Mix & Matchbox

Secure Hosting for Community Bank Websites with Mike Demo – Mix & Matchbox Podcast

Tue, 05 May 2026 16:00:55 +0000

In this episode Brent sits down with Mike Demo to explore the evolving landscape of hosting, security, and open‑source CMS for community banks and credit unions. Mike shares his journey from early‑day Joomla & Mambo, through Bold Grid and WordPress, to leading open‑source initiatives at hosting.com.

Key takeaways:

Why “open‑source relationships” matter – The importance of supporting niche CMS communities (Joomla, Drupal, Concrete 5).

Client‑admin templates – A practical technique for simplifying the back‑end for bank staff who aren’t marketers.

Common agency pitfalls – Treating hosting as a commodity, weak backup strategies, and insecure form handling.

Security best practices – Two‑factor authentication (YubiKey), encrypted forms, and layered protection (WAF, server‑level scanning, Monarch AR security).

Choosing a host for regulated industries – What banks should ask (certifications, SLA, data‑sovereignty, failover).

What good incident response looks like – Public status pages, proactive communication, and human‑centric support.

Margin pressure & AI – How agencies are navigating price increases, AI hype, and the push to add value beyond basic hosting.

Future of hosting (2026‑2028) – Shift toward “do‑it‑for‑me” services, managed‑service‑provider (MSP) evolution, and the role of hosting.com in the next wave of value‑added offerings.

💡 Whether you’re an agency partner, a banking IT manager, or a WordPress/Drupal enthusiast, this conversation offers actionable insights for building secure, reliable, and user‑friendly web experiences in the financial sector.

👉 Want to learn more? Visit hosting.com/agency for agency‑focused training webinars, resources, and a free trial.

📧 Get in touch with Mike:

X (Twitter) – @MikeDemo (private account)

Email – mike@hosting.com

Timestamps

Time Segment

00:00 Intro – Brent welcomes Mike Demo

01:00 Early CMS story: PHP Nuke → Mambo → Joomla

02:45 Transition to Bold Grid & WordPress focus

03:48 Open‑source passion & “not married to a CMS” quote

04:50 Community‑bank & credit‑union client insights

06:35 The “Client Admin Template” (CAT) concept

08:30 Simplifying back‑end for non‑marketing staff

10:32 Moving from agency work to hosting partnership

12:08 Perception vs. reality – how provider experiences shape loyalty

13:55 Value‑add services: agency webinars & community support

15:18 Human‑centric gestures (pasta, Tide pens) that stick

17:45 Top agency mistakes: treating hosting as a commodity

19:20 Asking the right questions – niche hosting (green, LGBTQ‑focused, etc.)

20:40 Backup strategies – on‑site + cold‑storage (Amazon Glacier)

21:44 Two‑factor authentication – SMS vs. Authenticator vs. YubiKey

23:14 Forum & form security – encryption, HIPAA compliance

24:58 Hosting security layering – app, server, infrastructure, WAF

28:14 Reputation risk vs. technical security

30:14 Host evaluation checklist for banks/credit unions

31:48 What good incident response looks like (status page, SLA)

35:13 “Not my problem” attitude – going the extra mile for clients

37:05 Multi‑layered security strategy – best practices

40:49 Plugin overload – core‑first philosophy

44:17 Margin pressure & AI concerns for agencies

46:14 AI hype vs. long‑term value – pivot & niche expertise

49:02 Future hosting outlook (2026‑2028) – service‑centric growth

52:15 MSP vs. hosting – where the market is heading

54:29 Closing – where to find Mike & how to get help

Hashtags

#MixAndMatchbox #HostingPodcast #CommunityBanking #OpenSourceCMS #WordPress #Joomla #Drupal #SecureHosting #TwoFactorAuth #YubiKey #AgencyTips #BackupStrategy #DataSecurity #FinTech #AITrends #MarginPressure #MSP #HostingCom #DigitalTransformation #WebHosting #TechPodcast

🔔 Subscribe for more deep‑dive conversations with industry leaders!

https://matchboxdesigngroup.com/blog/category/mix-and-matchbox-podcast/

The Future of AI in Community Banking with Keivan Mohammadi – Mix & Matchbox Podcast

Tue, 07 Apr 2026 17:14:45 +0000

In this episode of Mix & Matchbox, host Brent Feldman chats with Keivan Mohammadi, Director of Sales at Insait IO, about the biggest challenges and most promising opportunities for community banks and credit unions as they adopt AI‑driven technology.

🔹 Career Journey – From a college internship at Finastra to selling mortgage suites at EnCino and now leading AI sales at Insait.

🔹 Digital‑vs‑Reality Gap – Why bank leaders often struggle to execute the digital experiences they promise.

🔹 Hot Take on AI Hype – The problem with “AI solves everything” messaging and how to focus on real use‑cases.

🔹 Where AI Is Gaining Traction – Internal ops, support bots, and the untapped potential of front‑line customer experiences.

🔹 Risk, Compliance & Adoption Barriers – Real‑world anecdotes (including a $20 M lawsuit) and how to overcome them.

🔹 Straight‑Forward Implementation Blueprint – From stakeholder interviews to a phased pilot and full production rollout.

🔹 Guardrails & Governance – Narrow data scopes, business‑rule controls, and human‑in‑the‑loop review.

🔹 UX & Conversion – Why static forms kill conversions and how conversational AI can boost deposit & loan take‑up.

🔹 Strategic Advice for Community Institutions – The first AI‑powered journey to modernize and the KPI that matters most.

🌐 Learn more about Insait IO – https://insait.io

👍 If you found value, like, comment, and subscribe for more fintech and AI insights!

⏰ Timestamps

Time Topic

0:00 Intro – Meet Keivan Mohammadi

1:45 How Keivan got into fintech (college internship → Finastra → EnCino → Insait)

4:10 Biggest gap: what banks say they want vs. what they can actually deliver

6:30 Hot take: AI solution fatigue & why the hype is hurting the industry

9:05 Where AI is gaining traction today – ops vs. customer‑facing use cases

11:40 Real blockers: risk, compliance, procurement, and a $20 M lawsuit story

14:20 Ideal evaluation process – mini‑POC, non‑PII data, phased traffic rollout

17:10 First three steps from concept → pilot → production without chaos

20:00 Stakeholder alignment & avoiding abrupt workflow changes for customers

22:45 Guardrails for financial‑service AI agents – data scope, business rules, human review

25:30 UX failures that kill conversions – static forms, abandoned applications

28:00 Conversational AI as the cure – boosting deposit & loan conversions

30:45 Advice for a $500 M‑$5 B community institution – target younger customers, start with auto‑loan/deposit journey, KPI: New Account Conversion Rate

34:00 Closing thoughts & resources

📣 Hashtags

#AI #FinTech #BankingInnovation #CommunityBanking #DigitalTransformation #Insait #MixAndMatchbox #CustomerExperience #FinancialServices #ArtificialIntelligence #BankTech #AIImplementation #Compliance #RiskManagement #UXDesign #BankingFuture

Ready to modernize your institution? Visit Insait IO → https://insait.io and discover how a narrow, results‑focused AI agent can accelerate your digital journey.

Don’t forget to hit the notification bell so you never miss a new Mix & Matchbox episode!

https://matchboxdesigngroup.com/blog/category/mix-and-matchbox-podcast/

Mind‑Shifting with Mitch Weisberg — Mix  &  Matchbox Podcast

Thu, 26 Mar 2026 12:50:12 +0000

In this deep‑dive conversation, host Brent Feldman sits down with Mitch Weisburgh—author of Mindshifting and former EdTech entrepreneur—to explore why traditional education isn’t delivering the outcomes we expect, how a two‑day workshop in Niger sparked a global mind‑shifting movement, and what you can do today to become more resourceful, resilient, and collaborative.

🔑 What you’ll learn

The hidden limits of the limbic (survival) brain and how to engage the pre‑frontal cortex for better decisions.

Why “sure‑thing” beliefs aren’t true and how to break the habit of steam‑rolling others.

The three pillars of Mitch’s Mind‑Shifting framework: Resourcefulness, Resilience, Collaboration.

How joy, dopamine, and other “happy hormones” can both motivate and trap us.

Practical tools you can apply now—from re‑framing procrastination to building mental fluencies like a top salesperson.

Real‑world examples: the Niger workshop, the Noom app analogy, and a traffic‑jam storytelling lesson.

💡 Whether you’re a founder, manager, educator, or simply someone looking to upgrade your mental operating system, this episode offers bite‑size, actionable insights you can start using today.

