pay. Kimberly helps her clients create their full evergreen marketing needs that fit in their schedule, reflects their authentic self, and creates the time freedom they desire…without losing their sanity!</p><p>Her favorite client wins include crafting a first-ever six-figure event, landing 5 new clients in 6 weeks, and, because she loves to travel, helping 4 clients take business-free vacations (laptop left at home!) within months of working with her.</p><p>She relishes helping people take their big-picture dreams and turn them into a step-by-step action plan that converts.</p><p>DISCUSSED IN THIS EPISODE</p><p>~The enduring power of email marketing (2:55)</p><p>~How to make the first impression (5:29)</p><p>~The hotel front lobby test (22:30)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/799447785?share=copy</p><p><br></p><p>CONNECT WITH KIMBERLY</p><p>Website: https://theaudienceconverter.com/</p><p>Lead Magnets: https://theaudienceconverter.com/lead-magnet-guide/</p><p>Social Media: https://www.linkedin.com/in/kimberlyweitkamp/</p>]]></description>
                <content:encoded>&lt;p&gt;Kimberly Weitkamp is the Audience Converter. She works with coaches to transform their word vomit into marketing that gets clients.&lt;/p&gt;&lt;p&gt;She shows them what to say to bring in clients that pay. Kimberly helps her clients create their full evergreen marketing needs that fit in their schedule, reflects their authentic self, and creates the time freedom they desire…without losing their sanity!&lt;/p&gt;&lt;p&gt;Her favorite client wins include crafting a first-ever six-figure event, landing 5 new clients in 6 weeks, and, because she loves to travel, helping 4 clients take business-free vacations (laptop left at home!) within months of working with her.&lt;/p&gt;&lt;p&gt;She relishes helping people take their big-picture dreams and turn them into a step-by-step action plan that converts.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The enduring power of email marketing (2:55)&lt;/p&gt;&lt;p&gt;~How to make the first impression (5:29)&lt;/p&gt;&lt;p&gt;~The hotel front lobby test (22:30)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/799447785?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KIMBERLY&lt;/p&gt;&lt;p&gt;Website: https://theaudienceconverter.com/&lt;/p&gt;&lt;p&gt;Lead Magnets: https://theaudienceconverter.com/lead-magnet-guide/&lt;/p&gt;&lt;p&gt;Social Media: https://www.linkedin.com/in/kimberlyweitkamp/&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">d72965cb-20c8-412a-9c7f-fc7d893432c9</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 15 Feb 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/5306afbf-960b-4731-9778-dfbc553abb40_ower-podcast-episode-graphic-kimberly-weitkamp.jpg"/>
                <itunes:duration>2319</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build Your Network to Grow Your Business</itunes:title>
                <title>How to Build Your Network to Grow Your Business</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers, and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~What is a networking concierge? (2:06)&lt;/p&gt;&lt;p&gt;~How to introduce people to the right people? (7:05)&lt;/p&gt;&lt;p&gt;~What does the other person need? (14:13)&lt;/p&gt;&lt;p&gt;~Marketing is about thinking about your audience. (18:45)&lt;/p&gt;&lt;p&gt;~The power of having an email community. (23:12)&lt;/p&gt;&lt;p&gt;~We’re all people. (29:34)&lt;/p&gt;&lt;p&gt;~How to lead with a pitch. (34:36)&lt;/p&gt;&lt;p&gt;~The power of networking at scale. (39:39)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;WHERE TO CONNECT WITH MICHAEL&lt;/p&gt;&lt;p&gt;Website: https://www.guywhoknowsaguy.com/&lt;/p&gt;&lt;p&gt;Michael’s app: https://guywhoknowsaguy.carrd.co/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;The Guy Who Knows a Guy Facebook Page: https://www.facebook.com/theguywhoknowsaguy&lt;/p&gt;&lt;p&gt;Morning Motivation Facebook Group: https://www.facebook.com/groups/morningmotivationpodcast&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.guywhoknowsaguy.com/linkedIn&lt;/p&gt;&lt;p&gt;TikTok: https://www.guywhoknowsaguy.com/tiktok&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers, and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~What is a networking concierge? (2:06)</p><p>~How to introduce people to the right people? (7:05)</p><p>~What does the other person need? (14:13)</p><p>~Marketing is about thinking about your audience. (18:45)</p><p>~The power of having an email community. (23:12)</p><p>~We’re all people. (29:34)</p><p>~How to lead with a pitch. (34:36)</p><p>~The power of networking at scale. (39:39)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/797285658?share=copy</p><p><br></p><p>WHERE TO CONNECT WITH MICHAEL</p><p>Website: https://www.guywhoknowsaguy.com/</p><p>Michael’s app: https://guywhoknowsaguy.carrd.co/</p><p>Social Media:</p><p>The Guy Who Knows a Guy Facebook Page: https://www.facebook.com/theguywhoknowsaguy</p><p>Morning Motivation Facebook Group: https://www.facebook.com/groups/morningmotivationpodcast</p><p>LinkedIn: https://www.guywhoknowsaguy.com/linkedIn</p><p>TikTok: https://www.guywhoknowsaguy.com/tiktok</p>]]></description>
                <content:encoded>&lt;p&gt;Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers, and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~What is a networking concierge? (2:06)&lt;/p&gt;&lt;p&gt;~How to introduce people to the right people? (7:05)&lt;/p&gt;&lt;p&gt;~What does the other person need? (14:13)&lt;/p&gt;&lt;p&gt;~Marketing is about thinking about your audience. (18:45)&lt;/p&gt;&lt;p&gt;~The power of having an email community. (23:12)&lt;/p&gt;&lt;p&gt;~We’re all people. (29:34)&lt;/p&gt;&lt;p&gt;~How to lead with a pitch. (34:36)&lt;/p&gt;&lt;p&gt;~The power of networking at scale. (39:39)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/797285658?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;WHERE TO CONNECT WITH MICHAEL&lt;/p&gt;&lt;p&gt;Website: https://www.guywhoknowsaguy.com/&lt;/p&gt;&lt;p&gt;Michael’s app: https://guywhoknowsaguy.carrd.co/&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;The Guy Who Knows a Guy Facebook Page: https://www.facebook.com/theguywhoknowsaguy&lt;/p&gt;&lt;p&gt;Morning Motivation Facebook Group: https://www.facebook.com/groups/morningmotivationpodcast&lt;/p&gt;&lt;p&gt;LinkedIn: https://www.guywhoknowsaguy.com/linkedIn&lt;/p&gt;&lt;p&gt;TikTok: https://www.guywhoknowsaguy.com/tiktok&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 08 Feb 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/20/22/adc7d870-7117-4d6b-a043-2b8bd4035a25_wer-podcast-episode-graphic-michael-whitehouse.jpg"/>
                <itunes:duration>2763</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Achieve Business Success Without Getting in Your Own Way</itunes:title>
                <title>How to Achieve Business Success Without Getting in Your Own Way</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Athin Cassiotis is a Business Growth Strategist, International Speaker, Coach, Mentor, Consultant, Investor, and Podcast Host. He helps service-based business owners grow and scale to create freedom and choice in their life. Athin hosts The Business Growth Show, where he interviews successful entrepreneurs and celebrities including Jay Abraham, Bruce Buffer, Jillian Michaels, JT Foxx, Kerwin Rae, and George Koukis. He’s spoken on stage in front of 2,500 people alongside gold medallists Steven Bradbury &amp;amp; Bruny Surin, Stedman Graham (Oprah’s partner), and JT Foxx. He has personally worked with many of Australia’s biggest brands including Target, Kmart, Westfield, Coles, and the Department of Defence.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why mindset is so important in the marketing business (2:21)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How Tom talks about mindset in the marketing process (6:10)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What to do when your brain says “I’m bad at telling stories” (9:30)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;WHERE TO CONNECT WITH ATHIN&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://www.athincassiotis.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Ebook on His Website: &lt;/span&gt;&lt;a href=&#34;http://athincassiotis.com&#34; rel=&#34;nofollow&#34;&gt;6 Keys to a Bulletproof Business Mindset&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/athincassiotis/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/athincassiotis1&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://instagram.com/athincassiotis&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.youtube.com/athincassiotis&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Athin Cassiotis is a Business Growth Strategist, International Speaker, Coach, Mentor, Consultant, Investor, and Podcast Host. He helps service-based business owners grow and scale to create freedom and choice in their life. Athin hosts The Business Growth Show, where he interviews successful entrepreneurs and celebrities including Jay Abraham, Bruce Buffer, Jillian Michaels, JT Foxx, Kerwin Rae, and George Koukis. He’s spoken on stage in front of 2,500 people alongside gold medallists Steven Bradbury &amp; Bruny Surin, Stedman Graham (Oprah’s partner), and JT Foxx. He has personally worked with many of Australia’s biggest brands including Target, Kmart, Westfield, Coles, and the Department of Defence.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~ Why mindset is so important in the marketing business (2:21)</p><p>~ How Tom talks about mindset in the marketing process (6:10)</p><p>~ What to do when your brain says “I’m bad at telling stories” (9:30)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/795185399?share=copy</p><p><br></p><p>WHERE TO CONNECT WITH ATHIN</p><p>Website: https://www.athincassiotis.com/</p><p>Ebook on His Website: <a href="http://athincassiotis.com" rel="nofollow">6 Keys to a Bulletproof Business Mindset</a></p><p>Social Media: </p><p>https://www.linkedin.com/in/athincassiotis/</p><p>https://www.facebook.com/athincassiotis1</p><p>https://instagram.com/athincassiotis</p><p>https://www.youtube.com/athincassiotis</p>]]></description>
                <content:encoded>&lt;p&gt;Athin Cassiotis is a Business Growth Strategist, International Speaker, Coach, Mentor, Consultant, Investor, and Podcast Host. He helps service-based business owners grow and scale to create freedom and choice in their life. Athin hosts The Business Growth Show, where he interviews successful entrepreneurs and celebrities including Jay Abraham, Bruce Buffer, Jillian Michaels, JT Foxx, Kerwin Rae, and George Koukis. He’s spoken on stage in front of 2,500 people alongside gold medallists Steven Bradbury &amp;amp; Bruny Surin, Stedman Graham (Oprah’s partner), and JT Foxx. He has personally worked with many of Australia’s biggest brands including Target, Kmart, Westfield, Coles, and the Department of Defence.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ Why mindset is so important in the marketing business (2:21)&lt;/p&gt;&lt;p&gt;~ How Tom talks about mindset in the marketing process (6:10)&lt;/p&gt;&lt;p&gt;~ What to do when your brain says “I’m bad at telling stories” (9:30)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/795185399?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;WHERE TO CONNECT WITH ATHIN&lt;/p&gt;&lt;p&gt;Website: https://www.athincassiotis.com/&lt;/p&gt;&lt;p&gt;Ebook on His Website: &lt;a href=&#34;http://athincassiotis.com&#34; rel=&#34;nofollow&#34;&gt;6 Keys to a Bulletproof Business Mindset&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/athincassiotis/&lt;/p&gt;&lt;p&gt;https://www.facebook.com/athincassiotis1&lt;/p&gt;&lt;p&gt;https://instagram.com/athincassiotis&lt;/p&gt;&lt;p&gt;https://www.youtube.com/athincassiotis&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">630c3eb4-9122-42ad-80ee-d685763e3fc4</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 01 Feb 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/21/23/affa7852-b188-497f-8277-1689a49bfae2_-power-podcast-episode-graphic-athin-cassiotis.jpg"/>
                <itunes:duration>2657</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Finding Your Authentic Self to Achieve What You Want</itunes:title>
                <title>Finding Your Authentic Self to Achieve What You Want</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Barbera is a transformation coach, a speaker, and an author. She specializes in helping people who feel different than others to be deeply connected with their authentic (spiritual) selves, have a crystal clear vision of the life they truly want to live, unleash the power that is already within them, and reignite their passion &amp;amp; purpose so they can have a soulful, profitable business, achieve their dreams, and live a fulfilled life on their terms right now!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What is an HSP coach? (2:11)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why do we need to learn how to be more selective with our friends? (7:40)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Barbara’s story and how it’s relevant to your life. (14:27)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why burnout is a result of not being true to your authentic self. (20:20)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What does it mean to put the real me out there? (24:33)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The three-method approach to storytelling. (31:56)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Authenticity: not just what’s working for you, but defining what’s working for &lt;/span&gt;&lt;em&gt;them&lt;/em&gt;&lt;span&gt;. (37:06)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Empathy, envisioning, and vision enabling. (45:32)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How you can use the power of storytelling in your business. (52:46)&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;WHERE TO CONNECT WITH BARBARA&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: http://www.hspcoachbarbera.com/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Her Free eBook: &lt;/span&gt;&lt;a href=&#34;https://www.hspcoachbarbera.com/roadmap&#34; rel=&#34;nofollow&#34;&gt;Roadmap To Living A Life You Love&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: https://www.hspcoachbarbera.com/docs/Media-Sheet-HSPCoachBarbera.pdf&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Barbera is a transformation coach, a speaker, and an author. She specializes in helping people who feel different than others to be deeply connected with their authentic (spiritual) selves, have a crystal clear vision of the life they truly want to live, unleash the power that is already within them, and reignite their passion &amp; purpose so they can have a soulful, profitable business, achieve their dreams, and live a fulfilled life on their terms right now!</p><p>DISCUSSED IN THIS EPISODE</p><p>~ What is an HSP coach? (2:11)</p><p>~ Why do we need to learn how to be more selective with our friends? (7:40)</p><p>~ Barbara’s story and how it’s relevant to your life. (14:27)</p><p>~ Why burnout is a result of not being true to your authentic self. (20:20)</p><p>~ What does it mean to put the real me out there? (24:33)</p><p>~ The three-method approach to storytelling. (31:56)</p><p>~ Authenticity: not just what’s working for you, but defining what’s working for <em>them</em>. (37:06)</p><p>~ Empathy, envisioning, and vision enabling. (45:32)</p><p>~ How you can use the power of storytelling in your business. (52:46)</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/792927942?share=copy</p><p><br></p><p>WHERE TO CONNECT WITH BARBARA</p><p>Website: http://www.hspcoachbarbera.com/</p><p>Her Free eBook: <a href="https://www.hspcoachbarbera.com/roadmap" rel="nofollow">Roadmap To Living A Life You Love</a></p><p>Social Media: https://www.hspcoachbarbera.com/docs/Media-Sheet-HSPCoachBarbera.pdf</p>]]></description>
                <content:encoded>&lt;p&gt;Barbera is a transformation coach, a speaker, and an author. She specializes in helping people who feel different than others to be deeply connected with their authentic (spiritual) selves, have a crystal clear vision of the life they truly want to live, unleash the power that is already within them, and reignite their passion &amp;amp; purpose so they can have a soulful, profitable business, achieve their dreams, and live a fulfilled life on their terms right now!&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ What is an HSP coach? (2:11)&lt;/p&gt;&lt;p&gt;~ Why do we need to learn how to be more selective with our friends? (7:40)&lt;/p&gt;&lt;p&gt;~ Barbara’s story and how it’s relevant to your life. (14:27)&lt;/p&gt;&lt;p&gt;~ Why burnout is a result of not being true to your authentic self. (20:20)&lt;/p&gt;&lt;p&gt;~ What does it mean to put the real me out there? (24:33)&lt;/p&gt;&lt;p&gt;~ The three-method approach to storytelling. (31:56)&lt;/p&gt;&lt;p&gt;~ Authenticity: not just what’s working for you, but defining what’s working for &lt;em&gt;them&lt;/em&gt;. (37:06)&lt;/p&gt;&lt;p&gt;~ Empathy, envisioning, and vision enabling. (45:32)&lt;/p&gt;&lt;p&gt;~ How you can use the power of storytelling in your business. (52:46)&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/792927942?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;WHERE TO CONNECT WITH BARBARA&lt;/p&gt;&lt;p&gt;Website: http://www.hspcoachbarbera.com/&lt;/p&gt;&lt;p&gt;Her Free eBook: &lt;a href=&#34;https://www.hspcoachbarbera.com/roadmap&#34; rel=&#34;nofollow&#34;&gt;Roadmap To Living A Life You Love&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: https://www.hspcoachbarbera.com/docs/Media-Sheet-HSPCoachBarbera.pdf&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">e5c7b36d-e30c-4a08-89e0-3e08c1db82e0</guid>
                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 25 Jan 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/21/23/42bef08a-8ef8-4d3e-a099-8074e122e30f_power-podcast-episode-graphic-barbera-schouten.jpg"/>
                <itunes:duration>3322</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Why Success Depends on Saying What You Mean, and Meaning What You Say</itunes:title>
                <title>Why Success Depends on Saying What You Mean, and Meaning What You Say</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Barry Kleiman is a dedicated husband, father, and grandfather who is also a basketball coach turned social entrepreneur. He spent decades in the trenches of executive search and executive development, and he’s now an authority who advocates for truth-based interviewing.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Barry is the author of the soon-to-be-released book, “Successful Interviewing”&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Over 5&#43; decades in the career success and job search business, Barry observed that too many people are unable to say what they mean during human interactions. As a result, their messaging changes like the weather, which drags them off-brand, undermines their integrity and challenges their sanity.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Barry is on a mission to fix that.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ His most significant takeaway after five decades in career success and job search&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to interview effectively&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Using personal stories to grow your careers and community&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to stay on-brand and maintain your personal integrity&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH BARRY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: http://thefifthquarterproject.org&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/TRUTH-Will-Your-Career-Free/dp/154320760X/&#34; rel=&#34;nofollow&#34;&gt;How the Truth Will Set You and Your Career Free&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;His nonprofit The Fifth Quarter Project:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;www.thefifthquarterproject.org&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/barryckleiman/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://facebook.com/barry.kleiman&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/kleimanbarry/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Barry Kleiman is a dedicated husband, father, and grandfather who is also a basketball coach turned social entrepreneur. He spent decades in the trenches of executive search and executive development, and he’s now an authority who advocates for truth-based interviewing.</p><p>Barry is the author of the soon-to-be-released book, “Successful Interviewing”</p><p>Over 5+ decades in the career success and job search business, Barry observed that too many people are unable to say what they mean during human interactions. As a result, their messaging changes like the weather, which drags them off-brand, undermines their integrity and challenges their sanity.</p><p>Barry is on a mission to fix that.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ His most significant takeaway after five decades in career success and job search</p><p>~ How to interview effectively</p><p>~ Using personal stories to grow your careers and community</p><p>~ How to stay on-brand and maintain your personal integrity</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/790387132?share=copy</p><p><br></p><p>CONNECT WITH BARRY</p><p>Website: http://thefifthquarterproject.org</p><p>Book: </p><p><a href="https://www.amazon.com/TRUTH-Will-Your-Career-Free/dp/154320760X/" rel="nofollow">How the Truth Will Set You and Your Career Free</a></p><p><br></p><p>His nonprofit The Fifth Quarter Project:</p><p>www.thefifthquarterproject.org</p><p><br></p><p>Social Media: </p><p>https://www.linkedin.com/in/barryckleiman/</p><p>https://facebook.com/barry.kleiman</p><p>https://www.instagram.com/kleimanbarry/</p>]]></description>
                <content:encoded>&lt;p&gt;Barry Kleiman is a dedicated husband, father, and grandfather who is also a basketball coach turned social entrepreneur. He spent decades in the trenches of executive search and executive development, and he’s now an authority who advocates for truth-based interviewing.&lt;/p&gt;&lt;p&gt;Barry is the author of the soon-to-be-released book, “Successful Interviewing”&lt;/p&gt;&lt;p&gt;Over 5&#43; decades in the career success and job search business, Barry observed that too many people are unable to say what they mean during human interactions. As a result, their messaging changes like the weather, which drags them off-brand, undermines their integrity and challenges their sanity.&lt;/p&gt;&lt;p&gt;Barry is on a mission to fix that.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ His most significant takeaway after five decades in career success and job search&lt;/p&gt;&lt;p&gt;~ How to interview effectively&lt;/p&gt;&lt;p&gt;~ Using personal stories to grow your careers and community&lt;/p&gt;&lt;p&gt;~ How to stay on-brand and maintain your personal integrity&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/790387132?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH BARRY&lt;/p&gt;&lt;p&gt;Website: http://thefifthquarterproject.org&lt;/p&gt;&lt;p&gt;Book: &lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/TRUTH-Will-Your-Career-Free/dp/154320760X/&#34; rel=&#34;nofollow&#34;&gt;How the Truth Will Set You and Your Career Free&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;His nonprofit The Fifth Quarter Project:&lt;/p&gt;&lt;p&gt;www.thefifthquarterproject.org&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/barryckleiman/&lt;/p&gt;&lt;p&gt;https://facebook.com/barry.kleiman&lt;/p&gt;&lt;p&gt;https://www.instagram.com/kleimanbarry/&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 18 Jan 2023 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>3440</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Rock the Stage to Skyrocket Your Authority and Success</itunes:title>
                <title>Rock the Stage to Skyrocket Your Authority and Success</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Rich “Trigger” Bontrager is the creator and host of “How To Rock the Stage Show,” airing live each Wednesday night. Rich hosts the National Speakers Association (NSA) podcaster, author forums, and the new NSA LIVE show Behind the Stage. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Entrepreneurs, executives, and speakers hire Rich to unleash their brand authority by learning media-savvy skills that help them shine on camera and stage.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Rich has worked with top speakers, leaders, and authors like Denis Waitley, Sandra Dee Robinson, Chris Westfall, Jeffrey Hayzlett, Deanna Singh, and others!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Rich’s passion comes from his 30 years as a professional broadcaster, keynote speaker, and Pastor. Rich provides group and 1-on-1 transformational coaching with practical tools, evaluations, and action steps that radically transform your confidence, clarity, and communication skills.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ 3 Keys to raise your brand authority with media skills&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to create and grow your own media empire and elevate your brand authority&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why you no longer need the big networks to elevate you and your brand. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Media-savvy skills to help you shine on camera and separate yourself from the crowd.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why to leverage media and your brand authority&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH RICH&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.richbontrager.net/&#34; rel=&#34;nofollow&#34;&gt;https://www.richbontrager.net/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/rich-trigger-bontrager-presentationcoach/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;@KeynoteRich&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/RichTriggerBontrager&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/rich.bontrager/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/rich_trigger_bontrager/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Streaming Show - How to Rock the Stage&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/c/RichBontrager&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/c/RichBontrager&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Rich “Trigger” Bontrager is the creator and host of “How To Rock the Stage Show,” airing live each Wednesday night. Rich hosts the National Speakers Association (NSA) podcaster, author forums, and the new NSA LIVE show Behind the Stage. </p><p>Entrepreneurs, executives, and speakers hire Rich to unleash their brand authority by learning media-savvy skills that help them shine on camera and stage.</p><p>Rich has worked with top speakers, leaders, and authors like Denis Waitley, Sandra Dee Robinson, Chris Westfall, Jeffrey Hayzlett, Deanna Singh, and others!</p><p>Rich’s passion comes from his 30 years as a professional broadcaster, keynote speaker, and Pastor. Rich provides group and 1-on-1 transformational coaching with practical tools, evaluations, and action steps that radically transform your confidence, clarity, and communication skills.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p>~ 3 Keys to raise your brand authority with media skills</p><p>~ How to create and grow your own media empire and elevate your brand authority</p><p>~ Why you no longer need the big networks to elevate you and your brand. </p><p>~ Media-savvy skills to help you shine on camera and separate yourself from the crowd.</p><p>~ Why to leverage media and your brand authority</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/788585574?share=copy</p><p><br></p><p>CONNECT WITH RICH</p><p><br></p><p>Website:</p><p><a href="https://www.richbontrager.net/" rel="nofollow">https://www.richbontrager.net/</a></p><p>Social Media: </p><p>LinkedIn</p><p>https://www.linkedin.com/in/rich-trigger-bontrager-presentationcoach/</p><p>Twitter:</p><p>@KeynoteRich</p><p><br></p><p>Facebook:</p><p>https://www.facebook.com/RichTriggerBontrager</p><p>https://www.facebook.com/rich.bontrager/</p><p><br></p><p>Instagram</p><p>https://www.instagram.com/rich_trigger_bontrager/</p><p><br></p><p>Streaming Show - How to Rock the Stage</p><p><a href="https://www.youtube.com/c/RichBontrager" rel="nofollow">https://www.youtube.com/c/RichBontrager</a></p>]]></description>
                <content:encoded>&lt;p&gt;Rich “Trigger” Bontrager is the creator and host of “How To Rock the Stage Show,” airing live each Wednesday night. Rich hosts the National Speakers Association (NSA) podcaster, author forums, and the new NSA LIVE show Behind the Stage. &lt;/p&gt;&lt;p&gt;Entrepreneurs, executives, and speakers hire Rich to unleash their brand authority by learning media-savvy skills that help them shine on camera and stage.&lt;/p&gt;&lt;p&gt;Rich has worked with top speakers, leaders, and authors like Denis Waitley, Sandra Dee Robinson, Chris Westfall, Jeffrey Hayzlett, Deanna Singh, and others!&lt;/p&gt;&lt;p&gt;Rich’s passion comes from his 30 years as a professional broadcaster, keynote speaker, and Pastor. Rich provides group and 1-on-1 transformational coaching with practical tools, evaluations, and action steps that radically transform your confidence, clarity, and communication skills.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ 3 Keys to raise your brand authority with media skills&lt;/p&gt;&lt;p&gt;~ How to create and grow your own media empire and elevate your brand authority&lt;/p&gt;&lt;p&gt;~ Why you no longer need the big networks to elevate you and your brand. &lt;/p&gt;&lt;p&gt;~ Media-savvy skills to help you shine on camera and separate yourself from the crowd.&lt;/p&gt;&lt;p&gt;~ Why to leverage media and your brand authority&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/788585574?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RICH&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.richbontrager.net/&#34; rel=&#34;nofollow&#34;&gt;https://www.richbontrager.net/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/rich-trigger-bontrager-presentationcoach/&lt;/p&gt;&lt;p&gt;Twitter:&lt;/p&gt;&lt;p&gt;@KeynoteRich&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Facebook:&lt;/p&gt;&lt;p&gt;https://www.facebook.com/RichTriggerBontrager&lt;/p&gt;&lt;p&gt;https://www.facebook.com/rich.bontrager/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Instagram&lt;/p&gt;&lt;p&gt;https://www.instagram.com/rich_trigger_bontrager/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Streaming Show - How to Rock the Stage&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/c/RichBontrager&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/c/RichBontrager&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 11 Jan 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/21/23/69852b32-7440-40f6-8d29-1f75e3cc089e_y-power-podcast-episode-graphic-rich-bontrager.jpg"/>
                <itunes:duration>2160</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Promote Your Business with Virtual Events</itunes:title>
                <title>How to Promote Your Business with Virtual Events</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Steve Eriksen is the founder of Event Raptor, a platform designed to help you manage virtual events.  &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;A tech integration specialist and automations nerd, he was responsible as the Chief Technology Officer for Mary Morrissey, an 8-figure life coach certification organization, for all the tech that went into their events with thousands of attendees.  &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;When Steve hosted a summit for his own coaching business, he couldn&amp;#39;t find a good system to help him run his event. So he took his technical background in the events space, along with his real-world experience as an event host, and created EventRaptor, a system that makes virtual event management easy. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Event Raptor also runs a directory that helps business people land more speaking opportunities by connecting them with event organizers. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Steve has run 4 summits on his own as well as helped a number of clients with summits and virtual events, and has seen how powerful a virtual event is to drive new prospects and create new customers and clients.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How virtual events are great for marketing and promoting your business&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to position yourself as an expert using virtual events&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to effectively market your business and create more customers and clients using virtual events. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Understanding the benefits of hosting a virtual event&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~How to determine if hosting a virtual event is the right marketing strategy for your business.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH STEVE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: https://eventraptor.com&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Book: https://summitsmadeeasy.com/?ref=storypowermarketing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://facebook.com/steve.eri.58&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://linkedin.com/in/steveeriksen&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Steve Eriksen is the founder of Event Raptor, a platform designed to help you manage virtual events. </p><p>A tech integration specialist and automations nerd, he was responsible as the Chief Technology Officer for Mary Morrissey, an 8-figure life coach certification organization, for all the tech that went into their events with thousands of attendees.  </p><p>When Steve hosted a summit for his own coaching business, he couldn&#39;t find a good system to help him run his event. So he took his technical background in the events space, along with his real-world experience as an event host, and created EventRaptor, a system that makes virtual event management easy. </p><p>Event Raptor also runs a directory that helps business people land more speaking opportunities by connecting them with event organizers. </p><p>Steve has run 4 summits on his own as well as helped a number of clients with summits and virtual events, and has seen how powerful a virtual event is to drive new prospects and create new customers and clients.</p><p>DISCUSSED IN THIS EPISODE</p><p>~How virtual events are great for marketing and promoting your business</p><p>~How to position yourself as an expert using virtual events</p><p>~How to effectively market your business and create more customers and clients using virtual events. </p><p>~Understanding the benefits of hosting a virtual event</p><p>~How to determine if hosting a virtual event is the right marketing strategy for your business.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/786514803?share=copy</p><p><br></p><p>CONNECT WITH STEVE</p><p>Website: https://eventraptor.com</p><p>Book: https://summitsmadeeasy.com/?ref=storypowermarketing</p><p>Social Media: </p><p>https://facebook.com/steve.eri.58</p><p>https://linkedin.com/in/steveeriksen</p>]]></description>
                <content:encoded>&lt;p&gt;Steve Eriksen is the founder of Event Raptor, a platform designed to help you manage virtual events. &lt;/p&gt;&lt;p&gt;A tech integration specialist and automations nerd, he was responsible as the Chief Technology Officer for Mary Morrissey, an 8-figure life coach certification organization, for all the tech that went into their events with thousands of attendees.  &lt;/p&gt;&lt;p&gt;When Steve hosted a summit for his own coaching business, he couldn&amp;#39;t find a good system to help him run his event. So he took his technical background in the events space, along with his real-world experience as an event host, and created EventRaptor, a system that makes virtual event management easy. &lt;/p&gt;&lt;p&gt;Event Raptor also runs a directory that helps business people land more speaking opportunities by connecting them with event organizers. &lt;/p&gt;&lt;p&gt;Steve has run 4 summits on his own as well as helped a number of clients with summits and virtual events, and has seen how powerful a virtual event is to drive new prospects and create new customers and clients.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~How virtual events are great for marketing and promoting your business&lt;/p&gt;&lt;p&gt;~How to position yourself as an expert using virtual events&lt;/p&gt;&lt;p&gt;~How to effectively market your business and create more customers and clients using virtual events. &lt;/p&gt;&lt;p&gt;~Understanding the benefits of hosting a virtual event&lt;/p&gt;&lt;p&gt;~How to determine if hosting a virtual event is the right marketing strategy for your business.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/786514803?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH STEVE&lt;/p&gt;&lt;p&gt;Website: https://eventraptor.com&lt;/p&gt;&lt;p&gt;Book: https://summitsmadeeasy.com/?ref=storypowermarketing&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;https://facebook.com/steve.eri.58&lt;/p&gt;&lt;p&gt;https://linkedin.com/in/steveeriksen&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 04 Jan 2023 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/d49e0461-f096-4f47-8fe9-41b6b87c8bf3_ry-power-podcast-episode-graphic-steve-eriksen.jpg"/>
                <itunes:duration>2421</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Overcome the Fear of Marketing Yourself</itunes:title>
                <title>How to Overcome the Fear of Marketing Yourself</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Nina Cooke helps 6 and 7 figure service-based Experts to create an unstoppable mindset so they can build authority and boost their profit.&lt;/p&gt;&lt;p&gt;Nina has worked with 100s of established entrepreneurs, helping them to increase their income by up to 800%.&lt;/p&gt;&lt;p&gt;She is the co-author of Renegade Mindset: A Financial Advisor’s Guide to a Peak Performance Mindset.&lt;/p&gt;&lt;p&gt;The host of “Entrepreneur’s Inner Game Podcast, she has interviewed world-class entrepreneurs and best-selling authors.&lt;/p&gt;&lt;p&gt;She’s been featured in Entrepreneur magazine, on BBC Radio, and on top podcasts.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;~ How deliberate mindset shifts can help you grow your business more than marketing&lt;/p&gt;&lt;p&gt;~ Marketers’ most common limiting beliefs and how to dissolve them&lt;/p&gt;&lt;p&gt;~ Why you should make mindset work a continuous practice&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;NINA’S MILLIONAIRE MINDSET SCORECARD:&lt;/p&gt;&lt;p&gt;https://www.ninacooke.co.uk/scorecard&lt;/p&gt;&lt;p&gt;CONNECT WITH NINA&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;https://ninacooke.co.uk&lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;https://linkedin.com/in/ninacooke&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Nina Cooke helps 6 and 7 figure service-based Experts to create an unstoppable mindset so they can build authority and boost their profit.</p><p>Nina has worked with 100s of established entrepreneurs, helping them to increase their income by up to 800%.</p><p>She is the co-author of Renegade Mindset: A Financial Advisor’s Guide to a Peak Performance Mindset.</p><p>The host of “Entrepreneur’s Inner Game Podcast, she has interviewed world-class entrepreneurs and best-selling authors.</p><p>She’s been featured in Entrepreneur magazine, on BBC Radio, and on top podcasts.</p><p>DISCUSSED IN THIS EPISODE:</p><p>~ How deliberate mindset shifts can help you grow your business more than marketing</p><p>~ Marketers’ most common limiting beliefs and how to dissolve them</p><p>~ Why you should make mindset work a continuous practice</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/785376247?share=copy</p><p><br></p><p>NINA’S MILLIONAIRE MINDSET SCORECARD:</p><p>https://www.ninacooke.co.uk/scorecard</p><p>CONNECT WITH NINA</p><p>Website:</p><p>https://ninacooke.co.uk</p><p>LinkedIn</p><p>https://linkedin.com/in/ninacooke</p>]]></description>
                <content:encoded>&lt;p&gt;Nina Cooke helps 6 and 7 figure service-based Experts to create an unstoppable mindset so they can build authority and boost their profit.&lt;/p&gt;&lt;p&gt;Nina has worked with 100s of established entrepreneurs, helping them to increase their income by up to 800%.&lt;/p&gt;&lt;p&gt;She is the co-author of Renegade Mindset: A Financial Advisor’s Guide to a Peak Performance Mindset.&lt;/p&gt;&lt;p&gt;The host of “Entrepreneur’s Inner Game Podcast, she has interviewed world-class entrepreneurs and best-selling authors.&lt;/p&gt;&lt;p&gt;She’s been featured in Entrepreneur magazine, on BBC Radio, and on top podcasts.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;~ How deliberate mindset shifts can help you grow your business more than marketing&lt;/p&gt;&lt;p&gt;~ Marketers’ most common limiting beliefs and how to dissolve them&lt;/p&gt;&lt;p&gt;~ Why you should make mindset work a continuous practice&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/785376247?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;NINA’S MILLIONAIRE MINDSET SCORECARD:&lt;/p&gt;&lt;p&gt;https://www.ninacooke.co.uk/scorecard&lt;/p&gt;&lt;p&gt;CONNECT WITH NINA&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;https://ninacooke.co.uk&lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;https://linkedin.com/in/ninacooke&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 28 Dec 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/ea5dd2e5-1100-45b9-989c-8a943048c0f0_story-power-podcast-episode-graphic-nina-cooke.jpg"/>
                <itunes:duration>2373</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Tame the Tech Monster to Grow Your Business</itunes:title>
                <title>How to Tame the Tech Monster to Grow Your Business</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Anke Hermann is an online tech expert, coach and author of Taming the Tech Monster.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She started her entrepreneurial journey in 2004 when she quit her software developer job in the UK, moved to Spain and started a sewing business. She soon realized that building a business really is a creative process, the same as sewing a dress or developing software - a magical mix of vision, skill and soul.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;She now uses everything she&amp;#39;s learned about tech, teaching and business to help mission-driven coaches create, sell and deliver impactful online programs without tech headaches so they can serve their clients in a bigger way.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ What looks like a tech “problem” never is &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The real cause of people&amp;#39;s tech struggles&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to tame the tech monster to get technology working for, not against you&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ The 3 most common myths around tech and how challenging these stories opens up a whole new world&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;RESOURCES FROM ANKE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;PDF version of her book: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://tamingthetechmonster.com&#34; rel=&#34;nofollow&#34;&gt;https://tamingthetechmonster.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Roadmap to impactful online programs: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://createconnectandflourish.online&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH ANKE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.facebook.com/herrmann.anke/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.linkedin.com/in/anke-herrmann/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/ankeherrmannbusinessgrowth/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Anke Hermann is an online tech expert, coach and author of Taming the Tech Monster.</p><p>She started her entrepreneurial journey in 2004 when she quit her software developer job in the UK, moved to Spain and started a sewing business. She soon realized that building a business really is a creative process, the same as sewing a dress or developing software - a magical mix of vision, skill and soul.</p><p>She now uses everything she&#39;s learned about tech, teaching and business to help mission-driven coaches create, sell and deliver impactful online programs without tech headaches so they can serve their clients in a bigger way.</p><p>DISCUSSED IN THIS EPISODE: </p><p>~ What looks like a tech “problem” never is</p><p>~ The real cause of people&#39;s tech struggles</p><p>~ How to tame the tech monster to get technology working for, not against you</p><p>~ The 3 most common myths around tech and how challenging these stories opens up a whole new world</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/783879268?share=copy</p><p><br></p><p>RESOURCES FROM ANKE</p><p>PDF version of her book:</p><p><a href="https://tamingthetechmonster.com" rel="nofollow">https://tamingthetechmonster.com</a></p><p>Roadmap to impactful online programs:</p><p>https://createconnectandflourish.online</p><p><br></p><p>CONNECT WITH ANKE</p><p>Facebook</p><p>https://www.facebook.com/herrmann.anke/</p><p>LinkedIn:</p><p>https://www.linkedin.com/in/anke-herrmann/</p><p>Instagram:</p><p>https://www.instagram.com/ankeherrmannbusinessgrowth/</p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;Anke Hermann is an online tech expert, coach and author of Taming the Tech Monster.&lt;/p&gt;&lt;p&gt;She started her entrepreneurial journey in 2004 when she quit her software developer job in the UK, moved to Spain and started a sewing business. She soon realized that building a business really is a creative process, the same as sewing a dress or developing software - a magical mix of vision, skill and soul.&lt;/p&gt;&lt;p&gt;She now uses everything she&amp;#39;s learned about tech, teaching and business to help mission-driven coaches create, sell and deliver impactful online programs without tech headaches so they can serve their clients in a bigger way.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE: &lt;/p&gt;&lt;p&gt;~ What looks like a tech “problem” never is&lt;/p&gt;&lt;p&gt;~ The real cause of people&amp;#39;s tech struggles&lt;/p&gt;&lt;p&gt;~ How to tame the tech monster to get technology working for, not against you&lt;/p&gt;&lt;p&gt;~ The 3 most common myths around tech and how challenging these stories opens up a whole new world&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/783879268?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;RESOURCES FROM ANKE&lt;/p&gt;&lt;p&gt;PDF version of her book:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://tamingthetechmonster.com&#34; rel=&#34;nofollow&#34;&gt;https://tamingthetechmonster.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Roadmap to impactful online programs:&lt;/p&gt;&lt;p&gt;https://createconnectandflourish.online&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH ANKE&lt;/p&gt;&lt;p&gt;Facebook&lt;/p&gt;&lt;p&gt;https://www.facebook.com/herrmann.anke/&lt;/p&gt;&lt;p&gt;LinkedIn:&lt;/p&gt;&lt;p&gt;https://www.linkedin.com/in/anke-herrmann/&lt;/p&gt;&lt;p&gt;Instagram:&lt;/p&gt;&lt;p&gt;https://www.instagram.com/ankeherrmannbusinessgrowth/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 21 Dec 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/7a0cd8a5-106a-44d1-99d6-011e069e1a7e_ry-power-podcast-episode-graphic-anke-herrmann.jpg"/>