👉 Get Mitch’s Mind‑Shifting resources:

Buy the book on Amazon: https://a.co/d/cF1FjOR

View the MindShifting Educators Newsletter https://mindshiftingwithmitch.blog/

Learn about MindShifting on my website: https://www.mindshiftingwithmitch.com/

Find me on LinkedIn: https://www.linkedin.com/in/mweisburgh/

👍 If you enjoyed the episode, please:

Like the video

Subscribe & hit the 🔔 so you never miss a new episode

Drop a comment with your biggest “mind‑shifting” takeaway

Timestamps

Time Segment

00:00 Intro – Brent welcomes Mitch

00:13 Meet Mitch: EdTech background & author

00:45 Why education isn’t moving the needle

01:30 The Niger university invitation that sparked change

02:15 From doubt to a two‑day “sense‑making” workshop

03:00 12 books, 5 disciplines → the birth of Mind‑Shifting

04:09 The 3 core elements: Resourcefulness, Resilience, Collaboration

04:31 Workshop impact: the “aha!” moment for 60‑70 students

05:21 Key insights: truth isn’t guaranteed by certainty

06:04 Transition to full‑time Mind‑Shifting work

07:18 The Limbic (survival) brain – why we default to safety

08:38 Pre‑frontal cortex: the “slow‑thinking” power‑house

09:21 How high‑performers train their limbic habits

10:20 Curiosity & playfulness as the antidote to steam‑rolling

11:36 Joy vs. pure success – happiness as a barometer

12:30 Short‑ vs. long‑term happiness, dopamine traps

13:19 Procrastination as a signal, turning it into a game

14:47 The four “happy hormones” & why they can addict us

15:50 Shifting focus from fleeting joy to lasting meaning

16:33 Resilience: bouncing back & the myth of “pinnacle” mastery

18:30 Resourceful mindset: “part X” warnings without misery

19:05 Flow, curiosity, wonder – the Sage mindset

20:14 Noom app example – rehearsing choices to rewire habits

23:13 Improving limbic reactions: habit building & simulation

24:31 Sales fluencies – pre‑loading responses for better focus

25:38 Metacognition & humility – pausing the limbic alarm

26:05 Stoic triggers & self‑analysis – are we the problem?

27:50 Antifragility: learning to notice when we’re just reacting

28:32 Sources of Mind‑Shifting – mentors, lectures, research

29:34 Traffic‑jam story – controlling our reaction in real time

31:15 Teaching Mind‑Shifting – you can’t change others, only prompt

32:58 Community support – the power of a shared vocabulary

34:55 “Too much is not enough” – balancing ambition & focus

36:18 One‑or‑two‑change rule – building habits that stick

38:10 Celebrating trials & wins – why rewards matter

39:48 Applying Mind‑Shifting to work, family, friends

40:06 Call to action – visit Mindshiftingwithmitch.com

40:27 Outro – thanks & reminder to like & subscribe

Enjoy the episode and start shifting your mind today! 🎙️✨

https://matchboxdesigngroup.com/blog/category/mix-and-matchbox-podcast/

The Art of the Ask with Dia Bondi — Mix & Matchbox Podcast

Tue, 03 Mar 2026 00:25:26 +0000

Leadership‑communication guru Dia Bondi shares how she turned auctioneering into a practical framework for bold asking and negotiation. From the “Zone of Freaking Out” (ZoFO) to reframing “no,” the episode unpacks mental models that help founders, CEOs, and solo‑practitioners stretch their asks without losing credibility. Dia also dives into the difference between price and worth, the unique challenges women face in negotiations, and the four “ask categories” (money, influence, authority, balance) that drive real growth. Listeners walk away with concrete tactics—how to set a reserve, build a post‑ask game plan, and start thinking like an auctioneer in everyday high‑stakes conversations.

Check out Ask Like an Auctioneer here:

https://www.asklikeanauctioneer.com/

00:00Intro & Welcome – Brent introduces Dia Bondi and the premise of the show.

02:15From Auctioneer to Coach – Dia’s sabbatical, The Artist’s Way, and how a bucket‑list auction school sparked the “ask like an auctioneer” idea.

05:40The ZoFO (Zone of Freaking Out) – What it is, why discomfort is essential, and how to recognize you’re in the right zone.

09:30Reframing “No” – Coaching execs to treat a no as data, not a credibility crisis.

13:10Price vs. Worth – Separating market price from personal worth; why the ask isn’t a self‑valuation.

17:00Women & Negotiation – Patterns of underselling, why it happens, and strategies to shift outcomes.

21:25Setting Your Reserve – How to define a minimum acceptable outcome and plan for both win and loss scenarios.

25:50Four Types of Asks – Money, Influence, Authority, Balance – with a real‑world example of a non‑financial ask that generated $10 M of value.

31:15Practical Auctioneer Tactics – Asking for more than you think you can get, using “what would get a no?” to calibrate.

36:40Leadership Voice & Conviction – Speaking from authenticity, building credibility, and leveraging your unique perspective.

42:00Closing Resources – Dia’s LinkedIn, newsletter “The Shift,” Transformational Voice Intensive, and where to grab her book.

45:00Wrap‑up & Call‑to‑Action – Final takeaways and invitation to subscribe.Ready to level‑up your asks? Press play and start auctioneering your way to bigger, bolder outcomes!

Check out more episodes of the podcast:

https://matchboxdesigngroup.com/blog/category/mix-and-matchbox-podcast/

Why Agencies Need To Vertically Specialize with Corey Quinn - Mix & Matchbox Podcast

Tue, 28 Oct 2025 16:00:44 +0000

In this episode Brent Feldman sits down with Corey Quinn, the agency‑growth advisor behind Anyone, Not Everyone. Corey walks us through his journey from a 1999 streaming‑media startup to a Morgan Stanley sales trainee, a top‑performing business‑development rep, and then CMO of Scorpion. He shares hard‑won lessons on:

The generalist trap vs. vertical specialization

Building founder‑led sales systems you can hand off

How to scale culture and values during hyper‑growth (the Scorpion “Pantone swatch” story)

Why email newsletters are his single most powerful acquisition channel today

The pros & cons of multiple brand umbrellas (Scorpion Healthcare case study)

A quick preview of his new book “Anyone, Not Everyone” – plus a free audiobook link!

00:00 🎙️ Intro – Meet Brent & Corey

01:45 📜 Corey’s early days: 1999 streaming‑media startup & $6 M raise

04:20 💡 Lesson learned: missing mentorship & “wisdom” gap

06:05 🏦 From startup to Morgan Stanley – elite sales training experience

08:30 🚀 Jump back to the internet: business‑development & becoming #1 salesperson for 19 quarters

11:10 📈 Rise to CMO at Scorpion – scaling from 100 → 1,000 employees

13:45 🌟 How Scorpion built a values‑first culture (Pantone swatch & Disney Leadership Institute)

16:30 🏥 The Scorpion Healthcare brand decision – why a separate vertical mattered

18:55 🤔 Multi‑brand vs. single‑brand strategy – when to consolidate

21:20 📧 Corey’s email‑first marketing philosophy – owning your audience

24:00 📚 The rise of celebrity newsletters (Lil Jon, McConaughey, Huberman…)

26:15 🔍 The Generalist Trap – why agencies get stuck and how to escape

30:40 🎯 Vertical specialization vs. platform specialization in the AI era

34:10 🛠️ Building a founder‑independent sales process – productizing deals

38:05 ⚔️ Real‑world founder‑sales case study (law‑firm agency)

42:00 🚀 First actionable step for burned‑out owners – go niche

44:20 📣 The big catalyst that forces agencies to change (over‑reliance on inbound & referrals)

46:55 📘 Book promo: Anyone, Not Everyone – free audiobook & workbook link

48:30 🎉 Closing thoughts & thank‑yous

49:30 📢 Outro – Like, subscribe & stay tuned for the next episode

📚 Resources Mentioned

Corey’s Book: Anyone, Not Everyone – 5‑step system to move from founder‑led sales to vertical specialization.

Free audiobook + workbook: https://anyonenoteveryone.com

Amazon / Audible: Search “Anyone, Not Everyone Corey Quinn”

👍 If you found this episode valuable

Hit the Like button – it tells YouTube we should make more of this!

Subscribe and ring the 🔔 to never miss a new Mix & Matchbox episode.

Comment below: What vertical are you considering specializing in?

Thanks for watching – see you in the next episode! 🚀

Future‑Proofing Creative Careers with Carl Reed of Composition Media - Mix & Matchbox Podcast

Tue, 30 Sep 2025 16:00:48 +0000

Ready to turn AI into your personal animation studio?

In this episode of Mix & Matchbox, host Brent Feldman sits down with Carl Reed, CEO of Composition Media and lead instructor of the AI Animation Bootcamp at Savvy Coders. Carl shares how the animation industry has already survived two massive tech shifts—hand‑drawn ➜ digital, and now AI—and why crafting a style is the key to standing out in a sea of “cookie‑cutter” output.

We break down:

• The analog‑to‑digital lessons we can apply to AI today

• Why precise, cinematographer‑style prompting matters

• Open‑source tools (Base 2.2, Nano Banana, C‑Dream 4, Comfy UI) that keep you in control

• How AI democratizes production, gives creators full ownership, and makes St. Louis the next animation hub

🎓 Want to fast‑track your AI‑animation career? Join the next cohort (starts Oct 20) → https://savvycoders.com/dataanalyticspython-2/

🌐 Learn more about Composition Media → https://compositionmedia.com/

Timestamps

Time Topic

00:00 Intro – Meet Carl Reed, CEO of Composition Media

02:12 From analog pencil‑on‑pegboard to Flash/Toon Boom – the first tech shift

04:45 Parallels to today’s AI boom – fear, hype & industry impact

07:30 Why owning a style matters in AI (no cookie‑cutter output)

10:05 Prompting like a DP – using cinematography terms for AI

13:20 Example: “pan‑in” vs. “push‑in” – getting consistent shots

15:50 Tools we love: Base 2.2, Nano Banana, C‑Dream 4, Comfy UI

18:30 Open‑source advantage: custom pipelines & licensing safety

21:10 Democratization of creation & distribution – “green‑light yourself”

24:00 St. Louis as a low‑cost, high‑quality animation hub

26:45 Skills for the future – traditional fundamentals + AI fluency

29:20 How to join the next AI Animation Bootcamp cohort

31:00 Closing thoughts – balancing art direction & tech execution

👉 Subscribe for more insights on AI, animation, and creative tech.

https://matchboxdesigngroup.com

#AIAnimation #AnimationBootcamp #CompositionMedia #SavvyCoders #AIArt #DigitalArt #PromptEngineering #OpenSourceAI #CreativeTech #FutureOfAnimation #StLouisCreators

Bank & Credit Union Online Reviews with George Swetlitz of RightResponse AI - Mix & Matchbox Podcast

Tue, 16 Sep 2025 16:00:50 +0000

Join host Brent Feldman with George Swetlitz, co‑founder of RightResponse AI, as they break down the hidden power of online reviews and how AI is turning reputation management from a “task” into a massive growth engine.

🔹 From George’s “central‑Europe‑post‑Berlin‑Wall” story to building a AI‑driven platform that helps 220+ audiology clinics, banks, credit unions and other multi‑location brands win customers at the bottom of the funnel.

🔹 Learn why reviews are more important than your website, how to personalize responses at scale, and the secret to keeping compliance while sounding authentic.

🔹 Get a sneak peek at the roadmap: automated AI onboarding, competitor‑analysis dashboards, and a single‑pane view of reviews, surveys, chat logs, and NPS.

💡 Takeaway: If you ignore your reviews, you’re leaving money on the table.

👀 Watch next:

🔗 Learn more about RightResponse AI: https://www.rightresponseai.com/

👍 Like, comment, and SUBSCRIBE for more deep dives on AI, marketing, and growth strategies!

Timestamps

Time Topic

00:00 Intro – Meet Brent & George

00:45 George’s career path: McKinsey → Sara Lee → Central‑Europe startup

02:56 Scaling 220+ audiology clinics – the seed for RightResponse

04:04 ChatGPT breakthrough & founding RightResponse AI

05:23 Review management: Opportunity vs. “just a task”

07:24 Reviews sit at the bottom of the funnel – why they matter

10:31 Building trust for banks & credit unions with AI‑driven reviews

12:05 Personalizing at scale: global facts + hyper‑local details

14:43 What “personalization at scale” looks like for a national bank

16:48 People read reviews more than websites – bring your brand to them

18:44 Generic AI vs. brand‑trained AI – the right voice matters

20:02 Hidden insights in short review text – sub‑topic scoring

22:33 Location‑level scorecards & actionable insights for managers

24:27 Why surveys fall short vs. real‑world reviews

26:14 Roadmap: AI onboarding, auto‑analysis, cost‑driven scaling

28:26 Competitor analysis through review sentiment – next‑level intel

31:44 Compliance + authenticity: PHI tracker & regulated‑industry use‑cases

34:35 Aggregating reviews, surveys, NPS & chat logs into one platform

38:12 One‑sentence CEO advice for reputation in the AI era

39:35 Where to learn more – RightResponse.com & sign‑up details

40:28 Outro & next episode tease

#AI #ReputationManagement #OnlineReviews #Banking #CreditUnions #RightResponseAI #MarketingStrategy #CustomerExperience #AIResponses #DigitalMarketing #GrowthHacking #MultiLocationBrands #ComplianceTech #DataInsights #Podcast

AI‑SEO Deep Dive: Real‑World Tactics with Matchbox Digital Marketing Team - Mix & Matchbox Podcast

Tue, 02 Sep 2025 16:00:13 +0000

Welcome to the Mix & Matchbox podcast episode that pulls back the curtain on the newest AI‑driven SEO acronyms, strategies, and tools that marketers need to know right now. Your host Brent Feldman sits down with the whole digital‑marketing crew—Lead Strategist James McMinn, Content Manager Rachel Jurina, Account Manager Amber Alessi, and Strategist Ellis Hayakawa—to break down what AEO, GEO, LLM‑SEO, and other buzzwords actually mean for your website, how they differ from traditional SEO, and what you should be doing today to stay ahead of the curve.

🎙️ What We Cover (Timestamps)

0:00 Intro & Meet the Team – Brent introduces James, Rachel, Amber, and Ellis.

1:02 AI‑SEO Acronyms Explained – AEO (Answer Engine Optimization) vs. GEO (Generative Engine Optimization).

2:07 Classic SEO Still Rules – Technical health, backlinks, and high‑quality content remain the foundation.

3:36 Your Site Is Still the Hub – Why the website is the primary data source for AI assistants.

4:34 Search Volume Reality Check – Google handles ~15 B searches vs. ChatGPT’s ~1 B – why both matter.

5:24 How AI Pulls Data – The role of backlinks, schema, and on‑page content in AI answers.

6:30 Content Chunking – Structuring articles into clear, entity‑rich sections for AI snippets.

7:58 Based Writing – Moving beyond keyword stuffing to include brands, people, places.

9:00 Repurposing Content – Turning a blog post into LinkedIn posts, YouTube Shorts, Reddit threads, etc., and pointing back to the original page.

10:07 Schema Essentials – FAQ schema, TL;DR blocks, tables, infographics, and how they boost AI visibility.

11:30 Query Fan‑Out – How LLMs expand a single question into 40‑50 related searches.

13:15 B2B vs. B2C Language – Adapting natural‑language models for different buyer journeys.

15:42 Bias in AI Answers – Real‑world examples of bias and simple tests to ensure neutrality.

18:30 From AI Answer to Click‑Through – Why you still need a strong site to capture conversions.

20:13 Smart Brevity – Using bullet points, bold headings, and skimmable copy for both humans and machines.

22:59 Human Voice vs. Machine Structure – Balancing personality with SEO‑friendly markup.

24:50 Top‑10 List Tactics – Testing brand‑centric listicles while preserving integrity.

27:13 The Wild West of AI‑SEO Services – Spotting “snake‑oil” offers and protecting your budget.

30:37 Realistic Adoption Timeline – Why search habits won’t flip overnight and how to set client expectations.

33:24 Schema Markup Debate – Recent research that questions its impact—our take.

35:57 AI as an Intern – Using generative tools to augment research, not replace it.

38:36 Quality vs. Quantity – Why AI‑generated mass content still needs authority and expertise.

41:10 When to Trust ChatGPT vs. Google – Dealing with outdated info and the need for timely data.

44:23 Attribution Challenges – AI impressions vs. organic clicks and how to explain them to clients.

46:00 Emerging Measurement Tools – What’s on the horizon for LLM performance tracking.

48:16 Google Search Console Hacks – Monitoring AI traffic even when it’s bundled with regular data.

50:03 Prompt‑Based Keyword Research – Early tactics for discovering high‑intent prompts.

52:22 Soundbite: “Google is no longer the only front door.”

53:19 Off‑Page AI SEO – Leveraging Reddit, TikTok, LinkedIn, and other “side doors” for brand signals.

53:39 Final Takeaway – AI can scale content, but only humans can scale trust.

54:09 Wrap‑Up & Thank You – Closing remarks and where to find more resources.

📌 Key Takeaways (Quick‑Read)

AEO & GEO are the hot acronyms, but they sit on top of core SEO fundamentals.

Chunk your content – Break articles into distinct, labeled sections; use H1‑H3 hierarchy, tables, and bullet points.

Schema isn’t dead – FAQ, How‑To, and TL;DR schema still help LLMs surface your answers.

Repurpose aggressively – Every blog = LinkedIn post + YouTube short + Reddit thread + TikTok clip → each pointing back to the original page.

Test, test, test – Run “bias” experiments, try top‑10 list tactics, and measure with both traditional and emerging tools.

Trust is still human‑driven – AI can amplify traffic, but only reputable, well‑written content converts.

Take away a ready‑to‑use checklist – Use our GPT based audit tool for a cursory scan - https://chatgpt.com/g/g-68a5e1da04848191912ad3d8fe773634-ai-seo-content-auditor

📣 Call‑to‑Action

If you found this deep dive valuable, hit the 👍 Like button, drop a comment with your biggest AI‑SEO challenge, and Subscribe to our newsletter for weekly insights that keep you ahead of the algorithm curve.

#AISEO #AEO #GEO #LLMSEO #ContentStrategy #DigitalMarketing #SEO2024 #ChatGPT #SearchEngineOptimization #SmartBrevity #SchemaMarkup #MarketingTips #AIandMarketing #FutureOfSearch

If you have questions, please feel free to reach out:

https://matchboxdesigngroup.com/contact-us/

From Data to AI Agents with Kevin Dean of Manobyte - Mix & Matchbox Podcast

Tue, 19 Aug 2025 16:00:30 +0000

What does it look like when a 100‑person development team shrinks to ten human overseers plus a fleet of AI agents that do the heavy lifting? How can a healthcare system finally unlock the value hidden in its massive data stores? And can the same technology we use to write code also help clean up a polluted bay? In this power‑packed episode of Mix & Matchbox, host Brent Feldman sits down with Kevin Dean, President & CEO of Manobyte, to explore the fast‑emerging world of AI‑agents and how they’re already reshaping businesses, industries, and even our planet. If you’re a founder, senior leader, or data‑enthusiast curious about turning raw data into actionable intelligence, this conversation is a must‑listen.

Kevin walks us through his eclectic educational background—from WGU, Villanova, Harvard, and MIT—to his early fascination with AI and data science. He explains why the healthcare sector, despite sitting on enormous data reserves, still struggles to turn that data into value, sharing the story of the Prometheus project that used AI to score risk, automate claims and strip away unnecessary policy clauses. From there, Kevin reveals how Manobyte has spent the past 18 months building AI agents for other businesses, making it one of the few true “AI‑agent‑building” firms on the market.