                <itunes:duration>1921</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Gain the Clarity and Focus to Create Meaningful Change</itunes:title>
                <title>How to Gain the Clarity and Focus to Create Meaningful Change</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Terry is an Executive, Business and Career Coach. She has been coaching for over 19 years, after many years in both corporate and entrepreneurial roles. She brings an impressive breadth and depth of knowledge to her coaching and specializes in global business relations, which is critical to her work with international clients.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As an executive and business coach, Terry helps her clients maximize their talents and achieve their full potential. She employs a two-step process: having the client clarify their goals and then developing a focused strategic plan.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;DISCUSSED IN THIS EPISODE: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ How to create extraordinary change in your business and life&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~ Why simple shifts in perspective can make all the difference&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~  How to establish change-creation as a habit – to make provide consistent service and make a greater impact&lt;/span&gt;&lt;/p&gt;&lt;p&gt; &lt;span&gt;CONNECT WITH TERRY&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://trycoaching.com/&#34; rel=&#34;nofollow&#34;&gt;https://trycoaching.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/terry.y.herman&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/terry.y.herman&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;LinkedIn&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/trycoaching/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/trycoaching/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;https://www.instagram.com/terryyoffe/&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Terry is an Executive, Business and Career Coach. She has been coaching for over 19 years, after many years in both corporate and entrepreneurial roles. She brings an impressive breadth and depth of knowledge to her coaching and specializes in global business relations, which is critical to her work with international clients.</p><p>As an executive and business coach, Terry helps her clients maximize their talents and achieve their full potential. She employs a two-step process: having the client clarify their goals and then developing a focused strategic plan.</p><p>DISCUSSED IN THIS EPISODE: </p><p>~ How to create extraordinary change in your business and life</p><p>~ Why simple shifts in perspective can make all the difference</p><p>~ How to establish change-creation as a habit – to make provide consistent service and make a greater impact</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/781758940?share=copy</p><p><br></p><p> CONNECT WITH TERRY</p><p>Website</p><p><a href="https://trycoaching.com/" rel="nofollow">https://trycoaching.com/</a></p><p>Facebook</p><p><a href="https://www.facebook.com/terry.y.herman" rel="nofollow">https://www.facebook.com/terry.y.herman</a></p><p>LinkedIn</p><p><a href="https://www.linkedin.com/in/trycoaching/" rel="nofollow">https://www.linkedin.com/in/trycoaching/</a></p><p>Instagram</p><p>https://www.instagram.com/terryyoffe/</p>]]></description>
                <content:encoded>&lt;p&gt;Terry is an Executive, Business and Career Coach. She has been coaching for over 19 years, after many years in both corporate and entrepreneurial roles. She brings an impressive breadth and depth of knowledge to her coaching and specializes in global business relations, which is critical to her work with international clients.&lt;/p&gt;&lt;p&gt;As an executive and business coach, Terry helps her clients maximize their talents and achieve their full potential. She employs a two-step process: having the client clarify their goals and then developing a focused strategic plan.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE: &lt;/p&gt;&lt;p&gt;~ How to create extraordinary change in your business and life&lt;/p&gt;&lt;p&gt;~ Why simple shifts in perspective can make all the difference&lt;/p&gt;&lt;p&gt;~ How to establish change-creation as a habit – to make provide consistent service and make a greater impact&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/781758940?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt; CONNECT WITH TERRY&lt;/p&gt;&lt;p&gt;Website&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://trycoaching.com/&#34; rel=&#34;nofollow&#34;&gt;https://trycoaching.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/terry.y.herman&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/terry.y.herman&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/trycoaching/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/trycoaching/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram&lt;/p&gt;&lt;p&gt;https://www.instagram.com/terryyoffe/&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 14 Dec 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/8f73ba0a-dee6-471c-ad11-e31ac34a3b72_tory-power-podcast-episode-graphic-terry_yoffe.jpg"/>
                <itunes:duration>1956</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Author Great Content – Even if You’re Not a Great Writer.</itunes:title>
                <title>How to Author Great Content – Even if You’re Not a Great Writer.</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span&gt;Matthew Harms is a New York Ghostwriter and Author Coach. He is the author of Grow Up: No, Really and Employed: A Career Readiness Manual, books designed to help people enrich their lives through basic life skills and career readiness training. When he’s not focused on helping others, Matthew&amp;#39;s other passions are writing works of fiction, both novels and screenplays, and spending time with his children.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As a lifelong writer, Matthew has learned from, and adapted, his various experiences in fields such as Finance, Project Management, and Real Estate to help those with the desire to help make the world a better place.  In the ghostwriting space, he prides himself on providing a voice for the voiceless, working with clients who have a message of growth or inspiration that can make the world a better place.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;As an author coach Matthew partners with aspiring and experienced writers who do not want to have someone else write their story by helping to identify gaps and enhance strengths so they can take their projects to the next level.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;​DISCUSSED IN THE EPISODE&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Writing&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Entrepreneurship&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;~Why writers and business owners can always use encouragement and support from those who have done and are doing what they want to do.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;CONNECT WITH MATTHEW&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Social Media: &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Twitter: www.twitter.com/penforhire187&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Instagram: www.instagram.com/penpodcast&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Facebook: www.facebook.com/penpodcast&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Podcast: https://anchor.fm/pen-podcast&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Website: &lt;/span&gt;&lt;a href=&#34;https://penforhirenyc.com/&#34; rel=&#34;nofollow&#34;&gt;https://penforhirenyc.com/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Matthew Harms is a New York Ghostwriter and Author Coach. He is the author of Grow Up: No, Really and Employed: A Career Readiness Manual, books designed to help people enrich their lives through basic life skills and career readiness training. When he’s not focused on helping others, Matthew&#39;s other passions are writing works of fiction, both novels and screenplays, and spending time with his children.</p><p><br></p><p>As a lifelong writer, Matthew has learned from, and adapted, his various experiences in fields such as Finance, Project Management, and Real Estate to help those with the desire to help make the world a better place. In the ghostwriting space, he prides himself on providing a voice for the voiceless, working with clients who have a message of growth or inspiration that can make the world a better place.</p><p><br></p><p>As an author coach Matthew partners with aspiring and experienced writers who do not want to have someone else write their story by helping to identify gaps and enhance strengths so they can take their projects to the next level.</p><p>​DISCUSSED IN THE EPISODE</p><p>~Writing</p><p>~Entrepreneurship</p><p>~Why writers and business owners can always use encouragement and support from those who have done and are doing what they want to do.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/780293363?share=copy</p><p><br></p><p>CONNECT WITH MATTHEW</p><p>Social Media: </p><p>Twitter: www.twitter.com/penforhire187</p><p>Instagram: www.instagram.com/penpodcast</p><p>Facebook: www.facebook.com/penpodcast</p><p>Podcast: https://anchor.fm/pen-podcast</p><p>Website: <a href="https://penforhirenyc.com/" rel="nofollow">https://penforhirenyc.com/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Matthew Harms is a New York Ghostwriter and Author Coach. He is the author of Grow Up: No, Really and Employed: A Career Readiness Manual, books designed to help people enrich their lives through basic life skills and career readiness training. When he’s not focused on helping others, Matthew&amp;#39;s other passions are writing works of fiction, both novels and screenplays, and spending time with his children.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;As a lifelong writer, Matthew has learned from, and adapted, his various experiences in fields such as Finance, Project Management, and Real Estate to help those with the desire to help make the world a better place. In the ghostwriting space, he prides himself on providing a voice for the voiceless, working with clients who have a message of growth or inspiration that can make the world a better place.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;As an author coach Matthew partners with aspiring and experienced writers who do not want to have someone else write their story by helping to identify gaps and enhance strengths so they can take their projects to the next level.&lt;/p&gt;&lt;p&gt;​DISCUSSED IN THE EPISODE&lt;/p&gt;&lt;p&gt;~Writing&lt;/p&gt;&lt;p&gt;~Entrepreneurship&lt;/p&gt;&lt;p&gt;~Why writers and business owners can always use encouragement and support from those who have done and are doing what they want to do.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/780293363?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MATTHEW&lt;/p&gt;&lt;p&gt;Social Media: &lt;/p&gt;&lt;p&gt;Twitter: www.twitter.com/penforhire187&lt;/p&gt;&lt;p&gt;Instagram: www.instagram.com/penpodcast&lt;/p&gt;&lt;p&gt;Facebook: www.facebook.com/penpodcast&lt;/p&gt;&lt;p&gt;Podcast: https://anchor.fm/pen-podcast&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://penforhirenyc.com/&#34; rel=&#34;nofollow&#34;&gt;https://penforhirenyc.com/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/</link>
                <pubDate>Wed, 07 Dec 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>1901</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Social Marketing Secrets to Drive More Traffic and Sales</itunes:title>
                <title>Social Marketing Secrets to Drive More Traffic and Sales</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Dan Shinder is a social marketing expert who reached more than 120 Million people in 2021 – 100% organically, with no paid ads, boosted posts, or SEO.&lt;/p&gt;
&lt;p&gt;Through Drum Talk TV and other brands, Dan has built a following of more than 1 million active followers – and adds 4,500 a week from 130 countries. He draws from his experience and success to teach others how to grow brand awareness, increase engagement, and drive more sales.&lt;/p&gt;
&lt;p&gt;What Dan teaches can work for virtually any business in any industry, from a local model to global! Dan also has a &#34;Done-For-You&#34; service as well.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;
&lt;p&gt;~The biggest mistakes start-ups, seasoned entrepreneurs, and legacy brands all make with social media content marketing.&lt;/p&gt;
&lt;p&gt;~Busting 3 of the biggest myths in social media marketing&lt;/p&gt;
&lt;p&gt;~Understanding how these topics really work.&lt;/p&gt;
&lt;p&gt;~How to apply real strategies that will improve results.&lt;/p&gt;
&lt;p&gt;CONNECT WITH DAN&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://advancedsocialmarketing.com/&#34;&gt;https://advancedsocialmarketing.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Courses: &lt;a href=&#34;https://advancedsocialmarketing.com/learning-opportunities&#34;&gt;https://advancedsocialmarketing.com/learning-opportunities&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/danshinder/&#34;&gt;https://www.linkedin.com/in/danshinder/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Dan Shinder is a social marketing expert who reached more than 120 Million people in 2021 – 100% organically, with no paid ads, boosted posts, or SEO.</p><p>Through Drum Talk TV and other brands, Dan has built a following of more than 1 million active followers – and adds 4,500 a week from 130 countries. He draws from his experience and success to teach others how to grow brand awareness, increase engagement, and drive more sales.</p><p>What Dan teaches can work for virtually any business in any industry, from a local model to global! Dan also has a &#34;Done-For-You&#34; service as well.</p><p>DISCUSSED IN THIS EPISODE</p><p>~The biggest mistakes start-ups, seasoned entrepreneurs, and legacy brands all make with social media content marketing.</p><p>~Busting 3 of the biggest myths in social media marketing</p><p>~Understanding how these topics really work.</p><p>~How to apply real strategies that will improve results.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/776914978?share=copy</p><p><br></p><p>CONNECT WITH DAN</p><p>Website: <a href="https://advancedsocialmarketing.com/" rel="nofollow">https://advancedsocialmarketing.com/</a></p><p>Courses: <a href="https://advancedsocialmarketing.com/learning-opportunities" rel="nofollow">https://advancedsocialmarketing.com/learning-opportunities</a></p><p>Social Media: <a href="https://www.linkedin.com/in/danshinder/" rel="nofollow">https://www.linkedin.com/in/danshinder/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dan Shinder is a social marketing expert who reached more than 120 Million people in 2021 – 100% organically, with no paid ads, boosted posts, or SEO.&lt;/p&gt;&lt;p&gt;Through Drum Talk TV and other brands, Dan has built a following of more than 1 million active followers – and adds 4,500 a week from 130 countries. He draws from his experience and success to teach others how to grow brand awareness, increase engagement, and drive more sales.&lt;/p&gt;&lt;p&gt;What Dan teaches can work for virtually any business in any industry, from a local model to global! Dan also has a &amp;#34;Done-For-You&amp;#34; service as well.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The biggest mistakes start-ups, seasoned entrepreneurs, and legacy brands all make with social media content marketing.&lt;/p&gt;&lt;p&gt;~Busting 3 of the biggest myths in social media marketing&lt;/p&gt;&lt;p&gt;~Understanding how these topics really work.&lt;/p&gt;&lt;p&gt;~How to apply real strategies that will improve results.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/776914978?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DAN&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://advancedsocialmarketing.com/&#34; rel=&#34;nofollow&#34;&gt;https://advancedsocialmarketing.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Courses: &lt;a href=&#34;https://advancedsocialmarketing.com/learning-opportunities&#34; rel=&#34;nofollow&#34;&gt;https://advancedsocialmarketing.com/learning-opportunities&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/danshinder/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/danshinder/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/social-marketing-secrets</link>
                <pubDate>Wed, 30 Nov 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2748</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Access Self-Awareness, Focus, and Emotional Balance for Healthier and Happier Living</itunes:title>
                <title>How to Access Self-Awareness, Focus, and Emotional Balance for Healthier and Happier Living</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Gail Kraft is a motivational speaker, podcaster, and author of The Empowering Process and Empowerment Master. She runs retreats and seminars offering various approaches for gaining higher self-awareness, creating smarter goals, and lowering stress right now.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;
&lt;p&gt;~ Tapping into flow, creativity, and mindset&lt;/p&gt;
&lt;p&gt;~ How to step away from the mundane step-by-step you hear about what you should do&lt;/p&gt;
&lt;p&gt;~ Real, consistent, repeatable habits that actually encourage flow&lt;/p&gt;
&lt;p&gt;~ Understanding the value of getting into flow and taking action&lt;/p&gt;
&lt;p&gt;~ Stepping beyond the conventional and understanding what it means to be present&lt;/p&gt;
&lt;p&gt;~ Living outside the box&lt;/p&gt;
&lt;p&gt;CONNECT WITH GAIL&lt;/p&gt;
&lt;p&gt;Website&lt;a href=&#34;http://gailkraft.com/&#34;&gt;http://gailkraft.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/gaillkraft/&#34;&gt;https://www.linkedin.com/in/gaillkraft/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/gail.kraft.77/&#34;&gt;https://www.facebook.com/gail.kraft.77/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Gail’s Books&lt;/p&gt;
&lt;p&gt;The Empowering Process:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/&#34;&gt;https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Authentic Women Have It All: No More Glass Ceilings, Go For The Stars And Win!&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/&#34;&gt;https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube Channel&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW&#34;&gt;https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Gail Kraft is a motivational speaker, podcaster, and author of The Empowering Process and Empowerment Master. She runs retreats and seminars offering various approaches for gaining higher self-awareness, creating smarter goals, and lowering stress right now.</p><p>DISCUSSED IN THIS EPISODE</p><p>~ Tapping into flow, creativity, and mindset</p><p>~ How to step away from the mundane step-by-step you hear about what you should do</p><p>~ Real, consistent, repeatable habits that actually encourage flow</p><p>~ Understanding the value of getting into flow and taking action</p><p>~ Stepping beyond the conventional and understanding what it means to be present</p><p>~ Living outside the box</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/774179120?share=copy</p><p><br></p><p>CONNECT WITH GAIL</p><p>Website<a href="http://gailkraft.com/" rel="nofollow">http://gailkraft.com</a></p><p>Social Media</p><p><a href="https://www.linkedin.com/in/gaillkraft/" rel="nofollow">https://www.linkedin.com/in/gaillkraft/</a></p><p><a href="https://www.facebook.com/gail.kraft.77/" rel="nofollow">https://www.facebook.com/gail.kraft.77/</a></p><p>Gail’s Books</p><p>The Empowering Process:</p><p><a href="https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/" rel="nofollow">https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/</a></p><p>Authentic Women Have It All: No More Glass Ceilings, Go For The Stars And Win!</p><p><a href="https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/" rel="nofollow">https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/</a></p><p>YouTube Channel</p><p><a href="https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW" rel="nofollow">https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW</a></p>]]></description>
                <content:encoded>&lt;p&gt;Gail Kraft is a motivational speaker, podcaster, and author of The Empowering Process and Empowerment Master. She runs retreats and seminars offering various approaches for gaining higher self-awareness, creating smarter goals, and lowering stress right now.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ Tapping into flow, creativity, and mindset&lt;/p&gt;&lt;p&gt;~ How to step away from the mundane step-by-step you hear about what you should do&lt;/p&gt;&lt;p&gt;~ Real, consistent, repeatable habits that actually encourage flow&lt;/p&gt;&lt;p&gt;~ Understanding the value of getting into flow and taking action&lt;/p&gt;&lt;p&gt;~ Stepping beyond the conventional and understanding what it means to be present&lt;/p&gt;&lt;p&gt;~ Living outside the box&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/774179120?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH GAIL&lt;/p&gt;&lt;p&gt;Website&lt;a href=&#34;http://gailkraft.com/&#34; rel=&#34;nofollow&#34;&gt;http://gailkraft.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/gaillkraft/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/gaillkraft/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/gail.kraft.77/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/gail.kraft.77/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Gail’s Books&lt;/p&gt;&lt;p&gt;The Empowering Process:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Authentic Women Have It All: No More Glass Ceilings, Go For The Stars And Win!&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube Channel&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-access-self-awareness-focus</link>
                <pubDate>Wed, 23 Nov 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/a1aeff71-46bd-475a-9393-1e9194f72499_-podcast-episode-graphic-gail-kraft-square_big.jpg"/>
                <itunes:duration>2331</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Stand Out as an Authority in a Crowded Marketplace</itunes:title>
                <title>How to Stand Out as an Authority in a Crowded Marketplace</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Michelle Prince is a chief difference maker, best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group, a partner publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and founded the “Book Bound Workshop”. Michelle has published many successful books of her own, including her best-selling Winning In Life Now and her latest The Power of Authority. She is known as &#34;America’s Productivity Coach&#34;, is a certified Human Behavior Consultant, and dedicates herself to helping leaders impact the world using the strengths and talents already within them.&lt;/p&gt;
&lt;p&gt;She is also a dynamic speaker and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar, and is a Ziglar Legacy Certified speaker/trainer.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;
&lt;p&gt;~The power of authority&lt;/p&gt;
&lt;p&gt;~Sharing your story - when and how to get it out there&lt;/p&gt;
&lt;p&gt;~Positioning yourself as an expert&lt;/p&gt;
&lt;p&gt;~Growing your business&lt;/p&gt;
&lt;p&gt;CONNECT WITH MICHELLE&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://performancepublishinggroup.com/&#34;&gt;https://performancepublishinggroup.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/MichellePrinceSpeaker/&#34;&gt;https://www.facebook.com/MichellePrinceSpeaker/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/michelleprincespeaker/&#34;&gt;https://www.instagram.com/michelleprincespeaker/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/MotivateInspire&#34;&gt;https://twitter.com/MotivateInspire&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/michelleprincespeaker&#34;&gt;https://www.linkedin.com/in/michelleprincespeaker&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/user/MotivateInspire&#34;&gt;https://www.youtube.com/user/MotivateInspire&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Workshop: www.bookboundworkshop.com&lt;/p&gt;
&lt;p&gt;Michelle’s Book: &lt;a href=&#34;https://www.thepowerofauthority.com/freebook/&#34;&gt;https://www.thepowerofauthority.com/freebook/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Free strategy call: &lt;a href=&#34;https://performancepublishinggroup.com/contact/&#34;&gt;https://performancepublishinggroup.com/contact/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Michelle Prince is a chief difference maker, best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group, a partner publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and founded the “Book Bound Workshop”. Michelle has published many successful books of her own, including her best-selling Winning In Life Now and her latest The Power of Authority. She is known as &#34;America’s Productivity Coach&#34;, is a certified Human Behavior Consultant, and dedicates herself to helping leaders impact the world using the strengths and talents already within them.</p><p>She is also a dynamic speaker and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar, and is a Ziglar Legacy Certified speaker/trainer.</p><p>DISCUSSED IN THIS EPISODE</p><p>~The power of authority</p><p>~Sharing your story - when and how to get it out there</p><p>~Positioning yourself as an expert</p><p>~Growing your business</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/771474404?share=copy</p><p><br></p><p>CONNECT WITH MICHELLE</p><p>Website: <a href="https://performancepublishinggroup.com/" rel="nofollow">https://performancepublishinggroup.com/</a></p><p>Social Media</p><p><a href="https://www.facebook.com/MichellePrinceSpeaker/" rel="nofollow">https://www.facebook.com/MichellePrinceSpeaker/</a></p><p><a href="https://www.instagram.com/michelleprincespeaker/" rel="nofollow">https://www.instagram.com/michelleprincespeaker/</a></p><p><a href="https://twitter.com/MotivateInspire" rel="nofollow">https://twitter.com/MotivateInspire</a></p><p><a href="https://www.linkedin.com/in/michelleprincespeaker" rel="nofollow">https://www.linkedin.com/in/michelleprincespeaker</a></p><p><a href="https://www.youtube.com/user/MotivateInspire" rel="nofollow">https://www.youtube.com/user/MotivateInspire</a></p><p>Workshop: www.bookboundworkshop.com</p><p>Michelle’s Book: <a href="https://www.thepowerofauthority.com/freebook/" rel="nofollow">https://www.thepowerofauthority.com/freebook/</a></p><p>Free strategy call: <a href="https://performancepublishinggroup.com/contact/" rel="nofollow">https://performancepublishinggroup.com/contact/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Michelle Prince is a chief difference maker, best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group, a partner publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and founded the “Book Bound Workshop”. Michelle has published many successful books of her own, including her best-selling Winning In Life Now and her latest The Power of Authority. She is known as &amp;#34;America’s Productivity Coach&amp;#34;, is a certified Human Behavior Consultant, and dedicates herself to helping leaders impact the world using the strengths and talents already within them.&lt;/p&gt;&lt;p&gt;She is also a dynamic speaker and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar, and is a Ziglar Legacy Certified speaker/trainer.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~The power of authority&lt;/p&gt;&lt;p&gt;~Sharing your story - when and how to get it out there&lt;/p&gt;&lt;p&gt;~Positioning yourself as an expert&lt;/p&gt;&lt;p&gt;~Growing your business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/771474404?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MICHELLE&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://performancepublishinggroup.com/&#34; rel=&#34;nofollow&#34;&gt;https://performancepublishinggroup.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/MichellePrinceSpeaker/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/MichellePrinceSpeaker/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/michelleprincespeaker/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/michelleprincespeaker/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/MotivateInspire&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/MotivateInspire&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/michelleprincespeaker&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/michelleprincespeaker&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/user/MotivateInspire&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/user/MotivateInspire&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Workshop: www.bookboundworkshop.com&lt;/p&gt;&lt;p&gt;Michelle’s Book: &lt;a href=&#34;https://www.thepowerofauthority.com/freebook/&#34; rel=&#34;nofollow&#34;&gt;https://www.thepowerofauthority.com/freebook/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Free strategy call: &lt;a href=&#34;https://performancepublishinggroup.com/contact/&#34; rel=&#34;nofollow&#34;&gt;https://performancepublishinggroup.com/contact/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/stand-out-as-an-authority-in-a-crowded-marketplace</link>
                <pubDate>Wed, 16 Nov 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2280</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Profit with Print and Not Look Stupid Doing It</itunes:title>
                <title>How to Profit with Print and Not Look Stupid Doing It</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Kia is CEO and founder of Zine, a successful brand marketing agency just outside of Washington D.C. that helps attorneys, entrepreneurs, and professionals convert leads into raving fans using high-touch, direct response print marketing.&lt;/p&gt;
&lt;p&gt;Her clients include high-achieving marketers and entrepreneurs such as Dan Kennedy, Ben Glass, Kim Walsh Phillips, Ben Settle, and more.&lt;/p&gt;
&lt;p&gt;From concept to design to implementation, Zine specializes in using newsletters, books, magazines, postcards, and shock and awe packages to create, package, and present a marketing message that gets results. Her agency still believes in the power of direct mail and has a proven process that uses print marketing to make a connection, inspire action, and generate profitable results for their clients.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE~ How one postcard changed Kia’s life.&lt;/p&gt;
&lt;p&gt;~ The biggest mistake in direct mail.&lt;/p&gt;
&lt;p&gt;~ The three superpowers of print.&lt;/p&gt;
&lt;p&gt;~ How to leverage and maximize your print marketing dollars.&lt;/p&gt;
&lt;p&gt;~ Top three tips for a successful print newsletter marketing campaign.&lt;/p&gt;
&lt;p&gt;CONNECT WITH KIA&lt;/p&gt;
&lt;p&gt;Website:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/&#34;&gt;https://www.zinegraphics.com&lt;/a&gt;Linkedin&lt;a href=&#34;https://www.linkedin.com/in/kiaarian/&#34;&gt;https://www.linkedin.com/in/kiaarian/&lt;/a&gt;Facebook&lt;a href=&#34;https://www.facebook.com/zinegraphics&#34;&gt;https://www.facebook.com/zinegraphics&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Kia’s “Breathe Life” Newsletter:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/newsletter.cfm&#34;&gt;https://www.zinegraphics.com/newsletter.cfm&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Kia’s Book, Five Ways Your Design Can Be More Seductive&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm&#34;&gt;https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Kia is CEO and founder of Zine, a successful brand marketing agency just outside of Washington D.C. that helps attorneys, entrepreneurs, and professionals convert leads into raving fans using high-touch, direct response print marketing.</p><p>Her clients include high-achieving marketers and entrepreneurs such as Dan Kennedy, Ben Glass, Kim Walsh Phillips, Ben Settle, and more.</p><p>From concept to design to implementation, Zine specializes in using newsletters, books, magazines, postcards, and shock and awe packages to create, package, and present a marketing message that gets results. Her agency still believes in the power of direct mail and has a proven process that uses print marketing to make a connection, inspire action, and generate profitable results for their clients.</p><p>DISCUSSED IN THIS EPISODE~ How one postcard changed Kia’s life.</p><p>~ The biggest mistake in direct mail.</p><p>~ The three superpowers of print.</p><p>~ How to leverage and maximize your print marketing dollars.</p><p>~ Top three tips for a successful print newsletter marketing campaign.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/768942813?share=copy</p><p><br></p><p>CONNECT WITH KIA</p><p>Website:</p><p><a href="https://www.zinegraphics.com/" rel="nofollow">https://www.zinegraphics.com</a>Linkedin<a href="https://www.linkedin.com/in/kiaarian/" rel="nofollow">https://www.linkedin.com/in/kiaarian/</a>Facebook<a href="https://www.facebook.com/zinegraphics" rel="nofollow">https://www.facebook.com/zinegraphics</a></p><p>Kia’s “Breathe Life” Newsletter:</p><p><a href="https://www.zinegraphics.com/newsletter.cfm" rel="nofollow">https://www.zinegraphics.com/newsletter.cfm</a></p><p>Kia’s Book, Five Ways Your Design Can Be More Seductive</p><p><a href="https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm" rel="nofollow">https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm</a></p>]]></description>
                <content:encoded>&lt;p&gt;Kia is CEO and founder of Zine, a successful brand marketing agency just outside of Washington D.C. that helps attorneys, entrepreneurs, and professionals convert leads into raving fans using high-touch, direct response print marketing.&lt;/p&gt;&lt;p&gt;Her clients include high-achieving marketers and entrepreneurs such as Dan Kennedy, Ben Glass, Kim Walsh Phillips, Ben Settle, and more.&lt;/p&gt;&lt;p&gt;From concept to design to implementation, Zine specializes in using newsletters, books, magazines, postcards, and shock and awe packages to create, package, and present a marketing message that gets results. Her agency still believes in the power of direct mail and has a proven process that uses print marketing to make a connection, inspire action, and generate profitable results for their clients.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE~ How one postcard changed Kia’s life.&lt;/p&gt;&lt;p&gt;~ The biggest mistake in direct mail.&lt;/p&gt;&lt;p&gt;~ The three superpowers of print.&lt;/p&gt;&lt;p&gt;~ How to leverage and maximize your print marketing dollars.&lt;/p&gt;&lt;p&gt;~ Top three tips for a successful print newsletter marketing campaign.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/768942813?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH KIA&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.zinegraphics.com&lt;/a&gt;Linkedin&lt;a href=&#34;https://www.linkedin.com/in/kiaarian/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/kiaarian/&lt;/a&gt;Facebook&lt;a href=&#34;https://www.facebook.com/zinegraphics&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/zinegraphics&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Kia’s “Breathe Life” Newsletter:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/newsletter.cfm&#34; rel=&#34;nofollow&#34;&gt;https://www.zinegraphics.com/newsletter.cfm&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Kia’s Book, Five Ways Your Design Can Be More Seductive&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm&#34; rel=&#34;nofollow&#34;&gt;https://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-profit-with-print</link>
                <pubDate>Wed, 09 Nov 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2629</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build Healthy Teams and Healthy Bottom Lines</itunes:title>
                <title>How to Build Healthy Teams and Healthy Bottom Lines</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Jeanet Wade’s focus is always on building healthy teams and healthy bottom lines. Jeanet was the first Expert EOS Implementer™ in the St. Louis region. She facilitates, teaches, and coaches the Entrepreneurial Operating System® (EOS®) to leadership teams at privately-held companies.She has developed a reputation for helping clients get Traction® on their Vision by leveraging her experience in marketing, innovation, and management. Because of her passion for people and insights into the basic human needs that must be met in order to fully actualize the potential of a team, she quickly became known as the go-to resource for how to have effective, healthy teams that allow an organization to harness their people energy and maximize their “Return on Individual.”&lt;/p&gt;
&lt;p&gt;She was named one of the “100 St. Louisans You Should Know to Succeed in Business” by St. Louis Small Business Monthly. Additionally, Jeanet is a “Featured ForbesBooks Author” for her bestselling breakthrough book, The Human Team – So You Created a Team but People Showed Up!&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;
&lt;p&gt;~ The 6 Facets of Human Needs.&lt;/p&gt;
&lt;p&gt;~ How &#34;Human Teams&#34; at work can achieve their potential&lt;/p&gt;
&lt;p&gt;~ Tips to help leaders activate the &#39;people multiplier&#39; in their business.&lt;/p&gt;
&lt;p&gt;~ How to attract great employees and retain them. ~ Secrets to bridge the gap between nature and nurture by getting the needs met on the team&lt;/p&gt;
&lt;p&gt;CONNECT WITH JEANET&lt;/p&gt;
&lt;p&gt;Website&lt;a href=&#34;http://www.Business-Alchemist.com&#34;&gt;http://www.Business-Alchemist.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/jeanet-wade-ab5500&#34;&gt;https://www.linkedin.com/in/jeanet-wade-ab5500&lt;/a&gt;Blog&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.business-alchemist.com/read-watch-listen&#34;&gt;https://www.business-alchemist.com/read-watch-listen&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Jeanet’s Book&lt;a href=&#34;https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328&#34;&gt;https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Jeanet Wade’s focus is always on building healthy teams and healthy bottom lines. Jeanet was the first Expert EOS Implementer™ in the St. Louis region. She facilitates, teaches, and coaches the Entrepreneurial Operating System® (EOS®) to leadership teams at privately-held companies.She has developed a reputation for helping clients get Traction® on their Vision by leveraging her experience in marketing, innovation, and management. Because of her passion for people and insights into the basic human needs that must be met in order to fully actualize the potential of a team, she quickly became known as the go-to resource for how to have effective, healthy teams that allow an organization to harness their people energy and maximize their “Return on Individual.”</p><p>She was named one of the “100 St. Louisans You Should Know to Succeed in Business” by St. Louis Small Business Monthly. Additionally, Jeanet is a “Featured ForbesBooks Author” for her bestselling breakthrough book, The Human Team – So You Created a Team but People Showed Up!</p><p>DISCUSSED IN THIS EPISODE</p><p>~ The 6 Facets of Human Needs.</p><p>~ How &#34;Human Teams&#34; at work can achieve their potential</p><p>~ Tips to help leaders activate the &#39;people multiplier&#39; in their business.</p><p>~ How to attract great employees and retain them. ~ Secrets to bridge the gap between nature and nurture by getting the needs met on the team</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/766391988?share=copy</p><p><br></p><p>CONNECT WITH JEANET</p><p>Website<a href="http://www.Business-Alchemist.com" rel="nofollow">http://www.Business-Alchemist.com</a></p><p>LinkedIn</p><p><a href="https://www.linkedin.com/in/jeanet-wade-ab5500" rel="nofollow">https://www.linkedin.com/in/jeanet-wade-ab5500</a>Blog</p><p><a href="https://www.business-alchemist.com/read-watch-listen" rel="nofollow">https://www.business-alchemist.com/read-watch-listen</a></p><p>Jeanet’s Book<a href="https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328" rel="nofollow">https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328</a></p>]]></description>
                <content:encoded>&lt;p&gt;Jeanet Wade’s focus is always on building healthy teams and healthy bottom lines. Jeanet was the first Expert EOS Implementer™ in the St. Louis region. She facilitates, teaches, and coaches the Entrepreneurial Operating System® (EOS®) to leadership teams at privately-held companies.She has developed a reputation for helping clients get Traction® on their Vision by leveraging her experience in marketing, innovation, and management. Because of her passion for people and insights into the basic human needs that must be met in order to fully actualize the potential of a team, she quickly became known as the go-to resource for how to have effective, healthy teams that allow an organization to harness their people energy and maximize their “Return on Individual.”&lt;/p&gt;&lt;p&gt;She was named one of the “100 St. Louisans You Should Know to Succeed in Business” by St. Louis Small Business Monthly. Additionally, Jeanet is a “Featured ForbesBooks Author” for her bestselling breakthrough book, The Human Team – So You Created a Team but People Showed Up!&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;~ The 6 Facets of Human Needs.&lt;/p&gt;&lt;p&gt;~ How &amp;#34;Human Teams&amp;#34; at work can achieve their potential&lt;/p&gt;&lt;p&gt;~ Tips to help leaders activate the &amp;#39;people multiplier&amp;#39; in their business.&lt;/p&gt;&lt;p&gt;~ How to attract great employees and retain them. ~ Secrets to bridge the gap between nature and nurture by getting the needs met on the team&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/766391988?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH JEANET&lt;/p&gt;&lt;p&gt;Website&lt;a href=&#34;http://www.Business-Alchemist.com&#34; rel=&#34;nofollow&#34;&gt;http://www.Business-Alchemist.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/jeanet-wade-ab5500&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/jeanet-wade-ab5500&lt;/a&gt;Blog&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.business-alchemist.com/read-watch-listen&#34; rel=&#34;nofollow&#34;&gt;https://www.business-alchemist.com/read-watch-listen&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Jeanet’s Book&lt;a href=&#34;https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/build-healthy-teams-and-healthy-bottom-lines</link>
                <pubDate>Wed, 02 Nov 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/a278d255-50a9-44fe-a025-2b080cc2f59c_podcast-episode-graphic-jeanet-wade-square_big.jpg"/>
                <itunes:duration>2506</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Eliminate Friction for Buyers and Customers So You Can Sell More</itunes:title>
                <title>How to Eliminate Friction for Buyers and Customers So You Can Sell More</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Dean Isaacs spends most of my time working with B2B businesses, consultants and experts, who hire him to help them achieve their business growth dreams by creating predictable, sustainable revenue.&lt;/p&gt;
&lt;p&gt;Dean’s approach is simple: Identify and eliminate the friction we unintentionally create in our marketing and sales. By eliminating the Friction Effect, we can generate better quality leads, shorten the sales process and close high-ticket deals with our ideal clients.&lt;/p&gt;
&lt;p&gt;Buyers have changed the way they find, evaluate and buy business services, unfortunately many B2B businesses haven’t effectively changed the way they market and sell.&lt;/p&gt;
&lt;p&gt;Dean loves to help  experts change the way they think and operate their businesses. The belief that they need to invest more and more hours into their business to grow, is wrong - they don’t!!&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;~ Why you must understand and eliminate the “friction effect” in your business to unlock revenue growth~ How Tesla eliminates friction for buyers and customers – and what you can learn from their approach.&lt;/p&gt;
&lt;p&gt;~ Why being an expert or thought leader in your field isn’t enough to successfully grow your business.&lt;/p&gt;
&lt;p&gt;~ How to understand and take advantage of the modern buyer’s journey to grow revenue&lt;/p&gt;
&lt;p&gt;~ Why your consultative selling approach is hurting you and what to do about it&lt;/p&gt;
&lt;p&gt;CONNECT WITH DEAN:&lt;/p&gt;
&lt;p&gt;Website&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://thevantagegrp.com&#34;&gt;https://thevantagegrp.com&lt;/a&gt;Growth Collaborative&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://thevantagegrp.com/growth-collaborative/&#34;&gt;https://thevantagegrp.com/growth-collaborative/&lt;/a&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/deanisaacs/&#34;&gt;https://www.linkedin.com/in/deanisaacs/&lt;/a&gt;Facebook&lt;a href=&#34;https://www.facebook.com/VantageGroupLLC&#34;&gt;https://www.facebook.com/VantageGroupLLC&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/deanisaacs1/&#34;&gt;https://www.instagram.com/deanisaacs1/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Dean Isaacs spends most of my time working with B2B businesses, consultants and experts, who hire him to help them achieve their business growth dreams by creating predictable, sustainable revenue.</p><p>Dean’s approach is simple: Identify and eliminate the friction we unintentionally create in our marketing and sales. By eliminating the Friction Effect, we can generate better quality leads, shorten the sales process and close high-ticket deals with our ideal clients.</p><p>Buyers have changed the way they find, evaluate and buy business services, unfortunately many B2B businesses haven’t effectively changed the way they market and sell.</p><p>Dean loves to help experts change the way they think and operate their businesses. The belief that they need to invest more and more hours into their business to grow, is wrong - they don’t!!</p><p>DISCUSSED IN THIS EPISODE:</p><p>~ Why you must understand and eliminate the “friction effect” in your business to unlock revenue growth~ How Tesla eliminates friction for buyers and customers – and what you can learn from their approach.</p><p>~ Why being an expert or thought leader in your field isn’t enough to successfully grow your business.</p><p>~ How to understand and take advantage of the modern buyer’s journey to grow revenue</p><p>~ Why your consultative selling approach is hurting you and what to do about it</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/764094708?share=copy</p><p><br></p><p>CONNECT WITH DEAN:</p><p>Website</p><p><a href="https://thevantagegrp.com" rel="nofollow">https://thevantagegrp.com</a>Growth Collaborative</p><p><a href="https://thevantagegrp.com/growth-collaborative/" rel="nofollow">https://thevantagegrp.com/growth-collaborative/</a>LinkedIn<a href="https://www.linkedin.com/in/deanisaacs/" rel="nofollow">https://www.linkedin.com/in/deanisaacs/</a>Facebook<a href="https://www.facebook.com/VantageGroupLLC" rel="nofollow">https://www.facebook.com/VantageGroupLLC</a></p><p>Instagram<a href="https://www.instagram.com/deanisaacs1/" rel="nofollow">https://www.instagram.com/deanisaacs1/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dean Isaacs spends most of my time working with B2B businesses, consultants and experts, who hire him to help them achieve their business growth dreams by creating predictable, sustainable revenue.&lt;/p&gt;&lt;p&gt;Dean’s approach is simple: Identify and eliminate the friction we unintentionally create in our marketing and sales. By eliminating the Friction Effect, we can generate better quality leads, shorten the sales process and close high-ticket deals with our ideal clients.&lt;/p&gt;&lt;p&gt;Buyers have changed the way they find, evaluate and buy business services, unfortunately many B2B businesses haven’t effectively changed the way they market and sell.&lt;/p&gt;&lt;p&gt;Dean loves to help experts change the way they think and operate their businesses. The belief that they need to invest more and more hours into their business to grow, is wrong - they don’t!!&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;~ Why you must understand and eliminate the “friction effect” in your business to unlock revenue growth~ How Tesla eliminates friction for buyers and customers – and what you can learn from their approach.&lt;/p&gt;&lt;p&gt;~ Why being an expert or thought leader in your field isn’t enough to successfully grow your business.&lt;/p&gt;&lt;p&gt;~ How to understand and take advantage of the modern buyer’s journey to grow revenue&lt;/p&gt;&lt;p&gt;~ Why your consultative selling approach is hurting you and what to do about it&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/764094708?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DEAN:&lt;/p&gt;&lt;p&gt;Website&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://thevantagegrp.com&#34; rel=&#34;nofollow&#34;&gt;https://thevantagegrp.com&lt;/a&gt;Growth Collaborative&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://thevantagegrp.com/growth-collaborative/&#34; rel=&#34;nofollow&#34;&gt;https://thevantagegrp.com/growth-collaborative/&lt;/a&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/deanisaacs/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/deanisaacs/&lt;/a&gt;Facebook&lt;a href=&#34;https://www.facebook.com/VantageGroupLLC&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/VantageGroupLLC&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/deanisaacs1/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/deanisaacs1/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-eliminate-friction-for-buyers-and-customers</link>
                <pubDate>Wed, 26 Oct 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2647</itunes:duration>
                
                
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                <itunes:title>Priceless Business-Building Gems from the Queen&#39;s Crown</itunes:title>
                <title>Priceless Business-Building Gems from the Queen&#39;s Crown</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Lynn Whitbeck is the Queen of Sales. Business Owners and entrepreneurs hire Lynn to ignite winning sales teams, because most are chasing down clients, stuck in a chaotic sales cycle, and lacking client retention, conversions, and profits. So, she helps transform thinking to the client’s perspective, end sales chaos with a robust strategic plan to harvest the hidden profits. Bottomline, Lynn will ignite your sales and unleash lasting profits.&lt;/p&gt;
&lt;p&gt;Lynn is the Founder and CEO of Petite2Queen, Host of “Get More Clients” on the Win Win Women Network, and host of the top podcast, “Claim Your Career Crown.”&lt;/p&gt;
&lt;p&gt;She has been seen in USA Today, HuffPost, Chicago Tribune, and more! When she is not working with clients, Lynn loves visiting National Parks, cooking, and playing Pokémon Go.&lt;/p&gt;
&lt;p&gt;CONNECT WITH LYNN&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://petite2queen.com&#34;&gt;https://petite2queen.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook: &lt;a href=&#34;http://www.facebook.com/petite2queen/&#34;&gt;http://www.facebook.com/petite2queen/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter: &lt;a href=&#34;http://twitter.com/petite2queen/&#34;&gt;http://twitter.com/petite2queen/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram: &lt;a href=&#34;http://www.instagram.com/petite2queen/&#34;&gt;http://www.instagram.com/petite2queen/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;You Tube: &lt;a href=&#34;http://p2q.link/youtube&#34;&gt;http://p2q.link/youtube&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Get More Clients TV Show &lt;a href=&#34;https://winwinwomen.tv/show/get-more-clients&#34;&gt;https://winwinwomen.tv/show/get-more-clients&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;DISCUSSED DURING THIS EPISODE~ The business-building power of “client thinking.” ~ How understanding the client’s journey boosts profits with raving fans, reviews, and referrals.&lt;/p&gt;
&lt;p&gt;~ When you build strong, lasting relationships when you approach prospects with “worthy intent.”&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Lynn Whitbeck is the Queen of Sales. Business Owners and entrepreneurs hire Lynn to ignite winning sales teams, because most are chasing down clients, stuck in a chaotic sales cycle, and lacking client retention, conversions, and profits. So, she helps transform thinking to the client’s perspective, end sales chaos with a robust strategic plan to harvest the hidden profits. Bottomline, Lynn will ignite your sales and unleash lasting profits.</p><p>Lynn is the Founder and CEO of Petite2Queen, Host of “Get More Clients” on the Win Win Women Network, and host of the top podcast, “Claim Your Career Crown.”</p><p>She has been seen in USA Today, HuffPost, Chicago Tribune, and more! When she is not working with clients, Lynn loves visiting National Parks, cooking, and playing Pokémon Go.</p><p><br></p><p>DISCUSSED DURING THIS EPISODE</p><p>~ The business-building power of “client thinking.” </p><p>~ How understanding the client’s journey boosts profits with raving fans, reviews, and referrals.</p><p>~ When you build strong, lasting relationships when you approach prospects with “worthy intent.”</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/761775300?share=copy</p><p><br></p><p>CONNECT WITH LYNN</p><p>Website: <a href="https://petite2queen.com" rel="nofollow">https://petite2queen.com</a></p><p>Facebook: <a href="http://www.facebook.com/petite2queen/" rel="nofollow">http://www.facebook.com/petite2queen/</a></p><p>Twitter: <a href="http://twitter.com/petite2queen/" rel="nofollow">http://twitter.com/petite2queen/</a></p><p>Instagram: <a href="http://www.instagram.com/petite2queen/" rel="nofollow">http://www.instagram.com/petite2queen/</a></p><p>You Tube: <a href="http://p2q.link/youtube" rel="nofollow">http://p2q.link/youtube</a></p><p>Get More Clients TV Show <a href="https://winwinwomen.tv/show/get-more-clients" rel="nofollow">https://winwinwomen.tv/show/get-more-clients</a></p>]]></description>
                <content:encoded>&lt;p&gt;Lynn Whitbeck is the Queen of Sales. Business Owners and entrepreneurs hire Lynn to ignite winning sales teams, because most are chasing down clients, stuck in a chaotic sales cycle, and lacking client retention, conversions, and profits. So, she helps transform thinking to the client’s perspective, end sales chaos with a robust strategic plan to harvest the hidden profits. Bottomline, Lynn will ignite your sales and unleash lasting profits.&lt;/p&gt;&lt;p&gt;Lynn is the Founder and CEO of Petite2Queen, Host of “Get More Clients” on the Win Win Women Network, and host of the top podcast, “Claim Your Career Crown.”&lt;/p&gt;&lt;p&gt;She has been seen in USA Today, HuffPost, Chicago Tribune, and more! When she is not working with clients, Lynn loves visiting National Parks, cooking, and playing Pokémon Go.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED DURING THIS EPISODE&lt;/p&gt;&lt;p&gt;~ The business-building power of “client thinking.” &lt;/p&gt;&lt;p&gt;~ How understanding the client’s journey boosts profits with raving fans, reviews, and referrals.&lt;/p&gt;&lt;p&gt;~ When you build strong, lasting relationships when you approach prospects with “worthy intent.”&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/761775300?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH LYNN&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://petite2queen.com&#34; rel=&#34;nofollow&#34;&gt;https://petite2queen.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;http://www.facebook.com/petite2queen/&#34; rel=&#34;nofollow&#34;&gt;http://www.facebook.com/petite2queen/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter: &lt;a href=&#34;http://twitter.com/petite2queen/&#34; rel=&#34;nofollow&#34;&gt;http://twitter.com/petite2queen/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;http://www.instagram.com/petite2queen/&#34; rel=&#34;nofollow&#34;&gt;http://www.instagram.com/petite2queen/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;You Tube: &lt;a href=&#34;http://p2q.link/youtube&#34; rel=&#34;nofollow&#34;&gt;http://p2q.link/youtube&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Get More Clients TV Show &lt;a href=&#34;https://winwinwomen.tv/show/get-more-clients&#34; rel=&#34;nofollow&#34;&gt;https://winwinwomen.tv/show/get-more-clients&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/priceless-business-building-gems</link>
                <pubDate>Wed, 19 Oct 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2346</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Be Creative -- Even if You Don&#39;t Think You Have It In You</itunes:title>
                <title>How to Be Creative -- Even if You Don&#39;t Think You Have It In You</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Stever Robbins has been an executive coach, entrepreneur, and co-designer of the Harvard MBA program. His iTunes business podcast The Get-it-Done Guy was a top-10 podcast for much of its 2007-2020 run. He has written three books, and co-written a musical about personal productivity. Stever holds degrees from MIT, Harvard Business School, and is a Master Trainer Elite of Neuro-linguistic Programming.&lt;/p&gt;
&lt;p&gt;DISCUSSED DURING THIS EPISODE: ~ How to create a flood of creative content – even if you’re not a “creative unicorn.” ~ Why people lose the creative spark (and how to avoid that fate).&lt;/p&gt;
&lt;p&gt;~ How to summon the courage to behave as you wish, not as others expect.&lt;/p&gt;
&lt;p&gt;~ How to capture and record your creative insights so you don’t lose track of them later.&lt;/p&gt;
&lt;p&gt;~ The importance of committing to an idea and seeing it through. CONNECT WITH STEVER&lt;/p&gt;
&lt;p&gt;Website:&lt;a href=&#34;http://steverrobbins.com&#34;&gt;http://steverrobbins.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/stever&#34;&gt;&lt;ins&gt;https://linkedin.com/in/stever&lt;/ins&gt;&lt;/a&gt;Twitter&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;http://twitter.com/steverrobbins&#34;&gt;http://twitter.com/steverrobbins&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Stever Robbins has been an executive coach, entrepreneur, and co-designer of the Harvard MBA program. His iTunes business podcast The Get-it-Done Guy was a top-10 podcast for much of its 2007-2020 run. He has written three books, and co-written a musical about personal productivity. Stever holds degrees from MIT, Harvard Business School, and is a Master Trainer Elite of Neuro-linguistic Programming.</p><p>DISCUSSED DURING THIS EPISODE: ~ How to create a flood of creative content – even if you’re not a “creative unicorn.” ~ Why people lose the creative spark (and how to avoid that fate).</p><p>~ How to summon the courage to behave as you wish, not as others expect.</p><p>~ How to capture and record your creative insights so you don’t lose track of them later.</p><p>~ The importance of committing to an idea and seeing it through. </p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/759435129?share=copy</p><p><br></p><p>CONNECT WITH STEVER</p><p>Website:<a href="http://steverrobbins.com" rel="nofollow">http://steverrobbins.com</a></p><p>LinkedIn</p><p><a href="https://linkedin.com/in/stever" rel="nofollow">https://linkedin.com/in/stever</a>Twitter</p><p><a href="http://twitter.com/steverrobbins" rel="nofollow">http://twitter.com/steverrobbins</a></p>]]></description>
                <content:encoded>&lt;p&gt;Stever Robbins has been an executive coach, entrepreneur, and co-designer of the Harvard MBA program. His iTunes business podcast The Get-it-Done Guy was a top-10 podcast for much of its 2007-2020 run. He has written three books, and co-written a musical about personal productivity. Stever holds degrees from MIT, Harvard Business School, and is a Master Trainer Elite of Neuro-linguistic Programming.&lt;/p&gt;&lt;p&gt;DISCUSSED DURING THIS EPISODE: ~ How to create a flood of creative content – even if you’re not a “creative unicorn.” ~ Why people lose the creative spark (and how to avoid that fate).&lt;/p&gt;&lt;p&gt;~ How to summon the courage to behave as you wish, not as others expect.&lt;/p&gt;&lt;p&gt;~ How to capture and record your creative insights so you don’t lose track of them later.&lt;/p&gt;&lt;p&gt;~ The importance of committing to an idea and seeing it through. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/759435129?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH STEVER&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;http://steverrobbins.com&#34; rel=&#34;nofollow&#34;&gt;http://steverrobbins.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/stever&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/stever&lt;/a&gt;Twitter&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;http://twitter.com/steverrobbins&#34; rel=&#34;nofollow&#34;&gt;http://twitter.com/steverrobbins&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-be-creative-even-if-you-dont-think</link>
                <pubDate>Wed, 12 Oct 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/bea22ba1-9bbe-44c0-9b02-075d94aa53dd_dc-30df9328bbd4_stever-robbins-tile-square_big.jpg"/>
                <itunes:duration>3621</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Create Interactive Experiences that Delight and Sell</itunes:title>
                <title>How to Create Interactive Experiences that Delight and Sell</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;RJ Redden is the founder and human-in-charge at Black Belt Bots.&lt;/p&gt;
&lt;p&gt;Coaches hire RJ to skyrocket their engagement, because their events, communities and courses are either dead (or full of zombies).&lt;/p&gt;
&lt;p&gt;RJ creates epic engagement experiences that motivate people to click that button, connect with you, and enroll like crazy.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;:: How to create automated, interactive experiences that delight prospects and don’t feel inauthentic and robotic. :: Why it’s critical that your prospects feel “seen and heard” when they visit your site – and how to make that happen. :: The business-building power of Ninja-Niches.&lt;/p&gt;
&lt;p&gt;:: Why prospects hate “knowledge bases” and better options that you can offer to engage website visitors&lt;/p&gt;
&lt;p&gt;RJ’s WEBSITE&lt;a href=&#34;https://www.blackbeltbots.com/&#34;&gt;https://www.blackbeltbots.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;TAKE THE QUIZDiscover your marketing personality, and get a customized marketing plan.&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://yourcorecode.com&#34;&gt;https://yourcorecode.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;CONNECT WITH RJLinkedIn&lt;a href=&#34;https://www.linkedin.com/in/rjredden&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/rjredden&lt;/ins&gt;&lt;/a&gt;Instagram&lt;a href=&#34;https://www.instagram.com/blackbeltbots&#34;&gt;&lt;ins&gt;https://www.instagram.com/blackbeltbots&lt;/ins&gt;&lt;/a&gt;YouTube:&lt;a href=&#34;https://www.youtube.com/c/BlackBeltBots&#34;&gt;&lt;ins&gt;https://www.youtube.com/c/BlackBeltBots&lt;/ins&gt;&lt;/a&gt;TikTok: &lt;a href=&#34;https://www.tiktok.com/t/ZTRr7Q98p/&#34;&gt;https://www.tiktok.com/t/ZTRr7Q98p/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>RJ Redden is the founder and human-in-charge at Black Belt Bots.</p><p>Coaches hire RJ to skyrocket their engagement, because their events, communities and courses are either dead (or full of zombies).</p><p>RJ creates epic engagement experiences that motivate people to click that button, connect with you, and enroll like crazy.</p><p>DISCUSSED IN THIS EPISODE:</p><p>:: How to create automated, interactive experiences that delight prospects and don’t feel inauthentic and robotic. </p><p>:: Why it’s critical that your prospects feel “seen and heard” when they visit your site – and how to make that happen. </p><p>:: The business-building power of Ninja-Niches.</p><p>:: Why prospects hate “knowledge bases” and better options that you can offer to engage website visitors</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/757372697?share=copy</p><p><br></p><p>RJ’s WEBSITE<a href="https://www.blackbeltbots.com/" rel="nofollow">https://www.blackbeltbots.com/</a></p><p>TAKE THE QUIZDiscover your marketing personality, and get a customized marketing plan.</p><p><a href="https://yourcorecode.com" rel="nofollow">https://yourcorecode.com</a></p><p>CONNECT WITH RJLinkedIn: <a href="https://www.linkedin.com/in/rjredden" rel="nofollow">https://www.linkedin.com/in/rjredden</a></p><p>Instagram: <a href="https://www.instagram.com/blackbeltbots" rel="nofollow">https://www.instagram.com/blackbeltbots</a></p><p>YouTube:<a href="https://www.youtube.com/c/BlackBeltBots" rel="nofollow">https://www.youtube.com/c/BlackBeltBots</a></p><p>TikTok: <a href="https://www.tiktok.com/t/ZTRr7Q98p/" rel="nofollow">https://www.tiktok.com/t/ZTRr7Q98p/</a></p>]]></description>
                <content:encoded>&lt;p&gt;RJ Redden is the founder and human-in-charge at Black Belt Bots.&lt;/p&gt;&lt;p&gt;Coaches hire RJ to skyrocket their engagement, because their events, communities and courses are either dead (or full of zombies).&lt;/p&gt;&lt;p&gt;RJ creates epic engagement experiences that motivate people to click that button, connect with you, and enroll like crazy.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;:: How to create automated, interactive experiences that delight prospects and don’t feel inauthentic and robotic. &lt;/p&gt;&lt;p&gt;:: Why it’s critical that your prospects feel “seen and heard” when they visit your site – and how to make that happen. &lt;/p&gt;&lt;p&gt;:: The business-building power of Ninja-Niches.&lt;/p&gt;&lt;p&gt;:: Why prospects hate “knowledge bases” and better options that you can offer to engage website visitors&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/757372697?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;RJ’s WEBSITE&lt;a href=&#34;https://www.blackbeltbots.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.blackbeltbots.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;TAKE THE QUIZDiscover your marketing personality, and get a customized marketing plan.&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://yourcorecode.com&#34; rel=&#34;nofollow&#34;&gt;https://yourcorecode.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH RJLinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/rjredden&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/rjredden&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/blackbeltbots&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/blackbeltbots&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube:&lt;a href=&#34;https://www.youtube.com/c/BlackBeltBots&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/c/BlackBeltBots&lt;/a&gt;&lt;/p&gt;&lt;p&gt;TikTok: &lt;a href=&#34;https://www.tiktok.com/t/ZTRr7Q98p/&#34; rel=&#34;nofollow&#34;&gt;https://www.tiktok.com/t/ZTRr7Q98p/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/interactive-experiences-that-delight-and-sell</link>
                <pubDate>Wed, 05 Oct 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/022db006-bf02-4ea2-9826-b83c09560875_r-podcast-episode-graphic-rj-redden-square_big.jpg"/>
                <itunes:duration>2634</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>You Need to Tell the Right Story to Lead Your Followers Into Battle</itunes:title>
                <title>You Need to Tell the Right Story to Lead Your Followers Into Battle</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Mick Spiers is the CEO and Founder of The Leadership Project; the host of The Leadership Project podcast; a keynote speaker; and the bestselling author of the book &#34;You&#39;re a Leader, Now What?&#34;&lt;/p&gt;
&lt;p&gt;His mission is to empower leaders with the knowledge and skills they need to create amazing teams and amazing workspaces so that people fall in love with their jobs again.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;Many are told that they need to be a great storyteller to be a great presenter, but powerful storytelling is also an invaluable tool for leaders.&lt;/p&gt;
&lt;p&gt;:: The leadership crisis we see in the world today with declining engagement and increasing stress levels for all involved.&lt;/p&gt;
&lt;p&gt;:: The role of storytelling in a leader&#39;s approach to inspiring people into meaningful action around a worthy cause.&lt;/p&gt;
&lt;p&gt;:: What everyone is really looking for in the workplace&lt;/p&gt;
&lt;p&gt;CONNECT WITH MICK&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://mickspiers.com&#34;&gt;https://mickspiers.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media Pages / Profiles&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://linktr.ee/mickspiers&#34;&gt;https://linktr.ee/mickspiers&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;GET MICK’S BOOK:&lt;/p&gt;
&lt;p&gt;You&#39;re A Leader, Now What?&lt;a href=&#34;https://www.amazon.com/dp/B09ZBKK8XV&#34;&gt;https://www.amazon.com/dp/B09ZBKK8XV&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;MICK’S PODCASTThe Leadership Project&lt;a href=&#34;https://www.mickspiers.com/podcast&#34;&gt;https://www.mickspiers.com/podcast&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Mick Spiers is the CEO and Founder of The Leadership Project; the host of The Leadership Project podcast; a keynote speaker; and the bestselling author of the book &#34;You&#39;re a Leader, Now What?&#34;</p><p>His mission is to empower leaders with the knowledge and skills they need to create amazing teams and amazing workspaces so that people fall in love with their jobs again.</p><p>DISCUSSED IN THIS EPISODE:</p><p>Many are told that they need to be a great storyteller to be a great presenter, but powerful storytelling is also an invaluable tool for leaders.</p><p>:: The leadership crisis we see in the world today with declining engagement and increasing stress levels for all involved.</p><p>:: The role of storytelling in a leader&#39;s approach to inspiring people into meaningful action around a worthy cause.</p><p>:: What everyone is really looking for in the workplace</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/755038451?share=copy</p><p><br></p><p>CONNECT WITH MICK</p><p>Website: <a href="https://mickspiers.com" rel="nofollow">https://mickspiers.com</a></p><p>Social Media Pages / Profiles</p><p><a href="https://linktr.ee/mickspiers" rel="nofollow">https://linktr.ee/mickspiers</a></p><p>GET MICK’S BOOK:</p><p>You&#39;re A Leader, Now What?<a href="https://www.amazon.com/dp/B09ZBKK8XV" rel="nofollow">https://www.amazon.com/dp/B09ZBKK8XV</a></p><p>MICK’S PODCASTThe Leadership Project<a href="https://www.mickspiers.com/podcast" rel="nofollow">https://www.mickspiers.com/podcast</a></p>]]></description>
                <content:encoded>&lt;p&gt;Mick Spiers is the CEO and Founder of The Leadership Project; the host of The Leadership Project podcast; a keynote speaker; and the bestselling author of the book &amp;#34;You&amp;#39;re a Leader, Now What?&amp;#34;&lt;/p&gt;&lt;p&gt;His mission is to empower leaders with the knowledge and skills they need to create amazing teams and amazing workspaces so that people fall in love with their jobs again.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;Many are told that they need to be a great storyteller to be a great presenter, but powerful storytelling is also an invaluable tool for leaders.&lt;/p&gt;&lt;p&gt;:: The leadership crisis we see in the world today with declining engagement and increasing stress levels for all involved.&lt;/p&gt;&lt;p&gt;:: The role of storytelling in a leader&amp;#39;s approach to inspiring people into meaningful action around a worthy cause.&lt;/p&gt;&lt;p&gt;:: What everyone is really looking for in the workplace&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/755038451?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MICK&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://mickspiers.com&#34; rel=&#34;nofollow&#34;&gt;https://mickspiers.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media Pages / Profiles&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linktr.ee/mickspiers&#34; rel=&#34;nofollow&#34;&gt;https://linktr.ee/mickspiers&lt;/a&gt;&lt;/p&gt;&lt;p&gt;GET MICK’S BOOK:&lt;/p&gt;&lt;p&gt;You&amp;#39;re A Leader, Now What?&lt;a href=&#34;https://www.amazon.com/dp/B09ZBKK8XV&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/dp/B09ZBKK8XV&lt;/a&gt;&lt;/p&gt;&lt;p&gt;MICK’S PODCASTThe Leadership Project&lt;a href=&#34;https://www.mickspiers.com/podcast&#34; rel=&#34;nofollow&#34;&gt;https://www.mickspiers.com/podcast&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/the-right-story-to-lead-your-followers-into-battle</link>
                <pubDate>Wed, 28 Sep 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/3e6fe683-b733-4b67-a175-9f05639bf3cd_1ee4_sp-episode-graphic-mick-spiers-square_big.jpg"/>
                <itunes:duration>2630</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Get Prospects to See and Choose You</itunes:title>
                <title>How to Get Prospects to See and Choose You</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Name: TONYA EBERHART &amp;amp; MICHAEL CARR&lt;/p&gt;
&lt;p&gt;Email: lesli@brandfacestar.com&lt;/p&gt;
&lt;p&gt;Phone: (614) 746-7151&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://brandfacestar.com/&#34;&gt;&lt;ins&gt;https://brandfacestar.com/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Tonya Eberhart and Michael Carr are passionate about unveiling inner stars. Their mantra is &#34;People don&#39;t do business with a logo. They do business with a person.&#34;&lt;/p&gt;
&lt;p&gt;They say: &#34;Great branding doesn&#39;t just change the way others see you. It changes the way you see yourself.&#34;&lt;/p&gt;
&lt;p&gt;Tonya and Michael are international bestselling authors, coaches, speakers, hosts of the Be Bold Branding Podcast, and partners in BrandFace.&lt;/p&gt;
&lt;p&gt;They have helped and inspired authors, podcasters, coaches, sales professionals, and business owners in 5 countries and 43 US states to become an authority, out-market, and out-sell their competitors through the power of personal branding.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;:: How to define your ideal customer using the H.E.A.P code.&lt;/p&gt;
&lt;p&gt;:: The 3-D Formula to build a BOLD and unbeatable personal brand. :: The difference between branding and marketing – and why it matters.&lt;/p&gt;
&lt;p&gt;CONNECT WITH TANYA AND MICHAEL&lt;/p&gt;
&lt;p&gt;Website and Free Branding Session&lt;a href=&#34;https://www.DiscussYourBrand.com&#34;&gt;https://www.DiscussYourBrand.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook&lt;a href=&#34;https://www.facebook.com/brandfacestar&#34;&gt;https://www.facebook.com/brandfacestar&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube&lt;a href=&#34;https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA&#34;&gt;https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/brandfacestar&#34;&gt;https://www.instagram.com/brandfacestar&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Name: TONYA EBERHART &amp; MICHAEL CARR</p><p>Email: lesli@brandfacestar.com</p><p>Phone: (614) 746-7151</p><p>Website: <a href="https://brandfacestar.com/" rel="nofollow">https://brandfacestar.com/</a></p><p>Tonya Eberhart and Michael Carr are passionate about unveiling inner stars. Their mantra is &#34;People don&#39;t do business with a logo. They do business with a person.&#34;</p><p>They say: &#34;Great branding doesn&#39;t just change the way others see you. It changes the way you see yourself.&#34;</p><p>Tonya and Michael are international bestselling authors, coaches, speakers, hosts of the Be Bold Branding Podcast, and partners in BrandFace.</p><p>They have helped and inspired authors, podcasters, coaches, sales professionals, and business owners in 5 countries and 43 US states to become an authority, out-market, and out-sell their competitors through the power of personal branding.</p><p>DISCUSSED IN THIS EPISODE:</p><p>:: How to define your ideal customer using the H.E.A.P code.</p><p>:: The 3-D Formula to build a BOLD and unbeatable personal brand. :: The difference between branding and marketing – and why it matters.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/752026487?share=copy</p><p><br></p><p>CONNECT WITH TANYA AND MICHAEL</p><p>Website and Free Branding Session<a href="https://www.DiscussYourBrand.com" rel="nofollow">https://www.DiscussYourBrand.com</a></p><p>Facebook<a href="https://www.facebook.com/brandfacestar" rel="nofollow">https://www.facebook.com/brandfacestar</a></p><p>YouTube<a href="https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA" rel="nofollow">https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA</a></p><p>Instagram<a href="https://www.instagram.com/brandfacestar" rel="nofollow">https://www.instagram.com/brandfacestar</a></p>]]></description>
                <content:encoded>&lt;p&gt;Name: TONYA EBERHART &amp;amp; MICHAEL CARR&lt;/p&gt;&lt;p&gt;Email: lesli@brandfacestar.com&lt;/p&gt;&lt;p&gt;Phone: (614) 746-7151&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://brandfacestar.com/&#34; rel=&#34;nofollow&#34;&gt;https://brandfacestar.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Tonya Eberhart and Michael Carr are passionate about unveiling inner stars. Their mantra is &amp;#34;People don&amp;#39;t do business with a logo. They do business with a person.&amp;#34;&lt;/p&gt;&lt;p&gt;They say: &amp;#34;Great branding doesn&amp;#39;t just change the way others see you. It changes the way you see yourself.&amp;#34;&lt;/p&gt;&lt;p&gt;Tonya and Michael are international bestselling authors, coaches, speakers, hosts of the Be Bold Branding Podcast, and partners in BrandFace.&lt;/p&gt;&lt;p&gt;They have helped and inspired authors, podcasters, coaches, sales professionals, and business owners in 5 countries and 43 US states to become an authority, out-market, and out-sell their competitors through the power of personal branding.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;:: How to define your ideal customer using the H.E.A.P code.&lt;/p&gt;&lt;p&gt;:: The 3-D Formula to build a BOLD and unbeatable personal brand. :: The difference between branding and marketing – and why it matters.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/752026487?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH TANYA AND MICHAEL&lt;/p&gt;&lt;p&gt;Website and Free Branding Session&lt;a href=&#34;https://www.DiscussYourBrand.com&#34; rel=&#34;nofollow&#34;&gt;https://www.DiscussYourBrand.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook&lt;a href=&#34;https://www.facebook.com/brandfacestar&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/brandfacestar&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube&lt;a href=&#34;https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCBJe0BP4xSXXOJ_5_10ZObA&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/brandfacestar&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/brandfacestar&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-get-prospects-to-see-and-choose-you</link>
                <pubDate>Wed, 21 Sep 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/7827c925-c31a-4cc6-8e83-b147e5d9d1a1_hic-tonya-eberhart-_26-michael-carr-square_big.jpg"/>
                <itunes:duration>2444</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Treat Disruptions as Speed Bumps, Not Roadblocks</itunes:title>
                <title>How to Treat Disruptions as Speed Bumps, Not Roadblocks</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Tony Martignetti is a trusted advisor, coach, experience creator, author, podcast host, and speaker. who brings together over 25 years of business and management experience, formal training, and extreme curiosity to elevate leaders and equip them with the tools to navigate through change and unlock their true potential.&lt;/p&gt;
&lt;p&gt;He loves guiding people to find clarity in their lives so they are energized, fully present, and unstoppable.&lt;/p&gt;
&lt;p&gt;When leaders unlock their potential and lead from a place of inspired purpose, they impact and inspire everyone around them. He has dedicated himself to helping people live inspired lives.&lt;/p&gt;
&lt;p&gt;In most cases, that involves encountering forces beyond your control and choosing how to respond.&lt;/p&gt;
&lt;p&gt;Before becoming the founder and Chief Inspiration Officer of Inspired Purpose Coaching, he was a finance and strategy executive with experience working with some of the world&#39;s leading life sciences companies. Along his journey, he also managed small businesses and ran a financial consulting company.&lt;/p&gt;
&lt;p&gt;Tony is the host of The Virtual Campfire podcast and the author of &#34;Climbing the Right Mountain: Navigating the Journey to An Inspired Life.&#34;&lt;/p&gt;
&lt;p&gt;DISCUSSED DURING THIS EPISODE&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;How to live an inspired life&lt;/li&gt;
&lt;li&gt;Why you should ask the questions that no one else dares&lt;/li&gt;
&lt;li&gt;How to navigate disruptive change and come out on top&lt;/li&gt;
&lt;li&gt;Why it’s essential NOT to have all the answers&lt;/li&gt;
&lt;li&gt;The R.E.A.D.Y framework and how it can be the difference between success and failure&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;TONY’S BOOK&lt;/p&gt;
&lt;p&gt;Climbing The Right Mountain: Navigating the Journey to An Inspired Life: &lt;a href=&#34;https://amzn.to/3aWrZi7&#34;&gt;&lt;ins&gt;https://amzn.to/3aWrZi7&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;BOOK TONY RECOMMENDEDThink Again by Adam Grant&lt;a href=&#34;https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/&#34;&gt;https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;TONY’S PODCASTThe Virtual Campfire Podcast&lt;a href=&#34;https://www.inspiredpurposecoach.com/virtualcampfire&#34;&gt;https://www.inspiredpurposecoach.com/virtualcampfire&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;TONY’S WEBSITE&lt;a href=&#34;https://www.inspiredpurposecoach.com/&#34;&gt;https://www.inspiredpurposecoach.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;CONNECT WITH TONYLinktree&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://linktr.ee/inspiredcoach&#34;&gt;&lt;ins&gt;https://linktr.ee/inspiredcoach&lt;/ins&gt;&lt;/a&gt;LinkedIn&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/tonymartignett1/&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/tonymartignett1/&lt;/ins&gt;&lt;/a&gt;Twitter&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/TonyMartignett1&#34;&gt;&lt;ins&gt;https://twitter.com/TonyMartignett1&lt;/ins&gt;&lt;/a&gt;Instagram&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/inspiredpurposecoach/&#34;&gt;https://www.instagram.com/inspiredpurposecoach/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Tony Martignetti is a trusted advisor, coach, experience creator, author, podcast host, and speaker. who brings together over 25 years of business and management experience, formal training, and extreme curiosity to elevate leaders and equip them with the tools to navigate through change and unlock their true potential.</p><p>He loves guiding people to find clarity in their lives so they are energized, fully present, and unstoppable.</p><p>When leaders unlock their potential and lead from a place of inspired purpose, they impact and inspire everyone around them. He has dedicated himself to helping people live inspired lives.</p><p>In most cases, that involves encountering forces beyond your control and choosing how to respond.</p><p>Before becoming the founder and Chief Inspiration Officer of Inspired Purpose Coaching, he was a finance and strategy executive with experience working with some of the world&#39;s leading life sciences companies. Along his journey, he also managed small businesses and ran a financial consulting company.</p><p>Tony is the host of The Virtual Campfire podcast and the author of &#34;Climbing the Right Mountain: Navigating the Journey to An Inspired Life.&#34;</p><p>DISCUSSED DURING THIS EPISODE</p><ul><li>How to live an inspired life</li><li>Why you should ask the questions that no one else dares</li><li>How to navigate disruptive change and come out on top</li><li>Why it’s essential NOT to have all the answers</li><li>The R.E.A.D.Y framework and how it can be the difference between success and failure</li></ul><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/749194635?share=copy</p><p><br></p><p>TONY’S BOOK</p><p>Climbing The Right Mountain: Navigating the Journey to An Inspired Life: <a href="https://amzn.to/3aWrZi7" rel="nofollow">https://amzn.to/3aWrZi7</a></p><p>BOOK TONY RECOMMENDEDThink Again by Adam Grant<a href="https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/" rel="nofollow">https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/</a></p><p>TONY’S PODCASTThe Virtual Campfire Podcast<a href="https://www.inspiredpurposecoach.com/virtualcampfire" rel="nofollow">https://www.inspiredpurposecoach.com/virtualcampfire</a></p><p>TONY’S WEBSITE<a href="https://www.inspiredpurposecoach.com/" rel="nofollow">https://www.inspiredpurposecoach.com/</a></p><p>CONNECT WITH TONYLinktree</p><p><a href="https://linktr.ee/inspiredcoach" rel="nofollow">https://linktr.ee/inspiredcoach</a>LinkedIn</p><p><a href="https://www.linkedin.com/in/tonymartignett1/" rel="nofollow">https://www.linkedin.com/in/tonymartignett1/</a>Twitter</p><p><a href="https://twitter.com/TonyMartignett1" rel="nofollow">https://twitter.com/TonyMartignett1</a>Instagram</p><p><a href="https://www.instagram.com/inspiredpurposecoach/" rel="nofollow">https://www.instagram.com/inspiredpurposecoach/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Tony Martignetti is a trusted advisor, coach, experience creator, author, podcast host, and speaker. who brings together over 25 years of business and management experience, formal training, and extreme curiosity to elevate leaders and equip them with the tools to navigate through change and unlock their true potential.&lt;/p&gt;&lt;p&gt;He loves guiding people to find clarity in their lives so they are energized, fully present, and unstoppable.&lt;/p&gt;&lt;p&gt;When leaders unlock their potential and lead from a place of inspired purpose, they impact and inspire everyone around them. He has dedicated himself to helping people live inspired lives.&lt;/p&gt;&lt;p&gt;In most cases, that involves encountering forces beyond your control and choosing how to respond.&lt;/p&gt;&lt;p&gt;Before becoming the founder and Chief Inspiration Officer of Inspired Purpose Coaching, he was a finance and strategy executive with experience working with some of the world&amp;#39;s leading life sciences companies. Along his journey, he also managed small businesses and ran a financial consulting company.&lt;/p&gt;&lt;p&gt;Tony is the host of The Virtual Campfire podcast and the author of &amp;#34;Climbing the Right Mountain: Navigating the Journey to An Inspired Life.&amp;#34;&lt;/p&gt;&lt;p&gt;DISCUSSED DURING THIS EPISODE&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to live an inspired life&lt;/li&gt;&lt;li&gt;Why you should ask the questions that no one else dares&lt;/li&gt;&lt;li&gt;How to navigate disruptive change and come out on top&lt;/li&gt;&lt;li&gt;Why it’s essential NOT to have all the answers&lt;/li&gt;&lt;li&gt;The R.E.A.D.Y framework and how it can be the difference between success and failure&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/749194635?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;TONY’S BOOK&lt;/p&gt;&lt;p&gt;Climbing The Right Mountain: Navigating the Journey to An Inspired Life: &lt;a href=&#34;https://amzn.to/3aWrZi7&#34; rel=&#34;nofollow&#34;&gt;https://amzn.to/3aWrZi7&lt;/a&gt;&lt;/p&gt;&lt;p&gt;BOOK TONY RECOMMENDEDThink Again by Adam Grant&lt;a href=&#34;https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/Think-Again-Power-Knowing-Random/dp/0593395786/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;TONY’S PODCASTThe Virtual Campfire Podcast&lt;a href=&#34;https://www.inspiredpurposecoach.com/virtualcampfire&#34; rel=&#34;nofollow&#34;&gt;https://www.inspiredpurposecoach.com/virtualcampfire&lt;/a&gt;&lt;/p&gt;&lt;p&gt;TONY’S WEBSITE&lt;a href=&#34;https://www.inspiredpurposecoach.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.inspiredpurposecoach.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH TONYLinktree&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linktr.ee/inspiredcoach&#34; rel=&#34;nofollow&#34;&gt;https://linktr.ee/inspiredcoach&lt;/a&gt;LinkedIn&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/tonymartignett1/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/tonymartignett1/&lt;/a&gt;Twitter&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/TonyMartignett1&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/TonyMartignett1&lt;/a&gt;Instagram&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/inspiredpurposecoach/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/inspiredpurposecoach/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/treat-disruptions-as-speed-bumps-not-roadblocks</link>
                <pubDate>Wed, 14 Sep 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2158</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Marketing Works Better When You Have a Plan</itunes:title>
                <title>Marketing Works Better When You Have a Plan</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Nancee Johnson is a Digital marketing strategist, business consultant, and trusted advisor to business owners, CEOs, and marketing executives of Small and Medium-Sized Businesses.&lt;/p&gt;
&lt;p&gt;With over 20 years in the tech industry and 10 years in strategic planning, Nancee joined WSI as a digital marketing strategist and independent agency owner in 2020.&lt;/p&gt;
&lt;p&gt;She is passionate about showing business owners, CEOs, and marketing executives how to leverage the power of the internet, and helping businesses of all sizes make smart choices with their marketing budgets through coaching, strategic planning, and implementation.&lt;/p&gt;
&lt;p&gt;You can also find Nancee&#39;s podcast, Digital Connections, which brings resources and opportunities to business owners and entrepreneurs who want to grow a successful business.&lt;/p&gt;
&lt;p&gt;In the ever-changing landscape of digital marketing, Nancee is the strategic partner a team needs to stay in front of the trends.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;:: Why most business people flush marketing dollars down the toilet,&lt;/p&gt;