A central theme of the episode is the AI‑first mindset: start by designing what an AI agent can do before you think about hiring people. Kevin stresses the importance of a data‑readiness checklist—knowing what data you have, where it lives, and evaluating its quality in terms of completeness, accuracy, timeliness, and duplication. Without clean, unique data, AI delivers no value. He also argues that deep domain expertise now outweighs generic AI knowledge—“the riches are in the niches.” Companies that combine specialized industry insight with AI agents will create real competitive advantage.

The conversation ties classic Lean, Six‑Sigma, and Kaizen principles to AI, describing how “currents” of financial, operational, human, and internal perspectives must align while AI models evolve on three‑month sprint cycles. Rather than flashy demos, Kevin’s approach is to solve a concrete business problem within 30 days, then scale. Typical quick wins start with customer‑service automation or closing internal knowledge gaps.

Kevin gives vivid examples of AI‑driven workforce transformation: a 100‑developer shop is projected to shrink to ten human managers who oversee a fleet of AI agents, and HR leader Workday has already rolled out an “Agent of Record” to automate onboarding and role provisioning. These stories demonstrate how AI agents are becoming a new layer of the employee hierarchy, complete with job descriptions, access controls, and training—just like any human employee.

On the personal side, Kevin shares how he’s using AI to research and implement bay‑clean‑up techniques in Tampa, showing that AI can empower everyday people to take concrete, planet‑positive actions.

⏱️ Timestamped Highlights

Time Topic

0:00 Intro – Meet Kevin Dean, the tech‑junkie‑turned‑AI‑agent pioneer

1:30 Education & early AI curiosity (WGU, Villanova, Harvard, MIT)

3:45 Healthcare’s data paradox & the Prometheus AI risk‑scoring project

6:15 Birth of Manobyte’s AI‑agent practice – 18 months of building agents

9:05 Why every company needs an AI‑First strategy

11:30 “Riches are in the niches” – the power of deep industry expertise

13:45 Data‑Readiness Checklist – what, where, quality

16:20 Lean, Six‑Sigma, Kaizen applied to AI “currents”

19:00 Moving beyond demos: solving a real problem in 30 days

21:15 AI‑driven workforce transformation – developers to agents

24:00 Workday’s “Agent of Record” – AI for HR onboarding

26:10 Personal conservation mission: AI‑powered bay cleanup

28:00 Call to Action – join the “Swimming with Sharks” boat‑podcast & explore Manobyte.com

29:30 Closing thoughts & thanks

📌 Quick Action Steps

Audit your data using the 3‑point checklist (what‑where‑quality).

Identify a 30‑day win (e.g., automate ticket triage, knowledge‑gap bridging).

Reach out to a specialist—Manobyte is one of the few companies that actually builds AI agents for other businesses.

Stay Lean – adopt short AI sprint cycles and keep improving (Kaizen).

🔗 Useful Links

Manobyte – AI Agent Solutions: https://manobyte.com

Kevin Dean on “Swimming with Sharks” (boat‑based AI podcast): [Link]

Subscribe for more AI‑powered conversations: https://www.youtube.com/channel/UCwbrfJt_APT669I4GLDclRg

👍 Like what you heard?

Hit the Like button if you found a nugget you’ll use.

Subscribe and ring the 🔔 to never miss a future episode.

Comment below: What’s the biggest data challenge you face today?

Share this video with anyone who’s building the next‑gen workforce.

#aiinbanking #AIAgents #DataScience #DigitalTransformation #LeanSixSigma #Kaizen #HealthcareAI #ConservationTech #Entrepreneurship #FutureOfWork

Differentiation in Bank Marketing with Chris Bates of Agora Eversole - Mix & Matchbox Podcast

Tue, 29 Jul 2025 16:00:30 +0000

Title: Exploring Marketing Strategies for Financial Institutions with Chris Bates | Mix and Matchbox Podcast

Description:

Join host Brent Feldman in this insightful episode of Mix and Matchbox as he sits down with Chris Bates, CEO of Agora Eversole Marketing Agency. Discover how Chris's background in psychology and counseling has influenced his approach to marketing, particularly in the financial sector. Learn about the unique challenges and opportunities in marketing for banks and credit unions, and why WordPress is a preferred platform for their digital presence.

Timestamps:

00:00 - Introduction to Chris Bates, CEO of Agora Eversole Marketing Agency

00:28 - Chris's background in psychology and its impact on his marketing career

02:48 - The role of marketing in helping people and organizations

03:50 - Why Agora Eversole focuses on financial institutions

06:27 - The community impact of banks and the importance of storytelling

08:23 - The benefits of using WordPress for financial institutions

12:35 - Addressing myths and compliance in bank marketing

15:32 - Gaps in marketing strategy for bank websites

19:50 - Communicating marketing value to non-marketing professionals

23:02 - Providing comprehensive marketing services to banks

26:03 - Differentiating marketing strategies for banks and credit unions

30:30 - The importance of specialization in banking

34:49 - Desired changes in the financial services industry

39:27 - Closing thoughts and how to connect with Chris Bates

Don't forget to like and subscribe for more episodes!

Connect with Chris Bates:

Website: AgoraEversole.com

LinkedIn: Chris Bates

https://matchboxdesigngroup.com

#BankMarketing #FinservAI #CustomerLoyalty #MarketingStrategy #PodcastRec

Data First Bank Marketing with Dan Novalis of 2Novas - Mix & Matchbox Podcast

Tue, 24 Jun 2025 16:00:09 +0000

In this episode Dan Novalis of 2Novas joins Brent to talk all things bank marketing—why a data and engineering mindset changes everything, how simple segmentation wins more loyalty than big incentives, and how banks can (finally) unlock their website’s potential. Plus: smart ways to use AI without risking compliance.

📌 HOW TO CONNECT

Dan Novalis – LinkedIn

https://www.linkedin.com/in/dannovalis

2Novas (Dan Novalis’s company website)

http://www.2novas.com

💬 Like, comment, and subscribe for more expert marketing insights!

#BankMarketing #DigitalStrategy #Fintech #BankingInnovation #AIinBanking #CustomerLoyalty #CRMstrategy #MixAndMatchbox

00:09: Introduction and guest introduction

00:45: Dan Novalis's career background

03:50: Marketing strategy and engineering background

07:28: Under-leveraged data in banks

11:10: CRM issues in banks

17:43: Incentive and loyalty programs

22:51: Brand and marketing strategy

29:21: Importance of websites for banks

33:05: AI in banking and security concerns

39:18: AI in customer service

45:41: Closing remarks and contact information

Key Takeaways:

Engineering mindset helps prioritize impact and iterate quickly.

Simple segmentation can significantly improve campaign performance.

Culture often blocks CRM success before tech does.

Incentives need onboarding and storytelling to drive loyalty.

Focused brand strategy enables marketing consistency and clarity.

A website is your 6th branch—story matters.

AI has practical, low-risk applications—particularly in chat automation.

#BankMarketing #FinservAI #CustomerLoyalty #MarketingStrategy #PodcastRec

Podcasting, AI & Human-Centered Marketing at Civista Bank with Autumn Jose - Mix & Matchbox Podcast

Tue, 10 Jun 2025 16:00:00 +0000

🎙️ Mix & Matchbox Podcast | Episode: Autumn Jose on Human-Centered Marketing & Social Stars at Civista Bank

Join host Brent Feldman as he welcomes Autumn Jose, AVP & Brand Marketing Specialist at Civista Bank, for a conversation on employee-driven content, internal podcasting, and how banks can engage communities through authentic marketing. For any bank or credit union that has had trouble with engagement, social content or new ways to shape culture - this one's for you.

Timestamps:

00:07 - Introduction to the episode and guest, Autumn Jose

00:24 - Autumn's journey into the banking world

01:14 - The fulfilling work at a community bank

01:35 - Launching the ambassador program at Civista Bank

02:44 - Success and impact of the Social Stars program

03:36 - Why employees want to participate in the program

04:31 - Positive effects on the community

06:13 - Bridging the gap between marketing and community engagement

07:36 - Skills learned by Social Stars participants

09:17 - Future plans for the Social Stars program

10:44 - Internal podcast for meeting recaps

11:54 - Revamping the internal podcast

13:13 - The importance of podcasts and other media formats

14:19 - The role of AI in modern communication

14:54 - Advice for banks on human-centered marketing

16:02 - Closing remarks and invitation to connect

🔗 Visit: https://civista.bank

💼 Connect with Autumn on LinkedIn - https://www.linkedin.com/in/autumnjose/

#MarketingStrategy #EmployeeAdvocacy #BankingInnovation #Toastmasters #SocialMediaMarketing #InternalComms #Podcasting #BrandStorytelling #MixAndMatchbox

Transforming Banking: Digital Innovation with David Carlson of MANTL - Mix & Matchbox Podcast

Tue, 27 May 2025 16:00:00 +0000

In this episode of Mix & Matchbox, we sit down with David Carlson from MANTL to explore the future of digital transformation in banking. David shares insights on bridging the gap between digital and in-branch experiences, the evolving landscape of account origination, and the role of human interaction in tech-driven financial services.

🚀 Key Moments:

00:00 - MANTL's Market Share and Client Base

02:12 - Biggest Changes in the Financial Industry

04:20 - Urgency of Streamlined Account Origination

07:13 - Essentials of Modern Bank Marketing

10:56 - Bridging Digital and In-Branch Services

13:54 - Importance of the Human Element

17:09 - Digital Transformation Strategies

21:57 - Enhancing Customer Experience Digitally

23:47 - Assets and Threats for Small Institutions

27:35 - MANTL's Future: Loans and Maintenance

31:15 - Alkami Synergy and Anticipatory Banking

#MixAndMatchbox #BankingInnovation #DigitalTransformation #Fintech #MANTL #CreditUnions #BankMarketing #CustomerExperience #FinancialServices

🎧 Listen now and discover how banks and credit unions can stay competitive in a rapidly evolving landscape.