&lt;p&gt;:: How to emotionally connect with prospects so they want to buy from you&lt;/p&gt;
&lt;p&gt;:: Why businesses with great products still fail to succeed&lt;/p&gt;
&lt;p&gt;:: How to choose the right marketing tool for your audience&lt;/p&gt;
&lt;p&gt;CONNECT WITH NANCEEPodcast (“Digital Connections”)&lt;a href=&#34;https://digitalconnections.us/&#34;&gt;https://digitalconnections.us/&lt;/a&gt;Website:&lt;a href=&#34;https://wsidigitalconnections.com&#34;&gt;https://wsidigitalconnections.com&lt;/a&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/feed/nancee-johnson&#34;&gt;https://www.linkedin.com/feed/nancee-johnson&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook:&lt;a href=&#34;https://www.facebook.com/wsidigitalconnections&#34;&gt;https://www.facebook.com/wsidigitalconnections&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube:&lt;a href=&#34;https://tinyurl.com/wsidcyoutube&#34;&gt;https://tinyurl.com/wsidcyoutube&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Nancee Johnson is a Digital marketing strategist, business consultant, and trusted advisor to business owners, CEOs, and marketing executives of Small and Medium-Sized Businesses.</p><p>With over 20 years in the tech industry and 10 years in strategic planning, Nancee joined WSI as a digital marketing strategist and independent agency owner in 2020.</p><p>She is passionate about showing business owners, CEOs, and marketing executives how to leverage the power of the internet, and helping businesses of all sizes make smart choices with their marketing budgets through coaching, strategic planning, and implementation.</p><p>You can also find Nancee&#39;s podcast, Digital Connections, which brings resources and opportunities to business owners and entrepreneurs who want to grow a successful business.</p><p>In the ever-changing landscape of digital marketing, Nancee is the strategic partner a team needs to stay in front of the trends.</p><p>DISCUSSED IN THIS EPISODE:</p><p>:: Why most business people flush marketing dollars down the toilet,</p><p>:: How to emotionally connect with prospects so they want to buy from you</p><p>:: Why businesses with great products still fail to succeed</p><p>:: How to choose the right marketing tool for your audience</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/747642495?share=copy</p><p><br></p><p>CONNECT WITH NANCEE</p><p>Podcast (“Digital Connections”): <a href="https://digitalconnections.us/" rel="nofollow">https://digitalconnections.us/</a></p><p>Website:<a href="https://wsidigitalconnections.com" rel="nofollow">https://wsidigitalconnections.com</a></p><p>LinkedIn: <a href="https://www.linkedin.com/feed/nancee-johnson" rel="nofollow">https://www.linkedin.com/feed/nancee-johnson</a></p><p>Facebook:<a href="https://www.facebook.com/wsidigitalconnections" rel="nofollow">https://www.facebook.com/wsidigitalconnections</a></p><p>YouTube:<a href="https://tinyurl.com/wsidcyoutube" rel="nofollow">https://tinyurl.com/wsidcyoutube</a></p>]]></description>
                <content:encoded>&lt;p&gt;Nancee Johnson is a Digital marketing strategist, business consultant, and trusted advisor to business owners, CEOs, and marketing executives of Small and Medium-Sized Businesses.&lt;/p&gt;&lt;p&gt;With over 20 years in the tech industry and 10 years in strategic planning, Nancee joined WSI as a digital marketing strategist and independent agency owner in 2020.&lt;/p&gt;&lt;p&gt;She is passionate about showing business owners, CEOs, and marketing executives how to leverage the power of the internet, and helping businesses of all sizes make smart choices with their marketing budgets through coaching, strategic planning, and implementation.&lt;/p&gt;&lt;p&gt;You can also find Nancee&amp;#39;s podcast, Digital Connections, which brings resources and opportunities to business owners and entrepreneurs who want to grow a successful business.&lt;/p&gt;&lt;p&gt;In the ever-changing landscape of digital marketing, Nancee is the strategic partner a team needs to stay in front of the trends.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;:: Why most business people flush marketing dollars down the toilet,&lt;/p&gt;&lt;p&gt;:: How to emotionally connect with prospects so they want to buy from you&lt;/p&gt;&lt;p&gt;:: Why businesses with great products still fail to succeed&lt;/p&gt;&lt;p&gt;:: How to choose the right marketing tool for your audience&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/747642495?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH NANCEE&lt;/p&gt;&lt;p&gt;Podcast (“Digital Connections”): &lt;a href=&#34;https://digitalconnections.us/&#34; rel=&#34;nofollow&#34;&gt;https://digitalconnections.us/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;https://wsidigitalconnections.com&#34; rel=&#34;nofollow&#34;&gt;https://wsidigitalconnections.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/feed/nancee-johnson&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/feed/nancee-johnson&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook:&lt;a href=&#34;https://www.facebook.com/wsidigitalconnections&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/wsidigitalconnections&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube:&lt;a href=&#34;https://tinyurl.com/wsidcyoutube&#34; rel=&#34;nofollow&#34;&gt;https://tinyurl.com/wsidcyoutube&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/marketing-works-better-when-you-have-a-plan</link>
                <pubDate>Wed, 07 Sep 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>1953</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Find and Deliver Impactful Stories - Genius NOT Required</itunes:title>
                <title>How to Find and Deliver Impactful Stories - Genius NOT Required</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator.&lt;/p&gt;
&lt;p&gt;Now, he teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire” and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;
&lt;p&gt;:: Why learnable systems and habits are more important than “creative genius” to be a storytelling standout. :: How to become an impactful storyteller – even if it’s not a natural skill for you. :: Why storytelling is so impactful in making you more memorable, likable, and trusted. (Hint: it&#39;s brain science)&lt;/p&gt;
&lt;p&gt;:: How anyone can find impactful stories hiding in their real lives.&lt;/p&gt;
&lt;p&gt;MARK’S BOOK: “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire&#34;&lt;/p&gt;
&lt;p&gt;(Available on Amazon)&lt;/p&gt;
&lt;p&gt;Free e-book version here:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://master-storytelling.com/podcastgift/&#34;&gt;https://master-storytelling.com/podcastgift/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;CONNECT WITH MARKFacebook&lt;a href=&#34;https://www.facebook.com/MasterStorytelling&#34;&gt;https://www.facebook.com/MasterStorytelling&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/company/43261825/admin/&#34;&gt;&lt;ins&gt;https://www.linkedin.com/company/43261825/admin/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube:&lt;a href=&#34;https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w&#34;&gt;https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator.</p><p>Now, he teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire” and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning.</p><p>DISCUSSED IN THIS EPISODE:</p><p>:: Why learnable systems and habits are more important than “creative genius” to be a storytelling standout. :: How to become an impactful storyteller – even if it’s not a natural skill for you. :: Why storytelling is so impactful in making you more memorable, likable, and trusted. (Hint: it&#39;s brain science)</p><p>:: How anyone can find impactful stories hiding in their real lives.</p><p>MARK’S BOOK: “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire&#34;</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/745329209?share=copy</p><p><br></p><p>(Available on Amazon)</p><p>Free e-book version here:</p><p><a href="https://master-storytelling.com/podcastgift/" rel="nofollow">https://master-storytelling.com/podcastgift/</a></p><p>CONNECT WITH MARKFacebook<a href="https://www.facebook.com/MasterStorytelling" rel="nofollow">https://www.facebook.com/MasterStorytelling</a></p><p>LinkedIn<a href="https://www.linkedin.com/company/43261825/admin/" rel="nofollow">https://www.linkedin.com/company/43261825/admin/</a></p><p>YouTube:<a href="https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w" rel="nofollow">https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w</a></p>]]></description>
                <content:encoded>&lt;p&gt;Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator.&lt;/p&gt;&lt;p&gt;Now, he teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire” and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;:: Why learnable systems and habits are more important than “creative genius” to be a storytelling standout. :: How to become an impactful storyteller – even if it’s not a natural skill for you. :: Why storytelling is so impactful in making you more memorable, likable, and trusted. (Hint: it&amp;#39;s brain science)&lt;/p&gt;&lt;p&gt;:: How anyone can find impactful stories hiding in their real lives.&lt;/p&gt;&lt;p&gt;MARK’S BOOK: “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire&amp;#34;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/745329209?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;(Available on Amazon)&lt;/p&gt;&lt;p&gt;Free e-book version here:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://master-storytelling.com/podcastgift/&#34; rel=&#34;nofollow&#34;&gt;https://master-storytelling.com/podcastgift/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH MARKFacebook&lt;a href=&#34;https://www.facebook.com/MasterStorytelling&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/MasterStorytelling&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/company/43261825/admin/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/company/43261825/admin/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube:&lt;a href=&#34;https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-find-and-deliver-impactful-stories-genius</link>
                <pubDate>Wed, 31 Aug 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2921</itunes:duration>
                
                
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                <itunes:title>How to Automate Your Business without Being a Soulless Robot</itunes:title>
                <title>How to Automate Your Business without Being a Soulless Robot</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Michelle Nedelec has over 20 years of experience in Executive Coaching, working with clients ranging from 8 figures to solopreneurs. Through her company Awareness Strategies, Michelle helps clients automate their business the right way. Awareness Strategies offers Infusionsoft Done-For-You Marketing services and strategic consulting – to maximize efficiency while building human connections.Michelle says, “Automating doesn’t have to be scary or impersonal.”“In fact,” she says. “It can create more of a connection if done right. And, it can free up time for you to go build your businesses, make more money and improve your life.”&lt;/p&gt;
&lt;p&gt;I know that’s true because it’s happened for me. In this episode, Michelle and I discuss how it can happen for you. DISCUSSED IN THIS EPISODE:: How automation tools help prospects find what they’re looking for now – so they stick with you and are more likely to buy&lt;/p&gt;
&lt;p&gt;:: How to send client-attracting emails that are more relevant and personalized&lt;/p&gt;
&lt;p&gt;:: How to build bonds with prospects and not squander trust when you collect their personal information&lt;/p&gt;
&lt;p&gt;…and more.CONNECT WITH MICHELLE&lt;/p&gt;
&lt;p&gt;Website&lt;a href=&#34;https://www.AwarenessStrategies.com&#34;&gt;https://www.AwarenessStrategies.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook&lt;a href=&#34;https://www.facebook.com/michelle.nedelec1&#34;&gt;https://www.facebook.com/michelle.nedelec1&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/michellenedelec/&#34;&gt;https://www.linkedin.com/in/michellenedelec/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter &lt;a href=&#34;https://twitter.com/michellenedelec&#34;&gt;https://twitter.com/michellenedelec&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram &lt;a href=&#34;https://www.instagram.com/michellenedelec&#34;&gt;https://www.instagram.com/michellenedelec&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Youtube &lt;a href=&#34;https://www.youtube.com/c/MichelleNedelec&#34;&gt;&lt;ins&gt;https://www.youtube.com/c/MichelleNedelec&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Michelle Nedelec has over 20 years of experience in Executive Coaching, working with clients ranging from 8 figures to solopreneurs. Through her company Awareness Strategies, Michelle helps clients automate their business the right way. Awareness Strategies offers Infusionsoft Done-For-You Marketing services and strategic consulting – to maximize efficiency while building human connections.Michelle says, “Automating doesn’t have to be scary or impersonal.”“In fact,” she says. “It can create more of a connection if done right. And, it can free up time for you to go build your businesses, make more money and improve your life.”</p><p>I know that’s true because it’s happened for me. In this episode, Michelle and I discuss how it can happen for you. </p><p>DISCUSSED IN THIS EPISODE</p><p>:: How automation tools help prospects find what they’re looking for now – so they stick with you and are more likely to buy</p><p>:: How to send client-attracting emails that are more relevant and personalized</p><p>:: How to build bonds with prospects and not squander trust when you collect their personal information</p><p>…and more.CONNECT WITH MICHELLE</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/742179735?share=copy</p><p><br></p><p>Website<a href="https://www.AwarenessStrategies.com" rel="nofollow">https://www.AwarenessStrategies.com</a></p><p>Facebook<a href="https://www.facebook.com/michelle.nedelec1" rel="nofollow">https://www.facebook.com/michelle.nedelec1</a></p><p>LinkedIn<a href="https://www.linkedin.com/in/michellenedelec/" rel="nofollow">https://www.linkedin.com/in/michellenedelec/</a></p><p>Twitter <a href="https://twitter.com/michellenedelec" rel="nofollow">https://twitter.com/michellenedelec</a></p><p>Instagram <a href="https://www.instagram.com/michellenedelec" rel="nofollow">https://www.instagram.com/michellenedelec</a></p><p>Youtube <a href="https://www.youtube.com/c/MichelleNedelec" rel="nofollow">https://www.youtube.com/c/MichelleNedelec</a></p>]]></description>
                <content:encoded>&lt;p&gt;Michelle Nedelec has over 20 years of experience in Executive Coaching, working with clients ranging from 8 figures to solopreneurs. Through her company Awareness Strategies, Michelle helps clients automate their business the right way. Awareness Strategies offers Infusionsoft Done-For-You Marketing services and strategic consulting – to maximize efficiency while building human connections.Michelle says, “Automating doesn’t have to be scary or impersonal.”“In fact,” she says. “It can create more of a connection if done right. And, it can free up time for you to go build your businesses, make more money and improve your life.”&lt;/p&gt;&lt;p&gt;I know that’s true because it’s happened for me. In this episode, Michelle and I discuss how it can happen for you. &lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;:: How automation tools help prospects find what they’re looking for now – so they stick with you and are more likely to buy&lt;/p&gt;&lt;p&gt;:: How to send client-attracting emails that are more relevant and personalized&lt;/p&gt;&lt;p&gt;:: How to build bonds with prospects and not squander trust when you collect their personal information&lt;/p&gt;&lt;p&gt;…and more.CONNECT WITH MICHELLE&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/742179735?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website&lt;a href=&#34;https://www.AwarenessStrategies.com&#34; rel=&#34;nofollow&#34;&gt;https://www.AwarenessStrategies.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook&lt;a href=&#34;https://www.facebook.com/michelle.nedelec1&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/michelle.nedelec1&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/michellenedelec/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/michellenedelec/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter &lt;a href=&#34;https://twitter.com/michellenedelec&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/michellenedelec&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram &lt;a href=&#34;https://www.instagram.com/michellenedelec&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/michellenedelec&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Youtube &lt;a href=&#34;https://www.youtube.com/c/MichelleNedelec&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/c/MichelleNedelec&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-automate-your-business-without-being-a-soul</link>
                <pubDate>Wed, 24 Aug 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2849</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build Value in Your Business So You Can Reap the Rewards and Cash In If You Sell</itunes:title>
                <title>How to Build Value in Your Business So You Can Reap the Rewards and Cash In If You Sell</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Regina Bergman is an  International Best-Selling Author, Speaker, Profit Acceleration and Exit Strategy Specialist. She’s the CEO of Bridgeport Strategy, host of Pursuing Profit with Principles podcast and e360TV show, co-host of LinkedIn Live Collaboration Conversations, and founder of Business Super Heroes Mastermind group.&lt;/p&gt;
&lt;p&gt;She transforms businesses, both online and offline, while helping entrepreneurs realize their vision of impacting lives and changing the world.&lt;/p&gt;
&lt;p&gt;Her signature program, Go Beyond 7 Figures helps business owners create 6 to 7 figures and above in net profit!&lt;/p&gt;
&lt;p&gt;Regina understands the challenges faced by small business owners. After building a business to almost $5 million in annual revenue only to see it crash with the 2008/2009 economic downturn, Regina has a passion to see that small business owners get the assistance and resources they need to be successful and to thrive.DISCUSSED IN THIS EPISODE:: The impact of focusing on Profit in your business, for sustainability, scalability and creating market value for ultimately selling your business.&lt;/p&gt;
&lt;p&gt;:: There are only 5 areas in your business that really have the potential to impact your bottom line. Spend 20% of your time here and it will generate 80% of your revenue.&lt;/p&gt;
&lt;p&gt;:: Why you should raise your prices. :: The right way to cut costs.&lt;/p&gt;
&lt;p&gt;CONNECT WITH REGINA&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://bridgeportismarketing.com/&#34;&gt;https://bridgeportismarketing.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Podcast:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://PursuingProfitwithPrinciples.com&#34;&gt;https://PursuingProfitwithPrinciples.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;4 Free Video Series on Lead GenerationHow you can generate all the leads your business can handle. &lt;a href=&#34;https://bridgeportismarketing.com/&#34;&gt;https://bridgeportismarketing.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/regina-partain-bergman-a761901/&#34;&gt;https://www.linkedin.com/in/regina-partain-bergman-a761901/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Personal&lt;a href=&#34;https://www.facebook.com/reginampartain/&#34;&gt;https://www.facebook.com/reginampartain/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Group&lt;a href=&#34;https://www.facebook.com/groups/entrepreneurialleadersmakingadifference&#34;&gt;https://www.facebook.com/groups/entrepreneurialleadersmakingadifference&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Page for Bridgeport Strategy &lt;a href=&#34;https://www.facebook.com/bridgeportstrategy&#34;&gt;https://www.facebook.com/bridgeportstrategy&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter &lt;a href=&#34;https://twitter.com/BridgeportStrgy&#34;&gt;https://twitter.com/BridgeportStrgy&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Youtube&lt;a href=&#34;https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw&#34;&gt;https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Regina Bergman is an International Best-Selling Author, Speaker, Profit Acceleration and Exit Strategy Specialist. She’s the CEO of Bridgeport Strategy, host of Pursuing Profit with Principles podcast and e360TV show, co-host of LinkedIn Live Collaboration Conversations, and founder of Business Super Heroes Mastermind group.</p><p>She transforms businesses, both online and offline, while helping entrepreneurs realize their vision of impacting lives and changing the world.</p><p>Her signature program, Go Beyond 7 Figures helps business owners create 6 to 7 figures and above in net profit!</p><p>Regina understands the challenges faced by small business owners. After building a business to almost $5 million in annual revenue only to see it crash with the 2008/2009 economic downturn, Regina has a passion to see that small business owners get the assistance and resources they need to be successful and to thrive.</p><p>DISCUSSED IN THIS EPISODE</p><p>:: The impact of focusing on Profit in your business, for sustainability, scalability and creating market value for ultimately selling your business.</p><p>:: There are only 5 areas in your business that really have the potential to impact your bottom line. Spend 20% of your time here and it will generate 80% of your revenue.</p><p>:: Why you should raise your prices. :: The right way to cut costs.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/740636472?share=copy</p><p><br></p><p>CONNECT WITH REGINA</p><p>Website: <a href="https://bridgeportismarketing.com/" rel="nofollow">https://bridgeportismarketing.com/</a></p><p>Podcast: <a href="https://PursuingProfitwithPrinciples.com" rel="nofollow">https://PursuingProfitwithPrinciples.com</a></p><p>4 Free Video Series on Lead GenerationHow you can generate all the leads your business can handle. <a href="https://bridgeportismarketing.com/" rel="nofollow">https://bridgeportismarketing.com/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/regina-partain-bergman-a761901/" rel="nofollow">https://www.linkedin.com/in/regina-partain-bergman-a761901/</a></p><p>Facebook Personal: <a href="https://www.facebook.com/reginampartain/" rel="nofollow">https://www.facebook.com/reginampartain/</a></p><p>Facebook Group: <a href="https://www.facebook.com/groups/entrepreneurialleadersmakingadifference" rel="nofollow">https://www.facebook.com/groups/entrepreneurialleadersmakingadifference</a></p><p>Facebook Page for Bridgeport Strategy: <a href="https://www.facebook.com/bridgeportstrategy" rel="nofollow">https://www.facebook.com/bridgeportstrategy</a></p><p>Twitter: <a href="https://twitter.com/BridgeportStrgy" rel="nofollow">https://twitter.com/BridgeportStrgy</a></p><p>Youtube: <a href="https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw" rel="nofollow">https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw</a></p>]]></description>
                <content:encoded>&lt;p&gt;Regina Bergman is an International Best-Selling Author, Speaker, Profit Acceleration and Exit Strategy Specialist. She’s the CEO of Bridgeport Strategy, host of Pursuing Profit with Principles podcast and e360TV show, co-host of LinkedIn Live Collaboration Conversations, and founder of Business Super Heroes Mastermind group.&lt;/p&gt;&lt;p&gt;She transforms businesses, both online and offline, while helping entrepreneurs realize their vision of impacting lives and changing the world.&lt;/p&gt;&lt;p&gt;Her signature program, Go Beyond 7 Figures helps business owners create 6 to 7 figures and above in net profit!&lt;/p&gt;&lt;p&gt;Regina understands the challenges faced by small business owners. After building a business to almost $5 million in annual revenue only to see it crash with the 2008/2009 economic downturn, Regina has a passion to see that small business owners get the assistance and resources they need to be successful and to thrive.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;:: The impact of focusing on Profit in your business, for sustainability, scalability and creating market value for ultimately selling your business.&lt;/p&gt;&lt;p&gt;:: There are only 5 areas in your business that really have the potential to impact your bottom line. Spend 20% of your time here and it will generate 80% of your revenue.&lt;/p&gt;&lt;p&gt;:: Why you should raise your prices. :: The right way to cut costs.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/740636472?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH REGINA&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://bridgeportismarketing.com/&#34; rel=&#34;nofollow&#34;&gt;https://bridgeportismarketing.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Podcast: &lt;a href=&#34;https://PursuingProfitwithPrinciples.com&#34; rel=&#34;nofollow&#34;&gt;https://PursuingProfitwithPrinciples.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;4 Free Video Series on Lead GenerationHow you can generate all the leads your business can handle. &lt;a href=&#34;https://bridgeportismarketing.com/&#34; rel=&#34;nofollow&#34;&gt;https://bridgeportismarketing.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/regina-partain-bergman-a761901/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/regina-partain-bergman-a761901/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Personal: &lt;a href=&#34;https://www.facebook.com/reginampartain/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/reginampartain/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Group: &lt;a href=&#34;https://www.facebook.com/groups/entrepreneurialleadersmakingadifference&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/groups/entrepreneurialleadersmakingadifference&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Page for Bridgeport Strategy: &lt;a href=&#34;https://www.facebook.com/bridgeportstrategy&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/bridgeportstrategy&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter: &lt;a href=&#34;https://twitter.com/BridgeportStrgy&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/BridgeportStrgy&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Youtube: &lt;a href=&#34;https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCHMeBux5siMlJU9WfQeTeEw&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-build-value-in-your-business-reap-rewards</link>
                <pubDate>Wed, 17 Aug 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/9e35f73f-221d-4c47-bd63-365ad5851c19_cast-episode-graphic-regina-bergman-square_big.jpg"/>
                <itunes:duration>2486</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Action, Courage and Breaking the Code Fuel Business Success</itunes:title>
                <title>How Action, Courage and Breaking the Code Fuel Business Success</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Rusty Gaillard understands the difference between BUSY and PRODUCTIVE.&lt;/p&gt;
&lt;p&gt;He’s the former Worldwide Director of Finance at Apple who followed a traditional corporate path to success - from GE under Jack Welch, an MBA at Stanford, to 13 years at Apple.&lt;/p&gt;
&lt;p&gt;He left the corporate world in 2019 when his external success no longer felt like personal success.&lt;/p&gt;
&lt;p&gt;Rusty now works as an executive coach for tech leaders who want more success without sacrifice.&lt;/p&gt;
&lt;p&gt;Rusty is a sought-after speaker and author of the best selling book “Breaking the Code.”&lt;/p&gt;
&lt;p&gt;He lives in Silicon Valley with his wife and 15-yr old son, enjoys playing in the rock band he started this year, and spends as much time as possible outside.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE:: The difference between being busy and productive and why it matters. :: How to “break the code” to achieve business success:: Why you have to win the “inner game” if you want to win the game of business&lt;/p&gt;
&lt;p&gt;RUSTY’S WEBSITE:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.svdreambuilders.com/&#34;&gt;&lt;ins&gt;https://www.svdreambuilders.com&lt;/ins&gt;&lt;/a&gt;SOCIAL MEDIA:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/rustygaillard/&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/rustygaillard/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;RUSTY’S BOOK, “Breaking the Code”&lt;a href=&#34;https://amzn.to/3j5yRMq&#34;&gt;&lt;ins&gt;https://amzn.to/3j5yRMq&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Rusty Gaillard understands the difference between BUSY and PRODUCTIVE.</p><p>He’s the former Worldwide Director of Finance at Apple who followed a traditional corporate path to success - from GE under Jack Welch, an MBA at Stanford, to 13 years at Apple.</p><p>He left the corporate world in 2019 when his external success no longer felt like personal success.</p><p>Rusty now works as an executive coach for tech leaders who want more success without sacrifice.</p><p>Rusty is a sought-after speaker and author of the best selling book “Breaking the Code.”</p><p>He lives in Silicon Valley with his wife and 15-yr old son, enjoys playing in the rock band he started this year, and spends as much time as possible outside.</p><p>DISCUSSED IN THIS EPISODE</p><p>:: The difference between being busy and productive and why it matters. </p><p>:: How to “break the code” to achieve business success</p><p>:: Why you have to win the “inner game” if you want to win the game of business</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/738554796?share=copy</p><p><br></p><p>RUSTY’S WEBSITE:</p><p><a href="https://www.svdreambuilders.com/" rel="nofollow">https://www.svdreambuilders.com</a>SOCIAL MEDIA:</p><p><a href="https://www.linkedin.com/in/rustygaillard/" rel="nofollow">https://www.linkedin.com/in/rustygaillard/</a></p><p>RUSTY’S BOOK, “Breaking the Code”<a href="https://amzn.to/3j5yRMq" rel="nofollow">https://amzn.to/3j5yRMq</a></p>]]></description>
                <content:encoded>&lt;p&gt;Rusty Gaillard understands the difference between BUSY and PRODUCTIVE.&lt;/p&gt;&lt;p&gt;He’s the former Worldwide Director of Finance at Apple who followed a traditional corporate path to success - from GE under Jack Welch, an MBA at Stanford, to 13 years at Apple.&lt;/p&gt;&lt;p&gt;He left the corporate world in 2019 when his external success no longer felt like personal success.&lt;/p&gt;&lt;p&gt;Rusty now works as an executive coach for tech leaders who want more success without sacrifice.&lt;/p&gt;&lt;p&gt;Rusty is a sought-after speaker and author of the best selling book “Breaking the Code.”&lt;/p&gt;&lt;p&gt;He lives in Silicon Valley with his wife and 15-yr old son, enjoys playing in the rock band he started this year, and spends as much time as possible outside.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;:: The difference between being busy and productive and why it matters. &lt;/p&gt;&lt;p&gt;:: How to “break the code” to achieve business success&lt;/p&gt;&lt;p&gt;:: Why you have to win the “inner game” if you want to win the game of business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/738554796?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;RUSTY’S WEBSITE:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.svdreambuilders.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.svdreambuilders.com&lt;/a&gt;SOCIAL MEDIA:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/rustygaillard/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/rustygaillard/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;RUSTY’S BOOK, “Breaking the Code”&lt;a href=&#34;https://amzn.to/3j5yRMq&#34; rel=&#34;nofollow&#34;&gt;https://amzn.to/3j5yRMq&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-action-courage-and-breaking-the-code</link>
                <pubDate>Wed, 10 Aug 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/0/9b83a8d1-9304-4782-8b29-768bc411a086_cast-episode-graphic-rusty-gaillard-square_big.jpg"/>
                <itunes:duration>2066</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Business-Building Power of Intentional Encouragement</itunes:title>
                <title>The Business-Building Power of Intentional Encouragement</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Brian Sexton, is all about relationship building and all about what he calls “Intentional encouragement.”&lt;/p&gt;
&lt;p&gt;Brian is a seasoned specialist in Sales, Sales Management, Territory Building and Customer Engagement.&lt;/p&gt;
&lt;p&gt;He has more than 27 year’s experience across four different industries.&lt;/p&gt;
&lt;p&gt;In his career, Brian has won numerous and has been nominated for Sales awards for Overall Territory Growth, Gross Profit achievement, Largest Customer gained and has set Sales records in his previous companies still unmatched.&lt;/p&gt;
&lt;p&gt;Brian has built and managed Sales Territories from $2 to $25 Million in Annual Revenue and is recognized as a People-first leader.&lt;/p&gt;
&lt;p&gt;In addition, Brian is the host of The Intentional Encourager Podcast, releasing multiple episodes weekly and is the author of the book, “People Buy From People” and “The Intentional Encourager: Become The One Thing That Changes Everything” releasing in late 2022.&lt;/p&gt;
&lt;p&gt;Brian is a husband, father, minister, singer, musician, Guest-host and broadcaster for iHeart Media in Huntington, WV.&lt;/p&gt;
&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;
&lt;p&gt;:: The importance of personal connection in marketing and sales.:: What is “intentional encouragement” and why does it matter? :: How marketing and sales has changed over the last 30 years.BRIAN’S BOOK:People Buy From People: 10 Powerful People Lessons from the Ultimate People Person--My Dad&lt;a href=&#34;https://www.amazon.com/People-Buy-Powerful-Ultimate-Person&#34;&gt;https://www.amazon.com/People-Buy-Powerful-Ultimate-Person&lt;/a&gt; for People Buy From People&lt;/p&gt;
&lt;p&gt;CONNECT WITH BRIANTwitter @BrianSexton13&lt;/p&gt;
&lt;p&gt;Instagram @IntentionalEncouragerPodcast&lt;/p&gt;
&lt;p&gt;Facebook: facebook.com/theintentionalencouragerpodcast&lt;/p&gt;
&lt;p&gt;Linkedin: &lt;a href=&#34;https://www.linkedin.com/in/briansextonmba&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/briansextonmba&lt;/ins&gt;&lt;/a&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A&#34;&gt;https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Brian Sexton, is all about relationship building and all about what he calls “Intentional encouragement.”</p><p>Brian is a seasoned specialist in Sales, Sales Management, Territory Building and Customer Engagement.</p><p>He has more than 27 year’s experience across four different industries.</p><p>In his career, Brian has won numerous and has been nominated for Sales awards for Overall Territory Growth, Gross Profit achievement, Largest Customer gained and has set Sales records in his previous companies still unmatched.</p><p>Brian has built and managed Sales Territories from $2 to $25 Million in Annual Revenue and is recognized as a People-first leader.</p><p>In addition, Brian is the host of The Intentional Encourager Podcast, releasing multiple episodes weekly and is the author of the book, “People Buy From People” and “The Intentional Encourager: Become The One Thing That Changes Everything” releasing in late 2022.</p><p>Brian is a husband, father, minister, singer, musician, Guest-host and broadcaster for iHeart Media in Huntington, WV.</p><p>DISCUSSED IN THIS EPISODE</p><p>:: The importance of personal connection in marketing and sales.</p><p>:: What is “intentional encouragement” and why does it matter? </p><p>:: How marketing and sales has changed over the last 30 years.BRIAN’S BOOK:People Buy From People: 10 Powerful People Lessons from the Ultimate People Person--My Dad<a href="https://www.amazon.com/People-Buy-Powerful-Ultimate-Person" rel="nofollow">https://www.amazon.com/People-Buy-Powerful-Ultimate-Person</a> for People Buy From People</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/736803206?share=copy</p><p><br></p><p>CONNECT WITH BRIANTwitter @BrianSexton13</p><p>Instagram @IntentionalEncouragerPodcast</p><p>Facebook: facebook.com/theintentionalencouragerpodcast</p><p>Linkedin: <a href="https://www.linkedin.com/in/briansextonmba" rel="nofollow">https://www.linkedin.com/in/briansextonmba</a>YouTube: <a href="https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A" rel="nofollow">https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A</a></p>]]></description>
                <content:encoded>&lt;p&gt;Brian Sexton, is all about relationship building and all about what he calls “Intentional encouragement.”&lt;/p&gt;&lt;p&gt;Brian is a seasoned specialist in Sales, Sales Management, Territory Building and Customer Engagement.&lt;/p&gt;&lt;p&gt;He has more than 27 year’s experience across four different industries.&lt;/p&gt;&lt;p&gt;In his career, Brian has won numerous and has been nominated for Sales awards for Overall Territory Growth, Gross Profit achievement, Largest Customer gained and has set Sales records in his previous companies still unmatched.&lt;/p&gt;&lt;p&gt;Brian has built and managed Sales Territories from $2 to $25 Million in Annual Revenue and is recognized as a People-first leader.&lt;/p&gt;&lt;p&gt;In addition, Brian is the host of The Intentional Encourager Podcast, releasing multiple episodes weekly and is the author of the book, “People Buy From People” and “The Intentional Encourager: Become The One Thing That Changes Everything” releasing in late 2022.&lt;/p&gt;&lt;p&gt;Brian is a husband, father, minister, singer, musician, Guest-host and broadcaster for iHeart Media in Huntington, WV.&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;:: The importance of personal connection in marketing and sales.&lt;/p&gt;&lt;p&gt;:: What is “intentional encouragement” and why does it matter? &lt;/p&gt;&lt;p&gt;:: How marketing and sales has changed over the last 30 years.BRIAN’S BOOK:People Buy From People: 10 Powerful People Lessons from the Ultimate People Person--My Dad&lt;a href=&#34;https://www.amazon.com/People-Buy-Powerful-Ultimate-Person&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/People-Buy-Powerful-Ultimate-Person&lt;/a&gt; for People Buy From People&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/736803206?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH BRIANTwitter @BrianSexton13&lt;/p&gt;&lt;p&gt;Instagram @IntentionalEncouragerPodcast&lt;/p&gt;&lt;p&gt;Facebook: facebook.com/theintentionalencouragerpodcast&lt;/p&gt;&lt;p&gt;Linkedin: &lt;a href=&#34;https://www.linkedin.com/in/briansextonmba&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/briansextonmba&lt;/a&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCIXY9vMarlHEUzWRzlanI-A&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/the-business-building-power-of-intentional-encoura</link>
                <pubDate>Wed, 03 Aug 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>3399</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Maximize Your Referability So You Can Sell More While Pitching Less</itunes:title>
                <title>How to Maximize Your Referability So You Can Sell More While Pitching Less</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable.&lt;/p&gt;
&lt;p&gt;He is also the host of the podcast Access to Anyone which shows how you can get to know anyone you want in business and in life using time-tested relationship-building principles.&lt;/p&gt;
&lt;p&gt;Michael speaks and consults on how individuals and companies can create Referable Brands for themselves so they can be top of mind for partnership, media opportunities, and more.&lt;/p&gt;
&lt;p&gt;Michael&#39;s unique methodology comes from his own experience of going from being a Highschool English teacher to a Broadway Producer in under two years.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;DISCUSSED IN THIS EPISODE&lt;/strong&gt;&amp;gt; How to make sure people you refer click with the people you connect them with.&lt;/p&gt;
&lt;p&gt;&amp;gt; How to make yourself more referable so you can find more prospects with less effort and land more clients.&amp;gt; Why empathy and active listening are critical relationship and business-building skills. &amp;gt; Tools to make you a better referrer and more referable.&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;http://www.smallpondenterprises.com/&#34;&gt;http://www.smallpondenterprises.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Blog:&lt;/p&gt;
&lt;p&gt;myreferabilityrater.com&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/michael-roderick-1161571/&#34;&gt;https://www.linkedin.com/in/michael-roderick-1161571/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/mike.roderick.940&#34;&gt;https://www.facebook.com/mike.roderick.940&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable.</p><p>He is also the host of the podcast Access to Anyone which shows how you can get to know anyone you want in business and in life using time-tested relationship-building principles.</p><p>Michael speaks and consults on how individuals and companies can create Referable Brands for themselves so they can be top of mind for partnership, media opportunities, and more.</p><p>Michael&#39;s unique methodology comes from his own experience of going from being a Highschool English teacher to a Broadway Producer in under two years.</p><p><strong>DISCUSSED IN THIS EPISODE</strong>&gt; How to make sure people you refer click with the people you connect them with.</p><p>&gt; How to make yourself more referable so you can find more prospects with less effort and land more clients.&gt; Why empathy and active listening are critical relationship and business-building skills. &gt; Tools to make you a better referrer and more referable.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/733521679?share=copy</p><p><br></p><p>Website: <a href="http://www.smallpondenterprises.com/" rel="nofollow">http://www.smallpondenterprises.com/</a></p><p>Blog:</p><p>myreferabilityrater.com</p><p>LinkedIn<a href="https://www.linkedin.com/in/michael-roderick-1161571/" rel="nofollow">https://www.linkedin.com/in/michael-roderick-1161571/</a></p><p>Facebook: <a href="https://www.facebook.com/mike.roderick.940" rel="nofollow">https://www.facebook.com/mike.roderick.940</a></p>]]></description>
                <content:encoded>&lt;p&gt;Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable.&lt;/p&gt;&lt;p&gt;He is also the host of the podcast Access to Anyone which shows how you can get to know anyone you want in business and in life using time-tested relationship-building principles.&lt;/p&gt;&lt;p&gt;Michael speaks and consults on how individuals and companies can create Referable Brands for themselves so they can be top of mind for partnership, media opportunities, and more.&lt;/p&gt;&lt;p&gt;Michael&amp;#39;s unique methodology comes from his own experience of going from being a Highschool English teacher to a Broadway Producer in under two years.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;DISCUSSED IN THIS EPISODE&lt;/strong&gt;&amp;gt; How to make sure people you refer click with the people you connect them with.&lt;/p&gt;&lt;p&gt;&amp;gt; How to make yourself more referable so you can find more prospects with less effort and land more clients.&amp;gt; Why empathy and active listening are critical relationship and business-building skills. &amp;gt; Tools to make you a better referrer and more referable.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/733521679?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;http://www.smallpondenterprises.com/&#34; rel=&#34;nofollow&#34;&gt;http://www.smallpondenterprises.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Blog:&lt;/p&gt;&lt;p&gt;myreferabilityrater.com&lt;/p&gt;&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/michael-roderick-1161571/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/michael-roderick-1161571/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook: &lt;a href=&#34;https://www.facebook.com/mike.roderick.940&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/mike.roderick.940&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-maximize-your-referability-so-you-can-sell</link>
                <pubDate>Wed, 27 Jul 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2175</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Overcome Overwhelm by Not Flying Alone</itunes:title>
                <title>How to Overcome Overwhelm by Not Flying Alone</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Biz Coach Steve Feld is a certified business coach, author, podcast host, professional speaker, mastermind facilitator, and coffee enthusiast.&lt;/p&gt;
&lt;p&gt;He is passionate about helping small business owners and entrepreneurs achieve massive revenue and profitability growth by utilizing simple proven strategies and tactics to build a long-term sustainable business.&lt;/p&gt;
&lt;p&gt;Steve takes the overwhelm out of business.&lt;/p&gt;
&lt;p&gt;He has owned, and operated seven lucrative businesses while providing change management and process improvement for other businesses.&lt;/p&gt;
&lt;p&gt;He has worked with three Fortune 500 companies.&lt;/p&gt;
&lt;p&gt;And he has written seven books about business for entrepreneurs.&lt;/p&gt;
&lt;p&gt;In this episode, Steve and Tom discuss:&lt;/p&gt;
&lt;p&gt;&amp;gt; Why “grinding it out” is not the way to get ahead in business.&amp;gt; How the right business coach can save far more than your “business.” &amp;gt; How to shift your operations from a constant state of defense and  fire-fighting to offense and getting the right things done.&lt;/p&gt;
&lt;p&gt;&amp;gt; How you know it’s the right time to call a coach.&lt;/p&gt;