Data Driven Events – Justin Lawrie of Grey Duck Studios | Mix and Matchbox

Tue, 13 May 2025 16:00:00 +0000

Join us in this episode of Mix and Matchbox as Brent Feldman talks with Justin Lawrie, CEO of Grey Duck Studios. From working as a Disney cast member to pioneering virtual events before they were mainstream, Justin shares a behind-the-scenes look at how smart, data-driven events can generate revenue, track engagement, and cut costs.

🎯 Learn why virtual events aren’t just a Plan B — they can be your top-performing growth tool.

🧠 Topics Covered:

How Disney's leadership values shaped a virtual event company

The surprising Minnesota origin of Grey Duck Studios

Building a pandemic-proof business with data and CRM integration

Revenue strategies that boost event performance by 50%+

Real-world advice for anyone considering virtual events

📅 Don’t miss Justin’s upcoming Virtual Event Blueprint (June 19–21)

👇 Episode Timestamps:

0:00 – Introduction and Justin's unique background (Disney + Grey Duck Studios)

2:15 – The origin of the 'Grey Duck' name and its Minnesota roots

4:30 – Applying Disney’s 'Five Keys' to business leadership

6:20 – How Justin pioneered virtual events before the pandemic

9:00 – Using dashboards and data to power smarter virtual events

12:00 – Monetizing virtual events with VIP tiers and offers

16:30 – Industry use cases and surprising revenue potential

20:00 – Upcoming event: Virtual Event Blueprint

22:30 – Final takeaways and advice from Justin Lawrie

🔗 Learn more: https://greyduckstudios.com

🎧 More episodes: https://matchboxdesigngroup.com/podcast

#VirtualEvents #EventMarketing #DigitalStrategy #MixAndMatchbox #GreyDuckStudios #Leadership #DataDriven #DisneyInspired #MarketingTips

Agentic AI Future - Mix & Matchbox Podcast

Tue, 29 Apr 2025 16:00:00 +0000

In the latest episode of the Mix and Matchbox podcast, host Brent Feldman sits down with Sam Mallikarjunan, General Manager at Agent AI, to explore the fascinating world of AI agents. As AI continues to evolve, it is reshaping industries and everyday tasks. This blog post delves into the key insights from their conversation, highlighting the transformative potential of AI agents.

https://agent.ai/

👉 Like, subscribe, and hit the bell 🔔 for more great conversations!

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

00:00 Introduction to the Podcast and Guest

00:31 Exploring the Evolution of AI

02:24 Trust and Confidence in AI Systems

03:39 Sales and AI: Bridging the Gap

04:47 Understanding Agentic AI

06:29 The Role of AI Agents in Business

09:16 AI Talent vs. Human Talent

11:39 Democratization of AI Technology

13:36 Customizing AI for Specific Needs

15:09 Sales and Marketing: Early AI Adopters

18:06 Empathy and AI Communication

20:44 Future Scope and Team Dynamics in AI

24:42 Management Skills in the Age of AI

26:03 Personal Use of AI Agents

28:29 Encouragement for Embracing AI

Risk-Taking, Bootstrapping & SaaS Growth - Mix & Matchbox Podcast

Tue, 18 Mar 2025 16:32:17 +0000

In this episode of Mix and Matchbox, host Brent Feldman sits down with Emeric Ernoult, the founder and CEO of Agorapulse, to discuss his entrepreneurial journey, bootstrapping a SaaS company, and the evolving role of AI in social media.

Emeric shares insights on:

✅ How his early social media platform predated Facebook

✅ The key differences between launching a business in the U.S. vs. France

✅ The challenges of hiring, firing, and navigating labor laws

✅ Why bootstrapping is the best path for most entrepreneurs

✅ How AI will revolutionize social media management

✅ The importance of ratings and reviews in SaaS success

✅ Measuring social media ROI effectively

✅ The potential impact of a TikTok ban

Timestamps:

📌 00:00 – Introduction to the episode and guest

📌 02:15 – Emeric’s journey: From early social media to Agorapulse

📌 06:30 – U.S. vs. France: Cultural differences in entrepreneurship

📌 10:45 – The challenges of hiring and firing in different markets

📌 15:30 – Why bootstrapping works (and when to raise capital)

📌 21:00 – The role of luck in business success

📌 25:45 – Staying lean and making smarter financial decisions

📌 30:10 – How ratings and reviews drive SaaS success

📌 35:20 – AI’s impact on social media and future integrations

📌 40:00 – Measuring social media ROI: The iceberg analogy

📌 45:00 – The potential impact of a TikTok ban

📌 50:00 – Closing thoughts and final takeaways

💡 If you’re an entrepreneur, marketer, or startup founder, this episode is packed with actionable insights to help you grow your business.

👉 Like, subscribe, and hit the bell 🔔 for more great conversations!

🔗 Follow Emeric Ernoult & Agorapulse:

🌍 Agorapulse: https://www.agorapulse.com

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

#Entrepreneurship #SaaS #Startups #Bootstrapping #SocialMediaMarketing #BusinessGrowth #AI #TechStartups #DigitalMarketing #Leadership #Agorapulse #MixAndMatchbox

Empowering Small Business With AI - Mix & Matchbox Podcast

Tue, 04 Mar 2025 17:00:00 +0000

In this episode of Mix and Matchbox, we sit down with Adam Nathan, CEO of Blaze, to discuss how AI is transforming digital marketing for small businesses. Adam shares his journey from positions at Apple and Lyft to building Blaze, a platform that helps business owners create compelling content without needing marketing expertise.

We dive into:

✅ How AI democratizes marketing for small businesses

✅ Adam’s family business background and its influence on Blaze

✅ The gap in digital marketing tools for non-experts

✅ The future of AI regulation and responsible tech development

✅ Blaze’s superhero branding and pop culture inspiration

🔔 Don’t forget to subscribe and leave a review if you enjoy the episode!

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

#ArtificialIntelligence #AIForBusiness #SmallBusinessGrowth #MarketingAutomation #DigitalMarketing

00:00 - Introduction: Meet Adam Nathan, CEO of Blaze

02:00 - Adam’s background: From Apple & Lyft to launching Blaze

04:30 - How Adam’s parents inspired Blaze’s mission

06:00 - The digital marketing struggle for small businesses

08:30 - Why AI is the game-changer for content creation

10:00 - The role of regulation in AI and responsible tech growth

12:30 - Blaze vs. ChatGPT: What makes Blaze different?

15:00 - The superhero branding behind Blaze and its pop culture influence

18:00 - Advice for small businesses: How to start using AI for marketing

21:00 - The future of AI-powered marketing and content creation

24:00 - Final thoughts: Why AI will increase creativity, not kill it

28:00 - Closing remarks and where to find Blaze

Making A More Joyful Workplace - Mix & Matchbox Podcast

Tue, 04 Feb 2025 17:42:26 +0000

Jenn Whitmer discusses how to create a joyful workplace that boosts productivity and enhances relationships among team members.

In this episode Brent and Jenn explore the crucial role of joy in the workplace and how it can significantly impact employee satisfaction and overall performance. Topics covered include: the importance of embracing conflict as part of growth, understanding individual personalities using frameworks like the Enneagram, and practical strategies for fostering joy and emotional intelligence within teams. Learn why prioritizing joy leads to better performance outcomes, a more engaged workforce, and a healthier company culture.

Links for Jenn:

https://jennwhitmer.com/spark-call

http://jennwhitmer.com/joyosity-explorer

http://jennwhitmer.com/freebies

http://jennwhitmer.com/enneagram

https://www.youtube.com/@jenn_whitmer

https://www.linkedin.com/in/jennwhitmer

https://www.instagram.com/jenn_whitmer/

https://jennwhitmer.com/joyosity-podcast

#WorkplaceJoy #TeamCulture #EmotionalIntelligence #ConflictResolution #EmployeeEngagement

0:00 - Understanding Joy as a Workplace Goal

2:12 - The Importance of Conflict in Relationships

9:12 - Exploring the Connection Between Joy and Productivity

10:43 - Researching Joy as a KPI

12:04 - Creating a Productive Company Culture

27:48 - Approaching Conflict with Understanding

33:27 - Recognizing Different Conflict Postures

35:22 - Guidelines for Addressing Conflict Early

39:55 - Prioritizing Care for Employees

46:18 - Transforming Workplace Culture for Joy

Building Multi Million Dollar Companies Through Challenges - Mix & Matchbox Podcast

Wed, 22 Jan 2025 15:47:50 +0000

Discover the secrets behind building a successful business from the ground up. This episode explores fundamental concepts that every entrepreneur should know to thrive in their journey.

Gain insights into the seven essential parts of every business, the importance of knowing your ideal client, and tips on crafting effective marketing strategies. Learn how to differentiate your services in a crowded marketplace and understand the human buying process to convert leads into loyal customers. This discussion offers simple yet profound advice that can reshape your approach to business and marketing.

Links for James Brown:

https://businessaccelerator.institute/mixmatchbox

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Relevant Hashtags

#BusinessGrowth #Entrepreneurship #MarketingStrategies #ClientEngagement #successmindset

Using Behavior Science To Make A Better Work Environment - Mix & Matchbox Podcast

Tue, 07 Jan 2025 17:00:00 +0000

Implementing behavioral science strategies in the workplace is not just about enhancing employee satisfaction; it’s about driving organizational success. By reducing friction, offering timely rewards, and fostering a culture of appreciation, organizations can build a supportive and productive work environment.

Chris Dornfeld of Whistle Rewards chats with Brent about behavior science and its impact on their product. Cultivating a workplace that values behavioral considerations is not merely a trend; it's an essential investment in the future of any organization. Embracing these principles can lead to a more engaged workforce ready to drive innovation and succeed in today’s competitive environment. Let’s work towards creating workplaces that prioritize the human experience, leading to successful outcomes for both employees and organizations alike.

https://wewhistle.com/

Unlocking The Power of Executive Assistants | Mix & Matchbox Podcast

Tue, 10 Dec 2024 17:00:00 +0000

There's a million things to do but you don't have to be the person that does all of them. Business owners, entrepreneurs and busy people sometimes think that they aren't ready for an executive assistant but hold themselves back from what bigger things they could be accomplishing by getting the smaller stuff of their own plate. Shannon Waller is a passionate expert in entrepreneurial teamwork who has dedicated over three decades to helping entrepreneurs and their teams thrive. She chats about how she coaches her clients and reveals the power of the position of "executive assistant".

Check out Shannon's book, Superpowered - https://www.amazon.com/dp/B0D393MMGY

Check out Shannon's website Superpowers HQ - https://superpowershq.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Synchronizing Sales and Marketing | Mix & Matchbox Podcast

Tue, 12 Nov 2024 19:50:39 +0000

Brent chats with Andy Culligan, Founder, Fractional CMO, about the importance of integrating sales and marketing, and navigating privacy regulations like GDPR. Learn how to identify your ideal customers and leverage first-party data for better outreach. Andy emphasizes the role of personalization in marketing and explores the impact of AI on customer interactions. Gain valuable tips on prioritizing sales efforts over marketing in the early stages and how to prepare your go-to-market strategy for success.

https://andyculligan.com

#Marketing #Podcasting #SalesStrategies #AI #customerdata

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Brand Transformation and Nearshore Talent | Mix & Matchbox Podcast

Tue, 29 Oct 2024 16:00:00 +0000

We chat with Andrew Howlett about his advice on running a marketing agency as well as a nearshore talent agency, avoiding the RFP process, and keeping AI human. Andrew provides valuable insights about bringing incredible talent to the table without being on a coast and a recent experience reviving the CHIA brand.

https://www.struck.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

SEO and Content Performance | Mix & Matchbox Podcast

Mon, 14 Oct 2024 16:00:00 +0000

This marks our 50th episode of Mix & Matchbox! We're proud to have had so many great guests and interesting things to chat about. We've got plenty more coming soon as well.

In this episode we chat with Jessica Embree of Tulip Media based in New Brunswick, Canada. Tulip helps dig deep into client issues as well as campaigns in order to improve their efficacy and lower CAC (customer acquisition cost).

https://tulipmediagroup.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Gain Insight With A Fractional CMO | Mix & Matchbox Podcast

Tue, 01 Oct 2024 16:00:00 +0000

Brent chats with Katie Smith of Wild Path Consulting where she helps organizations as a Fractional CMO. Being a Fractional CMO helps give a business owner the level of a high ranking position without the overhead of hiring one internally. Katie helps bring visibility, opportunities and direction by digging in deep.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Building Nonprofit and For-profit Organizations Through Relationships | Mix & Matchbox Podcast

Tue, 10 Sep 2024 15:54:52 +0000

On this episode of Mix & Matchbox we're joined by our own Business Development Director, Rhonda Gray. Her career spans both for and nonprofit roles but with a throughline of relationships. With both the knowledge and experience of being a therapist among many other things, Rhonda helps bring people and opportunities together.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Agency Growth Through Financial Data | Mix & Matchbox Podcast

Tue, 27 Aug 2024 16:33:52 +0000

Jon Morris grew his agency Rise Interactive to nearly $40 million in revenue with solid bottom line profit as well. His background in school wasn't marketing but finance. He's now sharing some of the metrics though his software, Engine BI and his consulting group, Fiscal Advocate to help other agencies grow and keep their eye on the numbers that matter.

https://enginebi.net/

https://fiscaladvocate.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Honing Public Speaking Talent | Mix & Matchbox Podcast

Tue, 13 Aug 2024 18:52:33 +0000

We speak with Blair Bryant Nichols of BBN Creative Management about helping coach and guide and place speaking talent. From his education in entertainment management, through incredible internships and career roles, Blair has earned a name for helping speakers find their niche and channel what they are best at.

https://www.bbncreativemanagement.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Simple Lessons in Coaching, Management and Leadership | Mix & Matchbox Podcast

Tue, 23 Jul 2024 23:01:56 +0000

Our first government official to join us on the podcast, Clay Staires is an American politician who has served as the Oklahoma House of Representatives member from the 66th district since November 16, 2022. He is also the Authority Expert at The Leadership Initiative and the first person to give out their direct line to contact him on the podcast. A great chat about leading and a simple lessons like "Just Don't Suck", which is also a book he wrote by the same name.

https://claystaires.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Hiring Tech Talent In Ukraine | Mix & Matchbox Podcast

Tue, 09 Jul 2024 16:04:02 +0000

We chat with Kyle Mau about his journey from being an engineer to hiring them. Kyle owns HireUA which helps to "Hire In 5 Days". HireUA sources talent from Ukraine to pair with Western companies to help deliver high quality, skilled talent at lower costs.

https://hire-ua.com/mix/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Going Remote and Staying Remote

Tue, 25 Jun 2024 23:36:05 +0000

It's something I'm sure everyone has heard that people are going back to the office, sometimes by desire and sometimes, well, not. Matchbox Design Group has made it a point to stay remote. Brent Feldman, CEO, and Cullen Whitmore, COO, chat about what it means to be remote, how to retain culture and relationships and what it looks like long term.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Growing and Managing Teams

Tue, 11 Jun 2024 17:28:15 +0000

We speak with Dr. Jonathan Baktari, CEO of eNational Testing and e7 Health. We chat about his experience in the medical field, what medical testing means to healthcare and also what it's like to help other organizations through leadership coaching.

www.e7health.com

https://jonathanbaktarimd.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

NEPQ Method and Selling With Empathy

Tue, 28 May 2024 16:00:00 +0000

Lately there's been a lot of buzz on social media from 7th Level, creators of the NEPQ method of selling. We chat with Anthony Vizzari, CRO for 7th Level about how this method is setting out to change how people sell goods, services or basically anything.

https://7thlevelhq.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Marketing For Higher Education

Tue, 14 May 2024 16:00:00 +0000

We talk with Zach Parcell, Owner at Powergrip USA, about his experience starting his company and what it's like to work with a Finnish ownership group. We also discuss his former experience in a marketing role in higher ed and his 168 system for brass tacks steps to get more done and not worry so much.

https://powergripusa.com/

https://168system.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Humans Still Matter In AI SEO

Tue, 14 May 2024 14:12:02 +0000

We chat with Greg Brooks, CMO & Partner at SearchTides. We dig in deep on the future of SEO, AI and its implications for how people are still important to the equation.

https://searchtides.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Applying Better UX Thinking - Episode 38 - Mix & Matchbox

Thu, 18 Apr 2024 15:25:49 +0000

Dive deep into the world of user experience with Jon MacDonald, CEO of The Good, as he shares his extensive knowledge and practical tips for applying better UX thinking. In this episode, hosted by Brent Feldman, Jon discusses the evolution of UX, its current trends, and the critical role of user-centric design in digital products.

Video Highlights & Timestamps:

00:01:00 - Introductions

00:05:01 - UX Basics

00:12:02 - Transition from Flash to Modern UX

00:20:00 - Behavioral Targeting and Personalization

00:30:00 - The Future of UX

00:40:00 - Q&A Session

Whether you’re a UX professional seeking to hone your skills or a business owner aiming to improve your website’s usability, this episode offers valuable perspectives and actionable advice.

🔔 Subscribe to Mix & Matchbox for more expert interviews and discussions on the latest in digital marketing and design.

💬 Have questions or topics you'd like to see in future episodes? Comment below!

👍 Like this video if you find it informative, and share it with anyone looking to improve their understanding of UX and user-centered design.

#UserExperience #UXDesign #DigitalMarketing #JonMacDonald #MandMPodcast

https://thegood.com/btc-podcasts/ - a link to purchase Behind the Click with a discount code for listeners.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Targeting, Tactics and Budgets in Paid Media - Episode 37 - Mix & Matchbox

Tue, 02 Apr 2024 16:00:00 +0000

Mary Ann Pruitt, CEO/President at Mosaic Media, joins us to chat about paid media, the nuances of targeting and audience segmentation and tactics to make and impact.

https://mosaic.agency/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

What Is Your Digital Marketing Strategy Missing? - Episode 36 - Mix & Matchbox

Mon, 18 Mar 2024 16:00:00 +0000

In this episode we chat with Nathan Hawkes again but this time it is an open conversation centered around digital marketing, strategy and targeting in a cookieless world.

https://www.arcanemarketing.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Storytelling in SEO - Episode 35 - Mix & Matchbox

Wed, 06 Mar 2024 17:28:11 +0000

Rachel Hernandez is the Director of Marketing at Next Net Media. Rachel discusses her experience in SEO, writing and how good storytelling can bring any content to life.

https://nextnetmedia.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Longevity As An SEO Agency - Episode 34 - Mix & Matchbox

Tue, 20 Feb 2024 17:00:00 +0000

We chat with Nathan Hawkes, President of Arcane Marketing about his career in SEO, being a VP at Netmark and then running his own agency.

https://www.arcanemarketing.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Media Coverage Can Improve Your Credibility and Visibility - Episode 33 - Mix & Matchbox

Tue, 06 Feb 2024 17:00:00 +0000

Mickie Kennedy, founded eReleases 24 years ago to help small businesses, authors, and startups increase their visibility and credibility through tier-1 press release distribution. He lives in the Baltimore area.