&lt;p&gt;Website:&lt;a href=&#34;https://www.bizcoachsteve.com&#34;&gt;https://www.bizcoachsteve.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Steve’s 45-minute business breakthrough:&lt;/p&gt;
&lt;p&gt;www.bizcoachsteve.com/100k&lt;/p&gt;
&lt;p&gt;Social Media: &lt;a&gt;Facebook:https://www.facebook.com/bizcoachsteve&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/stevefeld&#34;&gt;https://www.linkedin.com/in/stevefeld&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube: &lt;a href=&#34;https://bit.ly/2AaIeGj&#34;&gt;https://bit.ly/2AaIeGj&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter: &lt;a href=&#34;https://twitter.com/BizCoachSteveF&#34;&gt;&lt;ins&gt;https://twitter.com/BizCoachSteveF&lt;/ins&gt;&lt;/a&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/bizcoachsteve/&#34;&gt;https://www.instagram.com/bizcoachsteve/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Pinterest: &lt;a href=&#34;https://www.pinterest.com/BizCoachSteve&#34;&gt;https://www.pinterest.com/BizCoachSteve&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Podcast: &lt;a href=&#34;https://bizcoach.libsyn.com/&#34;&gt;https://bizcoach.libsyn.com/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Biz Coach Steve Feld is a certified business coach, author, podcast host, professional speaker, mastermind facilitator, and coffee enthusiast.</p><p>He is passionate about helping small business owners and entrepreneurs achieve massive revenue and profitability growth by utilizing simple proven strategies and tactics to build a long-term sustainable business.</p><p>Steve takes the overwhelm out of business.</p><p>He has owned, and operated seven lucrative businesses while providing change management and process improvement for other businesses.</p><p>He has worked with three Fortune 500 companies.</p><p>And he has written seven books about business for entrepreneurs.</p><p>In this episode, Steve and Tom discuss:</p><p>&gt; Why “grinding it out” is not the way to get ahead in business.&gt; How the right business coach can save far more than your “business.” &gt; How to shift your operations from a constant state of defense and fire-fighting to offense and getting the right things done.</p><p>&gt; How you know it’s the right time to call a coach.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/732051237?share=copy</p><p><br></p><p>Website:<a href="https://www.bizcoachsteve.com" rel="nofollow">https://www.bizcoachsteve.com</a></p><p>Steve’s 45-minute business breakthrough:</p><p>www.bizcoachsteve.com/100k</p><p>Social Media: Facebook:https://www.facebook.com/bizcoachsteve</p><p>LinkedIn: <a href="https://www.linkedin.com/in/stevefeld" rel="nofollow">https://www.linkedin.com/in/stevefeld</a></p><p>YouTube: <a href="https://bit.ly/2AaIeGj" rel="nofollow">https://bit.ly/2AaIeGj</a></p><p>Twitter: <a href="https://twitter.com/BizCoachSteveF" rel="nofollow">https://twitter.com/BizCoachSteveF</a>Instagram: <a href="https://www.instagram.com/bizcoachsteve/" rel="nofollow">https://www.instagram.com/bizcoachsteve/</a></p><p>Pinterest: <a href="https://www.pinterest.com/BizCoachSteve" rel="nofollow">https://www.pinterest.com/BizCoachSteve</a></p><p>Podcast: <a href="https://bizcoach.libsyn.com/" rel="nofollow">https://bizcoach.libsyn.com/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Biz Coach Steve Feld is a certified business coach, author, podcast host, professional speaker, mastermind facilitator, and coffee enthusiast.&lt;/p&gt;&lt;p&gt;He is passionate about helping small business owners and entrepreneurs achieve massive revenue and profitability growth by utilizing simple proven strategies and tactics to build a long-term sustainable business.&lt;/p&gt;&lt;p&gt;Steve takes the overwhelm out of business.&lt;/p&gt;&lt;p&gt;He has owned, and operated seven lucrative businesses while providing change management and process improvement for other businesses.&lt;/p&gt;&lt;p&gt;He has worked with three Fortune 500 companies.&lt;/p&gt;&lt;p&gt;And he has written seven books about business for entrepreneurs.&lt;/p&gt;&lt;p&gt;In this episode, Steve and Tom discuss:&lt;/p&gt;&lt;p&gt;&amp;gt; Why “grinding it out” is not the way to get ahead in business.&amp;gt; How the right business coach can save far more than your “business.” &amp;gt; How to shift your operations from a constant state of defense and fire-fighting to offense and getting the right things done.&lt;/p&gt;&lt;p&gt;&amp;gt; How you know it’s the right time to call a coach.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/732051237?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;https://www.bizcoachsteve.com&#34; rel=&#34;nofollow&#34;&gt;https://www.bizcoachsteve.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Steve’s 45-minute business breakthrough:&lt;/p&gt;&lt;p&gt;www.bizcoachsteve.com/100k&lt;/p&gt;&lt;p&gt;Social Media: Facebook:https://www.facebook.com/bizcoachsteve&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/stevefeld&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/stevefeld&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://bit.ly/2AaIeGj&#34; rel=&#34;nofollow&#34;&gt;https://bit.ly/2AaIeGj&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter: &lt;a href=&#34;https://twitter.com/BizCoachSteveF&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/BizCoachSteveF&lt;/a&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/bizcoachsteve/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/bizcoachsteve/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Pinterest: &lt;a href=&#34;https://www.pinterest.com/BizCoachSteve&#34; rel=&#34;nofollow&#34;&gt;https://www.pinterest.com/BizCoachSteve&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Podcast: &lt;a href=&#34;https://bizcoach.libsyn.com/&#34; rel=&#34;nofollow&#34;&gt;https://bizcoach.libsyn.com/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-overcome-overwhelm-by-not-flying-alone</link>
                <pubDate>Wed, 20 Jul 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/56a6a6c9-f57c-4690-bfb0-6068261dda00_-podcast-episode-graphic-steve-feld-square_big.jpg"/>
                <itunes:duration>1931</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Why Value Proposition and Process are Keys to Sales Success</itunes:title>
                <title>Why Value Proposition and Process are Keys to Sales Success</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Rob Bedell has over 30 years of sales experience and 28 business leadership. He has successfully built and restructured many departments and businesses. Rob has worked across many industries including media, manufacturing and SaaS. Over the last decade, he has been a fractional VP of Sales and also business advisor and coach.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Rob discuss…&lt;/p&gt;
&lt;p&gt;&amp;gt; How to make sure you are using the right value proposition – that positions your business from the prospect’s perspective.&lt;/p&gt;
&lt;p&gt;&amp;gt; Why every business should have a sales process.&lt;/p&gt;
&lt;p&gt;&amp;gt; Why the word “sales” makes so many cringe – and how to get over that.&lt;/p&gt;
&lt;p&gt;Rob’s website:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://info4yourbusiness.com&#34;&gt;https://info4yourbusiness.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Rob’s book:&lt;/p&gt;
&lt;p&gt;“The ‘S’ Word, Sales the Lifeblood of your Business’&lt;/p&gt;
&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/robbedell/&#34;&gt;https://www.linkedin.com/in/robbedell/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Rob Bedell has over 30 years of sales experience and 28 business leadership. He has successfully built and restructured many departments and businesses. Rob has worked across many industries including media, manufacturing and SaaS. Over the last decade, he has been a fractional VP of Sales and also business advisor and coach.</p><p>In this episode, Tom and Rob discuss…</p><p>&gt; How to make sure you are using the right value proposition – that positions your business from the prospect’s perspective.</p><p>&gt; Why every business should have a sales process.</p><p>&gt; Why the word “sales” makes so many cringe – and how to get over that.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/731665529?share=copy</p><p><br></p><p>Rob’s website:</p><p><a href="https://info4yourbusiness.com" rel="nofollow">https://info4yourbusiness.com</a></p><p>Rob’s book:</p><p>“The ‘S’ Word, Sales the Lifeblood of your Business’</p><p>Social Media: <a href="https://www.linkedin.com/in/robbedell/" rel="nofollow">https://www.linkedin.com/in/robbedell/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Rob Bedell has over 30 years of sales experience and 28 business leadership. He has successfully built and restructured many departments and businesses. Rob has worked across many industries including media, manufacturing and SaaS. Over the last decade, he has been a fractional VP of Sales and also business advisor and coach.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Rob discuss…&lt;/p&gt;&lt;p&gt;&amp;gt; How to make sure you are using the right value proposition – that positions your business from the prospect’s perspective.&lt;/p&gt;&lt;p&gt;&amp;gt; Why every business should have a sales process.&lt;/p&gt;&lt;p&gt;&amp;gt; Why the word “sales” makes so many cringe – and how to get over that.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/731665529?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Rob’s website:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://info4yourbusiness.com&#34; rel=&#34;nofollow&#34;&gt;https://info4yourbusiness.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Rob’s book:&lt;/p&gt;&lt;p&gt;“The ‘S’ Word, Sales the Lifeblood of your Business’&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/robbedell/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/robbedell/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/why-value-proposition-and-process-are-keys-to-sale</link>
                <pubDate>Wed, 13 Jul 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2087</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Enjoy Work More and Gripe Less</itunes:title>
                <title>How to Enjoy Work More and Gripe Less</title>

                <itunes:episode>32</itunes:episode>
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Terry Boyle McDougall is an Executive &amp;amp; Career Coach and CEO of Terry B. McDougall Coaching.&lt;/p&gt;
&lt;p&gt;She helps high-achieving professionals remove obstacles that keep them stuck so they can enjoy more success and satisfaction in their lives and careers.&lt;/p&gt;
&lt;p&gt;Before becoming a coach, Terry was a long-time corporate marketing executive where she led teams, developed strategies and advised senior leaders to drive business results.&lt;/p&gt;
&lt;p&gt;She is the author of “Winning the Game of Work: Career Happiness and Success on Your Own Terms.” She is also the host of the Marketing Mambo podcast.&lt;/p&gt;
&lt;p&gt;Website:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.terrybmcdougall.com&#34;&gt;https://www.terrybmcdougall.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Terry’s Book:&lt;/p&gt;
&lt;p&gt;“Winning the Game of Work: Career Happiness and Success on Your Own Terms”&lt;a href=&#34;https://www.tinyurl.com/gameofworkbook&#34;&gt;https://www.tinyurl.com/gameofworkbook&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Podcast: Marketing Mambo (marketingmambo.net)&lt;/p&gt;
&lt;p&gt;Social Media: LinkedIn.com/in/terrybmcdougall&lt;/p&gt;
&lt;p&gt;Facebook.com/terrybmcdougall&lt;/p&gt;
&lt;p&gt;Instagram.com/i_am_coach_terry&lt;/p&gt;
&lt;p&gt;Twitter.com/coachterrymcd&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Terry Boyle McDougall is an Executive &amp; Career Coach and CEO of Terry B. McDougall Coaching.</p><p>She helps high-achieving professionals remove obstacles that keep them stuck so they can enjoy more success and satisfaction in their lives and careers.</p><p>Before becoming a coach, Terry was a long-time corporate marketing executive where she led teams, developed strategies and advised senior leaders to drive business results.</p><p>She is the author of “Winning the Game of Work: Career Happiness and Success on Your Own Terms.” She is also the host of the Marketing Mambo podcast.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/730930929?share=copy</p><p><br></p><p>Website:</p><p><a href="https://www.terrybmcdougall.com" rel="nofollow">https://www.terrybmcdougall.com</a></p><p>Terry’s Book:</p><p>“Winning the Game of Work: Career Happiness and Success on Your Own Terms”<a href="https://www.tinyurl.com/gameofworkbook" rel="nofollow">https://www.tinyurl.com/gameofworkbook</a></p><p>Podcast: Marketing Mambo (marketingmambo.net)</p><p>Social Media: LinkedIn.com/in/terrybmcdougall</p><p>Facebook.com/terrybmcdougall</p><p>Instagram.com/i_am_coach_terry</p><p>Twitter.com/coachterrymcd</p>]]></description>
                <content:encoded>&lt;p&gt;Terry Boyle McDougall is an Executive &amp;amp; Career Coach and CEO of Terry B. McDougall Coaching.&lt;/p&gt;&lt;p&gt;She helps high-achieving professionals remove obstacles that keep them stuck so they can enjoy more success and satisfaction in their lives and careers.&lt;/p&gt;&lt;p&gt;Before becoming a coach, Terry was a long-time corporate marketing executive where she led teams, developed strategies and advised senior leaders to drive business results.&lt;/p&gt;&lt;p&gt;She is the author of “Winning the Game of Work: Career Happiness and Success on Your Own Terms.” She is also the host of the Marketing Mambo podcast.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/730930929?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.terrybmcdougall.com&#34; rel=&#34;nofollow&#34;&gt;https://www.terrybmcdougall.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Terry’s Book:&lt;/p&gt;&lt;p&gt;“Winning the Game of Work: Career Happiness and Success on Your Own Terms”&lt;a href=&#34;https://www.tinyurl.com/gameofworkbook&#34; rel=&#34;nofollow&#34;&gt;https://www.tinyurl.com/gameofworkbook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Podcast: Marketing Mambo (marketingmambo.net)&lt;/p&gt;&lt;p&gt;Social Media: LinkedIn.com/in/terrybmcdougall&lt;/p&gt;&lt;p&gt;Facebook.com/terrybmcdougall&lt;/p&gt;&lt;p&gt;Instagram.com/i_am_coach_terry&lt;/p&gt;&lt;p&gt;Twitter.com/coachterrymcd&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-enjoy-work-more-and-gripe-less</link>
                <pubDate>Wed, 06 Jul 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/d943348a-7d5f-4982-b4f8-16efbdf093b7_ast-episode-graphic-terry-mcdougall-square_big.jpg"/>
                <itunes:duration>2363</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to See the Big Picture So You and Your Business Can Thrive</itunes:title>
                <title>How to See the Big Picture So You and Your Business Can Thrive</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Chris Michel helps business owners develop the perspective,  systems, and culture they need to see the big picture and ultimately to grow sales and prosper. Chris is the author of the book “The Red Chair Experience” And he&#39;s the founder of Coach Chris Consulting – a sales and business consultancy for the home services industry. Chris has over 30 years of sales and management experience. And he helps small to medium-sized businesses increase sales by creating processes, metrics, and key performance indicators. In this episode, Tom and Chris discuss: &amp;gt; The difference between vanity metrics and data that truly measure the health of your business.&lt;/p&gt;
&lt;p&gt;&amp;gt; Why marketing and sales have to work in tandem.&amp;gt; How to nurture and engage prospects so they become clients. &amp;gt; How to stand out above the crowd.&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://coachchrisconsulting.com/what-to-expect/&#34;&gt;https://coachchrisconsulting.com/what-to-expect/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Get a signed copy of Chris’ book, “The Red Chair Experience;”Theredchairexperience.comDigital copy of the book - &lt;a href=&#34;https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/&#34;&gt;https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Blog posts:&lt;a href=&#34;https://coachchrisconsulting.com/posts-by-coach-chris/&#34;&gt;https://coachchrisconsulting.com/posts-by-coach-chris/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Sales and Business Coaching &lt;a href=&#34;https://calendly.com/cmconsulting84/improve-me-improve-my-business&#34;&gt;https://calendly.com/cmconsulting84/improve-me-improve-my-business&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/coachchris84/&#34;&gt;https://www.linkedin.com/in/coachchris84/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/coachchrisconsulting/&#34;&gt;https://www.instagram.com/coachchrisconsulting/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook:&lt;a href=&#34;https://www.facebook.com/coachchrisconsulting&#34;&gt;https://www.facebook.com/coachchrisconsulting&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube&lt;a href=&#34;https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw&#34;&gt;https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Chris Michel helps business owners develop the perspective, systems, and culture they need to see the big picture and ultimately to grow sales and prosper. Chris is the author of the book “The Red Chair Experience” And he&#39;s the founder of Coach Chris Consulting – a sales and business consultancy for the home services industry. Chris has over 30 years of sales and management experience. And he helps small to medium-sized businesses increase sales by creating processes, metrics, and key performance indicators. In this episode, Tom and Chris discuss: &gt; The difference between vanity metrics and data that truly measure the health of your business.</p><p>&gt; Why marketing and sales have to work in tandem.&gt; How to nurture and engage prospects so they become clients. &gt; How to stand out above the crowd.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/733589673?share=copy</p><p><br></p><p>Website: <a href="https://coachchrisconsulting.com/what-to-expect/" rel="nofollow">https://coachchrisconsulting.com/what-to-expect/</a></p><p>Get a signed copy of Chris’ book, “The Red Chair Experience;”Theredchairexperience.comDigital copy of the book - <a href="https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/" rel="nofollow">https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/</a></p><p>Blog posts:<a href="https://coachchrisconsulting.com/posts-by-coach-chris/" rel="nofollow">https://coachchrisconsulting.com/posts-by-coach-chris/</a></p><p>Sales and Business Coaching <a href="https://calendly.com/cmconsulting84/improve-me-improve-my-business" rel="nofollow">https://calendly.com/cmconsulting84/improve-me-improve-my-business</a></p><p>LinkedIn<a href="https://www.linkedin.com/in/coachchris84/" rel="nofollow">https://www.linkedin.com/in/coachchris84/</a></p><p>Instagram<a href="https://www.instagram.com/coachchrisconsulting/" rel="nofollow">https://www.instagram.com/coachchrisconsulting/</a></p><p>Facebook:<a href="https://www.facebook.com/coachchrisconsulting" rel="nofollow">https://www.facebook.com/coachchrisconsulting</a></p><p>YouTube<a href="https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw" rel="nofollow">https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw</a></p>]]></description>
                <content:encoded>&lt;p&gt;Chris Michel helps business owners develop the perspective, systems, and culture they need to see the big picture and ultimately to grow sales and prosper. Chris is the author of the book “The Red Chair Experience” And he&amp;#39;s the founder of Coach Chris Consulting – a sales and business consultancy for the home services industry. Chris has over 30 years of sales and management experience. And he helps small to medium-sized businesses increase sales by creating processes, metrics, and key performance indicators. In this episode, Tom and Chris discuss: &amp;gt; The difference between vanity metrics and data that truly measure the health of your business.&lt;/p&gt;&lt;p&gt;&amp;gt; Why marketing and sales have to work in tandem.&amp;gt; How to nurture and engage prospects so they become clients. &amp;gt; How to stand out above the crowd.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/733589673?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://coachchrisconsulting.com/what-to-expect/&#34; rel=&#34;nofollow&#34;&gt;https://coachchrisconsulting.com/what-to-expect/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Get a signed copy of Chris’ book, “The Red Chair Experience;”Theredchairexperience.comDigital copy of the book - &lt;a href=&#34;https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/&#34; rel=&#34;nofollow&#34;&gt;https://www.amazon.com/Red-Chair-Experience-Chris-Michel-ebook/dp/B0B2DKGZB5/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Blog posts:&lt;a href=&#34;https://coachchrisconsulting.com/posts-by-coach-chris/&#34; rel=&#34;nofollow&#34;&gt;https://coachchrisconsulting.com/posts-by-coach-chris/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Sales and Business Coaching &lt;a href=&#34;https://calendly.com/cmconsulting84/improve-me-improve-my-business&#34; rel=&#34;nofollow&#34;&gt;https://calendly.com/cmconsulting84/improve-me-improve-my-business&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn&lt;a href=&#34;https://www.linkedin.com/in/coachchris84/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/coachchris84/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram&lt;a href=&#34;https://www.instagram.com/coachchrisconsulting/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/coachchrisconsulting/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook:&lt;a href=&#34;https://www.facebook.com/coachchrisconsulting&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/coachchrisconsulting&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube&lt;a href=&#34;https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCFlrdXVNxAkGMsJtt_vMFjw&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-see-the-big-picture-so-you-and-your-busines</link>
                <pubDate>Wed, 29 Jun 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/98ad529d-718d-46e6-a9fc-a4cc1112cf7b_odcast-episode-graphic-chris-michel-square_big.jpg"/>
                <itunes:duration>1887</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build Value in the Mind of Your Buyers</itunes:title>
                <title>How to Build Value in the Mind of Your Buyers</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms.&lt;/p&gt;
&lt;p&gt;This means fine-tuning their operations and scaling their revenue for strategic growth.&lt;/p&gt;
&lt;p&gt;As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters.&lt;/p&gt;
&lt;p&gt;Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results.&lt;/p&gt;
&lt;p&gt;Patty raised three fantastic kids, all of whom are business owners and also work in Patty’s company (she essentially raised her own workforce!)&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;DISCUSSED IN THIS EPISODE: &lt;/strong&gt;&amp;gt;&amp;gt; How to demonstrate your value to clients&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; The broken cookie effect and its impact on women&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; How to be proactive to overcome challenges&amp;gt;&amp;gt; How to get paid for the value you deliver&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; The importance of business mechanics, operations, and finance when running a business&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;CONNECT WITH PATTY:&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Website&lt;a href=&#34;https://www.theblockgroup.net/&#34;&gt;https://www.theblockgroup.net/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Take the Revenue Roadblocks Quiz to discover what&#39;s in your way!&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.theblockgroup.net/my-revenue-roadblocks&#34;&gt;https://www.theblockgroup.net/my-revenue-roadblocks&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/pattyblock/&#34;&gt;https://www.linkedin.com/in/pattyblock/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/patty.block/&#34;&gt;https://www.facebook.com/patty.block/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms.</p><p>This means fine-tuning their operations and scaling their revenue for strategic growth.</p><p>As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters.</p><p>Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results.</p><p>Patty raised three fantastic kids, all of whom are business owners and also work in Patty’s company (she essentially raised her own workforce!)</p><p><strong>DISCUSSED IN THIS EPISODE: </strong>&gt;&gt; How to demonstrate your value to clients</p><p>&gt;&gt; The broken cookie effect and its impact on women</p><p>&gt;&gt; How to be proactive to overcome challenges&gt;&gt; How to get paid for the value you deliver</p><p>&gt;&gt; The importance of business mechanics, operations, and finance when running a business</p><p><br></p><p><strong>FULL EPISODE VIDEO</strong></p><p>https://vimeo.com/727673412?share=copy</p><p><br></p><p><strong>CONNECT WITH PATTY:</strong></p><p>Website<a href="https://www.theblockgroup.net/" rel="nofollow">https://www.theblockgroup.net/</a></p><p>Take the Revenue Roadblocks Quiz to discover what&#39;s in your way!</p><p><a href="https://www.theblockgroup.net/my-revenue-roadblocks" rel="nofollow">https://www.theblockgroup.net/my-revenue-roadblocks</a></p><p>Social Media: <a href="https://www.linkedin.com/in/pattyblock/" rel="nofollow">https://www.linkedin.com/in/pattyblock/</a></p><p><a href="https://www.facebook.com/patty.block/" rel="nofollow">https://www.facebook.com/patty.block/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms.&lt;/p&gt;&lt;p&gt;This means fine-tuning their operations and scaling their revenue for strategic growth.&lt;/p&gt;&lt;p&gt;As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters.&lt;/p&gt;&lt;p&gt;Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results.&lt;/p&gt;&lt;p&gt;Patty raised three fantastic kids, all of whom are business owners and also work in Patty’s company (she essentially raised her own workforce!)&lt;/p&gt;&lt;p&gt;&lt;strong&gt;DISCUSSED IN THIS EPISODE: &lt;/strong&gt;&amp;gt;&amp;gt; How to demonstrate your value to clients&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; The broken cookie effect and its impact on women&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; How to be proactive to overcome challenges&amp;gt;&amp;gt; How to get paid for the value you deliver&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; The importance of business mechanics, operations, and finance when running a business&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;FULL EPISODE VIDEO&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/727673412?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;CONNECT WITH PATTY:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Website&lt;a href=&#34;https://www.theblockgroup.net/&#34; rel=&#34;nofollow&#34;&gt;https://www.theblockgroup.net/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Take the Revenue Roadblocks Quiz to discover what&amp;#39;s in your way!&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.theblockgroup.net/my-revenue-roadblocks&#34; rel=&#34;nofollow&#34;&gt;https://www.theblockgroup.net/my-revenue-roadblocks&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/pattyblock/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/pattyblock/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/patty.block/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/patty.block/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-build-value-in-the-mind-of-your-buyers</link>
                <pubDate>Wed, 15 Jun 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2337</itunes:duration>
                
                
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                <itunes:title>Why Embracing Brain Health Can Transform Your Business and Your Life</itunes:title>
                <title>Why Embracing Brain Health Can Transform Your Business and Your Life</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Industry and family leaders hire Dr Ruth Allan to win back their energy and time doing what they love by boosting their brain power and performance because most are chained to their past, don’t use the right tools and techniques and have never measured and optimised their unique brain&lt;/p&gt;
&lt;p&gt;Dr Ruth is an Amen Clinics Certified Brain Health Professional, High Performance Coach and Havening Practitioner and host of the show and podcast &#39;Brain Health - Unchaining Your Pain.&#39; In her spare time she is a Reservist British Army Officer, loves the outdoors, skiing, mountaineering and cycling, is married to Dave and mum to Lilly.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Ruth discuss the importance of optimal brain function, the difference between brain health and mental health, and the power of stepping into your growth zone.&lt;/p&gt;
&lt;p&gt;Why these topics? Your brain is your engine of life. Our brains run everything from governments to businesses, to organizations and to families. When your brain works right you work right. When your unique brain is functioning optimally you can unleash your unique superpower&lt;/p&gt;
&lt;p&gt;Website:  &lt;a href=&#34;https://www.ruthmaryallan.com&#34;&gt;https://www.ruthmaryallan.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Trauma recovery group coaching&lt;a href=&#34;http://www.ruthmaryallan.com/traumarecovery&#34;&gt;&lt;ins&gt;www.ruthmaryallan.com/traumarecovery&lt;/ins&gt;&lt;/a&gt;Course to support people with day-day anxietywww.ruthmaryallan.com/haveningwithlilly&lt;/p&gt;
&lt;p&gt;Social Media:  &lt;a href=&#34;https://www.LinkedIn.com/in/ruthmaryallan&#34;&gt;https://www.LinkedIn.com/in/ruthmaryallan&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/ruthmaryallan&#34;&gt;https://www.facebook.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/ruthmaryallan&#34;&gt;https://www.instagram.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.twitter.com/ruthmaryallan&#34;&gt;https://www.twitter.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Industry and family leaders hire Dr Ruth Allan to win back their energy and time doing what they love by boosting their brain power and performance because most are chained to their past, don’t use the right tools and techniques and have never measured and optimised their unique brain</p><p>Dr Ruth is an Amen Clinics Certified Brain Health Professional, High Performance Coach and Havening Practitioner and host of the show and podcast &#39;Brain Health - Unchaining Your Pain.&#39; In her spare time she is a Reservist British Army Officer, loves the outdoors, skiing, mountaineering and cycling, is married to Dave and mum to Lilly.</p><p>In this episode, Tom and Ruth discuss the importance of optimal brain function, the difference between brain health and mental health, and the power of stepping into your growth zone.</p><p>Why these topics? Your brain is your engine of life. Our brains run everything from governments to businesses, to organizations and to families. When your brain works right you work right. When your unique brain is functioning optimally you can unleash your unique superpower</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/716740686?share=copy</p><p><br></p><p>Website: <a href="https://www.ruthmaryallan.com" rel="nofollow">https://www.ruthmaryallan.com</a></p><p>Trauma recovery group coaching<a href="http://www.ruthmaryallan.com/traumarecovery" rel="nofollow">www.ruthmaryallan.com/traumarecovery</a>Course to support people with day-day anxietywww.ruthmaryallan.com/haveningwithlilly</p><p>Social Media: <a href="https://www.LinkedIn.com/in/ruthmaryallan" rel="nofollow">https://www.LinkedIn.com/in/ruthmaryallan</a></p><p><a href="https://www.facebook.com/ruthmaryallan" rel="nofollow">https://www.facebook.com/ruthmaryallan</a></p><p><a href="https://www.instagram.com/ruthmaryallan" rel="nofollow">https://www.instagram.com/ruthmaryallan</a></p><p><a href="https://www.twitter.com/ruthmaryallan" rel="nofollow">https://www.twitter.com/ruthmaryallan</a></p>]]></description>
                <content:encoded>&lt;p&gt;Industry and family leaders hire Dr Ruth Allan to win back their energy and time doing what they love by boosting their brain power and performance because most are chained to their past, don’t use the right tools and techniques and have never measured and optimised their unique brain&lt;/p&gt;&lt;p&gt;Dr Ruth is an Amen Clinics Certified Brain Health Professional, High Performance Coach and Havening Practitioner and host of the show and podcast &amp;#39;Brain Health - Unchaining Your Pain.&amp;#39; In her spare time she is a Reservist British Army Officer, loves the outdoors, skiing, mountaineering and cycling, is married to Dave and mum to Lilly.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Ruth discuss the importance of optimal brain function, the difference between brain health and mental health, and the power of stepping into your growth zone.&lt;/p&gt;&lt;p&gt;Why these topics? Your brain is your engine of life. Our brains run everything from governments to businesses, to organizations and to families. When your brain works right you work right. When your unique brain is functioning optimally you can unleash your unique superpower&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/716740686?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.ruthmaryallan.com&#34; rel=&#34;nofollow&#34;&gt;https://www.ruthmaryallan.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Trauma recovery group coaching&lt;a href=&#34;http://www.ruthmaryallan.com/traumarecovery&#34; rel=&#34;nofollow&#34;&gt;www.ruthmaryallan.com/traumarecovery&lt;/a&gt;Course to support people with day-day anxietywww.ruthmaryallan.com/haveningwithlilly&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.LinkedIn.com/in/ruthmaryallan&#34; rel=&#34;nofollow&#34;&gt;https://www.LinkedIn.com/in/ruthmaryallan&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/ruthmaryallan&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/ruthmaryallan&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.twitter.com/ruthmaryallan&#34; rel=&#34;nofollow&#34;&gt;https://www.twitter.com/ruthmaryallan&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/why-embracing-brain-health-can-transform</link>
                <pubDate>Wed, 01 Jun 2022 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2884</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Succeed as a Coach or a Consultant with More Confidence and Less Overwhelm</itunes:title>
                <title>How to Succeed as a Coach or a Consultant with More Confidence and Less Overwhelm</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;After 28 years as a highly skilled employee, David Shriner-Cahn was told that his job was over. In spite of the immediate trauma and fear, he knew that as his next step, he’d rather work for himself and have more control over his destiny. That was in 2006.&lt;/p&gt;
&lt;p&gt;Today, David is a thriving community builder, podcaster and speaker. David helps high-achieving professionals build their consulting or coaching business, following a late-career job loss, so they can do what they love and get paid what they’re worth.&lt;/p&gt;
&lt;p&gt;The Smashing the Plateau:  &lt;a href=&#34;https://smashingtheplateau.com/&#34;&gt;&lt;ins&gt;https://SmashingThePlateau.com&lt;/ins&gt;&lt;/a&gt;Website: &lt;a href=&#34;https://smashingtheplateau.com/&#34;&gt;&lt;ins&gt;https://SmashingThePlateau.com&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/davidshrinercahn&#34;&gt;&lt;ins&gt;https://linkedin.com/in/davidshrinercahn&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://facebook.com/davidshrinercahn&#34;&gt;&lt;ins&gt;https://facebook.com/davidshrinercahn&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/smashingplateau&#34;&gt;&lt;ins&gt;https://twitter.com/smashingplateau&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>After 28 years as a highly skilled employee, David Shriner-Cahn was told that his job was over. In spite of the immediate trauma and fear, he knew that as his next step, he’d rather work for himself and have more control over his destiny. That was in 2006.</p><p>Today, David is a thriving community builder, podcaster and speaker. David helps high-achieving professionals build their consulting or coaching business, following a late-career job loss, so they can do what they love and get paid what they’re worth.</p><p>The Smashing the Plateau: <a href="https://smashingtheplateau.com/" rel="nofollow">https://SmashingThePlateau.com</a>Website: <a href="https://smashingtheplateau.com/" rel="nofollow">https://SmashingThePlateau.com</a></p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/716700203?share=copy</p><p><br></p><p>Social Media:</p><p><a href="https://linkedin.com/in/davidshrinercahn" rel="nofollow">https://linkedin.com/in/davidshrinercahn</a></p><p><a href="https://facebook.com/davidshrinercahn" rel="nofollow">https://facebook.com/davidshrinercahn</a></p><p><a href="https://twitter.com/smashingplateau" rel="nofollow">https://twitter.com/smashingplateau</a></p>]]></description>
                <content:encoded>&lt;p&gt;After 28 years as a highly skilled employee, David Shriner-Cahn was told that his job was over. In spite of the immediate trauma and fear, he knew that as his next step, he’d rather work for himself and have more control over his destiny. That was in 2006.&lt;/p&gt;&lt;p&gt;Today, David is a thriving community builder, podcaster and speaker. David helps high-achieving professionals build their consulting or coaching business, following a late-career job loss, so they can do what they love and get paid what they’re worth.&lt;/p&gt;&lt;p&gt;The Smashing the Plateau: &lt;a href=&#34;https://smashingtheplateau.com/&#34; rel=&#34;nofollow&#34;&gt;https://SmashingThePlateau.com&lt;/a&gt;Website: &lt;a href=&#34;https://smashingtheplateau.com/&#34; rel=&#34;nofollow&#34;&gt;https://SmashingThePlateau.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/716700203?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/davidshrinercahn&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/davidshrinercahn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://facebook.com/davidshrinercahn&#34; rel=&#34;nofollow&#34;&gt;https://facebook.com/davidshrinercahn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/smashingplateau&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/smashingplateau&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-success-as-a-coach-or-consultant</link>
                <pubDate>Wed, 18 May 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/9bae53fe-5a89-4196-a025-8171c6306d06_-episode-graphic-david-shriner-cahn-square_big.jpg"/>
                <itunes:duration>2561</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Nurture Lasting Love with Your Spouse and Your Clients</itunes:title>
                <title>How to Nurture Lasting Love with Your Spouse and Your Clients</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;In this episode Tom and his guests – John David Mann and Ana Gabriel Mann – discuss their new book “The Go-Giver Marriage.”&lt;/p&gt;
&lt;p&gt;Discussion topics include:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; How to shift the tone of your relationship and build a foundation for lasting love.&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; The habits of behavior that destroy a marriage, and how to change them.&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Why marriage can be such a challenge -- and why it is such a powerful opportunity.&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; How all of the above applies not just to your relationship with your spouse, but also your relationship with clients and prospects.&lt;/p&gt;
&lt;p&gt;John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”&lt;/p&gt;
&lt;p&gt;Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.&lt;/p&gt;
&lt;p&gt;John and Ana have been dreaming about writing “The Go-Giver Marriage” together for nearly two decades.&lt;/p&gt;
&lt;p&gt;Go-Giver Marriage Website: &lt;a href=&#34;https://gogivermarriage.com&#34;&gt;https://gogivermarriage.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Bio: John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”&lt;/p&gt;
&lt;p&gt;Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.&lt;/p&gt;
&lt;p&gt;Connect with John:&lt;/p&gt;
&lt;p&gt;www.johndavidmann.com&lt;/p&gt;
&lt;p&gt;instagram.com/johndavidmann&lt;/p&gt;
&lt;p&gt;twitter.com/johndavidmann&lt;/p&gt;
&lt;p&gt;facebook.com/johndavidmann&lt;/p&gt;
&lt;p&gt;facebook.com/johndavidmanntheperson&lt;/p&gt;
&lt;p&gt;linkedin.com/in/johndavidmann&lt;/p&gt;
&lt;p&gt;Connect with Ana:&lt;/p&gt;
&lt;p&gt;instagram.com/anagabrielmann&lt;/p&gt;
&lt;p&gt;instagram.com/gogivermarriage&lt;/p&gt;
&lt;p&gt;facebook.com/anagabrielmann&lt;/p&gt;
&lt;p&gt;twitter.com/anagabrielmann&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>In this episode Tom and his guests – John David Mann and Ana Gabriel Mann – discuss their new book “The Go-Giver Marriage.”</p><p>Discussion topics include:</p><p>&gt;&gt; How to shift the tone of your relationship and build a foundation for lasting love.</p><p>&gt;&gt; The habits of behavior that destroy a marriage, and how to change them.</p><p>&gt;&gt; Why marriage can be such a challenge -- and why it is such a powerful opportunity.</p><p>&gt;&gt; How all of the above applies not just to your relationship with your spouse, but also your relationship with clients and prospects.</p><p>John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”</p><p>Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.</p><p>John and Ana have been dreaming about writing “The Go-Giver Marriage” together for nearly two decades.</p><p>Go-Giver Marriage Website: <a href="https://gogivermarriage.com" rel="nofollow">https://gogivermarriage.com</a></p><p>Bio: John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”</p><p>Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/716341402?share=copy</p><p><br></p><p>Connect with John:</p><p>www.johndavidmann.com</p><p>instagram.com/johndavidmann</p><p>twitter.com/johndavidmann</p><p>facebook.com/johndavidmann</p><p>facebook.com/johndavidmanntheperson</p><p>linkedin.com/in/johndavidmann</p><p>Connect with Ana:</p><p>instagram.com/anagabrielmann</p><p>instagram.com/gogivermarriage</p><p>facebook.com/anagabrielmann</p><p>twitter.com/anagabrielmann</p>]]></description>
                <content:encoded>&lt;p&gt;In this episode Tom and his guests – John David Mann and Ana Gabriel Mann – discuss their new book “The Go-Giver Marriage.”&lt;/p&gt;&lt;p&gt;Discussion topics include:&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; How to shift the tone of your relationship and build a foundation for lasting love.&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; The habits of behavior that destroy a marriage, and how to change them.&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; Why marriage can be such a challenge -- and why it is such a powerful opportunity.&lt;/p&gt;&lt;p&gt;&amp;gt;&amp;gt; How all of the above applies not just to your relationship with your spouse, but also your relationship with clients and prospects.&lt;/p&gt;&lt;p&gt;John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”&lt;/p&gt;&lt;p&gt;Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.&lt;/p&gt;&lt;p&gt;John and Ana have been dreaming about writing “The Go-Giver Marriage” together for nearly two decades.&lt;/p&gt;&lt;p&gt;Go-Giver Marriage Website: &lt;a href=&#34;https://gogivermarriage.com&#34; rel=&#34;nofollow&#34;&gt;https://gogivermarriage.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Bio: John David Mann is coauthor of more than 30 books, including four New York Times bestsellers and five national bestsellers. His classic 2008 parable The Go-Giver (coauthored with Bob Burg) earned the 2017 Living Now Book Award’s “Evergreen Medal” for its “contribution to positive global change.”&lt;/p&gt;&lt;p&gt;Ana Gabriel Mann, M.A., earned her degree in clinical psychology before going on to serve as an educator, therapist, corporate trainer, speaker, and coach. She currently coaches Go-Giver Marriage clients and leads the Go-Giver Marriage Coaches Training Program, training coaches from around the globe.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/716341402?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Connect with John:&lt;/p&gt;&lt;p&gt;www.johndavidmann.com&lt;/p&gt;&lt;p&gt;instagram.com/johndavidmann&lt;/p&gt;&lt;p&gt;twitter.com/johndavidmann&lt;/p&gt;&lt;p&gt;facebook.com/johndavidmann&lt;/p&gt;&lt;p&gt;facebook.com/johndavidmanntheperson&lt;/p&gt;&lt;p&gt;linkedin.com/in/johndavidmann&lt;/p&gt;&lt;p&gt;Connect with Ana:&lt;/p&gt;&lt;p&gt;instagram.com/anagabrielmann&lt;/p&gt;&lt;p&gt;instagram.com/gogivermarriage&lt;/p&gt;&lt;p&gt;facebook.com/anagabrielmann&lt;/p&gt;&lt;p&gt;twitter.com/anagabrielmann&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-nurture-lasting-love</link>
                <pubDate>Wed, 04 May 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/c46eb4a1-4a2d-4529-a658-56b78325dbf7_hic-john-david-_26-ana-gabriel-mann-square_big.jpg"/>
                <itunes:duration>4625</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build a Community of Engaged Followers Before You Pitch ‘Em</itunes:title>
                <title>How to Build a Community of Engaged Followers Before You Pitch ‘Em</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Robbie Samuels is all about building a community of engaged prospects, establishing relationships with followers who will choose to do business with you rather than acquiesce to your hard-charing pitches.&lt;/p&gt;