Mickie has created a free video Master Class on how to create a winning PR strategy, based on the PR campaigns of his most successful clients: https://www.ereleases.com/plan/

Links:

https://www.ereleases.com

https://www.ereleases.com/plan

https://twitter.com/ereleases

https://www.facebook.com/ereleases.press.release.distribution

https://www.instagram.com/ereleasespr/

https://www.linkedin.com/in/publicity/

https://mixandmatchbox.com

Can You Be A Developer & Entertainer? - Episode 32 - Mix & Matchbox

Wed, 06 Dec 2023 15:11:29 +0000

Brent chats with fellow Matchboxer, Tim Stone. Tim is not only a developer at Matchbox but also a host of Things I Learned Last Night. Tim talks about how he got into development and has advice and recommendations for growing an audience for a podcast.

https://www.youtube.com/@TILLNPodcast and https://tilln.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

From For-Profit to Non-Profit - Episode 31 - Mix & Matchbox

Tue, 07 Nov 2023 17:00:00 +0000

This week we chat with Joe Wurm with GOLI (Gifts of Love International). Joe shares what it has been like to go from roles leading at other organizations, to product innovation to now the non-profit arena.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Podcast Marketing and Finding Your Audience - Episode 30 - Mix & Matchbox

Tue, 10 Oct 2023 16:00:00 +0000

We chat with Tom Schwab, Founder/Chief Evangelist Officer at Interview Valet about his experience as a marketer, Hubspot believer and why podcasts are so important.

https://InterviewValet.com/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Lessons in Agency Business Development - Episode 29 - Mix & Matchbox

Tue, 26 Sep 2023 16:00:00 +0000

Charles Howe, Vice President of Client Development for True Media delivers some sound advice and feedback for business development and sales roles within an agency. He shares his career experience and lessons he's learned along the way.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Agency Growth and Doing Good Work - Episode 28 - Mix & Matchbox

Mon, 11 Sep 2023 16:00:00 +0000

We chat with Raul Hernandez Ochoa about his consultancy and how he approaches growth. Sometimes this comes in the form of figuring out where business owners are stuck and helping them see through the issues. We also discuss if there's still room for more agencies and why they are important to large corporations.

To learn more about Raul and Do Good Work: https://dogoodwork.io/mm

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Managing Vendor and Government Contract Relationships - Episode 27 - Mix & Matchbox

Tue, 29 Aug 2023 16:00:00 +0000

We chat with Amy Yan, Owner of C Three Business Consultants about her experience starting her own consultancy, how she deals with managing vendors and government contracts as well as her experience pursuing certifications as a woman and minority owned business.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

From Skateboarding to Design - Episode 26 - Mix & Matchbox

Tue, 08 Aug 2023 16:00:00 +0000

Today we chat with John Freeborn, Director of Design at Art of Problem Solving and Editor at Tails Of... Zine. We chat about skateboarding, design and even meeting the Beastie Boys. From his start with an internship at a streetwear brand in the 90's, John shares his career stories.

John's Personal Site

https://johnfreeborn.com/2023/

Instagram/Threads: @jfx1026

Tails Of...

http://tailsof.org/

Instagram: @tailsofskateboarding

Weekly Links and Notes

https://johnfreeborn.com/words/

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

How To Make The Most Of Internal Marketing Departments - Episode 25 - Mix & Matchbox

Tue, 30 May 2023 20:52:43 +0000

We sit down with Alex Kinkade, Marketing Manager for StreamTech Engineering to chat about his experience working in internal marketing positions. He shares some important advice for people working in the marketing department as well as the people that interact with them.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

How To Develop Authentic Client Relationships - Episode 24 - Mix & Matchbox

Tue, 18 Apr 2023 15:44:53 +0000

Brent talks with Matchbox Design Group's Accounts Director, Jamye Mann about how she works to develop client relationships.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Marketing Legal Services - Episode 23 - Mix & Matchbox

Tue, 28 Mar 2023 02:53:32 +0000

We chat with Mark Cantor about Cantor Injury Law and his experience marketing his firm.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

International Women's Day - Episode 22 - Mix & Matchbox

Wed, 08 Mar 2023 22:38:40 +0000

We're celebrating not only International Women's Day but also Women's History Month with a special podcast episode.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Great Customer Service - Episode 21 - Mix & Matchbox

Tue, 28 Feb 2023 17:00:00 +0000

Brent chats with Doug Belleville the owner of STL Beds about what makes a great customer service experience. Doug "delivers dreams" nationwide and has an amazing record of Google Reviews.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Leading A Family Business - Episode 20 - Mix & Matchbox

Tue, 07 Feb 2023 17:00:00 +0000

Brent speaks with Noah Besheer about leading his family's multigenerational business, his transition from a marketing career and vision for the future.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Approaching Business Challenges From A Different Perspective - Episode 19 - Mix & Matchbox

Tue, 10 Jan 2023 17:00:00 +0000

Brent chats with Eliot Frick, founder of bigwidesky. They discuss how Eliot approaches thinking about client issues, what futurists do for the company and their clients and answers the question of why the world needs more designers.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Grading SEM Performance Metrics - Episode 18 - Mix & Matchbox

Mon, 05 Dec 2022 17:02:05 +0000

We chat with Derek Mabie, founder of ClickScore, about the product and what it means for clients and agencies when it comes to analyzing digital marketing performance. We dig into Derek's roots in the industry and how his experience led him to creating the product.

Contact Matchbox:

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Staying Grateful - Episode 17 - Mix & Matchbox

Tue, 22 Nov 2022 19:51:01 +0000

As is the season, we talk with Keisheia Smith, Operations Manager at Matchbox Design Group, about gratitude. Keisheia consistently helps the Matchbox team with valuable insight and perspective on a range items and she shares her thoughts on how she stays grateful and shares this with people.

Contact Matchbox: Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Winning Workplace Award - Episode 16 - Mix & Matchbox

Tue, 08 Nov 2022 17:00:00 +0000

Brent and Cullen talk about what it was like to win the St. Louis Small Business Monthly Winning Workplace award and what it means to them.

Contact Matchbox: Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/ Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Why The World Needs More Designers - Episode 15 - Mix & Matchbox

Tue, 18 Oct 2022 17:57:58 +0000

Brent chats with Noriko Yuasa, Department Chair of Art Design and Art History at Webster University, about her start in the design field, how she views success in the field and what students should know beforehand.

Contact Matchbox: Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

What's It Like Selling An Agency? - Episode 14 - Mix & Matchbox

Tue, 20 Sep 2022 14:29:58 +0000

Brent chats with Eric Thomas of Electric Oak about his former businesses that he grew and sold in various different ways. There's plenty of lessons to be aware of and things to think about throughout the process.

Contact Matchbox:

Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Cyber Security - Episode 13 - Mix & Matchbox

Tue, 06 Sep 2022 17:36:20 +0000

Brent Feldman chats with Al Marcella, President of Business Automation Consultants. Al discusses the history of his company and experience in the cyber security field, common threats and where the field may be headed in the future.

Contact Matchbox: Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/ Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Makerspaces and Community Engagement - Episode 12

Wed, 24 Aug 2022 15:46:56 +0000

Brent Feldman chats with Maggie Holper, Makerspace Coordinator for the Moberly Area Community College Columbia Higher Education Center. Better known as the MACC Lab, this makerspace helps bring in business owners, artists and craftspeople so they are able to execute their vision on a wide variety of technical equipment.

Check out the MACC Lab website

Check out the MACC Lab website - https://macclab.com/

Contact Matchbox: Phone: 314-849-6969 Website: https://matchboxdesigngroup.com/contact-us/

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Influencer Marketing - Episode 11 - Mix & Matchbox

Fri, 05 Aug 2022 05:00:00 +0000

Brent Feldman sits down for an in-person interview with Mary Asher from the Instagram account of mary.eats.stl. Mary is a transplant recipient and the curator of content for her account. In this episode they discuss influencer marketing, how Mary got started down this path and even shares some recommendations for food around St. Louis.

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Is SEO Dead? - Episode 10 - Mix & Matchbox

Mon, 11 Jul 2022 21:57:29 +0000

Brent chats with James McMinn, Senior Digital Strategist at Matchbox Design Group about SEO, it's nuances and following instincts. They also talk about how to make the most of a relationship with your SEO vendor and what SEO myths just won't go away.

Phone: 314-849-6969

Website: https://matchboxdesigngroup.com/contact-us/

Is Brand Naming Important - Episode 9 - Mix & Matchbox

Tue, 21 Jun 2022 15:53:35 +0000

Brent talks with Tyler Doyle of TBD Naming to discuss what brought Tyler into this type of career, what are some of the best brand names out there and what methods are used to come up with a great name.

Savvy Coders Versus Other Bootcamps - Episode 8 - Mix & Matchbox

Thu, 16 Jun 2022 01:58:16 +0000

Brent talks with Laurie Wilson, Director of Partnership Outreach at Savvy Coders. During this episode they chat about how Laurie got to Savvy Coders, what changes she’s seen in workforce development, what sets Savvy Coders apart from other boot camps and how they prep candidates for interviews.