&lt;p&gt;Robbie is a multi-passionate entrepreneur or what some would call a “multi-hyphenate.” In his case, this means he&#39;s a professional speaker – business growth strategy coach – virtual event design consultant – executive Zoom producer – emcee – podcast host – author – virtual presentation skills trainer, and I&#39;m likely leaving something out… He has been recognized as a “networking expert” by Harvard Business Review, Forbes, and Inc, and as an “industry expert in the field of digital event design” by JDC Events. As a virtual event design consultant, he assists organizations with bringing their events strategically online with less stress and greater participant engagement. As a business growth strategy coach, he helps his clients discover likely prospects who already know, like, and trust them so they stop struggling to launch their offer. Since 2016, he has hosted the On the Schmooze podcast and since March 2020, a weekly #NoMoreBadZoom Virtual Happy Hour. Please join me in welcoming... all the way from his home in the Philadelphia suburbs - a TEDx speaker - an HBR contributor - and Scrabble champion (PAUSE) (at least in his own home) Robbie Samuels.&lt;/p&gt;
&lt;p&gt;GIFT: www.RobbieSamuels.com/tom - I set up a personalized link for your listeners to download The Big Results Toolkit, which has several resources to help you implement the strategies in &#34;Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List.&#34;&lt;/p&gt;
&lt;p&gt;Robbie’s Website:&lt;a href=&#34;http://www.robbiesamuels.com/&#34;&gt;&lt;ins&gt;www.robbiesamuels.com&lt;/ins&gt;&lt;/a&gt;Free Gifts:&lt;/p&gt;
&lt;p&gt;www.RobbieSamuels.com/magical - the Magical Question that will help listeners stop giving away an hour of free advice only to have that prospect hire someone else.&lt;/p&gt;
&lt;p&gt;www.SmallListBigResults.com - I created a personalized landing page for you - see above.Robbie’s Networking Event&lt;/p&gt;
&lt;p&gt;www.NoMoreBadZoom.com - - Virtual Happy Hour Hosted on the First Friday of Each Month at 5pm ET&lt;/p&gt;
&lt;p&gt;Robbie’s Podcast:&lt;/p&gt;
&lt;p&gt;www.OntheSchmooze.com - Guests share untold stories about leadership and networking in this weekly podcast (over 250 episodes!)&lt;/p&gt;
&lt;p&gt;Robbie’s Book:&lt;/p&gt;
&lt;p&gt;www.CroissantsvsBagels.com - Download the free bonus bundle for Robbie&#39;s 1st book &#34;Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences&#34;&lt;/p&gt;
&lt;p&gt;Social Media: www.linkedin.com/in/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.twitter.com/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.facebook.com/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.instagram.com/robbiesamuels&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Robbie Samuels is all about building a community of engaged prospects, establishing relationships with followers who will choose to do business with you rather than acquiesce to your hard-charing pitches.</p>
<p>Robbie is a multi-passionate entrepreneur or what some would call a “multi-hyphenate.” In his case, this means he&#39;s a professional speaker – business growth strategy coach – virtual event design consultant – executive Zoom producer – emcee – podcast host – author – virtual presentation skills trainer, and I&#39;m likely leaving something out… He has been recognized as a “networking expert” by Harvard Business Review, Forbes, and Inc, and as an “industry expert in the field of digital event design” by JDC Events. As a virtual event design consultant, he assists organizations with bringing their events strategically online with less stress and greater participant engagement. As a business growth strategy coach, he helps his clients discover likely prospects who already know, like, and trust them so they stop struggling to launch their offer. Since 2016, he has hosted the On the Schmooze podcast and since March 2020, a weekly #NoMoreBadZoom Virtual Happy Hour. Please join me in welcoming... all the way from his home in the Philadelphia suburbs - a TEDx speaker - an HBR contributor - and Scrabble champion (PAUSE) (at least in his own home) Robbie Samuels.</p>
<p>GIFT: www.RobbieSamuels.com/tom - I set up a personalized link for your listeners to download The Big Results Toolkit, which has several resources to help you implement the strategies in &#34;Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List.&#34;</p>
<p>Robbie’s Website:<a href="http://www.robbiesamuels.com/" rel="nofollow"><ins>www.robbiesamuels.com</ins></a>Free Gifts:</p>
<p>www.RobbieSamuels.com/magical - the Magical Question that will help listeners stop giving away an hour of free advice only to have that prospect hire someone else.</p>
<p>www.SmallListBigResults.com - I created a personalized landing page for you - see above.Robbie’s Networking Event</p>
<p>www.NoMoreBadZoom.com - - Virtual Happy Hour Hosted on the First Friday of Each Month at 5pm ET</p>
<p>Robbie’s Podcast:</p>
<p>www.OntheSchmooze.com - Guests share untold stories about leadership and networking in this weekly podcast (over 250 episodes!)</p>
<p>Robbie’s Book:</p>
<p>www.CroissantsvsBagels.com - Download the free bonus bundle for Robbie&#39;s 1st book &#34;Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences&#34;</p>
<p>Social Media: www.linkedin.com/in/robbiesamuels</p>
<p>www.twitter.com/robbiesamuels</p>
<p>www.facebook.com/robbiesamuels</p>
<p>www.instagram.com/robbiesamuels</p>]]></description>
                <content:encoded>&lt;p&gt;Robbie Samuels is all about building a community of engaged prospects, establishing relationships with followers who will choose to do business with you rather than acquiesce to your hard-charing pitches.&lt;/p&gt;
&lt;p&gt;Robbie is a multi-passionate entrepreneur or what some would call a “multi-hyphenate.” In his case, this means he&amp;#39;s a professional speaker – business growth strategy coach – virtual event design consultant – executive Zoom producer – emcee – podcast host – author – virtual presentation skills trainer, and I&amp;#39;m likely leaving something out… He has been recognized as a “networking expert” by Harvard Business Review, Forbes, and Inc, and as an “industry expert in the field of digital event design” by JDC Events. As a virtual event design consultant, he assists organizations with bringing their events strategically online with less stress and greater participant engagement. As a business growth strategy coach, he helps his clients discover likely prospects who already know, like, and trust them so they stop struggling to launch their offer. Since 2016, he has hosted the On the Schmooze podcast and since March 2020, a weekly #NoMoreBadZoom Virtual Happy Hour. Please join me in welcoming... all the way from his home in the Philadelphia suburbs - a TEDx speaker - an HBR contributor - and Scrabble champion (PAUSE) (at least in his own home) Robbie Samuels.&lt;/p&gt;
&lt;p&gt;GIFT: www.RobbieSamuels.com/tom - I set up a personalized link for your listeners to download The Big Results Toolkit, which has several resources to help you implement the strategies in &amp;#34;Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List.&amp;#34;&lt;/p&gt;
&lt;p&gt;Robbie’s Website:&lt;a href=&#34;http://www.robbiesamuels.com/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;www.robbiesamuels.com&lt;/ins&gt;&lt;/a&gt;Free Gifts:&lt;/p&gt;
&lt;p&gt;www.RobbieSamuels.com/magical - the Magical Question that will help listeners stop giving away an hour of free advice only to have that prospect hire someone else.&lt;/p&gt;
&lt;p&gt;www.SmallListBigResults.com - I created a personalized landing page for you - see above.Robbie’s Networking Event&lt;/p&gt;
&lt;p&gt;www.NoMoreBadZoom.com - - Virtual Happy Hour Hosted on the First Friday of Each Month at 5pm ET&lt;/p&gt;
&lt;p&gt;Robbie’s Podcast:&lt;/p&gt;
&lt;p&gt;www.OntheSchmooze.com - Guests share untold stories about leadership and networking in this weekly podcast (over 250 episodes!)&lt;/p&gt;
&lt;p&gt;Robbie’s Book:&lt;/p&gt;
&lt;p&gt;www.CroissantsvsBagels.com - Download the free bonus bundle for Robbie&amp;#39;s 1st book &amp;#34;Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences&amp;#34;&lt;/p&gt;
&lt;p&gt;Social Media: www.linkedin.com/in/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.twitter.com/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.facebook.com/robbiesamuels&lt;/p&gt;
&lt;p&gt;www.instagram.com/robbiesamuels&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-build-a-community-of-engaged-followers</link>
                <pubDate>Fri, 22 Apr 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/13/19/221ab9cc-a605-4d61-a64c-3a7af54e4780_CAST-EPISODE-GRAPHIC-ROBBIE-SAMUELS-square_big.jpg"/>
                <itunes:duration>2878</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Become Superbold and Reap the Benefits</itunes:title>
                <title>How to Become Superbold and Reap the Benefits</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Fred Joyal is #1 Amazon Bestselling author, speaker, entrepreneur, and business advisor. He co-founded the most successful dentist referral service in the country:1-800-DENTIST, which, over 30 years, generated over $1 billion in revenue. He has also been awarded the Conrad Hilton Distinguished Entrepreneur Award by Loyola Marymount University, and had a successful career at one of the top advertising firms in Los Angeles; for which, as the company’s CEO, he has written over 200 television and radio commercials, written two books on marketing, dabbled in stand-up and improv comedy, acted in bad movies and excellent TV commercials.&lt;/p&gt;
&lt;p&gt;Fred’s goal: Teach others how to be bold. He recently published a new book called: “Superbold” and in which he teaches a systematic way to increase people&#39;s boldness and confidence to whatever level they want to reach, and much faster than they think.&lt;/p&gt;
&lt;p&gt;CONNECT WITH FRED: &amp;gt;&amp;gt; Web: &lt;a href=&#34;https://fredjoyal.com/&#34;&gt;&lt;ins&gt;https://fredjoyal.com/&lt;/ins&gt;&lt;/a&gt;And &lt;a href=&#34;http://goaskfred.com/&#34;&gt;http://goaskfred.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Facebook: &lt;a href=&#34;https://www.facebook.com/realfredjoyal&#34;&gt;https://www.facebook.com/realfredjoyal&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/fredjoyal/&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/fredjoyal/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Twitter: &lt;a href=&#34;https://twitter.com/fredjoyal&#34;&gt;https://twitter.com/fredjoyal&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Instagram: &lt;a href=&#34;https://www.instagram.com/fredjoyal/&#34;&gt;https://www.instagram.com/fredjoyal/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Fred Joyal is #1 Amazon Bestselling author, speaker, entrepreneur, and business advisor. He co-founded the most successful dentist referral service in the country:1-800-DENTIST, which, over 30 years, generated over $1 billion in revenue. He has also been awarded the Conrad Hilton Distinguished Entrepreneur Award by Loyola Marymount University, and had a successful career at one of the top advertising firms in Los Angeles; for which, as the company’s CEO, he has written over 200 television and radio commercials, written two books on marketing, dabbled in stand-up and improv comedy, acted in bad movies and excellent TV commercials.</p>
<p>Fred’s goal: Teach others how to be bold. He recently published a new book called: “Superbold” and in which he teaches a systematic way to increase people&#39;s boldness and confidence to whatever level they want to reach, and much faster than they think.</p>
<p>CONNECT WITH FRED: &gt;&gt; Web: <a href="https://fredjoyal.com/" rel="nofollow"><ins>https://fredjoyal.com/</ins></a>And <a href="http://goaskfred.com/" rel="nofollow">http://goaskfred.com/</a></p>
<p>&gt;&gt; Facebook: <a href="https://www.facebook.com/realfredjoyal" rel="nofollow">https://www.facebook.com/realfredjoyal</a></p>
<p>&gt;&gt; LinkedIn: <a href="https://www.linkedin.com/in/fredjoyal/" rel="nofollow"><ins>https://www.linkedin.com/in/fredjoyal/</ins></a></p>
<p>&gt;&gt; Twitter: <a href="https://twitter.com/fredjoyal" rel="nofollow">https://twitter.com/fredjoyal</a></p>
<p>&gt;&gt; Instagram: <a href="https://www.instagram.com/fredjoyal/" rel="nofollow">https://www.instagram.com/fredjoyal/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Fred Joyal is #1 Amazon Bestselling author, speaker, entrepreneur, and business advisor. He co-founded the most successful dentist referral service in the country:1-800-DENTIST, which, over 30 years, generated over $1 billion in revenue. He has also been awarded the Conrad Hilton Distinguished Entrepreneur Award by Loyola Marymount University, and had a successful career at one of the top advertising firms in Los Angeles; for which, as the company’s CEO, he has written over 200 television and radio commercials, written two books on marketing, dabbled in stand-up and improv comedy, acted in bad movies and excellent TV commercials.&lt;/p&gt;
&lt;p&gt;Fred’s goal: Teach others how to be bold. He recently published a new book called: “Superbold” and in which he teaches a systematic way to increase people&amp;#39;s boldness and confidence to whatever level they want to reach, and much faster than they think.&lt;/p&gt;
&lt;p&gt;CONNECT WITH FRED: &amp;gt;&amp;gt; Web: &lt;a href=&#34;https://fredjoyal.com/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://fredjoyal.com/&lt;/ins&gt;&lt;/a&gt;And &lt;a href=&#34;http://goaskfred.com/&#34; rel=&#34;nofollow&#34;&gt;http://goaskfred.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Facebook: &lt;a href=&#34;https://www.facebook.com/realfredjoyal&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/realfredjoyal&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/fredjoyal/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/fredjoyal/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Twitter: &lt;a href=&#34;https://twitter.com/fredjoyal&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/fredjoyal&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Instagram: &lt;a href=&#34;https://www.instagram.com/fredjoyal/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/fredjoyal/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-become-superbold-and-reap-the-benefits</link>
                <pubDate>Wed, 06 Apr 2022 06:00:00 &#43;0000</pubDate>
                <itunes:duration>2600</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Escape Procrastination Prison and Maximize Productivity</itunes:title>
                <title>How to Escape Procrastination Prison and Maximize Productivity</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Les Watson has a passion for, and expertise in, time management and productivity which has earned him the nickname ‘The Time Lord’.&lt;/p&gt;
&lt;p&gt;He has worked extensively throughout Australia and South-East Asia delivering dynamic training programs to major corporations, small businesses and individuals.&lt;/p&gt;
&lt;p&gt;Les’s knowledge and skill comes from over 30 years of experience as a trainer, speaker and facilitator in self- management, motivation and communication.&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://www.getmoretime.com.au/&#34;&gt;&lt;ins&gt;https://www.getmoretime.com.au&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;His book is available on his website at &lt;a href=&#34;https://www.getmoretime.com.au/store&#34;&gt;https://www.getmoretime.com.au/store&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/2getmoretime&#34;&gt;https://www.facebook.com/2getmoretime&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/les.watson.79/&#34;&gt;&lt;ins&gt;https://www.facebook.com/les.watson.79/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter: &lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/timelordles&#34;&gt;https://twitter.com/timelordles&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/CSPCoaching&#34;&gt;&lt;ins&gt;https://twitter.com/CSPCoaching&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram: &lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/timelordles&#34;&gt;https://www.instagram.com/timelordles&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/creatingsuccesscoaching/&#34;&gt;&lt;ins&gt;https://www.instagram.com/creatingsuccesscoaching/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/les-watson&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/les-watson&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Les Watson has a passion for, and expertise in, time management and productivity which has earned him the nickname ‘The Time Lord’.</p>
<p>He has worked extensively throughout Australia and South-East Asia delivering dynamic training programs to major corporations, small businesses and individuals.</p>
<p>Les’s knowledge and skill comes from over 30 years of experience as a trainer, speaker and facilitator in self- management, motivation and communication.</p>
<p>Website: <a href="https://www.getmoretime.com.au/" rel="nofollow"><ins>https://www.getmoretime.com.au</ins></a></p>
<p>His book is available on his website at <a href="https://www.getmoretime.com.au/store" rel="nofollow">https://www.getmoretime.com.au/store</a></p>
<p>Facebook:</p>
<p><a href="https://www.facebook.com/2getmoretime" rel="nofollow">https://www.facebook.com/2getmoretime</a></p>
<p><a href="https://www.facebook.com/les.watson.79/" rel="nofollow"><ins>https://www.facebook.com/les.watson.79/</ins></a></p>
<p>Twitter: </p>
<p><a href="https://twitter.com/timelordles" rel="nofollow">https://twitter.com/timelordles</a></p>
<p><a href="https://twitter.com/CSPCoaching" rel="nofollow"><ins>https://twitter.com/CSPCoaching</ins></a></p>
<p>Instagram: </p>
<p><a href="https://www.instagram.com/timelordles" rel="nofollow">https://www.instagram.com/timelordles</a></p>
<p><a href="https://www.instagram.com/creatingsuccesscoaching/" rel="nofollow"><ins>https://www.instagram.com/creatingsuccesscoaching/</ins></a></p>
<p>LinkedIn: <a href="https://www.linkedin.com/in/les-watson" rel="nofollow"><ins>https://www.linkedin.com/in/les-watson</ins></a></p>]]></description>
                <content:encoded>&lt;p&gt;Les Watson has a passion for, and expertise in, time management and productivity which has earned him the nickname ‘The Time Lord’.&lt;/p&gt;
&lt;p&gt;He has worked extensively throughout Australia and South-East Asia delivering dynamic training programs to major corporations, small businesses and individuals.&lt;/p&gt;
&lt;p&gt;Les’s knowledge and skill comes from over 30 years of experience as a trainer, speaker and facilitator in self- management, motivation and communication.&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://www.getmoretime.com.au/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://www.getmoretime.com.au&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;His book is available on his website at &lt;a href=&#34;https://www.getmoretime.com.au/store&#34; rel=&#34;nofollow&#34;&gt;https://www.getmoretime.com.au/store&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/2getmoretime&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/2getmoretime&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/les.watson.79/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://www.facebook.com/les.watson.79/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter: &lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/timelordles&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/timelordles&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/CSPCoaching&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://twitter.com/CSPCoaching&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram: &lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/timelordles&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/timelordles&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/creatingsuccesscoaching/&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://www.instagram.com/creatingsuccesscoaching/&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/les-watson&#34; rel=&#34;nofollow&#34;&gt;&lt;ins&gt;https://www.linkedin.com/in/les-watson&lt;/ins&gt;&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-escape-procrastination-prison</link>
                <pubDate>Wed, 23 Mar 2022 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/13/19/15bce073-33f9-4075-9663-852da339d522_-PODCAST-EPISODE-GRAPHIC-LES-WATSON-square_big.jpg"/>
                <itunes:duration>2608</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Nurture  Healthy, Business-Buildings Sales Habits</itunes:title>
                <title>How to Nurture  Healthy, Business-Buildings Sales Habits</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies.&lt;/p&gt;
&lt;p&gt;Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn&#39;t like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.&lt;/p&gt;
&lt;p&gt;It&#39;s now the most popular CRM on Product Hunt and top rated on review platforms like G2 for its ease of use and automation features.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Jeroen discuss:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; How to use a CRM to nurture a healthy, business-buildings sales habit&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Why one-and-done sales requests undermine businesses&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; The problem with the quantity-vs-quality marketing approach&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Critical mistakes businesses make when choosing a CRM – and how to avoid them&lt;/p&gt;
&lt;p&gt;Connect with Jeroen:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; facebook.com/jeroencorthout&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; linkedin.com/in/jeroencorthout&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; twitter.com/jeroencorthout&lt;/p&gt;
&lt;p&gt;Salesflare CRM:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; facebook.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; linkedin.com/company/salesflare/&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; twitter.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; instagram.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; youtube.com/channel/UC6lCH7eAuiB0g0kIIMI5-lA&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies.</p>
<p>Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn&#39;t like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.</p>
<p>It&#39;s now the most popular CRM on Product Hunt and top rated on review platforms like G2 for its ease of use and automation features.</p>
<p>In this episode, Tom and Jeroen discuss:</p>
<p>&gt;&gt; How to use a CRM to nurture a healthy, business-buildings sales habit</p>
<p>&gt;&gt; Why one-and-done sales requests undermine businesses</p>
<p>&gt;&gt; The problem with the quantity-vs-quality marketing approach</p>
<p>&gt;&gt; Critical mistakes businesses make when choosing a CRM – and how to avoid them</p>
<p>Connect with Jeroen:</p>
<p>&gt;&gt; facebook.com/jeroencorthout</p>
<p>&gt;&gt; linkedin.com/in/jeroencorthout</p>
<p>&gt;&gt; twitter.com/jeroencorthout</p>
<p>Salesflare CRM:</p>
<p>&gt;&gt; facebook.com/salesflare</p>
<p>&gt;&gt; linkedin.com/company/salesflare/</p>
<p>&gt;&gt; twitter.com/salesflare</p>
<p>&gt;&gt; instagram.com/salesflare</p>
<p>&gt;&gt; youtube.com/channel/UC6lCH7eAuiB0g0kIIMI5-lA</p>]]></description>
                <content:encoded>&lt;p&gt;Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies.&lt;/p&gt;
&lt;p&gt;Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn&amp;#39;t like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.&lt;/p&gt;
&lt;p&gt;It&amp;#39;s now the most popular CRM on Product Hunt and top rated on review platforms like G2 for its ease of use and automation features.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Jeroen discuss:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; How to use a CRM to nurture a healthy, business-buildings sales habit&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Why one-and-done sales requests undermine businesses&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; The problem with the quantity-vs-quality marketing approach&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; Critical mistakes businesses make when choosing a CRM – and how to avoid them&lt;/p&gt;
&lt;p&gt;Connect with Jeroen:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; facebook.com/jeroencorthout&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; linkedin.com/in/jeroencorthout&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; twitter.com/jeroencorthout&lt;/p&gt;
&lt;p&gt;Salesflare CRM:&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; facebook.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; linkedin.com/company/salesflare/&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; twitter.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; instagram.com/salesflare&lt;/p&gt;
&lt;p&gt;&amp;gt;&amp;gt; youtube.com/channel/UC6lCH7eAuiB0g0kIIMI5-lA&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">cda0ef1c-fd92-4be4-ae20-44bd8c151a40</guid>
                <link>https://story-power.sounder.fm/episode/how-to-nurture-healthy-business-habits</link>
                <pubDate>Wed, 16 Mar 2022 22:10:56 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/13/19/555242ae-a478-4fab-9580-4b51cb807a46_AST-EPISODE-GRAPHIC-Jeroen-Corthout-square_big.jpg"/>
                <itunes:duration>2701</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Make Your Business Grow – Without Being a Braggy, Bigshot, Bro</itunes:title>
                <title>How to Make Your Business Grow – Without Being a Braggy, Bigshot, Bro</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;You can attract new clients and build your business without tricks and without being a braggy bigshot.&lt;/p&gt;
&lt;p&gt;Provide real value — by creating relevant, informative, entertaining content and building meaningful human relationships with your ideal prospects.&lt;/p&gt;
&lt;p&gt;My guest today is all about that.&lt;/p&gt;
&lt;p&gt;And like me, she’s not very fond of braggy, bigshot marketers. She calls them “bro marketers.”&lt;/p&gt;
&lt;p&gt;Cat is the ultimate un-BRO.&lt;/p&gt;
&lt;p&gt;Known as The LEAD Boss, Cat Stancik supports Time Crunched Expert Service Providers to create a process to predictably fill their pipeline, free up their time, and hit their revenue targets –  without fancy funnels or complicated tech…&lt;/p&gt;
&lt;p&gt;…and DEFINITELY without those puffed-up, bro-marketing claims.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Cat discuss- How to go from overlooked to fully booked&lt;/p&gt;
&lt;p&gt;- How people make lead generation harder than it needs to be&lt;/p&gt;
&lt;p&gt;- How you can still close on a horrible sales call&lt;/p&gt;
&lt;p&gt;Resources from Cat:&lt;/p&gt;
&lt;p&gt;Book: Experts Never Chase&lt;/p&gt;
&lt;p&gt;Podcast: Revenue Accelerator&lt;/p&gt;
&lt;p&gt;Freebie: www.FullyBooked.ceo&lt;/p&gt;
&lt;p&gt;Social Media:&lt;/p&gt;
&lt;p&gt;- Biz Page: &lt;a href=&#34;https://www.facebook.com/CatTheLEADBoss&#34;&gt;https://www.facebook.com/CatTheLEADBoss&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;- Group: &lt;a href=&#34;https://www.facebook.com/groups/1617295111907672&#34;&gt;https://www.facebook.com/groups/1617295111907672&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/cat.stancik&#34;&gt;https://www.instagram.com/cat.stancik&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/catstancik/&#34;&gt;https://www.linkedin.com/in/catstancik/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA&#34;&gt;https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>You can attract new clients and build your business without tricks and without being a braggy bigshot.</p><p>Provide real value — by creating relevant, informative, entertaining content and building meaningful human relationships with your ideal prospects.</p><p>My guest today is all about that.</p><p>And like me, she’s not very fond of braggy, bigshot marketers. She calls them “bro marketers.”</p><p>Cat is the ultimate un-BRO.</p><p>Known as The LEAD Boss, Cat Stancik supports Time Crunched Expert Service Providers to create a process to predictably fill their pipeline, free up their time, and hit their revenue targets – without fancy funnels or complicated tech…</p><p>…and DEFINITELY without those puffed-up, bro-marketing claims.</p><p>In this episode, Tom and Cat discuss- How to go from overlooked to fully booked</p><p>- How people make lead generation harder than it needs to be</p><p>- How you can still close on a horrible sales call</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/686244866?share=copy</p><p><br></p><p>Resources from Cat:</p><p>Book: Experts Never Chase</p><p>Podcast: Revenue Accelerator</p><p>Freebie: www.FullyBooked.ceo</p><p>Social Media:</p><p>- Biz Page: <a href="https://www.facebook.com/CatTheLEADBoss" rel="nofollow">https://www.facebook.com/CatTheLEADBoss</a></p><p>- Group: <a href="https://www.facebook.com/groups/1617295111907672" rel="nofollow">https://www.facebook.com/groups/1617295111907672</a></p><p>Instagram: <a href="https://www.instagram.com/cat.stancik" rel="nofollow">https://www.instagram.com/cat.stancik</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/catstancik/" rel="nofollow">https://www.linkedin.com/in/catstancik/</a></p><p>YouTube: <a href="https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA" rel="nofollow">https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA</a></p>]]></description>
                <content:encoded>&lt;p&gt;You can attract new clients and build your business without tricks and without being a braggy bigshot.&lt;/p&gt;&lt;p&gt;Provide real value — by creating relevant, informative, entertaining content and building meaningful human relationships with your ideal prospects.&lt;/p&gt;&lt;p&gt;My guest today is all about that.&lt;/p&gt;&lt;p&gt;And like me, she’s not very fond of braggy, bigshot marketers. She calls them “bro marketers.”&lt;/p&gt;&lt;p&gt;Cat is the ultimate un-BRO.&lt;/p&gt;&lt;p&gt;Known as The LEAD Boss, Cat Stancik supports Time Crunched Expert Service Providers to create a process to predictably fill their pipeline, free up their time, and hit their revenue targets – without fancy funnels or complicated tech…&lt;/p&gt;&lt;p&gt;…and DEFINITELY without those puffed-up, bro-marketing claims.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Cat discuss- How to go from overlooked to fully booked&lt;/p&gt;&lt;p&gt;- How people make lead generation harder than it needs to be&lt;/p&gt;&lt;p&gt;- How you can still close on a horrible sales call&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/686244866?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Resources from Cat:&lt;/p&gt;&lt;p&gt;Book: Experts Never Chase&lt;/p&gt;&lt;p&gt;Podcast: Revenue Accelerator&lt;/p&gt;&lt;p&gt;Freebie: www.FullyBooked.ceo&lt;/p&gt;&lt;p&gt;Social Media:&lt;/p&gt;&lt;p&gt;- Biz Page: &lt;a href=&#34;https://www.facebook.com/CatTheLEADBoss&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/CatTheLEADBoss&lt;/a&gt;&lt;/p&gt;&lt;p&gt;- Group: &lt;a href=&#34;https://www.facebook.com/groups/1617295111907672&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/groups/1617295111907672&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/cat.stancik&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/cat.stancik&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/catstancik/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/catstancik/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a href=&#34;https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UC0hgzJGOjBmMgRbL_yODnPA&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <guid isPermaLink="false">94a14050-667a-4411-865d-6c3cb9d46447</guid>
                <link>https://story-power.sounder.fm/episode/how-to-make-your-business-grow</link>
                <pubDate>Tue, 08 Mar 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/ce8ff024-31a4-4170-99b1-3c666e2cf9c8_podcast-episode-graphic-cat-stancik-square_big.jpg"/>
                <itunes:duration>2771</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Humanize Your Business Story and Why It Matters</itunes:title>
                <title>How to Humanize Your Business Story and Why It Matters</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Donna Loughlin is the Founder of LMGPR and known for her work with futurists and innovators. She has launched more than 500 companies taking them from stealth to market leaders since forming her agency in 2002. She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations that inspired them to change our lives for the better. Donna excels in the realm of storytelling, and uses those skills to propel new companies into the mainstream.&lt;/p&gt;
&lt;p&gt;Tom and Donna discuss:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;How to humanize your tech story and why it’s important&lt;/li&gt;
&lt;li&gt;The difference between an “acorn” and a “unicorn”&lt;/li&gt;
&lt;li&gt;How businesses – especially startups – break through the noise to get noticed and stand out  &lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;Donna’s website and blog:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://lmgpr.com/&#34;&gt;https://lmgpr.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Donna’s podcast:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.beforeithappened.com/&#34;&gt;https://www.beforeithappened.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/donnal2/&#34;&gt;https://www.linkedin.com/in/donnal2/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/dlmichaels&#34;&gt;https://twitter.com/dlmichaels&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/theBIHpodcast&#34;&gt;https://twitter.com/theBIHpodcast&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/beforeithappenedshow/&#34;&gt;https://www.instagram.com/beforeithappenedshow/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/beforeithappened/&#34;&gt;https://www.facebook.com/beforeithappened/&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Donna Loughlin is the Founder of LMGPR and known for her work with futurists and innovators. She has launched more than 500 companies taking them from stealth to market leaders since forming her agency in 2002. She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations that inspired them to change our lives for the better. Donna excels in the realm of storytelling, and uses those skills to propel new companies into the mainstream.</p><p>Tom and Donna discuss:</p><ul><li>How to humanize your tech story and why it’s important</li><li>The difference between an “acorn” and a “unicorn”</li><li>How businesses – especially startups – break through the noise to get noticed and stand out  </li></ul><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/680791702?share=copy</p><p><br></p><p>Donna’s website and blog:</p><p><a href="https://lmgpr.com/" rel="nofollow">https://lmgpr.com/</a></p><p>Donna’s podcast:</p><p><a href="https://www.beforeithappened.com/" rel="nofollow">https://www.beforeithappened.com/</a></p><p>Social Media: <a href="https://www.linkedin.com/in/donnal2/" rel="nofollow">https://www.linkedin.com/in/donnal2/</a></p><p><a href="https://twitter.com/dlmichaels" rel="nofollow">https://twitter.com/dlmichaels</a></p><p><a href="https://twitter.com/theBIHpodcast" rel="nofollow">https://twitter.com/theBIHpodcast</a></p><p><a href="https://www.instagram.com/beforeithappenedshow/" rel="nofollow">https://www.instagram.com/beforeithappenedshow/</a></p><p><a href="https://www.facebook.com/beforeithappened/" rel="nofollow">https://www.facebook.com/beforeithappened/</a></p>]]></description>
                <content:encoded>&lt;p&gt;Donna Loughlin is the Founder of LMGPR and known for her work with futurists and innovators. She has launched more than 500 companies taking them from stealth to market leaders since forming her agency in 2002. She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations that inspired them to change our lives for the better. Donna excels in the realm of storytelling, and uses those skills to propel new companies into the mainstream.&lt;/p&gt;&lt;p&gt;Tom and Donna discuss:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to humanize your tech story and why it’s important&lt;/li&gt;&lt;li&gt;The difference between an “acorn” and a “unicorn”&lt;/li&gt;&lt;li&gt;How businesses – especially startups – break through the noise to get noticed and stand out  &lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/680791702?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Donna’s website and blog:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://lmgpr.com/&#34; rel=&#34;nofollow&#34;&gt;https://lmgpr.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Donna’s podcast:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.beforeithappened.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.beforeithappened.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media: &lt;a href=&#34;https://www.linkedin.com/in/donnal2/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/donnal2/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/dlmichaels&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/dlmichaels&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/theBIHpodcast&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/theBIHpodcast&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/beforeithappenedshow/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/beforeithappenedshow/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/beforeithappened/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/beforeithappened/&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/humanize-your-business-story-and-why-it-matters</link>
                <pubDate>Wed, 23 Feb 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2886</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Build Meaningful Connections, One Conversation at a Time</itunes:title>
                <title>How to Build Meaningful Connections, One Conversation at a Time</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Maxine is an investment banker, turned economist, turned CEO of Pick My Brain.&lt;/p&gt;
&lt;p&gt;Maxine is on a mission to help facilitate 1 million conversations between the world&#39;s people and in doing so unlock $10M worth of creative commerce.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Maxine discuss the power and value of conversations and how Pick My Brain helps make them happen.&lt;/p&gt;
&lt;p&gt;They discuss how:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;Everyone has knowledge to share.&lt;/li&gt;
&lt;li&gt;Everyone struggles with putting boundaries and prices on their time, knowledge and experience.&lt;/li&gt;
&lt;li&gt;Everyone needs to increase their global perspective and expand their network.&lt;/li&gt;
&lt;li&gt;You will improve your life the more incredible people you meet.&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;Website: pickmybrain.worldMeet the World&#39;s Peoplepickmybrain.world/meet-the-worlds-people&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Maxine is an investment banker, turned economist, turned CEO of Pick My Brain.</p><p>Maxine is on a mission to help facilitate 1 million conversations between the world&#39;s people and in doing so unlock $10M worth of creative commerce.</p><p>In this episode, Tom and Maxine discuss the power and value of conversations and how Pick My Brain helps make them happen.</p><p>They discuss how:</p><ul><li>Everyone has knowledge to share.</li><li>Everyone struggles with putting boundaries and prices on their time, knowledge and experience.</li><li>Everyone needs to increase their global perspective and expand their network.</li><li>You will improve your life the more incredible people you meet.</li></ul><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/679420168?share=copy</p><p><br></p><p>Website: pickmybrain.worldMeet the World&#39;s Peoplepickmybrain.world/meet-the-worlds-people</p>]]></description>
                <content:encoded>&lt;p&gt;Maxine is an investment banker, turned economist, turned CEO of Pick My Brain.&lt;/p&gt;&lt;p&gt;Maxine is on a mission to help facilitate 1 million conversations between the world&amp;#39;s people and in doing so unlock $10M worth of creative commerce.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Maxine discuss the power and value of conversations and how Pick My Brain helps make them happen.&lt;/p&gt;&lt;p&gt;They discuss how:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Everyone has knowledge to share.&lt;/li&gt;&lt;li&gt;Everyone struggles with putting boundaries and prices on their time, knowledge and experience.&lt;/li&gt;&lt;li&gt;Everyone needs to increase their global perspective and expand their network.&lt;/li&gt;&lt;li&gt;You will improve your life the more incredible people you meet.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/679420168?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: pickmybrain.worldMeet the World&amp;#39;s Peoplepickmybrain.world/meet-the-worlds-people&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-build-meaningful-connections</link>
                <pubDate>Thu, 17 Feb 2022 03:02:36 &#43;0000</pubDate>
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                <itunes:duration>3081</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How Visual Thinking Makes You A Better Marketer and Leader</itunes:title>
                <title>How Visual Thinking Makes You A Better Marketer and Leader</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Todd Cherches is the CEO and co-founder of BigBlueGumball, an innovative New York City-based leadership development and executive coaching firm. He is a member of Marshall Goldsmith’s “MG 100 Coaches, and is a Founding Partner of the Global Institute For Thought Leadership (“GIFT”). Todd was just recently nominated by Thinkers50 as a finalist for their 2021 &#34;Distinguished Achievement Award&#34; for Leadership, and he is ranked number 37 on the 2021 Thinkers360 list of the “Top 50 Global Thought Leaders and Influencers in the field of Management. Todd is a three-time award-winning Adjunct Professor of leadership at NYU, as well as a Lecturer on leadership at Columbia University. He is also a TEDx speaker on “The Power of Visual Thinking,” and the author of the groundbreaking book, VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life, published by Post Hill Press/Simon &amp;amp; Schuster.&lt;/p&gt;
&lt;p&gt;In this episode, Todd and Tom discuss the four ways to think and communicate more visually – so you can paint a picture in the mind’s eye.&lt;/p&gt;
&lt;p&gt;They discuss how anyone can enhance their impact and influence by leveraging the power of visual imagery and visual language to be a more powerful storyteller, influencer, and leader…&lt;/p&gt;
&lt;p&gt;Todd’s Book: &#34;VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life.&#34;&lt;/p&gt;
&lt;p&gt;Details at: &lt;a href=&#34;https://www.toddcherches.com/book&#34;&gt;https://www.toddcherches.com/book&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/toddcherches/&#34;&gt;https://www.linkedin.com/in/toddcherches/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://www.toddcherches.com&#34;&gt;https://www.toddcherches.com&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Todd Cherches is the CEO and co-founder of BigBlueGumball, an innovative New York City-based leadership development and executive coaching firm. He is a member of Marshall Goldsmith’s “MG 100 Coaches, and is a Founding Partner of the Global Institute For Thought Leadership (“GIFT”). Todd was just recently nominated by Thinkers50 as a finalist for their 2021 &#34;Distinguished Achievement Award&#34; for Leadership, and he is ranked number 37 on the 2021 Thinkers360 list of the “Top 50 Global Thought Leaders and Influencers in the field of Management. Todd is a three-time award-winning Adjunct Professor of leadership at NYU, as well as a Lecturer on leadership at Columbia University. He is also a TEDx speaker on “The Power of Visual Thinking,” and the author of the groundbreaking book, VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life, published by Post Hill Press/Simon &amp; Schuster.</p><p>In this episode, Todd and Tom discuss the four ways to think and communicate more visually – so you can paint a picture in the mind’s eye.</p><p>They discuss how anyone can enhance their impact and influence by leveraging the power of visual imagery and visual language to be a more powerful storyteller, influencer, and leader…</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/675367630?share=copy</p><p><br></p><p>Todd’s Book: &#34;VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life.&#34;</p><p>Details at: <a href="https://www.toddcherches.com/book" rel="nofollow">https://www.toddcherches.com/book</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/toddcherches/" rel="nofollow">https://www.linkedin.com/in/toddcherches/</a></p><p>Website: <a href="https://www.toddcherches.com" rel="nofollow">https://www.toddcherches.com</a></p>]]></description>
                <content:encoded>&lt;p&gt;Todd Cherches is the CEO and co-founder of BigBlueGumball, an innovative New York City-based leadership development and executive coaching firm. He is a member of Marshall Goldsmith’s “MG 100 Coaches, and is a Founding Partner of the Global Institute For Thought Leadership (“GIFT”). Todd was just recently nominated by Thinkers50 as a finalist for their 2021 &amp;#34;Distinguished Achievement Award&amp;#34; for Leadership, and he is ranked number 37 on the 2021 Thinkers360 list of the “Top 50 Global Thought Leaders and Influencers in the field of Management. Todd is a three-time award-winning Adjunct Professor of leadership at NYU, as well as a Lecturer on leadership at Columbia University. He is also a TEDx speaker on “The Power of Visual Thinking,” and the author of the groundbreaking book, VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life, published by Post Hill Press/Simon &amp;amp; Schuster.&lt;/p&gt;&lt;p&gt;In this episode, Todd and Tom discuss the four ways to think and communicate more visually – so you can paint a picture in the mind’s eye.&lt;/p&gt;&lt;p&gt;They discuss how anyone can enhance their impact and influence by leveraging the power of visual imagery and visual language to be a more powerful storyteller, influencer, and leader…&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/675367630?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Todd’s Book: &amp;#34;VisuaLeadership: Leveraging the Power of Visual Thinking in Leadership and in Life.&amp;#34;&lt;/p&gt;&lt;p&gt;Details at: &lt;a href=&#34;https://www.toddcherches.com/book&#34; rel=&#34;nofollow&#34;&gt;https://www.toddcherches.com/book&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://www.linkedin.com/in/toddcherches/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/toddcherches/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://www.toddcherches.com&#34; rel=&#34;nofollow&#34;&gt;https://www.toddcherches.com&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-visual-thinking-makes-you-a-better</link>