Website: Matchbox Design Group

The Importance of Web Accessibility - Episode 7 - Mix & Matchbox

Thu, 16 Jun 2022 01:48:31 +0000

Brent Feldman and Cullen Whitmore sit down with Kyle Pelligrino-Hartman, Partnerships Consultant from eSSENTIAL Accessibility to talk about what accessibility really means, why it matters and how the pandemic made companies start caring about web accessibility more than ever.

Transcript available here: Transcript Link

Website: Matchbox Design Group

The Bridge Between Digital and Traditional Ads - Episode 6 - Mix & Matchbox

Thu, 16 Jun 2022 01:47:34 +0000

Brent Feldman chats with Jill Gainer, Director of Marketing at AAO and board member at 314 Digital. They discuss the bridge between digital and traditional ads, myths about traditional advertising, her role at 314 Digital and what they love about advertising and marketing in St. Louis.

Website: Matchbox Design Group

This Product Helps With Self-Sufficiency - Episode 5 - Mix & Matchbox

Thu, 16 Jun 2022 01:39:34 +0000

This Product Helps With Self-Sufficiency - Episode 5 - Mix & Matchbox

Brent Feldman, Cofounder at Matchbox Design Group, and Myke Bates, Cofounder at Hearo sit down to talk about the product Myke and his team have created. Brent and Myke discuss how their product came to be and how they maneuver challenges such as privacy, accessibility and many others. All while creating a product that helps people who need care or are living with disabilities live without full-time in-person supervision.

Website: Matchbox Design Group

Best Practices for Site Mapping - Episode 4 - Mix & Matchbox

Tue, 07 Jun 2022 02:12:07 +0000

Brent Feldman, Cofounder and Rachel Jurina, Content Strategy Lead at Matchbox Design Group sit down to talk about the best practices for creating a sitemap for websites.

Brent and Rachel discuss the dos and don'ts of site mapping, why it matters when dealing with search engine optimization and where to start when you’re trying to migrate five or more websites into one site map.

Why Empathy is Important in Marketing - Episode 3 - Mix & Matchbox

Tue, 07 Jun 2022 02:09:25 +0000

Brent Feldman, Cofounder at Matchbox Design Group, and Tim Leon of Geile/Leon Marketing Communications sit down to peer into Tim's vision behind trademarking the term "Return on empathy". Brent and Tim discuss why empathy is overall important in marketing, how different brands such as Pepsi and Nike use empathy to connect more to their consumers and whether or not these marketing campaigns have failed. Is philanthropy more than just donating money to organizations? Tim and Brent take a deep dive into this topic and many more.

Agency Talk with Matt Raithel - Episode 2 - Mix & Matchbox

Tue, 07 Jun 2022 02:01:33 +0000

Brent Feldman, Cofounder at Matchbox Design Group, and Graphite Lab’s Founder & Studio Director, Matt Raithel chat over Google Meet about Matt’s background, and how his full-service game development studio works.

Matt and Brent discuss advice for getting into the industry, their approach to projects, lessons about client relationships, and even dig into fee structure and how they bill for their work. We reveal some news about a new title they will be producing with Atari and some of the goals that as a game development shop, they still are looking to achieve.

Why We Use Figma - Episode 1 - Mix & Matchbox

Tue, 07 Jun 2022 01:56:31 +0000

Brent Feldman, Cofounder at Matchbox Design Group and UI/UX Designer, Alex Shaw chat over Google Meet about why our agency uses Figma for designing websites and digital assets.

Mix & Matchbox

Secure Hosting for Community Bank Websites with Mike Demo – Mix & Matchbox Podcast

The Future of AI in Community Banking with Keivan Mohammadi – Mix & Matchbox Podcast

Mind‑Shifting with Mitch Weisberg — Mix & Matchbox Podcast

The Art of the Ask with Dia Bondi — Mix & Matchbox Podcast

Why Agencies Need To Vertically Specialize with Corey Quinn - Mix & Matchbox Podcast

Future‑Proofing Creative Careers with Carl Reed of Composition Media - Mix & Matchbox Podcast

Bank & Credit Union Online Reviews with George Swetlitz of RightResponse AI - Mix & Matchbox Podcast

AI‑SEO Deep Dive: Real‑World Tactics with Matchbox Digital Marketing Team - Mix & Matchbox Podcast

From Data to AI Agents with Kevin Dean of Manobyte - Mix & Matchbox Podcast

Differentiation in Bank Marketing with Chris Bates of Agora Eversole - Mix & Matchbox Podcast

Data First Bank Marketing with Dan Novalis of 2Novas - Mix & Matchbox Podcast

Podcasting, AI & Human-Centered Marketing at Civista Bank with Autumn Jose - Mix & Matchbox Podcast

Transforming Banking: Digital Innovation with David Carlson of MANTL - Mix & Matchbox Podcast

Data Driven Events – Justin Lawrie of Grey Duck Studios | Mix and Matchbox

Agentic AI Future - Mix & Matchbox Podcast

Risk-Taking, Bootstrapping & SaaS Growth - Mix & Matchbox Podcast

Empowering Small Business With AI - Mix & Matchbox Podcast

Making A More Joyful Workplace - Mix & Matchbox Podcast

Building Multi Million Dollar Companies Through Challenges - Mix & Matchbox Podcast

Using Behavior Science To Make A Better Work Environment - Mix & Matchbox Podcast

Unlocking The Power of Executive Assistants | Mix & Matchbox Podcast

Synchronizing Sales and Marketing | Mix & Matchbox Podcast

Brand Transformation and Nearshore Talent | Mix & Matchbox Podcast

SEO and Content Performance | Mix & Matchbox Podcast

Gain Insight With A Fractional CMO | Mix & Matchbox Podcast

Building Nonprofit and For-profit Organizations Through Relationships | Mix & Matchbox Podcast

Agency Growth Through Financial Data | Mix & Matchbox Podcast

Honing Public Speaking Talent | Mix & Matchbox Podcast

Simple Lessons in Coaching, Management and Leadership | Mix & Matchbox Podcast

Hiring Tech Talent In Ukraine | Mix & Matchbox Podcast

Going Remote and Staying Remote

Growing and Managing Teams

NEPQ Method and Selling With Empathy

Marketing For Higher Education

Humans Still Matter In AI SEO

Applying Better UX Thinking - Episode 38 - Mix & Matchbox

Targeting, Tactics and Budgets in Paid Media - Episode 37 - Mix & Matchbox

What Is Your Digital Marketing Strategy Missing? - Episode 36 - Mix & Matchbox

Storytelling in SEO - Episode 35 - Mix & Matchbox

Longevity As An SEO Agency - Episode 34 - Mix & Matchbox

Media Coverage Can Improve Your Credibility and Visibility - Episode 33 - Mix & Matchbox

Can You Be A Developer & Entertainer? - Episode 32 - Mix & Matchbox

From For-Profit to Non-Profit - Episode 31 - Mix & Matchbox

Podcast Marketing and Finding Your Audience - Episode 30 - Mix & Matchbox

Lessons in Agency Business Development - Episode 29 - Mix & Matchbox

Agency Growth and Doing Good Work - Episode 28 - Mix & Matchbox

Managing Vendor and Government Contract Relationships - Episode 27 - Mix & Matchbox

From Skateboarding to Design - Episode 26 - Mix & Matchbox

How To Make The Most Of Internal Marketing Departments - Episode 25 - Mix & Matchbox

How To Develop Authentic Client Relationships - Episode 24 - Mix & Matchbox

Marketing Legal Services - Episode 23 - Mix & Matchbox

International Women's Day - Episode 22 - Mix & Matchbox

Great Customer Service - Episode 21 - Mix & Matchbox

Leading A Family Business - Episode 20 - Mix & Matchbox

Approaching Business Challenges From A Different Perspective - Episode 19 - Mix & Matchbox

Grading SEM Performance Metrics - Episode 18 - Mix & Matchbox

Staying Grateful - Episode 17 - Mix & Matchbox

Winning Workplace Award - Episode 16 - Mix & Matchbox

Why The World Needs More Designers - Episode 15 - Mix & Matchbox

What's It Like Selling An Agency? - Episode 14 - Mix & Matchbox

Cyber Security - Episode 13 - Mix & Matchbox

Makerspaces and Community Engagement - Episode 12

Influencer Marketing - Episode 11 - Mix & Matchbox

Is SEO Dead? - Episode 10 - Mix & Matchbox

Is Brand Naming Important - Episode 9 - Mix & Matchbox

Savvy Coders Versus Other Bootcamps - Episode 8 - Mix & Matchbox

The Importance of Web Accessibility - Episode 7 - Mix & Matchbox

The Bridge Between Digital and Traditional Ads - Episode 6 - Mix & Matchbox

This Product Helps With Self-Sufficiency - Episode 5 - Mix & Matchbox

Best Practices for Site Mapping - Episode 4 - Mix & Matchbox

Why Empathy is Important in Marketing - Episode 3 - Mix & Matchbox

Agency Talk with Matt Raithel - Episode 2 - Mix & Matchbox

Why We Use Figma - Episode 1 - Mix & Matchbox

Secure Hosting for Community Bank Websites with Mike Demo – Mix & Matchbox Podcast

The Future of AI in Community Banking with Keivan Mohammadi – Mix & Matchbox Podcast

Mind‑Shifting with Mitch Weisberg — Mix  &  Matchbox Podcast

The Art of the Ask with Dia Bondi — Mix & Matchbox Podcast