                <pubDate>Wed, 09 Feb 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2362</itunes:duration>
                
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Marketing Lessons from a Master Copywriter</itunes:title>
                <title>Marketing Lessons from a Master Copywriter</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Kim Krause Schwalm was always a marketer who could write copy. She spent more than 13 years in the corporate world in various marketing positions—from Brand Manager to Publisher to launching and running the Healthy Directions supplement business and growing it to more than $23 million in sales within 3 years—before she started her freelance copywriting career in 1998.&lt;/p&gt;
&lt;p&gt;Now more than two decades later, Kim has built a reputation as one of the top A-level direct response copywriters in the country. She&#39;s racked up dozens of successful direct mail and online controls, beating legendary copywriters and becoming the first female copywriter to get Boardroom control.&lt;/p&gt;
&lt;p&gt;In this episode, Kim and Tom discuss…&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;How to use research to paint a clear picture of your prospect and his/her greatest wants, hopes, fears, and frustrations...so your sales message calls out the right people and resonates.&lt;/li&gt;
&lt;li&gt;Why it&#39;s so important to figure out what&#39;s unique about the solution or service you offer--and techniques for identifying it and bringing it to the forefront.&lt;/li&gt;
&lt;li&gt;How to build relationships with your audience that lead to the initial sale, repeat business, and higher lifetime value.&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;You can learn more about Kim at&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;kimschwalm.com where you can see the training/mentoring programs she offers and join her email  list and become a Copy Insider! New subscribers will get a free copy of &#34;The Ultimate A-List Copywriter&#39;s Promo Checklist.&#34;&lt;/li&gt;
&lt;li&gt;LinkedIn: linkedin.com/in/kim-krause-schwalm-74197/&lt;/li&gt;
&lt;li&gt;Facebook: facebook.com/KimKrauseSchwalm&lt;/li&gt;
&lt;/ul&gt;</itunes:summary>
                <description><![CDATA[<p>Kim Krause Schwalm was always a marketer who could write copy. She spent more than 13 years in the corporate world in various marketing positions—from Brand Manager to Publisher to launching and running the Healthy Directions supplement business and growing it to more than $23 million in sales within 3 years—before she started her freelance copywriting career in 1998.</p><p>Now more than two decades later, Kim has built a reputation as one of the top A-level direct response copywriters in the country. She&#39;s racked up dozens of successful direct mail and online controls, beating legendary copywriters and becoming the first female copywriter to get Boardroom control.</p><p>In this episode, Kim and Tom discuss…</p><ul><li>How to use research to paint a clear picture of your prospect and his/her greatest wants, hopes, fears, and frustrations...so your sales message calls out the right people and resonates.</li><li>Why it&#39;s so important to figure out what&#39;s unique about the solution or service you offer--and techniques for identifying it and bringing it to the forefront.</li><li>How to build relationships with your audience that lead to the initial sale, repeat business, and higher lifetime value.</li></ul><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/674324310?share=copy</p><p><br></p><p>You can learn more about Kim at</p><ul><li>kimschwalm.com where you can see the training/mentoring programs she offers and join her email list and become a Copy Insider! New subscribers will get a free copy of &#34;The Ultimate A-List Copywriter&#39;s Promo Checklist.&#34;</li><li>LinkedIn: linkedin.com/in/kim-krause-schwalm-74197/</li><li>Facebook: facebook.com/KimKrauseSchwalm</li></ul>]]></description>
                <content:encoded>&lt;p&gt;Kim Krause Schwalm was always a marketer who could write copy. She spent more than 13 years in the corporate world in various marketing positions—from Brand Manager to Publisher to launching and running the Healthy Directions supplement business and growing it to more than $23 million in sales within 3 years—before she started her freelance copywriting career in 1998.&lt;/p&gt;&lt;p&gt;Now more than two decades later, Kim has built a reputation as one of the top A-level direct response copywriters in the country. She&amp;#39;s racked up dozens of successful direct mail and online controls, beating legendary copywriters and becoming the first female copywriter to get Boardroom control.&lt;/p&gt;&lt;p&gt;In this episode, Kim and Tom discuss…&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to use research to paint a clear picture of your prospect and his/her greatest wants, hopes, fears, and frustrations...so your sales message calls out the right people and resonates.&lt;/li&gt;&lt;li&gt;Why it&amp;#39;s so important to figure out what&amp;#39;s unique about the solution or service you offer--and techniques for identifying it and bringing it to the forefront.&lt;/li&gt;&lt;li&gt;How to build relationships with your audience that lead to the initial sale, repeat business, and higher lifetime value.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/674324310?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;You can learn more about Kim at&lt;/p&gt;&lt;ul&gt;&lt;li&gt;kimschwalm.com where you can see the training/mentoring programs she offers and join her email list and become a Copy Insider! New subscribers will get a free copy of &amp;#34;The Ultimate A-List Copywriter&amp;#39;s Promo Checklist.&amp;#34;&lt;/li&gt;&lt;li&gt;LinkedIn: linkedin.com/in/kim-krause-schwalm-74197/&lt;/li&gt;&lt;li&gt;Facebook: facebook.com/KimKrauseSchwalm&lt;/li&gt;&lt;/ul&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/marketing-lessons-from-a-master-copywriter</link>
                <pubDate>Wed, 02 Feb 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2987</itunes:duration>
                
                
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                <itunes:title>How to Find Your Voice to Become a Fearless Speaker</itunes:title>
                <title>How to Find Your Voice to Become a Fearless Speaker</title>

                <itunes:episode>1</itunes:episode>
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Dr. Doreen Downing is a Psychologist and Confidence Coach who specializes in the treatment of public speaking anxiety. She also hosts the Find Your Voice, Change Your Life Podcast.&lt;/p&gt;
&lt;p&gt;Doreen once suffered from extreme stage fright. In conquering it, she discovered being connected to your authentic self is the key to relaxed and confident speaking.&lt;/p&gt;
&lt;p&gt;In addition to coaching and online courses, she is author of Essential Speaking: The 7-Step Guide to Finding Your Real Voice, a book that teaches you how to transform your anxiety with presence and connection.&lt;/p&gt;
&lt;p&gt;In this episode, Tom and Doreen discussed fear of speaking, how that originates, and how to rewrite the stories you tell yourself – and tap into your essence – so you can overcome the fear.&lt;/p&gt;
&lt;p&gt;Links:&lt;/p&gt;
&lt;p&gt;Website: &lt;a href=&#34;https://essentialspeaking.com&#34;&gt;https://essentialspeaking.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Course website: &lt;a href=&#34;https://essential-speaking.thinkific.com&#34;&gt;https://essential-speaking.thinkific.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Podcast website: &lt;a href=&#34;https://findyourvoicechangeyourlife.com&#34;&gt;https://findyourvoicechangeyourlife.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Linkedin: &lt;a href=&#34;https://www.linkedin.com/in/drdoreenh/&#34;&gt;https://www.linkedin.com/in/drdoreenh/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Profile: &lt;a href=&#34;https://www.facebook.com/drdoreendowning/&#34;&gt;https://www.facebook.com/drdoreendowning/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Business Page: &lt;a href=&#34;https://www.facebook.com/EssentialSpeaking&#34;&gt;https://www.facebook.com/EssentialSpeaking&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook Book Page: &lt;a href=&#34;https://www.facebook.com/essentialspeakingbook&#34;&gt;https://www.facebook.com/essentialspeakingbook&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/essentialspeaking/&#34;&gt;https://www.instagram.com/essentialspeaking/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Twitter: &lt;a href=&#34;https://twitter.com/drdoreenh&#34;&gt;https://twitter.com/drdoreenh&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube Channel: &lt;a href=&#34;https://www.youtube.com/user/drdoreen&#34;&gt;https://www.youtube.com/user/drdoreen&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Dr. Doreen Downing is a Psychologist and Confidence Coach who specializes in the treatment of public speaking anxiety. She also hosts the Find Your Voice, Change Your Life Podcast.</p><p>Doreen once suffered from extreme stage fright. In conquering it, she discovered being connected to your authentic self is the key to relaxed and confident speaking.</p><p>In addition to coaching and online courses, she is author of Essential Speaking: The 7-Step Guide to Finding Your Real Voice, a book that teaches you how to transform your anxiety with presence and connection.</p><p>In this episode, Tom and Doreen discussed fear of speaking, how that originates, and how to rewrite the stories you tell yourself – and tap into your essence – so you can overcome the fear.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/670434942?share=copy</p><p><br></p><p>Links:</p><p>Website: <a href="https://essentialspeaking.com" rel="nofollow">https://essentialspeaking.com</a></p><p>Course website: <a href="https://essential-speaking.thinkific.com" rel="nofollow">https://essential-speaking.thinkific.com</a></p><p>Podcast website: <a href="https://findyourvoicechangeyourlife.com" rel="nofollow">https://findyourvoicechangeyourlife.com</a></p><p>Linkedin: <a href="https://www.linkedin.com/in/drdoreenh/" rel="nofollow">https://www.linkedin.com/in/drdoreenh/</a></p><p>Facebook Profile: <a href="https://www.facebook.com/drdoreendowning/" rel="nofollow">https://www.facebook.com/drdoreendowning/</a></p><p>Facebook Business Page: <a href="https://www.facebook.com/EssentialSpeaking" rel="nofollow">https://www.facebook.com/EssentialSpeaking</a></p><p>Facebook Book Page: <a href="https://www.facebook.com/essentialspeakingbook" rel="nofollow">https://www.facebook.com/essentialspeakingbook</a></p><p>Instagram: <a href="https://www.instagram.com/essentialspeaking/" rel="nofollow">https://www.instagram.com/essentialspeaking/</a></p><p>Twitter: <a href="https://twitter.com/drdoreenh" rel="nofollow">https://twitter.com/drdoreenh</a></p><p>YouTube Channel: <a href="https://www.youtube.com/user/drdoreen" rel="nofollow">https://www.youtube.com/user/drdoreen</a></p>]]></description>
                <content:encoded>&lt;p&gt;Dr. Doreen Downing is a Psychologist and Confidence Coach who specializes in the treatment of public speaking anxiety. She also hosts the Find Your Voice, Change Your Life Podcast.&lt;/p&gt;&lt;p&gt;Doreen once suffered from extreme stage fright. In conquering it, she discovered being connected to your authentic self is the key to relaxed and confident speaking.&lt;/p&gt;&lt;p&gt;In addition to coaching and online courses, she is author of Essential Speaking: The 7-Step Guide to Finding Your Real Voice, a book that teaches you how to transform your anxiety with presence and connection.&lt;/p&gt;&lt;p&gt;In this episode, Tom and Doreen discussed fear of speaking, how that originates, and how to rewrite the stories you tell yourself – and tap into your essence – so you can overcome the fear.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/670434942?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Links:&lt;/p&gt;&lt;p&gt;Website: &lt;a href=&#34;https://essentialspeaking.com&#34; rel=&#34;nofollow&#34;&gt;https://essentialspeaking.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Course website: &lt;a href=&#34;https://essential-speaking.thinkific.com&#34; rel=&#34;nofollow&#34;&gt;https://essential-speaking.thinkific.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Podcast website: &lt;a href=&#34;https://findyourvoicechangeyourlife.com&#34; rel=&#34;nofollow&#34;&gt;https://findyourvoicechangeyourlife.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Linkedin: &lt;a href=&#34;https://www.linkedin.com/in/drdoreenh/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/drdoreenh/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Profile: &lt;a href=&#34;https://www.facebook.com/drdoreendowning/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/drdoreendowning/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Business Page: &lt;a href=&#34;https://www.facebook.com/EssentialSpeaking&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/EssentialSpeaking&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Facebook Book Page: &lt;a href=&#34;https://www.facebook.com/essentialspeakingbook&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/essentialspeakingbook&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: &lt;a href=&#34;https://www.instagram.com/essentialspeaking/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/essentialspeaking/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter: &lt;a href=&#34;https://twitter.com/drdoreenh&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/drdoreenh&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube Channel: &lt;a href=&#34;https://www.youtube.com/user/drdoreen&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/user/drdoreen&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-find-your-voice</link>
                <pubDate>Wed, 26 Jan 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2262</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Stand Out from the Crowd on LinkedIn and Beyond</itunes:title>
                <title>How to Stand Out from the Crowd on LinkedIn and Beyond</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Jon Keel is a results-oriented Business Advisor, who has been helping businesses and their leaders stand out and thrive for nearly 25 years.&lt;/p&gt;
&lt;p&gt;He is the CEO and founder of Improved Results, LLC, which helps small business people increase revenue and gain the freedom they want by using proven, automated systems.&lt;/p&gt;
&lt;p&gt;He co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce. He also founded Improved Together, LLC , a LinkedIn SaaS business in June, 2020.&lt;/p&gt;
&lt;p&gt;He frequently speaks to audiences about performance-based marketing for online and offline businesses. He has written several books, numerous articles and has appeared on several TV and radio news and talk programs. He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-click search engines titled “Instant Web Site Traffic.”&lt;/p&gt;
&lt;p&gt;And he’s a wise man who is a giver, not a taker.&lt;/p&gt;
&lt;p&gt;Jon’s Website&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.improvedresults.com/&#34;&gt;https://www.improvedresults.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Jon’s Social Media Pages / Profiles&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/jonkeel&#34;&gt;https://linkedin.com/in/jonkeel&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Schedule a Call with Jon After Watching This Video&lt;a href=&#34;https://vimeo.com/643486363&#34;&gt;https://vimeo.com/643486363&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Jon Keel is a results-oriented Business Advisor, who has been helping businesses and their leaders stand out and thrive for nearly 25 years.</p><p>He is the CEO and founder of Improved Results, LLC, which helps small business people increase revenue and gain the freedom they want by using proven, automated systems.</p><p>He co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce. He also founded Improved Together, LLC , a LinkedIn SaaS business in June, 2020.</p><p>He frequently speaks to audiences about performance-based marketing for online and offline businesses. He has written several books, numerous articles and has appeared on several TV and radio news and talk programs. He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-click search engines titled “Instant Web Site Traffic.”</p><p>And he’s a wise man who is a giver, not a taker.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/667593953?share=copy</p><p><br></p><p>Jon’s Website</p><p><a href="https://www.improvedresults.com/" rel="nofollow">https://www.improvedresults.com</a></p><p>Jon’s Social Media Pages / Profiles</p><p><a href="https://linkedin.com/in/jonkeel" rel="nofollow">https://linkedin.com/in/jonkeel</a></p><p>Schedule a Call with Jon After Watching This Video<a href="https://vimeo.com/643486363" rel="nofollow">https://vimeo.com/643486363</a></p>]]></description>
                <content:encoded>&lt;p&gt;Jon Keel is a results-oriented Business Advisor, who has been helping businesses and their leaders stand out and thrive for nearly 25 years.&lt;/p&gt;&lt;p&gt;He is the CEO and founder of Improved Results, LLC, which helps small business people increase revenue and gain the freedom they want by using proven, automated systems.&lt;/p&gt;&lt;p&gt;He co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce. He also founded Improved Together, LLC , a LinkedIn SaaS business in June, 2020.&lt;/p&gt;&lt;p&gt;He frequently speaks to audiences about performance-based marketing for online and offline businesses. He has written several books, numerous articles and has appeared on several TV and radio news and talk programs. He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-click search engines titled “Instant Web Site Traffic.”&lt;/p&gt;&lt;p&gt;And he’s a wise man who is a giver, not a taker.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/667593953?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Jon’s Website&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.improvedresults.com/&#34; rel=&#34;nofollow&#34;&gt;https://www.improvedresults.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Jon’s Social Media Pages / Profiles&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://linkedin.com/in/jonkeel&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/jonkeel&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Schedule a Call with Jon After Watching This Video&lt;a href=&#34;https://vimeo.com/643486363&#34; rel=&#34;nofollow&#34;&gt;https://vimeo.com/643486363&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-stand-out-from-the-crowd-on-linkedin-beyond</link>
                <pubDate>Wed, 19 Jan 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/f147f23a-43a8-42f3-82ba-dddeadf0a29a_er-podcast-episode-graphic-jon-keel-square_big.jpg"/>
                <itunes:duration>2673</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>The Business-Building Power of Human Connections</itunes:title>
                <title>The Business-Building Power of Human Connections</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Jürgen Strauss is a great marketer who’s on a mission to make marketing human again.&lt;/p&gt;
&lt;p&gt;He’s my guest because we see eye-to-eye.&lt;/p&gt;
&lt;p&gt;He comes to us today from the south coast of Australia – near Melbourne.&lt;/p&gt;
&lt;p&gt;Jürgen is the founder of InnovaBIZ, host of the InnovaBUZZ Podcast and the Tales of Marketing Transformation Show.&lt;/p&gt;
&lt;p&gt;He is a podcasting machine. On the day we’re recording this in December 2021, Jurgen has released 482 episodes of the InnovaBuzz Podcast.&lt;/p&gt;
&lt;p&gt;Jurgen holds meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into&lt;/p&gt;
&lt;p&gt;&amp;gt; What makes them ‘tick’,&lt;/p&gt;
&lt;p&gt;&amp;gt; What ‘lights them up’,&lt;/p&gt;
&lt;p&gt;&amp;gt; Why they do what they do, and&lt;/p&gt;
&lt;p&gt;&amp;gt; What inspiration and value they can add to the rest of the world.&lt;/p&gt;
&lt;p&gt;Jürgen practices what he preaches: Podcast like you’re human. And he teaches others how to do the same.&lt;/p&gt;
&lt;p&gt;InnovaBiz enables businesses to build sustainable visibility, professional authority and a deep connection with their dream clients.&lt;/p&gt;
&lt;p&gt;Jürgen is all about delivering exceptional experiences to the listener and to podcast guests as well as building and sustaining exceptional relationships.&lt;/p&gt;
&lt;p&gt;Jürgen’s Website&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://innovabiz.com.au&#34;&gt;https://innovabiz.com.au&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Jürgen’s Social Media Pages / Profiles&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/jurgenstrauss/&#34;&gt;https://www.linkedin.com/in/jurgenstrauss/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/innovabiz&#34;&gt;https://www.facebook.com/innovabiz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://twitter.com/innovabiz&#34;&gt;https://twitter.com/innovabiz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/innovabiz18/&#34;&gt;https://www.instagram.com/innovabiz18/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA&#34;&gt;https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Jürgen Strauss is a great marketer who’s on a mission to make marketing human again.</p><p>He’s my guest because we see eye-to-eye.</p><p>He comes to us today from the south coast of Australia – near Melbourne.</p><p>Jürgen is the founder of InnovaBIZ, host of the InnovaBUZZ Podcast and the Tales of Marketing Transformation Show.</p><p>He is a podcasting machine. On the day we’re recording this in December 2021, Jurgen has released 482 episodes of the InnovaBuzz Podcast.</p><p>Jurgen holds meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into</p><p>&gt; What makes them ‘tick’,</p><p>&gt; What ‘lights them up’,</p><p>&gt; Why they do what they do, and</p><p>&gt; What inspiration and value they can add to the rest of the world.</p><p>Jürgen practices what he preaches: Podcast like you’re human. And he teaches others how to do the same.</p><p>InnovaBiz enables businesses to build sustainable visibility, professional authority and a deep connection with their dream clients.</p><p>Jürgen is all about delivering exceptional experiences to the listener and to podcast guests as well as building and sustaining exceptional relationships.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/665071644?share=copy</p><p><br></p><p>Jürgen’s Website</p><p><a href="https://innovabiz.com.au" rel="nofollow">https://innovabiz.com.au</a></p><p>Jürgen’s Social Media Pages / Profiles</p><p><a href="https://www.linkedin.com/in/jurgenstrauss/" rel="nofollow">https://www.linkedin.com/in/jurgenstrauss/</a></p><p><a href="https://www.facebook.com/innovabiz" rel="nofollow">https://www.facebook.com/innovabiz</a></p><p><a href="https://twitter.com/innovabiz" rel="nofollow">https://twitter.com/innovabiz</a></p><p><a href="https://www.instagram.com/innovabiz18/" rel="nofollow">https://www.instagram.com/innovabiz18/</a></p><p><a href="https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA" rel="nofollow">https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA</a></p>]]></description>
                <content:encoded>&lt;p&gt;Jürgen Strauss is a great marketer who’s on a mission to make marketing human again.&lt;/p&gt;&lt;p&gt;He’s my guest because we see eye-to-eye.&lt;/p&gt;&lt;p&gt;He comes to us today from the south coast of Australia – near Melbourne.&lt;/p&gt;&lt;p&gt;Jürgen is the founder of InnovaBIZ, host of the InnovaBUZZ Podcast and the Tales of Marketing Transformation Show.&lt;/p&gt;&lt;p&gt;He is a podcasting machine. On the day we’re recording this in December 2021, Jurgen has released 482 episodes of the InnovaBuzz Podcast.&lt;/p&gt;&lt;p&gt;Jurgen holds meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into&lt;/p&gt;&lt;p&gt;&amp;gt; What makes them ‘tick’,&lt;/p&gt;&lt;p&gt;&amp;gt; What ‘lights them up’,&lt;/p&gt;&lt;p&gt;&amp;gt; Why they do what they do, and&lt;/p&gt;&lt;p&gt;&amp;gt; What inspiration and value they can add to the rest of the world.&lt;/p&gt;&lt;p&gt;Jürgen practices what he preaches: Podcast like you’re human. And he teaches others how to do the same.&lt;/p&gt;&lt;p&gt;InnovaBiz enables businesses to build sustainable visibility, professional authority and a deep connection with their dream clients.&lt;/p&gt;&lt;p&gt;Jürgen is all about delivering exceptional experiences to the listener and to podcast guests as well as building and sustaining exceptional relationships.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/665071644?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Jürgen’s Website&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://innovabiz.com.au&#34; rel=&#34;nofollow&#34;&gt;https://innovabiz.com.au&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Jürgen’s Social Media Pages / Profiles&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/jurgenstrauss/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/jurgenstrauss/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/innovabiz&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/innovabiz&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://twitter.com/innovabiz&#34; rel=&#34;nofollow&#34;&gt;https://twitter.com/innovabiz&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/innovabiz18/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/innovabiz18/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UCsr5opgQOoUCFKmttAVYpsA&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/the-business-building-power-of-human-connections</link>
                <pubDate>Wed, 12 Jan 2022 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/f84c0396-d16d-4711-bed5-51fa5788b592_ast-episode-graphic-jurgen--strauss-square_big.jpg"/>
                <itunes:duration>3176</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Reframe Your Story So you Can Earn What You Deserve</itunes:title>
                <title>How to Reframe Your Story So you Can Earn What You Deserve</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Susan Trivers helps business leaders earn more while working less – by reinventing how the price their services. Susan Trivers has designed a modern value based pricing method that works for EVERY services firm.&lt;/p&gt;
&lt;p&gt;In this episode, she and Tom discuss how to achieve greater profitability and serve your clients better – by switching from time-based to value-based pricing. They discuss: the difference between time- and value-based pricing (VBP), how VBP enhances ALL aspects of your company, and how VBP enables leaders to spend more time serving clients and less time navigating the marketing maze.&lt;/p&gt;
&lt;p&gt;HOW TO CONNECT WITH SUSANWebsite: susantrivers.comBlog: susantrivers.com/business-growth-blog&lt;/p&gt;
&lt;p&gt;Book: “Tinker: How Smart Business Owners Develop Creative Ideas for True Growth”  amazon.com/Tinker-Business-Owners-Develop-Creative/dp/1719297509&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Susan Trivers helps business leaders earn more while working less – by reinventing how the price their services. Susan Trivers has designed a modern value based pricing method that works for EVERY services firm.</p><p>In this episode, she and Tom discuss how to achieve greater profitability and serve your clients better – by switching from time-based to value-based pricing. They discuss: the difference between time- and value-based pricing (VBP), how VBP enhances ALL aspects of your company, and how VBP enables leaders to spend more time serving clients and less time navigating the marketing maze.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/662907081?share=copy</p><p><br></p><p>HOW TO CONNECT WITH SUSAN</p><p>Website: susantrivers.com</p><p>Blog: susantrivers.com/business-growth-blog</p><p>Book: “Tinker: How Smart Business Owners Develop Creative Ideas for True Growth” amazon.com/Tinker-Business-Owners-Develop-Creative/dp/1719297509</p>]]></description>
                <content:encoded>&lt;p&gt;Susan Trivers helps business leaders earn more while working less – by reinventing how the price their services. Susan Trivers has designed a modern value based pricing method that works for EVERY services firm.&lt;/p&gt;&lt;p&gt;In this episode, she and Tom discuss how to achieve greater profitability and serve your clients better – by switching from time-based to value-based pricing. They discuss: the difference between time- and value-based pricing (VBP), how VBP enhances ALL aspects of your company, and how VBP enables leaders to spend more time serving clients and less time navigating the marketing maze.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/662907081?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH SUSAN&lt;/p&gt;&lt;p&gt;Website: susantrivers.com&lt;/p&gt;&lt;p&gt;Blog: susantrivers.com/business-growth-blog&lt;/p&gt;&lt;p&gt;Book: “Tinker: How Smart Business Owners Develop Creative Ideas for True Growth” amazon.com/Tinker-Business-Owners-Develop-Creative/dp/1719297509&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-reframe-your-story-so-you-can-earn</link>
                <pubDate>Wed, 05 Jan 2022 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>3034</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Master the Secret Art of Subtle Selling</itunes:title>
                <title>How to Master the Secret Art of Subtle Selling</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Aleasha Bahr is a custom sales &amp;amp; marketing strategist known for showing solopreneurs the Secret Art of Subtle Selling.She personally sold over $50 million in services. In the process she created a proven sales approach she can customize to solopreneurs strengths that allows them to close 80 percent of their leads, without pain, pitching or pretending to be someone else. In this episode, &lt;/p&gt;
&lt;p&gt;Tom and Aleasha discuss the pre-call process that makes prospects more likely to say yes, how to overcome objections without coming off defensive or aggressive, and follow up that wins business. &lt;/p&gt;
&lt;p&gt;HOW TO CONNECT WITH ALEASHA&lt;/p&gt;
&lt;p&gt;Website:&lt;a href=&#34;https://www.aleashabahr.com&#34;&gt;https://www.aleashabahr.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Social Media Pages /Profiles:&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/aleashabahr/&#34;&gt;https://www.facebook.com/aleashabahr/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/aleashabahr/&#34;&gt;https://www.instagram.com/aleashabahr/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/aleashabahr/&#34;&gt;https://www.linkedin.com/in/aleashabahr/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ&#34;&gt;https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Aleasha Bahr is a custom sales &amp; marketing strategist known for showing solopreneurs the Secret Art of Subtle Selling.She personally sold over $50 million in services. In the process she created a proven sales approach she can customize to solopreneurs strengths that allows them to close 80 percent of their leads, without pain, pitching or pretending to be someone else. In this episode, </p><p>Tom and Aleasha discuss the pre-call process that makes prospects more likely to say yes, how to overcome objections without coming off defensive or aggressive, and follow up that wins business. </p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/657431293?share=copy</p><p><br></p><p>HOW TO CONNECT WITH ALEASHA</p><p>Website:<a href="https://www.aleashabahr.com" rel="nofollow">https://www.aleashabahr.com</a></p><p>Social Media Pages /Profiles:</p><p><a href="https://www.facebook.com/aleashabahr/" rel="nofollow">https://www.facebook.com/aleashabahr/</a></p><p><a href="https://www.instagram.com/aleashabahr/" rel="nofollow">https://www.instagram.com/aleashabahr/</a></p><p><a href="https://www.linkedin.com/in/aleashabahr/" rel="nofollow">https://www.linkedin.com/in/aleashabahr/</a></p><p><a href="https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ" rel="nofollow">https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ</a></p>]]></description>
                <content:encoded>&lt;p&gt;Aleasha Bahr is a custom sales &amp;amp; marketing strategist known for showing solopreneurs the Secret Art of Subtle Selling.She personally sold over $50 million in services. In the process she created a proven sales approach she can customize to solopreneurs strengths that allows them to close 80 percent of their leads, without pain, pitching or pretending to be someone else. In this episode, &lt;/p&gt;&lt;p&gt;Tom and Aleasha discuss the pre-call process that makes prospects more likely to say yes, how to overcome objections without coming off defensive or aggressive, and follow up that wins business. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/657431293?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH ALEASHA&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;https://www.aleashabahr.com&#34; rel=&#34;nofollow&#34;&gt;https://www.aleashabahr.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social Media Pages /Profiles:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.facebook.com/aleashabahr/&#34; rel=&#34;nofollow&#34;&gt;https://www.facebook.com/aleashabahr/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.instagram.com/aleashabahr/&#34; rel=&#34;nofollow&#34;&gt;https://www.instagram.com/aleashabahr/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.linkedin.com/in/aleashabahr/&#34; rel=&#34;nofollow&#34;&gt;https://www.linkedin.com/in/aleashabahr/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ&#34; rel=&#34;nofollow&#34;&gt;https://www.youtube.com/channel/UC7pyBBHf-iNKJy6BKgwbTMQ&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-master-the-secret-art-of-subtle-selling</link>
                <pubDate>Thu, 16 Dec 2021 07:00:00 &#43;0000</pubDate>
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                <itunes:duration>2371</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Why Project Managers Make Great Storytellers with Jack Turk</itunes:title>
                <title>Why Project Managers Make Great Storytellers with Jack Turk</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;strong&gt;OVERVIEW&lt;/strong&gt;Jack Turk is an A-List copywriter who was the &#34;man behind the curtain&#34; for Dan Kennedy&#39;s NO BS Inner Circle and many other prominent marketing experts. He has written copy that has generated millions of dollars in sales for corporations like Microsoft and Kodak, as well as small businesses including denists, attorneys, physicians, and even magicians. Before become one of the world&#39;s greatest copywriters, he worked as a project manager and game designer for Microsoft. In this episode, he and Tom discouss how the lessons and systems he applied as a project manager can help you write better copy with less wheel-spinning and writer&#39;s block. &lt;strong&gt;HOW TO CONNECT WITH JACK&lt;/strong&gt;Website: &lt;a href=&#34;https://writekillercopyfast&#34;&gt;https://writekillercopyfast&lt;/a&gt;Social:&lt;a href=&#34;https://linkedin.com/in/jackturk&#34;&gt;https://linkedin.com/in/jackturk&lt;/a&gt;&lt;a href=&#34;https://facebook.com/writekillercopyfast&#34;&gt;https://facebook.com/writekillercopyfast&lt;/a&gt;Free Toolkit to Write Killer Headlines Fast:&lt;a href=&#34;https://writekillercopyfast.com/3steps&#34;&gt;https://writekillercopyfast.com/3steps&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p><strong>OVERVIEW</strong></p><p>Jack Turk is an A-List copywriter who was the &#34;man behind the curtain&#34; for Dan Kennedy&#39;s NO BS Inner Circle and many other prominent marketing experts. </p><p>He has written copy that has generated millions of dollars in sales for corporations like Microsoft and Kodak, as well as small businesses including denists, attorneys, physicians, and even magicians. Before become one of the world&#39;s greatest copywriters, he worked as a project manager and game designer for Microsoft. </p><p>In this episode, he and Tom discouss how the lessons and systems he applied as a project manager can help you write better copy with less wheel-spinning and writer&#39;s block. </p><p><br></p><p><strong>FULL EPISODE VIDEO</strong></p><p>https://vimeo.com/647376591?share=copy</p><p><br></p><p><strong>HOW TO CONNECT WITH JACK</strong></p><p>Website:<a href="https://writekillercopyfast" rel="nofollow">https://writekillercopyfast</a></p><p>Social:<a href="https://linkedin.com/in/jackturk" rel="nofollow">https://linkedin.com/in/jackturk</a><a href="https://facebook.com/writekillercopyfast" rel="nofollow">https://facebook.com/writekillercopyfast</a></p><p>Free Toolkit to Write Killer Headlines Fast:<a href="https://writekillercopyfast.com/3steps" rel="nofollow">https://writekillercopyfast.com/3steps</a></p>]]></description>
                <content:encoded>&lt;p&gt;&lt;strong&gt;OVERVIEW&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Jack Turk is an A-List copywriter who was the &amp;#34;man behind the curtain&amp;#34; for Dan Kennedy&amp;#39;s NO BS Inner Circle and many other prominent marketing experts. &lt;/p&gt;&lt;p&gt;He has written copy that has generated millions of dollars in sales for corporations like Microsoft and Kodak, as well as small businesses including denists, attorneys, physicians, and even magicians. Before become one of the world&amp;#39;s greatest copywriters, he worked as a project manager and game designer for Microsoft. &lt;/p&gt;&lt;p&gt;In this episode, he and Tom discouss how the lessons and systems he applied as a project manager can help you write better copy with less wheel-spinning and writer&amp;#39;s block. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;FULL EPISODE VIDEO&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/647376591?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;HOW TO CONNECT WITH JACK&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Website:&lt;a href=&#34;https://writekillercopyfast&#34; rel=&#34;nofollow&#34;&gt;https://writekillercopyfast&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Social:&lt;a href=&#34;https://linkedin.com/in/jackturk&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/jackturk&lt;/a&gt;&lt;a href=&#34;https://facebook.com/writekillercopyfast&#34; rel=&#34;nofollow&#34;&gt;https://facebook.com/writekillercopyfast&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Free Toolkit to Write Killer Headlines Fast:&lt;a href=&#34;https://writekillercopyfast.com/3steps&#34; rel=&#34;nofollow&#34;&gt;https://writekillercopyfast.com/3steps&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/why-project-managers-make-great-storytellers-with</link>
                <pubDate>Thu, 18 Nov 2021 07:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/c8b6c98f-ee69-4c21-a571-2f461f480227_tory-power-marketing-show-jack-turk-square_big.jpg"/>
                <itunes:duration>3440</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How a Storytelling Joy-Bringer Attracts Clients</itunes:title>
                <title>How a Storytelling Joy-Bringer Attracts Clients</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;Neal Albritton is Lead Advisor and Joy-Bringer at Albritton Financial Services... and he is a great story-powered marketer. &lt;/p&gt;
&lt;p&gt;In this episode, we discuss why it&#39;s so important to build meaningful relationships with prospects and clients. &lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Connect with Neal: &lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Web: &lt;a href=&#34;https://albrittonfs.com&#34;&gt;https://albrittonfs.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn: &lt;a href=&#34;https://linkedin.com/in/nealmalbritton/&#34;&gt;https://linkedin.com/in/nealmalbritton/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;YouTube Video: &lt;a href=&#34;https://youtu.be/-STJz6lcIOk&#34;&gt;https://youtu.be/-STJz6lcIOk&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Neal Albritton is Lead Advisor and Joy-Bringer at Albritton Financial Services... and he is a great story-powered marketer. </p><p>In this episode, we discuss why it&#39;s so important to build meaningful relationships with prospects and clients. </p><p><br></p><p><strong>FULL EPISODE VIDEO</strong></p><p>https://vimeo.com/628674411?share=copy</p><p><br></p><p><strong>Connect with Neal: </strong></p><p>Web: <a href="https://albrittonfs.com" rel="nofollow">https://albrittonfs.com</a></p><p>LinkedIn: <a href="https://linkedin.com/in/nealmalbritton/" rel="nofollow">https://linkedin.com/in/nealmalbritton/</a></p><p>YouTube Video: <a href="https://youtu.be/-STJz6lcIOk" rel="nofollow">https://youtu.be/-STJz6lcIOk</a></p>]]></description>
                <content:encoded>&lt;p&gt;Neal Albritton is Lead Advisor and Joy-Bringer at Albritton Financial Services... and he is a great story-powered marketer. &lt;/p&gt;&lt;p&gt;In this episode, we discuss why it&amp;#39;s so important to build meaningful relationships with prospects and clients. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;FULL EPISODE VIDEO&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;https://vimeo.com/628674411?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Connect with Neal: &lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Web: &lt;a href=&#34;https://albrittonfs.com&#34; rel=&#34;nofollow&#34;&gt;https://albrittonfs.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;https://linkedin.com/in/nealmalbritton/&#34; rel=&#34;nofollow&#34;&gt;https://linkedin.com/in/nealmalbritton/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube Video: &lt;a href=&#34;https://youtu.be/-STJz6lcIOk&#34; rel=&#34;nofollow&#34;&gt;https://youtu.be/-STJz6lcIOk&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-a-storytelling-joy-bringer-attracts-clients</link>
                <pubDate>Wed, 06 Oct 2021 23:39:20 &#43;0000</pubDate>
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                <itunes:duration>2410</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Chris Hobler - The Angel on My Shoulder</itunes:title>
                <title>Chris Hobler - The Angel on My Shoulder</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;This is the story of Chris Hobler -- my friend who wrote and performed the music you hear at the beginning and end of each episode. This is both a sad and inspiring story. Chris died of ALS in 2005. But he&#39;s still here, an angel on my shoulder, inspiring me every day. In this special episode, I tell his story which I hope inspires you too...&lt;br&gt;&lt;br&gt;&lt;strong&gt;The Foundation the Chris and His Family Established:&lt;/strong&gt;&lt;br&gt;Hope Happens for Neurological Disorders&lt;br&gt;HopeHappens.org&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>This is the story of Chris Hobler -- my friend who wrote and performed the music you hear at the beginning and end of each episode. This is both a sad and inspiring story. Chris died of ALS in 2005. But he&#39;s still here, an angel on my shoulder, inspiring me every day. In this special episode, I tell his story which I hope inspires you too...<br><br><strong>The Foundation the Chris and His Family Established:</strong><br>Hope Happens for Neurological Disorders<br>HopeHappens.org</p>]]></description>
                <content:encoded>&lt;p&gt;This is the story of Chris Hobler -- my friend who wrote and performed the music you hear at the beginning and end of each episode. This is both a sad and inspiring story. Chris died of ALS in 2005. But he&amp;#39;s still here, an angel on my shoulder, inspiring me every day. In this special episode, I tell his story which I hope inspires you too...&lt;br&gt;&lt;br&gt;&lt;strong&gt;The Foundation the Chris and His Family Established:&lt;/strong&gt;&lt;br&gt;Hope Happens for Neurological Disorders&lt;br&gt;HopeHappens.org&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/chris-hobler-the-angel-on-my-shoulder</link>
                <pubDate>Wed, 29 Sep 2021 12:55:16 &#43;0000</pubDate>
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                <itunes:duration>1197</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>How I Found a Kick-Ass Story in an Australian Toilet</itunes:title>
                <title>How I Found a Kick-Ass Story in an Australian Toilet</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;This episode is for you if you ever sit in front of your computer screen, hoping to write and email or blog post or some other piece of marketing content, and you feel stuck and you think, “What the heck should I write today!?&#34;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;We open the episode with a story about a guy in Australia who has a run-in with a venomous spider in a public restroom. Cringe-worthy. Funny. Many good lessons.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;I was inspired to craft that story by my guest, Adam Kreitman. He&#39;s one of the best marketers and copywriters I know. And he&#39;s a master at generating ideas for captivating, entertaining content.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;We trade stories about how we generate our best ideas.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>This episode is for you if you ever sit in front of your computer screen, hoping to write and email or blog post or some other piece of marketing content, and you feel stuck and you think, “What the heck should I write today!?&#34; </p><p>We open the episode with a story about a guy in Australia who has a run-in with a venomous spider in a public restroom. Cringe-worthy. Funny. Many good lessons. </p><p>I was inspired to craft that story by my guest, Adam Kreitman. He&#39;s one of the best marketers and copywriters I know. And he&#39;s a master at generating ideas for captivating, entertaining content. </p><p>We trade stories about how we generate our best ideas. </p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/614278122?share=copy</p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;This episode is for you if you ever sit in front of your computer screen, hoping to write and email or blog post or some other piece of marketing content, and you feel stuck and you think, “What the heck should I write today!?&amp;#34; &lt;/p&gt;&lt;p&gt;We open the episode with a story about a guy in Australia who has a run-in with a venomous spider in a public restroom. Cringe-worthy. Funny. Many good lessons. &lt;/p&gt;&lt;p&gt;I was inspired to craft that story by my guest, Adam Kreitman. He&amp;#39;s one of the best marketers and copywriters I know. And he&amp;#39;s a master at generating ideas for captivating, entertaining content. &lt;/p&gt;&lt;p&gt;We trade stories about how we generate our best ideas. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/614278122?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-generate-content-ideas</link>
                <pubDate>Wed, 22 Sep 2021 20:42:00 &#43;0000</pubDate>
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                <itunes:duration>3326</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Clean Up Your Stinking Thinking, So You Can Stretch Further and Achieve More</itunes:title>
                <title>Clean Up Your Stinking Thinking, So You Can Stretch Further and Achieve More</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;My guest is Cheryl C. Jones. She helps business people rewrite the stories they tell themselves so they can stretch further and achieve more. That thing about “stinkin’ thinkin’...” I got that from Cheryl.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;She is an intuitive business coach and an emotional-mastery expert who believes that for you or your business, you must FIRST develop the emotional intelligence.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;She uses a unique approach in her coaching that helps her clients reach their potential. Through combining intuition, emotional mastery, and clearing the false stories, Cheryl’s clients write new, self-empowering stories that support them in achieving their goals. &lt;br&gt;&lt;br&gt;&lt;strong&gt;Connect with Cheryl: &lt;br&gt;&lt;br&gt;&lt;/strong&gt;Website: simplythebestresults.com&lt;br&gt;&lt;br&gt;LinkedIn: linkedin.com/in/cheryljonesmotivationexpert/&lt;/p&gt;
&lt;p&gt;Cheryl&#39;s Books: simplythebestresults.com/book/&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>My guest is Cheryl C. Jones. She helps business people rewrite the stories they tell themselves so they can stretch further and achieve more. That thing about “stinkin’ thinkin’...” I got that from Cheryl. </p><p>She is an intuitive business coach and an emotional-mastery expert who believes that for you or your business, you must FIRST develop the emotional intelligence. </p><p>She uses a unique approach in her coaching that helps her clients reach their potential. Through combining intuition, emotional mastery, and clearing the false stories, Cheryl’s clients write new, self-empowering stories that support them in achieving their goals.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/611524943?share=copy</p><p><br></p><p><strong>Connect with Cheryl: </strong></p><p><br></p><p>Website: simplythebestresults.com</p><p><br></p><p>LinkedIn: linkedin.com/in/cheryljonesmotivationexpert/</p><p>Cheryl&#39;s Books: simplythebestresults.com/book/</p>]]></description>
                <content:encoded>&lt;p&gt;My guest is Cheryl C. Jones. She helps business people rewrite the stories they tell themselves so they can stretch further and achieve more. That thing about “stinkin’ thinkin’...” I got that from Cheryl. &lt;/p&gt;&lt;p&gt;She is an intuitive business coach and an emotional-mastery expert who believes that for you or your business, you must FIRST develop the emotional intelligence. &lt;/p&gt;&lt;p&gt;She uses a unique approach in her coaching that helps her clients reach their potential. Through combining intuition, emotional mastery, and clearing the false stories, Cheryl’s clients write new, self-empowering stories that support them in achieving their goals.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/611524943?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Connect with Cheryl: &lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: simplythebestresults.com&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: linkedin.com/in/cheryljonesmotivationexpert/&lt;/p&gt;&lt;p&gt;Cheryl&amp;#39;s Books: simplythebestresults.com/book/&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/clean-up-your-stinking-thinking</link>
                <pubDate>Wed, 15 Sep 2021 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2771</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>Act Like a Human, Not a Humorless Robot</itunes:title>
                <title>Act Like a Human, Not a Humorless Robot</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;OVERVIEW: &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;The more human you are in your business, the more HUMAN your business relationships will be.  That’s good for your clients. That’s good for your employees.&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;And that’s good for you and your business. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Dr. Heather Walker is all about making organizations more human so they function more effectively. She is an organizational psychologist who is the Creative Founder and CEO of Lead with Levity. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;She works with with small- to mid-sized businesses and consultants to help them build human connections with their employees, prospects and customers so they can lead better and sell more. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;HEATHER’S WEBSITE: &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;LeadWithLevity.com&lt;/span&gt;&amp;nbsp;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>OVERVIEW:</p><p><br></p><p>The more human you are in your business, the more HUMAN your business relationships will be.  That’s good for your clients. That’s good for your employees.</p><p>And that’s good for you and your business. </p><p><br></p><p>Dr. Heather Walker is all about making organizations more human so they function more effectively. She is an organizational psychologist who is the Creative Founder and CEO of Lead with Levity. </p><p><br></p><p>She works with with small- to mid-sized businesses and consultants to help them build human connections with their employees, prospects and customers so they can lead better and sell more. </p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/600722121?share=copy</p><p><br></p><p>HEATHER’S WEBSITE:</p><p><br></p><p>LeadWithLevity.com </p>]]></description>
                <content:encoded>&lt;p&gt;OVERVIEW:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;The more human you are in your business, the more HUMAN your business relationships will be.  That’s good for your clients. That’s good for your employees.&lt;/p&gt;&lt;p&gt;And that’s good for you and your business. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dr. Heather Walker is all about making organizations more human so they function more effectively. She is an organizational psychologist who is the Creative Founder and CEO of Lead with Levity. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;She works with with small- to mid-sized businesses and consultants to help them build human connections with their employees, prospects and customers so they can lead better and sell more. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/600722121?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HEATHER’S WEBSITE:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;LeadWithLevity.com &lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/act-like-a-human-not-a-humourless-robot</link>
                <pubDate>Wed, 08 Sep 2021 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2616</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>The Inner Game is NOT a Joke</itunes:title>
                <title>The Inner Game is NOT a Joke</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;Tom kicks off this episode with a story about Stuart Smalley -- the Saturday Night Live character who made mindset work (or “the inner game”) seem like a giant joke. &lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;But, as the name of this episode suggests, the inner game is NOT a joke. &lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;Tom’s guest, Mary Kutheis, is all about the inner game. &lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;For more than 20 years, Mary has coached business owners, executives and leaders to link their thinking to their performance to catapult results. &lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;She is an expert in time management, communication skills, emotional intelligence and leadership. &lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;In this episode, Mary and Tom discuss how to rewrite your own story so you can:&lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li style=&#34;margin-left:15px;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;Appreciate your own wisdom so you can deliver greater value to your clients and sell more. &lt;/span&gt;&lt;/li&gt;
&lt;li style=&#34;margin-left:15px;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;Identify your greatest assets and leverage them to attract and serve clients better. &lt;/span&gt;&lt;/li&gt;
&lt;li style=&#34;margin-left:15px;&#34;&gt;&lt;span style=&#34;color: rgb(0,0,0);background-color: transparent;font-size: 11pt;font-family: Arial;&#34;&gt;Identify and overcome biases that are holding you back. &lt;/span&gt;&lt;br&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p style=&#34;text-align:start;&#34;&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;How to Connect with Mary:&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;Email: &lt;/span&gt;&lt;a href=&#34;mailto:Mary@mckcoaching.com&#34; target=&#34;_blank&#34;&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;Mary@mckcoaching.com&lt;/span&gt;&lt;/a&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;Call or text: 314-313-4996&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;Web: &lt;/span&gt;&lt;a href=&#34;http://www.mckcoaching.com/&#34; target=&#34;_blank&#34;&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;www.mckcoaching.com&lt;/span&gt;&lt;/a&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;Twitter: @MaryKutheis&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;LinkedIn: &lt;/span&gt;&lt;a href=&#34;http://www.linkedin.com/in/marykutheis/&#34; target=&#34;_blank&#34;&gt;&lt;span style=&#34;color: rgb(34,34,34);background-color: rgb(255,255,255);font-size: small;font-family: Arial, Helvetica, sans-serif;&#34;&gt;www.linkedin.com/in/marykutheis/&lt;/span&gt;&lt;/a&gt;&lt;br&gt;&amp;nbsp;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Tom kicks off this episode with a story about Stuart Smalley -- the Saturday Night Live character who made mindset work (or “the inner game”) seem like a giant joke. </p><p>But, as the name of this episode suggests, the inner game is NOT a joke. </p><p>Tom’s guest, Mary Kutheis, is all about the inner game. </p><p>For more than 20 years, Mary has coached business owners, executives and leaders to link their thinking to their performance to catapult results. </p><p>She is an expert in time management, communication skills, emotional intelligence and leadership. </p><p>In this episode, Mary and Tom discuss how to rewrite your own story so you can:</p><ul><li>Appreciate your own wisdom so you can deliver greater value to your clients and sell more. </li><li>Identify your greatest assets and leverage them to attract and serve clients better. </li><li>Identify and overcome biases that are holding you back. </li></ul><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/596272593?share=copy</p><p><br></p><p>How to Connect with Mary:</p><p>Email: <a href="mailto:Mary@mckcoaching.com" rel="nofollow">Mary@mckcoaching.com</a></p><p>Call or text: 314-313-4996</p><p>Web: <a href="http://www.mckcoaching.com/" rel="nofollow">www.mckcoaching.com</a></p><p>Twitter: @MaryKutheis</p><p>LinkedIn: <a href="http://www.linkedin.com/in/marykutheis/" rel="nofollow">www.linkedin.com/in/marykutheis/</a></p><p> </p>]]></description>
                <content:encoded>&lt;p&gt;Tom kicks off this episode with a story about Stuart Smalley -- the Saturday Night Live character who made mindset work (or “the inner game”) seem like a giant joke. &lt;/p&gt;&lt;p&gt;But, as the name of this episode suggests, the inner game is NOT a joke. &lt;/p&gt;&lt;p&gt;Tom’s guest, Mary Kutheis, is all about the inner game. &lt;/p&gt;&lt;p&gt;For more than 20 years, Mary has coached business owners, executives and leaders to link their thinking to their performance to catapult results. &lt;/p&gt;&lt;p&gt;She is an expert in time management, communication skills, emotional intelligence and leadership. &lt;/p&gt;&lt;p&gt;In this episode, Mary and Tom discuss how to rewrite your own story so you can:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Appreciate your own wisdom so you can deliver greater value to your clients and sell more. &lt;/li&gt;&lt;li&gt;Identify your greatest assets and leverage them to attract and serve clients better. &lt;/li&gt;&lt;li&gt;Identify and overcome biases that are holding you back. &lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/596272593?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;How to Connect with Mary:&lt;/p&gt;&lt;p&gt;Email: &lt;a href=&#34;mailto:Mary@mckcoaching.com&#34; rel=&#34;nofollow&#34;&gt;Mary@mckcoaching.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Call or text: 314-313-4996&lt;/p&gt;&lt;p&gt;Web: &lt;a href=&#34;http://www.mckcoaching.com/&#34; rel=&#34;nofollow&#34;&gt;www.mckcoaching.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Twitter: @MaryKutheis&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;http://www.linkedin.com/in/marykutheis/&#34; rel=&#34;nofollow&#34;&gt;www.linkedin.com/in/marykutheis/&lt;/a&gt;&lt;/p&gt;&lt;p&gt; &lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/the-inner-game-is-not-a-joke</link>
                <pubDate>Wed, 01 Sep 2021 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/8986a59d-dc3e-463d-ae3d-9592f6aa1cc1_wer-podcast-episode-graphic-kutheis-square_big.jpg"/>
                <itunes:duration>2528</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>How NOT to Damage Your Brand and Piss Off Your Customers</itunes:title>
                <title>How NOT to Damage Your Brand and Piss Off Your Customers</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;On the very first line of his LinkedIn profile, my guest Ted Prodromou asks “Are you auto-blasting templated messages AT your LinkedIn connections?”&lt;/p&gt;
&lt;p&gt;And if you are auto-blasting templated messages AT your LinkedIn connections, Ted offers some sage advice to you:&amp;nbsp;&lt;/p&gt;
&lt;p&gt;“STOP IT! You are damaging your brand and pissing off your connections.”&lt;/p&gt;
&lt;p&gt;Which bring us to the title of today’s podcast: “How NOT to Damage Your Brand and Piss off Your Customers.”&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Ted Prodromou is the right man to help us sort THAT out.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Ted is one of the wisest and kindest marketing experts I know.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;He’s been an entrepreneur, business coach, social media strategist and online lead generation expert for over 20 years.&lt;/p&gt;
&lt;p&gt;He is the bestselling author of the “Ultimate Guide to LinkedIn for Business” and “The Ultimate Guide to Twitter for Business”&amp;nbsp;&lt;/p&gt;
&lt;p&gt;As a coach and consultant, Ted guides business people to start sales conversations with warm leads every week -- without deploying those annoying robots or spending a dime on advertising.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Ted’s helps his followers develop innovative marketing strategies to close more deals and get great referrals&lt;/p&gt;
&lt;p&gt;And he helps them establish their personal brands that positions them as THE industry authority...&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>On the very first line of his LinkedIn profile, my guest Ted Prodromou asks “Are you auto-blasting templated messages AT your LinkedIn connections?”</p><p>And if you are auto-blasting templated messages AT your LinkedIn connections, Ted offers some sage advice to you: </p><p>“STOP IT! You are damaging your brand and pissing off your connections.”</p><p>Which bring us to the title of today’s podcast: “How NOT to Damage Your Brand and Piss off Your Customers.” </p><p>Ted Prodromou is the right man to help us sort THAT out. </p><p>Ted is one of the wisest and kindest marketing experts I know. </p><p>He’s been an entrepreneur, business coach, social media strategist and online lead generation expert for over 20 years.</p><p>He is the bestselling author of the “Ultimate Guide to LinkedIn for Business” and “The Ultimate Guide to Twitter for Business” </p><p>As a coach and consultant, Ted guides business people to start sales conversations with warm leads every week -- without deploying those annoying robots or spending a dime on advertising. </p><p>Ted’s helps his followers develop innovative marketing strategies to close more deals and get great referrals</p><p>And he helps them establish their personal brands that positions them as THE industry authority...</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/592549659?share=copy</p><p><br></p>]]></description>
                <content:encoded>&lt;p&gt;On the very first line of his LinkedIn profile, my guest Ted Prodromou asks “Are you auto-blasting templated messages AT your LinkedIn connections?”&lt;/p&gt;&lt;p&gt;And if you are auto-blasting templated messages AT your LinkedIn connections, Ted offers some sage advice to you: &lt;/p&gt;&lt;p&gt;“STOP IT! You are damaging your brand and pissing off your connections.”&lt;/p&gt;&lt;p&gt;Which bring us to the title of today’s podcast: “How NOT to Damage Your Brand and Piss off Your Customers.” &lt;/p&gt;&lt;p&gt;Ted Prodromou is the right man to help us sort THAT out. &lt;/p&gt;&lt;p&gt;Ted is one of the wisest and kindest marketing experts I know. &lt;/p&gt;&lt;p&gt;He’s been an entrepreneur, business coach, social media strategist and online lead generation expert for over 20 years.&lt;/p&gt;&lt;p&gt;He is the bestselling author of the “Ultimate Guide to LinkedIn for Business” and “The Ultimate Guide to Twitter for Business” &lt;/p&gt;&lt;p&gt;As a coach and consultant, Ted guides business people to start sales conversations with warm leads every week -- without deploying those annoying robots or spending a dime on advertising. &lt;/p&gt;&lt;p&gt;Ted’s helps his followers develop innovative marketing strategies to close more deals and get great referrals&lt;/p&gt;&lt;p&gt;And he helps them establish their personal brands that positions them as THE industry authority...&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/592549659?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-not-to-damage-your-brand</link>
                <pubDate>Wed, 25 Aug 2021 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/4172fb01-10c4-41c9-9236-ceef53c8f6fa_dcast-episode-graphic-ted-prodromou-square_big.jpg"/>
                <itunes:duration>2751</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>Action Drives Business. Inaction Kills It.</itunes:title>
                <title>Action Drives Business. Inaction Kills It.</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Tom kicks off this episode with a story about Leonardo DaVinci&#39;s perfection problem...before introducing his guest, Noah Mittman who is a great example of how NOT to get stuck chasing perfection. Noah is all about taking action. He’s the founder and CEO of Snowman Films. He has applied his vast knowledge to build an online course on how to create online courses. Noah and Tom discuss what it takes to plow ahead, how to choose action over inaction, and how to create without getting stuck. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;DISCUSSED DURING THE EPISODE:&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Noah’s note-taking app: bear.app&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;HOW TO CONNECT WITH NOAH&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Noah’s Facebook Group and Info re: Course: &lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;facebook.com/groups/stopwaitingandstartcreatingyourcourse/&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Noah on LinkedIn: &lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;linkedin.com/in/noahthecoursecreatorcoach/&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Podcast (“Create Your Course”)...&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;...on Apple&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;podcasts.apple.com/us/podcast/create-your-course/id1533013262&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;...on Spotify&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;open.spotify.com/show/1ON5tVk6nQLqvyC3tMJgnH&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>Tom kicks off this episode with a story about Leonardo DaVinci&#39;s perfection problem...before introducing his guest, Noah Mittman who is a great example of how NOT to get stuck chasing perfection. Noah is all about taking action. He’s the founder and CEO of Snowman Films. He has applied his vast knowledge to build an online course on how to create online courses. Noah and Tom discuss what it takes to plow ahead, how to choose action over inaction, and how to create without getting stuck.</p><p><br></p><p>DISCUSSED DURING THE EPISODE:</p><p>Noah’s note-taking app: bear.app</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/589137104?share=copy</p><p><br></p><p>HOW TO CONNECT WITH NOAH</p><p><br></p><p>Noah’s Facebook Group and Info re: Course:</p><p>facebook.com/groups/stopwaitingandstartcreatingyourcourse/</p><p><br></p><p>Noah on LinkedIn:</p><p>linkedin.com/in/noahthecoursecreatorcoach/</p><p><br></p><p>Podcast (“Create Your Course”)...</p><p><br></p><p>...on Apple</p><p>podcasts.apple.com/us/podcast/create-your-course/id1533013262</p><p><br></p><p>...on Spotify</p><p>open.spotify.com/show/1ON5tVk6nQLqvyC3tMJgnH</p>]]></description>
                <content:encoded>&lt;p&gt;Tom kicks off this episode with a story about Leonardo DaVinci&amp;#39;s perfection problem...before introducing his guest, Noah Mittman who is a great example of how NOT to get stuck chasing perfection. Noah is all about taking action. He’s the founder and CEO of Snowman Films. He has applied his vast knowledge to build an online course on how to create online courses. Noah and Tom discuss what it takes to plow ahead, how to choose action over inaction, and how to create without getting stuck.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED DURING THE EPISODE:&lt;/p&gt;&lt;p&gt;Noah’s note-taking app: bear.app&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/589137104?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH NOAH&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Noah’s Facebook Group and Info re: Course:&lt;/p&gt;&lt;p&gt;facebook.com/groups/stopwaitingandstartcreatingyourcourse/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Noah on LinkedIn:&lt;/p&gt;&lt;p&gt;linkedin.com/in/noahthecoursecreatorcoach/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Podcast (“Create Your Course”)...&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;...on Apple&lt;/p&gt;&lt;p&gt;podcasts.apple.com/us/podcast/create-your-course/id1533013262&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;...on Spotify&lt;/p&gt;&lt;p&gt;open.spotify.com/show/1ON5tVk6nQLqvyC3tMJgnH&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/action-drives-business</link>
                <pubDate>Wed, 18 Aug 2021 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/9b7948ab-299b-4a4e-99f5-e7b1cf727744_odcast-episode-graphic-noah-mittman-square_big.jpg"/>
                <itunes:duration>2853</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>You Don’t Need a Greek Goddess to Conjure Great Stories</itunes:title>
                <title>You Don’t Need a Greek Goddess to Conjure Great Stories</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;You don&#39;t need magical muse to create great things. You just need the right structure and to tap into the power within you to create. Tom&#39;s guest, Dixie Gillaspie, is all about helping people tap into their core power to achieve great things. She and Tom trade stories and discuss how to create powerful stories -- and other great things -- without relying on magic and muses. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Dixie contributed a chapter to this book: “The Thought That Changed My Life Forever: How One Inspiration Can Unleash Your True Potential and Transform the World”by Christian Guenette  (Author), Gillian Laura Roberts  (Author), Bernie Siegel (Contributor), Joe Dispenza (Contributor) and others. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Dixie authored: “Just Blow It Up: Firepower For Living An Unlimited Life”&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Both books are available on Amazon.&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;Website: ReturnToYourPower.com&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;color: rgb(0,0,0);font-size: 11pt;font-family: Arial;&#34;&gt;LinkedIn: &lt;/span&gt;&lt;a href=&#34;http://linkedin.com/in/dixiegillaspie/&#34; target=&#34;_blank&#34;&gt;&lt;span style=&#34;color: rgb(17,85,204);font-size: 11pt;font-family: Arial;&#34;&gt;&lt;ins&gt;Linkedin.com/in/dixiegillaspie&lt;/ins&gt;&lt;/span&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>You don&#39;t need magical muse to create great things. You just need the right structure and to tap into the power within you to create. Tom&#39;s guest, Dixie Gillaspie, is all about helping people tap into their core power to achieve great things. She and Tom trade stories and discuss how to create powerful stories -- and other great things -- without relying on magic and muses.</p><p><br></p><p>Dixie contributed a chapter to this book: “The Thought That Changed My Life Forever: How One Inspiration Can Unleash Your True Potential and Transform the World”by Christian Guenette (Author), Gillian Laura Roberts (Author), Bernie Siegel (Contributor), Joe Dispenza (Contributor) and others.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/585567826?share=copy</p><p><br></p><p>Dixie authored: “Just Blow It Up: Firepower For Living An Unlimited Life”</p><p><br></p><p>Both books are available on Amazon.</p><p><br></p><p>Website: ReturnToYourPower.com</p><p><br></p><p>LinkedIn: <a href="http://linkedin.com/in/dixiegillaspie/" rel="nofollow">Linkedin.com/in/dixiegillaspie</a></p>]]></description>
                <content:encoded>&lt;p&gt;You don&amp;#39;t need magical muse to create great things. You just need the right structure and to tap into the power within you to create. Tom&amp;#39;s guest, Dixie Gillaspie, is all about helping people tap into their core power to achieve great things. She and Tom trade stories and discuss how to create powerful stories -- and other great things -- without relying on magic and muses.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dixie contributed a chapter to this book: “The Thought That Changed My Life Forever: How One Inspiration Can Unleash Your True Potential and Transform the World”by Christian Guenette (Author), Gillian Laura Roberts (Author), Bernie Siegel (Contributor), Joe Dispenza (Contributor) and others.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/585567826?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dixie authored: “Just Blow It Up: Firepower For Living An Unlimited Life”&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Both books are available on Amazon.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Website: ReturnToYourPower.com&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a href=&#34;http://linkedin.com/in/dixiegillaspie/&#34; rel=&#34;nofollow&#34;&gt;Linkedin.com/in/dixiegillaspie&lt;/a&gt;&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/you-dont-need-a-greek-goddess</link>
                <pubDate>Wed, 11 Aug 2021 06:00:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/77d88a69-b4c6-46eb-b8dd-e9c8b38ad51f_r-podcast-episode-graphic-gillaspie-square_big.jpg"/>
                <itunes:duration>3194</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
            </item>
        
            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>What Would Regis Do?</itunes:title>
                <title>What Would Regis Do?</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;OVERVIEW:&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Tom kicks off this episode with a story about Regis Philbin, why he was the greatest HOST ever, and what we all can learn from him to connect more effectively with prospects and clients. Michael DeLon is THE authority on BUILDING authority and credibility. Michael DeLon is known as The Credibility Creator. Michael DeLon transforms ordinary professionals into recognized experts by helping them establish, market, and monetize their credibility. He learned about the importance of credibility the hard way. He’s going to share that story with us. Today he&#39;s a successful business owner, an Amazon bestselling author, and a sought-after marketing coach and consultant. And, like Regis, he knows what it takes to treat prospects and clients the right way so they tune in and stay tuned.&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt; &#43;&#43;&#43;  &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;DISCUSSED IN THIS EPISODE:&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Loom Video Service for Email and Other Content --&lt;/span&gt;&lt;br&gt;&lt;a href=&#34;https://loom.com&#34; target=&#34;_self&#34;&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Loom.com&lt;/span&gt;&lt;/a&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;.&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Gift  Service that Michael and Tom use: &lt;/span&gt;&lt;br&gt;&lt;a href=&#34;https://gifthopper.com&#34; target=&#34;_self&#34;&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;GiftHopper.com&lt;/span&gt;&lt;/a&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;.&lt;/span&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&#43;&#43;&#43;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;HOW TO CONNECT WITH MICHAEL:&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Michael’s Website --&lt;/span&gt;&lt;br&gt;&lt;a href=&#34;https://PaperBackExpert.com&#34; target=&#34;_self&#34;&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;PaperBackExpert.com&lt;/span&gt;&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Find Your Credibi lity Score --&lt;/span&gt;&lt;br&gt;&lt;a href=&#34;https://TheCredibilityCalculator.com&#34; target=&#34;_self&#34;&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;TheCredibilityCalculator.com&lt;/span&gt;&lt;/a&gt;&amp;nbsp;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>OVERVIEW:</p><p><br></p><p>Tom kicks off this episode with a story about Regis Philbin, why he was the greatest HOST ever, and what we all can learn from him to connect more effectively with prospects and clients. Michael DeLon is THE authority on BUILDING authority and credibility. Michael DeLon is known as The Credibility Creator. Michael DeLon transforms ordinary professionals into recognized experts by helping them establish, market, and monetize their credibility. He learned about the importance of credibility the hard way. He’s going to share that story with us. Today he&#39;s a successful business owner, an Amazon bestselling author, and a sought-after marketing coach and consultant. And, like Regis, he knows what it takes to treat prospects and clients the right way so they tune in and stay tuned.</p><p>+++</p><p><br></p><p>DISCUSSED IN THIS EPISODE:</p><p><br></p><p>Loom Video Service for Email and Other Content --</p><p><a href="https://loom.com" rel="nofollow">Loom.com</a>.</p><p><br></p><p>Gift Service that Michael and Tom use:</p><p><a href="https://gifthopper.com" rel="nofollow">GiftHopper.com</a>.</p><p> +++</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/585095653?share=copy</p><p><br></p><p>HOW TO CONNECT WITH MICHAEL:</p><p><br></p><p>Michael’s Website --</p><p><a href="https://PaperBackExpert.com" rel="nofollow">PaperBackExpert.com</a></p><p><br></p><p>Find Your Credibi lity Score --</p><p><a href="https://TheCredibilityCalculator.com" rel="nofollow">TheCredibilityCalculator.com</a> </p>]]></description>
                <content:encoded>&lt;p&gt;OVERVIEW:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Tom kicks off this episode with a story about Regis Philbin, why he was the greatest HOST ever, and what we all can learn from him to connect more effectively with prospects and clients. Michael DeLon is THE authority on BUILDING authority and credibility. Michael DeLon is known as The Credibility Creator. Michael DeLon transforms ordinary professionals into recognized experts by helping them establish, market, and monetize their credibility. He learned about the importance of credibility the hard way. He’s going to share that story with us. Today he&amp;#39;s a successful business owner, an Amazon bestselling author, and a sought-after marketing coach and consultant. And, like Regis, he knows what it takes to treat prospects and clients the right way so they tune in and stay tuned.&lt;/p&gt;&lt;p&gt;&#43;&#43;&#43;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Loom Video Service for Email and Other Content --&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://loom.com&#34; rel=&#34;nofollow&#34;&gt;Loom.com&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Gift Service that Michael and Tom use:&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://gifthopper.com&#34; rel=&#34;nofollow&#34;&gt;GiftHopper.com&lt;/a&gt;.&lt;/p&gt;&lt;p&gt; &#43;&#43;&#43;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/585095653?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH MICHAEL:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Michael’s Website --&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://PaperBackExpert.com&#34; rel=&#34;nofollow&#34;&gt;PaperBackExpert.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Find Your Credibi lity Score --&lt;/p&gt;&lt;p&gt;&lt;a href=&#34;https://TheCredibilityCalculator.com&#34; rel=&#34;nofollow&#34;&gt;TheCredibilityCalculator.com&lt;/a&gt; &lt;/p&gt;</content:encoded>
                
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                <link>https://storypowermarketing.show/what-would-regis-do-with-michael-delon-3/</link>
                <pubDate>Wed, 04 Aug 2021 06:30:00 &#43;0000</pubDate>
                <itunes:image href="https://media.redcircle.com/images/2023/4/22/1/4903f828-08d1-457d-b2bf-f9d2094dd50e_dcast-episode-graphic-micahel-delon-square_big.jpg"/>
                <itunes:duration>2134</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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            <item>
                <itunes:episodeType>full</itunes:episodeType>
                <itunes:title>How to Delight Customers and Beat Back the Avenging Hordes</itunes:title>
                <title>How to Delight Customers and Beat Back the Avenging Hordes</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;OVERVIEW&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Tom kicks off this episode with a story about a vengeful woman and all of the vengeful people who are ready to pounce if you fail in service delivery. His guest, Vance Morris, knows plenty about this. Vance is a Walt Disney World Resort Management Alumni He spent 10 years as a leader in the Resorts before setting out on his own. He established a carpet cleaning business on the Eastern Shore of Maryland where he applies customer service lessons learned from Disney to delight customers and maximize profits. He now shares those lessons with other business people. Vance runs the only Disney Service &amp;amp; Direct Response Marketing business in the galaxy. He coaches companies to create Disney Style Service Systems and then monetize them through direct response marketing. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Vance and Tom trade you-have-to-hear-‘em-to-believe-‘em stories about rotten service and share great insights about how to delight customers and keep the vengeful at bay. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;DISCUSSED IN THIS EPISODE&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Book I mentioned: Predictably Irrational by Dan Ariely&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;danariely.com/books/predictably-irrational/&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Vance’s Book we Mentioned:&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Systematic Magic: 7 Magic Keys to Disnify Any Business: How to Out Serve, Out Price &amp;amp; Out Market Your Competition in Any Economy&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;HOW TO CONNECT WITH VANCE&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Vance’s Web Site: &lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;DeliverServiceNow.com&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;(Sign up for the “Disney Secrets Revealed Blueprint”)&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>OVERVIEW</p><p><br></p><p>Tom kicks off this episode with a story about a vengeful woman and all of the vengeful people who are ready to pounce if you fail in service delivery. His guest, Vance Morris, knows plenty about this. Vance is a Walt Disney World Resort Management Alumni He spent 10 years as a leader in the Resorts before setting out on his own. He established a carpet cleaning business on the Eastern Shore of Maryland where he applies customer service lessons learned from Disney to delight customers and maximize profits. He now shares those lessons with other business people. Vance runs the only Disney Service &amp; Direct Response Marketing business in the galaxy. He coaches companies to create Disney Style Service Systems and then monetize them through direct response marketing.</p><p><br></p><p>Vance and Tom trade you-have-to-hear-‘em-to-believe-‘em stories about rotten service and share great insights about how to delight customers and keep the vengeful at bay.</p><p><br></p><p>DISCUSSED IN THIS EPISODE</p><p><br></p><p>Book I mentioned: Predictably Irrational by Dan Ariely</p><p>danariely.com/books/predictably-irrational/</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/585120447?share=copy</p><p><br></p><p>Vance’s Book we Mentioned:</p><p>Systematic Magic: 7 Magic Keys to Disnify Any Business: How to Out Serve, Out Price &amp; Out Market Your Competition in Any Economy</p><p><br></p><p><br></p><p>HOW TO CONNECT WITH VANCE</p><p><br></p><p>Vance’s Web Site:</p><p>DeliverServiceNow.com</p><p>(Sign up for the “Disney Secrets Revealed Blueprint”)</p>]]></description>
                <content:encoded>&lt;p&gt;OVERVIEW&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Tom kicks off this episode with a story about a vengeful woman and all of the vengeful people who are ready to pounce if you fail in service delivery. His guest, Vance Morris, knows plenty about this. Vance is a Walt Disney World Resort Management Alumni He spent 10 years as a leader in the Resorts before setting out on his own. He established a carpet cleaning business on the Eastern Shore of Maryland where he applies customer service lessons learned from Disney to delight customers and maximize profits. He now shares those lessons with other business people. Vance runs the only Disney Service &amp;amp; Direct Response Marketing business in the galaxy. He coaches companies to create Disney Style Service Systems and then monetize them through direct response marketing.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Vance and Tom trade you-have-to-hear-‘em-to-believe-‘em stories about rotten service and share great insights about how to delight customers and keep the vengeful at bay.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;DISCUSSED IN THIS EPISODE&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Book I mentioned: Predictably Irrational by Dan Ariely&lt;/p&gt;&lt;p&gt;danariely.com/books/predictably-irrational/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/585120447?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Vance’s Book we Mentioned:&lt;/p&gt;&lt;p&gt;Systematic Magic: 7 Magic Keys to Disnify Any Business: How to Out Serve, Out Price &amp;amp; Out Market Your Competition in Any Economy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH VANCE&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Vance’s Web Site:&lt;/p&gt;&lt;p&gt;DeliverServiceNow.com&lt;/p&gt;&lt;p&gt;(Sign up for the “Disney Secrets Revealed Blueprint”)&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/how-to-delight-customers</link>
                <pubDate>Wed, 04 Aug 2021 06:15:00 &#43;0000</pubDate>
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                <itunes:duration>2528</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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                <itunes:title>Information Is ALWAYS More Delicious with a Side of Entertainment</itunes:title>
                <title>Information Is ALWAYS More Delicious with a Side of Entertainment</title>

                
                
                <itunes:author>Tom Ruwitch</itunes:author>
                <itunes:summary>&lt;p&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;OVERVIEW&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Tom kicks off this episode with a story about a burger joint in Toronto that did something wildly entertaining to attract attention. That burger joint AND Tom’s guest, Dr. Pele, are all about informing AND entertaining their prospects and customers. Call it INFOtainment. Dr. Pele is a master infotainer. He and Tom discuss how to bring value to followers with authentic, info-taining content that keeps prospects and customers on the edge of their seats and inspires them to act. &lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;HOW TO CONNECT WITH DR. PELE&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Dr. Pele’s Book “Social Velocity”&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;velocityjam.com/social-velocity&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Dr. Pele on LinkedIn: linkedin.com/in/drpele/&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Seth Godin on Dr. Pele’s Podcast&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;drpele.com/185-the-practice-of-shipping-creativity-with-seth-godin&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Dr. Pele’s Social Velocity Software and Community&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;velocityjam.com&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;Dr. Pele’s Website&lt;/span&gt;&lt;br&gt;&lt;span style=&#34;font-size: 10pt;font-family: arial;&#34;&gt;drpele.com&lt;/span&gt;&lt;/p&gt;</itunes:summary>
                <description><![CDATA[<p>OVERVIEW</p><p><br></p><p>Tom kicks off this episode with a story about a burger joint in Toronto that did something wildly entertaining to attract attention. That burger joint AND Tom’s guest, Dr. Pele, are all about informing AND entertaining their prospects and customers. Call it INFOtainment. Dr. Pele is a master infotainer. He and Tom discuss how to bring value to followers with authentic, info-taining content that keeps prospects and customers on the edge of their seats and inspires them to act.</p><p><br></p><p>FULL EPISODE VIDEO</p><p>https://vimeo.com/585125483?share=copy</p><p><br></p><p>HOW TO CONNECT WITH DR. PELE</p><p><br></p><p>Dr. Pele’s Book “Social Velocity”</p><p>velocityjam.com/social-velocity</p><p><br></p><p>Dr. Pele on LinkedIn: linkedin.com/in/drpele/</p><p><br></p><p>Seth Godin on Dr. Pele’s Podcast</p><p>drpele.com/185-the-practice-of-shipping-creativity-with-seth-godin</p><p><br></p><p>Dr. Pele’s Social Velocity Software and Community</p><p>velocityjam.com</p><p><br></p><p>Dr. Pele’s Website</p><p>drpele.com</p>]]></description>
                <content:encoded>&lt;p&gt;OVERVIEW&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Tom kicks off this episode with a story about a burger joint in Toronto that did something wildly entertaining to attract attention. That burger joint AND Tom’s guest, Dr. Pele, are all about informing AND entertaining their prospects and customers. Call it INFOtainment. Dr. Pele is a master infotainer. He and Tom discuss how to bring value to followers with authentic, info-taining content that keeps prospects and customers on the edge of their seats and inspires them to act.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;FULL EPISODE VIDEO&lt;/p&gt;&lt;p&gt;https://vimeo.com/585125483?share=copy&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;HOW TO CONNECT WITH DR. PELE&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dr. Pele’s Book “Social Velocity”&lt;/p&gt;&lt;p&gt;velocityjam.com/social-velocity&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dr. Pele on LinkedIn: linkedin.com/in/drpele/&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Seth Godin on Dr. Pele’s Podcast&lt;/p&gt;&lt;p&gt;drpele.com/185-the-practice-of-shipping-creativity-with-seth-godin&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dr. Pele’s Social Velocity Software and Community&lt;/p&gt;&lt;p&gt;velocityjam.com&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Dr. Pele’s Website&lt;/p&gt;&lt;p&gt;drpele.com&lt;/p&gt;</content:encoded>
                
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                <link>https://story-power.sounder.fm/episode/information-is-always-more-delicious</link>
                <pubDate>Wed, 04 Aug 2021 06:00:00 &#43;0000</pubDate>
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                <itunes:duration>2298</itunes:duration>
                
                
                <itunes:explicit>no</itunes:explicit>
                
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